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_D. 



1) 



MAY 16. 1953 



THE AMUSEMENT INDUSTRY'S LEADING NEWSWEEKLY 



PRICE 25 CENTS 



Pop Publishers Stake Claim 
In Lush Educational Market 

Music Houses Share 
Growing Awareness 
Of Changing Needs 

Exploitation of School Music Seen as 
Stabilizing Move; Field Expanding 



Gl CUT AIN'T 
FOR SUPERMAN 

HOLLYWOOD, May 9. — 
Superman and Samson just 
gotta have hair. George 
Reeves, who plays the title 
. role in the "Superman," TV 
• film series sponsored by Kel- 
» logg. has been sporting a GI 
| haircut for his role of Sgt. 

Stark in Columbia Pictures 
pt "From Here to Eternity." 

Now production is about to 
« begin on the second series of 
.-rumenLs in the "Super - 
r. .m" series. But the pro- 
L ducer, Whit Willsworth, will 
have to wait about another 
K month until Reeves* hair 
I grows back. 



Caesar-Coca 
To Ease Off 

NEW YORK. May 9 — The "All 
Star Revue," which bowed off 
NBC-TV a^ew weeks ago, will be 
back next fall in a 90-minute for- 
mat. It will go into the "Show of 
Shows" time. 9-10:30 p.m. Satur- 
days, every fourth week, thereby 
spelling Sid Caesar, Imogene Coca 
and company, who have found the 
pressure of a weekly outing too 
rough. 

Personnel for the new edition 
of M AI1 Star" is being lined up. 
Some of the new talent getting 
trial runs on "Saturday Night 
'Revue." summer replacement in 
that time slot, will be pacted for 
the fall if they make good show- 
ings. "Show of Shows'* is due to 
have its talent cost upped again 
in the fall. 



Admission Tax 
Hearing Set 
For Mid-June 



WASHINGTON. May 9.— 
Amusement interests seeking ex- 
emption from the federal 20 per 
cent admissions tax will be given 
an opportunity to argue their case 
at hearings to be held by the 
House Ways and Means Commit- 
tee in mid-June, it was learned 
today. The committee, which re- 
cently staged a one-day hearing 
on legislation to exempt movie 
theaters from the admissions tax. 
is planning to review the entire 
excise tax situation at the forth- 
coming hearing which will be an- 
nounced publicly by the committee 
next week. A big parade of wit- 
nesses is virtually certain to be 
on hand from various segment* 
of the amusement industry, In- 
cluding ballrooms, arenas, out- 
door shows and concerts (The 
Billboard, May 2 and 9). 

The upcoming hearing will en- 
compass a broad range of taxes 
and consequently may last several 
days. In view of the administra- 
tion's determination to get a bal- 
anced budget before trimming any 
taxes except those for which cuts 
had been mandated by the last 
Congress, it is held doubtful that 
the GOP majority will vote re- 
ductions. However, the situation 
is considered by congressional 
leaders as "highly fluid" because 
of proddings which the bulk of 
congressmen are getting from their 
constituents. 



Juke Anniversary 
Bally Pace Hyped 



By DICK SCHREIBER 

CHICAGO. May 9.— With less 
than two weeks left to go to the 
week set aside to observe the 
65th Anniversary of the Music 
Ma. nine Industry, requests for 



Ruckus in Vegas 
Over Hutton Pact 

LAS VEGAS. Nev.. May 9. — 
The Betty Hutton booking for the 
Desert Inn July 7 has started a 
ruckus among other local hotels 
which claim they were never 
given a chance to bid. 

Most outspoken was Bill Miller, 
booking the Sahara, who charged 
the William Morris office with 
bad faith. Morris handled the 
Hutton date. "The Morris office is 
quick enough to call me when 
it has a cancellation, but when 
a hot act like a Hutton comes 
along it keeps still." 



promotional kits and reports of 
promotional activities already 
planned flooded into The Bill- 
board's offices. 

First big event in the industry- 
wide public relations campaign 

■ . : > !■. i 1<> 

at tHe Cleveland Phormyraph 
Operators* May Hit Tune Party. 
Some 4,000 teen-agers were ex- 
pected to pack the Cleveland 
Auditorium for the Party, jointly 
sponsored bv the operators and 
The Cleveland Press. 

To mark the Anniversary, 
Jack Cohen, president of the 
Cleveland group, dedicated the 
May Party to the historic event. 
DJ*s Go All Out 

Di.': jockeys across the nation 
reported planning special pro- 
grams of All-Time Juke Box 
Favorites based on the list of 
million sellers compiled bv The 
Billboard. 

Both New York and Chicago 
were to pick Juke Box Queens, 
(Continued on page 12) 



RADIO STAFFERS 
HEAD NATIONAL 
PRESS CLUBS 

WASHINGTON. May 9.— 
With the nomination this 
week of Hazel Market, 
WWDC and Mutual commen- 
tator as presiden* of the 
Women's National Press 
Club, the two top press or- 
ganizations in the nation's 
capital will be headed by 
radio people for the first time 
in history. Mrs. Markel will 
take office on July I. Theo- 
dore F. Koop, CBS radio 
chief in D. C. is president of 
the National Press Club. 



Ringling Nears 
Record NY Take 

B» JIM HcHUGfl 

NEW YORK. May 9 — Ringling 
Bros, and Barnum & Bailey Cir- 
cus will have racked up an esti- 
mated $2,500,000 gross for its 
40-day. 79-performance Madison 
Square Garden run. which ends 
tomorrow night. The attendance 
this year is reported well over the 
900,000 figure and close to the 
record paid gate established in 
1949. 

The pattern of attendance has 
changed with the growth of tele- 
vision. The night attendance, all- 
important in the pre- video era, 
has given way to bigger crowds 
at matinees. Apparently, the 
home entertainment media is 
strong enough to influence the 
choice of circus performances by 
both moppets and adults. The 
39 matinee performances staged 



the 
arly. 



100.000 less with tentative figures 
pegging the total at 403.452. 

Altho this is the first boost in 
attendance registered since 1949, 
the dollar volume of the Big 
Show has reportedly gained each 
year. The reasons for this are the 
continuing record price scale with 
a $6.60 top and the addition of 
close to 1,000 seats in the higher 
price ranges. Consequently, when 
sell-out or capacity business oc- 
C Continucd on yagc 44) 



RADIO NOW GETS 
INTO 3-D ACT 

CHICAGO. May . 9. — The 
Chicago NBC radio station, 
WMAQ. is getting into the 
3-D act wilh a promotion pro- 
gram from 7:30 to 8:30 p.m. 
CDT, Friday (15). Using sep- 
arate mikes for simultaneous 
FM and AM pickups, the sta- 
tion will billboard the show as 
three-dimensional radio. A 
studio orchestra will be used 
for the all-music show. 



NEW YORK. May 9. — The 
growing awareness among many 
pop music publishers of the 
golden potential in the educa- 
tion^ field has worked a quiet 
tho profound revolution in their 
approach to the music business 
over the past few years. Once left 
strictly to the old-line standard 
houses, such as Schirmer, Presser, 
etc., the fertile educational market 
is now being plowed by many 
publishers who. as recently as 
World War II, were content to 
continue their exploitation of mu- 
sical copyrights along traditional 
Tin Pan Alley lines. 

To these publishers, their edu- 
cational departments encompass 
any copyright usage outside of 
the strictly pop sphere. It could 
include a brass band arrangement 
of "Begin the Beguine," a choral 
adaptation of "Temptation," or a 
symphony by William Schuman. 
Or it could be a method of learn- 
ing to play the xylophone, the 
guitar or the piccolo. 

More recently, the trend to- 
wards greater comparative effort 
in the educational area has re- 
ceived new emphasis to take up 
the slack of what many in the in- 
dustry claim is a declining pop 
market. These tradesters point 



out (hat it is no longer possible to 
win the same handsome return on 
pop hits they once enjoyed. The 
nature of the business has 
changed, they claim. Records mean 
everything today, but even the 
biggest disk click earns relatively 
modest mechanical royalties, 
which most publishers look on 
(Contlnuvd on van*: JJJ 



'Celeb 7 Show 
To Follow WW 

NEW YORK, May 9.— Viceroy 
cigarettes this week set Bert Ly- 
tell as emsee wilh a name guest 
policy for their new 'torch id 
Room" TV show via ABC, in the 
6:45-7 p.m. Sunday time, follow- 
ing Walter Winehell. The show, 
which tees off May 24, will have 
Rosemary Clooney as first guest, 
originating from Hollywood. 

Other guests set thus far in- 
clude Rex Harrison and Lilli 
Palmer, Eddie Fisher, the An- 
drews Sisters and Marguerite Pi- 
azza. Music Corporation of Amer- 
ica will produce and supply the 
talent. Ted Bates is the agency. 



JIMMIE RODGERS 



Hillbilly World to 
Honor His Memory 



MERIDIAN. Miss.. May 9— On 
May 26 the hillbilly music world 
will turn out here to honor the 
memory of Jimmie Rodgers. 
"America's Blue Yodeler." Rodg- 
ers leaped to overnight fame as a 
country warbler late in 1928 with 
his first RCA Victor record. Al- 
tho his recording career was short 
(he died on May 26, 1933. at the 
age of 36), he has achieved lasting 
fame and is credited as having 
directly influenced manv current 
hillbilly artists. 



A special section — "A Trib- 
ute to Jimmie Rodgers" — is 
contained in the Music Sec- 
tion of this issue. 



The ceremony in Meridian. 
Rodgers' birthplace, will also pay 
tribute to departed railroaders 
from the area, where Rodgers got 



his start in life as a brakeman. 

Estimates of the crowd which is 
expected to attend the day-long 
ceremonies range as high .as 
(Continued on page 16) 



Index 







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Next Week —The Billboard's 65th Juke Box Anniversary Number 



GENERAL NEWS 



THE BILLBOARD 



MAY 16. 1953 



Billboard Backstage 



By SAM CHASE 



In the advance publicity at- 
tendant to the production on 
"Omnibus" of George Bernard 
Shaw's "Arms and the Man" via 
CBS-TV, the network's usually 
accurate TV press department 
came forth with a claim which 
proved too all-embracing. The 
pre -show press release stated 
flatly that this was to be "the 
first presentation of a George 
Bernard Shaw play ever to be 
broadcast on television." 

With all due respect for Mike 
Foster's efficient video flackery, 
the claim should have been re- 
stricted to the Western Hemis- 
phere. Last summer, in the course 
of some peregrinations around 
Europe, this reporter had the 
pleasure of witnessing the very 
same play performed via the 
British Broadcasting Corpora- 
tion's TV service. 

Perhaps the vacation spirit had 
something to do with unjaundic- 
ing a critical eye, but in truth it 
must be said that the BBC ver- 
sion seemed in many respects su- 
perior to that seen last week-end 
via CBS. Whether the reason for 
this was the greater feeling by 
the British for Shaw's nuances, 
or their greater ease in full- 
length TV presentations (the rule, 
not the exception on BBC), or a 
combination of factors is difficult 
to say. 

The BBC version of "Arms" 
was more elaborately mounted, 
costumed and produced — despite 



a budget which without doubt 
fell far below that of the "Omni- 
bus" version. For example, two 
well -trained equines were used 
in the second act entrance of 
Sergius and Major Petkoff for a 
bit virtually shrugged off by our 
local production. The second act 
set at BBC, designed by Freder- 
ick A. Knapman, similarly was a 
model of ingenuity, embracing a 
lovely two-story house, complete 
with porches as well as the 
gardens. 

The CBS production featured 
players of international repute, 
and a review elsewhere in this 
issue comments more fully on 
what proved a good job. The 
BBC version, which also ran 90 
minutes (sans commercials, of 
course), was done by players 
widely known in London but less 
familiar on this side of the ocean. 
Laurence Payne was the BBC's 
Capt. Bluntschli, Peter Copley 
played Sergius, and William Mer- 
vyn was Major Petkoff, Marcia 
Ash ton played Raina, which Na- 
nette Fabray portrayed for CBS, 
while Eunice Gayson was Louka 
— a role done here by Gwen An- 
derson. Victor Piatt was Mischa 
Auer's counterpart as Nicola, and 
Selma Van Diaz was the opposite 
number to Martita Hunt as Cath- 
erine. Ian Atkins, one of BBC's 
top producers,- personally super- 
vised their production, which was 
directed by Tatiana Lieven. 



The versatility of the British, 
in the face of lower TV thesping 
scales, usually is a source of 
amazement to most Americans. 
Miss Gayson, for example, the 
servant girl of the BBC produc- 
tion, is regarded as one of the 
major stars of the future on the 
British stage. Her background 
embraces heavy operatic training, 
and her advent into legit and 
other dramatic roles is more re- 
cent. In the past few weeks she 
was reported as turning down an 
offer to play Sarah Brown, the 
Salvation Army lass, in the Lon- 
don version of "Guys and Dolls," 
in favor of a role in another mu- 
sical now in rehearsal. She's 
been invited to this country for 
some video work and, when her 
legit schedule permits, is likely 
to take up the offer for the exper- 
ience it can afford. 

If she does come here, Miss 
Gayson will find at least one way 
in which American TV is superior 
to the BBC. The commercial 
method of operating certainly has 
made it far more efficient. Thus, 
she'd find no repetition of one 
appalling episode connected with 
BBS's "Arms and the Man." The 
show was produced twice — on a 
Sunday night, and on Thursday 
night of the same week. A com- 
pletely different camera crew was 
used on the Thursday perform- 
ance, necessitating many wasted 
hours of camera rehearsal prior 
to the second performance. 



Highlight Reviews 



'Can-Can' Not the Top, But a 
Sure Bet for the Long Stay 



Picture Business 



By LEE ZHITO • 



HOLLYWOOD, May 9.— Can 
Hollywood keep pace with TV's 
film demands? 

This vital and challenging ques- 
tion was tossed here at the film 
colony and its fledgling TV film 
industry during last week's Na- 
tional Association of Radio and 
Television Broadcasters' conven- 
tion. It was raised directly by 
delegates attending the film panel 
and was implied by the heavy 
turnout at the film exhibs by 
those in search of celluloid pro- 
gram fare. 

Television broadcasters agreed 
that film paid off handsomely 
both in audience and station reve- 
nue, but where and when can 
they get more? Feature films 
were found to be unusually strong 
in combating a competitor's top 
live network show. Films pro- 
duced especially for TV were 
lauded highly for building solid 
local advertiser relationships by 
delivering viewer response. With 
more stations going on the air 
creating multiple station markets, 
the scramble for film product is 
becoming increasingly acute. 

TV film series are still too 
meager in number to offer an im- 
mediate solution to those stations 
seeking a wide supply from which 
to make their selection. Most fea- 
ture films have gone into repeated 
runs and their distributors will 
readily admit that as of now their 
supply has dwindled to a mere 
trickle. 

After the motion picture indus- 



try goes thru its 3-D growing pains 
and hits upon a standardized form 
of film presentation — whether it 
be big screen, 3-D or a combina- 
tion of both — and moviegoers are 
taught to expect the new method 
of film projection, then the movie 
makers can be expected to open 
their vaults to TV and pour out 
hitherto untelevised features. At 
that time some here feel the 
exhibitor, armed with new gim- 
micks in film presentation, will 
no longer feel as keenly as he does 
now the competitive pinch of TV. 

While the motion picture indus- 
try gears for tomorrow's methods 
of film projection, TV will become 
enriched with more stations mak- 
ing it a more lucrative market in 
which the major studios could 
peddle their movie wares. New 
systems of film presentation are 
proving costly for the studios. 
Once the movie screen of tomor- 
row has been decided upon, the 
film corporation stockholders will 
welcome the additional returns 
brought in by sale of old movies 
to TV, at a time when the in- 
creased number of stations will 
be able to come up with the right 
price. 

Series produced especially for 
TV now on the air for their first- 
run sponsors will then be ready 
for syndication to stations on a 
local level, filling TV's program 
cupboard far beyond its present 
supply. Shows now tied up by 
national sponsors for their initial 
showings will be freed and made 
available to local advertisers be- 



cause the national sponsors will 
realize that if the producer can 
reap profits from product canned 
a few years ago he can continue 
to produce a series at much less 
cost to the advertiser than if his 
take is restricted by advertiser's 
demands for exclusivity. 

As developed during the 
NARTB film panel, stations will 
have to go on a carefully balanced 
diet while Hollywood is trying to 
keep up with their appetite. This 
can be achieved by showing the 
same feature films during dif- 
ferent periods of the day, thereby 
reaching different audiences. 
Some stations have found that 
ratings haven't suffered as a re- 
sult of utilizing the same film fare 
within 24 hours so long as the 
pictures are shown during vary- 
ing periods of the day. 

As proved by The Billboard's 
analysis of the re-run picture 
(April 25). a TV film series can 
show gains in its audience during 
a subsequent run as compared to 
its initial showing. This is ex- 
plained by the fact that the TV 
audience is constantly expanding 
with the daily addition of more 
sets in a given market. 

Furthermore, a percentage of 
viewers who had sets at the time 
a series had its initial run either 
were tuned to another channel at 
the time or were not watching 
their sets. This group, coupled 
with the new set audience, often 
can comprise an audience greater 
in number than that which 
watched the show's first run. 



By BOB FRANCIS 

Since "Can-Can" is dedicated to 
the renaissance of interest in the 
Paris of Toulouse-Lautrec, its ob- 
vious focus in on the happy, care- 
free life of old Montmarte, when 
artists were artists and sex was 
sex. So Abe Burrows has written 
a book for it and Cole Porter has 
compounded a suitable score. The 
book is an amiably plodding af- 
fair that, despite a wealth of de- 
tail which frequently gets in the 
way of a skimpy plot, seems none 
the less to be oddly incomplete. 
The Porter tunes arc hardly of the 
best Porter cleffing grade, altho 
they satisfactorily fill the bill. 
But make no mistake. "Can-Can" 
Is a hit. 

It's a hit because Michael Kidd 
has devised some of the lustiest, 
uninhibited dance patterns to be 
seen on Broadway in many a year, 
and because a lass named Gwen 
Verdon has come along to dance 
them and just about run away 
with the show. And beside the 
stepping, at which the gal is su- 
perb, Miss Verdon knows her 
comedienne way around a stage 
and can deal with a song when 
she has to. When "Can-Can" is 
kicking up its heels, it's terrific. 
Kidd has given the old can-can 
and apache routines imaginative 
new twists and dreamed up a sa- 
tiric Garden of Eden ballet which 
is a complete delight. It's too bad 



the story has to get so often in 
the way of it. 

For the record. Burrows' con- 
ceit concerns a stuffy young Pa- 
risian judge who goes over to the 
Left Bank to indulge in a one- 
man vice crusade. Naturally, he 
gets his come-uppence at the 
hands of a very smart cookie, and 
after proper operetta interludes 
winds up wiser and in her arms. 
The interludes are not too long on 
comedy, but Hans Conreid, re- 
cruited from movies and radio, 
] makes a great deal out of a stint 
as a sad and indigent Bulgarian 
sculptor. Eric Rhodes as his love 
nemesis also provides some bright 
moments. 

Co-starred for the love interest 
are a Parisian filly calling herself 
Lilo, and Peter Cookson. The im- 
port behaves more or less as 
Betty Hutton would if the latter 
were French. She can't dance, 
but has an effective way with a 
song, and withal makes naughti- 
ness look like a good thing. Cook- 
son, taking a first fling at a song- 
and-dancer, comes thru splendidly 
and has evidently been paying 
strict attention to his vocal 
teacher. 

Scorewise, as stated, "Can-Can" 
is just characteristic Porter. This 
reporter liked best a matter 
called "C'Est Magnifique." Also, 
something titled "Come Along 
(Continued on page 12) 



Kean Sisters Win New Laurels 
Reprising N. Y. Jolt for Coast 



Legit Line-Up 



By BOB FRANCIS ■ 



A hand - across - amusement 
press party at the Theater Guild's 
headquarters spotlighted the 
Council of the Living Theater's 
pitch for the benefits for legit 
theater via the latter's pic, "Main 
Street to Broadway," Thursday 
(7). "Broadway" will be released 
July 10 by M-G-M in 21 cities, 
jointly sponsored by CLT and 
Theater Guild-American Theater 
Society. Prexy Robert Sherwood 
has already re'turned 50G to CLT 
for the fee he received for writing 
the pic. CLT will also receive 25 
per cent of the film's profits, 
which may rack up to a $200,000 
assist. At all events, Lawrence 
Langner, speaking for the Guild, 
announced that road subscrip- 
tions were up 60 per cent, and 
that off-Broadway theater is on 
the upsurge. Cast of "Mainstreet 
to Broadway," most of whom 
play themselves, include La 
Benkhead, Gertrude Berg, Leo 
Durocher, Faye Emerson, Hex 
Harrison, Lillx Palmer, Mary 
Martin, Agnes Moorhead, Herb 
Shriner, Joshua Logan. Rodgers 
and Hammers! ein, Joan Mc- 



Cracken and Sheila Bond. From 
what was said, it could be gath- 
ered that pix and legit were in- 
dulging in a short love-feast. It's 
about time. 

Last week, Tom "Seven-Year 
Itch" Ewell and Robert Perry re- 
signed from Equity Council. The 
nominating committee has named 
their replacements on the official 
slate to be presented to the annual 
membership meeting at the Hotel 
Astor, June 5— John Garth III 
to serve three years and Robin 
Craven to serve one year. . . . The 
Connecticut General Assembly 
and Senate have approved *a bill 
authorizing the State Park Com- 
mission to sell State land in West- 
port to the American Shakespeare 
Festival Theater and Academy. 
No price is stipulated, but Gover- 
nor Lodge is expected to sign the 
bill. . . . Martin Groan, the last 
word over 25 years in Gilbert 
and Sullivan operettas, puts a toe 
into straight comedy water, when 
he replaces Barry Jones in the 
current revival of Bernard Shaw's 
"Misalliance," Monday (11). . . . 
Anna Russell's "Little Show" is 



skedded for early fall production 
by Eastman Bomer and Arthur 
Klein. This is a legit debut, dis- 
counting local Town Hall appear- 
ances. Intimate revue, will spot 
assists by dancer Jean Leon Des- 
tine and prestidigitator Paul 
Duke. . . . Helen Thompson, direc- 
tor of the Play of the Month 
Club, advises that her subscribers 
are show-struck to the point of 
real theatrical investment. A re- 
cent poll had 33 per cent aching 
to invest a total of $107,170. Miss 
Thompson could be a handsome 
nurse for the Fabulous Invalid. 
. . . The Pulitzer Prize Committee 
this 'eek went along with the 
New fork's Critic's Circle acco- 
lade, the William Inge's drama, 
"Picnic," as the best play of the 
season. This seems to make it 
critically unanimous as far as lo- 
cal prt ducts go. 

The hardy perennial, Edward 
Everett Horlon is shelving 
"Springtime for Henry" in favor 
of an eight to 10-week silo book- 
ing of "Nina." The Browns, 
Chamberlain and Lyman are set- 
(Continued on page 43) 



By ED VELARDE 

Ciro's, Hollywood, has come up 
with uproariously funny mayhem 
in Jane and Betty Kean, who have 
properly been tabbed the distaff 
Martin and Lewis. They don't 
waste time in jumping into their 
original routines and carrying thru 
with special material or trying to 
milk laughs. Theirs is a polished 
performance. 

Their routine, written by Eli 
Bass, comes off particularly well 
with impersonations of the Gabor 
family, Edith Piaff, Johnnie Ray 
and Billy Daniels. The knee slap- 
ping reaction is reserved for a 
socko impression of Louella Par- 
sons interviewing Marilyn Mon- 
roe (complete with sweater). 

Jane, a striking blonde, por- 
trays the more demure role and 



Review Index 



Record Reviews 26 

Classical Reviews 33 

Legit Reviews 12 

Night Club Reviews 13 

Radio Reviews 11 

TV-Film Reviews 12 

Vaudeville Reviews 13 



BROADWAY 
SHOWLOC 

Performance* Thru 
May 2. 1953 

DRAMAS 

Btt«k House 4-20, '53 24 

Dial "M" for Murder 10-29, '52 284 

Misalliance 2-18/53 101 

M| TOM Angels 3-11, '53 70 

Picnic 2-19. '53 92 

The Children'! Hour 12-18, '52 164 

The Cntciole 1-22, '53 124 

The F.rth Season 1-23, '53 123 

The Love of Four Colonels.. 1-15/53 132 

The Moon Is Blue 3-8, '51 899 

The Seven-Year Itch 11-30, '52 196 

The Time of the Cuckoo 10-15/52 237 

Time Out for Ginger 11-25/52 189 

MUSICALS 

Can-Can 5-7/53 4 

An Evening With Beatrice 

Lillie 10- 2/52 254 

Coys and Dolls 12-15/50 1,101 

Hazel Flan 2-11, '53 101 

Pcrgy and Bess 3-10, '53 71 

South Pacific 4- 7/49 1,684 

The King and 1 3-19/51 B83 

Wish You Were Here. 8-25, '52 365 

Wonderful Town 2-25, '53 85 

CLOSED 

Hen of DistinctrM 5-2/53 4 

lOpened 4-30, '53) 

Camino Real 5- 9/53 60 

iOpened 3-19, 53) 



uses her pipes to excellent ad- 
vantage on specially written 
songs. Betty, the knockabout, uses 
all the props she can get her 
hands on to get laughs. Both suc- 
ceed. The gals cut down briefly 
on the caustic musicomedics for 
a nostalgic soft-shoe rendition. 
But even this mellowness is inter- 
spersed with comment that's good 
for howls. Thru it all, accom- 
panist Rocky Cole attempts to 
hold his own while doing a good 
job at the piano. 

Other act is the Nicholas 
Brothers (2) who give their usual 
fine strutting, but for a tediously 
long period of approximately a 
quarter of an hour. Owner Her- 
( Continued on page 13) 



Billboard 

Thf Amusement Industry's Leading Newsweekly 

Founded 1894 by W. H Donaldson 
Publishers 

Roger S. Littleford If. 

William D. Littleford 

f W. Evans Pre*. & Treat. 

K Kemper Vice Pies. 

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Lawrence w. Cat to Sec y 

Editors -*y - 

R. S. Littleford Jr. . Editor in Chief. Mew York 
C. R Schreiber Com Machine Editor. Chicago 
Herb Dottcn ..... Outdoor Editor. Chicago 
Wm (, Sachs Exec News Edrtor. Cincinnati 

Ben Atlas Chief Washington Bureau 

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Vol. 65 Nt. ZC 



Cop 



MAY 16, 1953 



TELEVISION-RADIO 

Communication to 1564 Broadway, New York 36, N. Y. 



THE BILLBOARD 



Washington Once-Over 



WASHINGTON, May 9.— At a 
Senate Interstate and Foreign 
Commerce Committee hearing on 
baseball T V-r a d i o broadcasts, 
most cautious answer of the week 
came from Al Haraway, head of 
the Cotton States Baseball League. 
Asked if TV and radio have hurt 
gate receipts, Haraway replied: 
"My league has survived 51 years 
of trials and tribulation of every 
kind — floods, famine, wars, de- 
pressions and even the yellow 
fever — but I know I have had to 
change two clubs this year and 
there is probability that I'll have 
to change another one before the 
season is over." 

LOW NECKLINES GET 
CONGRESS EYE AGAIN . . . 

Look for another Capitol Hill 
blow-off about TV-radio pro- 
graming. Several lawmakers are 
quietly readying verbal sallies on 
the theme which produced a lot 
of headlines last year during 
hearings by a House Interstate 
and Foreign Commerce Subcom- 
mittee. The blasts can be expect- 
ed in both chambers. Sen. Charles 
Tobey (R.. N. H.), chairman of 
the Senate Interstate and Foreign 
Commerce Committee, is likely to 
touch off the ruckus, and he may 



.By BEN ATLAS. 



NBC Attempts 
To Sell Affils 
Summer Sea 

NEW YORK. May 9.— Despite 
rebuffs from its radio affiliates 
on acceptance of its summer sales 
plan for radio. NBC execs this 
week continued to fight back in 
the hope of convincing the out- 
lets. The web came up with a 
presentation designed to show the 
stations that they should be able 
to do as well financially by ac- 
cepting the NBC operation as by 
selling the time on a national 
spot basis. 

The plan, using the 42 radio 
affiliates which NBC hopes will 
go along with the deal, goes into 
an exact breakdown for each sta- 
tion as to what its revenue would 
be on the NBC plan and on a na- 
tional spot basis. 

The result indicates that the re- 
turn to the stations, by using the 
summer sales plan, would vary 
from 75 per cent to over 110 per 
cent of what they could obtain on 
a national spot sales basis. The 
web already is pitching the plan 
to advertisers, in the belief that it 
will be okayed by the outlets, but 
no positive results have accrued 
as yet. 



CBS Repeats 
Sunday Music 

NEW YORK, May 9.— "On a 
Sunday Afternoon," the big CBS 
Radio music show of last season 
will be repeated this summer. 
The show will run two and a half 
hours. 1-2:30 and 4:30-5:30 p.m. 
beginning June 6. but will tee off 
on May 31 in a two hour format. 
Acting as emsee will be Washing- 
ton deejay Eddie Gallaher, a re- 
turn engagment for him. 

The show will combine live 
music and disks and will be 
keyed to the Sunday driver, with 
such services as traffic conditions. 
Local stations will cut into the 
web with weather reports and 
baseball scores. Between 2:30 and 
4 there will be another hour and 
a half of longhair music spon- 
sored by Willys-Overland, for a 
total of four hours of afternoon 
music. 



CBS-TV Option 
Taken by Luckies 

NEW YORK, May 9. — Lucky 
Strike cigarettes this week took 
an option on the 11-11:05 a.m. 
strip on CBS-TV for this fall. 

The advertiser is considering 
the time for a Sam Levenson 
show of which a kine has already 
been made. Batten, Barton, Dur- 
stine & Osbom is the agency. 



even decide that his committee 
should do some probing into the 
incidence of crime programs, low 
necklines and beer commercials. 
Tobey. known as "God's Angry 
Man" in the televised Kefauver 
committee crime hearings a 
couple of years ago. thinks TV 
program morals aren't what they 
ought to be. The Senator, how- 
ever, is strictly opposed to gov- 
ernment censorship. So is Chair- 
man Charles Wolverton (R.. N. J.), 
of the House Interstate and 
Foreign Commerce Committee. 
The latter committee last year 
was urged to assume a permanent 
watchdog role on spectrum mor- 
als. Rep. Oren Harris (D., Ark.), 
chairman of last year's subcom- 
mittee which recommended the 
permanent programing study, says 
he hopes something will be done 
about it altho he's convinced that 
TV programs have improved un- 
der National Association of Radio 
and Television Broadeaters' TV 
Code Review Board. 

NO KIDDING, FELLOWS, 
HYDE HAS NO HATCHET . . . 

Washington's rumor factory is 
still working overtime producing 
reasons why President Eisen- 
hower put a year's limit on the 
FCC chairmanship for Roscl Hyde. 
Contrary to wiseacre speculation, 
the President isn't planning to 
supplant Hyde next year or put 
the chairmanship on a rotating 
basis as is the vogue at Federal 
Trade Commission. According to 
one member of the White House 
inner crew, the President will 
keep Hyde at the FCC helm un- 
less the commission runs badly 
afoul. Hyde is a first-class ad- 
ministrator and he's figured sure 



VIDEO'S COLD WAR? 



CBS Reported Gunning for 
NBC Affiliates in 7 Areas 



Bv SAM CHASE 

NEW YORK, May 9. — The 
trade was buzzing with reports 
this week about a drive by CBS- 
TV to capture as basic affiliates 
seven key stations in single-sta- 
tion markets which currently owe 
their basic allegiance to NBC-TV. 
Execs at the latter web reluc- 
tantly admitted that such a cam- 
paign is being waged, but main- 
tained it hoped to hold its stations 
in line. CBS toppers, however, 
vehemently denied gunning for 
the outlets and said the whole 
thing is strictly a figment symp- 
tomatic of "the NBC jitters." 

The stations in question are 
KSD-TV. St. Louis; WTMJ-TV, 
Milwaukee; WTAR-TV, Norfolk, 
Va.; W H A M - T V, Rochester, 
N. Y.; WDAF-TV, Kansas City, 



Mo., and WBEN-TV, Buffalo. 

The story going the rounds is 
that Herbert V. Akerberg, CBS- 
TV veepee in charge of station 
relations, spent most of his time 
at the recent convention of the 
National Association of Radio and 
Television Broadcasters button- 
holing key execs from the stations 
mentioned and seeking to swing 
them over to his web. As bait, 
the story goes, Akerberg offered 
them special inducements in the 
way of a reduction in the number 
of free hours of programing they 
would have to carry, as welt as an 
increase in the station's monetary 
return on commercial web shows. 

To bolster his offer, Akerberg 
is said to have pointed to CBS- 
TV's bettering relative economic 
position and its strength in 
morning and afternoon commer- 



NBC Prepares for 
Color TV Advent 



NEW YORK, May 9. — In the 
light of the accelerating develop- 
ments on the color TV front, NBC 
has* set up a committee of high- 
level executives to plan for ways 
and means by which that web can 
grab the lead in multichrome 
video when C-Day comes. The 



such topics as color programing, 
facilities and equipment. 
Web to Be Ready 

Within a short time, NBC ex- 
pects to be ready for color no 
matter how suddenly the decision 
may come. In anticipation that 
the ultimate decision will favor a 



mans toughest problem is one sessions on the topic, 
which has gone unnoticed except | Members of the "color guard" 
in the corridors of FCC itself. It's include William H. Fincshriber 
the problem of how to head off j r „ vice-president in charge of the 



execs, who collectively are being j compatible system,"the web is'go" 

'O- ! ing OVe r ** e s\ t nvifvAnt r\r*r\ 

grams. 



to prove his mettle. Altho FCC , called the "color guard" arouna 5 i 0 it - t f t - 

has some big hurdles, the chair- 1 NBC. already have begun holding j erariis current pro 



an exodus of seasoned careerists 
from the agency. A lot of upper- 
bracket FCC-ers are troubled by 
wholesale discharges in other 
agencies. Anxiety hit a new peek 
after this week's resignation of 
Ben Cottone as FCC general 
counsel even tho Cottone's resig- 
nation was not inspired by Hyde 
who, in fact, prized the legalist's 
worth to the agency. Hyde, him- 
self, is a non-political careerist 
who apparently has no meat tax 
policy in mind. Maybe he ought 
to circularize a memo telling that 
to FCC-ers. -* 



NBC networks, who chairs the 
committee; David C. Adams, vee- 
pee for administration; O. B. Han- 
son, veepee and chief engineer; 
Charles C. (Bud) Barry, veepee 
for programs, and Frederick W. 
Wile Jr., veepee in charge of net- 
work production. 

The reason for the selection of 
these specific individuals to make 
up the "color guard" is their rep- 
resentation of vital functions 
which must be considered in any 
future switch from monochrome. 
Thus, preliminary discussions al- 
ready have gotten under way on 



A timetable is expected to be 
prepared soon, after consultation 
with sponsors and ad agencies of 
course, of the order in which pres- 
ent black and white video shows 
will go color. 

The technical and production 
departments meanwhile will 
ready the necessary equipment to 
enforce the decisions. 



THE 1,000 FRANC QUESTIONS 

Which U. S. Web Will Grab 
Hot French Quiz Show? 



NEW YORK, May 9. — The 
hottest show airing on Radio Dif- 
fusion Francaise, in France, is 
currently being agented for U. S. 
television by the William Morris 
Agency. While both CBS and 
NBC are rumored to be bidding 
for the novel audience participa- 
tion program, it is understood 
that the Toni Company is inter- 
ested in trying, the package in its 
8 p.m., Tuesday, slot on Du Mont. 

Toni, which has the period 
during Bishop Sheen's summer 
leave, is rumored to be interested 
in alternating the French-created 
package weekly with "Blind 
Date" as a sort of summer tryout. 

The Morris package is said to 
combine the values in "Beat the 
Clock" and "Truth or Conse- 



Gulf to Buy 
NCA Drama 

NEW YORK, May 9.— Gulf Oil 
this week was close to concluding 
a deal to purchase a live dra- 
matic show to replace "Life of 
Riley" this summer on NBC-TV 
in the 8:30-9, Friday evening slot. 
The network would produce. 

The purchase has significance 
in that it further stresses Young 
& Rubicam's decision only to buy 
outside packages, even of the most 
simple sort, for its clients, of 
whom Gulf is one. 



quences" with an entirely new 
twist. The French title of the 
show is "1,000 Francs." But that 
is due to be changed for U. S. 
consumption. After all, the ex- 
change value of 1,000 French 
francs today is only $2.86. One 
possible new title is "A Dollar 
a Minute." 



PIC SHORTAGE 



Reason for 
WBKB's Live 
Drama Show 

CHICAGO, May 9.— A shortage 
of good feature fims is given as the 
major reason for a project in the 
works at WBKB, the ABC TV out- 
let here, for an across-the-board, 
90-minute live drama show, sim- 
ilar to the WOR-TV dramatic 
series except that it would be in 
late evening time. 

Alan M. F i s h b u r n, head of 
Phoenix Productions, Chicago 
packager, and Red (Suinlan, head 
of programs at WBKB, are hoping 
for a fall start for the series. 

It would start at 10 or 10:30 
p.m. One play would be given 
each week. A tentative budget calls 
for $10,000 for time and talent for 
one week. Fishburn figures 40 
hours of reshearsals for each play. 

Fishburn said the pragram can 
draw on major plays of the past 
25 years. 



Chrysler Mulls 
Pinza Pkg. 

NEW YORK, May 9.— Chrysler 
Motors, which has only just 
signed with CBS-TV for a dra- 
matic show, this week was deep 
in talks with NBC-TV about 
sponsorship of the new Ezio 
Pinza package, "I Bonino." If the 
deal jells, there remains the prob- 
lem of where to slot it, with the 
web virtually SRO for the fall, 
with the exception of the 9 p.m. 
Monday slot opposite "I Love 
Lucy." 

Chrysler already has the 10- 
10:30 p.m., Saturday, time on 
CBS-TV for "Medallion Theater." 
Other bankrollers interested in 
the Pinza show, which is said to 
have come up with an excellent 
kine, are Pet Milk and Willys- 
Overland. 



'Father' Is Still 
Net Dependent 

NEW YORK, May 9.— CBS-TV 
is finding "Life With Father" 
costly. The network has already 
spent an estimated $200,000 in 
trying to find a sponsor for the 
property, with the end not yet in 
sight. Two kines of the situation- 
Comedy have already been made, 
neither of which has received 
sponsorship approbation. 

The network also has been pay- 
ing Ezra Stone a reported $1,500 
weekly for about 40 weeks for his 
producing chores. And both 
Martha Scott and Dennis King, 
the leads, are said to be getting a 
weekly fee so that they remain 
unfettered. The prospect is also 
that unless the latest kine finds 
an interested sponsor soon, the 
web may decide to make a new 
one in order to give it a new 
treatment. 



eial programing. In addition, 
CBS-TV is known to be proud of 
having passed NBC-TV in bill- 
ings, as noted in the latest report 
of the Publishers* Information 
Bureau. 

NBC-TV execs said that the 
network would seek to hold the 
stations "by all legitimate 
means." They said that the CBS 
offer, if true, is "improvident" 
and ultimately would prove un- 
wise both for that network and 
any affiliate which signed such 
an agreement. In sum, the NBC 
position is that the future of TV 
rests on an equable relationship 
between network and stations as 
currently expressed in affiliation 
contracts, and that NBC under no 
circumstances will jeopardize this 
relationship by making rate con- 
cessions similar to those said to 
be offered by CBS. 

The CBS-TV position, as voiced 
by a top web official, is that the 
network will not even "dignify 
the lie" as represented by "an 
absolutely preposterous rumor 
campaign" by answering specific 
questions concerning the reports. 
In denying the entire idea of such 
a CBS offer without going into 
specifics, he stated that NBC ob- 
viously is running a high fever 
these days. "We* can't help it," 
he said, "if CBS has grabbed the 
creative lead and now is forging 
ahead on the sales side too." 

As for the stations in question, 
they shed no real light on the 
situation. Top execs who could 
be reached all admitted having 
heard reports about such a CBS 
move, but none would verify that 
his station was among those ap- 
proached. 



'Mystery Hall' 
Packaged by 
Stark, Layton 

NEW YORK, May 9. — "Mys- 
tery Hall of Fame." a new low- 
cost package which utilizes sec- 
ond runs of whodunit scripts, is 
now being packaged for AM and 
TV by Wilbur Stark and Jerry 
Layton. The rights to 107 half- 
hour scripts previously broad- 
cast and telecast on such radio 
and TV shows as "Danger" and 
"Suspense" were acquired from 
the Mystery Writers of America. 



West May 
Stay East 

NEW YORK, May 9. — Trade 
reports this week had John K. 
West in line to stay East for a 
more important assignment in 
the near future. West, veepee in 
charge of NBC's West Coast op- 
erations, currently is in New 
York huddling with top brass 
from the network and the parent 
Radio Corporation of America. 

NBC spokesmen said that 
West's visit was strictly routine 
for attendance this week at the 
web's board meeting, at which he 
was elected a director, and that 
the delay in his return to the 
Coast stems from meetings over 
talent contract renewals negotia- 
tions. 

However, unofficial word per- 
sists that West may be upped to 
a new post, either at NBC itself 
or with the parent RCA firm. 



Chi NBC Makes 1st 
Sale of 'Saturday' 

CHICAGO, May 9.— The first 
sale In the NBC. "Saturday Night 
Revue," summer replacement of 
"Your Show of Shows," thru the 
network's Chicago office, has been 
made to Bendix Home Appliance 
Sales Corporation, which pur- 
chased a 10-minute segment for 13 
weeks, starting June G. Earle Lud- 
gia is the agency. 



4 



TELEVISION RADIO 



THE BILLBOARD 



MAY 16, 1953 



$2,740,500 SOUND-OFF 

Chesterfield to Spend 
Top Sum on Baseball 



NEW YORK, May 9.— Liggett 
& Myers is spending an estimated 
$2,140,500 for its radio and TV 
coverage of six major league and 
four minor league clubs. This is 
the top sum being spent by any 
sponsor for baseball play-by-play 
this season and represents the ad- 
vertiser's top year in terms of 
outlay for coverage of this kind. 

Most expensive buy is in New 
York where it will cost Chester- 
field $900,000 for AM-TV airing 
of the New York Giants on 
WMCA and WPIX, respectively. 
Chicago will cost $420,000 for ex- 
clusive radio sponsorship of the 
Cubs on WIND and co-participa- 
tion in Cub and White Sox video 
coverage via WGN-TV. The ad- 
vertiser will also spend $398,000 
for one-third sponsorship of the 
Boston Red Sox over WHDH, Bos- 



CBS-TV Sells 
Summer Segs 

NEW YORK, May 9.— CBS-TV 
this week wrapped up two sum- 
mer sales to bolster further its 
strong sponsorship picture. Wil- 
lys-Overland purchased seven al- 
ternate weeks of "Tales of the 
City," the new series scripted by 
Ben Hecht. The drama will alter- 
nate with Singer's filmed "Four 
Star Playhouse" until the Singer 
show goes regular weeks this fall. 
Bill Dozier will produce. 

Purex, thru Foote, Cone & 
Belding, has purchased the last 
third of the Larry Storch show, 
which will replace Jackie Glea- 
son this summer. Sheaffer Pens 
and Nescafe have the other two- 
thirds of the hour show. Schick 
Electric Razors will return to 
sponsor Gleason this fall, along 
with Nescafe and Sheaffer. 



Educational 
Grant Issued 

WASHINGTON, May 9.— Fed- 
eral Communications Commission 
issued the nation's 16th educational 
TV grant to St. Louis Educational 
Television Commission, St. Louis, 
to operate on VHF Channel 9, while 
increasing to 244 the number of 
channels reserved exclusively for 
education. The FCC's action fol- 
lowed a conference on educational 
televison here, sponsored by the 
Joint Committee on educational TV 
and attended by most of the FCC 
commissioners. The week's only 
commercial TV grants went to 
Harold C. Burke, Lancaster, Pa., 
UHF Channel 21, and Plains Radio 
Broadcasting Company, Lubbock, 
Tex., VHF Channel 5, bringing to 
458 total TV authorizations, of 
which 353 are post-freeze grants. 

The two new non -commercial 
educational channels were created 
by assignment of Channel 82 to 
Amherst, Mass., and Channel 80 
to North Adams, Mass. At the same 
time, the commission proposed as- 
signing Channel 70 to Bowling 
Green, O., for educational use. 



ton, and the Yankee web. On TV, 
the same deal provides for tele- 
casting via WBZ-TV and WNAC- 
TV, Boston, and WJAR-TV, Prov- 
idence. 

In Philadelphia, Chesterfield is 
paying $162,500 to share sponsor- 
ship with Atlantic Refining. The 
Athletics and Phillies will be cov- 
ered on radio via WPTZ and on 
video via WFIL-TV. In the Pa- 
cific Coast League, the sponsor's 
tab is $160,000 for one-third spon- 
sorship of the Los Angeles Angels 
and the Hollywood Stars over 
KHJ-TV. In the same league. 
Chesterfield will spend $100,000 
(divided equally) for Saturday- 
only telecasts of the San Fran- 
cisco Seals and Oakland Oaks 
over KPIX and KGO-TV. 

New to the Chesterfield base- 
ball spread this year are Phila- 
delphia, San Francisco and Oak- 
land. But in 1952, three major 
cities were added: Boston, Los 
Angeles and Chicago. The adver- 
tiser's expansion of baseball cov- 
erage in both mediums has been 
prompted by the success of its 
"three-to-one" clubs in New York 
and Boston and its "sound-off" 
clubs in Chicago and Los Angeles. 
The same club idea which has 
been so productive of sales is 
being extended to San Francisco 
and Philadelphia. 

Radio sponsorship in the sev- 
eral cities includes regional net- 
works and gives Chesterfield 
comprehensive coverage. For 
New York games, more than 15 
stations are hooked up; in Phila- 
delphia, more than 20; in Boston, 
more than 30, and in Chicago 
more than 30 stations. TV spon- 
sorship in Philadelphia, however, 
provides only 12 night, week-end, 
holiday and opening day games 
for both teams. 



MASS. REJECTS 
LEGISLATIVE TV 

BOSTON, May 9. — The 
Massachusetts House and 
Senate turned down proposal 
today for radio and video 
broadcasting of their pro- 
ceedings — but not before a 
quick run-down of their 
thesping talents. Sen. 
Charles J. Innes, opposed, 
pointed out that radio and 
TV companies were against 
the idea after what happened 
at the national conventions 
when everybody tried to get 
before the camera. Sen. 
Daniel Rudstein was in favor 
of the plan. Rudstein, a play- 
wright and dramatic coach in 
his spare time, said that "in 
my experience in the theater, 
I have never seen finer act- 
ing than in the Senate and 
House." The vote was 14-9, 
against. 



'Howdy' to Be Pushed 
In Foreign Markets 



Sales Pace Up 
At CBS Radio 



NEW YORK, May 9.— The up- 
beat in sales at CBS Radio con- 
tinued this week with the sale of 
two quarter-hour strips to Toni 
and Manhattan Soap, which will 
co-sponsor the slots. Advertisers 
are buying 3:45-4 p.m., now oc- 
cupied by Quaker Oats, thrice 
weekly for a limited network and 
7:15-7:30 p.m. The afternoon time 
period will be programed with 
an audience-participation strip 
and the evening strip with a 
drama. 

CBS Radio also sold a network 
package to the General Electric 
Summer Playhouse to replace 
Bing Crosby while he vacations 
this summer. Another client not 
taking a hiatus from the web will 
be Rexall, which will use the 
Dick Powell vehicle, "Richard 
Diamond." 



NEW YORK, May 9. 



Kagran Corporation is currently 
in the process of negotiating 
"Howdy Doody" product licens- 
ing deals with manufacturers in 
Mexico and South America, mark- 
ing the initial step in setting up 
the first world-wide merchandis- 
ing program for a TV personality. 
These deals are expected to add 
sizably to the "Howdy" merchan- 
dising agreements with manufac- 
turers in Japan and Europe, in 
conjunction with airings there of 
"Howdy Doody" film telecasts. 

Kagran foresightedly withheld 
foreign merchandising rights 
from most of its present manu- 
facturers, which gives the firm 
practically an unlimited variety 
of products to choose from south 
of the Border and abroad. The 
foreign merchandising programs 
will be co-ordinated with the 
filming of foreign language ver- 
sions of "Howdy." At present 
Kagran is shooting a daily Span- 
ish series, which is aired over 
XEW-TV, Mexico City, and CMQ- 
TV, Havana, Cuba. First foreign 
manufacturer licensed by Kagran 
is Larin Candy, Inc., which is 
bringing out a "Howdy Doody" 
candy bar. Larin also sponsors 
the program over XEW-TV. 

Meanwhile Kagran is making 
more money than ever from its 
U. S. merchandising activities on 
behalf of "Hpwdy," Jackie Robin- 
son, Gabby Hayes, Willie and 
Millie the Penguins, and Sonja 
Henie. Last year "Howdy" 
grossed $42,000,000 in retail sales 
via 192 different products manu- 
factured by 65 licensees, which 
means that at the going rate of 5 
per cent of wholesale sales, Ka- 
gran coined around $1,050,000 on 
"Howdy" merchandising deals 
alone. 

Newest "Howdy" venture is a 
quarterly magazine, aimed at 
three to six-years-olds. The 68- 



The J page book, published by Western 



Printing Company, will carry 
regular news and feature article 
format for kids, and will be sold 
on newsstands and by subscrip- 
tion this fall at 25 cents per copy. 



SCENIC EFFECTS 



NEWS CAPSULES-COAST TO COAST 



New Video Magazines Enter Field; 
Schenck Says WMGM Not for Sale 



NEW YORK, May 9.— In the 
past month TV's national stature 
has been given new recognition 
by the great number of new TV 
magazines which have entered 
the field. In may cases, too, old 
video magazines such as TV 
Guide have been reorganized on 
a national scale and movie maga- 
zines have added TV depart- 
ments. Among the newer video 
magazines are National Comics, 
Television Life, TV Comic Book, 
TV Fan, Inside TV, TV Show, TV 
Star Parade, TV Starland, TV 
Life, TV Magazine, TV and Movie 
Screen, TV People and Pictures 
TV Review, TV Age and TV 
World. 

DENY WMGM IS 
ON BLOCK . . . 

NEW YORK — Rumors that 
WMGM here was on the block 
were denied by N icholas M 
Schenck, president of Loew's, 
Inc., owner of the station. He 
said, "WMGM is not for sale. It is 
one of America's foremost inde- 



Selling Allentown, Bethlehem, Easton 

WLEV-TY 




Bethlehem, Pa. 



-ut'fX 



A Steinmon Station 





fftpretenftd by 

ROBERT MEEKER Associates 

New York Chicago lot Angtlet San Francltce 



pendent stations. ... No negotia- 
tions for its sale are under con- 
sideration." 

DE MILLE BIOG ON 
'TOAST' VETOED ... ♦ 

NEW YORK — Projected plans 
to do a biography of Cecil B. De 
Mille on "Toast of the Town" 
were canceled when the Ameri- 
can Federation of Television and 
Radio Artists manifested opposi- 
tion to his appearance as narra- 
tor. The union agreed that he 
could appear as a guest, even tho 
he is not in good standing, but 
De Mille refused to accept the 
offer. 

DU MONT INSTRUMENT 
PLANT TO OPEN . . . 

NEW YORK — The new instru- 
ment' plant of the Allen B. Du 
Mont Laboratories will be opened 
Tuesday (12). Industry sources 
anticipate that Dr. Du Mont may 
have more to say about the new 
do-it-all TV system at the open- 
ing ceremonies. At a stockhold- 
ers' meeting this week, Dr. Du 
Mont revealed that the firm was 
working on a compatible three- 
dimensional color TV system 
which he hoped to be able to 
demonstrate by the end of the 
year. The new building is right 
behind Du Mont headquarters in 
Clifton, II. J. 
OTHER NEWS 
IN BRIEF . i . 

NBC stations are distributing 
40,000 copies of a 16-page booklet 
on the Coronation to teachers 
thruout the U. S. The booklet 
was prepared by Stanley Apple- 
gate, of the National Education 
Association, with the co-operation 
of the British Information Serv- 
ices and NBC. . . . The Denver 
school board this week voted to 
file application for Channel 6 
there. . . . WCAN-TV, upcoming 
Milwaukee UHF station, is offer- 
ing its facilities for four hours 
weekly to the Wisconsin Associa- 
tion for Vocational Education. . . . 
KDKA, Pittsburgh, has started a 
TV training school for its own 
technical and program staffs. . . . 
Walt Framer is pitching a new 
quiz show, "Make a Million," 
starring Jerry Lester. ... "I Love 
Lucy" has dropped out of first 
place in Boston and Baltimore, 



while continuing 11 points ahead 
of the TV field nationally, accord- 
ing to the April report of the 
American Research Bureau. . . . 
Some 704,500 TV sets were in- 
stalled during March, bringing 
the national total circulation to 
23,256,000, according to NBC re- 
search. . . . WOAI-TV, San An- 
tonio, is offering $10,000 annually 
toward the operation of an edu- 
ation TV station there. . . . 
"Handbook of TV and Film Tech- 
nique" by Charles W. Curran. has 
just been published by" Pellegrini 
& Cudahy. 

KTYL-TV PREEMS WITH 
PUBSERV PROGRAMING . . . 

PHOENDC, Ariz. — KTYL-TV 
made its debut Saturday (2) with 
a 17-hour benefit show for the 
Cerebral Palsy Foundation of 
Central Arizona, said to have been 
the first time a TV station devoted 
a premiere show for this purpose. 
The all-night telethon, emseed by 
Vincent Price, who was assisted 
by Warren Hull and Jane Pickens, 
attracted a large turnout of stage 
and film celebrities plus TV no- 
tables, many of whom stopped 
here en route from the Los An- 
geles convention of the National 
Association of Radio and Tele- 
vision Broadcasters. Full-time op- 
erations began Sunday (3), pro- 
viding Class A coverage. Owners 
of KTYL-TV, along with KTYL 
AM-FM, are Harry Nace Sr. and 
Jr., theater operators; Dwight 
Harkins, a Nace associate, and 
Lorenzo Lisonbee, local radio man. 
NEW TOWER SET FOR 
FLORIDA'S WITV . . . 

FORT LAUDERDALE, Fla.— 
Comdr. Mortimer W. Loewi, as- 
sistant to the president of Allen 
B. Du Mont Laboratories and 
president of WITV here, an- 
nounced Friday (1) that a 762- 
foot tower will be constructed for 
WITV nine miles south of Fort 
Lauderdale. Station is scheduled 
for September 30 testing and will 
operate with 286 kw. effec- 
tive radiated power with cov- 
erage north to Key Largo. 
Loewi said Class A coverage will 
be rendered over all of Fort 
Lauderdale and Miami. Gerico In- 
vestment Company, licensee of 
WITV, has interlocking ownership 
with WBRD-AM, of which L. C. 



New Props 
For TV Use 
Available 

NEW YORK, May 9. — Mass 
production of a new type of rub- 
berized props and scenic effects, 
which might greatly improve and 
simplify production in TV as well 
as other branches of show busi- 
ness, was begun here this week 
by veteran scenic designer A. A. 
Ostrander. • 

The process makes possible the 
reproduction of virtually any ob- 
ject, in nature or man-made, 
down to the finest detail. The ma- 
terial, a rubber composition, is 
light enough so that overhead ob- 
jects can usually be tacked on to 
flats, and flexible enough so that 
it can be quickly pulled down 
and rolled up. 

In addition, it can be made 
flame-proof, and for all intents 
and purposes is unbreakable. 
Where any rigidity or support is 
required, inflatable props can be 
made, or they can be built over 
frames. 

Ostrander expects to make the 
material available on a rental ba- 
sis. He intends to work up a back- 
log of props and textures, includ- 
ing mats that reproduce grass, 
gravel and flagstone. He believes 
the cost for the new material will 
be competitive with older proc- 
esses such as papier mache, 
painted flats and the real thing. 

KMYR Asks FCC 
To Turn Down 
Competitor Grant 

WASHINGTON. May 9. — Sta- 
tion KMYR. applicant for a con- 
tested TV channel in Denver, this 
week (7) asked the Federal Com- 
munications Commission to grant 
KMYR's* application and turn 
down a competitor, Metropolitan 
Television Company, on Grounds 
that Metropolitan is controlled by 
NBC. Said KMYR. -Metropoli- 
tan's contentions that the arrange- 
ments in question are simply 
debtor -creditor and that, as such, 
they are immaterial to 'control,' 
together constitute a double non 
sequitur." 

NBC, in a memorandum the 
same day to the commission, reit- 
erated that it does not control 
Metropolitan, licensee of KOA 
and KOA-FM. Thru DC legalists 
James E. Greeley and Thomas E. 
Ervin, NBC pointed out that the 
web sold its interest in KOA and 
KOA-FM to (Bob) Hope Produc- 
tions, Inc., last year for 51,000.000 
cash and a note for $1,250,000 
from Hope. If the note held by 
NBC constitutes "control" and 
stands in the way of a possible 
TV grant to Metropolitan, the 
commission should ask Hope 
Productions to pay off, and the 
corporation will, Greeley said. 



Judd, E. J. Richardson and George 
W. English are also owners. Robert 
W. Standard, formerly with 
WTVJ, Miami, is general manager 
of the new station. 
WKNX-TV BEGINS 
TELECASTS . . . 

SAGINAW, Mich. — WKNX-TV 
here kicked off programing Men- 
day night (4). the first TV outlet 
to begin operations in Northeast- 
ern Michigan. William J. Edwards, 
president and general manager, 
said the station will carry pro- 
grams from the four networks, 
syndicated films and live pro- 
grams. Live programs will ema- 
nate from an RCA-equipped stu- 
dio in a new transmitter build- 
ing south of the city. Programing 
now starts at 7 p.m. nightly, but 
is expected to be expanded rap- 
idly. 

FCC OK'S SALE OF 
RADIO PROPERTIES . . . 

WASHINGTON — The Federal 
Communications Commission last 
week authorized Rural Radio Net- 
work, Inc., to sell five FM sta- 
tions— WCVN, De Ruyter; WVCV,. 

(Continued on page 43) 



MAY 16. 1953 



THE BILLBOARD 



Local boy makes good— business 



The Durantes, O'Connors and 
Cantors of tomorrow are only local boys 
today. Starting June 13th— on a 
full NBC Radio network— they will 
get their first big push along the 
road to national fame. On summer 
radio's Saturday night showpiece, 
NEW TALENT, U.S.A., America 
will audition the biggest parade 
of new stars ever assembled 
for a national radio audience. 

IT GOES IN LOCAL... 
If COMES OUT NATIONAL 

Each week (7:30-9:30 EDT), 
New Talent, U.S.A. will originate 
from four different cities. The NBC affiliate 
in each city will produce a 30-minute segment of the show. 
Each station will air the best of its hometown talent, 
both professional and non-professional, selected through 
talent elimination contests. 

Studio audience will pick each city's winner (who will 
be given valuable prizes) and a New York program board 
will select, from the four, the winner of the week. At the 
end of 13 weeks, 52 cities will have had NBC Station talent 




contests . . . and 13 winners will 
have been selected. On the 14th week, 
these winners will compete in 
the National Finals— with New York 
origination and a grand prize. 

j NEW TALENT, U.S.A. 

ASSURES LOCAL CO-OPERATION 

Local listener excitement, 
aroused by the talent elimina- 
tion contests, most of which 
will run from 5 to 8 weeks. 
Dealer enthusiasm and co-operation, 
stirred by local identification 
—local boy makes good business. 
Merchandising potentials which 
Hj( 3^ only a local-national program can provide. 
Full merchandising, exploitation and audience promotion 
support from NBC affiliates and field representatives. 

. New Talent, U.S.A. is available to sponsors in 30- 
minute segments and multiples thereof. The program price 
starts at $750, modest enough to make it a profitable buy 
. . . to reach listeners all summer, at home, at the beach, 
in their cars. For, this summer, wherever people are... 
they will have NEW TALENT, U.S.A. 




Radio Network 



• service of Radio Corporation of America 



rhls One 



FL8W-P1P-A44B 



TELEVISION-RADIO 



THE BILLBOARD 



MAY 16. 1953 



Special Carrier for Theater 
TV Likely; Early FCC Ruling 



WASHINGTON, May 9.— The 
immediate fate of theater TV will 
be decided soon by Federal Com- 
munications Commission. The 
commissioners, it was reliably 
learned, were counseled this 
week-end in a report from their 
legal department to authorize use 
of a special carrier for theater TV 
on common carrier frequencies. 
This authorization by the FCC 
would terminate the current the- 
ater TV hearings which began last 
fall, and also would provide a 
green light for expansion of the- 
ater TV installations thruout the 
country. The legal department 
submitted its recommendation to 
the commissioners at a staff meet- 
ing yesterday (8). 

A petition seeking the commis- 



sion's OK for establishment by 
theater TV interests of a special 
carrier on common carrier fre- 
quencies has been pending before 
the agencies for three months. The 
petition was filed by the Motion 
Picture Association of America, 
Inc., and the National Exhibitor 
Theater Television Committee. 
The plea was opposed by Ameri- 
can Telephone & Telegraph Com- 
pany and the latter's opposition 
received a rebuttal from the the- 
ater TV groups. If the commission 
okays this petition, industry 
groups apparently would get to- 
gether to form a common carrier 
service for theater TV use on a 
co-operative basis. Presumably, 
I the service would use coaxial 
[ cable for short haul transmission 



MYSTERY PROGRAMING WEAPON 

CBS-TV Gets Rights to 
Light, Portable Camera 



NEW YORK, May 9— CBS-TV 
this week was readying its new 
mystery programing weapon — a 
portable camera and sound sys- 
tem said to weigh between five 
and 10 pounds. The network has 
acquired exclusive rights to its 
use for an indefinite period from 
its owner, whose name is undis- 
closed, but who has invested 
$200,000 to perfect the video 
equipment. 

The lightness and portability of 
the camera are so striking, ac- 
cording to informed sources, as to 
have revolutionary implications 
for drama on TV. It would make 
possible a type of underplayed 
drama not usual in the medium 
because of the relative rigidity of 
the current cameras and the ef- 
fect of their psychologically for- 
bidding appearance on actors. 

But as important is its use for 



documentaries in TV, as yet an 
untapped source of programing. 
CBS-TV initially intends to use 
the camera for a filmed docu- 
mentary which is to be presented 
next fall in a key nighttime slot. 
The program would use the cam- 
era almost like a roving mike to 
capture the flavor and realism of 
life in such places as subways, 
office buildings, bridges and 
other locations hitherto almost in- 
accessible to the usual studio 
cameras. 

Also significant is a new tech- 
nique that the camera employs 
for shooting, but the network has 
refused to explain in detail this 
technique thus far. Dage Elec- 
tronics and Claude Neon have 
just placed two portable cameras 
on the market, but neither is said 
to be as light as the new CBS-TV 
camera. 



and microwave for longer haul 
service. This would have the ef- 
fect of giving theater TV a go- 
ahead for widespread expansion. 
There are already more than 100 
theater TV installations in the 
nation. 

There is no complete certainty 
that the commission will go along 
with its staff recommendations, 
but the odds favor this course of 
action. The commission could al- 
low the theater TV hearings to go 
unresolved without granting the 
theater TV petition, leaving the- 
ater TV on the present basis of 
being served by AT&T. Still un- 
answered would be the question 
which the commission was pon- 
dering in hearings which began in 
October, namely whether a por- 
tion of the spectrum would be 
assigned to theater TV. 



Personnel Shuffle 
On at WNBC-BT 

NEW YORK, May 9.— In the 
wake of the recent promotion of 
Ted Cott, NBC veepee and 
WNBC-WNBT general manager, 
to the web's owned and operated 
upper echelon, the local stations 
here underwent a personnel re- 
shuffle this week. 

Steve Krantz, WNBT director of 
special events, has been appointed 
WNBT program manager, suc- 
ceeding Pete Affe, who moves in- 
to the newly created post of 
WNBC-WNBT operations. Both 
men will report to the station's 
director of programs and opera- 
tions Dick Pack, who steps up to 
the o.&o. operation as part of 
Cott's new packaged- programing 
operation. Meanwhile the hunt is 
still on for an exec to function as 
acting manager of the two sta- 
tions under Cott's supervision. 



ANOTHER NEW 

TV FILM ADVERTISER 

TELLS WHY 

BILLBOARD CARRIES 

MORE TV FILM ADVERTISING 

THAN ANY OTHER PUBLICATION 

IN THE BUSINESS 




Double-Borrel/ed TV 
film Marketing Impact! 

Weekly Billboard . . . 

Monthly 

Billboard TV Film 
Program Guide and 
Market Report 

Both 

with The Billboard's 
exclusive b u y - r i g h t 
sell-right approach to 
TV film marketing. 



May . 



TV Film Program Guide ond Mor 
hct Report dated May 30 . . 
out May 26 . . . deadline May 2) 



mMM'.K 



OUST ON 



T EX A S 




Over the sixty or seventy odd stations I have visited 
I always noticed that Billboard was a standard item of equipment 
in the film buyer's offices. Also, many of the agencies refer 
to it regularly for television film information. 



Very sincerely, 



JTC/aph 




van Geldern 



Billboard 



NEW YORK - CINCINNATI - CHICAGO - ST. LOUIS - HOLLYWOOD 



Web Telecast Will 
Showcase Big Bands 



NEW YORK, May 9.— A remote 
telecast from Frank Dailey's 
Meadowbrook nitery in New Jer- 
sey will replace the Paul White- 
man show this summer on the 
ABC-TV web (Saturday, 7-8 p.m.) 
beginning May 23, thus setting 
the stage for a big cross-country 
dance band promotion by record 
companies and distributors. The 
weekly Meadowbrook a i r e r s, 
packaged by Dailey and agent 
Bullets Durgom, will feature the 
bands currently appearing at the 
nitery, teeing off with Ralph Mar- 
terie's orchestra. 

Dailey has been TV-minded for 
some time now, on the theory 
that proper use of the medium 
could spark a revival of the big 
dance business of the late '30's. 
As proof he cites the fact that 
Saturday night dinner business at 
the Meadowbrook soared 33 '/-j per 
cent higher when the nitery car- 
ried a weekly TV-remote over the 
Du Mont network in 1951. Dailey 
and Durgom negotiated a similar 
deal for a Saturday night TV re- 
mote with NBC last year, but it 
fell thru at the last minute and 
the web carried a studio origina- 
tion instead. 

The new hour teleshows, tagged 
"Band of the Week" or "Saturday 
Night Dancing Party," will feature 
a vaude-band show format, pat- 
terned after the old Paramount 
fleshers with Goodman and Dor- 
sey. 

Dailey has booked Billy May's 
ork to follow Marterie on June 5, 
and Sauter-Finegan June 13 and 
tO. He's negotiating for Jerry 
Gray, Billy Morrow and Ralph 
Flanagan to fill out the rest of the 
summer. 

Mercury will launch a big pro- 
motional pitch for Marterie on the 
first show via tie-ups with dis- 



3 FCC Bills 
To Get Action 

WASHINGTON, May 9. — A trio 
>f bills to alter the Communications 
Act requested by the Federal Com- 
munications Commission will get 
House floor action, having been 
favorably discharged by the House 
Interstate and Foreign Commerce 
Committee yesterday (8). The bills, 
all introduced by Committee 
Chairman Charles A. Wolverton 
(R., N. J.), would extend the time 
in which the commission must act 
on protests from 15 to 30 days, 
make persons who willfully or 
knowingly violate the act for the 
first time guilty of misdemeaors 
nstead of felonies, and waive the 
requirement of construction per- 
nits for government, amateur and 
nobile stations. 

At a hearing prior to th- com- 
nittee's vote FCC Chairman Rosel 
Hyde urged the committee to re- 
luce the felony charge to a mis- 
[emeanor to protect the majority 
if first offenders — "respectable 
msinessmen." Typical of the un- 
authorized operators of transmit- 
ters who plague the commission is 
ie high school student who builds 
is own equipment, Hyde reported, 
dding, "The Justice Department 
reluctant to carry on prosecution 
a person whose offense is from 
i '.crest in experimentation and 
iihout evil intent." Second of- 
nders, however, would still be 
iisidered felons under the bill, 
ibject to a fine of not more than 
10,000, imprisonment for not more 
an two years, or both. 



tributors and dealers in TV cities 
across the country, and Capitol 
will give the May date a big push 
in June. General Artists is also 
expected to play an active part in 
the promotional program since, 
with the exception of Gray, all of 
the bands are represented by that 
agency. 



FCC Appeals 
On Giveaways 

WASHINGTON, May 9.— The 
Federal Communications Commis- 
sion will appeal directly to the 
Supreme Court from a Federal 
Court decision which partly in- 
validated the FCC's anti-giveaway 
rule. The decision to appeal the 
case was made late yesterday (8) 
as one of the final acts of outgoing 
FCC General Counsel Benedict 
Cottone. 

The Federal Court in the South- 
ern District of New York several 
months ago handed down a de- 
cision upholding the commission's 
ruthority to act on giveaways but 
denying the commission's anti- 
giveaway rule. The case had been 
taken to court by ABC, CBS and 
NBC. The issue has been in the 
courts since 1949. 

The showdown on the issue in 
the nation's highest court will be 
watched by the entire industry 
with intense interest. At stake 
will be a fortune in programs. If 
the FCC loses, there is no doubt 
that there will be a revival of 
giveaway programs on an in- 
creased scale. A victory for the 
FCC will leave giveaway programs 
pretty much at the present level, 
at best, and could possibly discour- 
age the vogue. 

The Supreme Court is expected 
to give the case an ea rly date. 
The commission, under the rules, 
is able to carry its appeal directly 
without the necessity for filing a 
writ of certiorari. 



3 Directors 
Get Top Spots 
In Video Field 



NEW YORK, May 9. — Three 
top directors — Felix Jackson, 
Richard de Rochemont, and Wil- 
liam Spier — this week moved into 
important spots in TV. A noted 
producer of film documentaries, 
De Rochemont joins J. Walter 
Thompson as a veepee. His im- 
mediate assignment is undis- 
closed, but his film background 
will be used by the agency to 
backstop its various film projects 
:ommereials, industrial enter- 
tainment and video programing. 

Jackson will replace Fletcher 
Markle as director of "Studio 
One," beginning in September. 
The director's last affiliation was 
with Young & Rubicam, for 
whom he produced the hour-long 
"Playhouse of Stars." Jackson's 
writing credits in Hollywood in- 
clude "Destry Rides Again" and 
the Deanna Durbin films. 

Spier has left "Omnibu s," 
which he produced this season, to 
take over as producer of "Metal- 
lion Theater" for Chrysler Motors. 
The advertiser could not make a 
deal with Worthington Minor. 



NOT AFFECTED BY TV 



Galen Drake '53 Radio 
Take May Hit 156G 



NEW YORK, May 9.— One of 
the few radio performers little 
affected by TV, Galen Drake will 
earn close to his $156,000 record 
year in 1953 if his present spon- 
sorship line-up remains intact, 
product jockey has found several 
new network clients, including 
Hunt Club Dog Food and General 
Foods, and is now on WCBS-AM 
four and a quarter hours weekly 
and on CBS radio 55 minutes 
weekly. 

Drake is unique in that he has 
a seven year non-cancelable con- 
tract with the radio network. He 
is, however, free for TV work on 



other webs as long as there is no 
conflict with his radio commit- 
ments. The gabber has made a 
kine of a video show for CBS-TV, 
and may be aired on WCBS-TV 
next season by several of his 
current clients. 

Next week, Drake will be doing 
his 1,000th commercial for a 
sponsor — Lever Brothers Good 
Luck Margarine will be the 
client. Drake has a reputation for 
being able to move food items; 
among his current bakrollers are 
B. & M. Beans, Florida Citrus 
Commission, Salada Tea and 
Pure Foods. 



Copyr 



MAY 16. 1953 



THE BILLBOARD 



TELEVISION RADIO 7 



the billboard Radio-TV Show Charts'? 



• Top 10 TV Shows 
Each Day of the Week 

in BALTIMORE Panel Six* 400J 

• • . According to Vfdeodex Reports 



WAAH .WAAM, I IK ABC, DuM 

W8AL-TV Hearst Radio, IiK NBC 

WW Ad-TV S. Bell Co CBS 

Vidndti report, monltily on fach of 20 major markets, besldei publisiting a monthly niuwial 
network report based on all 63 markets. In the 20 markets it has placed dianei In a total of 7,700 
TV tw«nw. The city reports for those markets taken the first s*«« dars of each month, contains: 
the ratino, for every 15-mirwite seomenl of nery program ftom sign-on to ilojn-off. The rating for 
an* show looser than 15 minutes is obtained by averaging the 15-minute ratings. The top 10 shows 
each day in any of the 20 markets are determined by comparing the average ratings. 







MARCH, 1953 












SUNDAY. SIGN-ON 10 SIGH OFF 




no 


1, 


TOAST OF THE TOWN.... 


CBS... 


.. 8:00- 9:00.. 


. . WMAR 


32.9 


2 


SUPER CIRCUS 


ABC . 


. 5:00- 6:00 . 


. .WAAM. . 


31.2 


3. 


WHAT'S MY LINE! 


CBS ... 


.10.30 11 00.. 


. .WMAR 


29.7 


4. 


COMEDY HOUR 


NBC . 


. 8:00 9:00 . 


. .WBAL 


28.7 


5. 


THE WEB 


CBS... 


.10:00-10:30.. 


WMAR 


25.4 


6 


PRIVATE SECRETARY. . . 


CBS... 


.. 7:30 8:00 . 


..WMAR 


22.4 


7. 


CENE AUTRY (film) 


Non-Net.. 


. . 7:00- 7:30. . 


. WMAR 


22.0 


8 


THE PLAINCLOTHESMAN 


OuM .. 


. . 9:30-:0:00 


..WAAM.. 


21.6 


». 


REWARD FOR TALENT ... . 


UN-MI... 


.. 6:00- 6:45.. 


..WAAM 


21.5 


10 


ROCKY KING, DETECTIVE 


DM.. 


.. 9:00- 9:30.. 


WAAM 


70,3 



MONDAY. SIGN ON 70 SIGN-OFF 

I LOVE LUCY CBS 

TALENT SCOUTS CBS. 

LUX VIDEO THEATER CBS 

RED BUTTONS SHOW OS. 

PERRY COMO .' CBS. 

ROBERT MONTGOMERY PRESENTS NBC. 

STUDIO ONE OS. 

GARRY MOORE CBS. 

THOSE TWO NK. 

CBS NEWS OS. 



TUESDAY, SI6N 0N TO SIGN OFF 



9 00 9:30.. 


..WMAR 


66.0 


8:30- 9:00.. 


WMAR 


54.9 


8:00 - 8 .30 . 


. WMAR 


296 


9:30 10:00.. 


. WMAR 


27.0 


7:45- 8:00 ' 


..WMAR 


21.6 


9:30 10:30.. 


. WBAL 


19.5 


10:00 11:00.. 


..WMAR 


17.0 


1:30- 2:00 . 


..WMAR 


14.7 


7:30- 7:45. . 


..WBAL 


14.3 


7:30- 7:45 . 


..WMAR , 


13 5 





TEXACO STAR THEATER 


NBC... 


. . 8:00- 9:00. . 


. WBAL 


47.8 


2. 


FIRESIDE THEATER 


NBC... 


. . 9:00- 9:30. . 


. WBAL 


30.5 


3. 


THE CISCO KID (film) 


Non-Nol... 


. . 7:00- 7:30. . . 


. .WBAL 


23.0 


4. 


SUSPENSE 


CBS. . 


. 9:30 10 00 . 


. .WBAL 


22.3 


5. 


KIT CARSON 


Non-Hot . 


. 6 00 6 30 


WMAR 


20.9 


6. 


CRIME SYNDICATE 


CBS... 


. . 9:00- 9:30.. 


. WMAR 


18.9 


7. 


DINAH SHORE 


NBC..: 


.. 7:30- 7:45.. 


. .WBAL . . 


..18.3 


8. 


BEULAH 


ABC. . . 


.. 7:30- 8:00.. 


..WAAM 


17.9 


0. 


TWO FOR THE MONEY 


NBC... 


.10:00-10:30.. 


..WBAL 


16.9 


10. 


STRIKE IT RICH- 


CBS. . 


.11:30-12:00 . 


. .WMAR 


15,5 



WEDNESDAY, SIGN ON TO SIGN OFF 



I. 
2. 
3. 
4. 
5. 
6. 
7. 
8 
9. 
10 



GODFREY AND FRIENDS 
GO0FREY AND FRIENDS. 

STRIKE IT RICH 

MAN AGAINST CRIME. 



CBS 
CBS 
.CBS 
CBS 



8:33 9:00 
8:00- 8:30. 
9:00- 9:30. 
9:30 10:00. 

PERRY COMO CSS 7:45- 8:00. 

THIS IS YOUR LIFE NBC 10:00 10:30. 

PABST BLUE RIBBON BOUTS CBS 10:00 10:45. 

HOWDY DOODY HE..... 5:30- 6:00. 

KRAFT TV THEATER NBC 9:00 10:00. 

ARTHUR GODFREY CBS 10:00-11.00. 



THURSDAY. SIGN-ON TO SIGN Off 



DRAGNET 

GROUCHO MARX 

T-MEN IN ACTION ... . 
THE LONE RANGER... 
MY LITTLE MARGIE. . 

BIG TOWN 

AMOS N ANDY 

BURNS AND ALLEN... 

FORD THEATER 

THIS IS YOUR 200.... 



NBC.. 

NBC. . 

NBC.. 

ABC . 

CBS. . 

CBS. . 

CBS. . 

CBS. . 

NBC. . 



. 9:00- 9:30. 

. 8:00 8:30. 

. 8:30- 9:00. 

. 7:30- 8:00. 
.10:00-10:30. 

. 9:30-10:00. 

. 8:30- 9:T0. 

. 8:00- 8:30. 

. 9:3010:00 



Hon Net 7:00- 7:30. 



WMAR 52.3 

WMAR 44.9 

WMAR 29.8 

WMAR 27.0 

WMAR 20.7 

WBAL 18.9 

WMAR 18.1 

WBAL 17.2 

WBAL 16.9 

.Wt'AR 15.8 



.WBAL 46.2 

WBAL 29.7 

WBAL 27.3 

WAAM 27.1 

WMAR 27.0 

WMAR 25.2 

WMAR 24.S 

WMAR 21.6 

WBAL 17.0 

WAAM 15.9 



FRIDAY. SIGN-ON TO SIGN -OFT 



1. 


OUR MISS BROOKS 


CBS... 


.. 9 30 10 00 . 


..WMAR 


35.2 


2. 


MY FRIEND IRMA 


CBS... 


. 8:30- 9 00 


. WMAR 


32.8 


3. 


MAMA 


CBS. . 


.. 8:00 8 30. 


. .WMAR 


28.9 


4. 


MR. '. MRS. NORTH 


CBS. . 


.10 00 10 30 


. .WMAR 


21.1 


5. 


PLAYHOUSE OF STARS 


CBS. . 


.. 9:00- 9:30.. 


. WMAR 


20.7 


6. 


BIG STORY 


NBC. . 


.. 9:00- 9:30.. 


. WBAL . 


..19.9 


7. 


PERRY COMO 


CBS. . . 


.. 7:30- 7:45.. 


..WMAR 


19.2 


8 
9. 

10. 


LIFE OF RILEY 


NBC ... 


.. 8 30 9:00.. 
.. 8 00 8 30.. 

.. 5:30- 6:00.. 


..WBAL 


18.9 


OZZIE AND HARRIET 




. .WAAM 


188 


HOWDY DOODY 


NBC . 


..WBAL 


.18 6 



or Review* and Ratings of Song* and 
Record* See The Billboard Music Pop- 
ularity Charts (Music Section). 



NEXT WEEK 

Videodex and 
Pulse Studies of 
ATLANTA 
• 

Top 10 TV Shows 
Each Day 

. . . According to Vfdeodex 

Top 5 Radio Shows 
Each Day 

* . . According to Pvltm 



SATURDAY, SIGN-ON TO SIGN-OFF 

1. YOUR SHOW G. SHOWS NBC 9:00 '0:00 WBAL 37.2 

2. JACKIE GLEAS0N SHOW CBS 8:10 9:00 WMAR 34.4 

3. YOUR SHOW OF SHOWS T. NBC 10:00 10:30 WBAL 31 

4. -WILD BILL !:iCKOK Non-Nol 7:00- 7:30 WBAL 28.9 

5. BIG TOP ; CBS 12:00- 1:00 WMAR 27.1 

6. HOPALONG CASSIDY (film) Mel 5:3f 6:00 WBAL 25.7 

7. YOUR H * PARADE ~ NBC 10:30-11:00 WBAL 24.3 

8. ROY ROGERS NBC 5:00- 5:30 WBAL 23.6 

9. ALL STAR REVUE T. NBC 8:00- 9:00 WBAl 23.4 

10. BEAT THE CLOCK OS 7:30- 8:00 WMAR 21.6 

* >.-C estimate lor February, 1953. 



Top 5 Radio Shows 
Each Day of the Week 
in BALTIMORE 

• • . According to Pulse Reports 



(373,400 Radio 
Families' t 



.5,000 watti ABC 

250 wattl Ind. 

.1,000 watts (days) Ind. 

250 watts ... ....In*. 



WBAL 50,000 watts NBC WFBR 

WBHO 1.000 watts (days) Ind. WITH 

WCAO 5.0OQ watts CBS WSIO 

WCBW 10,000 watts (days) , WBS WWIN 

5,000 walls (nights) 

Pulse radio surveys are conducted in 19 markets, and reports are Issued bl-monthfy eicep*, 
In New York, which is monthly. Information Is obtained by the personal interview roster methoal 
using a cross -sect ion of homes prt-selected by a modified area sampling method. In the bi-monthly 
reports, 8,200 homes are interviewed in each market. Ratings are reported by 15-minute segment! 
from 6 a.m. to midnight each day for an entire week. Ewrning ratings are based on 400 hwnej 
in each market, Monday -Friday daytime ratings are based on 1,000 homes. 



FOR FULL 
INFORMATION 



about all radio and television 
■hows ■ . . ratings, audience 
compositions and the many other 
factors which determine the 
success Or failure of a program, 
subscribe to part of or the full 
services of the research organiza- 
tions featured on these pages. 

For full details of the Pulse 
reports, write to THE PULSE, 
INC., 15 West 46th Street. 
New York. 

For fuN details of the Video- 
des service write to JAY & 
CR AH AM RESEARCH. INC.. 342 
Madison Avenue, New York. 

For the ARB service write to 
AMERICAN RESEARCH BU- 
REAU, National Press Building. 
Washington, or its Branch Of- 
fices at 516 5th Avenue, New 
York, and P. O. Box 6934, Lot 
Angeles 22. 



'Alv.no Rey Show' 
Kicks Off May 23; 
May Go Network 

HOLLYWOOD, May 9. — "Al- 
vino Roy Show," high-budgeted 
hour-long tele seg, will kick off 
Saturday (23) on KNBH with an 
eye toward station's parent, 
NBC, picking up the show as a 
web summer replacement. Show's 
talent cost is estimated in the 
$4,000 bracket. Series, sold locally 
for 26 weeks to a Compton (Calif.) 
Dodge-Plymouth dealer, features 
the electric guitar plucking ba- 
toner, 12-man ork, the Four King 
Sisters, Harry Von Zell -as emsee 
plus two specialty acts per week. 
NBC has optioned show for net- 
working. 

Series will be aired from KNBH 
in the 10-11 p.m. slot. Local deal 
was made thru Warwick & Legler 
agency by KNBH's James Wem- 
pie. Budget is believed to be high- 
est ever afforded by the NBC 
owned-operated outlet for a local 
series and is prompted by its sum- 
mer replacement network aspira- 
tions. 



Permian 2d Firm 
To Surrender CP 

WASHINGTON, May 9.— Per- 
mian Basin Television Company, 
Midland, Tex., recipient in 
February of a TV station grant, 
this week became the second post 
freeze TV grantee to surrender a 
construction permit to the Federal 
Communications Commission. Rea 
son advanced by Permian was that 
program sources and potential ad- 
vertising revenues failed to mate- 
rialize. First to return a CP to the 
commission was KGKL-TV, San 
Angelo, Tex. 



J 



NBC AFFILIATE 
in DETROIT 

OWNED AND OPERATED BY 

THE DETROIT NEWS 

NATIONAL REPRESENTATIVE 
THE GEORGE P. H0LLINGBERY CO 



JANUARY FEBRUARY, 1953 
SUNDAY, 7 P.M. TO 12 P.M. 



Q. Hr. 

RtQ. 



1. 


JACK BENNY 


CBS... 


.. 7:00- 7:30.. 


..WCAO 


8.0 


2. 


AMOS 'N ANDY 


CBS... 


.. 7:30- 8:30.. 


.WCAO 


7.8 


3. 


BERGEN MCCARTHY SHOW 


CBS. . . 


. . 8:00 8:30. . 


..WCAO 


7.0 


4. 


MY liniE MARGIE 


CBS... 


. . 8:30- 9:00... 


..WCAO 


6.0 


5. 


HALLMARK PLAYHOUSE .. 


CBS... 


. 9:00- 9:30.. 


..WCAO 


. 5 3 






M0N0AY. 7 P.M. TO 12 P.M. 






t. 


LUX RADIO THEATER 


CBS. . . 


.. 9:00-10:00. . 


. WCAO 


6.3 


2. 


THE RAILROAD HOUR ... 


NBC... 


.. 300- 8:30.. 


WBAL 


6.0 


2. 


VOICE OF FIRESTONE... 


NBC... 


.. 8:30- 9:00. 


..WBAL... 


6.0 


4. 


THE laEPIIONE HOUR... 


NBC. . 


.. 9:00 9:30.. 


WBAL... 


5.0 


5. 


BEULAH 






WCAO 


4.1 


5. 


GODFREYS TALENT SCOUTS CBS... 


.. 8:30- 9:00.. 


. .WCAO 


48 


5. 


THE LONE RANGER 


ART 


7-wi. 1 nn 


. WFBR 


4.8 






TUESDAY, 7 P.M. TO 12 *M. ' 






1. 


LIFE WITH LUIGI 


CBS... 


.. 9:00- 9:30. . 


..WCAO 


6.5 


2. 


PEOPLE ARE FUNNY 


CBS .. 


.. 8:00- 8:30.. 


. WCAO 


63 


3. 


FIBBER MtGEE AND MOLLY 


NBC. . 


.. 9:30 10:00 . 


. .WBAL 


6.0 


3. 


MY FRIEND IRMA 


CBS... 


.. 9:30-10:00. . 


..WCAO 


6.0 


3. 


BEULAH 




.. 7:00- MS.. 


. .WCAO 


60 



WEDNESDAY, 7 P.M. TO 12 P.M. 



1. 


THE 3IG STORY 




.. 9:30 10:00 . 

. 9.30 10.00 


. .WBAL 


5.8 


2. 


WHAT'S MY LINE! 


CBS... 


WCAO 


5.5 


2. 


YOU BET YOUR LIFE 


NBC... 


.. 9:00- 9:30. . 


. .WBAL 


5S 


2. 


08. CHRISTIAN 


CBS... 


. . 8:30- 9:00.. 


..WCAO.. 


55 


5. 


BEULAH 


CBS... 


. . 7:00- 7:15.. 


..WCAO 


4.5 


5. 


JUNIOR MISS 


CBS... 


.. 7:15- 7:30.. 


WCAO 


45 


5. 


EDWARD S. MURR0W 


CBS... 


.. 7:45- 8:00.. 


...WCAO 


4.5 


5. 


WALK A NILE 


NBC... 


.. 8:00- 8:30 . 


. . .W8AL 
...WBAL 


. 4.5 
4.5 


5. 


THE GREAT GILDERSLEEVE 


NBC ... 


. 8:30- 9:00.. 


5. 


PHILIP MORRIS PLAYHOUSE 


CBS... 


.. 9:00- 9.30.. 


...WCAO... 


. 43 


S. 


BOB HOPE 




..10:00-10:30.. 


. . .'YBAL 


45 



THURSDAY. 7 P.M. TO 12 P.M. 



1. 


EDDIE CANTOR 


NBC... 


.. 9:30 10:00.. 


. .WBAL 


65 


2. 


JUDY CAN0VA 


NBC . . 


.10:00-10:30.. 


..WBAL 


5.8 


2. 


BING CROSBY 


NBC... 


.. 9:30-10:00. . 


..WBAL 


5.8 


4. 


TRUTH OR CONSEQUENCES 


NBC... 


.. 9:00- 9:30. . 


. WBAL 


5.5 


5. 


FATHES KNOWS BEST 


NBC . 


.. 8.-30- 9.00 


. .WBAL 


50 



FRIDAY, 7 P.M. TO 12 P.M. 



1. 


022IE AND HARRIET 


...ABC . 


.. 9:00 9:30 . . 


. WFBR 


5.8 


2. 


BOXING 


ABC 


.10:00 11:00.. 


. .WFBR. . . 


. 5.3 


2. 


MEET CORLISS ARCHER 


ABC.. 


. 9:30-10:00.. 


. .WFBR, , , 


5.3 


2. 


THIS IS YOUR FBI, CRIME LETTER 


...ABC . 


.. 8:30- 9:00 


. WIS" . 


5.3 


5. 


BEULAH 


...CBS . 


.. 7:00- 7:15.. 


..WCAO... 


. 4.8 


5. 


EDWARD R. MURR0W 


...CBS.. 


.. 7:45- 8:00.. 


..WCAO. 


48 


5. 


THE LONE RANGER 


...CBS 


. 7:30- 8:00.. 


..WFBR 


. 4.8 


5. 


M». KEEN 


CBS. . 


8:00-8:30.. 


..WCAO... 


-4.8 


5. 


MR. CHAMELEON, MUSIC IN THE AIR. . 


. . CBS. . . 


.. 9:00- 9:30.. 


..WCAO 


4.8 


5. 


LINEUP. MUSIC IN THE AIR 


...-B5 . 


.. 9:30-10:00.. 


. .WCAO 


48 



SATURDAY, 7 ?.M. TO 12 P.M. 



1. 


GANGBUSTERS 


CBS... 


. 9:00- 9:30.. 


..WCAO 


5.3 


2. 


GUNSMOKE 


CBS. . . 


. 9:30-10:00.. 


..WCAO ... 


45 


3. 


TARZAN 


CBS... 


. 8:30- 9:00. . 


..WCAO 


43 


3. 


GENE AUTRY 


CBS. . . 


. 8:00 8:30. . 


..WCAO... 


. 4.3 


3 


CAMEL CAR VAN 


CBS. . . 


. 7:30- 8:00.. 


.WCAO 


4.3 




* 

H4NDAY FRIDAY, 6 A.M. TO 7 Pit. 








ARTHUR GODFREY 


CBS... 


.10:00-11:30.. 


..WCAO . 


10.1 




HELEN TRENT. E.SENHOWER 


CBS. . . 


12.30 12:45.. 


..WCAO 


7.5 




NEWS. MELODY TIME 


Hot N<1... 


.11:30-11:45.. 


. .WCAO. 


75 




OUR GAL SUNDAY, EISENHOWER 


CBS. . . 


.12:45- 1:00. . 


..WCAO 


7.2 




YOUNG DR. MALONE 


CBS 


1:10. 1:45 


..WCAO.. 


12 




SATURDAY, 6 A.M. TO 7 f H 






1 


STARS OVER HOLLYWOOD 


CBS... 


.12:30- 1:00 . 


..WCAO 


4J 


2. 


THEATER OF TODAY 


CBS... 


.12:00-12:30 . 


. WCAO 


40 


2. 


FRONT PAGE DRAMA 


Nol M... 


. . 9:30- 9:45 .. 


..WBAL. . 


4.0 


4. 


ROBERT Q. LEWIS 


CBS. . . 


. . 9:45-10:00.. 


..WCAO 


35 


4. 


DICK COLEMAN 


....Noo-Nel ... 


..10:00-11:00.. 


..WITH ... 


3J 








11:15-12:00 






4. 


FUN FOR ALL 


CBS. . . 


.. 1:00- 1:30.. 


. WCAO 


3 5 


4. 


CITY HOSPITAL 


CBS... 


.. 1:30 2 00 . 






4. 








..WBAL 


3.5 


4 


GIVE AND TAKE 


CBS.. 


. 1 1:30 I2M .. 


..WCAO.. 


35 



SUNDAY, 6 A.M. TO 7 PM. 

CUST0MMADE MUSIC MM 11:30-12:00 WITH 5.0 

OUR MISS BROOKS CBS 6:30- 7:00 WCAO 4.8 

TRUE DETECTIVE MYSTERIES MBS 5:30- 6:00 WCBM AS 

THE SHADOW MBS 5:00- 5:30 WCBM 4J 

MILLIONAIRES CLUB No: Not 11:00-11:30 WITH AS 

° Based on U. S. Census Radio Ownership of 1950 and Silos Management 1952 
estimate of families in Baltimore metropolitan area including Baltimore City and 
part of Baltimore, Howard and Anne Arundel Counties. 

Copyrighted i 



TV FILM 



THE BILLBOARD 



MAY 16. 1953 



Distribs Have Sales Boom in 
Libraries to New TV Stations 



By M NE BI NDY 

NEW YORK, May 9.— Library 
sales to new TV stations are pay- 
ing off big for distributors of both 
theatrical features and of films 
produced specially for TV. In the 
former category, Unity Television 
Corporation here already has 
grossed around $3,000,000 on its 
theatrical library sales to more 
than 100 stations. In the field of 
film made for TV, Consolidated 
Television Sales, Inc., already has 
grossed more than $500,000 on its 
new Station Starter Plan. 

Altho Consolidatcd's plan has 
been in operation less than two 
months, the firm has sold it in 36 
markets to date, making 13 of its 
latest sales during the National 
Association of Radio and TV 
Broadcasters' meet in Hollywood 
last week. The Consolidated plan 
offers new broadcasters unlimited 
exhibition and sales rights to a 
catalog of nine TV film series at 
a weekly fee equal to the station's 
starting' Class A one-hour rate. 
The deal calls for a straight 18- 
month contract without escalator 
clauses. 

Theatrical distributors have 
recognized the value of library 
contracts longer than distributors 
of films produced especially for 
TV. Arche Mayers, Unity prexy, 
estimates that 75 per cent of new 
station programing is now de- 
voted to film. Since the begin- 



ning of this year, Unity has sold 
its library program to 40 out 
of 54 new stations for a total 
sales gross "well in excess of 
$1,000,000." 

Unity has grossed around 
$3,000,000 on library sales to 100 
stations in all, under a plan, 
whereby broadcasters buy a min- 
imum of 500 hours on a year's 
contract. Unity's library lists 
more than 1,000 flickers, but ex- 
cludes the firm's new 18-film Sol 
M. Wurtzel package. The latter 
is currently sold in 50 markets 
for a gross return of $450,000. 

Consolidated's 13 new Station 
Starter Plan sales were made to 
the following stations: WTVS- 
TV, Gadsden, Ala.; WBKZ-TV, 
Battle Creek, Mich.; KROC-TV, 



Rochester, Minn.; KBMT, Beau- 
mont. Tex.; KETT. Tvler, Tex.; 
KMO-TV, Tacoma, Wash.; KTXL, 
San Angelo. Tex.; WKJF. Pitts- 
burgh; WTVE, Elmire, N. Y.; 
WCHA-TV. Chambersburg. Pa.; 
WTVP. Decatur, 111.; WFTV. Du- 
luth, Minn., and KIDO-TV, Boise, 
la. 

Meanwhile, other major TV 
film distributors, including Ziv- 
TV. are said to be mulling over 
similar mass-program sales plai 



Ziv Plans Studio in 
San Fernando, Calif. 



NEW YORK, May 9.— Ziv TV 
Programs, Inc., is readying plans 
to build its own film studios this 
fall on a 30-acre site in the San 
Fernando Valley of California, 
home of Warner Brothers and 
Universal-International. The new 
studios will serve as the West 
Coast headquarters for all Fred- 
eric W. Ziv interests, including 
Ziv Radio and World Broadcast- 
ing. Ziv is the second TV produc- 
ion company to acquire its own 



in a move to cash in on the new I lot, the first being Gross-Krasne, 
t rend. The Tee Vee Company of J Inc. 

Hollywood has already launched Right now, Ziv films are shot 
such a program, and Sterling Tel- at the California Studios in Hoi 



evision this week announced its 
own version of a package sales 
operation. (See story elsewhere 
in this issue.) 



NEW SERIES 



McClure Quits 
Mc-E to Join 
Owen Murphy 

Move Fits With 
Firm's Pkg. Show 
Expansion Plans 

NEW YORK, May 9. — Don 
McClure has resigned as manager 
of radio-TV production for Mc- 
Cann-Erickson, Inc., to join Owen 
Murphy Productions, Inc., here as 
an associate producer of TV com- 
mercials, industrial films and 
package video shows, both live 
and film. Heretofore, the Murphy 
outfit has concentrated on the in- 
dustrial and TV commercial field, 
numbering among its accounts 
Firestone, Ford. Philco and Chest- 
erfield. The hiring of McClure, 
however, coincides with the 
firm's recent decision to expand 
its package show activities in a 
big way, particularly in regards 
to film shows. 

Under the aegis of veteran 
Hollywood producer Lewis 
Ginsler, Murphy has lined up 
about 20 new TV film properties, 
including the rights to 400 Fanny 
Hurst short stories, which will be 
packaged as "Fanny Hurst Play- 
"house"; "At Mrs. Leland," based 
on another group of Hurst stories; 
a situation comedy series, "Back 
on the Farm," and a half-hour 
Iron Curtain documentary, "Op- 
eration Red," based on the 
experiences of author Robert 
Parker. 

Filming on the latter series will 
start this month, with Parker as 
narrator and Paul Vajda as tech- 
nical advisor. Another upcoming 
film project is "Inside Straight." 
based on Michael MaeDougall's 
card sharp expose articles in the 
American Weekly and scripted by 
Rex Lardner and Don Mankie- 
wicz. McClure, who formerly 
TV chief for N. W 



MPTV to Distribute New 
Mid-East Drama Films 

NEW YORK, May 9.— Motion outfit on the West Coast, may en- 
Pictures for Television. Inc., will counter some unusual corripeti- 
distribute and partially bankroll tion in its planned series of 26 
a new dramatic series on film to half-hour TV films. Motion Pic- 
be shot on Middle-Eastern loca- ] tures for Television, Inc. has 
tions. Produced by Montgomery : been syndicating the old "Buck 
Ford, the half-hour romantic ad- Rogers" theatrical serial starring 



venture series will star Maria 
Riva and features her husband, 
William Riva, a designer, who 
will turn actor. 



Buster Crabbe, and it is likcl, 
that the old serial could sharply 
undercut the new series. MPTV 
itself is planning a new "Flash 



The video film program will be Gordon" series. If it syndicates 
directed by Gerald Mayer, and this, it would probably withdraw 

Pt^M If .linn ,.,,11 - . _j; II . A . - - 



Harold Kallen will be story edi 
tor. Supporting actors will be 
hired on location. 

'CRACKDOWN,' 'LONDON' 
PEDDLED TO NETS ... 

NEW YORK — "Crackdown" 
and the "Jack London Adventure 
Theater" are currently being ped- 
dled to network advertisers here 
by Stuart Reynolds, head of 
Reynolds Productions, the sales 
agent. The former, a video film 
series, was taken from the files of 
the Internal Revenue Bureau and 
was produced by David Hire and 
directed by E. A. Du Pont. 

Reynold is also packaging his 
Jack London property into a fea- 
ture film for theatrical distribu- 
tion abroad. Mutual TV Produc- 
tions, the producers of the series, 
has the rights to 170 stories 
written by Jack London. 

STANDARD TV 
BUYS -MASTERS' ... 

NEW YORK - The Standard 
TV Corporation has just acquired 
the rights to syndicate "Music by 
the Masters." The series of nine 
half-hour musical films, featuring 
longhair artists, was presented on 
NBC-TV last season by Lee Car- 
pets, under the title "Meet the 
Masters." Such names as Jascha 
Heifctz. Artur Rubenstein, Mar- 
ion Anderson, Gregor Piatigor- 
sky, Andres Segovia, Nadine 
Connor and Jan Peerce are in the 
film package. 

The series, produced by Marcus 
Loew who also owns Standard, is 
unique in that the artists fee and 
percentage on the network sales 
are reportedly so hight that each 
has already made more than 
$50,000 on the deal. Anthony 
Azzato is Eastern sales manager 
for Standard. 

COMPETITION IN STORE 
FOR BUCK ROGERS ... 

NEW YORK — Buck Rogers 
Productions, Inc., a newly formed 



the "Flash Gordon" theatrical 
serial it has been distributing. 
SKIRBALL PLANS 
DRAMA SERIES . . . 

HOLLYWOOD— Jack Skirball 
is planning a half-hour dramatic 
series based on stories of top 
modern authors. The pilot is 
"Lesson in Biology" by Pearl 
Buck, and the series is going un- 
der the title "World Premiere." 
Skirball is working on the Gold- 
wyn lot here under the company 
name, Films for Television, Inc. 

BARRINGTON SETS 
TWO SERIES . . . 

HOLLYWOOD — Barrington 
Films, with Dick Johnston as pro- 
duction supervisor, has been set 
up at the Hal Roach Studios to 
produce two series for NBC-TV. 
The first, "I and Claudie," is 
based on the magazine stories by 
Dillon Anderson. The second, 
"Mr. Mosby, Decent Citizen," is a 
situation comedy derived from 
the stories by Robert Riley 
Crutcher. 

WM PEDDLES 'MEDAL. 
HONOR' SERIES . . . 

NEW YORK - The William 
Morris Agency this week was 
peddling "Medal of Honor," a 
new video film series produced 
by W. R. Frank, whose specialty 
heretofore has been full-length 
series. The program dramatizes 
the situations under which vari- 
ous heroes have won thfcir 
medals. 

•DOCTOR' SERIES TO 
BE SET SOON . . . 

HOLLYWOOD — Samuel 
Taylor is nearing completion of 
the scripting of a new half-hour 
situation comedy to be called 
"Doctor in the House." The series 
will be produced on film by 
Revue Productions, film produc- 
ing subsidiary of Music Corpora- 
tion of America. MCA will pitch 



lywood under a long-term agree- 
ment contracted with the late 
Harry (Pop) Sherman. However, 
Gross-Krasne, Inc., acquired the 
studios from Sherman's estate 
last November, and it's possible 
that some aspect of the sale may 
provide a legal loophole for Ziv 
to void the pact when it moves to 
its new headquarters. 

The new Ziv studios will fea- 
ture the most modern equipment, 
including facilities for TV tape 
recording and ample space for 
various experimental projects. 

One of the most active TV film 
producers in the business, Ziv is 
currently filming nine series in 
both color and black and white. 



Summer Run 
For Marx Pix 

HOLLYWOOD, May 9. — NBC 
this week renewed its contract 
with Filmcraft Productions to keep 
the Groucho Marx show on the 
air during the summer. Pact calls 
for 13 half-hour shows consisting 
of re-edited material of the top 
Marx shows of the past to be 
aired, as last summer, under the 
"Best of Groucho's" title. Marx's 
current series ends June 11. De 
Soto-Plymouth will continue as 
bankrolled 

Marx's "You Bet Your Life- 
series is produced by John Gudell 
with Bob Dawn and Bernie Smith 
co-directors. Audience participa- 
tion series is telepixed by Film- 
craft. 



with two new flicker packages on 
the agenda for this fall. 

Ziv's new expansion plans are 
apace with the rapid expansion 
of TV in the Far West, which has 
grown from seven markets 18 
months ago to 48 today. Ziv TV's 
own film sales in the 11 Western 
States soared from one to a cur- 
rent total of 167 during that same 
period. 

Walter Kingsley, who launched 
Ziv's Western division 18 months 
ago as a one-man operation, via 
an initial sale of "Boston Blackie" 
to KRON-TV, San Francisco, has 
a staff of four account executives 
today. Latest sale made in Kings- 
ley's territory was that of "Fa- 
vorite Story" for sponsorship by 
Olympia Beer in all of the West 
Coast's key markets. 

Film Producers 
Elect David Pincus 

NEW YORK. May 9— David 
Pincus, head of Caravel Films, was 
last week elected president of the 
Film Producers' Association of 
New York. Pincus said the pro- 
gram of FPA in the coming year 
will stress promotion of the 
know-how of New York pro- 
ducers and co-operation with 
New York's Commerce Depart- 
ment in the creation of a TV 
center. 

Other new FPA officers are 
vice - president, Walter Lowen- 
dahl, Transfilm; secretary, Leslie 
Roush, and treasurer, Ed Lamm, 
Pathescope, re-elected. Elected to 
the board of directors were Pete 
Mooney, Audio Productions, for- 
mer FPA president; Ralph Cohen, 
Screen Gems, and Herbert 
Kerkow. 



'China Smith' Now 
In 41st Market 

NEW YORK, May 9.— The sale 
of "China Smith" to Schulte 
Stores on WABC-TV here places 
the video film package in its 41st 
market, making it the most suc- 
cessful package syndicated by 
Prockter TV Enterprises. 



Vitapix Shuffle Puts 
Mullen in Prez Seat 



HOLLYWOOD, May 9— Frank 
E. Mullen this week returned to 
the TV film industry as prexy of 
the Vitapix Corporation during a 
meeting which realigned the tele- 
film syndicate's exec forces. Newly 
named board chairman was Kala- 
mazoo's (WKZO-TV) John E. 
Fetzer. Robert H. Wormhoudt 
was named exec veepee. Mullen, 
former NBC exec veepee, took his 
initial step into TV film two years 
ago "when he became board chair- 
man of Jerry Fairbanks Produc- 
tions. He resigned that post fol- 
lowing the short-lived merger be- 
tween Fairbanks and * Official 
Films. 

Vitapix was formed a year and 
a half ago to provide a means 
for member TV stations to pool 



the show for national sponsorship. 
No casting has been done yet. 
Among Taylor's writing credits is 
the Broadway hit, "The Happy 
e," based on Robert Fon- 



taine's novel. 



Ayer & Sons, Inc., will be asso- 
ciated with Ginsler in production 
of all the shows. 

Fine and Dandy 

Ginsler is also readying some 
musical properties, including the 
old legit click, ''Fine and Dandy," 
which he originally produced on 
Broadway. The exec produced 
many top-budgeted musicals dur- 
ing his 10-year stint with Para- 
mount Pictures in Hollywood, 
including "The Big Broadcast" 
and "Artists and Models." 

However, prior to making the 
A flickers, Ginsler turned out a 
lot of B movies, and he expects 
his experience in this field to 
provide a major assist in helping 
keep the half-hour TV properties 
within a $12,000 to $15,000 budget 
allowance. 



Lind Move to Sales Post Cues 
Allied Push Into Syndicate Field 



NEW YORK, May 9.— Allied 
Artists-Monogram this week pro- 
jected itself significantly into the 
national video film syndication 
field via the designation of Lloyd 
Lind as veepee in charge of sales 
for Interstate TV Corporation, its 
TV film subsidiary. The com- 
pany will now re-channel its ef- 
forts away from the production 
of TV film only and toward the 
combination of production and 
syndication of such film property. 

Lind, former supervisor of all 
Allied Artists - Monogram Film 
Exchanges, is expected to make 
considerable use of them to give 



his organization national sales 
impact. Altho many Hollywood 
film companies have set up TV 
subsidiaries — among them 20th 
Century-Fox, Paramount, Univer- 
sal, Columbia — none has made as 
direct use of their film exchanges. 
In most cases, as with Columbia's 
Screen Gems, separate sales units 
have been organized. 

Waich With Interest 

Consequently, the video film 
trade and Hollywood motion pic- 
ture firms not already in TV film 
syndication will be watching with 
;s made by 



able body of opinion which 
claims that TV films must have 
specially oriented sales staffs and 
that film exchange sales person- 
nel will not be able to sell TV 
advertisers and stations because 
they have no knowledge of the 
field. 

Interstate's sales stress will be 
on the "Ethel Barrymore Thea- 
ter," which already has been sold 
to KPIX, San Francisco. Other 
Interstate properties are "Amaz- 
ing Tales of Hans Christian An- 
dersen," and "Hawaiian Para- 
dise." Sale of the Barrymore sc- 
ries was formerly handled by 
William Morris. 



their resources in acquiring filmed 
product. Each member contributes 
S10.000 with funds to be used in 
getting films. William F. Broidy, 
head of the TV film producing 
firm bearing his name, was then 
elected veepee in charge of pro- 
duction, a -position he still holds. 
To date, Vitapix has not launched 
its own production but has con- 
centrated on acquiring feature 
films. 

Firm today owns 27 Western 
features produced by Scott R. 
Dunlap for Great Western Films 
and distributed theatrically by 
Monogram starring Johnny Mack 
Brown and Whip Wilson. Firm is 
reportedly now in negotiation for 
various feature Alms, majority to 
be TV first runs. 

Firm expects to number 30 
members by the time its board 
meets in Chicago on June 3. At 
that time, its policies will be set 
in the hope of getting its opera- 
tions rolling in high gear. Vitapix 
Lists as its objectives: (1) Securing 
film product for its member sta- 
tions; <2) distribution of film 
products to its member stations 
and/or others; (3) expanding serv- 
ice production aids for local sta- 
tion use; (4) any other film opera- 
tions as determined by manage- 
ment and (5) engaging in the 
sale of specified time periods co- 
operatively. 

New member stockholders in 
Vitapix include the Weslinghouse 
owned outlet, WBZ-TV, Boston; 
the Cox stations, WSB-TV, Atlan- 
ta and WHIO-TV, Dayton, O.; 
WPIX of The News, New York; 
WIS-TV, Columbia, S. C; WDSU- 
TV, New Orleans; WKZO-TV, 
Kalamazoo, and WBNS-TV, Co- 
lumbus, O. New board consists 
of Fetzer, Mullen, J. Leonard 
Reinsch, Joseph E. Baudino, 
G. Richard Shafto, Horace I* 
Lohnes, Howard Lane, Richard A. 
Borel and O. L. Taylor. Don G. 
Campbell, treasurer, and Broidy, 
veepee, both of Los Angeles, were 
re-elected. 



Copyrighted material 



MAY 16, 1953 



THE BILLBOARD 



TV-FILM 



9 




NEW YORK, CHICAGO. LOS ANGELES 



Copyrighted mate al 



10 



TV FILM 



THE BILLBOARD 



MAY 16, 1953 



THE BILLBOARD TV FILM BUYING GUIDE 

• ARB Ratings of Non-Network TV Films 

and markets in which they are currently rated 



Documentary 



No, Sets 


March 


Sets 




No. 






In 


ARB 


In 


Stalk* 


Station* 


Pay* 




[ Market 


R;itine 


UM 


Uwd 


In Market 


Shown 


Time 



CLKTK ROBERTS {15 



.in.— 260 rcl.- 
.1. 460.000. 
.1.410.000 



-Unilctl Artists Televisi 
.22.5. .. 

Los Anpeles 

San Francisco MM.W0 1J S9.6 

CRUSADE IN F.l'ROPE (20 min.— 2* 'el.— 30ch Ccnttiry-Fott) 

Cleveland 74O.M0 22.7 62.5 

San Francisco 600.WO S.9 24.* 

CRUSADE IN THE PACIFIC (M min.— 2lS rel— The March of 

Cleveland 74».0W 14-5 M.9 

MARCH OF TIME <>0 min— weekly— The March of Time. Inc.) 

Baltimore 4UMHW IIJ 24.0 

Boston I.029.MO 12.7 J7.7 

Chicago 1.460.000 3.1 47.1 

Cincinnati 375.00* 11.1 55.2 

Cleveland 740.000 8.4. ...... .4».J 

Columbus ISB.OQt 16.4 36.1 

Dayton 222.WS 3.4 25.1 

Deiroil 82J.0M 7.7 27.t 

Lm Anpeles 1.410.MW »J 62-« 

New York 3,400.000 6.0 JM 

Philadelphia 1J17.0W 12.1 21.7 

Salt Lake City........ M.700 !«.• 21.4 

San Pr anct tCO OOO.OOO 5.1 49.6 

San Francisco ** 12.0 57.7 

Washington 444,000 7J 32.9 



WGN 4 M-T-W-Th-F 5:45- 6:00 p. i 

KI.AC 7 M-T-W-Th-F 6.45- 7:00 p. i 

KGO 3 M 9:30-10:00 p. r 

WEWS 3 W 9:00- 9:30 p. i 

KGO 3 Su 3:0O-3:30p.r 

Time. Inc.) 

WEWS 3 Su 4:00- 4:30 p. i 

WBAL 3 W 7:00- 7:W p. r 

WNAC 2 S 6:00- 6:30 p. i 

WBKB 4 Th 10:00-10:30 p. I 

WCPO 3 W 9:30-10 00 pi 

WEWS 3 S 7:30- 8:00 p. i 

WBNS 3 F 7:00- 7:30 p. i 

WHIO 2 T 6:10- 7:00 p. r 

WJBK 3 F 7:00- 7:30 p. r 

KTTV 7. ...... ,M 7:30- 8:00 p. t 

WNBT 7 W 7:00- 7:30 p. i 

WCAU 3 M 7:00- 7:30 p. i 

KSL 2 F 9:30-10:00 p. i 

KGO 3 Su 6:30- 7:00 p. i 

KGO 3 M 8:30- 9:00 p, i 

WTOP 4 T 10:30-11:00 p. i 




No. Sets 


March 


Set* 




No. 






In 


ARB 


In 


Station 


Stations 


Days 




Market 


Ratine 


Lis* 


Used 


la Market 


Shown 


Time 



HEADLINES ON PARADE (15 min— 26 rel.— United World Films) 

Boston 1,029.000 «.* 19.1 WNAC 2 W 7:15- 7:30 p. m. 

MOVIE QUICK QUIZ (15 min.— Waller Schwimmcr Productions) 

Boston I,02»,000 2J 3.7 WNAC 2 M-T-W-Th-F 12:45- 1:00p.m. 

Cincinnati 375.000 A 17.5 WKRC 3 M-T-W-Th-F 3:00- 3:30 p. m 

Cleveland 741,000 JJ 14.1 WNBK 3 M-T-W-Th-F 6.45- 7:00p. 

Dayton 222,000 1.1 6.1 WHIO 2 M-T-W-Th-F 9:45-10:00 a. m. 

Detroit 123.000 7 12.9 WWJ 3 M-T-W-Th-F 2:30- 2:45 p. 

Philadelphia 1,217400 2.3 29.6 WFIL M-T-W-Th-F 6:45- 7:00 p. m. 

San Francisco 600,000 6.2 24U KRON M-T-W-Th-F 6:30- 6:45 p.m. 

WashinBfbn 444,000 5.7 41.9 WNBW ..M-T-W-Th 7:O0-7:I5p. 




No Sets 


March 


Sets 




N*. 






In 


ARB 


hi 


Slattoa 


Station* 


Days 






Radn* 


Use 


Used 


in Market 


Shown 


Tine 



GENE AUTRV (30 min.— 52 ret. — CBS Television Film Sales) 

Baltimore 410,000 22.6 59.0 WMAR Su 

Boston 1,029,000 51.7 WNAC Su 

Chicaao \Ah%M* H«* 53.2 WBBM Su 

Cincinnati 375,000 13.7 62.6 WKRC Su 

Cleveland 740.000 19.3 544 WEWS Su 

Columbus 258,000 24.0 VIA WBNS Su 



15.2.. 

M.. 

20.1. . 

20.5. 

15.2.. 

13.1. . 



.56.6.. 
. .StkS.. 
..49.0.. 



.574. 



Detroit 123V 

Los Anscles Ml*! 

New York 3,4*0, 

Philadelphia 1,217. 

San Francisco ., 600. 

Washington 444. 

CISCO KID (30 min.— 78 rel.— Ziv Television Productions) 

Baltimore 4IM** 274 334. 

Boston 1,029,000 14.7. 37.5. 

Chicago M60.MO 244 304. 

Cincinnati 375,f«. ...... .36.5 53.9. 

Cleveland 740.000 284 294. 

Columbus 258,000. . 

Detroit 823,000 

Detroit 

Los Anscles 1.410.000. 

New York 3.400.000. . 

Philadelphia 1,217.000.'. 

Salt Lake City 811.700 . 

San Francisco 600.000 , 

Washington 444,000 . 

COWBOY G. MEN (30 min.— 13 rel 

Cincinnati 375.000. . 

Columbus 258.000., 

Detroit 823.000.. 

New York 3,490,000. . 

New York " 

HOPALONG CASS1DY (30 



WJBK Su 

.KNXT F 

-WCBS Su 

.WCAU Su 

KGO Th 

..WTOP Su 



. . 17.9. 

.25.9.. 
.15.3.. 



.WBAL 3 T 

.WNAC 2 Th 

.WBKB 4 Su 

.WCPO 3 Su 

.WNBK 3 S 6: 

..45.1 WBNS 3 Th 

..324 WXY2 3 Su 

.414 WXYZ 7 Th 

..594 KECA 7 M 

..31.1 WNBT 7 M 

-.354 WCAU 3 F 

. 62.3 KDYL 2 F . 

.46.4 KRON 3 Th 

..3*.3 WNBW 4 S . 

United Artists Television) 

....19.4 27.4 WCPO 3 Su 1:30- 2:00 p. i 

20.7 39.1 WBNS 3 S 6:30- 7:00 p. i 

.... 5.7 23.7 WWJ 3 Su 2:30- 3:00 p. t 

.... 1.9 32.7 WPIX 7 Su 5:30- 6:00 p. t 

.... 14 23J WPIX 7 S 5:30- 6:00 p. i 

NBC Film Division) 



.29.2. 
.25.0. 
.28.5. 
.19.0. 



7:00- 7:30 p. i 
7:00- 7:30 p. I 
6:00- 6:30 p. i 
7:00- 7:30 p. i 
7:00- 7:30 p. i 
7:00- 7:30 p. i 
7:00- 7:30 p. i 
7:00- 7; 30 p. I 
7:00- 7:30 p. i 
7:00- 7:30 p. i 
7:00- 7:30 p. i 
7:00- 7:30 p. i 

7:00- 7:30 p. | 
S:30- 6:00 p. i 
2:00- 2:30 p. I 
6:00- 6:30 p. i 
:00- 6:30 p. 
:00- 7:30 p. i 
1:00- 4:30 p. 
' Oil 7: 10 p. 
:00- 7:30 p. i 
:00- 7:30 p. ; 
;00- 7:30 p. i 
;30- R.OOp. i 
:00- 7:30 p. i 
,: 30- 7:00 p. i 



Baltimoie 41*4*0 22.3 25.7 WBAL 3 S 

Boston 1429,0*0 12.2 22.1 WBZ 2 S 

Chicago 1,460,000 18.6 29.8 WBKB 4 St 

Cincinnati 375,000 13.* 2*-7 WLW-T 3 S 

Cleveland 74*40* 17.1 244 WNBK 3 F 

Columbus 25*400 234 284 WBNS 3 S 

Dayton 222,008 24.3 324 .WLW-D 2 M 



.17.5. 
.. 8.9.. 
..19.7.. 
..214.. 
..35.3.. 
. .23.0. . 
..134. . 



Detroit 823,0 

Los Angeles 1,410.000. 

New York 3.400.000 

Philadelphia 1,217,000. 

Salt Lake City 88,700. 

San Francisco 600,000. 

Washington 444,000. 

THE RANGE RIDF.R (30 min.— 25 rcl.—CBS MoVi 

Boston 141*400 31.6 

Cleveland 740400 30.5 

Los Angeles 1,410,000 9.1 

New York 34*0,000 19 

New York " 34 

Philadelphia 1,217,*0* 16.2 

Salt Lake City I9.7M 24.2 

San Francisco 600,000 25.4 

Washington 444,000 54 



.50.5.. 
..57.7.... 
. 28.1... 

..34.4 

..49.0 



.35.4.. 




.23.2. . 


WNBW 


on Filir 


Sales) 


.JI.7. . 








W.0. . 


.... .KNXT 


.21.5.. 


WABC 


. 21.3 . . 


WABC 


.3I.«. . 


WP7Z 


.29.2. . 




.59.0.. 


KP1X 







:3fl- 6:00 p. 
:00- 1:30 p. : 
:00- 3:30 p. 
:30- 6:00 p. i 
:00- 6: .30 p. i 
:00- 1:30 p. I 
:00- 6:30 p. ; 
:3D> 6:00 p. i 
:00- 7:30 p. i 
:30- 7:00 p. 
;00- 6:30 p. i 

KDYL 2 F 7:00- 7:30 p. i 

30- 7:00 p. l 
:30- 2:00 p. i 



.WWJ 

■ KTTV 7 

.WNBT 7 

.WPTZ 3 



.Su 

. w 

.S . 
.T , 



li. 



:00- 7:30 p. 
:00- 6:30 p. 
:00- 7:30 p. 
:30- 5:00 p. 
:00- 7:30 p. 
00- 6:30 p. 
00- 5:30 p. ; 
00- 7:30 p. i 
30- 2:00 p. i 



This it a weekly service of Th* Billboard with ratings by American 
Research Bureau. Different categories are covered each week. 

Rating figure represents percentage of the TOTAL SETS IN THE 
MARKET. Thus a 10.0 rating in « 100,000-set market shows 10,000 sats tuned 
to the rated show. 

Subtracting the RATING figure from the SETS-IN-USE figure provides 
the total of the ratings of all opposition shows. 

Further rating information is available thru American Research Bureau, 
National Presi Building, Washington 4, D. C. or thru its branches at 516 
Fifth Avenue, New York, and P. O. Boi 6934, Los Angeles 22. 



WARNING: Chech distributor for 
availability. Any of the films 
listed here may be available in 
the immediate or near future 

regardless of markets la which 

they are now being shewn. Query 
distributor promptly on any film 
in which you are interested. 



Sales Re-Org 
At MCA-TV 

NEW YORK, May 9.— In the 
process of expanding its sales 
operation, MCA-TV this week re- 
aligned the administration of its 



sales staff into three regional seg- 
ments. Kirk Torney, previously 
head of the distributor's San Fran- 
cisco office, is being brought here 
to be Eastern sales manager. 
Raoul Kent will head Midwestern 
sales for MCA-TV out of Chicago; 
Bob Greenberg will be in charge 
of Western sales, working out of 
the firm's Beverly Hills office. 



All three will report to veepee 
Dave Sutton. 

The move will free Sutton of 
administrative details, allowing 
him to devote more attention to 
planning and general manage- 
ment policy. Previously, the en- 
tire sales force reported directly 
to Sutton. MCA-TV now has 10 
regional offices. 



TV Station Film Buyers Pick 

A weekly survey of station film buyers' selections of the most outstand- 
ing theatrical and non-theatrical films shown on their stations lant week 
Theatrical distributor and original release date of the film has 
added where available. 



THEATRICAL 



ABILENE TOWN Western 16mm. t'ntted Artists 

Quality Films. Inc.. 1040 N. las Pa I mas. Hollywood 
THE ADVENTURES OF MARTIN 
EDEN Drama 16mm. Columbia 

Motion Pictures for Television, 655 Madison Ave.. New York 
BEDSIDE MANNER Comedy lftmm. United ArtMs 

Atlantic Television Co.. 130 W. 46th St.. New York 
BLIND MAN'S BLUFF Mjrtery 16mm. 

Arpylc Films, Inc., 60 W. 46th St.. New York 
BLOCKADE Drama I6mm. United Art Mi 

Motion Pictures for Television, 655 Madison Ave.. New York 
BUCKSKIN FRONTIER Western 16mm. i mid ArtM« 

Motion Pictures for Television, 655 Madison Ave., New York 
COURAGEOUS MR. PENN Drama 16m ax. J. H. Hoffbent 

M A A Alexander. 6040 Sunset Blvd.. Hollywood 
DIAMONDS AND CRIME Comedy 16mm. 

Atlamic Television Co., 1W W. 46th St.. New York 
DRIFTWOOD Drama 16mm. Republic 

Hollywood Television Service. Republic Studios. N. Hollywood 
DUDES ARE PRETTY PEOPLE Comedy 16mm. United Artists 

Unity Television. 1501 Broadway, New York 
FRIENDLY ENEMIES Comedy 16mm. Untied Artists 

Peerless Television Productions. "729 7th Ave., New York 
HANGMAN WAITS Mystery 16mm. 

Procktcr Syndications, 221 W. 57th St.. New York 
HELLO, SISTER Comedy 16mm. 

Alias Television Corp.. 15 W. 44ih St., New York 
JUAREZ AND MAXIMILIJAN Drama Iteaaa. Warner Ben*. 

Quality Pictures, 1040 N. Las Palmas, Hollywood 
KIDNAPPED Drama 16mm. Monogram Pictures 

Motion Pictures for Television 655 Madison Ave., New York 
LADY AND THE MONSTER Drama 16ma. Republic 

Hollywood Television Service, Republic Studios. N. Hollywood 
LEAVE IT TO HENRY Comedy 16mm. m. ,,„.,. „, Pktnrct 

Motion Pictures for Television, 655 Madison Ave.. New York 
LUCK OF A SAILOR Comedy 16mm. 

Atlas Television Corp., 15 W 44 ih Si., New York . , 

MAN FROM FRISCO Drama 16mm. Republic 

Hollywood Television Service, Republic Studios. N. Hollywood 
MAN IN THE IRON MASK Drama 16mm. United ArtMa 

Peerless Productions, 729 7lh Ave.. New York 
OUT OF THE STORM Drama 16mm. Republic 

Hollywood Teleyision Service, Republic Sludios. N. Hollywood 
THE OUTSIDER Drama 16mm. Alliance 

Motion Pictures for Television. 655 Madison Ave.. New York 
SECRETS OF STAMBOUL Myaten 16mm. 

Hyuo Television, 60 W. 4«ih St., New York 
SENSATIONS Musical 16mm. United Artists 

Atlantic Television, 323 Ev 23d Si., Chicaao 
SOUTH RIDING Drama 16mm. United Arttvts 

Combined TV Pictures, 328 S. Beverly Drive, Beverly Hills. Calif. 
STORM OVER LISBON Mystery 16mm. Republic 

Hollywood Television Service, Republic Studios, N. Hollywood 
STRANGE VOYAGE Drama 16mm. Monocram 

Motion Piciures for Television, 655 Madison Ave, New York 
STRONGHOLD Adventure 35mm. 

Tele-Pictures. 145 N. Robcrison Blvd., Beverly Hills, Calif. 
TRAIN TO A LCATRAZ Mystery limn. Republic 

Hollywood Television Service. Republic Studios. N. Hollywood 
WE'RE GOING TO BE RICH Comedy 16mm. lOlta Crwtury Foi 

Hyao Television. 60 W. 46th St.. New York 
WHERE ARE YOUR CHILDREN Drama 16mm 

Motion Pictures for Television, 655 Madison Ave., 
WHITE PONGO Mystery 16mm 

Motion Piciures for Television, 655 Madison Ave.. 
WITHOUT HONOR 

Unity Television, 1501 Broadway, New York 



Monocram 

New York 



New York 

United Artists 



OTHERS 



I BEHELD HIS GI.ORV Religion! 

N.lion.1 Council ol Cbur.hcs, 220 Fiflh Ave., New York 
1 SEE THE WIND Educ«lk>ful 

Aj.voci.lion Films, 35 W. 45lh St., New York 



1942 
194< 

na 

M 

1944 

1947 
1141 
1942 



19J4 
194« 
1944 
1949 

1944 
1939 



1944 
19)1 
1944 
194S 

194» 

19M 
1943 



free 
Ere* 



TV FILM PURCHASES 



Sales of "Music Hall Varie- 
ties," Official Films musical 
library, continued brisk over 
the past month, with two over- 
seas sales, to Caracas, Venez- 
uela, and Tokyo, in addition to 
domestic sales in Bangor, Me.; 
Madison, Wis.; Minneapolis; 
Rock Island, 111.; Muncie, Ind.; 
Zanesville, O.; Fort Smith, 
Ark.; Fargo, N. D., and Battle 
Creek, Mich. 

Falstaff Beer has increased 
its buy of "City Detective" 
starring Rod Cameron to 18 
markets. The mystery show is 
not on the air yet. Segments 
of MCA-TV's "Famous Play- 
house" are being run in many 
of the markets in the interim. 

Sterling Television's new 
agency sales department made 
a batch of new film series 
sales this week. Rogers & 
Porter picked up "Wonders of 
the Wild" for sponsorship by 
Genesee Brewing Company, in 
Elmira, N. Y. ( and "Armchair 
Adventure" for sponsorship by 
Genesee in Rochester, N. Y. 
"Beat the Experts" was sold to 
Romig-C. Fuller Agency, Se- 
attle. "The Paul Killiam Show" 
was picked up by the Valen- 
tine-Radford Agency for Kan- 
sas City; "Armchair Adven- 
ture" was bought by the Black 
Agency for sponsorship*by Earl 
McMillan, Ford dealer in Hous- 
ton, and by the Allmayer-Fox 
Agency for Kansas City. 

NBC's Film Division this 
week reported the following 
sales of syndicated film series: 
Weekly news show to KMJ-TV, 
Fresno, Calif.; "Douglas Fair- 
banks Presents" to KTYL, 
Mesa-Phoenix, Ariz.; hour-long 
"Hopalong Cassidy" films to 
KFAZ, Monroe, La.; KMZ-TV, 
Fresno, Calif., and WD AY, Far- 
go, N. D. for sponsorship by 
Cass-Clay Creamery. Half- 
hour Hoppys were sold to 
KPHO, Phoenix, Ariz. "The 
Visitor" was sold to KFAZ, 
Monroe, La., and KMJ-TV, 
Fresno, CaJif. "Dangerous As- 



signment" was purchased by 
KFAZ, Monroe, La.; KMJ-TV, 
Fresno, Calif., and WDAY, 
Fargo, N. D., for sponsorship 
by Diamond Highway Furni- 
ture. NBC's newest syndicated 
series, "Victory at Sea," has 
been sold to II stations to date, 
including WFIL, Philadelphia; 
KMJ-TV, Fresno, Calif.; KTYL, 
Mesa-Phoenix, Ariz.; WNBW, 
Washington, D. C; KIT-TV, 
Yakima. Wash.; WBAL, Balti- 
more; KNBH, Los Angeles, and 
to the Anthracity Agency for 
showing in the Scranton, Pa., 
market. 



P&G Is Set 
For Fall With 
'Letter/ Time' 

NEW YORK, May 9.— Procter 
& Gamble this week was just 
about set for the fall, with the 
firming up of two properties for 
which it had been negotiating 
(The Billboard, May 9). The Lo- 
retta Young telefilm series, "Let- 
ter to Loretta," was pacted for 
the 10 p.m., Sunday, slot on NBC- 
TV, in which P&G has been air- 
ing "The Doctor" this season. 

Miss Young will narrate and 
star in each show, which will be 
produced" by her husband, Tom 
Lewis. Tide is the product. Ben- 
ton & Bowles the agency. 

The daytime problem likewise 
was solved when the B&B kine of 
"Time Out for Fun," cut last 
week in Chicago, panned out sat- 
isfactorily. The audience partici- 
pation show features Fran Alli- 
son as femsee, with Jim Ameche 
announcing. During the summer 
it will air 4-4:30, p.m., across the 
board on NBC-TV, in the first 
half of the Kate Smith time. In 
the fall, it moves down to 4:30-5, 
back - to - back with "Welcome 
Travellers," as Kate moves to 
3-4 pjn. 



Copyrighted material 



MAY 16, 1953 



THE BILLBOARD 



NICHT CLUBS-VAUDE 13 



Betty Hutton, 
Shubert, Chicago 

(Tuesday, May 5) . 



Price policy. $4.80-51.20. Night- 
ly thru Sunday (17) and matinees 
Wednesday. Saturdays and Sun- 
davs. Producer-director, Charles 
O'Curran. Musical director, Lou 
Bring. Companv mannoer, Irving 
Cooper. Press, Herb Carlin. 



When Betty Hutton wound up 
almost an hour onstage, she 
wasn't the only one that was beat. 
The audience was equally limp. 
There's no denying her electric 
charge, her fiery exuberance, the 
sudden yells (there's no sleeping 
while Hutton's on!) that rocked 
the Shubert which has the gal 
here for a two-weeker. Her style 
calls for almost a crazy-quilt in- 
formality that at times seems to 
lack any adherence. Yet'it is that 
very incoherence — all carefully 
rehearsed — that makes Miss Hut- 
ton the dynamo she is. 

For this date, she brought along 
the Skylarks, voice and terp quin- 
tet, who gave additional body to 
the act and permitted her to take 
a couple of short breathers. Basi- 
cally, the Hutton act was a reprise 
of the one she killed them with at 
the New York Palace. The chief 
difference was the absence of the 
trapeze bit that used to have 
Paramount Pictures scared silly. 

Instead she used the Judy Gar- 
land format, a downstage bit in 
which she sits on the apron and 
grows informal with ballads and 
chatter. It tends to make the au- 
dience feel closer, and they love 
it. It's a good gimmick no matter 
who does it. When it was all 
over. Miss Hutton pulled Georgie 
Jessel up for a quickie yam about 
his appearance at the Shubert 
with Sarah Bernhardt as the 
headliner. 

Strict Vaude 

The first half of the show was 
strict vaude with a high IQ. 
Bambi Lynn and Rod Alexander 
did three numbers that were epi- 
sodic in character, giving terp 
version of the progress of the 
dance form thru the years, Their 
ballet, set to "Surrey With the 
Fringe on Top," was particularly 
outstanding. 

The first half toppers were the 
Borrah Minevitch Harmonica 
Rascals. Johnny Puleo's pantos 
as the aggrieved little guy who is 
picked on panicked them. 

Bob Williams and his educated 
poaches was another top laugh 
puller. His "surprise" takes — 
"What did he do?" bits registered 
as heavily here as it did around 
the country. 

Joe Jackson Jr., back on the 
boards after an icer. pulled his 
customary howls for his break- 
away bike routine. The show 
started with the Lang Troupe in 
its standard teeterboard routines. 
Ordinarily a solid act, the Langs 
didn't register too well on this 
one. Tom Parkinson 



Night Club-Vaude Reviews 



Chez Paree, Chicago 

(Friday, April 24) 



Capacity, 500. Price policy. 
Si. 10 cover with $3.50 minimum. 
Shows at 9, 12 and 2. Operator, 
Dave Halper. Publicity, Aaron 
Cushman. Booking policy, non- 
exclusive. 



Back on the nttery circuit after 
serving radio and TV time, Jan 
Murray wins laughs on neat adap- 
tations connected with a women's 
club in the house; presence of 
youngsters, which supposedly 
queered his scheduled material, 
and cracks to a patron who hadn't 
bothered to turn around for a 
look at the comedian. Good bit 
is Murray's vocalization which 
supposedly is hased up by the 
pianist. Opening ditty about re- 
turning to the Chez is only fair, 
but the pace picks up readily 
and he's soon got them all in the 
yock shop. 

Rose Marie's singing and asides 
start with a vocal explanation of 
the act, called "These Are the 
Songs." The fun starts there and 
continues thru two novelties, 
"Don't Be Angry With Me. Ser- 
geant" and "Colorado." She's pert 
and expressive, stopping things 
frequently to insert unadorned 
jokes that are corny enough to 
bring laughs. Her burlesqued 
treatment of "My Blue Heaven" 
and the windup, "Chena Luna" 
are strong. 

Blair and Dean, dance team, 
perform smoothly. Duo brings n 
some dialog to dress one dance 
and uses a ballet class setting to 
mark the next. Tom Parkinson 



Black Orchid, Chicago 

(Tuesday, April 28) 



Capacity. 125. Price policy. 
$3.50 minimum. Shows from 10 
to 4. Owner. Al Greenfield. Pub- 
licity, Max Cooper. Booking, ron- 
exclusive. 



Empire Room, Schroeder 
Hotel, Milwaukee 

(Tuesday, May 5) 



Capacity, 350. Price policy: no 
cover, no minimum. One show 
nightly at 10. Owner-operator. 
Schroeder Hotels. Manager, Louis 
Limecooly. Publicity, Paul Luf- 
ton. Bookinq. MCA. Estimated 
talent cost, S2.500. 



Carl Brisson is definitely a 
draw here. He was greeted bv a 
full house for his opener. The 
only act on the bill, top-hatted 
Brisson. was on for more than an 
hour and did more than a dozen 
numbers. 

Brisson was a complete master 
of the situation all the way, skill- 
fully managing to project his big 
voice and friendly personality to 
all parts of the awkwardly ar- 
ranged room, moving about with 
a hand mike during the whole 
performance. Bolstered by highly 
expert lighting. Brisson injected 
loads of dramatic feeling into the 
bulk of his numbers. As a result, 
such items as "With These 
Hands." "The Angelus," "I Be- 
lieve" and the old reliable, "Cock- 
tails for Two" almost attained 
production status and proved ter- 
rific crowd-pleasers. He paced 
himself cleverly, and his hearty 
style won the pewsitters com- 
pletely when he organized them 
into a community-sing group and 
even had some of the customers 
out on the floor exercising their 
vocal cords. 

The Bob Kirk orchestra turned 
in a masterful show-cutting job, 
handling some difficult arrange- 
ments in flawless manner. They 
also provided excellent dance 
tunes during the balance of the 
evening. Benn Oilman. 



Spot has succeeded in putting 
together anothe; winner. Heading 
the bill is the Mary Kave Trio, 
with Marshall Izen's strong turn 
neatly fitting into the format. 

The trio balances straight work 
with good . "iedv. Opening with 
'Say It With Your Heart" and 
'Ivc Got You Under My Skin." 
they demonstrate -ability in the 
voice and instrument depart- 
ments. Comedy seeps in slowly 
and it's a transition rather than 
a jar when they move to their 
zany "I Get a Kick Out of You." 
Frankie Ross does a fine job with 
much of Ms most effective stuff 
used as background for the Mary 
and Norman Kaye vocals. His 
version of Louie Armstrong's "I 
Can't Give *ou Anything but 
Love, is classic. 

"Tenderly," "Granada" and 
Laura ' are dished up straight 
and effectively. "Old Black 
Magic" and "The Monkey Song" 
bring out the best of Trio's 
comedy. 

Izen uses piano, puppets, vent 
and vocals tp stage a one-man 
band style. He tells of a German 
singer's spotty career, with clev- 
er, accented material and piano- 
vocal trimmings, and finally 
there's the number in which one 
hand is devoted to the *>iano and 
the other manipulates* a sym- 
phony conductor puppet. It's 
good comedy thruout. 

Gene Terry opens the show 
with Irish songs. 

Tom Parkinson. 



Roxy, New York 

(Wednesday, May 6) 



Capacity 5,886. Price range, 80 
cents- S2. Four shows daily. Book- 
er and manager, David Kaiz. Pro- 
ducer, Arthur Knorr. Show 
played by house ork. 



Palace, New York 

(Friday, May 8) 



Carnaval Room, Sherry- 
Netherlands, New York 

(Wednesday. May 6) 



Capacity 265. Price policy. 
$1.50-52.50 cover. Showj at 9:30 
and 12:15. Owner, Sherry-Neth- 
erlands Hotel. President and tal- 
ent buyer. Serge Obolensky. 
Booking, non - exclusive. Esti- 
mated talent cost. $350. 



Soni Corti is a slim brunette 
canary with a delivery that high- 
lights exciting emotions and stage 
movements so typical of the more 
successful Continental girl sing- 
ers. She demonstrated that same 
intense, but still repressed, style, 
that can take a foreign language 
i ng, give it a fiery reading and 
gain attention from an audience 
unfamiliar with the tongue. 

On night caught, the p.a. sys- 
tem was out so she worked with- 
out it. The lack of amplification 
permitted her to show a powerful 
voice and with French and Greek 
songs that demonstrated basic 



The house has come up with 
another sock ice-spectacle. In fact, 
the first half of the show is one 
of the brightest and happiest re- 
vues yet seen upon the giant ice- 
colorama stage here, with flashy 
routines, strong chorus and prin- 
cipal work, and eye-catching cos- 
tumes and sets. Unfortunately, 
the show sags in the middle and 
it takes some smart bladework by 
the team of Jo Barnum and Fred 
Hirschfield to pick up again. But 
even with the dull spots, it's an 
outstanding blade revue. 

Theme of the new show is life 
on the campus, and each routine 
is built about some phase of col- 
lege life. The show opens with 
verve, sparked by the rhythm 
skating of Bobby Blake, with the 
girls' skating line helping him out 
with the routine. The chorus dolls 
looked most attractive in their 
youthful blue and white denims. 

The vocal routine which fol- 
lowed the opener is a stunning 
tableau, which rates a real nod 
for staging and production. It fea- 
tures the male chorus, working 
behind a scrim and decked out in 
loud collegiate costumes, singing 
"The Wiffenpoof Song." The set 
resembles Mory's in New Haven, 
Conn. The singers sold the tune 
while seated at tables, and the 
skaters added action by lifting 
beer mugs and moving about on 
the ice. This scene drew a solid 
hand from the crowd. 

Campus Number 

The campus number, with 
Blake and a lovely belle named 
Karen doing some lively rhythm 
skating and forthright work from 
thi guys and gals of the chorus to 
the tunes of "Varsity Drag" and 
other? of that era, was outstand- 
ing. The chorus reallv performed 
its intricate "Black Bottom" type 
r-utine faultlessly, and the use of 
the line by choregrapher Dolores 
Pallet was most imaginative. 

Professor Backwards drew sol- 
id yocJu from the crowd with his 
wry monologue, then drew gasps 
with his deft backwards pronunci- 
ation and spelling of seven and 
eight-syllable words. However, 
despite the fact that the professor 
has a good routine and is a funny 
comic, his act slowed down the 
entire ice show. It lost drive and 
act" >n, since the Professor works 
without skates, which doesn't 
help £-■ ice show It points up 
again the difficulty of combining 
the vaude form with a fast-paced 
ice revue. 

Show sagged again with a dull 
ballroom number — in spite of a 
pleasant, tho over-long pair — by 
Edith Kandel and Ernie Mann. It 
was the exciting teamwork of Jo 
Barnum and Fred Hirschfeld that 
re-sparked the show. The pair, 
working together for the first 
time, showed off a breath-taking 
routine, featuring splits, lifts and 
flips that brought down the house. 
The petite lass works beautifully 
with Hirschfeld and the act is a 
mighty strong one. 

Closing Ad 

Jimmy Ceasar did some spec- 
tacular jumps and leaps over the 
barrels in the closing act, and 
Adele Inge turned in a good job 
with her acrobatic routine. The 
McKMlen Brothers scored with 
their comic act, with one of the 
boys acting a la Jerry Lewis on 
skates. This routine would prob- 
ata, have gone over more solidly 
with pruning. 

Dolores Pallet, who stages the 
New Yorker Hotel shows, has in- 
dicated that she can turn out an 
eye-pleasing spectacle on a large 
stage with this bright show. 
Michi's ccstumes, as usual, were 
fetching. The Choraleers were 
well directed by Ray Porter, and 
the ork under Bob Boucher cut 
the show smoothly. 

The pic was "Trouble Along the 
Way." Bob Rolontz. 



talent. Where she missed was on 
a Jerome Kern medley which not 
only didn't compare with the rest 
of the routine, but seemed out of 
place. 

Working with Joh.i Cooke at 
the piano, Miss Corti showed 
assurance and stagecraft that 
should be of interest to musical 
comedy producers looking for a 
fern to play the second singing 
lead. Bill Smith. 



Capacity, 1,700. Price range. 65 
cents - Si .50. Four shows daily. 
RKO chain booker. Dan Friendly. 
Producer, Dave Bines. Show 
played by Jo Lombardi's ork. 



For the second four-a-day stan- 
za, Dan Friendly has come up 
with over-all smart booking for a 
good balance of comedy, terp. 
chant and novelty. The opener 
spots tappers Bill and Tony 
Mi gal. The pair has developed a 
fast-stepping act with a good 
build-up for a sharp aero finish. 
The opening routine, however, 
seems a little over-long and 
repetitious. 

The comedy sector has Johnny 
Morgan in next-to-closing. The 
omic registers well with familiar 
material, which again is sock with 
Palace customers. Likewise on 
the fun beam is Bruce Howard, 
back at the house with his imita- 
tions, and Ben Wrigley with his 
sound-souped restaurant panto 
and blood-donor bit. At the show 
caught, all of them were hitting 
the laugh jack-pot. 

In the novelty department, 
marionetcers Wanda and Armand 
score with their musical manni- 
kins. The puppets can turn from 
Swiss bell-ringing to playing any- 
thing froi-i a concertina to a xylo- 
phone — a good, solid entertain- 
ment seg. On the same agenda is 
Frank Mansfield and his wife and 
daughter with their standard 
trick-shooting act, which serves 
as an excellent wind-up. 

Ballroom Terping 

Some standout ballroom terping 
is offered by Norton and Patricia. 
The duo projects showmanship, 
and repeats a variety of lifts and 
spins to put them in the first-class 
bracket. This is an act bound to 
go places. June Astor has the 
bill's single vocal slot. She again 
displays attractive salesmanship, 
via vocal salutes a la Merman, 
Garland, Brice and Sophie Tuck- 
er. She has a big voice — too big. 
in fact, for her kind of projection. 
She should cut down on her mike 
volume cr hold back her own 
power. 

The pic is "Desert Legion." 

Bob Francis. 



La Vie En Rose, 
New York 

(Thursday, May 7) 

Capacity, 175. Price policy, S5 
minimum. Shows at 8:30 and 
12:30. Operator. Monte Proser. 
Booking, non-exclusive. Estimat- 
ed talent cost. S3, 2 50. 



Joni James is the attraction, 
but the Four Lads who started 
out by backing Johnnie Ray, 
make the show. The four good- 
looking French-Canadian kids car? 
sell and sing. Thev came in with 
a routine that pulled together a 
series of their pop Okeh hits with 
novelty tunes, and then tied it up 
with an imaginative, attention- 
winning, dissertation on music 
forms. The latter merged various 
tunes to demonstrate the growth 
of music from the spiritual to the 
bop form. The lead bary, a tall, 
good-looking lad with a fine 
speaking voice, set the scene in 
believable manner. The result 
was a tremendous mitt that 
pulled them back for two encores. 

The Four Lads have progressed 
to the point where their plaid 
Eton jackets are no longer neces- 
sary. They sound and look good 
enough without resorting to bi- 
zarre costumes. Either straight 
sport outfits or dinner jackets 
would improve their appearance. 

Joni James, brought back here 
(Continued on page 40) 



Ciro's Hollywood 

(Wednesday, May 6) 



Capacity. 460. Price policy. S2 
cover. Shows at 10:15 and 12. 
Owner-operator, Herman D. Ho- 
ver. Publicity. Jim Byron. Book- 
ing policy, non-exclusive. Esti- 
mated budgut this show. S3. 200. 
Estimated budget last show. $4,500. 



» Continued from page 2 



man Hover has augurated a 
new policy during the dance peri- 
ods. He's integrated Bill Norvis 
and the Upstarts (Midge Parker 
and Dee Arlen, two gals) as sing- 
ers with the band and vocalizing 
emsees to intro the dancapation 
hour. They do a remarkably fine 
job and should add to the around- 
the-clock entertainment that In- 
cludes Dick Stabile's ork, which 
is fine as usual in the backing and 
for dancing. .r* the Bobby Ramos 
rumba group. 



Hotel Pierre, New York 

(Tuesday, May 5) 



Capacity, 265. Price policy. 
S1.50-S2 cover. Shows al 9:15 and 
12:15. Owner, Pierre Hotel Cor- 
poration. Booking, non-exclusive: 
buying done by Stanley Melba. 
Publicity. Kurt Hoffman. Esti- 
mate.', talent cost, $5,000. 



This is one of the most expen- 
sive shows room has had, with 
the exception of Hildegarde. It 
created spotting problems. Both 
Denise Darcel and Mata and Hari 
got same size billing, tho Miss 
Darcel got the left side and the 
closing spot Marcel Ventura, per- 
sonal manager for both acts, 
must've had his hands full. 

Opening night was full of those 
things that always plague open- 
ings. The p.a. system went bad, 
and acts didn't seem to have their 
routines set. That the show went 
as well as it did was a great credit 
to Miss Darcel and Mata and 
Hari. 

Miss Darcel will never be ac- 
cused of being a singer. She has 
such ease and bounce (despite a 
head cold), however, nobody 
scorned concerned that she can't 
carry a tune in a bucket. Using 
(Continued on page 40) 



Carousel, Pittsburgh 

(Tuesday, April 27) 



Capacity, 300. Price policy, 
S2.50-S3.50 minimum. Shows at 
:30 and 12:15. Owners -operators, 
Jackie, Sol and Bill Heller. Ex- 
clusive booking, George Claire* 
Estimated budget this show $750, 



Jackie Heller is a phenomenal 
piece of show business property. 
Covering over a quarter of a cen- 
tury of stardom, Heller is still the 
biggest attraction he can play in 
his own room, and here he is 
again filling the place and killing 
the people with his sweet songs 
and his great salesmanship. 

Looking about half his age. 
Heller opened with warm greet- 
ings to everyone celebrating any- 
thing at all, and then started his 
stint with "Wild Horses" and 
slowed down with a schmaltzy 
version of "How Do You Talk to 
an Angel." He did about seven 
songs and then answered a few 
requests, to go off with a room- 
rocking bow. 

Jeannie Kerin, who looks and is 
just the regular cut-up from a 
Northwestern University sorority 
house, makes a solid impression 
in her second visit to the room. 
She has all the earmarks of big 
time and should be one to be 
reckoned with in the near future. 
Rafe Olson and his Parisian Mod- 
els, a real pretty act, opened the 
show. Luke Riley's ork (5) did 
their usual great job in cutting 
the show and played for dancing. 

Lcn Litman. 



Mocambo, Hollywood 

(Tuesday, May 5) 



Capacity, 220. Price, $2 cover. 
Shows at 10:30 and 12:30. Owner- 
operator, Charlie Morrison. Pub- 
licity. Charlotte Rogers. Booking 
policy, non -exclusive. Estimated 
budget this show, $3,000. Esti- 
mated budget last show, $2,800. 

Harry Belafonte's vocalizing 
was made for this nitery. His 
rhythmical offerings are well 
paced, his repertoire neatly se- 
lected. "Timber," his opener, is 
the hors d'oeuvre of a musical re- 
past whose courses range from 
genuine folk tunes to the calypso, 
and concludes with a demitasse 
that is bright and brief. 

Singer easily sells his wares. 
His appearance here should augur 
well for Charlie Morrison's pa- 
tronage. Belafonte exhibits a flair 
for the folk melodies on which he 
concentrates. His styling is pleas- 
ing, particularly with the rhyth- 
mic ones uch as "Bird and Bee" 
and "Women Are Smarter." 

Belafonte's offerings of "Su- 
sanne" and "Mathilda" come off 
well as does the contemporary 
"Scarlet Ribbons." The perform- 
ances arc g.eatly enhanced with 
the fine accompaniment of Mil- 
lard Thomas on the guitar. Eddie 
Oliver's ork accompanies on only 
one number, but, as usual, the 
work is more than satisfactory 
Ed Velarde. 



HOWARD PHOTO REPRODUCTIONS 



No Order too snail or too 
larer. Enlargements mounted 
2Wx30. *2.OO;3Dx40,*3.50. Thoto 
post cards Sr. B4-hour *ervke*. 
Matt orders coast to coast. 
Write. Call. Free Sample Kit. 

Howard Photo Servke.Dept.B 

1*8 W. 44 SI., Haw York M, N. V. LU 1-1 444 



3x10 
5c 

QUANTITIES 



Copyrkjr 



NIGHT CLUBS-VAUDE 



14 



THE BILLBOARD 



fa 1564 Broadway, New York 36, N. Y. 



MAY 16, 1953 



Vegas Hotels Wage 
Battle for Names 

B. Hutton Booked for Desert Inn at 25G; 
Berle, Buttons, Jorgeson Set Elsewhere 

LAS VEGAS, Ncv., May 9. — I volved a series of heated conver- 
The parade of names working sations and backstage pleas. 



Las Vegas this summer ha: 
activated the bidding. The seven 
hotels are all in there making 
with the heavy sugar trying to 
get the top attractions. 

Betty Hutton, who hasn't 
played cafes since she made it in 
pictures, has so far gotten the top 
figure in this area. She comes 
into the Desert Inn July 7 for 



Bill Miller, booking the Sahara, 
probably the biggest room in 
Vegas, made the first offer for 
Buttons. Buttons and his man- 
agers, however, hesitated to play 
the room because of its size (it 
seats about 700 against 250 to 400 
for the other rooms in town). In 
any event, Entratter got Buttons. 
Against the array of names 



$25,000. She'll be playing against ; bought by Entratter for his Sands 
Milton Berle, who opens at the a nd Frank Sennes, who books the 



Sands Hotel, July 15. Berli 
price will be approximately $20,- 
000 plus, including the various 
costs the Sands will pay for. 

After Berle, the Sands, with 
Jack Entratter buying, will have 
Red Buttons who comes in July 
29. This will make Buttons' first 
cafe date since he made it big on 
TV. The Buttons booking in- 



OLD-TIMERS 



Kay, Tucker, 
Fili Play in 
Reno Hotels 



RENO, Nev., May 9.— Nostalgia 
was the keynote for the start of 
the local spring season. Each of 
the city's three main hotels fea- 
tured long-time favorites to head 
their shows. Sophie Tucker is at 
the Riverside; Beatrice Kay at 
the Mapes, and Fifi D'Orsay at 
the Golden. Each played to big 
houses, and the ops looked for a 
big spring-summer season for 
Reno as compared to a year ago. 

A severe 1952 winter, which 
blocked highways and railroads 
from California, put a damper on 
Reno night life until mid-summer. 
The 1953 winter, however, has 
been mild, and tourists from Cal- 
ifornia and other locales have al- 
ready been pouring into Reno. 

With Fifi D'Orsay's Parisian 
Follies (cast of 35) at Hotel Gold- 
en were Marty Allen and Mitch 
deWood, comedy and dance; the 
Appletons, dance trio; the Zerbys, 
Parisian dances; Cliff Ferre, em- 
see; the Can-Can Girls, and the 
Sterling Young ork. 

Kay Opening 

Beatrice Kay had a big opening 
at the Hotel Mapes Sky Room. 
Reno is now her permanent resi- 
dence and she operates a guest 
ranch here, too. A surprise birth- 
day party started her off. On the 
show with her were Jackie Kan- 
non, the Skylettes chorus, and the 
Eddie Fitzpatrick ork. 

Sophie Tucker is displaying 
more vitality and comedy than 
ever at the Riverside Theater 
Restaurant. With her on the bill 
were magicians DeLage and Shir- 
ley, and the Riverside Starlets. 

During the winter season, the 
Riverside played Johnnie Ray. 
Kay Starr, the Vagabonds, Jim- 
my McHugh, Sons of the Pio- 
neers, Dominique and Lea Com- 
pagnons de la Chanson. Peter 
Lind Hayes and Mary Healy will 
open at the Riverside May 28 and 
Frankie Laine comes in June 25. 

During the winter the Mapes 
used Herb Jeffries, Rudy Vallee, 
Arthur Lee Simpkins, Willie 
Shore, Carl Ravazza and Buddy 
Lester. Sonny Howard comes in 
May 17. On the bill will be Wally 
Brown, comedian, and the Mayo 
Brothers. Giselle McKenzie comes 
in May 21. with the Dornan 
Brothers; while Jan Murray and 
Maurice Rocco are set for June 4. 
The Katherine Dunham show 
opens on June 18, Paul White- 
man's band July 2, Jimmy Nelson 
on July 16, and Chico and Harpo 
Marx on July 30. 

Hotel Golden's Gold Room 
shows set include Louis Jordan, 
AI Martino, Champ Butler and 
the Kirby Stone Quintette. Dur- 
ing the winter season, the room 
played Rosemary Clooney, Mar- 
garet Whiting. Al Martino, Ethel 
Waters, Guy Mitchell, Joe (Fin- 
gers) Carr, Burton's Birds, Doro- 
thy Claire and the Ving Merlin 
Violins. 



Desert Inn, Miller will have as his 
Sahara competition a show head 
lined by Christine Jorgenson plus 
Marguerite Piazza and Gene Nel- 
son. 

The Desert Inn probably has 
the most ambitious plans in pros- 
pect. In order to get itself in a 
stronger position to attract the 
major names, it will spend about 
$300,000 this summer to install a 
new stage, new curtains, drapes, 
travelers, wings, lights, p.a. sys- 
tem, etc. Plans call for a stage 
capable of putting on elaborate 
full-length musicals. While the 
alterations will be going on the 
hotel will use a water show in its 
pool. It is now dickering with 
Esther Williams and similiar 
swimming names to come in. 



MacRae, Wife 
Set Vaude Ad 

HOLLYWOOD, May 9.— Sing, 
ing actor Gordon MacRae and his 
former actress-wife, Sheila, join 
the growing list of show people 
couples to enter the man-wife 
vaudeville act field. A nitery tour 
for the pair was firmed Friday (8). 

Couple's pairing as an entertain- 
ment duo is first since their mar- 
riage 12 years ago. MacRae re- 
ceived clearance for the stint from 
Warner Bros., with whom he is 
under contract. The clearance also 
permits him to perform for tele- 
vision. 

Prior to launching the nitery 
act MacRae will perform as Ed- 
die Fisher's replacement on NBC- 
TV's Coca-Cola show originating 
m New York. Singer will com- 
mute between Gotham and Holly- 
wood, where he'll continue to do 
NBC's "Railroad Hour." 

The pair will debut their new 
vaudeville act at Loew's Capitol 
Theater, Washington, May 21. 
Initial engagement is for one 
week. In between commutings, 
pair will play the Casino in To- 
ronto, May 28-June 4; El Rancho 
Vebas, Las Vegas, Nev., June 10- 
24, and a two-week stint starting 
July 14 at the Broadmoor Hotel, 
Colorado Springs, Colo. 

Act will consist of singing and 
patter, with Sheila serving as Mac- 
Rae's "straight man." 



AGVA Probes 
7th Day' Pay 

HOLLYWOOD, May 9 
meeting of Las Vegas choi 



GREY WALKOUT 
NETTLES AGVA 

NEW YORK, May 9.^Joel 
Grey, who walked out of the 
El Rancho Vegas, Las Vegas, 
Nev., after two nights, will 
be called in by the American 
Guild of Variety Artists to 
explain his action. 

Grey's version (The Bill- 
board, May 9) was that he 
was "struck" by Gregory 
Ratoff who headlined the 
show. AGVA says that is not 
sufficient grounds to walk 
out of a contract. 

Beldon Katleman's version 
is that Grey walked out be- 
cause of his spot in the show. 
Ratoff, as the headliner, had 
the headline spot. Grey, com- 
ing in later, wanted the spot 
for himself. He also refused 
to work ahead of Ratoff or 
Susan Zanuck. According to 
Tom Douglas, producer of the 
Ratoff-Zanuck show, there 
was nothing in Grey's con- 
tract that gave him any posi- 
tion on the show. 

Grey asked for the job, ac- 
cording to Archie Loveland, 
Katleman's manager, "Be- 
cause he realized he would 
benefit from the publicity 
to be released by 20th Fox 
in connection with Susan 
Zanuck." 



MILLER SAYS RD. 
WONTCLOSEHIM 

N.J. Official Claims Highway Will 
Shutter Riviera at End of September 



TROA Seeks 
Reduction of 
Cabaret Tax 



NEW YORK, May 9— Presi 
dent Lou Walters, of the Theater 
Restaurant Owners of America, 
together with Dave Fox, its ex 
ecutive director, are seeking a re 
duction of the 20 per cent Federal 
Cabaret Tax. TROA has also 
started talking terms with the 
American Society of Composers, 
Authors and Publishers and 
Broadcast Music, Inc., to negotiate 
with its more than 600 members 
on an over-all basis. 

Walters addressed his letter to 
Rep. Noah Mason (R., 111.), wljo 
introduced a measure seeking to 
reduce the tax. Maurice Lutwack, 
attorney for TROA, had previ- 
ously received a letter from Dan 
Reed (R., N. Y.), chairman of 
the House Ways and Means Com 
mittee, before which hearings on 
the bill will be held, informing 
him that TROA will be heard on 
the 20 per cent tax in the near 
future. 

ASCAP and BMI fees are an 
other subject that TROA is now 
negotiating for. All clubs cur- 
rently make their individual li- 
censing deals. Under the present 
plans, TROA is seeking to obtain 
a nationwide deal, subject to 
classifications, etc. 



NY Copa Books 
Nelson Eddy 



NEW YORK, May 9.— Nelson 
Eddy will come into the Copa- 
cabana, June 11, for two weeks 
and a one week option, in his first 
cafe date in the East. Eddy broke 
in his current act at the Sahara, 
Las Vegas, a few weeks ago. 
I Singer will come in for $7,500. 
A On the bill with Eddy will be 
„.. Is, Al Bernie. A girl singer will be 
members of the American Guild hired to round out the show 

j r a /^ e ,V. A X t ' s,3 u hotel operators Jules Podell, Copa op also has 
and AGVA West Coast rep Eddie a verbal commitment from Van 
Kio has been set for next week Johnson to plav the club in thi> 



n an attempt to resolve diffei 
ences over the Guild's rule for 
pro rata pay for the seventh day 
worked in a week. 

Rio leaves Tuesday (12) for the 
session following complaints from 
a number of the approximately 
100 chorines that they were not 
getting paid for the seventh day 
worked. AGVA's ruling is that 
dancers receive at least $100 for 
a six-day work week, with a 
pro rata payment of one-sixth pay 
for the seventh day worked. 

In most cases, Rio said, oper- 
ators have available "swing girls" 
for the seventh-day performances. 
But should the occasion arise 
where a substitute is unavailable, 
a chorine is permitted to work 
provided the pro rata payment is 



to play the club in the 
fall. Deal was started to have 
Johnson come in during the sum- 
mer months, but a picture com- 
mitment set back the deal. 

Rollo Re-Opens 
With 2 Shows 

WILMINGTON, Del., May 9. — 
Rollo's, two miles south of Wil- 
mington on the DuPont Highway 
at Minquadale, re-opened Friday 
(8) with two shows. The opening 
bill had Ronnie Sterling, emsee; 
Linda Francis, singer, and Lee 
Marshall, dancer. Starting Mon- 
day (II), the Jaggie Brothers and 
Company will come in. Fire on 
January 25 forced the closing of 
Rollo's. 



NEW YORK, May 9.— Bill Mil- 
ler's Riviera, Fort Lee, N. J., will 
close for good the end of Septem- 
ber, according to Edward Fitz- 
patrick, highway engineer for the 
State of New Jersey. Miller, 
Riviera operator, flatly denied 
any possible closing. He said he 
would remain open as usual and 
would be in business the next 
year. 

A new road is now being con- 
structed north of the George 
Washington Bridge. When , it 
j reaches the Riviera property, ex- 
cavation will block off the only 
entrance to the club, said Fitz- 
patrick. 

The club property will then be 
taken over by the Palisades Inter- 
state Commission as part of its 
park system, he added. 

Original Plan 

Fitzpatrick said that original 
plans called for closing off Mil- 
ler's road early in July. But Mil- 
ler pleaded for an extension until 
the end of September, which was 
granted. 

Miller said a hearing had been 
arranged for June 26 with the 
Highway authorities to discuss 
plans for building an overpass 
bridge which would still keep 
him in business. "If they were 
going to close me up, would they 
be talking about a bridge across 
the highway?" he asked. 

Miller also denied that any con- 
demnation proceedings had been 
started against him, tho he said 
that such proceedings were un- 
derway against most of the prop- 
erty owners near the Riviera. 
Cites Law 

"According to the law," said 
Miller, "my property can't be 



PENNSY FUSS 



Demand State 
Pact for All 
Nitery Acts 

PITTSBURGH, May 9. — The 
Pennsylvania State Labor De- 
partment is cracking down on all 
talent buyers, agents and per- 
formers demanding a Pennsyl- 
vania contract. The chief drive 
has begun here with all clubs 
notified by inspectors that any 
talent bought out of the State 
without a contract issued by a 
Pennsylvania licensed agent, will 
subject all parties to arrest or 
fines, or possibly both. 

A situation developed in Jackie 
Heller's Carousel last week. | 
Jackie was out of town for a few 
days and his brother, Sol, de- 
cided to put in a burley show. 
Don Rasco of the Labor Depart- 
ment, present in the audience, 
went backstage and demanded to 
see the contracts. The five-girl 
line couldn't produce any Pennsy 
contracts and arrest seemed immi- 
nent. 

Jackie Bright, American Guild 
of Variety Artists veepce working 
at Littman's Copa City was called 
in together with AGVA rep Nat 
Nazarro. They managed to talk 
Rasco out of the pinch, got Heller 
to pay the girls' fare back to , 
New York, their one-day hotel 
bills and $5 each for food money. 
Only two of the girls were AGVA 
members. 



taken from me unless it is neces- 
sary. I'd like to see why it would 
be necessary to take my place. 
They want beauty? My place is a 
lot prettier than the ugly rocks 
they have along their highway." 

Of more than passing interest is 
the possibility of Miller's closing 
and what it will do to the talent 
picture and where names will 
play if they come to New York. 
Most names currently play either 
the Copacabana or the Riviera. 
The Latin Quarter uses only occa- 
sional names. When the Copa ran 
with three shows a night, it found 
many of its potential attractions 
shifted to the Riviera with its two 
shows nightly. 

Today the Copa is on a two- 
show-a-night basis, and it gets its 
share of the available attractions 
around. But now if the Riviera is 
knock 1 out of the box, names 
that formerly worked the Riviera 
will probably go into the Copa. 

Whether the absence of one big 
buyer in a city like New York 
would reduce the salaries of at- 
tractions, talent agencies weren't 
prepared to say. They admitted 
that it didn't look t 
was as far as they ■ 



good, but that 
i would go. 



Extra Added 



Lewis, Revue Set 
For Toledo Sesqui 

TOLEDO. May 9.— Ted Lewis, 
backed by a revue, has been 
signed as the name attraction for 
the first three davs of the 12-day 
Ohio Sesquicentennial Celebra- 
tion here in June. Event will take 
place in the amphitheater of the 
Toledo Zoological Park. Lewis is 
a native of Circlevillc, O., and ef- 
forts are being made to get more 
Ohio-born performers, Charles 
Blake, producer, said. 



New York 

Paul Gray doing repeat dates 
at the Chi Chi, Palm Cprings; 
then goes to the New Golden, 
Reno, followed by TV shots in 
Hollywood. His wife, Elisa. opens 
at the Biltmore, Los Angeles, 
May 15 for three weeks. . . . 
Friars' new candidates for top of- 
ficers are: Joa E. Lewis. Abbott- 
Harry Delf. Dean; Jesse Block. 
Prior; Dr. S. L. Meylackson. 
Treasurer, and Ed Weiner. Secre- 
tary. Friar governor candidates 
(to serve two years) are. Jack 
Bregman, Phil Charig. Eddie El- 
kori. Eugene Greenhul. Eddie 
Hanlcv. Davo Lovine. Louis P. 
Randall and Pat* Wendling. An- 
nual meeting May 14. 

Sid Gould paid $1,450 in traffic 
tickets last month, according to 
his press agent. . . . Roaanne due 
back from Europe May 19. Left 
for Europe last July for a 12- 
weekcr and stayed for almost a 
year including six months at 
Paris' Nouvelle Eve. . . . Dare 
Shapiro now personal manager 
for Louis Nya who started on 
ABC's "Talk of the Town." . , . 
Gaby DeLyss and Max Furman 
and Alma Maiben and the Paul 
Morokoff Girls opened at the 
Carousel, Pittsburgh. . . . Sophie 
Tuckar will be the opposition at 
the Roosevelt Hotel, New Or- 
leans, to HildegardD, who opens 
at the Jung Room May 25. 

Jackie Bright will come into the 
Latin Quarter August 23 instead 
of November 22 as originally set. 
Bright will also work the Rice 
Hotel, Houston, June 25, as the 
only act on the bill Stan Ken- 
ton due back at Birdland next 
October. . . . Fran Warren goes to 
the new Club Elegante. Brooklyn, 
after her Copa date, then to the 
Steel Pier followed by a tour of 
summer stock with "Panama Hat- 
tie.". . . Jackie Kannon signed an 
NBC exclusive for five years. He 
will do the first four shows from 

the Coast Darvas and Julia 

now booked ahead for a year and 
a half. They'll come back to the 
Latin Quarter next November for 
a six-month run. 

The Ronalds Brothers, comedy 
musical trio, opened Wednesday 
(6) at the Cairo Supper Club, Chi- 
cago, for the summer following a 
three-month run at the Orchid 
Lounge, Springfield. 111. 

Larry Parks and Belly Garrett 
are now being managed by Lou 
Mandell. Couple mav do some 

London and Continental dates 

Inside talk of forthcoming AGVA 
convention (starts in Boston June 
2) is that former president 
Georgie Price may throw his act 
into the ring again. 

Here and There 

Selika. Haiti-born pianist-or- 
ganist opened in Denver's Rosson- 
ian Lou 



Copyrighted material 



MUSIC 



MAY 16, 1953 



Communication! to 1564 Broadway. New York 36. N. T. 



THE BILLBOARD 



15 



RCA Buys Right to 
Miller Air Checks 



NEW YORK, May 9. — RCA 
Victor has finally wrapped up a 
deal with the estate of the late 
Glenn Miller by which the disk- 
ery acquires pressing and selling 
rights to a large number of air 
checks of the Miller band work- 
ing in ballrooms and hotels. 

The deal was finalized this 
week between the diskery and 
David Mackay, attorney for the 
estate, and involves 179 tapes 
valued at $1,000,000, according to 
Mackay. 

The eventual release of these 
Miller band performances will be 
in the nature of a bonanza to the 
sidemen who worked in the band 
during its prewar hey-day. In 
obtaining pressing rights, RCA 
Victor agreed to take over all fi- 
nancial responsibility for musi- 
cians' recording payments, pub- 
lisher royalties, and even the in- 
suring of the recorded^ perform- 
ances against any possible dam- 
age. On the latter point, Mackay 
insisted that' the diskery return 
all air checks after they have 
been copied, in the same condi- 
tion in which they received them. 
Terms Secret 

Tho financial terms or the rate 
of royalty to be paid to the Miller 
estate are being kept secret. 
Mackav said that RCA Victor 
"will spend a lot of money for 
these." 

As part of the hoopla arranged 
to surround the transfer from 
Mackav to RCA Victor, the label 
has rented an armored car and 
guards to pick up the air checks 
and deliver them to the diskery"s 
24th Street studios here. It is not 
yet known how many of the 179 
disks will eventually make ma- 
terial for a series of Miller band 
albums, since many are dupli- 



Mills Expands 
In R.&B. and 
Hillbilly Fields 

NEW YORK, May 9. — Mills 
Music has set up a hillbilly firm. 
Ranger Music; and is in the pro- 
cess of organizing a firm to hold 
rhythm and blues copyrights. Sid 
Mills, exec of the old-line pop 
and standard publishing house, is 
heading the new ventures. The 
moves, of course, augur an in- 
creased push in these fields by 
the Mills organization. They are 
symptomatic of the increasing in- 
terest pop and standard firms are 
taking in the hillbilly and r.&b. 
fields. 

Ranger, which is already an 
entity, is an affiliate of the Amer- 
ican ' Society of Composers, Au- 
thors and Publishers. The r.&b. 
firm will be in operation soon. 
Sid Mills is currently dickering 
with r.&b. indie disk labels with 
a view toward buying disk-affil- 
iated r.&b. publishing properties 

Stan Jones, writer of "Riders 
in the Sky." has signed a writers 
pact with Mills - Ranger firm. 

Set Trade Show 
At NBOA Confab 

CHICAGO, May 9.— The Na- 
tional Ballroom Operators' Asso- 
ciation for the first time will hold 
a trade show in conjunction with 
its annual convention in the La 
Salle Hotel here, September 28- 
30, Otto Weber, managing secre- 
tary, announced. 

Arrangements have been made 
with the hotel for a display hall 
adjacent to the meeting room and 
space will be sold to firms han- 
dling novelties, popcorn, soft 
(Continued on page 39) 



cated performances of the same 
song, while some may not be con- 
sidered technically sound. 

Altho several diskeries and in- 
dividuals have been trying to ac- 
quire press rights from Mackay 
and Mrs. Helen Miller, the at- 
torney decided that RCA Victor 
had first call on the material. No 
date has been set as yet for the 
release of this material. 



Hillbilly Pkg. 
Grosses 75G 



NEW YORK, May 9.— The Red 
Foley-Carl Smith hillbilly pack- 
age, which has just completed a 
five-day tour of Texas, grossed 
$75,000 during its stay in the Lone 
Star State. Eleven performances 
were played. This was $15,000 
more than the gross from the 
same number of performances a 
year ago. 

The package split in two ini- 
tially, with Foley doing four per- 
formances in Beaumont while 
Smith was handling the same 
number in Corpus Christie. They 
combined in Houston for the an- 
nual firemen's show where three 
shows were given. Tickets (at a 
$1 top) for the last evening per- 
formance were exhausted in the 
early afternoon. A total of 21,000 
got in, with many thousands 
more turned away. 



Capitol to Sign 
Nathan Milstein 



NEW YORK, May 9.— Violinist 
Nathan Milstein is set to sign 
with Capitol Records when his 
current contract with RCA Victor 
expires in July. The top ranking 
artist, now concertizing in Eu- 
rope, will head the roster of clas- 
sical talent being pacted by Capi- 
tol in its new stress on longhair 
waxings. 

The Milstein Capitol contract is 
for five years including options 
and will go into effect in August. 
He will get a 10 per cent royalty 
on non-copyrighted works (pub- 
lic domain classics). His royalties 
(Continued on page 39) 



Pop Publishers Stake Claim 
In Lush Educational Market 



Investment Heavy for Big Firms; 
Others Nibble; 10% Annual Growth 



t Continued from page 1 



as capital to be plowed back into 
exploitation. 

The rare disk that sells 1,000,000 
copies earns $20,000 for the copy- 
right holder in mechanical royal- 
ties, assuming the publisher did 
not give the diskery a special rate 
somewhat under the statutory 
2 cents per side. Half of this 
money goes to the writer. Of the 
$10,000 that remains, most has al- 
ready been invested in exploita- 
tion, putting men out on the road 
to plug deejay use of the record 
and in other trade promotion. 

If the publisher's mechanical- 
royalty money has been well 
spent, his investment can still re- 
turn imposing performance cred- 
its, but the real profit that once 
could be realized on sheet music 
sales is only rarely encountered. 
"Where are the half-million copy 
sellers today?" they ask, let alone 
million sellers. The rack, they 
moan, is now at its lowest ebb 
since the mid-forties. 

For most pop publishers, how- 
ever, a sustained effort in the ed- 



ucational sphere is beyond hope. 
It is a field that can properly be 
exploited only by the long-estab- 
lished house with an imposing 
catalog of standards and the fi- 
nancial resources enabling them 
to await a gradual return on in- 
vestments. Yet smaller pubbers, 
in their own way, are also reach- 
ing for the educational plum. 

Despite the fact that more and 
more publishers are today com- 
peting for favor in the educational 
market, most are making it pay 
off. There is no significant recent 
case of a publisher abandoning it 
to return to exclusive pop work. 
The market as a whole is under- 
going healthy expansion. Trade 
estimates place the current rate 
of growth at about 10 per cent 
annually. 

Among the larger publishing 
firms to whom educational ex- 
ploitation now returns a signifi- 
cant or major portion of total 
volume are Music Publisher Hold- 
ing Corporation, Chappell. The 
Big Three, Sam Fox, E. B. Marks, 



Boost in Phono Sales 
For Fall Is Expected 



NEW YORK, May 9. — Major 
department stores and syndicate 
buying offices are looking for- 
ward to a heavy increase in 
phonograph sales this fall. The 
buyers of record-playing equip- 
ment for the big stores are cur- 
rently shopping-end placing or- 
ders for merchandise they will 
have in their private label lines 
next September. 

In addition to the expected 
large increase in volume, the buy- 
ing office toppers are counting a 
larger unit sales via higher- 
priced merchandise, including 
high fidelity equipment. 

Factors accounting for the op- 
timistic view are the steadily in- 
creasing consumer demand for 
record players and the exception- 
ally clean inventory situation ex- 
isting in most stores. Last fall 
saw a shortage in phono motors 
for the independent phono man- 
ufacturers. As a result, the chains 
and syndicates were unable to ob- 



ta. sufficient private label mer- 
chandise. In addition, an increase 
in sales of TV sets is expected. 
All the major chains insist on 
equiping their private label video 
sets with phono jacks. This re- 
flects in better sales on phono 
attachments. 

In general, the price range of 
record playing merchandise will 
be spread this coming season from 
$19.95 to high fidelity sets for $100 
or more. To many department 
store buyers, the surprising 
strength in sales shown by Co- 
lumbia Records' hi-fi unit has 
meant a change of thinking to- 
ward higher priced record players 
in private label lines. 

It is already known that several 
major TV set makers are moving 
into the phono field, and that 
some record labels are getting set 
to handle phonos. This week, 
RCA Victor let it be known that 
it is prepping a high fidelity 
unit too. 



AFM Is Tightening 
Granting Recording 

Would Bar Songwriters, Musicians, 
Personal Managers, 'Fringe Ops' 



Up on 
Licenses 



NEW YORK, May 9.— Ameri- 
can Federation of Musicians is 
severely tightening up on the 
granting of recording licenses. It 
is the AFM's intention to limit 
the licenses to 1) those having 
recognized financial stability, and 
2) those who, in the opinion of 
the AFM, have legitimate rea- 
sons to engage in the record busi- 
ness. It is the intent of the AFM 
to deny licenses to songwriters, 
musicians, personal * managers, 
and to those who intend to make 
audition tapes and promotional 
records. 

In addition, all "fringe opera- 
tors" will be excluded from the 
license list. An AFM exec said 
that those cleffers, musicians, etc., 
who already hold licenses, would 
be permitted to retain them. The 
new policy affects new appli- 
cants. 

It was said the music publish- 
ers, as a class, were not consid- 
ered in the "verboten" category,, 
inasmuch as a publisher was pre- 
sumed to be financially stable. 



The AFM, it was pointed out, 
has had trouble in collecting pay- 
ments on dates conducted by 
fringe operators who take occa- 
sional flyers in the disk business. 
The AFM is also of the opinion 
that fringe operators do not pay 
correct contributions to the Mu- 



Big Summer 
Concert Tour 
For Liberace 

HOLLYWOOD. May 9.— An am- 
bitious roadshow program has 
been set for Liberace, television- 
recording-concert pianist, that 
gets under way later this month 
and moves into an even more ex- 
tensive operation in the fall. 

For the balance of the summer 
Liberace undertakes an extensive 
concert tour. During the period 
he'll make but one nitery appear- 
(Continued on page 39) 



sic Performance Trust Fund, and 
that many of these operators are 
responsible for much of the boot- 
legging and traffic in hot tapes. 

In line with the new AFM dic- 
tum, applicants must now fill out 
a formal application and answer 
questions relative to their occupa- 
tions, present and past, and their 
financial background, etc. 

Formerly, the AFM carried no 
formal record of applicants' busi- 
ness connect ions. People and 
firms who applied were sent to 
the office of the Trust Fund, 
where they paid an advance 
against royalties. The MPTF gen- 
erally assumed applicants were 
eligible for the Trust agreement. 
Exclusion Attempt 

The attempt on the part of the 
AFM to exclude songwriters, art- 
ists personal managers, etc., is 
expected to prove disrupting to 
many facets of the music busi- 
ness. Many writers, for instance, 
not only contact diskeries di- 
rectly, but try to bypass pub- 
(Continued on page 39) 



Bourne and Mills. Relatively re- 
cent converts to the educational 
approach, who are today bending 
all efforts to catch up to their in- 
dustry confreres, include such 
firms as Shapiro, Bernstein, and 
E. H. Morris. 

Educational Process 

For these publishers, education- 
al music no longer means only 
instructional methods, tho these, 
too, are being promoted with ever 
greater zeal. Much more signifi- 
cantly for the pop industry it 
means standard ditties which are 
being put into proper form to be 
used in the educational process. 
Why must a beginner on piano 
wrestle with a Beethoven Minuet, 
asks one publisher (guess who), 
when he can be trained on a sim- 
plified piano version of "Star- 
dust"? And that copyright long 
has been available in dozens of 
versions tailored to the special 
needs of almost any student of al- 
most any instrument, let alone 
any combination of instruments 
or voices. 

And once a publisher's appetite 
has been whetted on a taste of the 
educational diet, if he has the re- 
sources, he begins to look on the 
"method" approach with interest. 
He quickly learns that estab- 
lished methods such as the 
Schaum and Thompson, for piano, 
each sell over a quarter-million 
copies annually, with equally im- 
pressive figures racked up by the 
more popular band methods, etc. 

As the publisher's stake in the 
educational field rises, so do his 
expenses. It is not an operation 
that returns the quick buck. He 
must keep a number of men on 
the road to plug his material, 
visiting anywhere from 8 to 30 
conventions a year run by such 
groups as the Music Educators' 
National Conference, the Catholic 
Music Educators' National Confer- 
ence and the Music Teachers' As- 
sociation. New material is ex- 
plained to teachers, but may not 
pay off in orders for a year or 
more. Exploitation cost is heavy 
and the nut is not erased quickly. 
Pop Decline 

Curiously enough, the growth 
of the music publisher's profes- 
sional staff on the educational 
side of his operation has paral- 
leled its decline on the pop side. 
The contact man (pop) has 
evolved into a record and deejay 
man. On the educational side, he 
plugs sheet sales, and the in- 
come from his efforts, tho it may 
be spread over several years, can 
be heavy. 

The smaller publisher who can 
not afford a rounded educational 
operation, or hasn't the catalog to 
support it, reaches for the bonus 
educational dollar thru licensing 
a promising copyright to special- 
ist firms on a royalty basis. It 
might be Fred Waring's Shawnee 
Press for choral exploitation, Pag- 
anini or P. Diero for accordion, 
Oahu for guitar, Hal Leonard for 
band, Charles Hansen for varied 
folio use, or one of many others. 

A current case in point ol a 
smaller house reaching beyond 
the pop potential on a hit ditty is 
Howard Richmond's "I Believe." 
A click via Frankie Lainc and 
Jane Froman waxings, the tune 
has moved well as a garden va- 
riety piano-vocal sheet. How- 
ever, it is being made available 
in at least five different choral 
arrangements, various band, or- 
chestra and instrumental versions, 
and is finding a ready sale among 
many schools and churches. 

Of perhaps greater long-term 
importance than the new sales 
realized, is the possibility that 
such treatment awards the copy- 
right a strong chance to become 
an active standard. The kids will 
play it or sing it during their 
formative years, and perhaps al- 
ways remember it fondly. Im- 
mediately, the ditty is lifted out 
of the quick-hit-quick-fade cate- 
gory. Or that, at least, is the 
reasoned hope of the publisher. 



Next Week -The Billboard's 65th Juke Box Anniversary Number 



16 MUSIC 



THE BILLBOARD 



MAY 16, 1953 



Diskeries Seeking 
Near-Perfect OC 

Foolproof OC for Big-Hole Platter Is 
Object of Research at RIAA Behest 



NEW YORK, May 9.— At the 
behest of the Record Industry 
Association of America, an en- 
gineering committee of engineers 
from the major diskeries is now 
doing research on an efficient and 
foolproof optional center for big- 
hole platters. The object of this 
research is to come up with' a 
near-perfect optional center, so 
that it may be possible in the fu- 
ture to adapt any record, regard- 
less of speed, for use on either 
large or small spindle players. 

In regard to the experiments 
now being carried on to manufac- 
ture an industry-acceptable op- 
tional center, the RIAA this week 
said, "With industry standards 
now well established as regards 
turntable speeds and record sizes, 
the engineering committee of the 
RIAA has been for some time 
concerned with a standardization 
of center hole sizes and the pos- 
sible adaptation of all types of 
records to both large and small 
turntable spindles. 

"This study has complemented 
a similar consideration of the 
problem by phonograph manu- 
facturers . . . experiments by this 
latter group indicate that an effi- 
cient record-changer equipped 
with a large spindle which will 
play 10-inch and 12-inch records 



TEST DATES 

'Hometown' 
1 -Niters in 
South Calif. 

HOLLYWOOD, May 9.— In a 
test to determine whether a "live" 
show and dance will be acceptable 
fare, a series of onc-nighters in 
seven Southern California cities 
has been set, starting Wednesday 
(13) for the "Home-Town Jam- 
boree." 

Leader Cliffie Stone and the 
Americana Agency will test date 
civic halls in Pomona, Ventura, 
Ontario, Burbank, Riverside, Ful- 
lerton and Long Beach. If these 
initial performances prove suc- 
cessful it's planned to telecast 
the show portion from a different 
hall. 

First date will be in Rainbow- 
Garden, Pomona. All the regulars 
of "Home-Town Jamboree" will 
be present — Stone, Tennessee 
Ernie, Gene O'Quin, Molly Bee, 
Speedy West and Billy Liebert. 

"Home-Town Jamboree" is cur- 
rently telecast each Saturday 
night from the American Legion 
Hall in El Monte. The TV show is 
only a portion of the evening's 
entertainment for which a SI top 
charge is made. The policy has 
paid off, both as a TV venture and 
as a show-dance with the gang 
each week playing to capacity 
crowds. Not only that, but during 
the four years "Home-Town Jam- 
boree" has been telecast, it has 
had the same sponsor. Gold's 
Stores. The show is also broadcast 
Monday thru Friday over KXLA, 
Pasadena, with the same sponsor. 

2 Months of 
1-Niters for 
Beneke Crew 

HOLLYWOOD, May 9._Upon 
completion of its present Eastern 
and Southern tour, Tex Beneke 
ork will head west for a series 
of one-nighters for two months. 
En route to the Coast the band 
will play Elitch Gardens, Denver, 
July 28. 

Ork now is in Florida. Tomor- 
row it plays at the Dinner Key 
Auditorium, Coral Gables, then on 
successive days moves to Cocoa, 
Miami and Sanford, Fla.; Moul- 
trie, Ga.; Raleigh, Fort Bragg and 
Chapel Hill. N. C, and Spartan- 
burg, S. C. On May 22 the ork re- 
turns to Georgia, playing at Rob- 
ins Air Force Base. From there 
band has boen set for another 
military appearance, Elgin Air 
Force Base. Fla. On May 24 the 
date is at Craig Air Force Base, 
Selma, Ala. Tour's last three days 
will be May 29 at Loretta, Pa., 
and May 30-31 in Atlantic City's 
Steel Pier. 



can be produced at a relatively 
low cost. The engineering com- 
mittee of the RIAA reported to 
the board of directors ... on April 
30, that it has considered several 
possible approaches to the prob- 
lem, but considerable further 
study must be given . . . before it 
can be determined if any one 
of the methods can be recom- 
mended." 

Translation 

Translated into simpler lan- 
guage, this official statement 
means that of the types of op- 
tional centers introduced to date, 
no one of them has been unani- 
mously okayed by the engineers. 
One diskery is currently experi- 
i menting with snap-in optional 
! centers, another with press-out 
I optional centers, some plastic, 
! some metal, et al. When the en- 
\ gineering committee settles on a 
j near-perfect center, it will recom- 
mend it to the RIAA. The engi- 
neering committee is composed of 
Charles Lauda, Decca; Bill Bach- 
man, Columbia; Bob Fine, Mer- 
cury; Hill Reiskind, RCA Victor, 
and Ed Vecke, Capitol. 

There is no attempt here, on 
the part of the RIAA or its con- 
stituent members, to get involved 
in any way with the three differ- 
ent speeds. What it is trying to 
do is standardize center holes so 
that all records will play on all 
machines no matter what size the 
center hole may be, thus making 
it easier for both the dealer and 
the record buyer. 

Columbia Records'- LP, which 
has proved to be the key platter 
for the classical market, and RCA 
Victor's 45's, which have proved 
to be the important pop disk, will 
continue to be manufactured in 
quantity by all the majors as well 
as the indies. 

Standardization 
When and if the engineers come 
thru with an acceptable optional 
center, one acceptable to the 
board of the RIAA, then it is pos- 
sible that a standardization of 
(Continued on page 18) 



Indie Presser 
Group Issues 
1-Yr. Report 

HOLLYWOOD, May 9.— Proof 
that independent record pressers 
can co-operate and still be com- 
petitive was offered in evidence 
this week in an informal "prog- 
ress report" by the Western Rec- 
ord Pressers' Association, now 
rounding out a little over a year 
of activity. 

The association is composed of 
25 Southern California firms, in- 
cluding virtually all independent 
pressers and a few allied busi- 
nesses. Its intention is to stand- 
ardize the quality of pressings for 
independent labels and to co- 
operate to the extent of improving 
and adopting modern methods. 

"The success of many independ- 
ent labels may be traced to the 
pioneering spirit of postwar inde- 
pendent processing plants," Sec- 
retary-Treasurer Al Levine, of the 
Alco Research & Engineering 
Company, declared for the organi- 
zation. 

Levine cited how indie labels 
have been aided thru this co- 
operative spirit. He offered as 
proof that improvement of press- 
ings is largely responsible for the 
success of rhythm and blues, coun- 
try and western, and spiritual 
fields for indie labels. 

Among the innovations supplied 
the industry by the organization 
are these: 

1. It was responsible for the in- 
troduction of drop shipping to all 
points. 

2. It aided in the establishment 
of commodity rates by airlines. 

3: It spurred steps to standardize 
pressing materials, boxing, jnat- 
rices and quality of production 
thru agreement upon specifica- 
tion. 

Many indie labels, Levine 
pointed out, now are enabled to 
reach greater markets thru the 
first two means. 

The association is headed by 
Louis Guttman. of California Rec- 
ords Manufacturing Company; A, 
Elsworth, Research Craft Com- 
pany, vice-president, and Levine, 
secretary-treasurer. Its headquar- 
ters are at 1107 El Centro, Holly- 
wood 28. 



Diskeries Report 
1st Quarter Gain 



NEW YORK, May 9. — Record 
manufacturers' sales and earn- 
ings for the first quarter of 1953 
were higher than for the same 
quarter the previous year. This is 
borne out by financial statements 
j issued, royalty payments to pub- 
lishers and reports from diskery 
| executives. Sales and- or earnings 
.for Capitol, Columbia, Decca, 
London, M-G-M and RCA Victor 
all showed increased business. 
| Capitol's firs t-quarter sales 
were "directly comparable" to 
sales in the same quarter of 1952, 
but the profit picture for the disk- 
ery was "much improved." Co- 
lumbia's first-quarter sales on 
tunes cleared by the Harry Fox 
office were 8 per cent higher than 
for the same quarter last year 
and just a bit under the quarter 
ending December, 1952. Latter 
quarter, of course, included the 
heavy Christmas business done 
by the label. First-quarter finan- 
cial statement issued by Columbia 
Broadcasting System, of which 
the diskery is a subsidiary, 
showed both higher sales and 
earnings. 

Decca Records' net earnings for 
the first quarter of 1953 totaled 
$234,685, after provision of $241,- 
833 for income taxes. The earn- 
ings equal 23 cents a share on 
1,035,533 shares of capitol stock 
outstanding on March 31. Net 
earnings for the same quarter last 
year were $231,580. 

London Records reported that 
April was 100 per cent ahead of 
the same month a year ago and 
that it was the 14th consecutive 
month in which the diskery 
topped the previous month's fig- 
ures. The label's fiscal year, 
which ended in March, was 32 per 
cent higher than the previous 
year. 

Mercury, is generally agreed, 
completed a very strong first 
three months in March during 
which the label racked up heavy 
sales on several strong disks. 



M-G-M topper, Frank Walker, 
reported that the label's business 
for the first quarter of 1953 was 
the biggest in the company's his- 
tory. 

RCA Victor also stated that its 
first quarter business was ahead 
for the 1952 period and that its 
pressing plant in Indianapolis is 
now operated around the clock 
with three shifts. April was a 
(Continued on page 1&) 



JIMMIE RODGERS 



Hillbilly World to 
Honor His Memory 



# Continued from page 1 



75,000. Among them will be a 
large number of country music 
men — recording execs, music 
publishers, disk jockeys and art- 
ists. Others expected are Mrs. 
Jimmie Rodgers, Mrs. Casey 
Jones (widow of the renowned 
railroader), Elsie McWilliams 
(Rodgers* sister-in-law and co- 
author of many of his songs), 
Governor White of Mississippi, 
Governor Clement of Tennessee, 
and various railroad and railroad 
union officials. 

The program will open at 1 
p.m. and continue late into the 
night. A temporary railway spur 
has been laid to a newly estab- 
lished State park outside Merid- 
ian where a memorial to Rodgers 
will be unveiled. A special train 
pulled by a locomotive donated 
by the Meridian and Bigbee River 
Railroad will carry the special 
guests to the dedication ceremo- 
nies at the park. The locomotive 
will be welded to the rails there 
and serve as a permanent memo- 
rial for deceased Meridian rail- 
roaders. During the day the 
Rodgers' movie, "The Singing 
Brakeman," will have continuous 
free performances in a local 
theater. 

In the evening a special hill- 
billy show is planned in the local 
stadium and will include such 
hillbilly singers as Roy Acuff, 
Bill Bruner, the Carter family, 
Lew Childre, Cowboy Copas, 
Jimmie Dickens, Jimmie Davis, 
Tommy Duncan, Red Foley, 
Left Frizzell, Bill Monroe, George 
Morgan, Moon Mullican, Minnie 
Pearl, Webb Pierce, Marty Rob- 
bins, Jimmie Skinner, Carl Smith, 
Hank Snow, Ernest Tubb and 
Charly Walker. Disk jockeys in 
attendance will include Hugh 
Cherry, Eddie Hill and Nelson 
King. During the evening, Bill 
Bruner will present Jimmie 
Rodgers' first guitar to Jimmie 
Rodgers Snow, son of Hank 
Snow. 

The memorial program which 



'Doggie in Window' 
Is Named 'Arfie' 

NEW YORK, May 9.— Winning 
name for the "Doggie in the Win- 
dow," selected by Mercury Rec- 
ords from the thousands of en- 
tries submitted via various local 
disk jockey contests, is "Arfie." 
Mercury veepee Art Talmadge is 
now prepping .a large-scale hype 
follow-up to Patli Page's click 
disking by working on a series of 
"Arfie" tunes acheduled to per- 
petuate the name. 

Mercury has gotten Bob Merrill, 
writer of "Doggie in the Win- 
dow," to pen a new moppet tune, 
"Arfie," which will be cut soon 
for the diskery's Childcraft kiddie 
line. Talmadge also plans to wax 
wax additional "Arfie" songs. 



SUBSIDY PROGRAM 



ACA Pacts With Diskeries 
To Promote Serious Music 



NEW YORK, May 9 — In an ex- 
pansion of its program to spur re- 
cordings of works by contempo- 
rary writers of serious music, the 
American Composers' Alliance 
now has contracts inked or in 
preparation with six diskeries. 
The pacts call for ACA to absorb 
all costs of the recording dates, 
paying the musicians thru funds 
made available to the organiza- 
tion by Broadcast Music, Inc. 

Long-play sides already re- 
leased under the subsidy program 
include one on RCA Victor, con- 
taining a Roger Goeb symphony 
conducted by Leopold Stokowski, 
and another on the New Editions 
label of the Rachmaninoff Society 
of works by Alan Hovhaness and 
John Less aid. 

Two more LP sides are due out 
soon under the Victor arrange- 
ment, featuring a Ben Weber 
symphony and a Lou Harrison 
suite, the latter played by Maro 
and Anahid Ajemian. Another 
two sides are called for under the 
New Editions pact, to contain 
works by Elliot Carter and 
P. Granville Hicks. 

ACA's recently reported deal 



with Remington Records stipu- 
lates 12 LP sides to be released 
during the year. Four of these 
will be cut by the Cincinnati 
Symphony Orchestra, four by a 
foreign ork, and the final four by 
chamber music groups. A more 
recent pact will underwrite two 
sides cut by Mercury Records 
with Howard Hanson and the 
Eastman -Rochester ork, of com- 
positions by Henry Cowell and 
Wallingford Riegger. 

The Alliance is also currently 
negotiating similar pacts with Co- 
lumbia and Westminster Records 
and has begun discussions with 
the Concertgebouw Orchestra of 
Amsterdam to extend further its 
waxing program. 

BMI and ACA view their re- 
cording efforts as a form of 
pump-priming to stimulate inter- 
est in contemporary longhair cre- 
ations. Tho full recording costs 
are borne by them, the deals call 
for full payment of royalties. The 
latter income is split between the 
composers and ACA, with the Al- 
liance's share going into a revolv- 
ing fund to subsidize future 
waxings. 



W INSTEAD TO 
BE AT RODGERS 
MEMORIAL RITES 

WASHINGTON, May 9.— 
Rep. William Arthur Win- 
stead (D., Miss.), author of a 
bill designating May 26 as 
national Hillbilly Music Day 
in "recognition of the con- 
tribution made to American 
music lore by the writers, 
singers and players of hill- 
billy music," is planning to 
attend May 26 ceremonies at 
Meridian, Miss., at which a 
statue of the late Jimmie 
Rodgers, famed blues-yodel- 
ing railroad brakeman, will 
be dedicated. The ceremonies 
mark the 20th anniversary of 
Rodgers' death. 

Winstead's bill, conceived 
in honor of Rodgers, is cur- 
rently before a House Judici- 
ary Subcommittee headed by 
Rep. William *Mt McCulloch 
(R., O.). Other members are 
Representatives George Mea- 
der (R., Mich.), Laurnce Cur- 
tis (R., Mass.), Woodrow W. 
Jones (D., N. C), Frank L. 
Chelf (D., Ky.), and Byron 
G. Rogers (D., Colo.). No 
hearings have been scheduled 
yet. 

Winstead has credited 
Rodgers with first populariz- 
ing hill and country music 
in the big city. "His songs 
dealt with real problems," the 
Mississippian declared, add- 
ing, "They came from the 
heart and the people re- 
sponded." 



is planned to become a yearly 
event, was sparked by two hill- 
billy stars, Ernest Tubb and 
Hank Snow, together with The 
Meridian Star and the Meridian 
Chamber of Commerce. James 
H. Skewes, editor and publisher 
of The Star; his son, James B., and 
C. H. Phillips, of the newspaper, 
with Frank Griffin and Joe San- 
ders, of the Chamber of Com- 
merce, have been active in en- 
gineering the project. 



Brown Wants 
Promotion Guild 

NEW YORK, May 9. — Inde- 
pendent disk jockey promotion 
man Paul Brown is taking the 
lead in an attempt to form the 
deejay cont. _t men into a Record 
Promoters Guild in order to elim- 
inate what are considered to be 
malpractices in the trade. Brown 
has written to all independent 
and diskery and distributor pro- 
motion men to meet next week 
in hopes of formulating such an 
association of contact men. 

According to Brown, the group 
would be set up to write a code 
of buflness practices for the pro- 
motion men, set reasonable mini- 
mum fees for handling the ex- 
ploitation of a record or an artist, 
and to work out means of ex- 
changing information among the 
promotion men. 

The latter move would include 
swapping information on artists 
or labels which have failed to pay 
off for promotion work done for 
them. 



Kean Sisters 
Set by Coral 

HOLLYWOOD, May 9— Betty 
and Jane Kean, knockabout come- 
diennes, were set this week to wax 
for Coral Records in their first 
venture into the recording field. 

The sisters, currently wowing 
crowds at Ciro's here, will record 
original material. It's understood 
material for two sides already has 
been approved, but that sessions 
won't commence until enough is 
available for a four-side waxing. 
The girls have been inked for a 
year with options. Deal was set 
by agent Sam Lutz, of the Gabbc- 
Lutz-Heller agency. 

It's not known whether the girls 
will be able to engage in any wax- 
( Continued on page lb) 



MAY 16, 1953 



THE BILLBOARD 



MUSIC 17 



Dorsey Ork Is 
Booked Solidly 
Thru Midwest 



NEW YORK, May 9.— The new 
Dorsey Brothers ork, or the Fabu- 
lous Dorseys, as the billing reads, 
is booked solidly on one nighters 
and location dates from May 13 
until the fall. The ork tees off on 
May 13 at Juniata (Pa.) College, 
then plays a long string of one- 
nighters thruout the Midwest, hit- 
ting Ohio, Illinois and Iowa on the 
trip. The ork will play the Rustic 
Cabin, Englewood, N. J., May 22 
and 23. and will appear on the 
Jackie Gleason TV show the eve- 
ning of May 23. This will mark 
the first TV appearance of the 
brothers ork. 

Location dates for the Dorsey 
Brothers' crew during the summer 
include a week at the Claridge 
Hotel. Memphis. June 6 to 13; two 
weeks at Lakeside Park, Denver, 
July 1 to 14. and two weeks at the 
Last Frontier, Las Vegas, Nev., 
from August 1 to 13. The crew 
will play a string of one-nighters 
between these dates, including 
many of the Tom Archer ball- 
rooms. 

The ork is billed as the Tommy 
Dorsey ork, featuring Jimmy Dor- 
sey. Jimmy will be a spotlighted 
performer with the ork, and Tom- 
my and Jimmy will be featured 
together on many of the tunes. 
The new ork has not yet set any 
record contract, tho it is under- 
stood that two diskeries are bid- 
ding for the band's services. The 
Tommy Dorsey ork is still under 
contract to Decca Records. 



Beihoff Heads 
Convention Unit 



NEW YORK, May 9.— The Na- 
tional Association of Music Mer- 
chants has moved further along 
in its plans for the annual con- 
vention and trade show in Chi- 
cago during July with the ap- 
pointment of Norbert Beihoff, 
Beihoff Music Company, Milwau- 
kee, as chairman of the trade 
show committee. Frank F. Ho- 
meyer, Charles F. Homeyer & 
Company. Boston, also accepted a 
post on the committee. 

The NAMM also noted that its 
business sessions scheduled for 
July 15 and 16 during the trade 
show week will again be 'restrict- 
ed in attendance to members 
only. Only those wearing "mem- 
ber" badges will . be admitted to 
the forums. 

The association's first directory 
of members is now being com- 
piled after much preliminary 
planning. The book will list all 
members, their business addresses 
and the names of their official 
representatives to the NAMM. 
Joining the association during 
April were 23 new retailer mem- 
bers and six new commercial 
members. 



Mills Sells 16 
Masters to M-G-M 

NEW YORK, May 9.— Sid Mills, 
Mills Music exec, this week sold 
16 masters to M-G-M Records. 
The masters, recorded by Sid 
Mills, included eight by Tito and 
his Swingset, and eight by the 
Starnoters. 



LIFT U. S.-U. K. 
EXCHANGE BAN 

NEW YORK, May 9.— For 
the first time since the war, 
the American Federation of 
Musicians and the' British 
Musicians' Union have agreed 
to an exchange of musicians. 
This softening of attitude was 
helped by the forthcoming 
coronation of Queen Eliza- 
beth II. It seems that the 
Marchioness of Donegal, 
whose spouse happens to be 
the head of the British Jazz 
Federation, asked James C. 
Petrillo to allow the Sharkey 
Bonano crew to play at the 
Grand Jazz Coronation Con- 
cert in London on June 29, 
and the AFM chief said yes. 
The Sid Phillips Ork, an Eng- 
lish jazz combo, will fill in 
for the Bonano crew in New 
Orleans in June, 



JAP FAN SEEKS 
FAITH PHOTO 

NEW YORK, May 9. — 
Percy Faith, Columbia's mu- 
sical director, received a let- 
ter this week from a Japan- 
ese fan of his in Kyoto. The 
note, penned quite legibly, 
read as follows: "Dear Sir Mr. 
Percy Faith: I have long 
known you by name, for I am 
your fan. You will be my do 
to be gentleman to beg par- 
don, it is a fan of letter. "My 
Heart Cries for You," I was 
all hear your music, but I am 
think every time admiration 
your very good music or 
charms. ... I was did to 
sought more good you're a 
photograph. ... I think very, 
thank you, if you in the sig- 
nature of photograph, your, 
you sender to me, I am to 
wait impatiently for amuse- 
ment every day in the signa- 
ture of photograph your. . . . 
I am to pray to good to ex- 
pand and happiness, . . . yours 
faithfully, Satura Yamano. 

Faith is sending Yamano 
an autographed photo. 



Merc 'Profits' 
Promotion to 
Hike EP Sales 

CHICAGO, May 9.— Mercury 
Records has launched a new deal 
titled "Operation Extra Profits." 
The plan is designed to give add- 
ed impetus to dealers in the sale 
of EP records. 

Dealers ordering 100 EP records 
will receive 10 additional FP rec- 
ords of their choice free. This fig- 
ures out to an additional 16 per 
cent profit. The dealer will also 
receive a counter or wall mer- 
chandiser, consisting of 100 empty 
EP sleeves. This merchandiser al- 
lows the customers to view all 
available sleeves without han- 
dling the records. The dealer also 
will receive a browse box which 
holds 100 EP records from which 
he can sell directly. 

The catalog now lists 65 titles 
in the popular series and 20 in the 
classical series with more to come. 



Pubbers Now Slicing, Peddling Own 
Masters, But So Is Everyone Else! 



By BOB ROLONTZ 

NEW YORK, May 9.— One of 
the most startling aspects of the 
current disk business is the num- 
ber of masters being offered for 
sale to diskeries by publishers, 
artists, writers, managers, song 
pluggers and itinerant music 
men. It seems as if everyone 
with a tape recorder, four walls, 
and a singer has suddenly turned 
a.&r. man. It has even been bruited 
around that the ranking a.&r. 
men are being offered more mast- 
ers these days than tunes. Arid it 
is being said in bittersweet jest 
that some diskeries are opening 
night depositories for these hope- 
ful a.&r. men to drop their latest 
masters for consideration. 

It is not new that men other, 
than the legitimate a.&r. men cut 
masters, but what is new is the 
fact that a few thousand people 
in the music business seem to 
have taken up master-making as 
an avocation over the past year. 
And the companies to which these 
masters are being offered — via 
various and sundry deals — range 
from the biggest to the smallest 
firms, from the diskeries that is- 
sue 300 sides a year to those that 
issue two. In other words via the 
rapid growth of this new stratum 
of the music business — "master 
jobbers" — it is possible for a disk- 
ery to produce few masters of its 
own, yet be able to have a steady 
stream of platters for the market. 

One of the pioneers in this 
movement, and still in the fore- 
front, is Sidney Mills, of the Mills 
empire. Just this week Mills sold 
16 masters to M-G-M Records at 
one fell swoop. Mills is in the 
habit of waxing sides for eventual 
sale to diskeries in such romantic 
areas as New Orleans; Natchez, 
Miss., and other garden spots of 
the Deep South. Mills, of course, 
is only one of the publishers 
turning out masters for sale. It 
has been noted that many pub- 
lishers have set up small record- 
rooms within their establish- 
ments, and have trundled in such 
pieces of equipment as turntables, 
speakers, cutting equipment, et. 
al. 

The reason for pubbers slicing 



Retaining of Councilmen 
By SPA is Expected 



NEW YORK, May 9.— Ballot- 
ing among members of the Song- 
writers' Protective Association, 
which closes Thursday (14), the 
day on which the organization's 
annual meeting will be held, is 
expected to return six incumbent 
councilmen to their posts for an- 
other three-year term. 

The newly constituted council 
will meet the following week to 
elect SPA officers. 

Top - ranking cleffers running 
for a new term are SPA President 
Charles Tobias, Oscar Hammer- 
stein II, Otto Harbach, Edgar 
Leslie, Louis Alter and Jack 
Yellen. A seventh council mem- 
ber will also be elected to fill the 
spot vacated by Jesse Greer, and 
an eighth will be appointed to 
fill out the unexpired term of the 
late Peter De Rose. 

Tobias to Report 

At the Park Sheraton confab, 
Tobias will report on accomplish- 
ments of SPA during the past 
year. In reviewing relations be- 
tween the writers' organization 
and the Music Publishers' Protec- 



their own disks is, of course, the 
difficulty of getting tunes on wax. 
A finished record, waxed by a 
capable or strong artist, has a 
chance of being taken by some 
diskery and even by such large 
firms as Capitol, Coral, Okeh, 
Mercury or M-G-M. 

Masters Galore 
If it were only the publisher, 
however, who was slicing his own 
wax these days, the number of 
finished masters being turned out 
would be much less than what 
they are. It's the flow of finished 
wax from artists anxious to get 
started or anxious to come back, 
or the disks being cut by sundry 
backers of new talent, that are 
building the master business into 
a large industry. Add to this the 
sides cut by songwriters, who 
want a diskery to release their 
tunes, and you have masters 
galore. 

New artists will often go out 
and dig up their own backers, or 
artist's managers will raise the 
loot to cut masters. These ses- 
sions will often turn into quite 
expensive affairs, since many use 
35 and 40-piece orks to make the 
singer and the tune sound suffi- 
ciently commercial. Capitol Rec- 
ords, for instance, picked up the 
Bob Manning masters, which 
were cut outside, when they 
placed the lad under contract. 
Capitol has issued two of them. 
The finished masters give the art- 
ist or the backers something to 
sell and make it easier to snare a 
waxing pact. 

Songwriters follow in the pub- 
lisher pattern, in that many rec- 
ord firms will pick up finished 
wax being peddled by writers if 



tive Association, he is expected to 
give a running account of the ne- 
gotiations leading to the settle- 
ment on the long-standing dis- 
pute over audit and payment of 
royalties on usages not covered 
in old writer-pubber contracts. 
He will report on the results of 
the perpetual spot audit on cur- 
rent commitments instituted last 
year by SPA. 

John Schulman, SPA attorney, 
will talk on proposed revisions of ! 
the Copyright Act. He is known 
to be in favor of eliminating from 
the Act the' automatic licensing of j 
mechanical rights, and this topic I 
is expected to be covered in his 
talk.. He will also report on the 
International Copyright Conven- I 
tion, negotiated last summer by 
more than 30 nations. 



Detroit U 
Corny Gross 
Is $75,000 

DETROIT, May 9. — The two- 
day annual carnival sponsored by 
the University of Detroit at the 
Michigan State Fair Grounds last 
week-end (1-2) grossed $75,000, 
with a net figure estimated at 
$50,000 for the event. Total at- 
tendance was 8,400, with admis- 
sion at $3 per couple to the com- 
bined dance and midway in ad- 
vance, and $3.75 at the gate. 

Top attractions, booked thru the 
Delbridge and Gorrell Booking 
Office, were Patti Page and the 
Sherman Hayes Orchestra. Side- 
show attraction was the Plough 
Horse Derby held on the State 
Fair track, with Brace Beemer, 
the Lone Ranger of radio, and his 
son. Brace Jr., who plays Cowboy 
Colt on the air, as judges. A 
broadcast of the presentation of 
the "American of the Year 
Award" to Father James Keller, 
founder of The Christophers, used 
a recorded segment from Holly- 
wood, with Bing Crosby, Bob 
Hope, Loretta Young, and Ann 
Blythe, and was broadcast over 
WJR. 



Toscanini Set 
Tops al Victor 

NEW YORK, May 9.— The Tos- 
canini waxing of the Beethoven 
Ninth Symphony has become the 
largest selling long-playing rec- 
ord ever issued by RCA Victor. 
Disk package this week passed 
the 120,000 mark. Rate of sale has 
been from 4,000 to 8,000 albums a 
month in the eight months since 
it was first released. 

If the current rate of sale is 
maintained for the next eight or 
ten months, the label expects to 
see the album top the figures for 
the best-selling classical record- 
ing ever issued by the label. 
Added to the unusual figures being 
racked up by the Toscanini waxing 
is the list price on the set, $10.90. 



Block Building 
Disk Library 

NEW YORK, May 9.— Altho dee- 
jay Martin Block isn't due to 
move from local indie WNEW to 
ABC until the end of the year, 
he's already making plans for his 
new post, with a record library 
his first consideration. The spin- 
ner has a basic personal library 
of about 4,000 disks, but during 

his 18-year stay at WNEW he has 
naturally drawn heavily on the 
station's fabulously complete rec- 
ord collection to fill out his daily 
three-and-one-half-hour air time. 

Consequently, first assignment 
for Bob Moss, new executive pro- 
ducer for Block's forthcoming 
ABC radio and TV stints, is to 
round up a basic library of 20,000 
disks recorded during the last 25 
years, with special emphasis on 
hard-to-get wax by Glenn Miller, 
Hal Kemp, Duke Ellington and 
Count Basie. Moss was formerly 
production manager of ABC's 
Western Division. 



RCA'S BEST 



'Hound-Dog' 
'Koo-Liger' 
Disk Leads 

NEW YORK, May 9.— For the 
first time since Pee Wee King 
broke thru with "Slow Poke," 
RCA Victor Records' top-selling 
disk is a country and western 
item. Leading for the label cur- 
rently is Homer and Jethro's 
coupling of "That Hound Dog in 
the Window" and "Pore 01* Koo- 
Liger." The disk outsold the 
Como and Fisher items last week. 

Tho the power of country items 
in the pop and even rhythm and 
blues fields has been demon- 
strated before, it isn't too often 
that a hillbilly record becomes 
the top item for a major diskery. 

On the RCA Victor label, this 
has been done by Pee Wee King, 
several times by Eddy Arnold, 
and by Elton Britt and Hank 
Snow. Red Foley and Ernest 
Tubb have been powerhouse sell- 
ers for Decca. Hank Thompson 
for Capitol and Hank Williams 
for M-G-M have also shown the 
way to pop artists. 



the material sounds commercial 
or salable enough. The writer 
in this case has an easier time 
getting his song published and 
can get more advance loot from a 
pubber if his song is on wax. 

The Diskery Angle 

From the diskery angle, the 
reason for taking on outside mas- 
ters is simple. First of all, mas- 
ters cut by master-jobbers can 
usually be picked up on terms 
most favorable to the diskery. 
The manifold deals made by the 
diskeries for outside masters are 
so varied that it is impossible to 
describe them all. Sometime the 
master- jobber peddles them on a 
royalty basis, figuring on getting 
his dough back when the waxing 
breaks into a hit (and most mas- 
ter-jobbers are certain they have 
a hit). Sometime the master-job- 
ber gets all of the money back 
that he laid out for the recording 
session, plus a royalty as well. 
By taking on outside masters the 
diskery has a chance to try out a 
new artist with little risk on its 
part, and to pact the artist if any 
of the records break — or drop the 
artist in case none do. 

Coral Records, using this tech- 
nique, picked up the master 
"Hold Me. Thrill Me, Kiss Me," 
with Karen Chandler. M-G-M 
grabbed the Joni James "Why 
Don't You Believe Me?" in the 
same manner. Capitol Records 
bought Al Martino's "Take My 
Heart" from BBS after the Mar- 
tino slicing of "Here In My Heart" 
broke on the small label. And the 
current M-G-M hit "Anna" was 
purchased by the diskery from a 
publisher. 

Changes Noted 

Naturally, the slicing of mas- 
ters by hopeful a.&r. men has led 
to some changes in the industry. 
Some ex-a.&r. men, formerly 
with large firms, have had a 
chance to keep their hand in via 
free - lance work. In addition, 
many young men get a chance to 
act as a.&r. men, and get their 
training in the field even without 
portfolio. It gives publishers a 
chance to get rid of any spleen 
thev may have against mechani- 
cal men when they cut their own 
songs the way they wish. And it 
helps young singers get connected 
vith a diskery- Also, it helps sell 
a lot of tape recorders. 



Heavy Hype on 
Arnold Slicing 

NEW YORK, May 9.— Santly- 
Joy Music has worked out an ex- 
haustive promotional campaign 
on the new Eddy Arnold RCA 
Victor slicing of "Free Home 
Demonstration." This is in line 
with the firm's recently inaugu- 
rated policy of custom-tailored 
promotional activity on each im- 
portant disk release, befitting 
both the specific song and the 
artist (The Billboard, May 9). 

''Free Home Demonstration'* 
will receive a many-sided push 
from the pubbery, much of which 
ties in with the remarkable 
adaptability of the song title it- 
self to promotional campaigns. 
The program will encompass 
work at the deejay, dealer and 
operator level, in both the coun- 
try and pop field. 

Jockey Kits 
Campaign will start with teaser 
mailings to jocks and dealers, 
reading "Get Ready For Your 
■ Free Home Demonstration." Fol- 
i low-up cards will be mailed 
i about four days apart stressing 
| the "Free Home Demonstration" 
angle. Deejays will then receive 
| kits lettered "Here It Is, Your 
(Free Home Demonstration!", 
which will contain the Eddy Ar- 
nold cutting of the tune. 

In addition to the above, the 
firm has arranged for Eddy Ar- 
nold checkered bow-tie contests 
for high school students, a mer- 
chandise give-away contest to be 
run by jocks, and a tie-up via 
distributors with all appliance 
dealers who advertise free home 
demonstrations thru radio spots. 
Object here is to get these dealers 
to have the station play the Ar- 
nold disk before their spot. The 
publishing house will, of course, 
contact juke box operators and 
make up about 200,000 title strips 
for the disk. "Free Home Demon- 
stration" was penned by Cy 
Coben and Charlie Grean. 



18 



MUSIC 



THE BILLBOARD 



MAY 16, 1953 



WHEN THE RED RED ROBBIN 
Comes Bob Bob Bobbin' 
Along" 



"A FOOL IN LOVE" 



"OH, BROTHER" 



ABC M1SIC CORP. BOURNE, INC. 



Sides in 
Current Release 




"•"'•V.^iSr .iomW 1 

tSSrJSXr. :£•*"». \ 

i »»-S% «S" .■...«■•»•"*" 

IIbMHb " tt 



DOT'S HOT • 

with * 

AL LOMBARDY'S * 
llfUAMtlU' " 



'CHOPPIN' 

b/w 

"HEW SUMMIT RIDGE DRIVE" 

Dot 15060 
• •••••••• 



OO! That PATTI PAGE! 

00! What a record 

"00! WHAT YOU 
DO TO ME" 

Hawthorne Music Corp. 

1619 Broadway, Nuw York 



• • . For Week Ending May 9 
Music Publishers? Record Scoreboard t 

Because of the lack of consistency with which each of the six record companies under 
consideration issue new re teases Individually and in relation to one another, listed each 
week are all latest releases on whkh The Billboard has been able to secure information 
from all available reliable sources. Sides listed may actually be issued a few days prior 
to or following publication of this scoreboard. 

PUBLISHERS TUNE AR TIST AND LABEL 

Aeuff-Ruse A Castle in hte Sky Marly Robbins, Col (f) 

A Half-Way Chance With You Marty Robbins, Col (0 

I've Got a Woman's Love Terry Preston. Cap <D 

Wait a Little Longer Little Rita Faye. M-G-M (f) 

Country Gentleman Chet Atkins, RCA fJQ 

Ameriean 1 Won't Get Dreamy Eyed. Johnny Horton, Mer (f) 

Blossoaa Old Don Juan Andrews Sisters, Dec (p) 

BMI Casta** I Told My Pillow Hillbilly Jewels, Dec (f) 

Bourne When the Red. Red Robin Comes Bob. Bob Bobbin' Along... 

Al Jolson. Dec (p) 

Brandon Abernalhy Serenade Lew Douglas. M-G-M (p) 

Broadway I Love Me Mel Blanc, Cap <p) 

Barley A Spank in* New Day Colwcll Brothers. Col (f) 

Central Soacs Watch the Company You Keep Terry Presion. Cap (0 

Rock Cily Boogie Utile Rita Faye. M-G-M (f) 

Ouuupioa I Hove You're Happy Now Charlie Adams, Dec (D 

Chappcll April in Portugal Louis Armstrong. Dec (p) 

Allez-Vous-En j Kay Starr. Cap <p> 

C'Est Magnifique Gordon MacRae, Cap (p) 

The Bells of St. Mary s Chet Atkins. RCA (fl 

CJairc Whirlwind Stomp Allan Small, RCA (p) 

Honky Took Serenade Allan Small, RCA (p) 

Fasaou* Group 

— Paraaaoual The Call of the Far-A»ay Hills Victor Young, Dec (p) 

Forres! Baby. Let Me Kindle Your Flame Charlie Adams, Dec (f) 

Hill * Range Group 

— Alamo Honey in the Horn Four Aces. Dec (p) 

Laugh Georgia Carr, Cap (p) 

— HBJ A Raa*e I'm Movm' to Tennessee Don Kidwell. M-G-M (f> 

Only a Fool Would Cry Over You Don Kidwell. M-G-M (f> 

- Don't Wait to Baby Your Baby Wade Ray. RCA (0 

Bring Your Sweet Self Back to Me Rosalie Allen, RCA (f) 

HolKs Group 

— Fori ways Lightning and Thunder Lew Douglas, M-G-M <p) 

— HoWs Anna Victor Young, Dec (p) 

Leeds . Legend Morion Gould, Col nV 

Theme From Runnymede Rhapsody Morton Gould, Col (p) 

The Breeze Marion Hulton. M-G-M (p) 

Lux Swamp Fire Shay Torrent, Mer (p) 

Lynn Because You Love Me >, Arthur Smith, M-G-M (f) 

Rainbow Waltz Arthur Smith, M-G-M (f) 

Meadows Time lo Dream Sautcr-FinegSD Ork, RCA <p) 

Mills Croup 

— vmrrirao Acadcsay Organ Grinder's Swing Four Aces, Dec (p) 

E. H. Morris Group 

— Meridian Unless You're Realty Mine Ginny Gibson. M-G-M (p) 

S. S. Lure-Line Johnny Horton, Mer (f) 

— K. H. Morris Send My Baby Back to Me Sunny Gale. RCA (p> 

Music Publishers HoMlug Group 

—Advanced Five o'clock Whistle.. Marion Hulton. M-G-M (p) 

Powerhouse • Shay Torrent, Mer (p) 

— Wltmark The Mambo Maa Andrews Sisters. Dec (p) 

Meanwhile Sunny Gale. RCA (p) 

Peer lat. Group 

—Peer 1 Love My Rooster Hillbilly Jewels, Dec (f> 

—Southern Burned Fingers Wade Ray, RCA (f) 

Regent Group 

Go Away Roberta Lee. Dec (p) 

Why. Darting. Why Roberta Lec. Dec (p> 

Why. Darling. Why Georgia Carr, Cap (p) 

leon Reus The Honey Jump Sauter-Finegan Ork. RCA (p) 

Ringeway It's All Over Now Bui the Sboutin' Colwcll Brothers. Col (I) 

Homin* Gordon MacRae, Cap (p) 

Robblws Croup 

— Fesst I'm Sitting on Top of the World Al Jolson. Dec (p) 

— l ion Ramona Louis Armstrong. Dec (p) 

—Robbins Somebody Stole My Gal Mel Blanc, Cap (p) 

Is It a Crime Bill Farrell. M-G-M <p> 

Peter SehaetTers Lonely Lover Ginny Gibson. M-G-M (p) 

Shapiro-Bernstein In the Mood Elliott Brothers. M-G-M (p) 

Twelfth Street Rag Elliott Brothers. M-G-M <p> 

Shawnee Group 

— Paull Pioneer It's More Fun That Way Roy Hogsed, Cap (f) 

Red Wing Roy Hogsed. Cap (0 

Sunnydalc Jigsaw Puzzle Heart Sonny Howard. RCA (p) 

Taaneu Just Wait Till I Gel You Alone Rosalie Allen. RCA (f) 

Vesta Half a Photograph Kay Starr, Cap (p) 

Wlwll & Day The Old Triangle Sonny Howard. RCA <p> 

Words anal Musk Farewell to Arms Bill Farrell, M-G-M (p) 



Juke Box Party 
Set May 23 By 
Brooklyn Org 

NEW YORK. May 9, — The 
celebration of the 65th Anniver- 
sary of the Music Machine In- 
dustry will be kicked off in 
Brooklyn with a special Juke Box 
Party to be held under the aus- 
pices of the Brooklyn Women's 
Hospital, Saturday, May 23. Em- 
see of the teen-age dance will be 
Brad Phillips, deejay on WINS 
here. The event will be held at 
the Eastern Parkway Arena and 
is expected to draw about 3,000 
dancers. 

Music will be live, and the 
event will be attended by many 
record artists who will be work- 
ing in and around New York that 
week - end. Proceeds from the 
dance will go to the hospital. The 
event was planned and is being 
executed by Phillips and the hos- 
pital's public relations director, 
Sidney Ascher. 

Working closely with the oper- 
ation of the Juke Box Party is Al 
Denver for the New York Auto- 
matic Coin Machine Operators' 
Association. Denver's group will 
present a gift juke box to the 
hospital for use in the recreation 
room. The event will be heavily 
promoted by Ascher, Phillips, 
other local jocks, and the 
operators. 



IT'S SWEEPING THE COUNTRY 




RALPH MARTI III 
BAS SHEVH 



Total Sides lor Week 
Released by Each Label 



•These totals do not include P D Tunes 

. For Week Ending May 9 



ESQUIRE BOTS ^ ^ 

FEN RANI t 1 TUCKER 
Fn,,, ( Cmtmmklm i 
LE HOY HOLMES 

MCM 



AMERICAN ACADEMY OF MUSIC. INC. 

Sole Selling Agent, MILLS MUSIC. Inc. 



Breaking Wide Open! 



Biggs Howard— Victor (fox trot) 
Dolores Howkins— Okeh (woHz) 
Bonn)* leu — King (waltz) 



Village fttitiic Cm/tattif 

i Ml* WLOADWAT - SUTE 507 



LABEL POPULAR FOLK 

CAPITOL S 4 ... 

COI.L'MBIA 2 4 ... 

DECCA 12 v 4 ... 

MERCURY 2 2 ... 

M-C-M » « ... 

RCA • « ... 



RHYTHM 
A BLUES 



Total Number ol Sides 
Released by Each Label 



•These totals do not I Delude P. D. Tunes 

• a . January h 1953, to Date 




I.ABEL POPULAR FOLK 

CAPITOL law S4 .. 

COLUMBIA 125 73 

DECCA 1*7 M .. 

MLRCURY -Ill 2* 

M-G-M 143 54 .. 

RCA 144 114 .. 



RHYTHM 

A BLUES 



S 

2 
23 



Your key to 

SALES RESULTS-" 

the advertising column* of 

THE BILLBOARD! 



Phi Fa. Firm Continues 
Expansion Program 

PHILADELPHIA, May 9. — 
James E. Myers, continuing his 
expansion program for Myers 
Music, has added the sole selling 
rights for Marlene Publishing 
Company and it's affiliated Mar- 
lene Recording Company headed 
by Joe CicalelTo. The firm's first 



efforts are "You're Talking Thru 
Your Hat" and "The Best of Luck 
to You," recorded by Marion Ca- 
ruso; "Why Pretend?," recorded 
by Kay Justice, and "This Heart 
of Mine," recorded by Joe Jafolla. 
Myer's also adds the Bill Uhr 
Publishing Company with its 
newest effort "Now That You 
Know," recorded by Eddy Curry 
on the Arcade label. 



Goodman Unit 
15G in Detroit 

DETROIT, May 9.— The Benny 
Goodman Concert, sans Goodman, 
managed to do a satisfactory 
$15,000 in two shows Saturday 
(2) at the Broadway Capitol The- 
ater. The early show at 8:30 was 
a sellout for the 3.500-seat house, 
while the midnight show drew 
about a three-quarter house. Ad- 
mission was scaled at $2 to $3.75. 

Unlike other cities where the 
announcement of Goodman's ill- 
ness was made far enough ahead, 
advertising and publicity locally 
were already out when the news 
came. Later, both publicity and 
paid space were used to make it 
clear that Gene Krupa, not Good- 
man, would head up the Detroit 
show. Result was about 2,500 
cancellations from people who 
wanted to see and hear Goodman 
and were evidently not particu- 
larly interested in jazz in itself. 



Near-Perfect 

■ Continued from page 16 



disk center holes may result This 
could take place as follows: The 
optional center could be included 
with all 45's, enabling the pur- 
chaser to play them on both large 
and small spindles. 

LP platters could also be made 
with a large center hole, and sold 
with an optional center, so that 
they could be played on both a 
small spindle or large spindle 
machine. A large-hole LP disk, 
however, wojjld have to wait 
until all manufacturers decided it 
was feasible to fabricate, and the 
go-ahead signal was given to 
phono manufacturers to put out a 
machine to play the disk. 

What some members of the 
RIAA envisage is a two-speed 
phono that would have a large- 
center spindle, one needle, and be 
able to play 10 and 12-inch large 
center LP's in addition to seven- 
inch 45's. 

If the above came about, it 
would mean that any record 
could be played on any machine, 
no matter what the spindle size. 
This is what the RIAA is now 
working for, tho it is doing it 
gradually and carefully in order 
not to disturb in any way the 
present three-speed market. If its 
ideas come to fruition over the 
next few years, it will mean a 
less confused market on all levels 
regarding the large and small 
center holes. 



Diskeries Report 

• Confirmed from page 16 



particularly strong month for Vic- 
tor. Radio Corporation of Amer- 
ica, RCA Victor parent company, 
reported the biggest first quarter 
in the company's history, with 
earnings 34 per cent ahead of the 
previous year's figures. 



RUTH BROWN 



Chirp Clicks 
In Gotham 
Jazz Date 

NEW YORK, May 9. — The 
Bandbox, one of the town's newer 
jazz bistros, this week sparked its 
talent layout with the acquisition 
of two outstanding acts— violinist 
Ruth Brown and Billy Ward's 
Dominoes. 

Miss Brown, stunningly attired, 
electrified the audience with her 
performance. The thrush, who 
has been knocking out hits for 
Atlantic Records for the past 
three years, did a ballad medley, 
including her smash version of 
"Be Anything," followed by a 
liberal sprinkling of such of her 
successes as "Five, Ten, Fifteen 
Hours" and "Mama" — all of 
which have been standout disks 
in the rhythm and blues field. 

Youthful, and with a voice of 
range, technical excellence and 
peculiarly attractive liquid qual- 
ity. Miss Brown seemed at the 
peak of her powers. 

Sight Act 

The Dominoes, who record for 
the Federal label, a subsidiary of 
King, constitute a wonderful 
sight, as well as vocal, act. The 
lads did their disk hits, includ- 
ing "The Bells" and "Chicken 
Chicken." 

The Flip Phillips Trio, featur- 
ing J. C. Heard, an*. Slim Gail- 
lard in the emsee role, plus the 
Milt Buckner Trio, round out the 
bill. Illinois Jacquet comes in 
next week, with Ruth Brown held 
over. Paul Ackerman. 



LC Issues 5 
Folk Albums 

WASHINGTON, May 9. — The 
Library of Congress has issued five 
new albums of American folk 
music. The collection of songs and 
ballads, offered for the first time 
on LP's, include "American Sea 
Songs and Chanties." "Cowboy 
Songs, Ballads and Cattle Calls 
From Texas," "Songs and Ballads 
of American History and of the 
Assassination of Presidents," and 
"Songs of the Mormons and Songs 
of the West." 

Two ballads, "Phil Sheridan" 
and "The Iron Merrimac," sung by 
former Judge Learned W. Hand, 
who retired in 1951 from the U. S. 
Circuit Court, highlight the "Amer- 
can History" album. The ballad 
about the assassination of Pres- 
ident James A. Garield, in the same 
album, is an example of a "cante- 
f able," a combined account in song 
and story unusual in American 
folk music. 



Kean Sisters 

Continued from page 16 



ing sessions before their depar- 
ture for London, where they're 
set for a three-week engagement 
at the Palladium, starting June 8. 
They're billed along with Al Mar- 
tino. Following the Palladium 
stint, Martino goes on a four- 
week concert tour of the British 
Isles and the Continent for a guar- 
anteed weekly take of $3,500. The 
Kean Sisters will return to start 
work on a Broadway musical be- 
ing produced by Jule Styne. 




tunii" Lopes 



Ken REMO 

for MGM Records 




MAY 16. 1953 



THE BILLBOARD 



MUSIC 21 



103 Songs Composed 
By Jimmie Rodgers 



PuHished by Peer Internatftmal. 
1619 Broadway. New York City 
(Co-wriiera are listed in parentheses 
under those tunes written jointly with 
Rodgers.) 



ANY OLD TIME 
BRAKF.MAN'S BLUES 
Milt- YODEL NO. 1 

"T* for Tens 
Mi ! I YODEL NO. 2 

M» LMkr Gal Lucille 
in ! i YODEL NO. 3 

E*MhiE Sun Yodel 
BLUE YODEL NO. 4 

Caltfontia Blues 
BLUE YODEL NO 5 
BLUE YODEL NO. • 
BLUE YODEL NO. 7 

Anniversary Blue Yodel 
BLUE YODEL NO. tt 

Mule Skinner Blues 
BLUE YODEL NO. • 

Sundin' on a Corner 
BLUE YODEL NO. !• 
BLUE YODEL NO. II 
BLUE YODEL NO. 12 

Barefoot Bhies 
CARTER FAMILY AND JIMMIE 

RODGERS IN TEXAS 
COWHAND'S LAST RIDE 

(Ekie McWflliams) 
DADDY AND HOME 
DESERT BLUES 

DEAR OLD SUNNY SOUTH BY 
THE SEA 

(E. T. CozzenO 
DOWIN THE OLD ROAD TO HOME 

(Carey D. Harvey) 
DREAMING WITH TEARS IN MY 
EYES 

(Waldo o'Ncih 

DRUNKARD'S CHILD 

(Andrew Jenkins) 
EVERYBODY DOES IT IN HAWAII 

(F.I sic McWilliams) 
FOR THE SAKE OP DAYS 
GONE BY 

(Jack While) 
GAMBLING BARROOM BLUES 

(Shelly Lee Alley) 
GAMBLING POLKA DOT BLUES 
HIGH POWERED MAMA 
HOBO'S MEDITATION 
HOME CALL 

(Elsie McWilliams) 
I'M LONELY AND BLUE 

(Elsie McWilliams) 
I'M LONESOME TOO 
I'M SORRY WE MET 
I'VE RANGED. I'VE ROAMED, 

I'VE TRAVELLED 
IN THE J All HOUSE NOW 
IN THE J AILHOUSE NOW NO, 1 
JIMMIE RODGERS' BOOGIE 

(Bill Sutton) 
JIMMIE ROOGERS* LAST BLUB 
YODEL 

JIMMIE RODGERS VISITS THE 

CARTER FAMILY 
JIMMIE THE KID 

(Bob Neville) 
JIMMIE'S MEAN MAMA BLUES 

(Waldo O'Neil. Bob Sawyer) 
JIMMIE S TEXAS BLUES 
LAND OF MY BOYHOOD 

DREAMS 
LET ME BE YOUR SIDE TRACK 
LONG TALL MAMA BLUES 
LONESOME BLUES 

(Elsie McWflliams) 
LOOKIIV FOR A NEW MAMA 
LULLABY YODEL 

(Elsie McWtlliams) 
MEMPHIS YODEL 
MISSISSIPPI DELTA BLUES 

(Jack Neville) 
MISSISSIPPI GO AWAY BLUES 

. (Jack Neville) 
MISSISSIPPI MOON 

(Elsie McWtlliams) 
MISSISSIPPI RIVER BLUES 
MOONLIGHT AND SKIES 
MOTHER THE QUEEN OF MY 
HEART 

(Hoyl Brvann 
MY BLUE EYED JANE 

(Lulu Belle While) 
MY CAROLINA SUNSHINE GIRL 
MY COOD GAL'S GONE 
MY LITTLE LADY 

(Elsie McWilliams) 



MY LITTLE OLD HOME IN 

NEW ORLEANS 
MY LONESOME BLUES 

(Joe Kaipo. Billy Burke. Weldon 

Burke) 
MY OLD PAL 

(Elsie McWillrams) 
MY ROUGH AND ROWDY WAYS 

(Elsie McWilliams) 
MY TIME A INT LONG 

(Waldo O'Ncih 
MYSTERY OF NUMBER FIVE 
MY DOG FACE GAL 

(Jack Neville) 
NEVER NO MO BLUES 

(Elsie McWilliams) 
NINETY -NINE YEAR BLUES 

(Raymond Hall) 
NO HARD TIMES 
NOBODY KNOWS BUT MP. 

(Elsie McWilliams) 
OH PLEASE COME BACK 

(Buddy Baker)' 
OLD LOVE LETTERS 

(Lou Herschcr. Dwight Butcher) 
OLD PAL OF MY HEART 

(John B. Mason) 

First Royalties 

NEW YORK. May 9. — 
When Jimmie Rodgers re- 
corded his first record for 
Ralph Peer representing Vic- 
tor in Bristol, Tenn. on August 
4, 1927, he received $20 for the 
date. Three months later, 
Rodgers received his first roy- 
alty check, a total of $27 and 
some odd cents. Three months 
later the royalty check was 
for about $400. From then on 
his royalty statements sky- 
rocketed to major proportions. 

PEACH PICKING TIME IN 
GEORGIA 

(Clayton McMkhcn) 
PISTOL PACKING PAPA 

(Waldo O'Neil) 
ROCK ALL OUR BABIES TO 
SLEEP 

RODGERS' PU7ZLE RECORD 
SAILOR'S PLEA 

(Elsie McWflliams) 
SHE WAS HAPPY TILL SHE MET 
YOU 

SOLDIER'S SWEETHEART 
SOMEWHERE DOWN BELOW THE 
MASON DIXON LINE 

(W. J. Ryan) 
SOUTHERN CANNONBALL 

(Raymond Hall) 
T. n BLUES 
TAKE ME BACK 

(Buddy Baker) 
TAKE ME BACK AGAIN 

(Raymond E. Hall) 
THAT'S WHY I'M BLUE 
THOSE GAMBLER'S BLUES 
TRAIN WHISTLE BLUES 
TRAVELIN* BLUES 
TREASURE UNTOLD 

(E. T. Cozzens) 
TUCK AWAY MY LONESOME 

BLUES 
WAITING FOR A TRAIN 
WHAT'S IT 

(Jack Neville) 
WHEN THE CACTUS IS IN 

BLOOM 
W HII'PIN' THE OLD T B. 
WHISPER YOUR MOTHER'S NAME 
WHY DID YOU GIVE ME YOUR 
LOVE 

WHY SHOULD I BE LONELY 

(Estelle Lovcll) 
WONDERFUL CITY 
YEARS AGO 

(Lou Herscher. Barrv Richards) 
YODELINC COWBOY 

(Elsie McWilliams) 
YODELINC MY WAY BACK 

HOME 
YODELINC RANGER 

(Raymond Hall) 
YOU AND MY OLD GUITAR 

(Elsie McWilliams) 



RECORDS BY JIMMIE RODGERS 


STILL AVAILABLE 


Rodgers recorded a total of 54 records for Victor 


and Bluebird. The following arc still available 


from RC/ Victor as single records and in 78 r.p.m. 


albums, LP's and 45 EP sets: 


Bine Yodel No. 1 


My Carolina Sunshine Girt 


Away Out on the Mountain 


Sleep, Baby, Siren 


RCA Victor 21-0042 


RCA Victor 21-0180 


Never No Mo* Blues 


Blue Yodel No. 2 


Daddy and Home 


Tuck Away My Lonesome Bnara 


RCA Victor 21-0043' 


RCA Victor 21-0IB1 


F rankle and. Johnny 


Dear Old UUBBBJ Sooth by the Sea 


The Brakerann'i Bluet 


Blue Yodel No. • 


RCA Victor 21-0044 


RCA Victor 2t-0H2* 


Waiting lor a Train 


Pistol Parkin' Papa 


Blue Yodel No. 4 


Jimmie's Mesa Manna Blues 


RCA Victor 21-0173* 


RCA Victor 420-0027* 


My OM Pal 


You and My Old Guitar 


Dcaerl Blues 


Prairie l.onaby 


RCA Vlcior 21-0176 


RCA Victor 42O-O028* 


I'aa Sorry We Met 


Old Pal of My Heart 


Blue Yodel No. 3 


My Utile Lady 


RCA Victor 21-0177 


KCA Victor 420-029" 


* Available Oft 4$ r.p.m. 



ORGANIZE FAN 
CLUB IN 1947 

The Jimmie Rodgers Fan 
Club was formed as a result of 
of a nation-wide search by Jim 
Evans, of Lubbock, Tex., for a 
complete set of Rodgers' rec- 
ords. The search was started 
ing 1940 and took 10 years and 
more than $1,000 to complete, 
A by-product of Evans' hunt 
was- the acquaintance of many 
other enthusiasts of "Amer- 
ica's Blue Yodeler." As a re- 
sult the fan club was formed 
in 1947 with Evans as active 
president and Mrs. Jimmie 
Rodgers as honorary president. 

Yearly dues for members 
are $1, which covers four 
issues of the Blue Yodeler, the 
club's official journal; a mem- 
bership card; pictures of 
Rodgers; and a folder with a 
list of his recordings and his 
biography. 

The address of the Jimmie 
Rodgers Fan Club is care of 
Jim Evans, 2215 Seventh St., 
Lubbock, Tex. 



Discovery 

• Continued from page 20 

to "Blue Yodel No. 2," "Blue 
Yodel No. 3," etc. 

From this time until his death 
he was able to lead a new life 
because of his income from re- 
cordings and copyright royalties. 
Unfortunately, he was generous 
to a fault, and when he received 
a large ch-ck he shared it with 
friends and relatives. The best 
doctors told him that he would 
not live very long because his 
tuberculosis was incurable. 

As a result of his fast-selling 
Victor records. Jimmie Rodgers 
quickly rose to the top as an en- 
tertainer. He began to earn good 
mortey working in night spots, 
traveling shows, etc., but his 
bad state of health was a great 
handicap. 

This man really had "guts." 
He was fired with a great ambi- 
tion to be successful, both as an 
artist and financially. Eventu- 
ally he headed his own travel- 
ing show. 

As a guitarist he was an in- 
dividualist; that is, he had his 
own way of selecting his chords, 
and was what can best be de- 
scribed as a "natural" guitar 
player. I remember that another 
artist, during the year 1931, 
spent a great deal of time learn- 
ing one of Jimmie's "wrong" 
chords. Whatever he used al- 
ways sounded right, but upon 
examination it was quite often 
not the chord which would or- 
dinarily have been used. This 
provided individuality for- all 
records in which his guitar play- 
ing predominated amongst the 
accompaniment, but quite often 
it was a problem to find musi- 
cians and other artists able to 
fall into the spirit of his record- 
ing style. 

Fame Skyrockets 

His recording of "Blue Yodel" 
skyrocketed Jimmie to fame in 
the amusement business. The 
once poor Mississippi brakeman 
became the idol of the Southern 
and Western States. His fame 
developed thru his record fans. 
Broadcasting stations were then 
comparatively infrequent, and 
only the radio chains had suffi- 
cient power to create nation- 
wide propaganda. They adhered 
closely to a policy of using live 
artists, and almost invariably 
artists popular in the New York 
or Chicago areas. 

Jimmie was practically un- 
known north of the Mason- 
Dixon Line, but within a year he 
became - the most important re- 
cording artist in the region 
where hillbilly music has 
always enjoyed greatest popu- 
larity. 

If his health had permitted, 
Jimmie would have become a 
top name in the theatrical 
world, but routine work on the 
stage was bad for him. His 
copyright royalties began to pile 
up and eventually Victor gave 
him a royalty contract on a 
basis similar to a grand opera 
star. 

In an effort to extend the 
Rodgers popularity to our 
Northern States, I booked him 
on the Radio Keith Orpheum 
Circuit. He was to appear as a 
single act in most of the leading 
vaudeville theaters. The salary, 
$1,000 weekly, was considered 
high at that time. Jimmie be- 
came ill, however, and we had 
to cancel this project. 

Rodgers liked working in 
"tent shows." He felt at home 
in the informal surroundings 



Blue Yodeler's Life 
Plagued by Illness 



James Carter Rodgers was 
born in Meridian, Miss., on Sep- 
tember 8, 1897, of a railroad 
family. His father was a section 
manager on the Mobile and 
Ohio. When Jimmie was four, 
his mother died. Left pretty 
much to fend for himself, he be- 
came a familiar figure in the 
Meridian railroad yards. During 
his early years he began plunk- 
ing away at a guitar. When he 
was in his middle teens he be- 
came his father's assistant and 
frequently played and sang for 
the railroad hands. 

Soon after, he became a full- 
fledged brakeman, on a work 
train. Then thru his older 
brother, Walter, also a rail- 
roader, Jimmie went to work on 
the New Orleans and North- 
eastern, making a regular run 
between Meridian and New Or- 
leans. 

While making this run, he met 
Carrie Cecil McWilliams, the 
youngest of three daughters of a 
Meridian minister. They were 
married on April 7, 1920. shortly 
after Rodgers recovered from a 
bout with pneumonia. A year 
later Carrie Anita was born. A 
second daughter, June Rebecca, 
followed two years later. She 
died soon thereafter. 

Hard Times 

The early years were hard 
ones for the Rodgers family. 
Railroad jobs were scarce; 
money was short; Jimmie was 

A biography of Jimmie 
Rodgers, entitled "Jimmie 
Rodgers' Life Story," was 
written by Mrs. Jimmie 
Rodgers. It is published by 
Ernest T u b b Publications. 
P. O. Box 817, Nashville. 
Tenn. The pdice is $1.50. 

not well. Looking for work, he 
headed West and rode the rails 
in Colorado and Utah. The re- 
sults were disastrous. Tubercu- 
losis flared up. He spent three 
months in a hospital upon his 
return and barely recovered. 

Too weak for railroading, he 
joined a medicine -show, which 
he later bought, but a storm 
wiped it out and he was again 
penniless. Turning back to the 
rails, he worked in Florida, then 
headed to Arizona and Texas, in 
search of work and health. 

Then came the key move in 
his career, the decision to move 
to Asheville, N. C. Here Jimmie 
worked as a city detective and 
then organized the Jimmie 




JIMMIE RODGERS 

America's Blue Yodeler 
Sept. 8, 1897-May 26, 1933 

Rodgers Entertainers. They 
copped a spot on W W N C in 
May, 1927, but it didn't last long. 
The group hit the road on one- 
nighters. It was during this per- 
iod that Rodgers heard about 
Ralph Peer auditioning talent in 
Bristol, Tenn., for the Victor 
Talking Machine Company. 
Jimmie, his wife, and the Enter- 
tainers headed for Bristol. What 
happened there is recounted by 
Ralph Peer in an accompanying 
story. 

From Bristol the Rodgerses 
moved to Washington, D. C, 
where Jimmie met Ray Mc- 
Creath, then an announcer on 
WTFF and later Jimmie's road 
manager. It was McCreath 
whom Mrs. Rodgers credits with 
suggesting the name which 
Rodgers soon made so famous, 
"America's Blue* Yodeler." 

Rodgers was almost an over- 
night sensation. His record sales 
skyrocketed, and he was in con- 
stant demand for personal 
appearances. Health reasons 
forced the cancellation of many 
dates. At the pinnacle of his 
"rags to riches" story, he moved 
his family to Kerrville, Tex., 
where a palatial home, "Blue 
Yodeler's Paradise," was built. 
Still on the move, however, they 
soon changed to San Antonio so 
Rodgers could be closer to medi- 
cal assistance. It was from here 
that he left for what was to be 
his last recording session in 
Camden, N. J. He died there on 
May 26, 1933. 



and greatly enjoyed his contacts 
with other performers. One of 
the highlights of his career was 
a tour thru north Texas and Ok- 
lahoma as part of a charity Red 
Cross drive in which he was 
starred alongside of Will Rogers. 
They became fast friends. 

In the spring of 1933, Jimmie 
and I corresponded about the 
possibility of additional record- 
ings. Victor had about a year's 
supply of material already on 
hand. The record business in 
general was not good, and they 
did not think it wise to be too 
far ahead of the market. Jimmie 
Rodgers by this time had be- 
come "standard." There were 
one or two masters to be re- 
made because of technical de- 



fects. There was also the neces- 
sity to negotiate a new agree- 
ment between Victor and Rodg- 
ers. Working with all of these 
factors, I arranged matters so 
that Jimmie could come to New 
York for a series of recordings. 
He was not well when he ar- 
rived for his recording work, 
and after the first two dates it 
seemed best to delay further ac- 
tivities. He died May 26, 1933, 
in his hotel bedroom. It became 
my painful duty to send him 
back home to Meridian, Miss., 
for burial. 

Today his distinctive style re- 
mains a goal for all new record* 
ing artists. Many of the compo- 
sitions which he wrote wholly 
(Continued on page 35) 



GUITARS PLAYED BY JIMMIE 
ARE NOW COLLECTORS' ITEMS 



The guitar that Jimmie 
Rodgers used and that is now 
in the possession of Ernest 
Tubb is a Martin guitar spe- 
cially made for Jimmie. It 
was presented to Jimmie by 
C. Frederick Martin, president 
of the Martin Guitar Com- 
pany, July 27, 1927. It is be- 
lieved that this is the only 
special model of guitar that 
has been made and presented 
to any artist by that company. 
However, there are more gui- 
tars than just this one. Ac- 
tually, there are six guitars 
that Jimmie Rodgers owned, 
either presented or bought. 

1. A small Martin for which 
Rodgers paid about $40. This 
was used on his first record 
date. Singer Bill Bruner will 
present this to Jimmie Rodgers 
Snow, son of Hank Snow, at 
the May 26 memorial." 

2. The guitar mentioned 



above, presented by the 
Martin Company and in Er- 
nest Tubb's possession. This is 
the guitar that he used on all 
of his subsequent recording 
dates. 

3. A Gibson guitar, made 
and presented by the Gibson 
Company. This is quite a 
fancy guitar with intricate 
inlaid design and matched 
wood. 

4. A Weyman guitar . . . re- 
portedly stolen some years 
ago. 

5. Another Weyman guitar 
that was given to a Captain in 
the Texas Rangers in Texas, 
who still has it in his posses- 
sion. 

6. Now in the possessfon 
of Elsie McWilliams. (Mrs. 
Rodgers' sister who collabo- 
rated with Rodgers in song- 
writing.) 



22 MUSIC 



THE BILLBOARD 



MAY 16, 1953 




i 1 

H | 

I I 
■ 
I 
■ 

IS 



JONI JAMES 

YOUR 
CHEATIN 
HEART 

I LL BE WAITINC 
FOR YOU 

MGM II426 78 
K U426 45 



I rprn 






BILLY 
. ECKSTINE 

COQUETTE & 

and 

A FOOL 
IN 10VE 

MGMU439 78 rprn 
K 1M39 45 rprn 



JONI JAMES 
jALMOST AlWAYS 

IS IT ANY 
WONDER 

MOM ) 1470 78 




* 3 



• LEROY HOLMES 

and his Orchestra 

CARAVAN g 



THREE ON A MATCH 

gJ|K MCM1 1474 «»- ""4" " 
If * 




tHYTHMIC! INFECTIOUS! SENSLmnc 

SILVANA JMANGANO 




1 t-oveo you 



IEW 
DOUGLAS 

RUBY 

and 

■ MY FUMING 
HEART 

«"•»> 4, 7 ;:- 



TRACE 

,„d Ml Little Tracers 

LET ME BE YOUR 

honey, honey 
crazy,"crazy 

MCM1M82 78 rp* 
KU482 45 'P»» 





DAVID ROSE 

and Fill Orchestra 

WAITZ OF THE 
BUBBLES 

and 

LONESOME 
ON MAIN STREET 

MGM 30773 78 



I DON'T MISS 



II 



YOU ANY MOM | 

MCM 11488 78 rpm | 



IF THAT'S THE 

WAY YOU 
WANT IT BABY . 

KI1488 45 i 




"MOM RECORDS SALUTES THE JUKE 10* 'OPERATORS OF AMERICA ON THEIR 65IH ANNIVERSARY 



r 



Thf) Sillboard Music Popularity Charts 




The Nations Ten Top Tunes 

• • . For Week Ending May 9 

The HONOR ROLL OF HTTS is complied by ■ statistical formula 
which automatically measures the comparative popularity of each 
tune, based on the results of the applicable Music Popularity Charts 
in this Issue. <F) Indicates tune U from a film; (M) indicate* rune is I Weeks 
Thin from a legit musicaL Last 1 oa 

Week Week I Chart 



1. Song From Moulin Rouge 



2 6 



By W. Enjtvick, G. Auric— Published by Broadcast (BMI) 
BEST SELLING RECORD: P. Faith-F. Sanders, Col 39944. Manlovani. London 
132$, OTHER RECORDS AVAILABLE: Bom on Pops Ork. V 10-416*: B. Dr Franco. 
M-G-M 11491; S. Fisher. Okch 696.1; J. Hutton, Cap 2429; J. Loro Quintet. Tico 
10-170; N. Perito, Coral 60984, H. Rene. V 20-5264; M. Royal, Mercury 70140, V. 
Young, Dec 2*675. 



1 IS 



2. Doggie in the Window 

By Bob Merrill — Published oy Sanily-Joy <ASCAP) 

BEST SELLING REcORDi Patti Page, Mercury 70070 OTHER RECORDS] R 
Ku|awa, Dana 793 

3. I Believe 3 11 

By Erwin Drake. Irvin Graham. Jimmy Shirt. Al Stillman— Published by Cromwell 
(ASCAP) 

BEST SELLING RECORDS: Frankie Laine, Col 39938; J. Froman, Cap 2332, 
OTHER RECORDS: E. James, Meteor 5000. 

TRANSCRIPTIONS AVAILABLE: Johnny Desmond, Thesaurus; R. Foley, Dec 
28694; Henry Jerome ork. Lang-Wonh. 



4„ April in Portugal 



5 6 



By Ken ncdy-Feprao— Published by Chappctl (ASCAP) 

BEST SELLING RECORD: L. Basler. Cap 2374; R. Hayman. Mercury 70114; F. 
Martin, V 20-5052; V. Damonc, Mercury 70128; OTHER RECORDS AVAILARlJv: 
B. Barton, M-G-M 11312; G. Carr, Cap 2223; Y. Giruad, V 26-7107; R. Scnteri, 
V 20-4894; F. Zabach, Dec 28646. 



5. Pretend 



4 15 



By Lew Douglas, Parmar A Le Ve re— Published by Brandom (ASCAP) 
BEST SELLING RECORD: Nat (Kins) Cole, Cap 2346. OTHER RECORDS: 
E. Barton, Coral 60927; D. Bclloc. Dot 15048; K, Griffin. Col 39915; G. Lombardo. 
Dec 28576; S. Long, Dot 1154; R. Marterie, Merucry 70045; H. Rene. V 20-5119; 
C. Stone, Cap 2407; 

TRANSCRIPTIONS AVAILABLE: Henry Jerome ork, Lang-Worth. 



6. Your Cheatin* Heart 



6 12 



By Hunk Williams— Published by Acuff-Rose (BMI) 

■EST SELLING RECORD: Joni James, M-G-M 11426; F. Laine. Col 39918. OTHER 
RECORDS: B. Brewer, V 20-5292; J. Garbcr. Cap 2377; B. London, Crystalcllc 652; 
H. Williams. M-G-M 11416. 

TRANSCRIPTIONS AVAILABLE: Johnny Desmond. Thesaurus. 



7. Say You-re Mine Again 



13 3 



By Charles Nathan-Dave Hcislci— Published by Meridian (BMI) 

BEST SELLING RECORDS: P. Como. V 20-5277. OTHER RECORDS AVAIL- 

ABLE: D. Gray. Dec 28676, E. Howard, Mercury 70134; J. Hutlon, Cap 2429; 
Modernaircs, Coral 60982. 



8. Ruby 



10 4 



By Mitchell Paris— Published By Miller (ASCAP) 

BEST SELLING RECORD: R. Hayman. Mercury 70115. OTHER RECORDS: L. 
Baxter. Cap 2457; L. Brown. Coral 60959; L. Doujttas. M-G-M 11472; Hoi Lips Paste. 
King 4594; H. James, Col 39994; V. Monroe, V 20-5286; N. Perito. Coral 60983; 
V. Young. Dec 28673. 



9. Seven Lonely Days 



8 9 



By Schuman, Schum.in A Brown— Puhtishcd by Jefferson (ASCAP) 
BEST SELLING RECORD: G. Gibbs. Mercury 70095. OTHER RECORDS 
AVAILABLE: Crows. Roma 3; G. Lombardo, Dec 28635; B. Lou. King 1192; D. 
Meehan. V 20-5219; Pinctoppcr- Martin Sisters. Coral 60949. 

10. Till I Waltz Again With Yon 7 22 

By Sidney Prosen— Publisheo bv Village (BMI- 

BEST SELLING RECORD: T. Brewer. Coral 60873. OTHER RECORDS: Boston 
Pops Ork V 20-4166; Five Bells, Brunswick 84002; C. Gore-R. Wright. King 1169; K. 
Griffin, Col 39952; R. Morgan, Dec 28539; Jerry Murad's Harmonica) s. Mercury 
70069; N. Perito, Coral 60984; T. Sosebec. Coral 60916; D. Travis and J Swansea. 
Jubilee 6014: D. Todd, Dec 28506; J. A. Winters A B. Reif ork, Crystalctle 62. 
TRANSCRIPTIONS AVAILABLEi Henrv lerome ork. Lang-Worth 



Second Ten 

11. TELL ME A STORY S 0 

Published by Montclarc (BMI) 

12. I'M WALKING BEHIND YOU — 1 

Published by Lccdfi (ASCAP) 

13. ANNA 15 4 

Published by Hollls (BMI) 

14. CARAVAN 11 7 

Published by Mills (ASCAP) 

15. HO HO SONG — 1 

Published by Arbee (ASCAP) 

16. TELL ME YOU'RE MINE 14 19 

Published By Capri Music 

17. SIDE BY SIDE 11 IS 

Published by Shapiro-Bernstein (ASCAP) 

18. SOMEBODY STOLE MY GAL 18 4 

Published by Robbins (ASCAP) 

19. ALMOST ALWAYS — 1 

Published by Brandom (ASCAP) 

20. WILD HORSES 19 12 

Published by Ccoige Simon (ASCAP) 

WARNING — The title -HONOR ROLL OP HITS" Is ■ registered trade-mark and the 
listing of the hits has been copyrighted by The Billboard. Use of either may not be 
made without The Billboard's consent Simply write or wire Publisher, The Billboard. 
1564 Broadway. New York, and permission will be Immediately granted. 



MAY 16, 1953 



THE BILLBOARD 



MUSIC 23 



RECORDS 



Buyboard 



TOP SELLERS- 
POPULAR 

Based on Actual Capitol Sales Reports 



t. APBIL IK PORTUGAL 






SUDDENLY 


. . .1. Buter 


2374 


2. PRETEND 






DON T LET TOUR EYES GO SHOPPING 


H Cole 


2346 


3. SLUE GARDENIA 






CANT 1 


N fnl» 


2389 


i 1 BELIEVE 






Tlfr i-iincT nr ■ nArr 






r |*M CfTT 1 ur All TAD AJC TLIC U/ADIfi 

3. 1 M MIUHv vN IW Or IHt WORLD 






SIHP , 


, L. Paul 4 M. Ford 


. .2400 


6. LEAN BABT 












7. MET, HP COTTOH PICKER 










2443 


8. OH! 






UN 


... P. Hunt 


2442 


9. RUBV 






A LITTLE LOVE 




2457 


10. SAT YOU'RE MINE AGAIN 


J. Hutton A 




THE S0N6 f ROM MOULIN ROUGE 


A. StordaM 


2429 


11. 1 AH IN LOVE 






MY FLAMING HEART 


N. Cole 


2459 


12. THE NEARNESS OF TOU 






6YPSY GIRL 




2383 


13. MEXICAN JOE 






HERE COMES MY DADDY, HOW! 


...J. Can 


2463 


14. BIG MAMOU 










2441 


15. SIDE BY SIDE 






N0AHI 


K. Starr 


2334 


16. YES SIR, THAT'S MY BABY 






YOKOHAMA MAMA 


....H. Karl 


2392 


17. THE BUNNY HOP 










.2427 



LATEST RELEASE 



ALLEZVOUS-EN 



TEST MAGNIFIOUE 



LAUGH 

WHY, DARLING. WHY 

I'VE GOT A WOMAN'S LOVE 



IT'S MORE FUN THAT WAY 
IED WING 



HOW MANY TIMES 



SOMEBODY STOLE MY GAL 
I LOVE ME 



Kay Starr 


2464 


Gordon MacRae 


2465 




2466 




2467 


Roy Hogsed 


2468 


The ttatfttman Oturtet ?4n° 


Mel Blanc 


...2470 



two new songs 

by the fastest-rising country star — 

FARON YOUNG 



7 CAN'T WAIT 

"WHAT'S THE USE 
TO LOVE YOU 



en Record 
No. 2461 



TOP SELLERS- 
COUNTRY 

& HILLBILLY 

Based on Actual Capitol Sales Reports 



1. RUB-A-DUB DUB 

I'LL SIGN MY HEART AWAY 

H. Thompson 2445 

2. I'VE GOT TO WEN YOUR LOVE A6AIN 
I CAN'T LAST LONG 

S. McDonald 2434 

3. GO ONI GET OUT! 
HIGH NOON 

T. Ritter 2120 

4. HANK'S SONG 

I'LL NEVER HAVE YOU 

E. Huskey 2397 

5. HILLBILLY HULA 

I'M A POOR LONESOME FELLOW 

J. Carman 2345 

6. I CAN'T WAIT 

WHAT'S THE USE TO LOVE YOU 
E.Young 2461 

7. NO HELP WANTED 

I'D HAVE NEVER FOUND SOMEBODY 
NEW 

H. Thompson 2376 



8. IS IT LOVE OR IS IT LIESt 
LONESOME JOE 
R. Anil 



.2460 



9. I'LL HAVE MYSELF A BALL 
GREEN CHEESE 

M. Tram ..2453 

10. WHAT Will I DO 
TIED DOWN 

R. Anifl 2385 



BEST SELLING- 
POPULAR 

ALBUMS 

Based 1 on Actual Capitol Sale! Report! 



1. SKETCHES ON STANDARDS 

Stan Kenton 426 

2. MUSIC FOR LOVERS ONLY 

Jackie Gfeason 352 

3. THE HIT MAKERS! 

Les Pari A Mary Ford 416 

4. LOVER'S RHAPSODY AND SONGS FROM 

LOVER'S RHAPSODY 
Jackie GtaaiM 346 

5. NEW CONCEPTS OF ARTISTRY IN 

RHYTHM 

Stan Kenton 383 

6. BY THE LIGHT OF THE SILVERY MOON 
Gordon MacRae and June Hutton. 422 

7. POPULAR FAVORITES BY STAN KENTON 
SIm Kenton 421 

8. THE KAY STARR STYLE 

by Starr 363 

9. THE BENNY GOODMAN BAND 

Benny Goodman 409 

10. THE BILLY MAY BAND 

Billy May 412 

11. RAY ANTHONY CONCERT 

Ray Anthony 406 

12. NAT ' KING" COLE'S TOP POPS 

Nat "King" Cole 9110 

13. BYE BYE BLUES 

les Paul and Mary Ford 356 



hl ts come UP 



like 




THUNDERBIRD 



from Las Vegas 'cross the way! 




^^^^^ 

RAY ANTHONY 

AND HIS ORCHESTRA 
B/W 



I— 1ucc<xo{t 




TOP SELLING— 

CHILDREN'S 
ALBUMS 

Based on Actual Capitol Sales Reports 

1. NEVER SMILE AT A CROCODILE AND 

FOLL0WIN6 THE LEADER 
Jerry Lewis 3163 

2. LITTLE RED MONKEY AND PUSSY CAT 

PARADE 

Mel Blanc 3170 

3. BOZO'S NURSERY SONGS 

Pint* Cobig 3154 

4. I'M A LITTLE TEAPOT AND THE TEDDY 

BEARS' PICNIC 
Frank DeVel 3083 

5. I TAUT I TAW A PUDDY TAT AND 

V0SEMITE SAM 
Mel Blanc 3104 

6. TEEN A, THE LAUGHING HYENA 

Pinto Cohig 3143 

7. WALT DISNEY'S STORY OF ROBIN HOOD 
Nestor Paiva, Billy Hay 3138 

8. TWEET AND TOOT, AND THE E.1.0. 

SON6 

Mel Btaac 3155 

9. WOODY WOODPECKER AMD THE ANI- 

MAL CRACKERS 
Mel Blanc 3149 

10. BOZO HAS A PARTY 

Pinto Colvig 3133 

11. HOP ALONG CAS5IDY AND THE MAIl 

TRAIN ROBBERY 
William Boyd 3164 

12. LITTLE TOOT 

Don Wilson and The SfarligMers.3001 

13. BOZO ON THE FARM 

Pinto Colvig 3076 



really 




WW 

tins* a hit tune from the 
new Cole Porter musical 

"CAN-CAN" 



witfr Orchestra conducted by Axel StordaM 



B/W 

HQMIN' TIME" 



en Record No. 2465 



24 MUSIC 



THE BILLBOARD 



MAY 16, 1953 




It's the Juke Box Operator's 

BUSINESS GUIDE 



It's the Juke Box Operator's 

PROGRAMING 
MANUAL 



It's the Juke Box Operator's 

PROFIT IDEA-LOG 



It's The Billboard's Big, Valuable 



65th JU 
ANNIVE 
NUMBER 



E BOX 
SARY 



and it's 



OUT NEXT WEE 

in the May 23 Issue includes 

RECORD DISTRIBUTOR LIST 



hf\ ore than a dozen special 
features and directories that 
all operators will use now and 
in the months to come — to 
help them win new locations 
. . . serve present locations 
better . . . save money 
through greater operating ef- 
ficiency . . . MAKE MORE 
JUKE BOX PROFITS! Be sure 
to get your copy of May 23 
Billboard— the Big, Valuable 
Juice Box Anniversary Number 
—out May 19! 

Use the Convenient 
MONEY-SAVING 
Subscription Coupon 
TODAY! 








j5% 



May 23 Issue 
65th Juke Box 

Anniversary Number 



The Billboard 
2160 Patterson St. 

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Enter my subscription to The Billboard for the next full year 
(52 issues), beginning with the May 23 Juke Box Anniversary 
Number. $10 payment enclosed (a saving of $3 over single 
copy price). Foreign rate, $20. 



Name 

Occupation- 
Address 

City 



Zone 



-State 



The Billboard's Music Popularity Charts 

Favorite Tunes 



. . . For Week Ending May 9 



Best Selling Sheet Music 

Tunes are ranked In order of Iheir current national selling 
importance at (he sheet music jobber level. Results arc based 
on The Billboard's weekly survey of jobber*' orders from retail- 
ers ihruout the country and are weighed according to Jobber ! Werti 
This importance. <R) Indicates that tune is recorded; (F) indicates La* I on 
Week tune is from a film: (M) indicates tune is from a legit musical. Week 1 Chart 

L I BELIEVE (B)— Cromwell 2 10 

2. DOGGIE IN THE WINDOW (B) — Santly-Joy 3 13 

3. SONG FBOM MOULIN BOUGE (R) (F) — Broadcast.... 1 5 

4. APRIL IN PORTUGAL (B)— ChappeU 5 5 

5. PRETEND (B) — B random 4 15 

S. SAY YOU'BE MINE AGAIN (B) — Meridian 10 2 

7. SEVEN LONELY DAYS (B)— Jefferson 8 S 

8. YOUB CHEATIN - HEART (B) — Acuff-Rose 6 11 

9. RUBY (B) — Miller 9 2 

10. I'M WALKING BEHIND YOU (B)— Leeds — 1 

11. TILL I WALTZ AGAIN WITH YOU IB)— Village 7 20 

12. TELL ME A STOBY (B)—M6ntclare.. 13 8 

13. ANNA (B) (F)— Hollis ' — I 

14. GOMEN NASAI (B) — Disney — 4 

14. MY ONE AND ONLY HEART (R)— Roncom — 1 



Tunes with Greutest Radio 
and Television Audiences 



Tunes listed have the greatest audiences on programs heard on network 
nations in New York. Chicago and Los Angeles. Lists arc based on John G 
Peatman's copyrighted Audience Coverage index. Tunes are listed ALPHA- 
BETICALLY on both lists. (R) Indicates tune is available on records; 
(F) indicates tunc Is from a film; (M) indicates tune is from legit musical 



Top 30 in Radio 



All by Myself (R>— Berlin— ASCAP 
Anna (F) (R) — Hollis — BMI 
Anywhere 1 Wandei (R)— Frank— ASCAP 
April in Portugal (R) — Chappcll — ASCAP 
Big Mamou (Rr— Peer— BMI 
Blue Gardenia tR) — Harms— ASCAP 
Doggie in the Window (R) — Santly Joy— 
ASCAP 

Golden Years (R>— Paramount— ASCAP 
Hot Toddy tR> — Coachella- Alamo— ASCAP 
How Do You Speak to an Angel? (R) (M) 

— Chappcll — ASCAP 
Hush A-Bye (R>— Remick— ASCAP 
I Believe (R) — Cromwell — ASCAP 
I'm Silting on Top of the World (R) — 

Feist— ASCAP 
I'm Walking Behind You (R) — Leeds — 

ASCAP 

Keep it a Secret (R)— Shapiro-Bernstein— 
ASCAP 

My Jealous Eyes (R>— Famous— ASCAP 



My One and Only Heart (R) — Roncom — 
ASCAP 

Nearness of You (R>— Famous— ASCAP 
Ohio (R) (M) — Chappcll — ASCAP 
Pretend <R>— Bra ndom— ASCAP 
Ruby <R) — Miller— ASCAP 
Say You're Mine Again tR)— Blue River— 
BMI 

Seven Lonely Days (R) — Jefferson — ASCAP 
Side by Side (R) — Shapiro- Bernstein— 
—ASCAP 

Somebody Stole My Gal (R>— Robbins— 
ASCAP 

Song From Moulin Rouge (R) (F>— Broad- 
cast— BMI 
Sweet Thing (R>— Hill A Range— BMI 
Tell Me You're Mine (R) — Capri — BMI 
Wild Horses (R) — Simon — ASCAP 
Your Chealin' Heart (Rj— Acuil Rose — BMI 



Top 10 in Television 



Appreciation (Rl — Duct — ASCAP 
April in Portugal <R) — Chappell — ASCAP 
Doggie in the Window (R) — Santly Joy — 
ASCAP 

I Believe (R) — Cromwell — ASCAP 
I'm Sitting on Top of the World <R) — 
Feist— ASCAP 



Pretend (R>— Brandom — ASCAP 
Song From Moulin Rouye (R) (F) — Broad- 
cast— BMI 

When the Red. Red Robin. Comes Boh. 

Bob. Bobbin' Along (R) — Bourne — ASCAP 
Wild Horses (R) — Simon — ASCAP 
Your Cheatin' Heart (R>— Aculf Rose— BMI 



England's Top Twenty 



Based on cabled 
publishers of each 
American -wblishex. 



from England's top nuslc Jobbers. American 
is listed in parenthesis. Asterisk indicates oc 



1. Doggie in the Window— Connelly (Santly- 
Joy) _ 

2. In a Golden Coach — Box A Cos (Boa 
A Cox) 

3. I'm Walking Behind You— Peter Mau- 
rice (Leeds) 

4. Oh, Happy Day— ChappeU (Brcgman, 
Vocco A Conn) 

5. Wonder-'ul Copenhagen— Morris (Frank) 
(. Pretend — Leeds (Brandom) 

7. I Believe — Cinephonic (Cromwell) 
I. Little Red Monkey— Robbina (Miller) 
9. Pretty Little Black Eyed Susie— Cine- 
phonic (Stanly-Joy) 
10. Broken Wings— John Fields (Shapiro- 
Bern stein) 



11. Downhearted — New World (Paston) 

12. Till I Waltz Again With You— Francis 
Day (Village) 

13. I Talk to the Trees— ChappeU (Chap- 
peU) 

14. The Windsor Waltz— Michael Rcinc 
(E. B. Marks) 

15. She Wears Red Feathers— Dash (Oxford) 

16. Why Don't You Believe Mc7— Francat 
Day (Brandom) 

17. Outside of Heaven— Bradbury (Brcg- 
man, Vocco A Conn) 

IS. Celebration Rag — Bradbury (CbappcD) 

19. Now— Dash (Ardmore) 

20. Don't Let the Stars Get In Your Eyes— 
Morris (Four Star) 



MAY 16, 1953 



THE BILLBOARD 



MUSIC 25 



Columbia Best Buys 



BEST SELLING 
POPULAR RECORDS 



Based on actual tain report* for week ending May 9 



IKE 50*6 HUM MOTJUN ROUGE 
SWEDISH RHAPSODY 

SHANE* THINGS UE HAPPEHiMG 
THE HO HO SONG 

I BRIEVE 

TOW CHEATS*" HEART 

JUST ANOTHER NUA 
NT DEAREST. MT DAILINS 

TEU ME A STORY 

THE LITTLE NV AND THE OLD MAN 

lAMBlNr MAN 

I LET HER GO 

iimc JOSET 
DENNIS THE MENACE 

DOT'S NICE— DONNA FIGHT! 
IT'S THE SAME 

IUDT 

PALLADIUM PARTY 

rot ME 

TIRED OF DREAMING 

I WOULDN'T WANT IT ANT OTHER WAT, 
HAND-ME-DOWN HEART 



Percy Faith and 
Felicia Sanders 



39944 • 4-39944 



Red Bottom 39981 • 4-39981 

Frankie Laine 39938 • 4-39938 

Jo Stafford 40000 • 4-40000 

Frankie Laine 39979 • 4-39979 

Rosemary Clooney 



and Jimmy Boyd 



39988 • 4-39988 



Rosemary Clooney 

and Marlene 39980 • 4-39980 

Dietrich 



Harry James 39994 • 4-39994 



Jerry Vale 



39990 • 4-39990 



Lu Ann Simms 39991 • 4-39991 



I'M WALKING BEHIND TOU 

TAKE THESE CHAINS FROM MV HEART Cnam P Bu,ler 



TIRA LIRA MADEIRA 
ORIENTAL POLKA 



Mitch Miller 



WHEN THE RED, RED ROBIN COMES BOB, 

BOB, BOBBIN' ALONG Doris D ay 

BEAUTIFUL MUSIC TO LOVE BY 



SOMEBODY STOLE MT GAL 
GLAD RAG DOLL 



Johnnie Ray 



39993 • 4-39993 



39982 • 4-39982 



39970 • 4-39970 



39961 • 4-39961 



BEST SELLING FOLK RECORDS 



Ra$ed on actual tales reportt for neek ending Hoy 9 

Carl Smith 21087 • 4-21087 



THIS ORCHID MEANS GOODBYE 
Wn WATT 111 I GET TOU ALONE 



BRING TOUR SWEET SELF BACK TO ME 
TIME CHANGES THINGS 

THE PRICE FOR LOVING TOU 
THAT'S WHAT I GET FOR LOVING TOU 



NEVER NO MO' BLUES 
SLEEP, IABT, SLEEP 

HEX KAN JOE 

TOU NAVE MT HEART NOW 

CALIFORNIA BLUES 
I'M LONELY AND BLUE 

I COULDN'T KEEP FROM CRYING 
AFTER TOU LEAVE 

S IDEM EAT AND CABBAGE 
TEARDROPS 

AT THE DAWNING 

WHEN HE CALLS I'll FIT AWAT 

WHY DID TOU WANDER! 
THINKING ABOUT TOU 



Lefty Frizzell 21084 • 4-21084 

Ray Price 21089 • 4-21089 

lefty Frinell 21101 • 4-21101 

Billy Walker 21085 • 4-21085 

Lefty Frizzell 21102 • 4-21102 

Marty Robbint 21075 • 4-21075 



"Little" Jimmy 
Dickens 

The Chuck Wagon 
Gang 

Lester Flatt, 
Earl Scruggs 



21093 • 4-21093 



21097-s • 
4-21097-s 



21091 • 4-21091 



BEST SELLING ALBUMS 



8Y THE LIGHT OF THE SILVERY MOON- 
DORIS DAT 

'lp" Ct 6248 ' 45 Set »-334 • 78 Sal C 334 

ARTHUR GODFREY'S TV CALEHDAR SHOW 

•lp" GL 521 ' 45 Set G 4-18 * 78 S>> G 18 

SWEETHEARTS — MARION MARLOWE and 
FRANK PARKER 

Lp" CI 6241 ■ 45 Sal 8-331 ' 78 Sal C-331 

BENNY GOODMAN PRESENTS 
EDDIE SAUTES ARRANGEMENTS 

lp" Gl 523 • 45 Sal G 4-l» 



AN EVENING WITH LIBER AC E 

"Lp" Gl 6239 • 45 Sal 8 329 • 78 Sal C 329 

MASCAGNI: CAVALIER IA RU5TICANA — 
Metropolitan Opera Production 

{wilh Leoncavallo: Pagliacei— 
"lp Set SL 124) "lp" Set S1123 

GEORGE LONDON: OF GODS AND DEMONS 

"lp" ML 4658 

ON TOUR TOES (Rodger! Hart) 

Portia NcUon, Jock Catiidy, oth«rt 
"Lp" ML 4645 * 45 Set A-1043 



NEW 
SACRED 
RELEASES 

Johnny Bond 
PEACE, BE STILL! 
THE NINETY AND NINE 

21113 • 4-21113-s 

The Chuck Wagon Gang 

looking for a crrr 

TIL HAVE A NEW LIFE 

4-20587-s 

SHALL WE GATHER AT THE 

RIVER! 
WHEN THE SAINTS GO 

MARCHIN6 IN 

4-20630-s 

MY HOME. SWEET HOME 
SPRINGTIME IK GLORY 

4-2073 1-s 

SOMEBODY CALLED MT NAME 
HELP ME TO BE READY, LORD 

4 20768 s 




by the composer of 
"Nigh Noon" 

PERCY FAITH 

RETURN TO PARADISE 

(Two Parts) 
39998 • 4-39998 

NEW FOLK MUSIC RELEASES 

Marty Robbins 

A CASTLE IN THE SKY 

A HALF WAY CHANCE WITH YOU 

21111 • 4-21111 

The Colwell Brothers 
A SPANK IM ' HEW DAT 
ITS ALL OVER NOW BUT THE 
SHOUTIN' 

21112 • 4-21112 



NEW 

POPULAR RELEASE 
MORTON GOULD 



Theme from 

"RUKNYMEDE RHAPSODY" 
LEGEND 

39997 • 4-39997 




JO STAFFORD 

JUST ANOTHER POLKA 

MT DEAREST, MT DARLING 

40000 • 4-40000 



16 



MUSIC 



THE BILLBOARD 



MAY 16. 1953 



The Billboard Music Popularity Charts 



. for Week Ending May 9 



REVIEWS OF THIS WEEK'S NEW RECORDS 



Popular 



KAY STARR 
HaH a Photograph » 

CAPITOL 2464 — Countryish weeper 
is sung with great warmth by Miss 
Starr to interesting backing by a 
chorus. There's plenty of potential in 
this wait? slicing and It bean close 
watching. Could earn much loot and 
be a big one for the thrush. 
A1l«-You*-En....7» 

Songstress seems slightly miscast in 
this elaborately arranged ditty from 
the new Cole Porter musical, "Can- 
Can." Flip should get the nod from 
Kay Starr fans. 



HELENS DIXON 

Don't Call My Name , • 

OKEH 6964— Helcnc Dixon makes a 
very impressive debut on the label 
with a powerful reading of a mighty 
attractive new ballad, supported sub- 
stantially by a chorus and bright ork 
arrangement. The thrush has an ap- 
pealing style and handles a tune with 
skill. With proper exploitation this 
side could bust thru as a coin- 
grabber. 

The Bre*» 7* 

The thrush turns In a good perform- 
ance on this lilling oldie, (which has 
created a lot of interest recently due 
lo the Kay Starr version in her latest 
Capitol album). The canary sings It 
in free-and-easy style, over a hefty 
ork backing. Once again (he-thrush 
demonstrates her bright style). Jocks 
should spin this too, tho the flip has 
the power 



SOD BY WAYNE 

Love Me, Love Me .-..W 

MERCURY 70148— Good rewrite of 
a public domain melody -makes for 
(he best material Wayne has bad In 
some time, This is one of hiV best 
sides in many a moon. This one 
could grab spins and plays and has a 
chance lo move up. 

More Than I 77 

Another big ball entry and one which 
Wayne tackles for good results. Fine 
orklng, loo. 



SAUTER-FINEGAN ORK 
The Honey Jump * 

V 20-5307— Probably one of the most 
commercial slicing* cut by the ork. 
this one has an excellent chance to 
break thru. Converted r.&b. opus has 
a solid beat thruout. with enough of 
the Sautcr-Finegan originality to sus- 
tain interest Gang vocal is rendered 
strongly. 

Time to Dream 73 

The ork Is back In fts accustomed 
groove here, spinning out a highly at- 
mospheric reading that may be too 
subtle for most listeners. Joe Mooncy 
is the sensitive baritone. 



NAT COLE 

My Flaming Heart M 

CAPITOL 2459— Cole warbles quicUy 
in his moat intimate manner, captur- 
ing the flavor of the unusual ballad 
thru finely-executed phrasing. Tunc is 
from the movie. "Small Town Girl." 
and the side should earn spins galore. 

I Am la Love 7S 

One of the ditties from the Cole 
Porter musical. "Can-Can," this one 
has a set of sophisticated lyrics, 
which Nat handles with outstanding 
charm. Latin beat is attractive. Dee- 
jays should hand this one much ex- 
posure. 



PHIL ELLIS CHORUS 

Hl-Uli. Hl-Lo 7* 

RAINBOW 215 — The waltz ditly 
from the current flicker, "Lili," has a 
real Continental lilt as performed here 
by the chorus and Eddie ( Piano) 
Miller ork. The label has a strong 
contender here and it could easily 
break out. 

You're Painting the Town Red 6t 

So-so etching, not in the same clan 
as flip. 
JERRY VALE 

For Me 7i 

COLUMBIA 39990— Vale comes thru 
with a line performance here on an 
attractive ballad It's Fisher style all 
the way; and ff there's room for two 
Eddie Fishers this guy is the other 
one. It bears watching. The Percy 
Faith ork bucks the boy in lush style. 

Tired °* Dreasain* 77 

A real tcar-jcrkcr here, with some of 
the feeling of both "Sorrento" and 
"Gloomy Sunday." Vale does it with 
plenty or feeling. Either side could 
catch some action. 



ROSEMARY CLOONEY-JIMMY BOYD 
Link Joeey , 7» 

COLUMBIA 39988— Plenty of name 
power on this disk by Clooncy and 
Boyd. Dflly is a cute one — about the 
nosey youngster who is boughl off 
with nickels by sister's swains. Both 
singers handle It well and the backing 
is spritely. Side could move out eas- 
ily wnh enough push. 

Deuah the Menace 81 

Name talent and consumer familiarity 
with the cartoon strip make this one 
something to watch — particularly in 
view of the fetching ditty and per- 
formances of Clooncy and Boyd. An- 
other potent side by the pair. 



EYDIE GORME 
Utsta Dan It 

CORAL 60999— Thrush Eydie Gorme 
takes a crack at the first English ver- 
sion of the Turkish pop ditty now 

(Continued on page 35) 



NEW RECORDS TO WATCH 



In the opinion c* the Music staff the follow- 
ing new records that were reviewed this 
week merit the special attention of dealers, 
operators and/or disk Jockeys. The listing 
includes both records which have a strong 
over-all potential as well as records whose 
appeal may be limited to a specialized field 
Records In all categories are considered. 



Popular 



ROSEMARY CLOONEY-JIMMY BOYD 
Dennis the Menace 

Little Joesy — Columbia 39988 — Two cute 
sides are handed a fine performance by the 
duo, together for the first time. There al- 
ready is some starting action here. Could 
also catch kiddie sales. 

KAY STARR 

Half a Photograph— Capitol 2464 — A fetch- 
ing reading by the songstress on this slow 
ballad. Could pull a lot of loot for dealers 
and operators. Flip is "Allez-Vous-En." 

FRANK CHACKFIELD 

Limelight (Terry's Theme) — London 1342 — 
Lovely instrumental from the foreign film 
is presented in a sweeping arrangement by 
the Chackfield ork. With the current instru- 
mental wave, this could get action. Flip is 
ballet music from the same film. 

JOE MARINE 

Wedding Day — Decca 28710 — Marine, singer 
with the Waring band, turns in an excellent 
performance in his disk debut as a single. 
Song is re-write of "To a Wild Rose." Jock- 
eys could lay on this one. Flip is "If Love 
Is Good to Me." » 



Country & Western 



EDDY ARNOLD 

Free Home Demonstration 

How's the World Treating You— RCA Victor 
20-5305 — A potentially strong disk. "Dem- 
onstration" is a novelty which could take off 
fast. Flip is a warm ballad which could 
give the record staying power. 

ROBERTA LEE TEX WILLIAMS 
Don't Call My Name 

Hey. Mr. Cotton Picker — Decca 28721 — A 
disk that could pull pop as well as hillbilly 
action. "Don't Call My Name" is a real wild 
one. 

MOON MULLICAN 

Hey. Mr. Cotton Picker— King 1221— The 
piano playing warbler comes thru with a 
first-rate version which could pull well in 
the Midwest and South. Especially fine for 
juke boxes. Flip is "Loving You With a 
Worried Mind." 



Rhythm & Blues 



MITZI MARS 

Roll 'Em— Checker 773— Thrush turns in a 
very strong performance on this rhythm 
tune that could catch favor. Flip is an an- 
swer to "I'm Glad." 



PINTO COLVIG 

Boio's Nursery Rhymes— Capitol CAS 3154 
— The combination of Bozo and nursery 
rhymes should be strong enough to establish 
this quickly with the moppets. 



Country & Western 



HANK SNOW 

Spanish Fire Ball , ■* 

V 20-3296 — A bouncy Latin beat 
paces Ihc cute ditty and it's sung 
with lots of charm by Snow. Side has 
quick appeal and should earn many 
spins and much loot. 

Between Fire and Water II 

A fine Job of singing by Snow that 
lifts the so-so ballad above the also- 
ran category. The chanter's fans 
should welcome it warmly. 



JOHNNY HICKS 

A Good Man Is Hard to Find 76 

COLUMBIA 21098— Hicks wraps up 
the old music-hall favoriie in positive 
fashion. It's half-talk and half-sing- 
ing. 

I Care. No More 75 ^- 

Micks opens up his pipes for a very 
lender reading that should go over 
big with his listeners in Texas and 
fans elsewhere. 



MERLE TRAVIS 

I'U Have Myself a Ball 7* 

CAPITOL 2453— Heavy rhythm from 
the strings sets the stage for a lively 
vocal by Travis. Should catch con- 
siderable operator interest. It drives 
all the way. 

Green Cheese 76 

Bouncy weeper is handed a solid 
reading by Travis. String bund sets a 
fine rhythmic backing. 




COLDIE HILL 

I'm Yvonne 71 

DECCA 286*5 — Re-write of "Jamba- 
laya" has the bounce of the original 
The thrush sfngs it" brightly in her 
own distinctive style, and it should 
grab spins and plays. 

Say Big Boy 76 

Thrush chats effectively as she thinks 
about her man. It's a provocative 
performance, sparked by good string 
support. 



LEON PAYNE 

Wouldut It Be Wonderful 71 

CAPITOL 2454 — Singer's voice is 
warm and gentle as he warbles his 
love song. Tune is a very direct one 
and Is matched by Payne's reading. 
There's potential here. 
I Need Your Lave... 68 

Medium-fast oatunc is sung with a lot 
of spirit by Payne. Strings provide 
nice support. 



LITTLE JIMMY DICKENS 

Side men t and Cabbage 76 

COLUMBIA 21093 — Cute novelty 
(Continued on page 35) 



LITTLE RUTH 

Lord Keep Your Hand on Me T 

MODERN 904 — The religious opus is 
sung with impressive sincerity by 
Little Ruth to full-voiced support by 
the Trinity Baptist Church Choir. A 

hide 
Witness.. ..74 

LHfJc Kuih lifts her voice in a soar- 
ing interpretation of (he traditional 
spiritual. 



JIMMY WITHERSPOON 

Each Step or the Way 75 

MODERN 903— Words and melody 
arc well-matched in this spiritual and 
the religious message is projected 
powerfully by the chanter and large 
chorus. 

Let Jesus Fix It for Y-.u .73 

Withcrspoon Is heard in an effective 
reading of the familiar hymn. 



KOBKKTA MARTIN SINGERS 

After It's AU Over 7! 

APOLLO 272— The Roberta Martin 
Singers award the spiritual a strong 
reading to rhythmic backing by piano 
and organ. 

The OU Account.... 67 
Adequate performance of the selec- 
tion by chanter Nar&alut McKJssick 
and chorus. 



Rhythm & Blues 



JIMMY NELSON 

Married Men Like Sport 12 

RPM 385— Nelson hits it hard frpm 
the opening strain and turns in a 
whale of a performance on this blues 
ditty. This is a mighty potent waxing 
and could be a l.iot-grabbcr. 
Meet Me With 

Your Black Dress On 80 

Another first-rate vocal by Nelson 
who shows a lot of potential with 
his easy-to-listen-to votec. This side 
too could get some action. 



MEMPHIS MINNIE 

Me and My Chauffeur T9 

CHECKER 771— Thrush shows a lot 
of drive in her shouting Performance 
of this blues. Nice ork backing adds 
flavor. 

Broken Heart 78 

Another solid performance by Mem- 
phis Minnie. Another blues, she is 
right on top of the mike and really 
lets go Backing again is a good one. 



TINY BRADSHAW 

The Blues Came Pouring Down , . J 

KING 4621 — Picturesque weeper is 
shouted powerfully by Tiny, with his 
ork standing solidly behind him. 
Effort should attract attention and 
earn coin. 

Heavy Juice 72 

Instrumental has a beat that the kids 
should like. 



STICKS McCHEE 
Whiskey, Women and Loaded Dice 71 

KING 4628— Sticks McGhcc has a 
cute hunk of material here, a cross 
between an r.&b. and hillbilly tune, 
and he hands the effort a lively per- 
formance. He's backed with a big 
beat by the combo, featuring listen- 
able piano. It's McGhec's best side 
in a long time and it could get some 
action. Watch it. 

{Continued on page 36) 



RATINGS: 90-100, Tops; 80-89, Excellent; 
60-79, Good; 40-69, Satisfactory; 0-39, Poor 



HOW RATINGS ARB DETERMINED: Each record Is 
reviewed and rated on the basis of six different categories, 
each of which is assigned a maximum point score In accord- 
tnce with its importance to the commercial success of the 
record. 



THE CATEGORIES: Following are the maximum points 
that can be earned in each of the six categories: Vocal and/or 
instrumental interpretation, 25; over-all exploitation potential, 
20; song caliber, 20; artist's name value, 15; manufacturer's 
distribution power, 10; arrangement, 10. 



of The Billboard music staff who reviewed the record- 
Each of the records reviewed expresses the opinion of the members 



Jazz 



GEORGE SHEARING QUINTET 
Body and Soul 76 

M-G-M 11493— A quiet cubing of the 
standard that spotlights a harmonica 
solo by Jean Thielcmans. Midway, 
tempo picks up considerably and the 
vibes and piano take over. 
I Hear a Rhapsody. .74 

After an impressive opener by Shear- 
ins;, Cal TJadcr takes over on the 
vibes. Bass fiddle sets a solid beat. 
Two nice sides for Shearing fans. 



GENE BIANCO 

Llnehou.se Blues 6< 

STAR MAKER CL 101 — Gene 
Bianco turns in some very pretty 
harp work on the bright oldie, mak- 
ing his harp really swing. 'He is 
aided by the Harpinaires who add a 
good beat. Smooth slicing. 
Ilarpin' Boogie. .. .63 

Another pretty side, by the harp 
group, this lime on a routine boogie 
effort. 



Sacred 



THE MASTERS FAMILY 

Marching on to Glory 77 

COLUMBIA 210**— An exciting re- 
ligious efforf. in march tempo, is 
sung spiritedly and with a lot of 
drive by the Masters Family, over 
rhythmic backing by an instrumental 
group. A good side. 
They've Made a New Bible... 72 
The Masters Family complains about 
the new version of the Si. James 
Bible, on this new sacred waxing. 
Group sings it well and ditty should 
appeal to fundamentalists in the 
Bible Bell and Texas. 



THE SI AMPS QUARTET 

Headed for the Glory In net 74 

COLUMBIA 21100 — The Stamps 
Quartet turn in a bright performance 
on a happy gospel effort, showing off 
their fine harmony and backed by a 
ja/zy piano. It's a good side for the 
market and will be appeal hip <° the 
many Stamps followers. 
Somewhere. . . .73 
The boys do another good job wilh 
(his pretty slow-tempo religious lune, 
as Ihey tell of a wonderful country 
somewhere. * 



BAILES BROTHERS 
There's a Difference in 

Religion and Salvation 73 

KING 1207— An intcrestinu religious 
effort is sung wilh sincerity by the 
boy 4 as they tell of ihe difference 
between religion and salvation. Tune 
is melodic and should interest the 
sacred market. 
1 Cant Help Whal Others Do,... 69 
The Bailes Brothers, backed in coun- 
try slyle by a string band, hand this 
routine sacred opus a good vocal. 



CECIL SLRRATT 

Where Will You Spend Eternity 61 

RICH-R-TONE 1059 — The vocal 
group and Surratt sing about eicrnliy 
on this fast-tempo rcligioso lune. 
The Bright Cry stal Sea .... 55 

Surratt. helped- by a chnr-v comn 
thru adequately on th it, routine sacred 
effort. Soth sides are ,ie- 
corded. 



Children's 



PINTO <BOZO> COLVIG 

Bozo's Nursery Songs (Part I & 21 M 

CAPITOL CAS 11543— Just the com- 
bination of the Bow name and the 
nursery songs is enough to make this 
a strong addition to Ihe diskery's 
line. Disk is full of familiar and 
not-so-familiar ditties alt artfully in- 
terconnected via musical and lyrical 
bridges. 



MEL BLANC 

Sylvester and Hi|ipet> Hopper 

(Part 1 A 2) 77 

CAPITOL CAS H4S- More Warner 
Brothers flick cartoon Muff for ihe 
moppets to go for. Loaded wilh mu- 
sical gimmicks I ia ihc Dave C'ava- 
naugh orklng. ihc dfsk gives Blanc a 
chance to make effective use of his 
familiar voices in a story about a 
kangaroo and the cat. 



JERRY LEWIS 

Never Smile at a Crocodile 76 

CAPITOL CAS 3163— Okay reading 
of the "Peter Pan" duty by the 
comic. His name should make for 
good sales on this one. 
Following the Leader. . . .76 
More of the same. 



MEL BLANC 

Little Red Monkey 71 

CAPITOL CAS 3170— Blanc docs al- 
right with the lyric (o the instru- 
mental click. Should gel some of the 
action in the kid market. 

Pussycat Parade 76 

Sot Meyer and Paul Weston ditly 
makes good moppet material. Blanc's 
volco gimmicks are as effective as 
usual. 



MAY 16, 1953 



THE BILLBOARD 



MUSIC 27 




28 MUSIC 



THE BILLBOARD 



MAY 16, 1953 



THIS WEEK'S BEST BUYS 



; In the- opinion of The Billboard music MafT, the following new records are most likely to achieve strong 
popularity in their respective fields. Selections are made, in some cases, after hearing the advance release- 
Other selections are made after carclul analysis of carry sales reports and juke box and disk Jockey activity. 
Dealers and operators arc advised to analyze their present stocks and future requirements of records appli- 
cable to their markets. 



Popular 



I'D RATHER DIE YOUNG 

P. S. I LOVE YOU— The HUltoppers— Dot 15085 

Record showed good to strong action this week in Chicago, 
Pittsburgh, Boston, North Carolina and around. Nashville. All 
these reports noted building activity. Most of the play is on 
"Young" but flip is also getting attention. A previous "New 
Record to Watch." 

USKA DARA— Eariha Kilt — RCA Victor 20-5284 

This wild Turkish item has taken off in Chicago, New York 
and Pittsburgh. It's very strong in all these cities. Action ac- 
cording to other reports is limited indicating that its appeal 
might be greatest in big cities. Flip is "Two Lovers." 

RUBY — L*s Baxter— Capitol 2457 

Hayman's Mercury version is still tops nationally, but the 
Baxter has taken the play away in some sections. Baxter is 
on the Seattle chart and building well in Philadelphia, Buffalo 
and Detroit. Also good in L. A. A third version by Victor 
Young coupled with "Song From Moulin Rouge" (Decca 
28675) has drawn several good reports from retailers. Flip of 
Baxter is "A Little Love." 

SWAN EE RIVER BOOGIE 

HONEY IN THE HORN— The Commanders— Decca 28659 

New band is making good progress in Cincinnati, Detroit, 
L. A. and Buffalo, all of which reported building action. Other 
areas also indicated increasing activity. Most action on 
"Boogie" side. 



Country & Western 



RESTLESS HEART — Slim Whitman— Imperial 8199 

Good and building in the Middle Atlantic States and New 



England. Action is also good in Cincinnati and L". A. Flip is 
"Song of the Old Water Wheel." A previous "New Record to 
Watch." 

SPANISH FIREBALL — Hank Snow — RCA Victor 20 5296 

Off fast and building in Eastern Pennsylvania, New England, 
Buffalo and North Carolina. Flip is "Between Fire and Water." 
A previous "New Record to Watch." 

THE PRICE FOR LOVING YOU 

THAT'S WHAT I GET FOR LOVING YOU — Ray Price- 
Columbia 21089 

Very good in some Southern markets, on the Houston chart 
and reported good in Buffalo, Pittsburgh and Chicago. Except 
for last named, side is "The Price." 



Rhythm & Blues 



THESE FOOLISH THINGS REMIND ME OF YOU 
DON'T LEAVE ME THIS WAY — Dominoes — Federal 12129 

Off to a very strong start with every report showing good 
activity during the week. New York and Philadelphia favor 
"Don't Leave Me This Way." A previous "New Record to 
Watch." 

IS IT A DREAM — V oca leers — Red Robin 114 

This record has been out for some time and slowly getting 
distribution. It has been and is still strong in Philadelphia 
and New York. Now it has taken hold in St. Louis, Detroit 
and L. A. Flip is "Hurry Home." 

/ 

MY MOTHER'S EYES — Tab Smith— United 147 

Strong in Chicago and L. A. Good in Cincinnati, Philadelphia; 
and Detroit. Flip is "Cuban Boogie." 



Coming Up in the Trade 



The following records have been selected by dealers, disk 
tockcys and operators ru tomorrow's hlU, based on early 
activity. Picks are limited to recent records which have not 
yet appeared on any of The Billboard Music Popularity Charts. 



The Dealers Pick 



Popular 

1. USKA DARA 

Eariha Kilt — RAC Victor 20-5284 

2. NOW THAT I'M IN LOVE 

Palti Page — Mercury 70127 

3. I'M WALKING BEHIND YOU 

Frank Sinatra — Capilol 2450 

4. JUST «NOTHER POLKA 

lo Stafford— Columbia 40000 

5. OOI WHAT YOU DO TO ME 

Paul Pajtc — Mercury 70127 

6. MY LADY LOVES TO DANCE 

Juliui La Rosa — Cadence 1231 

7. THAT HOUND DOG IN THE WINDOW 

Homer * Jetbro — RCA Victor 20-5280 

8. CRAZY MAN. CRAZY 

Bill Haley— Essex 321 

Country & Western 

1. THAT HOUND DOG IN THE WINDOW 

Homer A Jclhro — RCA Victor 20-5280 



2. RUB-A-DUB-DUB 

Hank Thompson — Capilol 2445 

3. RESTLESS HEART 

Slim Whitman— Imperial 8199 

4. HANK'S SONG 

Fcrlin Huskey— Capitol 2397 



Rhythm & Blues 

1. I WANNA KNOW 

Dolly Cooper — Savoy 891 

2. HONEY JUMP 

Oscar McLollie— Modren 902 

3. HEAVY JUICE 

Tiny Bradahaw— King 4621 

4. IS IT A DREAM? 

Vocaleers— Red Robin 114 



The Disk Jockeys Pick 

Popular 

1. JUST ANOTHER POLKA 

Jo Strafford — Columbia 40000 

2. P.S. I LOVE YOU 

The flilltoppers— Dot 15085 



3. I'D RATHER DIE YOUNG 

The HUltoppers— Dot 15085 



4. NOW THAT I'M IN LOVE 

Paul Page— Mercury 70127 



DANGER 

Johnny Desmond — Coral 60978 



Country & Western 

1. RUB-A-DUB-DUB 

Hank Thompson — Capitol 2445 

2. I CAN'T WAIT 

Faron Young — Capilol 2461 



The Operators Pick 



Popular 



1. BIG MAMOU 

Dolores Gray— Decca 28676 

2. THE KING OF BROKEN HEARTS 

Tony Beanetl— Columbia 39964 

3. APRIL IN PORTUGAL 

Vic Darrtooe — Mercury 70128 



Late Reports 
on Recent 
'Best Buys' 

FoMowins are condensed reports, based oe 
late field tnformatloo from all segments 
of (be trade, showing the progress being 
made by records, which have been selected 
as "Best Buys" during recent weeks. Re- 
ports on a record are discontinued after the 
first week It appears on either the National 
Best-Seller or Juke Box Chut 



BIG MAMOU 
Pete Hanley— Okeh 6956 

Made the national juke box 
chart this week for the first 
time. The Dolores Gray ver- 
sion, also a previous "Best 
Buy" selection, is strong and 
building in Chicago and up- 
state New York and good in 
Detroit, Nashville and the 
Southeast. In the country 
field. Link Davis' "Big Ma- 
mou" is doing well, too, ap- 
pearing on the Houston and 
Cincinnati territorial charts. 
APRIL IN PORTUGAL 
Freddy Martin Ork — RCA 
Victor 20-5052 

Building steadily over an ex- 
tended period, record appears 
this week on national retail 
chart for first time. 

ORGAN GRINDER'S SWING 

HONEY IN THE HORN 
Four Aces— Decca 28691 
Record coming up fast in all 
territories checked nationally. 
Helping factor is popularity 
of both sides, with Chicago 
divided in preference, Boston 
favoring "Honey in the Horn." 
most others giving the edge to 
"Organ Grinder's Swing." 

LEAN BABY 

I'M WALKING BEHIND YOU 
Frank Sinatra— Capitol 2450 

Coming up steadily in most 
areas. The "side" still is 
"Lean Baby," which appears 
this week on Seattle terri- 
torial chart. Flip is 15th most 
played record by deejays this 
week. 

(Confirmed on page 39) 

Country & Western 

TAKE THESE CHAINS FROM 
MY HEART 

Hank Williams— M-G-M 
11479 

Hit the national retail and 
juke box charts. 
TOO YOUNG TO TANGO 
Sunshine Ruby — RCA Victor 
20-5250 

Spurted ahead in Pittsburgh 
and Nashville and appears on 
the Dallas -Ft. Worth terri- 
torial chart. Continues strong 
in the Carolinas and reported 
building in Chicago. 

HEY. MR. COTTON PICKER 
Tennessee Ernie — Capilol 2443 
Good in L. A., Philadelphia, 
Pittsburgh and Chicago with 
sales reports from the South 
still light. 

YOU SAID THAT YOU COULD 
DO WITHOUT ME 

HONKY TONK WLATZ 
Kitty Wells— Decca 28666 
Philadelphia, Buffalo, Pitts- 
burgh, Nashville and Cincin- 
nati reports are good with 
only sluggish action in Chi- 
cago, the Southeast and on the 
West Coast. 

Rhythm & Blues 

OFF THE WALL 
TELL ME MAMA 

Little Waller— Checker 770 

Both sides of the Little Walter 
disk appear on this week's na- 
tional juce box chart. 
HELP ME SOMEBODY 
CRAZY. CRAZY, CRAZY 
Five Roy ales — Apollo 446 
Another strong "Two-sided" 
record. "Help Me Somebody" 
hit national retail chart this 
week with "Crazy, Crazy, 
Crazy" missing. 
HITTIN' ON ME 

Buddy Johnson — Mercury 
70116 

Placed in the nation's top 10 
most played records in juke 
boxes for the first time this 
past week. 



RECORD DEALERS— 
Each week dealers buy, for cus- 
tomer distribution, over 20,000 
copies of Today's Top Tunes— The 
Billboard's weekly record sales aid. 
"This Week's Best Buys" are now 
listed in Today's Top Tunes. For de- 
tails write: Today's Top Tunes, The 
Billboard, 2160 Patterson St., Cin- 
cinnati. Ohio. 



JUKE BOX OPERATORS— 

Title strips for each of the records 
listed in "This Week's Best Buys" 
are available to you. Only those 
records suitable for juke boxes are 
included in weekly title strip re- 
leases. For more information write: 
Title Strip Service, The Billboard, 
, j ( y$64 Broadway, New York City. 



RADIO-TV STATIONS- 

"This Week's Best Buys," and the 
listing of records therein, altho 
copywrited by The Billboard Pub- 
lishing Company, may be used if 
prior permission is secured. Simply 
write or wire: Publisher, The Bill- 
board, 1564 Broadway, New York 
City. Permission will be immedi- 
ately granted. 



NEWSPAPER EDITORS- 

"This Week's Best Buys" and the 
listing of records therein is copy- 
righted by The Billboard Publishing 
Company. Use of either is not 
permitted without The Billboard's 
consent. Simply write or wire: The 
Billboard, 1564 Broadway, New 
York City, and permission will be 
immediately granted. 



MAY 16, 1953 



THE BILLBOARD 



MUSIC 



29 



BILLBOARD MAGAZINE 

The Hottest Pop Label During The First 
Third Of The Year Has Been Mercury! 

Accent On Quality Seems To Pay Off 



By NEV GEHMAN 

NEW YORK, May 2.— Of the 109 
published pop sides the diskery has 
released this year, seven have hit The 
Billboard's weekly chart of the 20 top 
weekly sellers for a hit performance 
rating of 6.4 per cent. 

Curiously enough, Mercury, the 
leader, has issued the fewest records 



so far this year, again pointing up the 
oft-mentioned but less frequently prac- 
ticed homily that quantity does not 
spell quality. 

Mercury's margin includes the year's 
top record to date— Patti Page's "Dog- 
gie in the Window." Rusty Draper has 
hit solidly with "No Help Wanted." 
Georgia Gibbs' "Seven Lonely Days" 



has been another top entry. Mercury 
has also been the leader in the resur- 
gence of instrumentals, with three 
clicks: "Ruby" (Richard Hayman), 
"Caravan" (Ralph Marterie) and 
"April in Portugal" (Hayman). The 
first two are the top-selling versions of 
the tunes. The seventh Mercury chart 
entry has been the Gaylords' "Spin- 
ning a Web." 



nas i^sutw 

THAHX TO THE DISC JOCKEYS, OPERATORS 
AMD DEAKRS fOR THEIR HELP! 



R EC 



OROSf? J f 



V 



DOGGIE IN THE WINDOW— P. Page 

My Jealous tyes — 

Mercury (78 170070; (45)70070X45 



RUBY— R. Hayman 

Dansero— 

Mercury (78) 70146; ( 45 ) "70146X45 



SEVEN LONELY DAYS — G. Gibbs 
l( You Take My Heart Away — 

Mercury (781 70095; (45170095X45 



CARAVAN— R. Marterie 

While We Dream — 

Mcrcun(-8I70097; (45)70097X45 

SPINNING A WEB — The Gaylords 

Ramona — 

Mercury! 78170112; (45)70112X45 

APRIL IN PORTUGAL — R. Hayman 
Anna — 

Mercury! 78)701 14; (45)70114X45 



NO HELP WANTED— R. Draper 

Tcxarkana Babv — 

Mercury! "8)70077; (45)70077X45 

APRIL IN PORTUGAL — V. Damone 

I'm Walking. Behind You — 

Mercury(-8)70i:8; (45)70128X45 



OO. WHAT YOU DO— P. Page 

NOW That I'm In Love — 

Mercury! -8)70127; ( 45) 70127X45 

TELL ME YOU'RE MINE — Gaylords . . 
Aye, Aye. Aye — 

Mercury! 78)70067; (45)70067X45 



11. SAY YOU'RE MINE AGAIN— E. Howard. 

Broken Wings — 

Mcrcury(-8)701J4; (45)70154X45 




BIG MAMOU— R Draper 

Why. Why. Why — 

Mercury(78)701)7; (45)701)7X45 



ALMOST ALWAYS — E. Howard .... 

Am I Losing You — 

Me«ury(78>70155. (45)70155X45 



lUST ANOTHER POLKA — R. Hayes.. 

Truer Me — 

Mercuryt 78)70147; (45J70I4-X45 

CRAZY. MAN. CRAZY— R. Marterie. 
Go Away— 

Mercury! 7B) 70155: (45)70155X45 



LOVE ME. LOVE ME— B. Wayne. . . 

More Than I — 

Mercury(78>70l48: (45)70148X45 

AFRAID — V. Damone 

Lo.e Light— 

Mercury (78 170 108; (45)70108X45 



18. USK.A DARA— B. Parks . 



Nowhere Guy — 

Mercury(78!70160: (45)70160X45 

GLASS OF TEARDROPS — B. Williams. 
In A Miracle — 

Mercuryt 78 170094; (45)70094X45 

PRETEND— R. Marterie 

Alter Midnight— 

Mercury! 78) 70015; (45)70045X45 



U> GETTING BIGGER! 




BOBBY 
MAXWELL 



WITH 



"HINDUSTAN" 



AND 




MARY SMALL 

"LONG TIME SORRY" 
AND 

"FARAWAY LOOK" 

MERCURY 70151 • 70151X45 



BUBBLE, BUBBLE, BUBBLE' 

MERCURY 70159 • 70159X45 



JIMMY DARRO 



"WALK WITHOUT YOU" 
AND 

"A FOOL IN LOVE" 

MERCURY 70150 • 70150X45 




JAN AUGUST 

"RHUMBA BELLS" 



AND 



"JAMBOREE" 

MERCURY 70144 • 70144X45 




30 MUSIC 



THE BILLBOARD 



MAY 16, 1953 



The Billboard Music Popularity Charts 



» . for Week Ending May 9 



TOP POPULAR RECORDS 



Best Selling Singles 

Records arc ranked In ordet ol melt current national selling hn- 
: b.ied on Tile Billboard'! 
volume pop teeord dealer! 
t market area. The reverse tide of each 
record la aba Bated f mJ( 

ru. Ust I on 

We.1. »-*'°»" 

L SONG FRON. MOULIN ROUGE — 

P. Faith-F. Sanders * 7 

Swedish Rhapsody— 

Col(7fll39944: (4534-39944— BM1 

2. DOGGIE IN THE WINDOW-P Page.. 1 16 

My Jealous Eyes— 

Mercurv(78)70070: (45170070X45— ASCAP 

3. I BELIEVE— F Laine 3 13 

Your Cheatln' Heart- 
Colf78>39938: (45W-3993S-ASCAP 

4. APRIL IN PORTUGAL — L. Baxter 8 7 

S 'ca>rf7i)2374: (441F-2.374— ASCAP 

5. PRETEND— Nat (King) Cole * 1« 

Don't Let Yout Eyes Go Shopping — 
Cap(7S)2J46: (431F-2346— ASCAP 

6. RUBY — R. Hayman 1 • 

Love Mood— 
MrrcurvOsmillS: .45)701 I5X4S-ASCAP 

7. ANNA — S. Mangano • • 

I Loved You— 
M-G-M17811I457: U51K-11457— BMI 

8. SAY YOU'RE MINE AGAIN — 

Perry Coma » * 

My One and Only Heart— 
V(78>20-5?-77: (45347-5277 — ASCAP 

9. TELL ME A S'ORY— f. Laine- J Boyd. 7 10 

Little Boy and the Old Man— 

Col(78139945: 1451*- 39945 — BMI 

10. THE HO HO SONG— Red Buttons. . . . i . . 12 J 

Strange Thing! Are Happening— 

CoK7813998t: (4534-39981— ASCAI 

11. I'M WALKING BEHIND YOU— 

E. Fisher-H. Winterhalter 18 I 

lust Another Polka— 

VfTa;" 1 " "'93- -44147-5:9 .*SCAP 

12. SEVEN LONELY DAYS— G. Gibbs ...11 10 

l( You Take My Heart Away- 

' Wcurvf78*7ra395 : (4*17(1095X4.)— ASCAP 

13. YOUR CHEATIN' HEART— Joni James. 10 13 

I'll Be Walling lot Ycj- 
M-C-M(7RI11426: (451K-1 .426— BMI 

14. I BELIEVE— J. Froman 17 3 

Ghost ol a Rose— 

"a.vr)S>2333 r45>F-233J -ASCAP 

15. STRANGE THINGS ARE HAPPENING 

— R Buttons 1* S 

Ho Ho Song— 
Col(">19981: (4514-39981 — ASCAP 

16. APRIL IN PORTUGAL — R. Hayman... 18 3 

Ann 

Merc." "II- <4>' 14X45— ASCAP 

17. CARAVAN— R Marterie IS 9 

While We Dream— 

' ■-.■vno97 *' 7.S197X4S — ASCAP 

18. ALMOST ALWAYS— Joni James — 1 

Is It Any Wondert- 

MG-M(-> 1147" 45>K-.. 7n_A>< \l 

18. APRIL IN PORTUGAL— F Martin — 1 

"•tyhWa 4SiarkS43Sa- .SCAI 
20. TELL ME YOU'RE MINE— Gaylords .... 14 22 

Aye. Aye. Aye— 

Mercurv'78l7n(l(.l .4>)7 "*7-45 — RM. 



Most Played in Juke Boxes 

Records are ranked In order of Ihe greatest number of plays 11 
luke ooxes thruout the country. Results ate based on The Billboard's 
weekly survey among the nation's juke bos operators. The reverse 
side of each record is also listed 

I Weeks 

This Lssrt I OB 

Week Week I Chart 

1. DOGGIE IN THE WINDOW — Patti Page. 1 15 

My J 
Ma 

2. YOUR CHEATIN' HEART — J oni James .3 13 

IU Be Waiting for You— 

M-GM(78||I426: (4S1K-1I426-BMI 

3. SONG FROM MOULIN ROUGE— 

P. Faith-F. Sanders 4 3 

Swedish Rhapsody — 
Col(78139944; (4514-39944— BMI 

4. PRETEND — Nat (King) Cole 2 13 

Don't Let Your Eyes Go Shopplng- 
CarX7B)2346: I451F-2346— ASCAP 

5. SAY YOU'RE MINE AGAIN — P. Como. . 7 3 

My One and Only Hean- 
V!7»)20-5277: (45V47-53.77-BMI 

6. SEVEN LONELY DAYS— G. Gibbs 8 10 

If You Take^M^earl^Away- 

7. 1 BELIEVE — F. Laine 4 10 

Your Cacarhn' Heart— 
COK78I3993S: (4514-39938 — ASCAP 

8. APRIL IN PORTUGAL— L. Baxter 10 4 

Suddenry-Capf78)2374: (451F-2374-ASCAP 

9. TELL ME A STORY- 

F. Laine- J. Boyd t I 

Little Boy and the Old Man- 

COK78139945: (4514.39945-BMI 

10. I'M WALKING BEHIND YOU— 

F. Fisher-H. Winterhalter 18 2 

lust Another Porta— 

Vf7t>20-52»J; (45>47-3293-ASCAP 

11. TILL I WALTZ AGAIN WITH YOU- 

T. Brewer 4 23 

OolJnMOm (4539-60673 — BMI 

12. SOMEBODY STOLE MV GAL — J. Ray. . 11 i 

Clad Rag Doll— 

Co'178139961: (4534-39961— ASCAP 

13. CARAVAN — R. Marterie., 12 i 

While We Dream— 

Mercury178)7O0»7: (45170097X45-ASCAF 

14. ALMOST ALWAYS— J. James 14 3 

Is II Any Wonder?— 
M-O-M(78111470: (451K-1 1470 — ASCAP 

:5. RAMON*— Gaylords if g 

Spinning 4 Web— 

Mercury(78170l 12: (451701 12X45 — ASCAP 

16. APRIL IN PORTUGAL — R. Hayman. . .17 2 

Mercury(781701 14-. (45)701 14X45 — ASCAP 

16. ANNA — S. Mangano _ s 

i Loved You— 
MG-M(78)II457: I451K-1 1457— BMI 

18. YOUR CHEATIN' HZ ART — 

Frankie Laine , 

19. HOT TODDY — R. Flanagan 20 4 

VI78I20-5095; (45V47-S095-ASCAP 

28. BIG MAMOU-P Hanley _ 1 

1 1 You ChatB. You, Mind- 
(4534-6956-BM1 



Most Played by Jockeys 



Records are ranked In order of the greatest number 
disk jockey radio shows thruout Ihe country. Results 
The Billboard's weekly survey among Ihe nation's 
The reverse side of each record Is also listed. 



of playl on 



rus 

Week 



SONG OF MOULIN ROUGE— 

P. Faith-F. Sanders 2 * 



Rhapsody — 
Col(78)39944: (45)4-39944 — BMI 



8 11 



1 14 



2. I BELIEVE— F. Laine 

Your Cheatln' Heart— 

Col[78)-39938: (45)4-39938 — ASCAP 

3. DOGGIE IN THE WINDOW— P. Page. . 

My Jealous Eyes— 

Me > rcury(78)70070: (45170070X45 — ASCAP 

4. RUBY — R. Hayman 4 5 

Love Mood— 

Mercury(7a)70115: (451701I5X45-ASCAP 

4. APRIL IN PORTUGAL— L. Baxter 9 6 

S °Cap(78]2!74. I451F-2374— ASCAP . 

6. PRETEND — Nat (King) Cole 3 13 

Don't Let Your Eyes Go Shopping— 
CBPI7812346: (451F-2346— ASCAP 

7. YOUR CHEATIN' HEART— J. James... 5 12 

I'll Be Waiting for You— 
M-G-M(78U1426: (451K-1 1426— BMI 

8. SEVEN LONELY DAYS — G. Gibbs ... 1 

If You Take My Heart Away— 

Mercury(78)70O95: (45)70095X45— ASCAP 

-. SAY YOU'RE MINE AGAIN — 

Perry Como....* 11 

My One and Only Heart— 

V(7B)20-5277: (45147-5277— BMJ 

10. CARAVAN — R. Marterie » 

While We Dream— 
Mercury(78)70097 : .4!i7t)097 X45-ASCAP 

11. I'M WALKING BEHIND YOU- 

E. Fisher-H. Winterhalter - 



V(7»)20-529J; (44147.5-93-ASCAP 



12. TELL ME A STORY- 

F. Laine- J Boyd 

Little Bo*- and the Old Man— 
Col(78139945: (4514-39945— BMI 



13. APRIL IN PORTUGAL- V 

I'm Walking Behind Y< 



Damone 

Mercury(78)70l28: (45 1701 28X45 — ASCAP 



.13 



14. I BELIEVE— J. Froman. 

Ghost of a Rose— 

Cep(78>2.132: (45)1- 31 0- ASCAP 

15. I'M WALKING BEHIND YOU— 

F. Sinatr... — 

Lean Baby— 
Cap(78)2450 . 4-. f. 2450— ASCAP 

16. NEARNESS OF YOU — B. Manning....— 

Gypsy Olrl— 

CatX78>2J8- t".F -■«>— ASCAP 

17. SONG FROM MOULIN ROUGE— 

Mantovani 



ij>ndon(78>l32S: 145145-1 328 — BMI 

IB. IS IT ANY WONDER? — J. James — 

Almost Always— 

M-G-MI781114TO: 4" IK- 1 (470— ASCAP 

19. SOMEBODY STOLE MY GAL — J. Ray.— 
Glad Rag Doll— 
COK78139961: 145 W- 19961 —ASCAP 

19. ANNA — S. Mangano — 

I Loved Yon- 

M-G-Mi -.1 . '45 tK- 1 1457— BMI 



Best Selling Popular Albums 




selling unponance al 
weekly survey among 
every Important 
and 45 r.p.m. 



i Weens 

OB 
S . CBT3 



33 '/J R.P.M. 

HANS CHKlSnAN ANDWIS^— D Kaye-G. Jenkins— Dot OL-5433 1 

MUSIC FOR LOVFJ4. ONLY-J Gteason— Cap H-352 > 

ARTHUR GODFREY'S TV CALENDAR SHOW-A. Godlrey and His Friends—Col CL-J2I.. 1 

MUSIC OF VICTOB HEfcRERT — Mantovam Ork-London LL-746 ^ 

CALL ME MADAM — E. Merman-D. Haymes-E WUson-G. Jenkins-Dec DL-M35. Dec DL-5304 4 

S1ARS AND STRIPES FOREVER: — A. Newman-M-O-M E-176 4 

534 ( I I II 1 ARTS — M Marlowe and P Parker— Col CL-6241 t 

LIBERACE AT THE PIANO— LIberace— Col CL-62I7 f 

KAY S1ARR STYLE— Kay Slarr-Cap H-343 » 

B3 IHE LIGHT OF THE SILVERY MOON-Doris Day-Col CL-6241 .— 

45 R.P.A1. 

HANS CHRISTIAN ANDERSEN — D Kaye-G. lenkina-Dec 9-364 1 

MUSIC FOR LOVERS ONLY-J. Glcason— Cap EBF-323 1 

ARTHUR GODFREY'S TV CALENDAR SHOW — / Godfrey and His Friends— Col O 4-18... S 

SWEETHEARTS — M- Marlowe and Frank Parker— Col B-331 4 

CALL MB MADAM (6 or 41— E. Merman-D. Haymca-B. Wllson-O. Jenkins— Dec 9-166; 

Dec 9-153 ....>.--.■...........•• •■*•.........*..••..*.*•••.. ••*... S 

STARS AND STRIPES FOREVER — A. Newman and lUti Centnry.7oa Studio Ork- 

M-G-M K-176 **. a«neassa 8 

KAY STARR STYLE — Kay Starr— Cap EBP-363 Ma, • 8 

BY THE LIGHT OF THE SILVERY MOON — Doris Day— Col B-334 

BONKY IONK PIANCI-tF Carte-V WP-327 ,aa..w. «s»ja.| 

! AT THE PIANO-Ltersco-Co. B-Z0S.. _ I 



Best Selling Children's Records 

Record! are ranked In ordei ol then curtent national selling importance al 
the retail level Results are baaed on The Billboard'! weekly survey among 
record dealers thruout the. country with a high sales volume In children's I 
IBts records. No caatisction b made between record speeds Number after Las* I sss 

"'««* title indicates the number ol records In each set Week I Owl 

L PETEV PAN 113— B. DslscoU-Original Cast-V(78)W-4001; (451WY-4001 I U 

i. HANS CHRISTIAN ANDERSEN (4)-D Kaye— Decca(78)A-919; (4519-364: 033DL-5433 > U 

I DOGGIE IN THE WINDOW (13— Pattl Page— MercuryaSlTOOTO: (45170070X45 > 

4, ROBIN ROOD (21 — B.May-B. Pala-O Wyir-R Hayea-L. B. Watklns— Op(7f)DBX-3l38: 

(45VCBXF-313I 3 SB 

s. BOZO HAS A PARTY (13— B. May Ork-P Colylt-Cap(78)DBX-3l33: (43X:BXF-3I33 4 3* 

4. rWEETY PIE (13— M. Blanc-B. May-Cap(78)CAS-3074; (45)CASP-3074 < IB 

a- BOZO ON THE FARM (13— P. Colvlg-B May— Cap(78]DBX-3076; (451CBXF-3076 ]• 78 

4. LONE RANGER VOL. 1 (He Bse oBtas Ike Lease Ranger) (1>-G. Irendle— Dec(78)K -29-, 

(45)1-131 M J* 

I. ritL MB A STORY (IJ-J. Boyd-P. Lalne-Col(781MJV-16li (331MJV-4-I61 - . 

It. PETER AND THE WOLf (2>— Sterling Holloway-V(7»)Y.3B6-. (453W1-384 6 t> 

10. CINDERELLA (21 — L Woods and Others — V(78)Y-399; (451WY-399 

-Cap(78)CAS.3140; 

13. TRAIN TO THE ZOO (1) — N. Rose— ChOdren's Oulld(78)l00l; (45)1001-45 ■ 4 M 

13. nncciF IN THE window ID— S. swcctiinrVT. Mottouv— Col PV-387 • i 

• T3. BOZO 1 AT THE CLRCTJ8 (2) — A. LlrljigstOri-Vsjlcc (Piflto) Colvlg — Cap("8)BBX-34; 

............ t*. ...... i i . ...... .M 804 

Copyrighted material 




MAY 16. 1953 



THE BILLBOARD 



MUSIC 31 



"Sunny "Safes Weather ahead! 

SUNNY GALE 



SEND MY BABY BACK TO ME 



<*» MEANWHILE 

with HENRI RENE and his Orch. 

naiim nniii mm hiiiii umiwu mini™ niniimi milium »n*i hwii inn ininmii mm iiiiuuiu mm 




20/47-5306 



NEW RELEASES 



RCA VICTOR- 

Rclcasc #53-20 



POPULAR 



JIGSAW PUZZLE HEART 
THE 010 TRIANGLE 

Sonny Howard with the 

Rampart Street Boys 20-5304 (47-5304)* 

SEW MY BABY BACK TO ME 

meanwhile 

Sunny Gale with Henri 

Rene and his Orch. 20-5306 (47-5306)* 

THEIR BIGGEST YET! 



^ToWatch 

Dream- 

THE HONEY 
JUMP 

and 

TIME TO DREAM 

The Saufer-Finegan Orch. 

Vocols by Joe Mooney and 
Florence Fogelson 

20-5307 (47-5307)* 



78 



45 



WHIRLWIND STOMP 
N0HM TONK SERENADE 

Allan Small and his Orch. 



20-5303 (47-5303)' 



COUNTRY-WESTERN 



THE SELLS Of ST. MARY'S 
COUNTRY GENTLEMAN 

Chel Atkins 



20-5300 (47-5300)* 



BURKED FINGERS 

DON'T WAIT TO BABY YOUR BABY 

Wade Ray with Noel Boggs 
Steel Guitar 

20 5302 (47-5302)' 

JUST WAIT TH.L I GET YOU ALONE 
(Hooey, laky. Horry) 
MtllK YOUR SWEE! SELF BACK TO ME 
Rosalie Allen 

20-5308 (47-5308)* 



MS rpm cat. mc. 



BEST SELLERS 



minimi Milium milium uuum muiuii *<\\*t>»vw\w\»»»»»»\ w www»*vt»ww\*«» 

This Week's 
RCA Victor 
Best Sellers 



POPULAR 



THAT H0UHD DOS IN THE WIHD0W/PORE 01' KOO-UGER 

Homer S Jethro 20 5280 (47-5280) 

I'M WALKING BEHIND YOU/JUST ANOTHER POLKA 

Eddie Fisher 20-5293 (47-5293) 

MY ONE AND ONLY HEART/SAY YOU'RE MINE AGAIN 

Perry Como 20-5277 (47-5277) 

APRIL IN PORTUGAL/PENNY WHISTLE BLUES 

Freddy Martin 20 5052 (47-5052) 

NOW HEAR THIS/ APRIL IN PORTUGAL 

Tony Martin 20-5279 (47-5279) 

WHAT A CRAZY GUY/THERE IS A TAVERN IN THE TOWN 

Willy Cox 20-5278 (47-5278) 

D00 WACKA DOODLE/THE SONG FROM MOULIN ROUGE 

Boston Pops 10-4166 (49-4166) 

HOT TODDY/SERENADE 

Ralph Flanagan .20-5095 (47-5095) 

USKA DARA/TW0 LOVERS 

Eartha KM 20-5284 (47-5284) 

HEAP BIG BEAT/I WONDER WHY 

Buddy Morrow 20-5295 (47-5295) 

WILD HORSES/ 1 CONFESS 

Perry Como 20-5152 (47-5152) 

HOW DO YOU SPEAK TO AN ANGELI/DOWNHEARIED 

Eddie Fisher 20-5137 (47-5137) 

THE SONG FROM MOULIN ROUGE/STREET OF SHADOWS 

Henri Rene 20-5264 (47-5264) 

DON'T LET THE STARS GET IN YOUR EYES/LIES 

Perry Como 20-5064 (47-5064) 

RUBY/LESS THAN TOMORROW 

Vaughn Monroe 20-5286 (47-5286) 



| COUNTRY-WESTERN | 

SOUTH IN NEW ORLEANS/WINNER OF YOUR HEART 

Johnnie & Jack 20-5290 (47-5290) 

TOO YOUNG TO TANGO/ 

HEARTS WEREN'T MEANT TO BE BROKEN 

Sunshine Ruby 20-5250 (47-5250) 

YOU ALWAYS HURT THE ONE YOU LOVE/ 
I'M GONNA LOCK MY HEART 

Eddy Arnold 20-5193 (47-5193) 

BROKEN WINGS/CANNONBALl YODEL 

Elton Britf 20-5251 (47 5251) 

A FOOL SUCH AS l/THE GAl WHO INVENTED KISSIN' 

Hank Snow 20-5034 (47 5034) 



RHYTHM-BLUES 



I WANNA KNOW/LAUGHING BLUES 



AMAPOLA/NOBODY ELSE BUT YOU 



All NIGHT BABY/OH WHY 



45 rpm cat. flM, 

■hi muim iiimiiiii mrrniETT mm mm 



78 


45 



































































































r 1 «.{:( 



mum limn mm mm iimh m 

CLIP— FILL IN-ORDER TODAY! 



inn mi in ii m 




1 A smash sensation from the 

| night club and theater 

a circuit 

! SONNY 

j HOWARD 

in his FIRST RCA Victor release 

! MAW 

| PUZZLE HEART 

c/w THE OLD TRIANGLE 

with The Rampart Street Boys 
1 20/47-5304 

1 "45 EXTENDED PLAY" ALBUMS 
MEAN EXTRA PROFITS 



Eddy Arnold, The Tennes 
see Plow hoy, One of 
America'* favorite folk 
balladeeri, tings "The 
Old Rugged Cross," 
"Hove Thine Own Way, 
Lord," and two other 
well-loved hymns. 

EPA-427 





The American W a I f X 
"King, Wayne King, plays 
favorite waltzes by the 
European Waltz Kings, 
Strauss and Lehar: "You 
and You," "Gold and 
Silver," and two more. 

EPA-418 



: □ 



RCA V ICTOR 

FIHS1 IN «ECO«OIO MUSIC 



0» 




THE SWING'S TO "45" 




a music 



THE BILLBOARD 



MAY 16. 1953 



LADDER OF 



FROM 




edmal 

RECORDS 

BONNIE LOU 

DANCIN' WITH SOMEONE 
SCRAP OF PAPER 

1213 and 45-1213 

JIMMY BLUE 

SUMMING AROUND 
WHY. WHT. WHY 

1214 anal 45-1214 

TOMMY KBCO 

LOVE FOR LOVE 
NOW I KNOW 

I 192 a«d 45-1192 



BONNIE LOU 

SEVEN LONELY DAYS 
IUST OUT OF REACH 

1192 md 45-1192 

MOON HULUCAN 

RHEUMATISM BOOCIE 
ROCKET TO THE MOON 

119* .nd 45-119R 

CHULEY GOBE S 
LOUIE 1HKIS 

MEXICAN JOE 

IYOU AIN'T NOTHIN' 

BUT A FEMALE) HOUND 

DOC 

1212 and 45-1212 

COWBOY (0MS 

I CAN'T CO ON 
A WREATH ON THE DOOR 
OF MY HEAD 

1200 md 45-1200 

JIMMIE OSBORNE 

NAC, NAC. NAC 
I'M SCARED TO CO HOME 

1193 and 45-1193 



Btuxi 



TINY BRADSHAW 

SOFT 

ST RAN CI 

4577 and 45-4577 

ROY BROWN 

CAMBL IN' MAN 
MR. HOUND DOC'S IN 
TOWN 

4627 and 45-4627 

OFF THE WALL 
THE BLUES CAME POUR- 
ING DOWN 

4621 and 45-4621 

EARL BOSTK 

CHEROKEE 

THE SONC IS ENDED 

4623 and 45-4623 



4603 and 45-4603 

federal 

BILLY WARD 

AND HIS DOMINOES 

THESE FOOLISH THINCS 

REMIND ME OF YOU 
DON'T LEAVE ME THIS 

12129 and 45-12129 

CH JEM I ERt and 61 JOT 

FORCIVE ME IComenasN ■ 
PRETTY-EYED BABY 

12140 and 45 12140 

LITTLE WILLIE UTTIEFIELD 

K.C. LOVINC 

PLEADINC AT MIDNIGHT 
12110 and 45-12110 

UMILLE HOWARD 

EXCITE ME. DADDY 
I'M SO CONFUSED 

12125 and 45-12125 



DISTRIBUTED BY 




RECORDS 

NMC 

Mm i hi »■».•. •>•'•! 



The Billboard's Music Popularity Charts 



for Week Cnding May 9 



Territorial Best Sellers (Popular) 



This Week's Territorial 
Best Sellers to Watch 



Record* listed under "Territorial Best Setters to Watch" have appeared for the 
first time this week on any of the charts. These are ipolliflhled for the 
convenience of dealers and operators in other markets. 



Los Angele*. . . . APRIL IN PORTUGAL 
Seattle . RUBY 

LEAN EABY 
St Louis. . . .CRAZY MAN. CRAZY 



F. Martin, Victor 20-5052 
L. Baxter, Capitol 2457 
F. Sinatra, Capitol 2450 



P. Haley Comets, Essex 321 
THAT HOUND DOG IN THE WINDOW 

Homer & Jethro, Victor 20-5280 

Boston I LET HER GO 

F. Laine, Columbia 39979 
Pittsburgh.. THAT HOUND DOG IN THE WINDOW 

Homer & Jethro, Victor 20-5280 

Washington. D. C.-Lallimora. Md. 
Chicago. . . NOW THAT I'M IN LOVE 

P. Page, Mercury 70127 

Philadelphia. . . CRAZY MAN. CRAZY 

P. Haley Comets, Essex 321 

New York 

Chicago USKA DARA 

E. Kitt, Victor 20-5284 



Territorial Best Sellers 



Listings arc oAse-J on kate reports secured via Western Union 
i«r v tec from top dealers la enca of the markets listed 



New York 



1. Song From Moulin Rouge 

P. Faith-F. Sanders, Columbia 

2. I Believe 

F. Laine, Columbia 

3. Pretend 

Nat (King) Cole, Capitol 

4. Ho Ho Song 

R. Buttons. Columbia 

5. Anna 

S. Mangano, M-G-M 

6. Doggie in the Window 
P. Page, Mercury 

7. Ruby 

R. Hayman, Mercury 

8. April in Portugal 
L. Baxter, Capitol 

9. I'm Walking Behind You 
E. Fisher-H. Winterhalter, 

Victor 
10. Uska Dara 
E. Kitt, Victor 



1. Song From Moulin Rouge 

P. Faith-F. Sanders, Columbia 

2. Ho Ho Song 

R. Buttons, Columbia 

3. Anna 

S. Mangano, M-G-M 

4. April in Portugal 
L. Baxter, Capitol 

5. Say You're Mine Again 
P. Como, Victor 

6. Doggie in the Window 
P. Page, Mercurv 

7. Ruby 

R. Hayman, Mercury 

8. Almost Always 

J. James, M-G-M 

9. Uska Dara 

E. Kitt, Victor 
10. Now That I'm in Lore 
P. Page, Mercury 



Los Angeles 



1. Song From Moulin Rouge 

P. Faith-F. Sanders, Columbia 

2. Ruby 

R. Hayman, Mercury 

3. Anna 

S. Mangano, M-G-M 

4. Pretend 

N. (King) Cole. Capitol 

5. Doggie in the Window 
P. Page, Mercury 

6. I Believe 

F. Laine, Columbia 

7. Say You're Mine Again 
P, Como, Victor 

8. April in Portugal 
L. Baxter, Capitol 

9. I Believe 

J. Froman, Capitol 
10. April in Portugal 
F. Martin, Victor 



Philadelphia 



1. Song From Moulin Rouge 

P. Faith-F. Sanders, Columbia 

2. Say You're Mine Again 
P. Como, Victor 

3. I Believe 

F. Laine, Columbia 



4. Doggie in the Window 

P. Page, Mercury 

5. April in Portugal 
L. Baxter, Capitol 

6. Ruby 

R. Hayman, Mercury 

7. Crazy Man, Crazy 

P. Haley's Comets, Essex 

8. Pretend 

Nat (King) Cole, Capitol 
S. Tall Ma a Story 

F. Laine-J. Boyd, Columbia 
10. I'm Walking Behind You 
E. Fisher-H. Winterhalter, 
Victor 



Detroit 



1. April in Portugal 

R. Hayman, Mercury 

2. Song From Moulin Rouge 

P. Faith-F. Sanders, Columbia 

3. I Believe 

F. Laine, Columbia 

4. Doggie in the Window 
P. Page, Mercury 

5. Say You're Mine Again 
P. Como, Victor 

6. Pretend 

Nat (King) Cole, Capitol 

7. Ho Ho Song 

R. Buttons, Columbia 

8. Less Than Tomorrow 
H. Menzies, Decca 

9. Tell Me a Story 

F. Laine-J. Boyd, Columbia 
10. Ramona 

Gaylords, Mercury 



Boston 



1. Anna . 

S. Mangano, M-G-M 

2. Song From Moulin Rouge 

P. Faith-F. Sanders, Columbia 

3. Pretend 

Nat (King) Cole, Capitol 

4. Doggie in the Window 
P. Page, Mercury 

5. Ruby 

R. Hayman, Mercury 

6. Say You're Mine Again 
P. Como, Victor 

7. I'm Walking Behind You 

E. Fisher-H. Winterhalter, 
Victor 

8. Song From Moulin Rouge 

Mantovani, London 

9. My One and Only Heart 

P. Como, Victor 
10. I Let Her Go 

F. Laine, Columbia 



Pittsburgh 



1. Doggie in the Window 

P. Page, Mercury 

2. I Believe 

F. Laine, Columbia 

3. Song From Moulin Rouge 

P. Faith-F. Sanders, Columbi; 

4. April in Portugal 
L. Baxter, Capitol 

5. Ruby 

R. Hayman, Mercury 

6. Pretend 

Nat (King) Cole, Capitol 

7. April in Portugal 

V. Damone, Mercury 

8. Ho Ho Song 

R. Buttons, Columbia 

9. That Hound Dog in the 

Window 
Homer & Jethro, Victor 



Atlanta 



1. Pretend 

Nat (King) Cole, Capitol 

2. April in Portugal 
L. Baxter, Capitol 

3. Doggie in the Window 
P. Page, Mercury 

4. I Believe 

J. Froman, Capitol 

5. Caravan 

R. Marterie, Mercury 

6. My One and Only Heart 
P. Como, Victor 

7. Song From Moulin Rouge 
Mantovani, London 

8. Ruby 

R. Hayman, Mercury 

9. Say You're Mine Again 
P. Como, Victor 

10. I'm Walking Behind You 
E. Fisher-H. Winterhalter, 
Victor 



St. Louis 



1. April in Portugal 

L. Baxter, Capitol 

2. Song From Moulin Rouge 

P. Faith-F. Sanders, Columbia 

3. Crazy Man, Craxy 

P. Haley Comets, Essex 

4. Ruby 

R. Hayman, Mercury 

5. I'm Walking Behind You 
E. Fisher-H. Winterhalter, 

Victor 

6. Song From Moulin Rouge 

Mantovani, London 

7. Hot Toddy 

R. Flanagan, Victor 

8. Say You're Mine Again 
P. Como, Victor 

9. Say Si Si 

Mills Brothers, Decca 
10. Thai Hound Dog in the 
Window 
Homer & Jethro, Victor 



Washington-Baltimore 



1. Doggie in the Window 

P. Page, Mercury 

2. Song From M ulin Rouge 

P. Faith-F. Sanders, Columbia 

3. Ruby 

R. Hayman, Mercury 

4. April in Portugal 
L. Baxter, Capitol 

5. Say You're M ; ne Again 
P. Como, Victor 

6. I'm Walking Behind You 
E. Fisher-H. Winterhalter, 

Victor 

7. I Believe 

J. Froman, Capitol 

8. Somebody Stole My Gal 
J. Ray, Columbia 

9. Caravan 

R. Marterie, Victor 
10. Now That I'm in Love 
P. Page, Mercury 



Seattle 



1. Song From Moulin Rouge 

P. Faith-F. Sanders, Columbia 

2. Doggie in the Window 
P. Page, Mercury 

3. Anna 

S. Mangano, M-G-M 

4. April in Portugal 
L. Baxter, Capitol 

5. I Believe 

F. _*aine, Columbia 

6. I'm Walking Behin * You 
E. Fisher-H. Winterhalter, 

Victor 

7. Ruby 

L. Baxter, Capitol 



MANGANO ANNA 
CORRECT LISTING 

NEW YORK, May 9.— In 
last week's territorial charts 
for New York - , New Orleans, 
Chicago and Boston (The 
Billboard, May 9), "Anna" 
was credited to Richard Hay- 
man on Mercury. The cor- 
rect listing should have read 
to Silvano Mangano on 
M-G-M. 



8. Lean Baby 

F. Sinatra, Capitol 

9. Just Another Polka 

J. Stafford, Columbia 



New Orleans 



1. Doggie in the Window 

P. Page, Mercury 

2. Anna 

S. Mangano, M-G-M 

3. April in Portugal 
L. Baxter, Capitol 

4. Song From Moulin Rouge 

P. Faith-F. Sanders, Columbia 

5. Ruby 

V. Young, Decca 

6. Tell Me a Story 

F. Laine-J. Boyd, Columbia 

7. Pretend 

Nat (King) Cole, Capitol 

8. I Believe 

F. Laine, Columbia 

9. Pour Me a Glass of Teardrops 
B. Williams, M-G-M 

10. Ruby 

R. Hayman, Mercury 



Dallas Ft. Worth 



1. April in Portugal 

L. Baxter, Capitol 

2. Song From Moulin Rouge 

P. Faith-F. Sanders. Columbia 

3. Seven Lonely Days 
G. Gibbs, Mercury 

4. Ruby 

R. Hayman, Mercury 

5. Doggie in the Window 
P. Page, Mercury 

6. Ho Ho Song 

R. Buttons, Columbia 

7. Caravan 

R. Marterie, Mercury 

8. Pretend 

Nat (King) Cole, Capitol 

9. Say You're Mine Again 
P. Como, Victor 



Denver 



1. Doggie in the Window 

P. Page, Mercury 

2. Pretend 

Nat (King) Cole, Capitol 

3. I Believe 

F. Laine, Columbia 

4. Song From Moulin Rouge 

P. Faith-F. Sanders, Columbia 

5. April in Portugal 
L. Baxter, Capitol 

6. Tell Me a Story 

F. Laine-J. Boyd, Columbia 

7. Ho Ho Song 

R. Buttons, Columbia 



Cincinnati 



1. Song From Moulin Rouge 

P. Faith-F. Sanders, Columbia 

2. I Believe 

J. Froman, Capitol 

(Confirmed on paoe 34) 




*.mtrt*«* B * .Vet*! 

th iff! ••••Sea f 



\ J /"•■.. on every glorious Arizona morn- 
ing I rise and face the sunrise and 
thank Billboard's staff of experts. 
Allah!!' I feel that anyone who tries 
to operate a record business without 
your aid is kidding himself!!" 

John Gale Barker 
Barker Music Center 
McLellan's Store 
Tucson, Arizona. 
SUBSCRIPTION ORDER FORM 

The Billboard 
2160 Patterson St. Cincinnati 22, Ohio 
Please enter my Billboard subscription for on* 
year (52 issues] at $10— to start with the next 
issue. Payment! enclosed. 783 
Name 



Address— 



CUT 

Occupation— 



MAY 16, 1953 



THE BILLBOARD 



MUSIC 33 




Chaffer 

Ray Rayner, formerly of 
WOOD, Grand Rapids, Mich., 
is now with WBBM-TV. Chi- 
cago. Jimmy Mack, formerly 
of WHFB, Benton Harbor, 
Mich., replaces Rayner in the 
morning spot at WOOD, and 
calls his show, "Melody Mack." 
. . . Homer Harris has taken 
over "Jump! Jive! and B-Bop" 
on KWCB, Searcy. Ark., re- 
placing Johnnie Argo, who has 
moved to KVLC, Little Rock. 
. . . Fred Colo. WHDH. Boston, 
this week celebrated the sev- 
enth anniversary of his hit 
"Carnival of Music." . . . Don 
and Beulah Bestor, WICC, 
Hartford, Conn., are looking 
for original copyrighted songs 
to play on their daily morning 
show. The Bestors want to 
make an opportunity for the 
better aspiring cleffers. . . . 
Bearded Texan Leslie (The 
Great) Scott is now doing the 

YESTERYEAR'S TOPS- 

The nation's top tunes on records 
as reported in The Billboard 

MAY 15, 1943 

1. I've Heard That Sons Be- 
fore 

2. That Old Black Magic 

3. Brazil 

4. It Started All Over Again 

5. Taking a Chance on Love 

6. Don't Get Around Much 
Anymore 

7. Velvet Moon 

8. As Time Goes Bv 

9. For Me and My Gal 

MAY 15. 1948 

1. Now Is the Hour 

2. Nature Boy 

3. You Can't Be True, Dear 

4. Manana 

5. Baby Face 

6. Toolic Oolie Doolie (The 
Yodel Polka) 

7. The Dickey-Bird Song 

8. Little White Lies 

9. Sabre Dance 

10. I'm Looking Over a Four- 
Leaf Clover 

morning show on WILM. Wil- 
mington, Del. . . . Shel Horton. 
WHTJN, Huntingdon. Pa., will 
match his marathon record 
with the best of them: 42 and 
and a half hours for the Cancer 
Society. . . . Art Roberts has 
joined WXLW, St. Louis, where 
he's doing two disk shows 
daily. . . . The comedy deejay 
dun. Jerry Williams and Harry 
Smith. WIP. Philadelphia, have 



VOX JOX 

- Br GENE PLOTNIK - 



passed the l.DOO-mark in the 
membership in their Gagbust- 
ers Club. . . . Chester Kiser, 
WWIN, Baltimore, now has a 
9:30 a.m. show daily in addi- 
tion to his evening session 

Bryant Arbuckle, formerly of 
KURV, Edinburg, Tex., is now 
with KSIL, Silver City, N. M. 
. . . Elby Stevens, who put the 
big push behind "Doggie in the 
Window" in the North country* 
has a new 10 p.m. show on 
WTWN, St. Johnsbury. Vt. . . . 
Lou Dennis, new deejay at 
WCOU, Lewiston, Me., has a 
two-hour show daily and is* 
getting a big response from 
the high school kids. . . . Bass 
player Vernon Alley has 
started an afternoon jazz show 
on XLOK, San Francisco, with 
jazz artist guests. 

Jox! For news about deejay 
activity during National Juke 
Box Week, beginning May 24, 
see the Music Machine Section. 

Sundry Sounds 

WORZ, Orlando, Fla.. chal- 
lenges ail stations. 1,000 to 
5,000 watts, on mail pull. In 
one week this kilowatt station 
counted 16,767 pieces of mail, 
and 9,959 were in one day. The 
big puller is deejay Happy 
I son and his "Orange BTossom 
Special" show daily 12:15-2 
p.m., and the happy sponsor is 
Britts Appliance Store. Any 
challengers? . . . Roger Nash, 
WJMR. New Orleans, agrees 
that "Big Mamou" is named 
for a town in Louisiana, but, 
he says, it's only a whistle 
stop, 'tain't big. . . . Jack Mc- 
Dermotx, WFGM. Fitchburg, 
Mass., put Johnnie Ray to the 
test. After 15 minutes of 
straigh. Ray, he asked listeners 
to call in and say whether or 
not they wanted more. Ray 
won. 132 wanted more; 33 
want less. . . . Bill Bowick. 
WALB, Albany, Ga., wants to 
see a re-release of Jo Stafford's 
"I Promise You." . . . Don La- 
mond, K E R O. Bakersfield, 
Calif., wonders if he's the first 
pro golfer-deejay. . . . Don 
Hassler, record librarian. 
WENR. Chicago, thinks Chris 
Connors, Stan Kenton's new 
vocalist, is the best new find 
of the year. . . . Carl Warner, 
chief announcer at WJJD, -hi- 
cago, was recently filling in 
for Eddie Hubbard, who was 
off awaiting a new heir. 
Warner mentioned this over 
the air and offered cigars to all 

I those writing in. Result: Hub 

I bard owes 700 cigars. 



DEALER DOINGS 



Br ROIt FRANCIS 



N AM M Notes 

Nominating Committee of 
the. National Association of 
Music Merchants has selected 
a slate of 16 members from 
which the association's mem- 
bership will elect eight to the 
board of directors. The elec- 
tion will be held in Chicago on 
July 14. Nominees are: S, H. 
Almanrode, J. & S. Music 
Company, Shreveport, La.; 
H. T. Bennett, H. T. Bennett 
Music Company, Santa Bar- 
bara, Calif.; Eddie Burke. 
Burke-Hoyt Company, Port- 
land, Ore.; Earl Campbell, 
Campbell Music Company, 
Washington; Harvey Gueriin. 
Guertin & Ross Music Com- 
pany, Spokane, Wash.; Thomas 
J. Holland. Glen Bros. Music 
Company, Salt Lake City; Da- 
vid Jacobs, Jacobs Brothers, 
Philadelphia; Herbert J. Ko- 
nen, Noll Piano Company, Mil- 
waukee; V. P. Manley, Rich's, 
Atlanta; James F. Maroney, 
Thomas Goggan and Brothers, 
Houston; Bill Mason, Bill Ma- 
son Music Company, Des 
Moines: B. E. Neal, Neal-Clark- 
Ncal, Buffalo; Oliver H Ross 
Jr., Oliver H. Ross Piano Com- 
pany, Fort Worth; R. W. Schir- 
ring, Siegling Music House, 
Charleston, S. C; H, J. Sneller, 
Sneller Music Company, Min- 
neapolis. 

News and Chatter 

RCA Victor has named the 
new Television and Appliance 
Distributors, headed by J. C. 
Mardon. to handle the com- 
pany's products out of New 
Orleans. . . . Quincy Music 
Shop, Quincy, Mass., devises 
small sketches based on the 
theme of the song and uses 
them as part of the title dis- 



play on record racks. It's got 
lots of eye appeal. . . . Caw- 
leys, Milton, Pa., runs a weekly 
ad on pop records in the local 
newspaper and also makes cer- 
tain to give complete LP and 
45 catalogs to customers along 
with all the printed literature 
which the companies can sup- 
ply. . . . Aaron Appelbaum, 
Bergenfield Music, Bergenfield, 
N. J., says, "I'm glad to see 
that most record companies are 
holding their weekly releases 
down to a minimum. It en- 
ables the harassed dealer to 
concentrate on his and po- 
tential hits and to keep his 
stock down. Business has been 
very good this far — well above 
the figures of last year at this 
time." . . . Mary Ann Clayton, 
reports that the Ping Music 
Bar, Ephrata. Wash., adver- 
tises records on a 30-minute 
local radio show daily and 
uses personalized direct mail- 
ing to the best customers. . . . 
Railey-Norton Music Center, 
Hopewell, Va., featured a win- 
dow display of record players 
and marked the center item in 
the display to be reduced one 
dollar each day until sold. It 
sold on the fourth day. Cus- 
tomers have asked for repeats 
of the sale. . , . Charles M. 
Wood, The Record Shop, Can- 
ton, N. C, believes that EP 
sales would spurt tremen- 
dously if the manufacturers 
would issue new material on 
EP rather than re-issue ma- 
terial available three other 

ways E. Ehrlich, Birnbaum 

Furniture Company, New Brit- 
ain, Conn., asks why Columbia 
isn't releasing Buddy 31ark 
numbers on EP. Claims that 
he's still getting lots of calls 
for Clark disks on 45 r.p.m. 



The Billboard's Musk Popularity Charts 

Classical Records 

. . . For Week Ending May 9 



Best Selling Classicals 



Record* arc ranked in order o' their current national selling importance at 
the retail level. Results are based on The Billboard's »ccUy survey anions 
record dealers tlmtout the 'country with a htch sales volume in classical 
records Separate charts are listed for 33Vi and 45 r.p.m. records. 



This 
Week 



33 '/ 3 R.P.M. 



| Weeks 
Last | on 
Week I Chart 



1. BEETHOVEN SYMPHONY NO. S— E. Parrel 1, N. Merri- 

man, J. Pceicc, N. Scott. R. Shaw, Chorale: NBC Sym- 
phony Ork. A. Toscanini, conductor y<33)LM-6009 

2. RIMSKY-KORSAKOV: SCHEHERAZADE — Minneapolis 

Symphony Ork, Dorati, conductor 

Mercury(33)MG-50009 

3. MUSIC OF VICTOR HERBERT— Mantovani Ork 

London(33)LL-746 

4. OFFENBACH: GAITE PARISIENNE — Boston Pops Ork.. 

A. Fiedler, conductor V(33)LM-1001 

4. GRIEG: CONCERTO IN A MINOR FOR PIANO & ORK • 

D. Lipatti, piano Col(45)ML-4525 

45 R.P.M. 

1. GERSHWIN: RHAPSODY IN BLUE — O. Levant, Phila- 

delphia Symphonv Ork, E. Ormandy, conductor 

Col(45)A-251 

2. ROSSINI: WILLIAM TELL OVERTURE— NBC Sym- 

phony Ork, A. Toscanini, conductor V(45)WDM-605 

3. RACHMANINOFF: CONCERTO FOR PIANO— A. Rubin- 

stein, NBC Symphony Oik V(45)WDM-1075 

3. TCHAIKOVSKY: NUTCRACKER SUITE— E. Ormandy, 
conductor. Philadelphia Ork V(45)WDM-I020 

5. BEETHOVEN SYMPHONY NO. 9— E. Farrell, N. Merri- 

man, J. Peerce. N. Scott, R. Shaw, Chorale; NBC Sym- 
phony Ork, A. Toscanini, conductor. . V(45)WDM-6009 



31 

8 

1 
16 



53 



RECORDS 

THE LABEL WITH 
A FUTURE . . . 

8406 Lyons Ave. 
Philadelphia 42, Penna. 




Reviews of the Current 
Classical Releases 



RIMSKY- KORSAKOFF: SCHEHERAZADE— Philharmonia Or- 
chestra of London: Leopold Slokowski, Cond. (1-12") 76 

V (33) LM 1732 

This is a warm and sensitive interpretation of the Rimsky- 
Korsakaff favorite, played very effectively by the Philhar- 
monia Orchestra of London, under the leadership of Leopold 
Stokowski. It is an outstanding version, one that should have 
strong appeal for the classical fan. especially the younger or 
newer collector. There arc many other versions of this com- 
position on the market and currently the Minneapolis Sym- 
phony slicing on Mercury is a best-seller. This Stokowski set 
may have a tough time overcoming that competition, but it 
should pick up over the stretch. The recording is excellent 
and the cover is attractive. 
ROSSINI: SEMIRAMIDE OVERTURE; BIZET: CARMEN. OR- 
CHESTRAL SCENES (1-10") 72 

Columbia (33) AAL 27 

There is much value in this new release on the label's inexpen- 
sive 10-inch LP series. The Philadelphia orchestra, under the 
sensitive leadership of Sir Thomas Beecham, does a first-rate 
job here with orchestral music from "Carmen" and the over- 
ture to Rossini's "Semiramide." The Bizet work includes the 
"Aragonaise" and the exciting "Dansc Bohcme" from the opera. 
CASALS FESTIVAL AT PERPIGNANr BACH: CANATA NO. 
189: BEETHOVEN: AN DIE FERNE GELIEBTE. OP. 98 (1-12") 
Columbia (33) ML 4641 

Columbia is issuing, as single LP releases, all of the music 
waxed at the Casals Festival at Perpignan in the summer of 
1951. This new set features tenor Aksel Schiotz, one of Eu- 
rope's famed oratorio singers, in the joyful Bach Cantata 
"Meine Scele Ruhmt Und Preist" and the Beethoven song- 
cycle "An Die Feme Geliebte." Schiotz performs the two diffi- 
cult works admirably, with the support of top-flight classical 
musicians. Those who enjoy this type of recital should be in- 
terested in this excellent performance by Schiotz. 
GEORGE COPELAND PLAYS SPANISH PIANO MUSIC 



TEMPO 

RM'OKD CO. OF AM Kit H 

1540 Sunset Blvd. Mc-lrmoc-d 46. Califorr 




Flip to "Market P lace" 
PA(3S EM 



IT'S BREAKING FOR A HIT 

Today's #1 Smash 

"PARADISE KILL" 

by 

The Embers 

HERALD $410 

flora Id Records. Inc. 

469 Weil Bro.idw.iy . N. Y C. N. Y. 
OR 3-7380 



(1-12" 



B8 



M-G-M (33) E 3025 
Copeland, a long-time student of Spanish music, programs 13 
piano selections by such Spanish composers as Albeniz, Mom- 
pou, Falla and Nin. They range from slow, studied selections 
to firery works with broad sweep. The set combines two 10- 
inch disks previously available. Thus there is a price advan- 
tage inherent in this 12-incher. 
TCHAIKOVSKY: GOUNOD: LOVE DUETS FROM ROMEO 
AND JULIET — The Los Angeles Orchestral Society; Franz 

Waxman. Cond. (1-12") 65 

Capitol (33) P 8189 

Capitol has packaged on one waxing love duets on the Romeo 
and Juliet theme as composed by both Tchaikovsky and Gou- 
nod. The Tchaikovsky duet is from an unfinished posthumous 
work completed by Russian composer Scgius Taneieff. The 
Gounod composition is an excerpt from the fourth act of his 
Romeo and Juliet. Jean Fenn, of the San Francisco Opera 
Company, and Raymond Manton of radio fame do well with 
their respective vocal chores, and Katherine Hilgenberg is ef- 
fective in the short role of the nurse. The Los Angeles Orches- 
tral Society, under Franz Waxman, performs the works ca- 
pably. Of some interest to vocal fans. 



RATlNCSt 90-100 Tops; 80-89 Excellent; 70-79 Good; 40-69 Satisfactory; 0-39 Pooi 
HOW RATINGS ARE DETERMINED: Each record is reviewed and rated accordinit 
to factors which affect Its commercial potential. The following factors are considered 
Artist's name value, quality of performance and recording; appeal ol Uie composition 
effectiveness of manufacturer's distribution; promotion accorded the recording; strength 
of the coupling; competitive entries aaC price. 



Personal Promotion 

NATIONAL CONTACT 

with Top Disk Jockeys and Op 
erators (or solid Dersonalized 
record promotion. 

For 

a smart service with experienced 
personal planning. Contact: 

•whhiihg FRED LCWERY 

60 W. 46th SI.. New York 16, N Y 
Phone: JUdton 67930-1-2 



Startling! Unique! Atriaimcd: 

M00ND0G a 
ON THE STREETS 1 
OF NEW YORK J 

MARS RECORDS \ 

IMREP— A?) 

m MARS RECORDS— Suite 200 £ 

■ 1SI Welt 44th St., N Y. 3«, N. Y. B 



^OUR TICKET TO 

SALES RESULTS- 

' the ADVERTISING COLUMNS Of 

THE BILLBOARD! 



34 



MUSIC 



•111.1,' 71 
THE BILLBOARD 



MAY 16, 1953 



The Billboard Music Popularity Charts 



. . . for Week Ending May 9 



TOP COUNTRY & WESTERN RECORDS 



America ! NEW Piano Sensation 

BILLY 
LIEBERT 

"I'll See You in My Dreamt" 
"I'm Forever Blow nq Bubbles" 

Imperial BI69 

^penal ftecoiuls 



This Week's Territorial 
Best Sellers to Watch 



City-by-city listings arc based on laic reports secured via Western Untoa 
messenger service from lop country and western dealer* and luke box opera- 
tors in each ot the markets listed. 



RIDING HIGH 

CARL SMITH 

singing 

"JUST WAIT TILL 
I GET YOU ALONE" 

Columbia 21087 

TANNEN MUSIC, INC. 

1« W. 54th St.. NYC. 




Flip to "Market Place" 
PAGEEOi 



GIVE TO THE 
RUNYON CANCER FUND 



Dallas-Fort Worth. .. RUB A DUB DUB 

H. Thompson, Capitol 2445 
TOO YOUNG TO TANGO 

Sunshine Ruby, Victor 20-5250 
Cincinnati. .. I'M SCARED TO GO HOME 

Jimmie Osborne, King 1193 
Nashville. . . .YOU'RE A REAL GOOD FRIEND 

E. Tubb-R. Foley, Decca 28634 
I'LL SIGN MY HEART AWAY 

H. Thompson, Capitol 2445 

New Orleans RUB A DUB DUB 

H. Thompson, Capitol 2445 



Territorial Best Sellers 



City-by-city listings are based on late reports secured ris Western Union 
messeniter service Iron- lop country and western dealers and iuke box opera- 
tors in each ot the markets listed 



DallasFt. Worth 



1. Mexican Joe 

J. Reeves, Abbott 

2. No Help Wanted 
Carlisles, Mercury 

3. Kaw-Liga 

H. Williams, l.-G-M 

4. Take These Chains From My 

Heart 
H. Williams, M-G-M 

5. Bumming Around 
T. T. Tyler, Decca 

6. Last Waltz 

W. Pierce, Decca 

7. Rub a Dub Dub 

H. Thompson, Capitol 

8. Knot Hole 
Carlisles, Mercury 

9. Too Young to Tango 
Sunshine Ruby, Victor 

10. Just Wait Till I Gat You Alone 
C. Smith, Columbia 




a smash 

HIT! 



'THIS ORCHID 
MEANS 
GOOD-BYE 1 

recorded by . . . 

Carl Smith 

Columbia 21087 

li> Jimmy Wakely 



Capitol 2484 

Charlie Core 

King 1227 



FAIRWAY 

MUSIC CORP. 

6365 Selma Ave. Hollywood 28, Calif. 



Houston 



1. Mexican Joe 

J. Reeves, Abbott 

2. Take These Chains From My 

Heart 
H. Williams, M-G-M 

3. Red Rose 

S. Willet, Four Star 

4. 1 Haven't Got the Heart 
W. Pierce, Decca 

5. Big Mamou 

L. Davis, Okeh 

6. Kaw-Liga 

H. Williams. M-G-M 

7. Last Waltz 

W. Pierce, Decca 

8. I Couldn't Keep From Cryin' 
M. Robbins, Columbia 

9. Price for Loving You 
R. Price, Columbia 

10. Restless Heart 

S. Whitman, Imperial 



Cincinnati 



1. No Help Wanted 

Carlisles, Mercury 

2. Seven Lonely Day 
B. Lou, King 

3. Red Rose 

S. Willet, Four Star 

4. I'm Scared to Go Horn. 
J. Osborne, King 

5. Big Mamou 

L. Davis. Okeh 

6. Your Flying Days Are Thru 
J. Skinner. Capitol 

7. Mexican Joe 

J. Reeves, Abbott 

8. Take These Chains From My 

Heart 
H. Williams, M-G-M 

9. Your Chealin' Heart 
H. Williams. M-G-M 

10. Last Waltx 

W. Pierce, Decca 



Nashville 



1. Your Cheatin' Heart 

H. Williams, M-G-M 

2. This Orchid Means Goodbye 
C. Smith, Columbia 

3. Take These Chains From My 

Heart 
H. Williams, M-G-M 

4. Last Waltz 

W. Pierce, Decca 
o. I Couldn't Keep From Cryin' 
M. Robbins. Columbia 

6. You're a Real Good Friend 
R. Foley & E. Tubb, Decca 

7. Mexican Joe 

J. Reeves, Abbott 

8. I Haven't Got the Heart 
W. Pierce, Decca 

9. I'll Sign My Heart Away 
H. Thompson, Capitol 

10. Rocket to the Moon 
M. Mullican. King 



New Orleans 



1. Your Chealin' Heart 

H. Williams. M-G-M 

2. Ramblin' Man 

H. Williams. M-G-M 

3. Rub a Dub Dub 

H. Thompson. Capitol 

4. No Help Wanted 

H. Thompson, Capitol 

5. This Orchid Means Goodbye 
C. Smith, Columbia 

6. No Help Wanted 
Carlisles, Mercury 



National Best Sellers 



Records are ranked in order of their current national seTlrnt 
importance at the retail level. Results are based on The Bill* 
board's weekly survey among dealers thruout the country I Weeks 

This with a high vo-ume of sales in country and western records. Ia>t I ow 
Week the reverse side of each record Is also listed. Week I Cfcart 



1. KAW-LIGA— Hank Williams 1 

Your Chealin' Hc:irl — M-G-MI7BH 1416: (45)K-1 1416— ASCAP 

*. MEXICAN JOE— J. Reeves 1 

I Could Crv— Ahbou(78irt6: 145)45-1 16 — BM1 

3. NO HELP WANTED — Carlisles 3 

That Hear) Is Nol tor Sale— Mcrcurv(78)7i)02K: (45)70028X45— BM1 

4. YOUR CHEATIN' HEART— H Williams 4 

Kav.-l.iya— M-C,-VII7tlill416: (45IK-1I4I6 — BMI 

5. LAST WALTZ— W. Pierce 5 

I Haven't Co, the Hurt — DsKfTllM^M: (45)0.285.4 — BMI 

6. TAKE THESE CHAINS FROM MY HEART— H. Williams — 

Ramblin" M;,n— M-C-MI78II 1479: (4SIK-1 1479— BMI 

7. BUMMING AROUND— T. T. Tyler 8 

Jealous l.ov-— rie<-,7H)2B.579: (45)9-28579 -BMI 

8. THIS ORCHID MEANS GOODBYE— Carl Smith 7 

Jusl Wait Till I fiel You Alone— Coll78l2ll>87; (45)4-21087— BMI 

9. FOOL SUCH AS I— Hank Snow — 

(til Who Ire— -i Kksine— VI78>2»-*I>»4- <4S)47-50 1 s' — ASCAP 

10. SEVEN LONELY DAYS— Bonnie Lou 10 

Jusl Out oi RcaLh— Kinc(78 n 192: (4 ■ 192— ASCAP 



13 
E 
16 
13 
8 



Most Played by Jockeys 

Records are ranked in ordei ot the Eteaiest number of pl3va 
on ccun'ry ano western disk Jockey r.idio shows thruout the 

country. Results ate based on The Billboard's weekly sur.cv I Wee** 

Tab a mom disk kKkevs who specialize in country and western IjwI i <m» 

Wert .cords Werk Chart 

1. YOUR CHEATIN* HEART— H. Williams 1 10 

M-G-M, 78)1 1416- (4< iK-1 1416 — BMI 

2. KAW-LIGA — Hank Williams 2 13 

M-GM(78ll 1416 (JsiK-iMto— ASCAP 

3. NO HELP WANTED — Carlisles 3 19 

Mcrcurv(78.7n(l' , K' (45)70028X41 — BMI 

4. MEXICAN JOE— J. Reeves 3 7 

Abbottnmi IIS ,45>4<-l 16— BMI 

h. LAST WALTZ— W. Pierce 6 5 

Dec(7«l?S«*4- (4519-28594 — BMI 

6. KNOTHOLE— Carlisles 5 6 

Mcrcurvl7tti7i.lflO <45 170109X45— BMI 

7. JUST WAIT TILL I GET YOU ALONE— Carl Smith. ... — 1 

Cnl(78,;i0*|-'- i^MOtOJO— BM! 

8 GOIN' STEADY— F. Young 7 18 

Car.i7R.2799- (4<iF.?;«»_BMI 
9. FOOL SUCH AS I— H. Snow — U 

Vi7tt>2n-sm-i <4<U7-M134 — ASCAP 

10. I COULDN'T KEEP FROM CRYING— Marty Robbins.. 8 4 

CoH78)2l075 145,4-21075 — BMI 



Most Played in Juke Boxes 

Records art ranked tn order ot the creates! number ot play* 

on juke boxes thruout the country Results are based on The \ 

Fats Billboard's week'y survey among operators thruout the countr> 1**1 

Week iMnn a nicr- -irvpornor ot country and western record! vVrrk 1 

1. NO HELP WANTED— Carlisles 1 

Mercury. 78)700:j1; i 45 170028X4* — BMI 

2. YOUR CHEATIN' HEART — K. Williams 2 

M-G-M<78)1141(V (451K-1 1416— ASCAP 

3. MEXICAN JOE— J. Reeves 3 

Abbottf78)MI>; (45145.116— BMI 

4. KAW-LIGA— Hank Williams 4 

M-G-MI78.I14I6; (45.K.-1 1416 — ASCAP 

5. LAST WALTZ— Webb Pierce _ 

Dec(78,?» l 94: <J<l9-2R«.4— BMI 

6. I HAVEN'T GOT THE HEART— W. Pierce 5 

Dec,78)2R594: l-X^Vi-WiA — BMI 

6. TAKE THESE CHAINS FROM MY HEART— H. Williams — 
M-G-Mt78H1479: ■■.-,11- — BMI 

8. BUMMING AROUND— T. T. Tvlcr _ 

Dec(78,28579: (45(9-28579 — BMI * 

9. I COULDN'T KEEP FROM CRYING— M. Robbins 8 

Col(78>2l07<: I4S,.U2I075 — BMI 

10. FOOL SUCH AS I— H. Snow. ... c 
V<78,20-50M. (45H7-5034— ASCAP* 



7. Just Wait Till I Get You Alone 

C. Smith, Columbia 

8. Time Changes Things 
L. Friz2ell, Columbia 

9. Playing Dominoes and 

Shootin' Dice 
J. Dolan, Capitol 
10. Death of Hank Williams 
J. Cardwell, King 



Cincinnati 



t Continued jrom page 32 



3. Strange Things Are 

Happening 

R. Buttons, Columbia 

4. April in Portugal 
L. Baxter, Capitol 

5. Pretend 

Nat (King) Cole. Capitol 

6. April in Portugal 

R. Hayman, Mercury 

7. Say You're Mine Again 
P. Como, Victor 

8. Doggie in the Window 
P. Page, Mercury 

9. I Believe 

F. Laine, Columbia 
10. I'm Walking Behind You 
E. Fisher-H. Winterhalter, 
Victor 



Barton Co. Gets 
'Here to Eternity' 

NEW YORK, May 9. — Barton 
Music has acquired the score of 
"From Here to Eternity," new 
Columbia Pictures movie based 
on the best-selling novel by 
James Jones to be released in the 
fall. Frank Sinatra is featured in 
the film, singing the title ditty 
and ' Re-Enlistment Blues." Both 
tunes will also be cut by the 
cl.anter for Capitol Records. The 
score was written by Bob Wells 
and Fred Karger. 

Welk Souvenir Album 
For Early Coral Issue 

HOLLYWOOD, May 9.— An al- 
bum composed of favorite stand- 
ard tunes selected by his admirers 
over a year's penod will be re- 
leased May 15 for Lawrence Welk 
by Coral Records. It will be 
known as "The Lawrence Welk 
Souvenir Album" and features top 
tunes enjoyed by Welk's audiences 
at the Santa Monica Aragon Ball- 
room, where all numbers were 
recorded. 



■ 



MAY 16. 1953 



THE BILLBOARD 



MUSIC 



35 



C & W Record Reviews 



• Continued from page 26 



about a rural chow-hound is pre- 
sented smilingly to an encaging 
bounce. Should win spins. 

r eardrop* 79 

Little Jfmmy pipes the weeper 
warmly Support by I he string band 
is appropriately simple. A pleasant 
side. 



BILL MACK 

Forever 111 Wait for You 7i 

IMPERIAL 8192 — A strong new 
weeper, written by Mack, receives a 
very effective reading from the warb- 
ler as he explains that he will wait 
for his girl forever. Backing is ap- 
propriately doleful. A pood side. 

Thai's What I Uri 

for I.ovlne Yew 71 

New waxing of the rhythmic effort, 
muchly recorded in the field, is han- 
dled capably by Mack, who is backed 
by the combo in hoc-down style. 
Waxing is rather late. 



COWBOY COPAS 

I Can'l Go On 7: 

KING 1200 Copal turn in a p4ea»nl 
reading of a new weeper ballad, with 
bright sound effects from the guitars. 
Not one of Copa's strongest but it 
should please his fans and the jocks. 

A Wreath on the Door 
v oT My Heart . .. 69 

The Iftte of this one is intriguing but 
there is little else to It. It's performed 
in funereal fashion. 



than-avcragc country weeper. Effec- 
tive side that could get spins. 
I'm Just a Fool 
for Yoor Love 69 

A pleasantly melodic oater is sold 
nicely by Van Howard, as he asks 
his girl to tell him how much she 
loves him. 
YORK BROTHERS 

Ever Since We Met 7- 

KING 1206 — Strumming rhythmical 
backing gives the boys a stood lift for 
a pleasing vocal that should keep 
their fans happy. 

The Roek>. Bumpy Road to Love 72 

Swingy dilly is handled nicely by the 
pair in their close-harmony style. 



COl NTRY ALL STARS 

Marie 73 

V 20.5291— The Country All Slan. an 
instrumental group, have a lot of fun 
with the Irving Berlfn oldie, playing 
it willi a swing and featuring good 
guitar and fiddles. Nice wax. 

What's the Reason 72 

Same comment 



FOLK TALENT 
AND TUNES 



JACK CARDWELL 
Lonesome Midnight 7! 

KING 1203 — Moody, bluesy, and , 
with an insistent beat Is this plaint, 
pitched in a minor key. Cardwcll has 
sought for a sound and has achieved 
an effect. A good sfde. 
Can I.... 72 
Jack Cardwcll asks the age old and 
ever new question — can I make you 
mine? Docs it with heart, and it will 
get some play. 



CHARLIE ADAMS 

it iht. Let Me Kindle Your Flame 7 

DECCA 286*6— A bright novelty with 
cute lyrics, is sung with a tot of 
charm by the warbler, over strong 
support from the combo. Singer does 
a good fob here, and side could get 
plays and spins. 
I Hope You're Happy Now.... 71 
Adams sounds sad and Icary on this 
most mournful weeper, crying his 
heart out over his lost love. 



ACE BALL 

Change of Heart ...70 

OKEII 18007 — Ball handles the 
weeper in proper perspective in a 
.vibrato-laden chanting job. 

Home Isnt Home Anymore 71 

The title sounds belter than the tune 
really is. tho it's good enough (or 
some spins. 
KEN MARY IN 

How About a Date? 70 

V 20-5261— A good, bouncy novelty 
receives a snappy performance from 
Marvin. Sfde is both happy and 
IKtenable. 
Now Is the Time for Us 

to Fall In Lose 60 

Marvin sings this new opus ade- 
quately but he is not helped by the 
material. 



HILLBILLY JEWELS 

1 I.ove My Rooster 7! 

DECCA 28672— Cute novelty with a 
lyrfc built around barnyard sounds. 
Tune's construction calls for contrast- 
ing mate and female voices. Should 
get plenty of action by country dee- 
jays. Side could do well as a kidi&k. 
I Told My Pillow. .. 72 
There's a sad. lilting strain to this 
effort of the Hillbilly Jewels. Has a 
true, country sound and effective 
liar monies. 



JESS Wil l ARD 

Drinkla* at the Bar 75 

CAPITOL 2455— Willard has dubbed 
his vofee in a couple of times It's a 
novelty ditty which could catch a lot 
of loot in tavern locations. Verses 
arc clever. 
TIB the Day I Die . . . 67 

Singer switches to a weeper for this 
effort. Strings aid in setting a sad 
scene. 



BILLY McCHEE 

I'm Gonna Buy Me Another Heart ... .7 

m IMPERIAL BI90— Billy McGhcc de- 
livers a warm reading of this country 
ballad. His vocal has an appealing 
sound and carries emotional convic- 
liun 

I'm Your Henpecked Man 73 

The warbler docs a change of pace 
on this side, belting out a country 
novelty with a cute lyric. Tunc fol- 
lows blues construction, with repeated 
melodic pattern. 



DOLLY LONG 
Don't Play Thai Some 7< 

DOT 1165— The Eddy Arnold. Cy 
Coben. Charlie Grean ditty sounds 
like a good one for ops to latch on 
to. 

The Cat-Latin Song 70 

Twist on pig latin is cute alright, but 
seems to need quick explanation of 
how the language gimmick is arrived 
at. The gal and string ork arc good. 



ZEKE CLEMENTS 

If I Had Known 6 

M-G-M 1 1495 — Routine weeper 
gels an adequate vocal by Zeke Clem- 
ents, backed by his music men. 
Every Day Should Be 

Mother's Day 68 

This side is dedicated to Mother. A 
routine performance. 



SAM NICHOLS 
I Want My Alimony 69 

M-G-M 11494 — Cute novelty tells of 
the Missus with an outstretched hand 
and It's chanted to a happy bounce. 
Jukes should find a slot for this 
entry. 

Yellow Roses 65 

Nichols Injects much sincere feeling 
in this reading of the pleasant weeper. 
Should spin some. 



JIMMY DALLAS • 
My Heart Is Yours 68 

SliOME 539— Dallas shows a pleas- 
ing style as he reads this fast-tempo 
ballad. 
Flame or Love. . . .65 
Singer really puts his heart into this 
as he gives out with a torturous 
reading. 



JEANF.TTE HICKS 

Still I Lost You 68 

OK EH 18008— The thrush explains 
that she did all she could to keep her 
man, hut nothing helped. She sings 
it mournfully and so U the backing. 
Tune has a certain sad charm. 
I Think of You and Me. 60 
Same comment. 



VERNE FIEDLER 

lllh Street Rag 65 

AMMO 929— Vcrnc Fiedler, one of 

(Continued on page 39) 



Country Music 

• Continued from page 20 



JOHNNIE AND JACK 
Soulh In New Orleans 7 

V 20-5290— Rural rhumba opus is 
chanted engagingly by the boys to 
fine rhythmic backing. Jocks should 
spin some. Not up to their best wax. 

The Winner of Yoar Heart 70 

Routine oat tine is capably projected 
by the twosome and Johnnie and Jack 
fans should like. 



VAN HOWARD 

Honey, I Want to Be Sure 

IMPERIAL Rio I— The chanter, 
sings a song with style, turns hi a lis- 
tenable performance on this belter- 



■0 



Discovery 

• Continued from page 21 



or in part have become perrenial 
standards. His fame has spread 
to all countries of the English 
speaking world. The impetus 
which he gave to so-called hill 
billy music, in my opinion, set 
in motion the factors which re- 
sulted in making this sector of 
the amusement business into 
matter of world-wide import- 
ance and a source for a high 
percentage of our popular hits. 



would slur words, too, if it 
helped improve the effect of the 
song. Yet on another song, these 
same words would be properly 
pronounced. 

This free way of singing made 
an impression on all of us that 
followed. Many of the country 
artists of today learned to sing 
from Jimmie Rodgers' records. 
Listen to the styles of some of 
our top-flight country stars of 
today and then listen to some of 
Jimmie Rodgers' recordings and 
you will hear the influence. 
They learned to sing the Rodg- 
ers way from the old wind-up 
phonograph in the parlor at 
home, and the-stacks of Rodgers 
records still in the country 
homes of America. 

We feel that Jimmie Rodgers 
did these things for country mu- 
sic. He made it possible for cow- 
boy or country singers to get 
employment on radio stations. 
He was responsible for the sale 
of more guitars than any other 
man. He made the value of 
country songs and records into 
a commercial product that since 
then has been recognized as an 
important part of the music in- 
dustry. He made it possible for 
hillbilly entertainers to be able 
to play theaters and first-rate 
entertainment places. He proved 
that a folk star was a drawing 
card. He opened the gate for 
folk music as it is today, a great 
business with, a great legend 
that a little country boy with a 
guitar can climb the heights of 
fame and fortune. 



Popular Record Reviews 



• Continued from page 26 



Nashville 

WSM added "Mr. D. J., 
USA" to its country schedule 
last Friday night. The half- 
hour show just precedes "Fri- 
day Night Frolic" and features 
a visiting oatune deejay. Roy 
Bayne, of WCNT, Centralia, Ill- 
did the Saturday (9) show with 
Tex Roper, Fulton. Mo. Mack 
Sanders, KFBI, Wichita. Kan., 
and Shol Horlon, WHUN, Sax- 
ton, Pa., are set for succeeding 
weeks. 

Dacca's Rex Allen and Vic- 
tor's Roy Rogers both did 
stands in Birmingham April 
30, with both drawing good 
houses. Allen remained daily 
thru Saturday with record at- 
tendance for the series and 
continued to Nashville for a 
Decca session with Paul Cohen. 
In Nashville, Rex made the 
deejay rounds, appeared on a 
crippied children's benefit, and 
talked "Grand Ole Opry" busi- 
ness with WSM's Jack Slapp 
before leaving for his Wilcox, 
Ariz., Homecoming, Saturday 
and Sunday (9 and 10). He 
opens at the Las Vegas, Nev., 
Thunderbird with The Sons of 
the Pioneers May 14. for 
two weeks. . . . Spinner Cliffie 
Rodgers. WHKK. Akron, is 
heading the movement for Na- 
tional Country Music Day. A 
bill was introduced in Con- 
gress recently by Rep. Arthur 
Winstead, Mississippi, which 
would designate May 26 as the 
day. Rodgers is currently pro- 
moting letters from fellow 
deejay's to Washington urging 
support. 

Martha Carson, The Car- 
lisles, Sally Holmes and Mattie 
O'Neil, Auiry Inman and 
Amber Sisters will be spon- 
sored in Richmond, Va., May 
31 by Bill Railey's Record 
Shop. . . . Mervin Shiner is set 
in Niagara Falls, N. Y. t Sunday 
(10) by Ramblin' Lou Schriver, 
of WJHL, after his successful 
date featuring WMVA's Doc 
Williams. April 25. . . . Tom 
Bradshaw, Lee Boaurhamp 
and Uncle Ted Tatar, WHYU, 
in Newport News, Va., were 
hosts to Wilma Lee and Stoney 
Cooper. Tex Ritier, Johnnie 
and Jack and Kitty Wells dur- 
ing their recent showings. . . . 
Smiley Burnetie is at fishing 
with Si Siman and John 
Mahaffey in Southwest Mis- 
souri The Jordanaires cut 

new sides in Springfield, Mo., 
last week. . . . Eddy Arnold's 
"To Mother" album will be a 
feature of all Las Vegas watt- 
ers on Mother's Day. The plan 
was set by Arnold's manager, 
Tom Parker, in conjunction 
with Arnold's current Hotel 
Sahara playing. . . . Skeets Mc- 
Donald is in for two weeks at 

Detroit's Dixie Belle Ricky 

Riddle was featured guest on 
WLS "National Barn Dance" 

recently Homer and Jethro 

headed the Akron Armory bill 
Sunday (10). . . . WLS's Red 
Blanchard was in St. Louis for 
the Lion's Club Convention, 
where he presented a fellow 
Lion ii. nomination for deputy 
district governor. . . . Red Foley 
heads the "Grand Ole Opry" 
cast at Dean Turner's "Cow- 
town" in Fort Worth, May 28. 
Del Wood was the recent fea- 
ture that drew record attend- 
ance. 

Joe (Cannonball) Lewis 

(M-G-M) is setting top Cincin- 
nati area personals on the 
strength of waxing "Only in 

Dreams," that's kicking off 

Birmingham's WVOK is airing 
Rebe and Rabe (Tennessee), 
Othell Sullivan and Lee Wil- 
liams, who recently moved 
from Carrolton, Ga. . . . Jimmy 
Tyler, Ed Harris and Uncle 
Remus are heading the live 
cast at Birmingham's WILD.. 
. . . Pete Cassell (Mercury) is 
doing live and record chores at 
WCAN, Milwaukee, after leav- 
ing WEAM, -Arlington, Va 

WHYU, Newport News, Va., 
features Pat Patterson and bis 
Showboys, Danny Payton and 
Rhythm Playboys, and Hudge 
Woolard and Blue Steel Boys 

on live watters Jimmie 

Davis was Space Cooley's 
guest on TV today between 

dates on his California tour 

The Bob Wills' (M-G-M) group 
recently lost featured vocalist. 
Jack Loyd, who has set up a 
Long Beach, Calif., residence 

with an eye on local offers 

The Beaver Valley Sweet- 
hearts, Homer and Jethro, Red 
Blanchard. and Augie Klein 
(Continued on page 39) 



getting some action via the Earths 
Kill slicing on Victor <fn Turkish). 
The chantress hands it a bright vocal, 
over an oriental -flavored backing. 
Side is a strong one and with enough 
exposure it has a chance to move out. 
Watch il. 

Coconuts 73 

The bouncy rhythm novelty which 
was around a year or so ago, is sold 
by the canary, with the ork backing 
her solidly. Side is cute and rates a 
lot of spms. 



Go Away... .71 

Same slow beat, with male voices 
chiminit in on Roberta Lee's lead; 
but tunc has not the attraction of the 

nip. 



SUNNY GALE 

Send My Baby Back to Me 71 

V 20-530*— Rhythmic item is pro- 
jected strongly by the thtush. It has 
iin infectious beat and should do 
okay on the boxen 
Meanwhile 74 

The hcautiful ballad is warbled 
simply and tastefully by the song- 
sires* Manv wilt enjoy this etching 
and it could return some loot. 



MEL BLANC 

Somebody Stole My Gal 77 

CAPlTOf. 2470— Mcl Blanc, backed 
by Lou Busch and the Tinkle Toe 
Four, shout;., sinys. whistles and hums 
the lyrics to this wild version of the 
oldfc. Lou Busch aids him with fine 
8B-ing and the combo supplies a beat. 
It's a happy side and should garner 
a heck -of -a -lot of jock spins. 
Love Me ... 74 

The comic has a lot of fun as he 
tells of his narcissus complex. Lou 
Busch again supplies spirited piano. 
Kids and Blanc fans should enjoy this 
cutting. 



EILEEN BARTON 

Pot Luck T7 

CORAL 609H6— In musical theme and 
lyric idea this ditty dcrfves from "If 
I Knew You Were Coming I'd've 
Baked a Cake." Maybe the gal can 
do it again, with a similar flavored 
tunc. She punches all the way on the 
ditty, and with exploitation it could 
get action. 
A Pretty Maid Milking Her Cow.... 72 
The folk tune is ghen an attractive 
reading by Eileen Barton, backed by 
slick orchestral work by Jack Plcls. 
It's a side out of the ordinary run, 
and will appeal to some deejays. 



VICTOR YOUNG 

Anna 74 

DECCA 2 It — A beautiful perform- 
ance of the Silvano Mangano click. 
In a gentler, somewhat prettified ver- 
■ lion. Probably too late to do much 

good. 

The Call of the Faraway Hills . 74 

The Victor Young siring* play this 
one sweetly, for a fine mslrumental 
waxing. Melody is from the movie, 
"Shane." Good program wax. 



BLIND BLAKE 

Hold ":m Joe — Jump la the Line — 

Wheel nnd Tarn Me 73 

KING 1215— Infectious calypso item 
is done- smartly by Blake, the rhythm 
combo iind vocal group. Good listen- 
ing. 

A Conch Ain'l Got No Bone 71 

Previously issued in album form, this 
Bahamian calypso ditty has lots of 
spirit and should vet spins for change 
of pace reasons if nothing else, 



DON HOWARD 

Why Must I Love You7 72 

CORAL 60987— It's the same wailing 
sound that once clicked for Don 
Howard. Watch it — merely on the 
basis of what once happened. 
You Can Live 

With a Broken Heart 71 

Doit Howard gets his caterwauling ef- 
fect on this side too. Same comment. 



HARRY JAMES ORK 

Ruby -.7- 

COLUMBIA 39994 — It's getting 
somewhat late to share the loot on 
this tune. Be that as it may. Harry 
James and Columbia like to make 
nice sides, and this is one — relaxed 
and full of mood. It's one of the 
ork's most commercial in a long time. 

Palladium Party 76 

There's an engaging riff to this one, 
and it is given imaginative treatment 
by Harry James. It's relaxed and 
swingy. with touches of the Glenn 
Miller ork. Could grab spins. 



LU ANN SIMMS 
Hand-Me-Down Heart , 72 

COLUMBIA .19991— Thrush tackles a 
real country weeper and turns in a 
sensitive performance. Faith ork 

' backs in the pop vcm 

I Wouldn't Want It 

Any Other Way 69 

Miss Simms sells this ballad pleas- 
antly with the aid of a nicely-ar- 
ranged backing. 



LINDA SHANNON 
The Ring 71 

KING 1211 — Miss Shannon docs 
nicely with a weeper ballad. 
|My Love! Don't Desert Me, . . .69 
Another pleasant new ballad done in 
okay style, 



BILL HAYES 

I'm So Lonesome I Conld Cry 72 

M-G-M 11492— Hayes sings the Hank 
Williams weeper gently for a side that 
should win some deejay exposure. 
There's Music in Yoa .... 68 

The fflm ditty, from "Main Street to 
Broadway," is resonantly sung by the 
TV star. A listcnable slicing. 



JUNE VA1.LI 

Many Are the Times 7! 

V 20-5298— This middle-Europe type 
waltz has passion and schmaltz. It is 
beautifully sung by June Valli to a 
romantic backing by Henri Rene. No 
action has yet taken place on the 
tune, tho Don Cornell cut It about a 
month ago. 
Bras* King Love..,, 73 
June Valli has an unusual side here. 
Ditty is country -flavored, yet has a 
Continental sophistication. The Vic 
tor thrush sings it for all it's worth, 
which is plenty. Henri Rene has sup- 
plied a backing which catches the 
sounds of the carnival. Good wax. 



DEL WOOD 

Elmer's Tune , 7 

REPUBLIC 7043 — Typical honky- 
tonk reading of the standard should 
do well lor the gal pianist. 
Jersey Bounce.... 75 
Ditto. 



ART MOONEY'S LITTLE BAND 

Say "SI SI" 7 

M-G-M 11496— Alan Foster and the 
Clovcrleafs hand the oldie a good 
reading quietly by Art Mooney's 
liltlc ork. With the play the tune is 
getting via the Mills Brothers disk, 
thfs version could snare a liltlc bit of 
the loot. 

If 1 Had a Golden Umbrella ... .75 

Here's a eule effort, and it's sung in 
rhythmic style by the Clovcrleafs over 
tinkling hells, hand - clapping and 
bright backing from the Mooncy 
crew. Could get spins. 



CECE BLAKE 
Alibis 72 

VERNON 7B178— Songstress shows a 
nice form as she socks across this 
novelty. It's a bright vocal. The 
Costa ork sets a solid beat. Jockeys 
could spin this one. 
Heartless. . . .66 

Miss Blake turns to a love ballad for 
this effort. Tho she gets a lot of 
heart into it, flip shows that rhythm 
tunes arc more down her alley. 



JACK SMITH 

Knothole 71 

CORAL 60991 — This happy item 
should be good for some spins. It's 
one of Smith's best waxings, and the 
tune, new a hit in the c.&w. field, 
could help it get some action. 

Vaya Con Dies 67 

Spanish type item loaded with the ex- 
pected mission bells, etc.. means 
"May God Be With You." Smith 
does his usual and capable job. 



BETTY BREWER 

Your Cheatln' Heart 7* 

V 20-5292— Brewer gal sings well, but 
why hand the ballad to a polka-like 
ork for an up-tempo reading? 

Gotta Go Weedin' 76 

The ork and a Weavers style vocal 
group come thru with a folk-lfke 
waltz item for a listenable side 



THE HOLIDAYS 

Rolling River 71 

KING 1217— Group tackles a pleas- 
ing waltz item for a listcnable disk. 

Ima-Llkn-Yoii (Pizza Pie) 68 

The piz/a pic eaters — and some 
others — might like this ode to tomato 
pie. Lou Stein fronts the ork. 



AL JOLSON 

When the Red. Red. Robin Comes Boh, 
Bob. Bobbin' Along 75 

DECCA 2K697— Re-issue sparked by 
the current action on the oldie should 
get some of the coin. 
I'm Sitting oa Top of the World. . . ,75 

Another good rc-issue. 



(BIGSi HOWARD ORK 

Scrap of Paper 71 

V 20-5299— A simple, heartf elf ver- 
sion of the smcerc melody — this time 
in four-tour time. Joya Shcrrill belts 
out a vocal that has some pop appeal 
and some rhythm and blues appeal. 
Should get spins 

Big Mamou 74 

The Cajun-flavorcd ditty is given an 
engaging treatment here — r.&b. fla- 
vored. The lyrics are taken by con- 
trasting male and female voices 
Plenty of beat. May share a bit of 
the loot. 



ROBERTA LEE 
Why, Darling, Why? 1 

DECCA 28702 — A nicely- produced 
side. Roberta Lee's solid vocal is 
backed by a male chorus and smart 
instrumental accotnpanbnenL It's got 
a slow, measured beat. 



JOHNNY GREEN ORK 

Take the High Ground 69 

M-G-M 30778- March from the title 
flicker is heard in a spinied waxing. 
MIKLOS R07.SA ORK 

Triumphal March 64 

Brassy march is excerpted from Mik- 
los Rosza's film score to "Quo 
Vadls." Slight sales action is pre- 
dicted, 



THE PLAYMATES 

My l.mr Was Wasted on You 61 

SKYLARK 5$0— Mill* Brother, type 
of vocal group docs nicely with a 
fairly good ballad. 
You Never Get Too Old 

to Fall In Love 68 

Jocks should listen to this for some 
nice change of pace lyrics. Ops cao 
use in many locations. 



MIKE PF.DICIN QUARTET 

Love Every Moment You Live 61 

20th CENTURY — Old timcy flavor 
marks this rhythm ditty by the Mike 
Pcdicin Quartet. 

Kiss-Kfm-KUl 65 

Quartet belts out a novelty in this 
ditty. Similar to flip in its nostalgic 
touch. 

(Continued on page 39) 



36 MUSIC 



THE BILLBOARD 



MAY 16, 1953 



YOUR SPRING 
TONIC from 

GOTHAM! 

The Good Little Record 
That's Not on the Charts! 



DORIS 
BROWN 



.JJ.ii. 



.GQTHnm* 



RECORD G 290 



It's Cxciting! 



TNT 
TRIBLE 



RECORD G 294 



The Billboard's Music Popularity Charts 



. For Week Ending May 9 



A Record That's 
DIFFERENT.' 
Please Listen To It 

BAGBY TRIO 

RECORD C 291 



Toy know O o t It a in >•. Spiritual 
Headquarters. Here is the strong- 
oat array of SpfrJfuafs fhaf w« 
kava hod in yean. 



Beyond Hm Sunset Jhr Har- 
monising Four 
C 737 

Mother i Prayer — CBS Trum- 
p«rre*n and H*rmoniiing Four 
C 738 

|mui Will Carry Yon Tarn — 
Angtlk Gospel Singers 
C 729 

In That Creif Judgment Morning 
—-Clara Ward 

C 735 

This Is Like Heaven to Ma- 
Echo Gospel Singer* 
C 730 

Say a Prayer for the Boys in Korea 

—Evening Star Quartet 

C 732 
lesus Step* Right In— 

Devi's Sntars 

C 736 



ATTENTION 

RADIO STATIONS! 

We would like to service more station) 
than are on our present sample list. 
But our budget rt limited. If you will 
send $1.00 to cover postage and pack- 
ing, we will be glad to send urn pics. 
Indicate whether you play Spirituals — 
Rhythm — White Sacred — Folk. 

■dltk - 

1626 Fedcrol II., Philadelphia, Pa. 



TOP R & B RECORDS 



National Best Sellers 

Records are ranked in order of Iheir current national selling 
importance at the retail level. Results are based nn The Bill- 
board's weekly survey among dealers ihruout the country with [ Week* 
This a high volume of sales in rhythm and blues records. The Last ! ea 
Week reverse side of each record is also listed Week 1 Chart 

1. HOUND DOG— W M. Thornton 1 8 

Ntchl Mare— Peacock 1612— BMI 

2. I'M MAD— W. Mabon 3 3 

Night Latch— -Che** 1538— BMI 

3. RED TOP— King Pleasure 7 7 

Jumpin' With Symphony Sid — Prestige 821 — BMI 

4. I WANNA KNOW — Du Droppers 4 5 

Laughine Blues— V(78 .20-5229: (45j47-522«*— BMI 

5. (MAMA) HE TREATS YOUR DAUGHTER MEAN— 

Ruth Brown 2 17 

R. B. Blues— Atlantic 986— ASCAP 

6. GOIN* TO THE RIVER— Fats Domino 8 4 

Come to the Mardi Gras— Imperial 5231 — BMI 

7. BEAR CAT— R. Thomas Jr 5 5 

Walkin' in the Rain— Sun Itil — BMI 

8. HELP ME. SOMEBODY— Five Roy ales — 1 

Crazy, Crazv, Crazy— Apollo 446— BMI 

9. CRAWLW— The Glovers 6 10 

Yes. It's You— Atlantic 989 

10. GOING TO THE RIVER— C. Willis 10 2 

Baby Has Left Me Again— Okehi 78)695 2; (45)4-6952— BMI 



Most Played in Juke Boxes 

Records are ranked in order of the greatest number of plsyt 
nationally In juke boxes. Result! arc bated on The Billboard'! | Weeks 

This weekly survey among operators Ihruout the country using a Last | oa 

Week hith proportion of rhythm and blues records. Week Chart 

1. HOUND DOG — W. M. Thornton 1 7 

Peacock 1612 — BMI 

2. I'M MAD — W. Mabon 3 4 

Chess 1538 — BMI 

3. (MAMA) HE TREATS YOUR DAUGHTER MEAN— 

R. Brown 2 13 

Atlantic 986— ASCAP 

4. BEAR CAT— R. Thomas Jr 4 S 

Sun 181 — BMI 

5. CRAWLIN' — Clovers 4 7 

Atlantic 989 — BMI 

5. GOIN' TO THE RIVER — C. Willis 6 3 

Okeh(78>695:: (45)4-6952— BMI 

7. RED TOP— King Pleasure 10 2 

Prestige 821— BMI 

(. LET ME GO HOME WHISKEY— A. Milburn — 4 

Aladdin 3164 — BMI 

8. OFF THE WALL — Little Walter — 1 

Checker 770 — BMI . 

10. HITTIN' ON ME— B. Johnson — 1 

Mercury 70116— BMI 1 

10. TELL ME, MAMA— Little Walter ' — 2 

Checker 770 — BMI 



Rhythm & Blues Record Reviews 



• Continued from page 26 



Blues la My Heart and 
Tears in My Heart 73 

A smooth after-hours blues is sung 
effectively by the chanter, over bluesy 
ork backfng. Deejays should use it. 



has a lot on the ball and with the 
right material could Hum out 



THE FALCONS 

You're Ike Beating of My Heart T 

SAVOY 893— Here's a good side by 
the Falcons, new group on the label. 
The boys handle the pretty ballad 
warmly, showing off smooth harmony 
and a tistenablc lead. Side is attrac- 
tive and *>ith exposure could get 
some action. Good debut for the 
boys. 

It's You I MIM....73 
Croup does another effective job here 
on a pleasant effort, but the flip has 
much more power. 



JOHN I ' I HOOKER 

Ride Tfl 1 Die 77 

MODERN 901 — Beat is persistent 
and above it Hooker chants the some- 
what ribald lyrics wfth enthusiasm. 
An exciting side that should do well 
on the coin boxes. 

It's Stonnln' and Ralnia' 74 

Blues ballad i* projected with sym- 
pathy by the warbler to Southern- 
style backing featuring whining gui- 
tar*. 



MELVIN DANIELS 
111 Be There 7i 

RPM 3#3 — Daniels shouts a powerful 
side here for an uninhibited slicing 
with plenty of excitement. Bears close 
watching, for it could break out 

Boogie In the Morteliehf 74 

Effort has a good beat and moves 
well. Should do okay on the coin 
boxes. 



ROSCOE GORDON 
We're AB Loaded 79 

RPM 384— Here's a good side by 
Roscoe Gordon featuring the chanter 
in a shout vocal over a hand-clapping 
backing by the sidemen Material 
isn't outstanding, but the performance 
is alive, si-.-" 1 .! pull coins. 

tomorrow May Be Too Late 73 

The warbler does another effective 
job here, this time on a pulsating 
rhythm effort that sJ resses a hefty 
beat by the ork. Il could get some 
plays. 



SWIMMING SAX h a m ORK 

Henry , 1 

STATES 117 — Thrush Gloria Irving 
comes thru with a strong performance 
of a jump blues that begs for more 
attentive romance. Backing la okay, 
but could have been stronger. 

You Let My Love Grow Cold 71 

Weeper ballad is wafted convincuiRly 
by Miss Irving. Another good per- 
formance by the warbler. The thrush 



JOAN SHAW 

You Drive Me Craay 7< 

GEM 205 — Thrush sings the sexy 
ditty piercingly to slim ork backing. 
There should be some loot around 
for this one. 
Whj Don't You 

Leave My Heart Alone.... 69 
Miss Shaw walls the sad blues con- 
vincingly. 



RHYTHM AND 
BLUES NOTES 

By BOB ROLONTZ 

The Gale Agency is negotiating 
with Joe Louis to go with the 
r.&b. package being sent out in 
July by the agency. Louis broke 
in his vaudeville act at the Apollo 
Theater, New York, about a 
month ago. If the unit, which will 
feature Ruth Brown, The Clovers, 
Wynonie Harris, and the Erskine 
Hawkins ork, signs Joe Louis it 
will make the package complete. 
If not, it is possible that Louis 
Jordan will go with the unit. 

Ruth Brown, and Billy Ward 
and his Dominoes, did a week at 
the Bandbox, New York, this 
week. Ruth Brown is being held 
over another week, after which 
she will go out on one-nighters 
from May 27 to June 7 with 
Sonny Stilt. Ruth, Stitt and The 
Orioles will play the Troy .Ar- 
mory on May 29. . . . Billy Shaw, 
head of Shaw Artists, flew to Ber- 
muda today for a three-day holi- 
day. ... A new club has been 
opened in Jacksonville, Fla., 
called the El Sambo. First act 
featured is the Five Keys. 

Fats Domino was unable to ful- 
fill his one-nighter engagements 
in Louisiana, Alabama and 
Georgia from May 1 to May 6 due 
to illness. The singer has 
recovered. . . . Deejay Bill Wil- 
liams, of WBOY, in Tarpon 
Spring, Fla., is presenting a one- 
hour r.&b. show daily, and is 
hoping diskeries will send him 
platters to spin. . . . Atlantic Rec- 
ords has pacted singers Hal Paige 
and Chuck Norris. Their first wax 
will be released next week. , . . 
Rose Murphy, who has been in 
England for the past three months, 
has had her engagement there ex- 
tended thru to September. The 
thrush is a big hit in the British 
Isles. 

Vivian Greene goes into Den- 
ver's Chenelyn Inn next week. 
. . . Jim Johnson's Quartet now at 

the Katz 'n Kitten, Denver night- 
ery. . . . Denver was visited by 
Joe Liggins' Honeydrippers ork 
last week when the crew played 

the Rainbow Ballroom there 

Selika is now playing organ at 
the Hossonian Lounge, Denver, 
and handling piano work as well. 
... La Verne Baker plays the 
Roy ale in Baltimore on May 15 
and the Howard in Washington, 
D. C, on May 29. In between these 
dates she will play theater one- 
nighters in Virginia. 



GENE AMMONS 

Red Top 7. 

UNITED 149 — The tune now moving 
up in the r.Ab. field is handed a 
capable gang vocal by the sfdemen, 
with Ammons contributing listenable 
sax stylings. Should pull spins. 
Just Chips.... 44 

This one starts out in solid style as a 
wild buck dance, then goes steadily 
downhill as the ork comes In play- 
ing a mess of ineffective material. 
Ammons gets some work in on sax. 



THE CHECKERS 

Ghost of My Baby 7< 

KING 4626 — The group has a mys- 
terious musAal talc to tell here and 
they project it with effectiveness. 
Side should get air spins and return 
some coin. 
I WassSM. Knew. . . U 
A routine job by Use Checkers with 
only token action in prospect. 



SCHOOLBOY PORTER 

Lonely WaU 74 

CHANCE 1132 — Slow instrumental 
has Porter blowing a sensitive sax. 
Hammond organ in the background 
makes for nice contrast. 

Satall Squall 45 

Tempo pkks up on this side, and 
things get fairly torrid. The excite- 
ment, tho, scums a little synthetic. 



THE BI.ENDt.MS 

I Don't MIm You Anyaaore ".» 

M-G-M 1148S— The Blenders do a 
nice )ob with this smooth ballad. 
Boy's style is very clean for a strong 
r.&b. side, but it could get pop plays, 
too. 

If That's the Way 

You Want It, Baby 65 

Same comment. 



HADDA BROOKS 

Drrttmin' and Cryfn' 72 

OKEtl 6962— Miss Brooks is in fine 
voice as she gives a very sensitive 
reading on this slow ballad. Quiet 
ork backing adds flavor. 

Yets Let Mr Love Get Cold 60 

When thrush sings it straight, side 
has potential, but there are too many 

(Continued on page 37) 



'Can Can 7 Wax 
Session Set 

NEW YORK, May 9. — '.Ian 
Livingston, Capitol Records' vee- 
pee in charge of artists and re- 
pertoire, arrives -iere from the 
West Coast Monday (11) for a 
series of huddles with Eastern di- 
vision diskery brass, and to su- 
pervise the ordinal cast waxing 
session of the Cole Porter musi- 
cal, "Can Can." The legit musi- 
cal's cast wiT be recorded in an 
all-day session next Sunday (17). 

Livingston is expected to stay 
here for several weeks before re- 
turning to Capitol's West ' ->ast 
headquarters. 



Progressive Skeds 
Album Sessions 

NEW YORK, May 9. — The 
Progressive label, jazz diskery 
headed by Gus Grant, Harry Sul- 
tan and Irwin Gewirtz, has sched- 
uled waxing sessions in upcoming 
weeks to provide for enough ma- 
terial to give the diskery 15 long- 
playing albums by the end of 
1953. 

Most recent sessions were cut 
by a Chuck Wayne group. The 
label also signed Tony Fruscella, 
trumpet, to a contract. 

The Wayne sides were made 
with Bru Moore, George Du- 
vivier, Ed Shaughnessey and 
Harvey Leonard. Progressive also 
used Zoot Sirris for four sides 
after getting permission from 
Prestige Records which holds a 
contract with Sims. 



Take mi} u>ct4 
fa it! 




"THE LORD'S BEEN 
GOOD TO ME" 

B W 

"A HAPPY LIFE" 

AMONG THE HITS TO COME OH 




RECORDS 

3319 PLANK RD. BATON ROUCE 



A Sure Fire HIT! 

BOBBY MITCHELL 

Or The Toppers 

"Rack 'Em Back" 



"I'm Crying' 



junpenal 



ftecotds 



6425 Hollywood Blvd.. 



Soon II CoatTt-CouH 

Sovoy #t91 

"I WANNA 
KNOW" 

By DOLLY COOPER 
Compare & Coiuime Yourself 



SAVOY co c °nc 

58 Morkel St., Nework, N. J, 



Hottest Record In N. T 

'.prtodinq 

'A BEGGAR FOR 
YOUR KISSES" 




IT'S A HIT ! 
ANDREW WIDEMAN 

12 yr or old Wonder Boy of 
NBC "STAR-TIME" tinging . . . 

"MAMA'S LITTLE BOY 
GOT THE BLUES" 

and 

"I'M NOT A CHILD 

ANYMORE" JUBILEE 5117 



JUBILEE RECORD CO Inc. 
315 W. 47th St., N. Y., N. Y 



Breaking Big.' 
A Disk Jockey Pick! 

"I'M GLAD" 

by 

MITZI MARS 

ON CHECKER NO. 773 

CHECKER RECORDS 

48S8 S. Cottage Crave Ave. 
Chicago, Illinois 



THE BILLBOARD is 

the only trade *<flfl'|j»* 
paper covering the * ^ilnw e* 
general showbusi- 
ness field with an audited 
paid circulation. 



Copyr 



MAY 16, 1953 



THE BILLBOARD 



MUSIC 



This Week's Territorial 
Best Sellers to Watch 

Records listed under "Territorial first Seller! to Watch" have appeared for 
the first time this week on any of the charts. Those are spotlighted for the 
convert tcocc of dealers sod operators in other markets. 

Cincinnati 

Washington. D. C.-Ballimore. Md THESE FOOLISH THINGS 

REMIND ME OF YOU 

Dominoes, Federal 12129 
Lot Angeles. . . .CAN'T DO SIXTY NO MORE 

Du Droppers, Red Robin 108 



Territorial Best Sellers 



Listings ire based on late tales reports secured via Westers Union messenger 
service from top rhythm arJ blue* dealers and hike boi operators in tit* 
markets listed. 



Charlotte 



1. I Wanna Know 

Du Droppers, Victor 

2. Goin' to the River 
Fats Domino, Imperial 

3. Halp Ma, Somebody 
Five Royales, Apollo 

4. Crawlin' 
Clovers, Atlantic 

5. I'm Mad 

W. Mabon, Chess 

6. Lei Me Go Home WfaUker 

A. Milburn, Aladdin 

7. 24 Hours 

E. Boyi, Chess 

8. So Long 

L. Price, Specialty 

9. Pappa 

B. Brown, Gotham 
10. Baby, Don't Do It 

Five Royales, Apollo 



Atlanta 



1. I Wanna Know 

Du Droppers, Victor 

2. Hound Dog 

W. M. Thornton, Peacock 

3. Woke Up This Morning 
B. B. King, RPM 

4. I'm Mad 

W. Mabon, Chess 

5. Bear Cat 

R. Thomas Jr., Sun 

6. Help Me, Somebody 
Five Royales, Apollo 

7. (Mama) He Treats Your 

Daughter Mean 
R. Brown, Atlantic 

8. Tell Me, Mama 
Little Walter, Checker 

9. Goin' to the River 
Fats Domino, Imperial 

10. So Long 

L. Price, Specialty 



St. Louis 



L I'm Mad 

W. Mabon, Chess 

2. Hound Dog 

W. M. Thornton, Peacock 

3. Bear Cat 

R. Thomas Jr., Sun 

4. Red Top 

King Pleasure, Prestige 

5. (Mama) He Treats Your 

Daughter Mean 
R. Brown, Atlantic 

6. Goin' to the River 
C. Willis, Okeh 

7. Is It a Tream? 
Vocalecrs, Robin 

8. You're Mine 
Crickets, M-G-M 

9. Baby, Don't Do It 
Five Royales, Apollo 

10. Goin' to the River 
Fats Domino, Imperial 



Detroit 



1. Goin' to the River 

C. Willis, Okeh 

2. Way Back Home 
Big Maybelle, Okeh 

3. Hound Dog 

W. M. Thornton, Peacock 

4. Crazy, Crazy, Crazy 
Five Ro- ales, Apollo 

5. I'm Mad 

W. Mabon, Chess 
G. (Mama) He Treats Your 
Daughter Mean 
R. Brown, Atlantic 

7. Bear Cat 

R. Thomas Jr., Sun 

8. Red Top 

King Pleasure, Prestige 

9. I Wannj Know 

Du Droppers, Victor 
20. Hittin' on Me 

B. Johnson, Mercury 



New Orleans 



1. Hound Dog 

W. M. Thornton, Peacock 

2. Goin' to the River 
Fats Domino, Federal 

3. (Mama) He Treats Your 

Daughter Mean 
R. Brown, Atlantic 



4. Help Me. Somebody 

Five Royales, Apollo 

5. Crawlin' 
Clovers. Atlantic 

S. Off the Wall 

Little Walter, Checker 
7. Woke Up This Morning 

B. B. King, RPM 
S. Red Ti p 

King Pleasure, Prestige 
9. I Wanna Know 

Du Droppers, Victor 
10. You're Mine 
Crickets, M-G-M 



Cincinnati 



1. Help Me, Somebody 

Five Royales, Apollo 

2. Hound Dog 

W. M. Thornton, Peacock 

3. Heavy Juice 

T. Bradshaw, King 

4. Crawlin' 
Clovers, Atlantic 

9. Hittin' on Me 

B. Johnson, Mercury 

6. These Foolish Things 
Dominoes, Federal 

7. What's the Matter Now? 
L. Price, Specialty 

8. Woke Ur This Morning 
B. B. King, RPM 

9. 24 Hours 

E. Boyd, Chess 
10. My Kind of Woman 
E. Slay, Savoy 



Washington-Baltimore 



1. I Wan , a KnOw 

Du Droppers, Victor 

2. Hound Dog 

W. M. Thornton, Peacock 

3. Is It a Dream? 
Vocaleers, Robin . 

4. Goin' to the River 

Fats Domino, Imperial 

5. Bear Cat 

R. Thomas Jr., Sun 

8. Crazy, Crazy, Crazy 
Five Royales. Apollo 

7. These Foolish Things 
Dominoes, Federal 

8. I'm Mad 

W. Mabon. Chess 

9. You're Mine 
Crickets. M-G-M 

10. Play Girl 

S. Lewis, Imperial 



Album and LP Reviews 



Popular 



STOP, LOOK AND LISTEN 77 

The Modernaires (1-10") 

Coral (33) CRL 560(44 
The Modernaires, one of the best pop 
croups around today, get a chance to 
show on their exciting vocal work on 
this new disk, which includes eight of 
their recent single releases. The col- 
lection, with the exception of a mod- 
ernized version of "Juke Box Satur- 
day Night." contains favorites of the 
awing era, brought up to date by the 
group's fresh and exciting Interpreta- 
tions. Bent sides arc "Bugle Call 
Rag." "Stop, Look and Listen," 
"Runnin* Wild," "Stompin* at the Sa- 
voy," and "New Juke Box Saturday 
Nighi." This LP should sell well to 
the Modernaires' many fans. 



Chicago 



1. I'm Mad 

W. Mabon, Chess 

2. Hound Dog 

W. M. Thornton, Peacock 

3. Red Top 

King Pleasure, Prestige 

4. Bear Cat 

R. Thomas Jr., Sun 

5. I Wanna Know 
Du Droppers, Victor 

6. (Mama) He Treats Your 

Daughter Mean 
R. Brown, Atlantic 

7. Let Me Go Home Whiskey 
A. Milburn, Aladdin 

8. Goin' to the River 
C. Willis. Okeh 

9. Baby. Don't Do It 
Five Royales, Apollo 

10. Shirley, Come Back to Me 
Shirley & Lee, Aladdin 



I. Hound Dog 

W. M. Thornton, Peacock 
SL Is It a Dream? 

Vocaleers, Robin 

3. Red Top 

King Pleasure, Prestige 

4. You're Mine 
Crickets, M-G-M 

5. Goin' to the River 
Fats Domino, Imperial 

6. Goin' to the River 

C. Willis, Okeh 

7. I Wanna Know 

D. Cooper, SaVoy 

8. I Wanna Know 

Du Droppers, Victor 

9. She's Got to Go 
Ravens. Mercury 

10, Honey Jump 

O. McLolUe, Modern 



ON YOUR TOES 1 

Chorus and Orchestra Conducted by 
Lehman Engel <I-I2"> 
Columbia (33) ML 4»S45 

This is another in the Goddard Lieb- 
crson scries of re-created show-album 
packages. It's certainty every bit as 
good an item as were the previous 
sets — including those which used 
Mary Martin as an added draw. This 
Rodger* and Hart opus is best known 
perhaps for the instrumental "Slaugh- 
ter on Tenth Avenue" and the lovely 
ballad 'There's a Small Hotel." 
Otherwise, there were no pop hits to 
come from the show. Yet it holds 
some of the best ever written by the 
former team. The cast assembled by 
the label is first rate, and the Lehman 
Engel orking is wonderful. In short, 
this is a ffne standard album. 



IMAGINATION T 

Victor Young and His Singing Strings 

(1-10") 

Decca (33) DL 5450 

The Victor Young ork turns in warm 
and appealing renditions of a lovely 
collection of tunes on this new wax- 
ing. Five of the selections arc by 
Burke and Van Heusen. and two by 
the conductor-composer The shim- 
mering, multi-stringed arrangements, 
and (he delicate Performance help 
make this a most list enable slicing. 
All of the tunes are performed instru- 
mentally and they include, "Imagina- 
tion," "Moonlight Becomes You," 
"Dream of OI»cn" and "Twillghl 
Nocturne." 



BEATRICE Ml I II 70 

Orchestra Conducted by Roy Ross 
(1-10"> 

Decca (33) DL 5453 

Beatrice Lillie has been casting a 
roguish eye and singing in her own 
special low-key, comic style for al- 
most a quarter of a century now, and 
her fans, who are legion, still can't 
get enough of her. At the present 
time she is starring on Broadway in 
what is practically a one-woman 
show, "An Evening With Beatrice' 
Lillie." On this slicing she stags 
many of her best-known ditties, in- 
cluding "Wind 'Round My rleart," 
"Lady Windemcre's Fan," "Honey 
Ma' Love" and other sly verses. Bca 
l illie fans will have a ball with this 
set. and it may serve to introduce her 
to a new and younger audience. 



Los Angeles 



1. Red Top 

King Pleasure, Prestige 

2. Hound Dog 

W. M. ^hornton, Peacock 

3. Can't Dc Sixty No More 
Du Droppers, Red Robin 

4. Crawlin' 
Clovers, Atlantit 

5. I Wanna Know 

Du Droppers,- Victor 

6. (Mama) He Treats Your 

Daughter Mean 
R. Brown. Atlantic 

7. I'm Mad 

W. Mabon, Chess 

8. Let Me Go Home Whiskey 

A. Milburn, Aladdin 

9. Pappa 

B. Brown,, Gotham 
10. You're Mine 

Crickets, M-G-M 



New York 



1. Red Top 

King Pleasure, Prestige 

2. Hound Tog 

W. M. Thornton, Peacock 

3. Bells 
Dominoes, Fe °ral 

4. (Mama) He Treats Your 

Daughter Mean 
R. Brown, Atlantic 

5. Let Me Go Home Whiskey 

A. Milburn, Aladdin 

6. Can't I? 

Nat (King) Cole, Capitol 

7. Pretend 

Nat (King) Cole, Capitol 

8. Shirley. Come Back to Me 
Shirley & Lee, Aladdir. 

9. Dream Girl 

Jesse &c Marvin, Specialty 
10. Hittin' cm Me 

B. Johnson, lercurr 



WOODY HUMAN GOES NATIVE... .71 
Woody Herman Orchestra (1-10") 
Mars (33) MRX-2 
The dicd-fn-the-wool Third Herd fans 
will undoubtedly find much of inter- 
est in this latest Herman package con- 
sisting of four sides by the Wood- 
choppers combo and four by the full 
ork. All but one of the selections fea- 
ture vocals by Herman. The Wood- 
choppers sides are calypso items — 
some of which have been heard pre- 
viously. Featured performers are 
A mo Marsh on saxophone, Nat 
Pierce on piano, Sam Staff on flute 
and Carl Fontana on trombone. The 
big band sides arc. for the most part, 
drawn from the calypso field too, but 
Ihe band gets more ol a chance to 
show its capabilities. It's still 
the solid, driving kind of stuff that 
Herman has been putting out for 
many years. In any event, fans who 
don't have any of these singles, will 
want the package for sure. Addi- 
tional soloists due for kudos are Sta 
Williamson oo trumpet and Art Mar- 
digan qn drums. Best of the batch k 
still "Buck Dance." the lone instru- 
mental 



NOEL COWARD FAVORITES * 

Paul Britten Orchestra (1-10") 

M-G-M (33) E195 
Actor-writer-composer Noel Coward 
has written some wonderful tunes 
over the years, and this collection of 
Coward favorites features some of his 
best. Evergreens Include "A Room 
With it View," "Poor Little Rich 
Girl." "I'll See You Again," "Some- 
day I'll Find You," the lovely "Zig. 
euner" and "I'll Follow My Secret 
Heart," Paul Britten > ork per- 
forms them all in skillful and sophis- 
ticated style. This waning should ap- 
peal to the older set. 



KAY STARK PRESENTS 

STARDUST ENCORES M 

(1-10") 

Crystalette (33> CR 4700 

The label has put together on this 
slicing a number of sides waxed by 
Kay Starr before she joined Capftol 
Records back in the middle '40's, The 
sides don't quite represent the saucy, 
exciting Kay Starr of today, tho they 
do portend the future Kay Starr style, 
and illustrate her powerful way with 
a song. The thrush is backed on this 
waxing hy a group of top dixieland 
jazzmen. Best sides are "I Cried for 
You." "Flyin" Too High," "Dixieland 
Band" and "There's a Lull hi My 
Life." For Kay Starr fans. 



Jazz 



FLETCHER HENDERSON 

MEMORIAI TT 

Fletcher Hender>on Orchestra 
(1-10") 

Decca (33) DL «025 
Fletcher Henderson's de.nh a lew 
months ago signified, in a. real sense, 
the end of an era. For it was Hend- 
erson, who. after many years with hi* 
own ork. became the chief arranger 
for Benny Goodman, and helped the 
Goodman ork start on Its way to 
fame and fortune This memorial set 
leatures the outstanding Henderson 
ork, circa I933-'34. It contains two 
of Henderson's own tunes "Down 
South Camp Meetin' " and "Wrappin" 
It Up," both identical with the Good- 
man versions of a few years Inter, 
plus "Big John Special." "Happy As 
the Day Is long" and "Holler Mi. .a 
*EU." The men with the band at that 
lime included Coleman Hawkins. Red 
Allen. Buster Bailey and Ben Webster. 
All in all a fine set for the jia 
collector. 



DIXIELAND AT JAZZ, LTD , 

VOL, I, VOL. U TO 

(2- 10") 

Atlantic <J3> ALS 134. ALS 140 
Jazz, Ltd.. in case anyone didn't 
know, is a small, intimate bistro on 
Grand Avenue in Chicago, founded 
by Ruth and Bill Keinhardt. An in- 
dication that the Dixieland dished] 
out at the Chicago ja// hangout is 
the real thing Is the fact that the 
club has been doing quite well ■"■■a 
it was founded back in 1947 Oa 
these two LP platters Atlantic Rec- 
ords has presented the type ol music 
performed nightly at Ja//. l td., and 
It should more than please many, 
many Dixieland Jar* followers Vol- 
ume I features lop performers like 
Doc Evans on trumpet. Ralph Wank 
on piano. Doc Cenardo on drums, 
Sy Nelson on bass and Rill Reinh,.rdt 
on clarinet. "Tin Roof Blues" and 
"Jazz Me Blues" receive most effec- 
tive performances on this set. Vol- 
ume 2 stars Sidney Bechet. Muecsy 
Spanicr. Doc Evans. Don Ewcll, 
Munn Ware. Walls Gordon. Sid Thall 
and Rcinhardt. It i* an outstanding 
Dixieland LP. with Bechet mil 
Spanier turning out some fine solos .m 
"Careless Love"." "Wolverine Blues." 
"Egypllan Fantasy." "Il\ a Long 
Way to Tipperary" and "A Goo J 
Man Is Hard to Find." Two eood 
sets. 



Rhythm & Blues Record Re vie ws 



0) Continued from page 36 



points of contusion where echoes and 
mult J -dubbings eliminaie any chance 
of following the lyric 



IRENE RE DEI ELD 

Shakln' the Blues Away 71 

M-G-M 11489— Relaxed and swinging 
performance bv Irene Kcdficld 
The Cat's Evil. .70 

Irene Kcdfield chants a warning 
aguin»t doing business with that evil 
cat. Fair r.Ab quality. 



B. LENOKE 

How Can I Leave T2 

J.O.B. 101 2— Or k sets a th robb i ng 
beat here with an above-average 
backing. Vocal is full of power. 
The Mojo m. 

Lcnore tells all about the Mojo as his 
combo fills in with a boogie backing. 



KING CURTIS 
Whs* Head 71 

MONARCH 702— Buck dance blues 
starts interestingly, but soon peters 
out. Odd item might still attract 
some juke coin. 

t've Cot New for You. Baby 40 

Blues, penned and chanted by Curtis, 
b adequately waxed. 



SNUB MOSLEY 

Baby's Palntin' the Town M 

PENGUIN 0<>6S~The slight ditty is 
sung in fair slyle hy the chanter, 
with some help from other mcmbera 
of ihe ork. 
John Hear; .40 

A dull history ol the fabulous John 
Henry is sung adequately by Snub 
Mostcy and the sidemen. with the <rk 
contributing somewhat to the disk 



THE TRENIERS 

Rocfcln' Is Our BUnes* 10 

OKEH 6960 — Group works up a 
fervor, and they give out with some 
hot vocal and instrumental licks. 
Side rides well and should pull coin 
in locations where dancing is' per- 
mitted. 

Sugar — Doe *5 

Buck dance rhythm sets the backing 
for a sensitive vocal by Gene Oil- 
beaux. Material has a folk ballad 



SAR v H McLAWLER-GEORGIE AULD 
Red Light ". tt 

BRUNSWICK 84010— Sarah Mel aw- 
Icr gets her kicks on Ihe organ and 
with her vocal on this much-waxed 
tune, while Auld turns in some wild 
tenor work. 
Tipplo* In....h5 
The oldie gets a capable ride from 
the organist and the tenor man, 
backed by a rhythm combo. How- 
ever, they miss the spirit of the riff 
item from Ihe tiurt and never get 
back with it. 



SARAH McLAWLER 

I'm Tired Cryia' Over Yoa * 

BRUNSWICK 84009 — So-so rhythm 
effort is sung and played nicely by 
the singer-organist, with help from a 
rhythm group. 

Foolla' Myself ...*• 

Sarah McLawlcr tries hard on this 
new ballad, and turns in some good 
organ work. Unfortunately the tune 
hasn't much to h> 



Hf H Wt L CI 




1508 Sunset Blvd. 



Hollywood 44, Cat, 



NEW RECORDS 

DISTRIBUTOR'S 
CLOSEOUTS 

71/ 2 tf .... 

Write for 
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VEDEX COMPANY 

T34 10th Ave., New York 1*. N v 

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Already STARTED 
IN Now Orleans 

FATS MATTHEWS 
"Down the Line" 

"You Know It" 

ImilW 5235 

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38 



MUSIC 



THE BILLBOARD 



MAY 16, 1953 



Musicians Vote 
On Club Hiring 

NEW YORK, May 9.— Member- 
ship of Local 802, American Fed- 
eration of Musicians, on May 11, 
will vote upon a resolution de- 
signed to do away with discrimi- 
nation, or unfair competition, in 
the club date field. The resolu- 
tion notes that in this field a 
group of leaders have a monopo- 
listic control of jobs. The resolu- 
tion notes that the giving of pay- 
olas or gifts to managers of hotels, 
catering halls, etc., in return for 
leads on jobs, shall be deemed a 
violation of union regulations. 
The resolution asks that the exec- 
utive board of the local serve 
notice on hotels, catering estab- 
lishments, etc., that "discrimina- 
tory interference directed toward 
members of Local 802 or agents 
. . . shall constitute an act of con- 
spiracy to deprive members ... of 
Mir . . . opportunity to compete for 
employment 

The resolution, and what hap- 
pens to it, is regarded of prime 
importance to the membership, 
inasmuch as the club-date field 
accounts for more than 75 per 
cent of the income earned by the 
membership. Many attempts 
have been made thru the years to 
prevent a monopoly of jobs in this 
field. In 1947 a resolution similar 



Music as Written 



TREADWELL OPENS 
TALENT AGENCY... 

George Treadwell, former jazz 
trumpet player who married 
Sarah Vaughan, has opened his 
own talent agency in New York. 
In addition to Miss Vaughan, his 
starting stable includes Ruth 
Brown and Dizzy Gillespie. 

SIMON FORMS 
KID PUBBERY . . . 

A new publishing firm, West- 
brook Publications, was formed 
by Bill Simon this week. It is a 
BMI firm and will specialize ex- 
clusively in kiddie material. The 
purpose of the firm is to screen 
and develop kiddie material for 
submission to a.&r. men and to 
effect tie-ins on the kiddie items 



to that outlined here was passed 
by the members. The resolution 
was appealed by a group of lead- 
ers and was termed unconstitu- 
tional by the international execu- 
tive board of the AFM. 

The exec board of the local has 
been prudent in policing club 
dates and has minimized unfair 
competition. Tradesters are 
watching the fate of the new reso- 
lution with great interest. 



MUSIC OPERATORS 

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to fit every Operator's needs 



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with industrial firms. This is the 
second firm recently formed by 
Simon, the first being Thornwood 
Music, also a BMI affiliate. In 
addition to the above activity, 
Simon recently added to his fam- 
ily when he became the father of 
a girl, his second child. 

New York 

Publisher Leo Talent has set a 
tie-in promotion with the New 
York Florists' Association to plug 
Mindy Carson's recent slicing of 
his ditty, "Three Red Roses." . . . 
Deejay action in several terri- 
tories has led Decca to release as 
a single the Andrews Sisters -Desi 
Amex disk of "Old Don Juan" 
from the album "Sing, Sing, 
Sing." Decca has also released 
four sets of square dances by hoe- 
down specialist Ed GUmore. . . . 
Instructions are included in the 
packages. . . . Some confusion is 
expected when two old Al Jolson 
sides, just re-issued, of "When 
the Red, Red Robin" and "I'm 
Sittin' on Top of the World" 
reaches deejays. They'll prob- 
ably be played vis-a-vis Norman 
Brooks in many cases. . . . Mac* 
Barrett, new Coral chanter, opens 
at the Copa May 14. 

Aberbach, Ltd., new English 
publishing firm set up by Hill 
and Range, started operations this 
month, with Roy Berry, formerly 
of Chappell and Co. there, as 
general professional manager. 
Firm is working on "Hot Toddy," 
"Mother Nature and Father 
Time," "I Laughed Until I Cried," 
"I've Never Seen" and "Hello, 
Sunshine." Reg Connelly is asso- 
ciated with Aberbach, Ltd., in ad- 
dition to his other publishing 
firms in England. 

Chicago 

Mercury's singing group, the 
Ravens, are current at the Chi- 
cago Theater. Their latest paring 
is "She's Got to Go" and "Come 
a Little Bit Closer." . . . Future 
line-up for the Chicago includes 
Dorothy Lamour, one week, May 
15; Vic Damone, early June, and 




It's the Juke Box Operator's 

- B_U_S I_N_E S_S _GUID E_ 

It's the Juke Box Operator's 

PROGRAMING _MANUAL 

It's the Juke Box Operator's 

_ P_RO FI T_ ID EA_LOG_ 
It's The Billboard's Big, 'Valuable 

65th JUKE BOX 

MMMISARY 

NUMBER 

and it's 

OUT NEXT WEEK 

in the May 23 Issue includes 

RECORD 

DISTRIBUTOR 

LIST 

ORE than a dozen special features and 
directories that all operators will use now 
and in the months to come — to help them 
win new locations . . . serve present loca- 
tions better . . . save money thru greater 
operating efficiency . . . make more juke 
box profits! Be sure to get your copy of 
May 23 Billboard — the Big, Valuable Juke 
Box Anniversary Number — out May 19! 




Use the Convenient MONEY-SAVING 
Subscription Coupon TODAYI 

| The Billboard 792 

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j Cincinnati 22, Ohio 

Enter my subscription to The Billboard for the 
I next full year (52 issues), beginning with the 

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■ payment enclosed (a saving of S3 over single 

I copy price). Foreign rate, S20. 



Name . 



' Occupation 
[ Address 



-Zone Slate . 



I 

1 I 



Billy Ecksiine. also in June. . . . 
Evelyn Axon is replacing Mar- 
garet Fry* as librarian at WIND. 
Miss Frye is moving to WCFL as 
librarian. 

Ralph Marlerie in town for a 
short stay. . . . Bobby Wayne, who 
is pushing his Mercury waxing of 
"Love Me, Love Me," is due in 
town soon on a deejay tour. . . . 
Rusty Draper, Mercury, is due 
in at the Black Orchid for four 
weeks during July. . . . Al Chap- 
man, Chicago branch manager, 
and Larry Green, promotion man 
of Decca, are on a deejay tour 
thru Northern Indiana promoting 
the Four Aces' waxing of "Honey 
in the Horn" and "Organ Grind- 
er's Swing." . . . Les Baxter, 
Capitol, in town last week on a 
deejay tour plugging "Ruby." . . . 
Ray Anthony in town Tuesday 
(12) on a one-nighter at Flynn's 
Ballroom. This date starts a two- 
week tour of one nighters in the 
Midwest. He plays Prom Ball- 
room in Minneapolis on May 20. 

Duke Ellington, Capitol, starts 
a Midwest tour May 12 in Nebras- 
ka and hits Illinois, Iowa, Mis- 
souri and Indiana. . . . John 
Standley and Horace Heidi in 
Central Illinois on a one-nighter 
tour. Standley's recording of "It's 
in the Book" is fast approaching 
Pee Wee Hunt's 12th Street Rag" 
as the leading seller in Capitol's 
catalog. 

Hollywood 

Jenny Barrett, new Vogue sing- 
er, has left for a tour of 12 Eastern 
cities to visit deejays and plug 
her "He Loves Me." . . . The 
Ambassador Hotel's Cocoanut 
Grove now features continuous 
dancing to the music of two or- 
chestras—Benny Strong and the 
rhumba rhythms of Alfredo Gar- 
mo. . . . Ciro's has inaugurated a 
new entertainment policy with ad- 
dition of Bill Norvis and the Up- 
starts, who vocalize with Dick 
Stabile's ork. . . . Clirfie Stone 
Friday (8) recorded four sides for 
Capitol Records. Two sides are 
instrumental with Stone's ork. 
Molly Bee waxed another side, 
and Helen O'Connell the other. 
. . . Academy Award-winning Ned 
Washington and Lester Lee will 
write special music for Betty 
Grable, who stars in her first loan- 
out picture to Columbia Pictures 
from 20th Century-Fox. 

Dimilri Tiomkin planed Friday 
(8) for Mexico City to tape-record 
Mexican folk music for adaptation 
into the score of "Blowing Wild," 
United Pictures production for 
Warner Bros. . . . Comedienne 
Rose Marie has been set to head- 
line for two weeks at the Flamin- 
go, Las Vegas, starting June 11. 

. . Ben Light has had a song of 
his recorded by Capitol Records 
featuring vocalists. Tune, "You 
Made All My Dreams Come True," 
features six voices with vocal ar- 
rangements by Nelson Riddle. 

Kaxhryn Grayson has been 
asked by the State Department 
to make a concert tour of Aus- 
tralia late this year. It would be 
her second such tour. . . . Jack 
Fina's ork takes over the Cocoanut 
Grove May 20 when the headliner 
will be Jimmy McHugh and com- 
| pany. Other dates include Frankie 
| Lain*, starting June 3; Peter Lind 
Hayes and Kary Healy, with the 
I Ted Flo Riio ork. June 24, and 
Patachou, July 15 to August 4, 
L » , Liberace's latest record, "I'd 
■Never Forgive Myself," will be 
released this •week. Song, by B. 
McEvoy. R. Gould and M. Martin, 
is backed with "I'm Loved." 

Philadelphia 

Melt Gray left his local public- 
ity chores for the West Coast to 
j tour in advance for Buddy De 
Franco, including advance for a 

{ tour in Europe Dave Brubeck, 

j closing at the Blue Note, leaves 
with his family for Stockton, 
Calif., where he'll study compo- 
sition, with Darius Milhaud. . . . 
"Jocko" Henderson's "Big Swing 
j Train," WHAT platter show at 
| midnight, will soon originate from 
Pep's Musical Bar. . . . Joseph 
Bonaduce resigned from the RCA 
i Victor Red Seal division to join 
I the public relations department of 

the Philadelphia Zoo Mike 

Angelina succeeds Johnny Austin 
for the music making at the Club 
Shaguire in Camden on the Jersey 

side Joe Ri car del winds up the 

dancing season at the Garden 
Terrace of the Benjamin Franklin 
Hotel, where he started on 
Thanksgiving Day.... Local 77, 
AFM, readying its new fall price 
list for the benefit of contractors 
lining up dates now for next sea- 



Denver Concerts 
To Begin July 7 

DENVER, May 9.— The "1953 
Concert Under the Stars" in Den- 
ver's giant Red Rock outdoor the- 
ater begins this summer with the 
First Piano Quartet appearing on 
July 7. Arthur Oberfelder, con- 
cert manager, reported this week 
that advance sales have already 
been exceptionally good for Ihe 
season tickets. 

Following the First Piano Quar- 
tet, the Libracc Brothers will pre- 
sent a concert, with George con- 
ducting the symphony and Lib- 
erace at the keyboard. A fort- 
night later, Jan Peerce and Ro- 
berta Peters give their concert, 
followed by Yma Sumac who re- 
turns for her second appearance 
in the Rocky Mountain city. The 
summer series will end on August 
9 with the appearance of the Mia 
Slavenska-Frederic Franklin Bal- 
let company with Alexandra 
Danilova as guest artist. 



Shearing Quint on 
Caribbean Tour 

NEW YORK, May 9. — The 
George Shearing Quintet left by 
plane this week for a personal 
appearance tour of the Caribbean 
area. This is the first time that 
the M-G-M jazz group has been 
booked into the Central and South 
American territory. 

The group opened in Kingston, 
Jamaica, Thursday (7), for a 
week's stand. On May 13 and 14 
they play dates in Panama, then 
fly to Maracaibo, Venezuela, for 
dates on the next two days, and 
to Cuacao for May 17 and 18. The 
tour winds up on May 22, after 
three days in Trinidad and British 
Guiana. 



DAV Getting Cut-in 
On Austin's 'Close' 

HOLLYWOOD, May — 
Profits earned from sheet music 
and recorc' sales of Billy Austin** 
latest tune, "How Close Can You 
Be," will be split by writer with 
the Disabled American Veterans 
for its annual Christmas fund. 

Song's first disk featured singer 
Bob London, backed by Lloyd 
Shaffer ork on the Crystallette 
label. London just completed a 
tour of 23 California cities thump- 
ing tunc, and leaves next week 
on a nation-wide jaunt for same 
purpose. 



Decca Pacts New 
Hillbilly Thrush 

NEW YORK, May 9. — Paul 
Cohen ; Decea's hillbilly maestro, 
following up on his successful in- 
troduction of two oatune song- 
stresses, Kitty' Wells and Goldie 
Hill, has pacted another M . ush 
who is due to hit the market sbon 
with her first waxing for the la- 
bel. She's Marge Collie, former 
wife of Floyd TiHman. Cohen 
has also signed the Cajun fiddler, 
Doc Guidry. 



Rogers' Royalties Go 
To Negro College Fund 

CHICAGO, May 9. — Timmie 
Rogers, singer - musician - comic, 
who recently signed with Capitol 
Records, announced he would turn 
over all royalties from his first 
release to the National College 
Fund for Negro Education. 

His first release was "Saturday 
Night," backed with 'If I Were 
You Baby, I'd Love Me." Rogers 
penned both tunes and published 
"Saturday Night." Foremost Music 
published the other tune. 



son. . . . Eddie Khoury and Ronnie 
Bonner have placed their "Soft 
Soapin' " and "A Date With the 
Sun songs with Miami Music, of 
La Grange, 111., and the Hart- Van 
label for record spins. The local 
songwriting duo have also as- 
signed their own music firm, the 
Music Counter, with Myers Music 
here as sole selling agent, includ- 
ing their more recient "Aloha 
Bells" and "Hawaiian Guitars" 
which have a Hart-Van record 
issue. 

Cincinnati 

Mel Torme opens May 18 for 
two weeks in Jack Ensley's Jaguar 
Room, Indianapolis, booked by 
Ross W. Chrislena's Entertainment 
Service. . . . Dick Flora, Buckeye 
Publishing Company prexy, is pre- 
dicting heavy juke play for the 
new Cajun ditty, "Fais Do Do" 
(Fay Dough" Dough), waxed by 
Pinky "Vidacovlch on the Pelican 
label. 



MAY 16. 1953 



THE BILLBOARD 



MUSIC 39 



Folk Talent and Tunes 



were in Mattoon, III., last week 
for a Future Farmer's shindig. 

Jewell House, head of Tex- 
arkana Hayloft Jamboree, was 
in Nashville last week-end 
booking "Opry" artists for her 
Friday Nighter. In addition to 
current duties, she takes over 
local record shop and arcade 
May 15 urtder the name Jewel's 

Record Shop & Fun House 

Eli Waldron, from New York, 
was in Nashville for a week 
doing an oatune center story 
for The New Yorker. . . . Eileen 
Salaraa was around WSM for 
three days last week catching 




tag Fast! 



'YOU MENDED 
A HEART 
THAT WAS 
BROKEN" 

b/w 

"WHY DON'I YOU IIIL 
R*E YOU'RI SORRY? • 
sung by 

DICK LARKIN 



CAM MAROTA 

RECORDING AND PUBLISHING CO. 

214 Patenon Ave, [air Rutherford. N. |. 



WATCH FOR 




RIDGEWAY MUSIC. INC. 
6087 Sunset Blvd. 
Hollywood. 28. Call*. 
Sole Sellino Af.nl, KEYS MUSIC, INC 
144 w. S4th SI., Now York, N. V. 



llll!lllll!llll!l!!lll|i!lllll[ll>lllllllllllllllinlllllttllllllllU!lllUltllllllll|i 

Here's A 2-in-l Hit! 
DEL WOOD 

play. 

"ELMER'S TUNE" 

b/w 'JERSEY BOUNCE' 



#7043 



REPUBLIC 



S3S-4th Ave. S. 
Nashville, Tcnn. 



The latest and the Greatest 

CAPT. stubby |> 

and the 

BUCCANEERS 

SUNSHINE YOU CAM PUSH 
t I hi YOUR LUCK 

MIDNIGHT TOO FAR 

Oft one Grand Record 
71 and 45 KPM 

RONDO R 303 (45-303) 



country music first hand. Miss 
Salama secretaries for the 
American Foundation for 
Study of Man and has been a 
country music enthusiast for 
years, having taken her record 
collection to her native Arabia 
a year ago. 

Bea T«rry. Hollywood, is do- 
ing a special record promotion 
for Columbia's Johnny Hick*. 
. . . Jimmy Dean, of Four Star, 
is working in Arlington, Va., 
under Connie Gay's direction. 
Dean guests on the Prince Al- 
bert "Grand Ole Opry" May 
16 Larry King, long associ- 
ated with Louisville's King 
Records branch, is now with 
the local RCA Victor distrib. 

WSM's "Grand Ole Opry," 
Prince Albert NBC'er, is still 
unsettled on future format af- 
ter the exit of Red Foley. Try- 
outs continue, with Ernest 
Tubb emseeing coming two 
weeks, Tennessee Ernie Mav 
30. and Rex Allen June 6. 

Cousin D e n n i e Hollands- 
worlh is doing the daily 
"Grand Ole Opry on Records" 
spinner at WWNR in Beckley, 
W. Va Joe Clark is emsee- 
ing Dream Bowl dances each 
Saturday night at Napa, Calif., 
in addition to KVON spinning. 
. . . Victor's Johnnie Lee Wills' 
new wax "Oo-ooh Daddy" is 
co-written by St. Joseph, Mo., 
KFEQ pilot, Dick Wayne.... 
Imperial's Ed Camp's "One 
More Tomorrow" is getting big 

ea response via Ed Bishop at 

WXOK in Baton Rouge. La 

WFAI. Fayetteville. N. C. is 
getting top action from "Hill- 
billy Juke Box" show, directed 
by Les Coleman, who actually 
has a juke box set up with rec- 
ords and drops in nickels to air 

songs Spinner Glen Traax, 

KGLO, Mason City, la., "Let's 



Get Together With Records," 
reports country wax taking in- 
creased spots on the Friday 
nighter, with Hank Williams' 

disks taking several spots 

WGL's Joe Taylor, Fort Wayne, 
was a recent host to boyhood 
pal, Roy Rogers — they were 
raised around Portsmouth, O. 
. . . J. C. Atkinson is doing two 
country waxers daily from 
WAKN, Aiken, S. C. 



Late Reports 
on Recent 
'Best Buys' 

Popular 

• Continued from page 28 



JUST ANOTHER POLKA 
Jo Stafford — Columbia 40000 

Generally steady without 
building appreciably this past 
week. Still getting a lot of 
jockey spins, being within one 
place of making the national 
deejay chart. 
CRAZY, MAN. CHAZY 
Bill Haley— Essex 321 
On the Philadelphia and St. 
Louts territorial charts this 
week with sales in almost all 
areas reported on the increase. 
This continues as the strong 
version with the exception of 
Chicago. Buffalo and L. A. 
where Marterie's version has 
an edge according to reports. 
In such places as Boston, Phil- 
adelphia. Pittsburgh, Detroit 
and St. Louis, Halev continues 
to control the market. 



AFM Tighten Up 

• Continued from page 15 



lishers by waxing their own 
tunes. Artists do the same. 

The AFM decision to limit the 
granting of licenses drew a mixed 
reaction from the music business. 
Some felt it would hamper the 
free and independent operations 
of cleffers, musicians, artists and 
so-called fly-by-nighters. Others 
felt that more stability, on the 
part of those holding disk licenses, 
would prove a good thing for the 
business. 

It was also claimed that re- 
cording studios making demon- 
stration disks could be seriously 
hampered by the dictum, as could 
artists and musicians who make a 
living out of such disks. Artists 
and repertory men, for instance, 
often prefer to listen to a demo 
of a singer rather then to live per- 
formances. This preference has 
affected both the publisher's and 
the artist's dealings with record 
companies. The increased use of 
the demo also stems from its 
practicality — the fact that it may 
be shipped from Coast to Coast 
for audition purposes, etc. 



Big Summer 

• Continued from page IS 



Capitol Signs 

• Con twined from page 15 



ance, that at Chicago's Edgewater 
Beach Hotel. The troupe will re- 
turn to Hollywood to film for 
Liberace's television series before 
going on the road again. 

Success of Liberace's concert 
tour is assured in at least one city, 
Phoenix, Ariz., where more than 
2,000 ducats have been reserved 
following a bare announcement 
that the pianist was to play a date 
there, date unknown, according to 
concert impresario Mrs. Archer 
Line, of Phoenix. Meanwhile it 
was disclosed here that Liberace 
will play the Encanto Park there 
June 13 with pasteboards going 
at $3.75 net tops. Liberace gets a 
$2,500 guarantee plus 60 per cent. 

Concerts will be played in 
Colorado Springs, Colo., July 10; 
Pueblo, Colo., July 11. and Red 
Rocks Canyon, Denver, July 12. 
Upon group's return to Hollywood, 
they'll continue with TV filming 
before Liberace's August 15 
Hollywood Bowl concert. 



Set Trade Show 

• Continued from page 15 



Popular Record Reviews 

• Continued from page 35 



KRISTI ROGERS 

The Pause That Refreshen tt 

CLIO 533— Rogers gal has a good 
rhythm and blues feeling, in her style. 
Gimmick here is the ••pause" in (he 
music and lyrics. 

Spring 65 

More okay stuff from the gal. 



CHEW FRI AND G.I. JOE 

Gomenasai t 

FEDERAL 12140— Had this impon 
from Japan been around a lot sooner 
it could have grabbed off lots ot ac- 
tion. Now. well — anyhow, the boy 
sounds mighty good. 
Prellj-fcyed Baby....M 

For a 16-ycar-old Japanese gal. this 
one sounds almost as good as many 
16-year-old American gals. However, 
she may be great in Japan. 



MARIE RAPP 

When a Honun Loves a Man fS 

SEGER 7009— This is one ol those 
"what more can I do" kind of songs 
Miss Rapp handles it sincerely, but 
the performance and backing by Ellis 
Larkins Trio is more suited to a ro- 
mantic night club setting than a blar- 
ing juke bo*. 

"inn I'm with Tea... .fl 

Tunc is a standard in the big-voiced 
style as suny here. Trio backs her 
excellently on an okay performance. 



GAVLE WALTON 

Pellle Walti 

PYRAMID 371— Hammond organ in- 
strumental makes good stuff for skat- 
ing rinks and similar uses. 

Peek-A-Boo M 

More ol the same 



MICHAEL R AYE-JUDY SH AYE 
Kockln' Jamboree 43 

ARCADE 112 - Material here is 
stronger than the performance by the 



boy-girl team. 
Heartless Love 62 

Reading by the duct is pop. but the 
material and orking is country. Guy 
sounds a little like Vaughn Monroe. 

DAVE BARRY 
Coek-a-Doodle Benny At 

CLEO 531 — So-so recording quality 
on a boogie-woogie ilcrn replete wuh 
sound effects A few laughs in spots. 
Brand Me With Your Kisses ... *2 
Nothing ol impon here either — even 
Iho comic Barry uses his Arthur 
Godfrey voice, 



on copyrighted material will de- 
pend upon the specific copyright 
demands of works recorded. Alan 
Livingston, Capitol veepee. and 
Dick Jones, the label's classical 
a.&r. chief, handled negotiations 
with Milstein. It is expected that 
two long playing albums will be 
cut with Milstein during the first 
year of the contract. 

The move by Milstein throws 
new light on the problem faced 
by important artists pacted to 
diskeries already burdened with 
top-heavy classical lists. A vio- 
linist of major stature, such as 
Milstein, would like to be rep- 
resented in wax interpretations of 
standard works. But no diskery 
can afford to cut too many dupli- 
cating versions. Victor has ap- 
parently reserved Jascha Heifetz 
for its most ambitious violin 
etchings. 



drinks, tickets and automatic 
I vending machines. 

The announcement came out of 
a Thursday (7) meeting here be- 
tween Weber and three members 
of the association's convention 
committee, all Chicago area oper- 
ators. On hand were Rudy Verder- 
bar, O Henry Ballroom, chairman 
of the group; Ben Lejcar, Melody 
Mill Ballroom, and Ken Moore of 
the Aragon-Trianon ballrooms. 

Weber also disclosed that the 
organization has mapped out a 
nationwide survey to determine a 
sound system for the promotion of 
dance instruction among teen- 
agers. A poll will be conducted 
among NBOA members to uncover 
one or more successful systems 
now being used in public or 
parochial school systems. 

The annual NBOA banquet is 
scheduled for the final night of 
the convention. 



ALLEN COREY 

Mama 44 

TEAL 10-1100— Despite a lush ork- 
ing. echo chambers, etc.. actual re- 
cording quality here hurts the total 
effect of the Corey reading of tune 
that's been around before. The Bobby 
Hackctt ork supports him capably. 
Love Mt Til I Die. «0 
Corey tackles one wiih a beat on this 
side. Not much more to offer, tho. 



CHARLIE STONE 

The Boys Are AH Gone ff 

ARCADE 113— Chanter tunefully be- 
moans his failure to' join the boys 
who have gone to war. 

fadrvrnealh Ike Florida Moon 3» 

A slight effort, presented inoffen- 
sively 



THE TOPPERS 
Who's Goaaa Win ibe 

Pennant Tklt Year? 4 

DECATUR 1007— Fabricated item on 
a question that interests many, but 
presented with Ifitle imagination. 
Chicken In the Basket. . , 35 

Sounds like it minht have been 
written by ordei of the poultry in- 
dustry, but the dish served up here is 
hardly tasty. 



C&W Record Reviews 



I'liiiii'iniiiiiiiinitiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiininiiiiiiiiuiiiiui 

PROMOTERS 

Get on our Mailing List. Each week fhe 
Billboard receives Inquiries asking lor name* 
of individuals who might underwrite and 
promote atrractions for auditoriums and 
arenas. We can refer inquiries from your 
territory to you. Please state the date and 
type of event or at least one event wnich vou 
have promoted in the past, specifv whether 
or not you were financially responsible or 
secured responsible underwriting. Write 
Arena- Auditorium Dept., The Billboard 18« 
W Randolph St.. Chicago 1 III 




1937 N. SYCAMORE ST 
LOS ANCE1.CS 26. CALIF. 



• Continued from page 35 



the WLS Rangers, tries hard on the 
tricky lvrics of [he peppy oldie, but 
he needs a lot more etc lie men I in his 
voice to put the song over Backing 
swings, and the side could get some 
spfns 

Cold Heurted Woman M 

N'cv, ditiy. penned by the warbler, is 
sung quietly by Fiedler in an intimate 
sort ol style. Material isn't very 
strong for the market, 



SMOKE Y DREW 

Rtr.iiist You're Stepping Out on Me... 64 
RICTI-R-TONE 1037 — Drew, from 
Jeep di v.n in his voice box. chants 
the weepei quite pleasantly Okay 
rural wax. 

Someti.i<i) Use That Loves You..., 4] 
More ol the same. 



IIIL DRIFTING COWBOYS 

Cora Crib 61 

M-G-M 1 1497— Twangy instrumental 
ouyht to do okay as tiller wax to 



rural jukes. 
Mud Hut . . 5 

Ditto here. 



PHYLLIS RMOSSN 

I Carrj Your Kiss in My Pocket 10 

AM1JO 93ft— Miss Brown shows to 
good advantage as she hands the 
pleasant ballad a charming reading. 
Arrangement, tho. shows little imagi- 
nation 

No Runs. No Hits. No Errors.... 5S 
Swinev Jiity on the game of romance 
is piped sweetly by the thrush to 
economical backing. 



JIM FANES 

Blue \<;<lel No. 1 =s 

RK H-R-TONE 1058 — Eancs yodels ' 
the oatune easily. Might spin some in 
the mountain country. 

Florida Blues 56 

A fust- paced instrumental tbat coun- 
try folk can dance to. 



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NUMBER #1 POLKA LINE 
TOP ARTISTS AND TUNES 

ft.gc.esr Selection on all Speeds. 
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Write for catalog and nearest distributor. 

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Authentic Czech and Cerman Rctnrdj — 

Old-time Polkas Wolties and Schortischea 
on 78 and 45 fpm: write tor ratniog and 
nearest distributor Humming Bird Records 
Co 510 Franklin Ave. Waco Tex 



Distributors ot largest variety of latin 

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Square and Folk Dance recordings Writ* 
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ADVERTISING RATES 



• REGULAR CLASSIFIED 



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Usual want-ad style, one paragraph, no 
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Any advertisement using display make* 
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I Inch equals 14 agate lines. 



40 NICHT CLUBS-VAUDE 



THE BILLBOARD 



MAY 16. 1953 



Hocus- Pocus 



JJ ILL BAIRD hopped into Louis- 
ville recently on short notice 
to fill in for Frakson on a club 
date when the latter was stricken 
ill. "All the magi in town paid 
me a*Visit at the hotel," Baird 
writes from the Falls City, "and 
on Sunday a gang of trixsters 
from the territory gathered at the 
Dodsons' house for an all-day 
party. Okito is busy working on 
a new trick which Don Redman 
is putting out next month. Spent 
some time with him here and he 
is very happy with his new wife. 
Went thru J. J. Musselroan's col- 
lection of Thurston paper and 
found it highly interesting." . 
Maurice the Magician (Morris 
Cohan), who has been confining 
his activity to the Miami area for 
the past year or so, plans to begin 
a road trek soon under the direc- 
tion of Mr. Barns, formerly on the 
advance for Franz J. Polgar, 
hypnotist. . . . Magician Lea Rich- 
aids, celebrating the arrival of a 
new son, Randy Laa, born April 
16 at Easton, Pa., is playing club 
dates thru Eastern Pennsylvania 
as a single until his wife can 
accompany him on the road again. 
. . . Dr. Marcus Bloch, who has 
just opened his Central School of 
Hypnotism, his second such unit 
in New York, is planning to 
launch an extended tour soon to 
lecture on hypnotism. . . . Ruby 
Smith, of the Fun Shop, Wichita, 
Kan., and former manager of the 
Chambers Magic Shop in the same 
city, recently made a round of the 
St. Louis magic emporiums. Miss 
Smith, who is well known in Mid- 
western magic circles, is secretary 
of the Wizards of Wichita. . . . 
Sydney N. Levine, Canadian card 
wizard and one of the oldest ac- 
tive magi in that country, has left 
Montreal for a four-month visit to 
his native Fox River (Gaspe), 
Que., where he was born 78 years 
ago. The veteran Levine can still 
show the youngsters a trick or 
two with the pasteboards. In ad 
dition, he's a crackerjack me 
chanic. . . . Sanor Vail, who put 
in the first three months of this 
year at the Prospect House Hotel, 
Niagara Falls, N. Y., with his 
palmistry and table magic on 
week-ends, has been busy in the 
territory since with two different 
performances, a gambling expose 
and a children's show. From 
April 15-19, he put in 32 hours of 
magic at an exhibitor's booth at 
the Niagara Falls Better Homes 
Show. < 



. Bt BILL SACHS - 



JAY PALMER and Doraen, who 
were slated to sail for Europe 
April 16 for a string of dates on 
the Continent, were forced at the 
last minute to shelve the sailing 
until a later date. Meanwhile, 
they are keeping busy with their 
Magic Kettle and comedy magic 
in and around New York. Writ 
ing from the Big Town under re 
cent date, Palmer says: "Black- 
stone, Bruce, Reynolds and I re 
cently caught Arthur Leroy's ex- 
cellent performance at Jan Hus 
House, New York, where Leroy 
has been appearing for several 
weeks to very good crowds. In 
fact, the whole show, including 
Peggy Bridges' marionettes, has 
been held over for extra weeks. 
Leroy also plays an important 
part in the marionette perform- 
ance." . . . Harry Blacksione will 
be guest of honor at the annual 
dinner and show of the Walter 
Coleman Ring of the International 



Brotherhood of Magicians of Nas- 
sau County, New York, Friday 
night (15). The Ring's president, 
Harold W. Gierie. Roosevelt, N. Y., 
informs that the big event will 
be held at the Garden City Hotel, 
but fails to say where the hostelry 
is located. Tickets for the dinner 
and show combination are $6 per 
person and may be obtained at 
Lou Taxman's Magic Shop, 120 
West 42d Street, New York. Jean 
Hugard, dean of the Society of 
American Magicians, will be an- 
other guest of honor. . . . Cardini's 
engagement at the Normandie 
Roof of the Mount Royal Hotel, 
Montreal, just concluded, was his 
first date in more than seven 
months, a major operation for 
ulcers having kept him on the 
shelf that long. Another thing 
you may not know is that Car- 
dini's hobby is making watches 
and clocks. . . . Lady Francis 
(Frances R. Francis) and the Ran- 
dolphs are the latest additions to 
the show schedule of the Society 
of American Magicians Conven- 
tion to be held at Hotel Nether- 
land Plaza, Cincinnati, May 27-30. 
Bobby May, -juggler, who was 
slated to appear on one of the 
conclave shows, has been forced 
to cancel, due to other commit- 
ments, and Ronald Haines, con- 
vention show chairman, is scout- 
ing for another juggle artist to 
take his place. 



Hotel Pierre 

• Continued from page 13 



When in BOSTON 
If s the 

HOTEL AVERY 

Avery & Washington Sts. 

The Home of ShowMk 




if not satisfied. 
W. 45 St., H. V. 



Latest Comedy Material 

for MC's, Magicians, Enter- 
laineis, etc. Send for our 
latest price list of great 
ORIGINAL gagfiles, monologs, 
dialogs, parodies, skits, etc. 
Written by show biz top w 
men. Or tend S10 for $50 
worth of above. Money back 
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, N. Y. JU 2-0373. 



her wildly accented "Ain-gleesh" 
she pulled responsive laughs for 
her combination of French chatter 
with malaprop American transla- 
tions. Her biggest stock in trade 
was s.a. that killed the ringsiders. 
She started with the stand-up 
mike then shifted to a hand mike 
for strolling bits and stayed with 
it for what seemed much too long. 
Her audience teasers drew guf- 
faws. But getting a dignified cus- 
tomer up, two shows a night, will 
pose a problem. This time around 
the well-stacked blonde started 
with a bi-lingual "All My Love," 
then went into "Rien," a teaser. 
In between was the frenzied chat- 
ter in which she displayed a tre- 
mendous assurance. Her "There's 
Not a French Singer Left in 
Paree," a special that led into 
take-offs of Piaf, Patachou, Tre- 
net and Chevalier, drew the best 
attention, tho none of the originals 
need worry about the smudged 
carbons. Her major production 
was "France Is a Woman," an 
over-long, over-dramatized flag- 
waver that could stand real cut- 
ting. She wound up with "Alou- 
ette," an obvious audience-par- 
ticipation gimmick that went tre- 
mendously — and off with yellow 
and red roses, in a skin-tight 
dress that threatened to burst 
with every step. 

Mata and Hari, the cream of the 
satirical dancers around, worked 
under a real handicap. Their first, 
a subtle ribbing of ballroom 
darners, found the audience un- 
prepared. Customers didn't know 
whether it was a joke or a 
straight dance with mistakes. 
Such a number rieeds building. 
Their next, the marionette num- 
ber (atop a platform that took 
some real juggling to set up) got 
better results. Latter showed gen- 
uine artistry and painstaking at- 
tention to detail. The final one 
was their classical "Carnegie 
Hall," which got them off to tre- 
mendous applause. 

One of the obstacles in Mata 
and Hari's act here were the 
stage waits between costume 
changes. The costumes are won- 
derful, but the lulls are tough to 
beat. In the past the team used a 
couple of boys for terp bits while 
they changed costumes. It's prob- 
ably impractical and expensive 
to carry two additional people. It 
might, however, be possible to do 
routines for which a single cos- 
tums might suffice. 

Miss Darccl had Fred Stammer 
at the piano. Mata and Hari had 
Lothar Perl as musical director. 

The Stanley Melba band cut the 
show. Chico Relli's outfit (with a 
really good girl singer) did the 
Latin sessions. Bill Smith. 



Minstrels' Costumes & Accessories 

CIRCULARS FREI 
Dane.- COSTUMES -Clown. 
For all other occasions. Cot In touch with 

THE COSTUMER 

23« STATI ST. SCHENECTADY 5, N, T. 



Fate of Census 
On Amusements 
In Sen. Hands 

WASHINGTON, May 9.— The 
fate of Commerce Department's 
1953 Amusement Business Cen- 
sus, the most complete census of 
its kind ever planned by the gov- 
ernment, now rests with the Sen- 
ate where the Commerce Depart- 
ment appropriations bill was sent 
this week from the House which 
deleted the business census item 
(The Billboard, May 9). Com- 
merce Department officials are 
showing increased alarm over the 
prospect of suspending prepar- 
ations July 1 for the gigantic sur- 
vey. The Senate Appropriations 
Committee, which now takes up 
the greatly- trimmed Commerce 
Appropriations Bill, already is 
beginning to receive communica- 
tions from various parts of the 
business world urging restoration 
of a $21,000,000 outlay for the 
censuses of business, transporta- 
tion, manufacturers and mineral 
industries. Under this outlay, 
Commerce had been planning to 
make an exhaustive survey of all 
parts of the amusement industry 
engaged in "service activities," in- 
cluding TV film production, in- 
door and outdoor amusements and 
coin-operated machine manufac- 
turing, distribution and operation. 

Commerce Department, it was 
revealed, is getting numerous in- 
quiries from businessmen con- 
cerned about the House decision 
to erase the funds for the pro- 
posed census. Communications 
have come from several advertis- 
ing, market „nd other groups 
urging that funds be restored for 
the census. 

Commerce Secretary Sinclair 
Weeks is expected to go before 
the Senate Appropriations Com- 
mittee to request restoration. 
However, Weeks' testimony be- 
fore the House Appropriations 
Subcommittee on Commerce, 
State and Justice some weeks ago 
is not regarded as having been 
warmly enthusiastic, and some 
Commerce staffers are wondering 
whether the Commerce secretary 
is strongly behind the census. 
When the census item came up at 
previous hearings of the House 
subcommittee, Rep; Cliff Cleven- 
ger (R., O.) criticized what he de- 
scribed as government intrusion 
on private business. Weeks ac- 
knowledged that he had not had 
"A real chance to study what 
the Census Bureau is doing," and 
he said he thought "we may want 
to do things up there by way of 
assembling information and giv- 
ing it out to business which is 
not being done and we may want 
to take out and stop some of the 
other things." The commerce sec- 
retary added that he felt that 
some parts of the census opera- 
tion "do not serve any useful 
purpose." 



Burlesque Bits 



• B, UNO • 



Capitol Seeks 
Name Packages 

NEW YORK, May 9. — The 
Capitol Theater is looking for 
spot shows to follow the current 
run of "Moulin Rouge," which is 
tentatively set to exit either late 
June or early July. 

House is planning to use four 
or five stageshows a year, on 
New Year's week, Easter week, 
etc., in order to grab the big tour- 
ist trade that hits town regularly 
during such periods. 

Leo Cohen, now booking the 
house, is on the watch for name 
packages with box office poten- 
tials similiar to the Johnnie Ray 
show the theater used a few 
months ago. 

It has been offered a series of 
packages. One was headed by 
Tony Martin; another by Patti 
Page; another by Peggy Lee, and 
still another by Sugar Ray Rob- 
inson. So far no deal has been 
mae'e. 



Cy and Al freed a Walker are 

spreading out in their Miami bus- 
iness interests. In addition to 
their package liquor stores, they 
have opened the Cypress cocktail 
lounge near the Biscayne dog 
track and are going in heavily in 
the house building line. At the 
Cypress, Kaihy ODonnell is vo- 
calist and pianist; Harry Hiliman, 
manager; Gil Sweexey, barmaid, 
and Louise Hancode. hostess. . . . 
Marshan (Martha Blue) now at 
Tony Pastor's nitery. New York, 
is due to return to the Hirst cir- 
cuit next season after an absence 
of two years; thru the Miller- 
Kaplan agency. . . . Charles Shan- 
non, for six years manager of the 
Tivoli Theater in Sawtelle, Calif., 
is now manager of the Majestic, 
in Santa Monica, Calif. . . . Parker 
Cee and Johnny D' Arco are open- 
ing at the Casino, Toronto, after 
playing the Gayety, Detroit, 
where Dick Richards is a recent 
addition. . . . Ora May, star Moro- 
koff chorine at the Hudson, Union 
City, pressed into service every 
so often to do a strip routine, 
scored another show-stopper last 
week with an act in which she 
cleverly imitated Vickd Wells, 
Peaches and Georgia Solhern. . . . 
Fields and ' George, with their 
novelty comedy act, "The Rag 
Pictures," are headlining the bet- 
ter grade of niteries in the East. 
. . . Many old burly friends at- 
tended the funeral of Jack 
Macauley, 81, stage carpenter for 
a long time at the Olympic and 
Dewey theaters, in lower Man- 
hattan, on April 23. Burial was 
in Lutheran Cemetery, L. I. A 
son survives. Munn Lodge, No. 
190, F. & A. M., of which he was 
a member 49 years, conducted the 
services. . . . Belly Howard 
switched from the B. & B. Club, 
Providence, to the Casino, Boston. 

Rosila Royce, who has signed 
for another summer with Mike 
Todd's "A Night in Venice" start- 
ing June 25, not long ago, while 
at the Club Royal m Augusta, 
Ga., played for a convention that 
was attended by President Eisen- 
hower. . . . Ernie Anderson, scenic 
artist for the Hudson, Union City, 
is now touring as ringmaster with 
Frank Wirth '% Tigris Shrine Cir- 
cus shows. . . . Recent additions 
at Strip City nitery, Los Angeles, 
are Candy Paige. Mae Blondell 
and Doris DeLaye. . . . Rita Ravell 
mt d into the "It" Club, El Cer- 
rito, Calif., for two weeks, start- 
ing May 6, thru the Phoenix and 
Dale Attractions Agency, after a 
similar stay at Rafael's 150 Club, 
San Francisco, where other talent 
includes Dave Gardner and Billy 
Young, emsees; Jewel Carter and 
Jeanny Starr, strips, and Candy, 
dancer. . . . Manager Harry Oak- 
ene donate- a three -day (May 
1-3) collection at the Hudson. 
Union City, to a re-building fund 
for St. Joseph's Home for Or- 
phans in Englewood Cliffs, N. J., 
demolished by fire a few weeks 
ago. Theater itself helped with a 
check for $25. . . . Debbie (for- 
merly Dee) Doll, strip-talker, a 
first-timer on the Hirst circuit. 



Buy Denver I s is 

DENVER, May 9. — Norman 
Probstcin, president of the Affton 
Amusement Company, St. Louis, 
bought the Isis Theater, in Den- 
ver, from the Fox-Intermountain 
chain. The State Theater, Denver, 
now being operated by the Affton 
Company, will be torn down and 
the Isis will be re-named the New 
State after a remodeling job. 



La Vie En Rose 

• Continued from page 13 



after only three months, hasn't 
improved as a performer. Her re- 
prise of Honor Roll of Hits tunes 
drew scattered, polite applause 
from a very slim house (second 
show), and that was about all. 
She now uses a king-sized has- 
sock to sing from in a sitting 
position. The hassock seemed not 
only too big for the platform, but 
too big for the room. Her gown, 
a kind of period job that probably 
cost real dough, didn't help any. 
It made her look like a little old 
lady. 

Primarily, Miss James is not 
a sight performer. She doesn't 
know how to use her hands. She 
occasionally cups and raises them 
to her mouth in what is appar- 
ently intended to be coy. She has 
an unfortunate arrogant brash 
ness that is irritating more often 
than it is pleasant. If she intends 
to continue personal appearances, 
she would be well-advised to take 
some serious coaching lessons. 
But having gotten where she is — 
from $75 a week at Leon and 
Eddie's about a year ago to $4,000 
(that's her asking price), it is 
doubtful if she'll be amenable to 
coaching. Yet if she keeps on 
working the same way, M-G-M 
may discover that its pet record 
seller is no longer making it — at 
least, not in class spots. 

Bill Smith. 



became a principal following a 
stay in the parade girl ranks at 
the Casino, Pittsburgh, her home 
town. She previously did niteries 
in Houston, Tex., where she plans 
to return over the summer. Ex- 
tends thanks to Mary Mack for 
the Debbie name suggestion. 



Fire Levels 
'Big D' Site 

DALLAS, May 9.— The Sporta- 
torium, home of the "Big D Jam- 
boree," weekly folk music festival 
for six years, burned to the 
ground early Friday (1). 

Regular Saturday night show 
was transferred to the State Fair 
of Texas livestock pavillion, and 
it played to a capacity 3,200. This 
arrangement is expected to con- 
tinue until a new arena is built 
on the old site. Wrestling pro- 
moter Ed McLemore said the new 
building was to be erected. 

Fire loss was estimated at 
$350,000. The Sportatorium seated 
6,200 persons. Regular participants 
in the "Jamboree" include Big 
Bill Lister, Riley Crabtree, John- 
ny Hicks, Norman Perry, Wesley 
Vowell, Blue Mountain Boys, 
Sonny Carpenter, Ralph Sanford, 
Douglas Bragg, Charline Arthur, 
the Jones Twins and Texas Sun- 
shine Ruby. Show is broadcast by 
KRLD on Saturdays and televised 
on Saturdays and Sundays. 



Caughf Again 



LATIN QUARTER, NEW 
YORK: In her first stem date as a 
cafe headliner, Dagmar (nee Jen- 
nie Lewis) was surprisingly ef- 
fective. Basically a freak, with a 
rep of "the dumb blonde gained 
thru her work on the "Open 
House" TV series, gal came on 
and proved she was more than a 
freak with a chassis. She was a 
solid performer who could sing, 
dance and read lines with author- 
ity. Working to a large showbiz 
opening crowd she got quite a 
hand. There's little doubt that 
she'll do even better when she 
works to a non-hep audience. 

To get some hype into her act, 
Dagmar comes in with two assist- 
ants, Sid Gould, who worked 
cafe dates with her before, and 
Marty May, one of the best 
straightmen in the business. 
Gould's comedy takes were won- 
derful. His lines were not. At 
times it seemed as if Dag's ability 
got too much of a brush in the 
lines that Gould had to throw at 
her. In fact the basic talents of a 
Dagmar deserve better material 
than either Gould and May were 
furnished with. 

Cass Franklin and Monica Lane 
made a fine picture. Their duet 
warbling was good enough to get 
commendable receptions for prac- 
tically every number. Both 
worked as occasional singles with 
Franklin's throwing of file gags 
as the emsee behind Choppy's 
back-painting act, giving a hefty 
audio assist to the well-estab- 
lished sight appeal the act al- 
ready has. 

The rest of the show remains 
basically the same. The produc- 
tions, specialties, dancing and 
singing is of the usual high order 
that makes Lou Walters' Latin 
Quarter probably the biggest 
grossing cafe in the country. 

A publicity gimmick throw in — 
the winners of the Old Gold TV 
Amateur Contest — was way out of 
line with the set show. Winners 
put on for this one was an act 
called Jack Richards and the 
Marksmen ( four boys). The kids 
tried hard with "Crazy Rhythm." 
But it was obvious they were way 
out of their class. Bill Smith. 



WANTED 

Male Hammond Organist for the 1953 
edition of our Free Outdoor Stage Show. 
16 consecutive weeks' work starting 
May 2ftth. 

Bernard Thomas 

ART B. THOMAS SHOWS 



Be a Booster for 

MILTON SCHUSTER 

WAKTED 

People In atl linci tor Theatres and Clubs 

Jack Montgomery, Mgr. 
Club Dept. 
127 N. Dearborn St. Chicago 2, III. 



ARENAS Sr AUDITORIUMS 



MAY 16, 1953 



Communications to 188 W. Randolph St., Chicago 



THE BILLBOARD 



41 



'Opry' Scores at Houston; 
Gives Simultaneous Shows 



HOUSTON, May 9 — "Grand Ole 
Opry" packed Sam Houston Coli- 
seum and at the last minute 
opened near-by Music Hall to 
handle 3,000 additional customers 
on the final night (1) of a three- 
day stand. 

Whitey Ford, director of the 



Detroit Scores 
Top U.S. Gross 
For "Biggest" 

DETROIT. May 9 — "The Big- 
gest Show of '53," with Ella 
Fitzgerald, Frankie Laine. Louis 
Jordan and Woody Herman, 
grossed $28,700 Sunday (3) at 
Olympia Stadium, with attend- 
ance estimated at 12,000. a little 
under maximum capacity. Com- 
petition included the Benny 
Goodman concert the night be- 
fore at the Broadway-Capitol, 
and the appearance of Patti Page 
and the Sherman Hayes band the 
two preceding nights at the State 
fairgrounds, topped by a heavy- 
rain at 6 p.m. Sunday. 

Detroit engagement topped the 
$26,490 figure set by the "Biggest 
Show of *51" at Olympia and 
$30,000 set by "The Biggest Show 
of '52" at the Fox theater, when 
two performances were given. 
The local engagement was the 
best of the present tour in this 
country, but was topped by the 
Montreal figure. In the three 
previous tours, Detroit turned in 
the biggest gross of any city 
played. 

On Sunday afternoon the same 
package played at the I.M.A. 
Auditorium at Flint, with gross 
unofficially reported at $12,000. 

The show was booked by the 
Gale Agency, with Martha Glaser 
in town for weeks to handle the 
advance campaign. 



show, juggled acts and timing in 
order to give the performances 
simultaneously. Snow had opened 
Wednesday (29) to a comfortably 
full house of 15,000. Second night 
drew a turnaway. Decision to add 
Music Hall seating came when the 
Coliseum was packed long before 
show time Friday (1). Total at- 
tendance was estimated at 60,000, 
with general admission $1 and 
reserved seats $2. A few tempo- 
rary seats around the stage went 
for 50 cents. 

Bill included Ford, the Duke of 
Paducah, as emsce: Martha Carson, 
Jimmy Dickens, Hal and Velma 
Smith, Rod Brasfield, Lonzo and 
Oscar, the Carter Family, Carl 
Smith, Red Foley, Salty Holmes, 
Mattie O'Neil, Bill Monroe, Lew 
Childress, Biff Collier and Gabe 
Tucker. 



'Biggest' Tabs 
12G at Toledo; 
Lombardo r 4G 

TOLEDO. May 9.— "The Biggest 
Show of 1953," closing out a string 
of three big entertainment week- 
ends at the Sports Arena here, 
drew 5.735 and a gross of $12,800 
on Saturday (2). Scale was $3.60, 
$2.50 and $1.50. 

On the preceding Saturday Guy 
Lombardo attracted 2,019 for a 
gross of $4,777, with tickets scaled 
at $3. $2.50, $2 and $1.50. In 1952 
the Lombardo show pulled in 
3,415 and $7,921. 

Horace Heidt's offering at the 
Arena on April 18 drew 1,782 
paid admissions for a gross of 
$3,864 at the same prices set for 
the Lombardo appearance. Heidt, 
in his first visit to the arena in 
1951, attracted 5,350 paying cus- 
tomers and a gross of $12,068. 
Next top attraction will be "Ice 
Cycles," starting May 25. 



Roadshow Rep 



Motor Boat 
Show to Play 



NEW YORK, May 9.— The first 
major show to set its annual stand 
at the Bronx Kingsbridge Armory, 
because of the rental of Grand 
Central Palace to the Internal 
Revenue Department where the 
show formerly was held, will be 
the National Motor Boat Show. 

The show will be staged Janu- 
ary 15-23, with 11 a.m.- 11 p.m. 
hours, except on Sunday ( 17) 
when a 2 p.m. opening will be 
held. 

The Kingsbridge Armory, de- 
scribed as the largest unobstructed 
exhibition hall in the world, has 
a one-floor area the size of four 
football fields or some 180,000 
square feet. The 100-foot-high 
ceiling will permit the display of 
large yachts with masts. The 
armory also sports auditorium 
seating for 1.000, and a 500-person 
capacity restaurant. 

The Hotel Concourse Plaza, also 
located in the Bronx, will be used 
for show headquarters and for 
various boating organization meet- 
ings. It will be interesting to 
observe the attendance and reac- 
tion to the relocation of the show, 
which will be removed from the 
mid-Manhattan area where for- 
merly held, by some 23 minutes 
on the fastest express subway. By 
necessity, many exhibitors will 
still have to live at Manhattan 
hotels, and commute by subway, 
since the Bronx has few hotels. 
Subway facilities to the Armory 
are good, however, with one line 
three blocks away and another 
which has a stop on the same cor- 
ner as the armory. 



^ERALD TOMLINSON and 

wife left Logan, Utah, May 1 
to pick up a few indoor and 
school dates before going into 
their summer busking showings. 
. . . DeCourcy. hipnotist, advises 
from Milton, N. D„ that cold 
weather and snow have been all 
that he's seen in that area since 
last fall. He plans to spend most 
of the summer in Western Cana- 
da. . . . Chester ( Choi ) Lyons, who 
has been plugging along all win- 
ter playing indoor fair and school 
dates, plans to switch to an out- 
door merchandise attraction at 
once. . . . F. E. Ferguson opened 
his summer trek with a street ex- 
hibition show in Socorra County. 
New Mexico. He carries a vent 
and punch booth along with a 
travel hook-up. . . . Henry (Hank) 
Corby will spring soon with a 
museum attraction. Currently in 
Raymond, Miss., he plans to 
spend most of the summer in 
Louisiana at the same locations 
he played last summer. . . . Wal- 
ter Grimson, stroller player, has 
been working his way West since 
leaving Florida late in March. 
He's in Alabama now and ex- 
pects to spend the summer in 
Arizona. 



pORREST CARNEY will have 
an ouf 'oor novelty show in 
the works in addition to his book- 
mobile attraction soon. After 
three weeks in Ogden, Utah, he'll 
move toward Wyoming where he 
plans to work this sumi.er. Car- 
ney is an old-time vent and punch 
worker. . . . Ensel Hurd. lecturer, 
who played sponsored dates in 
Alabama all winter, is readying 
small family tent show with 
which he will tour Northern 
MissisipDi this summer. Hurd has 
a tie-up with a religious book 
concern and will open his season 
near Granada, Miss. . . . "I'm 
about ready to hit the road with 
my su...mer novelty show," let- 
ters Lee Thayer from Liberty, 
Tex. "My winter school show 
tour resulted in only fair busi- 
ness. Will open the season near 
Brady, Tex., and work West. I 
met some small shows and tent 
store shows and tent units in Tex- 
as this winter." . . . Zrnest Mul- 
lins. who is in Billings, Mont., will 
be active again with his stroller 
show this summ r. He has a tie- 
in with an advertising company 
which he feels will bring added 
income on his jaunt 



Drivin' 'Round the Drive-Ins 



JAMES NEELY has taken over 
as manager of Cuero Drive-In 
Theater, Cuero, Tex., and assist- 
ant manager of Rialto Theater, 
according to Jack Dickerson. man- 
ager. . . . Dave Hendrick & Com- 
pany has been awarded the con- 
tract to build a drive-in theater 
at Rockport, Tex., for Ed Bernard. 
. . . Paul W. Gay has taken over 
managem. it of the Oasis, Kermit, 
Lariat and Tower Drive-In the- 
aters in Kermit, Tex., and the Rig 
Theater. Wink, Tex. He replaces 
Frank Love Jr., who is retiring. 
. . . Construction has been started 
on W. B. Goates' Cherokee Drive- 



in Theater, Longview, Tex. Spot 
is expected to be completed by 
May 1. It will have a capacity of 
600 cars. . . . S. L. Oakley, vice- 
president of East Texas Theaters, 
Inc., has announced that the cir- 
cuit will build a 678-ear capacity 
drive-in on an 18-acre tract in 
Lufkin', Tex. Spot is expected to 
be open by early summer. 



Rehoboth to Get 
800-Sect Aud. 

REHOBOTH BEACH. Del., May 
9. — Rehoboth Beach is getting an 
auditorium large enough to ac- 
commodate summer conventions 
The auditorium will have seating 
capacity of about 800 and is ex- 
pected to be. ready for use by the 
end of June. It will be available 
for conventions or community af 
fairs when not in use by St. Ed 
mond's Catholic Church, which is 
building the hall at a cost of $70, 
000, including furnishings. 



Dramatic & Musical 
Routes 



T^ONALD BOARDMAN reports 
• Lr that construction is nearing 
completion on the new 600-car 
capacity Forest Hills Drive-in 
Theater, Augusta, Ga. Opening has 
been set for March 25. . . . Permis- 
sion has been granted for the con- 
struction of two drive-in theaters 



Borge, Victor: (Plymouth! Boston. 
Constant Wife, with Katharine Cornell: 

Ann Arbor. Mich. 
Deep Blue Sea: iBlacluIonct Chicago. 
Dial "M" for Murder: iHarrisi Chicago. 
Farfel Follies: (Locust SO Philadelphia. 
FourpoBter: (Orpheumt Kansas City. Mo. 
Olgl: (United Nations) San Francisco. 
Good Night Ladles: (Royal Alexandra) 

Toronto. 

Ouys and Dolls: (Auditorium > Seattle. 
Hayes. Helen: (Erlanger) Chicago. 
Hutton. Betty: iShuberti Chicago. 
Maid of the Osarlcs: iSelwyni Chicago. 
Me and Juliet: iShuberti Boston. 
New Faces: retreat Northern i Chicago. 
Pal Joey: (Shubertt Philadelphia. 
Point of No Return: (Biltmorei Los An- 
geles. 

South Pacific: fMurtn Indium poll*. 

Stalag 17: i National! Washington. 

Top Banana: (Currant San Francisco 



Skating Shows 



tee Cycles of 1953: (Robart Arena) Troy. 

O.. 13-19: (Coliseum i Marlon 30-14. 
Ice Follies ot 1953: (Civic Ice Arena 

Seattle. Wash . 30-31. 



Miscellaneous 

Miller's. Irvln C. Brown-Skin Models 
(Harlem) Austin. Tex.. 13-14: iDunbarl 
Temple 15: (Lincoln) Houston Hi; (Club 
Ravent Beaumont IT: iGtmi Waco 18: 
(Rllti Fort Worth 19: (Carver) Wichita 
Falls 30; iRexi Tulsa. Okla. 21: (Al- 
drldgei Oklahoma City 33. 



NEWS NUGGETS 



Nashville Coliseum 
Sets All- Year Use 



NASHVILLE, May 9.— The 
Tennessee State Fair Coliseum is 
being equipped for year-around 
use, according to Secretary L. E. 
Griffin. Structure has 4.075 per- 
manent seats and space for 3,000 
temporary chairs. 

Home show will be in the 
building starting May 18, and a 
rodeo is booked for May 30-31. 
Roller Derby and "Ice Vogues" 
recently played the building. 

Improvement program, costing 
an estimated $60,000, will in- 
clude a heating system. 

SPOKANE HOME SHOW 
PROMOTION STARTS . . . 

SPOKANE— Acts booked for Al 
Learman's Spokane Home Show, 
which opens August 29, will in- 
clude Royal Guards, singers; Jack 
Marshall, comic, and probably Wilt 
Mahoney, comedy music. Lcarman 
and George Arnold have arrived 
here to start promotion. The 10- 
day event drew 42,000 persons 
last year. 

WACO MANAGER DOUBLES; 
FIRST EVENT DRAWS . . . 

WACO, Tex. — M. D. Corbin. 
executive vice - president of the 
Heart o' Texas Fair here, also is 
manager of the fair's new Coli- 
seum. First event in the building, 
a flower show, drew 20,000 in two 
days. Coliseum concessions have 
been leased on percentage to 
Amusement Enterprises, Fort 
Worth, for five years. 

HEIDT ADVANCE LOOKS 
BIG AT CEDAR RAPIDS . . . 

CEDAR RAPIDS. Ia.— Advance 
sale for Horace Heidt's show at 
Memorial Coliseum here Sunday 
(17) has been strong, according to 
Building Manager Charles A. 
Ziogas. Coliseum will have a 
National Home Shows production 
May 27-31. 

THREE NEW HAVEN EXPOS 
TERMED SUCCESSFUL . . . 

NEW HAVEN, Conn.— Three 
expositions at the New Haven 
Arena have been completed suc- 
cessfully, according to Director 



at Saskatoon, Sask., this spring. 
The city already has two outdoor 
theaters. Drive-ins also are sched- 
uled to be built at Weyburn. 
Sask.; Tisdale, Sask., and Melfort. 
Sask. . . . Starlite Drive-in, Stam- 
ford, Conn., operated by William 
Sabol, resumed operations March 
11. . . . Manchester Drive-In Thea- 
ter Corporation, Hartford, Conn., 
building a drive-in at Bolton, 
Conn., expects a late May or early 
June opening, says corporation 
president Bornie Menschell, who 
also heads the Community Amuse- 
ment Corporation, Hartford. 
Other officers are John Calvo- 
(Continned on page 42) 



Canadian leer 
To Be Enlarged 
For 2d Season 

REGINA, Sask.. May 9.— Roy 
Lisogar, 29-year-old producer of 
the skating show, "Canadian Ice 
Fantasy." out of Edmonton, Alta., 
reported here that the org's first 
season was highly successful. The 
cast will be doubled for the 1953- 
54 season and most of the larger 
cities and towns visited on the 
initial tour have already signed 
for the unit's reappearance, he 
said. 

Icer made its debut at Killam, 
Alta., in December, toured 
Alberta. Saskatchewan. Manitoba, 
Ontario and Quebec and closed in 
Brockville, Ont., after making 75 
stands before an estimated 263,000 
customers. One, two and three- 
night stands were included in the 
itinerary. 

Show, with an all - Canadian 
skating cast of 36 and an execu- 
tive staff of six, featured the 
Flying Wendts, circus aerialists, 
and Bobby Hill, rodeo clown. 
Featured skaters included Yvonne 
Page, Winnipeg; Joyce McFarlane 
Vancouver, B. C, and George 
Manuel. 

Uses Own Bus. Trucks 

Org traveled in its own bus 
and the props, including a 66-foot 
portable stage, velvet curtains, 
electric organ, lighting, spotlights 
and costumes were carried in 
trucks. Unit had its own 
snowplow. 

Rehearsals for next season will 
start September 4 in the Pem- 
broke, Ont., Arena where the 
Chicago Black Hawks hockey 
team will train. 

"This is the first all-Canadian 
ice show that has met with any 
success," says Lisogar. "Its pur- 
pose is to bring professional ice 
shows to smaller towns and to 
provide promising skaters with a 
chance to gain professional 
experience." 



Milton Cottier. They were the 
Connecticut Boat Show, Trailer 
Coach Show and Business Show. 
First two scored well despite rain 
and gate charges but without per- 
forming entertainment. Business 
show, first in four years, drew 
6,000 screened attendance. It may 
be an annual or bi-annual. 

Fall expos here will include 
home and antique shows, with 
tentative plans for do-it-yourself, 
food, health and sports car shows. 



Portland Kinks 
Hit Homer; Hold 
Decline to 10' 

PORTLAND, Ore.. May 9.— 
Portland Home Show, which 
closed a 10-day run here Sunday 
(26), ran about 10 per cent behind 
last year's attendance, according 
to late figures. The drop was con- 
sidered small in view of numerous 
obstacles which the expo faced. 

First hitch was the necessity 
of switching from the Pacific 
International Livestock Exposi- 
tion buildings to the Portland 
Ice Arena. Air Force had taken 
over the PI building. Because of 
this, show executives expected a 
major drop in turnout, but the 
opening night was 25 per cent 
better .than last year, it was said. 
Figuring also was an increase in 
admission price this year from 
60 to 80 cents. Also the Ice 
Arena had less space for display 
booths and no parking provi- 
sions; however, it does have 
better seating inside. 

Show was threatened on the 
third day with closure by the 
city fire marshal, who com- 
plained of faulty wiring. On 
Monday (21) closing of the show 
was announced. Second an- 
nouncement stated it would close 
after Monday night, and third 
word, on- Tuesday, was that it 
would continue thru the full 
schedule. 

Talent for the show included 
Rudy Vallee; Jack McCoy; Betty 
Willis, dog act; Will Mahoney, 
musical comedy, and George 
Arnold's band. Al Learman is 
managing director of the show, 
sponsored by Portland Home 
Builders Association. 



Henie Blames 
Coronati for 
teat Collapse 

BALTIMORE. May 9.— Counsel 
for Sonja Henie at Baltimore City 
Court laid the blame for injurv -,o 
hundreds of spectators, when 
portable bleachers collapsed at her 
showing here last year, squarely 
on Edward Coronati. builder and 
supplier of the movable stands. 

With more than 350 plaintiffs al- 
leging injuries and seeking about 
$5,000,000 in damages, the case 
was being heard last week on be- 
half of 75 lawyers. The issue in 
the combined case is to determine 
whether Miss Henie and Coronati, 
individually, and with their cor- 
porations, are liable. 

Benjamin Howard, attorney tor 
Miss Henie, pointed out thai he 
skater had sued Coronati. He said 
that the design, material and work- 
manship in the stands erected by 
Coronati were inadequate for the 
job. Coronati had received $2,000 
in advance for the job and was -Hue 
to receive an additional $4,000. 



IMUMIO I E US 

—Col on our Mailing Lfet. 
—Each week The Billboard receive, inquiries 
asking the name* of Irnllvidtinli. who might 
iinderw rile and promote aU rac-tion^ tor 
auditoriums and arenas. We ran refer in- 
quiries rrom your territory to you 
— Please *late the dale and type nf event or 
at leant one event whleh you have promoted 
In Ihe past. Specif.t whether or not you were 
financially responsible or secured responsi- 
ble underwriting Write Arena- Auditor .urn 
Department, The Billboard, IU W. R^Jolph 
St.. Chicago 1, III. 



42 



THE BILLBOARD 



RINKS & SKATERS 

Communications to 2160 Patterson Sr., Cincinnati 22, O. 



MAY 16, 1953 



New Names Win Laurels 
In Mich. RSROA Meet 



DETROIT, May 9.-— The recent 
well-attended well-co n t es t ed 
Michigan State championships un- 
der Roller Skating Rink Operators' 
Association auspices marked the 
final big event to be held at Arena 
Gardens, which closed May 3 for 
demolition. An unusually large 
number of new names were among 
winning contenders, while several 
previous champions were able to 
add new laurels. 

Entrants participated from 14 
clubs: Arena Gardens, Detroit; 
Rolladium, Pontiac; Ambassador, 
Clawson; Lake Lansing, Lansing; 





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pull out. Maximum run-out of 
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REPLACEMENT PARTS (for rink operator*] 

Globe offers a full line of replacement pans 
including axles, cones, ball bearings, etc. 
IMMEDIATE DELIVERY. Write for literature 
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Roll-A-Dromc, Muskegon; Brock- 
way Roquino, Saginaw; Lincoln 
Rink, Lincoln Park; Imperial, 
Ypsilanti; Arena, Mount Clemens; 
Paragon, Flint; Arcadia, Detroit; 
Fairview, Detroit; Rollerdrome, 
Dearborn, and Rollercade, Flint. 

The champions in finishing or- 
der in each division were: 

Diaper division, singlet — Sharon Sweesey, 
Paragon: Dannie H. Rledl. Mount Clem- 
ens Arensi; James c. Perry, Rollerdrome: 
special award for showmanship. Sharon 
Bweexey. Juvenile c boys, speed — David 
ScnaTer. Rollerdrome; Larry Pulllam, Fair- 
view; Andrew O. Marchewka, Arena Qar- 
dens. Juvenile C girls, speed— Curl A. Rutz, 
Theresa A. Hakim. Barbara J. Hakim, 
Fairview. Juvenile B boys, speed — James 
K. Bell, Arena Gardens; Raymond D. Sen- 
kowrsk.1. Arena Qardens; Thomas Muen- 
stermann, Roltadlum. Juvenile B girts, 
speed — Karen Sevlgny, Rolladium: Sandra 
K. Perry. R*oIlerdrome; Amelia Hakim, 
Fairview; Barbara Rutz, Fairview. Ju- 
venile A boys, speed — Gerald L. Gohs, 
Rollerdrome: Raymond Quitter, Palrview; 
Rudy Hernando. Arena Gardens. Juvenile 
A girls, speed — Sally E. Richardson, Arena 
Gardens: Sharon DeMcll, Rollercade; 
Joanne Lenardo, Palrview. 

Junior boys, speed — Paul Hakim, Fair- 
view; Fred Vander Hagen, Fairview; Gil- 
bert Davis, Arena Gardens. Junior girlt, 
speed—Suzanne Richardson. Arena Qar- 
dens; Mary Jo Kurk. Fairview; M. Elaine 
Roberts, Arena Gardens. Intermediate 
men, speed—John Dupuls. Rolladium; 
James O'Donnell, Fairview; Sale L. Real- 
ity, Rolladium. Intermediate ladles, speed 
— Beverly J. Grant, Rolladium; Patsy A. 
Wright. Rollercade: Nickle Robert, Fair- 
view. Senior men. speed — Gerald Ireson, 
Palrview; Lou Moutard, Arena Gardens; 
Richard L. Remley, Rolladium. Men's re- 
lay — LaVerne Williams, John Dupuls. Ed- 
ward Lelneke and Richard Remley. Rolla- 
dium; Fred Vander Hagen, Gerald Ireson, 
Tony Camerella and Jamea O'Donnell, 
Fairview; Edward Hernando. Lou Mou- 
tard. William MacKellar and Jack Huff- 
man, Arena Gardens. Ladles' relay— Mary 
Jo Kurk, Nickle Robert, Norma VanLan- 
dlngham and Marcla Zlzal, Fairview. 
Mixed relay — Suzanne Richardson. M. 
Elaine Roberts, Lou Moutard and Ed- 
ward He ru art do, Arena Gardens: Mary Jo 
Kurk, Nickle Robert, James O'Donnell and 
Gerald Ireson, Fairview. 

Juvenile boys figures — David Walker, 
Mount Clemens. Arena; Andrew Mar- 
chewka. Arena Gardens: Howard Kresge. 
Rolladium. Juvenile girls, figures — Sylvia 
Ritchie, Rolladium: Sally Ann Gallagher, 
Arena Gardens: Michele Seger, Arena Gar- 
dens. Junior boys, figures — Gary Meeker. 
Rolladium; Harrison Beal, Arcadia; Rudy 
Hernando, Arena Gardens. Junior girls, 
!lgures~Patsy Jarrard, Rolladium: Patricia 
Martlno. Arena Gardens: Martha Rogers, 
Rolladium. Novice men, figures — Bruce 
Ritchie. Rolladium; Donald Pozniak, 
Arena Gardens; Donald Gates, Arena Gar- 
dens. Novice ladles* figures— Ma rllynn 
Adams. Arena Gardens; Shcrrlll Lyon. 
Rolladium; Marilyn Jones, Arena Gar- 
dens. Intermediate men, figures— John 
Matejec. Arena Gardens; Robert Drum- 
mond. Arena Gardens. Intermediate ladles, 
figures — Sandra Krygler, Arena Oardens: 
Carolyn Greene. Arena Gardens; Charlotte 
Wolshon, Arena Gardens. Senior men. fig- 
ures— William Pate Jr.. Arena Gardens; 
Ronald Rledl, Mount Clemens, Arena; 
Gurdon Patton, Rolladium. Senior ladles, 
figures Nancy Kromis, Arena Gardens: 
Laurene Anselmy, Rolladium; Gall Locke, 
Arena Gardens. 

Juvenile boys, singles — Andrew Mar- 
chewka. Arena Gardens; David Schafer, 
Rollerdrome; Howard Kresge, Rolladium. 
Juvenile girls, singles —Carol Walsh. Ar- 
cadia: Sharon Faublc. Rolladium: Michele 
Seger, Arena Gardens. Junior boys, singles 
—Gary Meeker. Rolladium: Harrison Beal, 
Arcadia: Frank Blenman Jr.. Rolladium. 
Junior girls, singles — Patricia Martlno, 

■ Arena Gardens; Patsy Jarrard. Rolladium; 
Patricia Kendall, Arena Gardens. Novice 

I men, singles— Robert Mills, Rolladium; 
Bruce Ritchie, Rolladium; James Miller, 
Arena Oardens. Novice ladles, singles— 

| Carolyn Greene. Arena Gardens; Carylsue 



1,000 Gate at 
AOW's Cherry 
Blossom Meet 



ELIZABETH, N. J., May 9.— 
Despite rainy weather, the sixth 
annual America on Wheels Cherry 
Blossom speed skating competi- 
tions, held April 18 at Alexandria 
(Va.) Arena, drew a crowd of 
about 1,000 enthusiasts, the largest 
turnout ever to patronize the con- 
tests, said Jack Edwards, AOW 
director of speed. 

One of the high spots of the day 
from the standpoint of thrills, said 
Edwards, was the five-mile mixed 
relay race. Winner of the club 
trophy was the team representing 
Bladensburg (Md.) Arena with a 
total of 82 points. 

Other clubs finished with the 
following scores: Paterson (N. J.) 
Arena, 74; Twin City Arena, Eliz- 
abeth, 49; Alexandria Arena, 36; 
National Arena, Washington, 35; 
Boulevard Arena, Bayonne, N. J., 
34; Mount Vernon (N. Y.) Arena, 
29; Reading (Pa.) Club, 18; Flor- 
ham Park (N. J.) Club and Car- 
lin's Rink Club, Baltimore, 5 each; 
Capitol Arena, Trenton, N. J., 0, 
and Peepskill (N. Y.) Arena, 0. 
The rinks in Reading, Florham 
Park and Baltimore are not mem- 
bers of AOW, but have partici- 
pated in its speed activities this 
season. 



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Evanoff, Rolladium; Alois Walker, Mount 
Clemens Arena. Intermediate men. singles 
—John Matejec, Arena Gardens: Robert 
Druramond. Arena Gardens; Kenneth Shore. 
Mount Clemens Arena. Intermediate ladies, 
■Ingles— Marilyn n Adams, Arena Oardens. 
Senior men. singlets — William Pate Jr., 
Arena Oardens; Gurdon Patton, Rolladium; 
Bernard Lick, Arena Oardens. Senior 
ladies, singlets — Laurene Anselmy, Rolla- 
dium; Nancy Kromis. Arena Gardens; Gail 
Locke, Arena Oarden*. 

Junior pairs— Martha Rogers and Oary 
Meeker, Rolladium ; Patricia North and 
David Thompson. Rolladium: Rosalie 
Jaklemicc and Cyril Toporek, Rollercade. 
Novice pairs— Marlene Sles and Jack 
Rozinsky. Arena Gardens; Mary Jo Me- 
Brearty and Robert Mills, Rolladium; 
Sharon Betrus and Robert McLaughlin, 
Fairview, Intermediate pairs- Charlotte 
Wolshon and Richard Poinlak. Arena Gar- 
dens; Sandra Krygler and Bernard Lick. 
Arena Gardens; Carolyn Greene and 
James Miller. Arena Gardens. Senior 
pairs— Gail Locke and William Pate Jr., 
Nancy Kromis and John Matejec, Marllyrm 
Adams and Robert Dummond, Arena Gar- 
dens. 

Novice fours— Bruce Ritchie, Patricia 
North, David Thompson and Nanette 
Kreger. Rolladium. Intermediate fours- 
Richard Pozniak. Charlotte Wolshon, Rob- 
bert Drummond and Marllynn Adams 
Arena Gardens; Robert Mills. Mary Jo Mc- 
Brearly, Gary Meeker and Martha Rogers, 
Rolladium Senior fours— Gall Locke, Wil- 
liam Pate Jr., Nancy Kromis and John 
Matejec, Arena Gardens. 

Juvenile dance— Sandra Rathbun and 
David Walker. Arena; Sylvia Ritchie and 
Charles Bodmcr, Rolladium; Cecilia Darl- 
mont and Kenneth Brown, Rolladium. 
Junior dance— Suzanne Danner and Gary 
Meeker. Rolladium; Sally Barclay and 
Prank Blenman. Rolladium; Nanette Kreger 
and David Thompson, Rolladium. Novice 
dance— Doris Moorehead and Floyd Lentt 
Ambassador; Alois Walker and Donald 
Rinehart. Mount Clemens Arena; Karen 
Hull and Fred Schultz, Ambassador. Inter- 
mediate dance— Carol Pittenger and James 
Miller, Carolyn Greene and Syl Rozny, 
Bernard Lick and Sandra Krygler. Arena 
Gardens, Senior dance — Nancy Kromis and 
John Matejec, Arena Gardens: Gall Locke 
and William Pate Jr., Arena Gardens; 
Jean SerravaJJe and Gurdon Patton. Rolla- 
dium. 



Toledo Polio 
Show Net $156 

TOLEDO, May 9. — Coliseum 
Figure, Dance and Speed Skating 
Club recently turned over to the 
national polio fund $156.10, repre- 
senting one-half the net proceeds 
from a benefit show. The other 
half of the profit from "Koliseum 
Kapers" went to help defray ex- 
penses of 22 members of the club 
who competed in State champion- 
ship contests at Skateland, Cleve- 
land. 

Two performances of "Kapers" 
were attended by more than 700 
persons. Alden W. Sibley, Coli- 
seum pro and director of the show, 
said the turnout was somewhat 
disappointing. He traced it to in- 
sufficient publicity. 

Sibley said another show will 
be given in the fall when he ex- 
pects club members will benefit 
by the mistakes made in staging 
the spring event. The club will be 
able to use much of the equip- 
ment, scenery and costumes which 
took more than $200 from revenue 
of this month's show. 

Al W. Kish, Coliseum owner, 
donated use of the rink for the 
show. More than 90 skaters took 
part in the performance. Kish at- 
tended the competitions in Cleve- 
land, where he was one of the 
officials. 

Three former State champions 
were among members of the cast 
who went to the Cleveland meet. 
They were Eugene Harless and 
Sherry Schroeder, junior figures, 
and Elaine Potrzebowski, juvenile 
dance. Others making the trip 
were Larry Riobelle, Nancy Green, 
Alice Albitz, Eunice Ryan, Linda 
Carpenter, Luanne Brown, James 
Fisher, Ronald Lascola, Carl 
Arndt, Ray Buchholz, Richard 
Coombs, James Flatt, John Green, 
Edward Dursey, Melvin Stark, 
Rosemarie Flietz, Margaret Del 
Brocco, Mary Helen Keller, James 
Nagele and Kathy Lenahan. 



Fair Haven Gets 
Summer Skatery 

FAIR HAVEN, Mich., May 9.— 
George Sykora and Dorine 
Brackett, former club members at 
Arena Gardens Rink, Detroit, 
opened Fair Haven Rink Friday 
night (1) for summer operation. 
There is a possibility that opera- 
tion will be continued in the cold 
months, inasmuch as a heating 
unit was recently installed in the 
building, one block off Anchor 
Bay on Lake St. Clair. 

The rink has been redecorated 
and will use tape recordings for 
skating music. There are windows 
on four sides of the building, pro- 
viding excellent summer ventila- 
tion. A new sound system con- 
sists of an 80-watt amplifier and 
eight 12-inch speakers. 



Printz Polio Benefit 

WILMINGTON, Del., May 2.— 
Printz Skating Club of Printz 
Roller Rink staged a skating show 
April 25 for the benefit of the 
March of Dimes. With the gate at 
ft, a large crowd turned out to 
see the show, highlighted by ex- 
hibitions of Pennsylvania cham- 
pions, a modern version of nursery 
rhymes staged by the rink's jun- 
iors, an Indian dance by the speed 
club and selections by the rink's 
dance club. 



Drivin' Round 
The Drive-Ins 



• Continued from page 41 



Landsman Buys 
Midtown Rink 



SAN ANTONIO, May 9— Mid- 
town Rollerdrome, formerly 
owned and operated here by C. 
H. Treadwell, has been purchased 
by Richard Landsman. The rink 
was built two and a half years ago 
and is considered the largest in 
the Southwest. 

Landsman has announced that 
many improvements will be in- 
stituted at the rink, including a 
modern snack bar. John Flynn 
has been named manager. Pat 
Patton will continue as profes- 
sional. 

Bobbie Hediger was crowned 
queen of Midtown at a ceremony 
held Wednesday (22). She will 
represent the rink at the State 
meet to be held here May 8-10. 



coressci, vice-president- treasurer, 
and Frances Calvocoresscl, secre- 
tary. . . . E. M. Loew's Connec- 
ticut drive-ins will resume oper- 
ations late this month or early in 
April, according to George E. 
Landers, circuit's Hartford, Conn., 
division manager. 



FOR SALE 
575 Pair Used 

Completely Rebuilt 

Chicago Rink Skates 

At tort «d ilres. Must be disposed of quick, 
to settle estate. $i.oo pr. f o b L. a. 

S. SCHAFFER 

Mil No. dromon Hollywood 28, Calif 
Phone: Hollywood 9-5230 



CURVECREST RINK-COTE 

The skating surface for wood and 
masonitc floors. The ultimate In clean- 
liness and traction. 

PERRY B GILES, Pres. 
Curveereit. Inc. Muskegon, Michigan 
We Invito you to bring your skates to 
Curvecrest and see for yourself 



NOW . . . 

The new Orange Label skating records 
or tapes! Write for free, complete 
catalogue. 

Orange Recording Co. 

1253 lewis Drive. Winter Park. Florida 



FOR SALE 



Complete Portable Rink 



1. C. I IIKI LM A \ 

Phon. 7-11S9 Temms, Ml. 



Browne Exits Omaha 
For Lincoln Post 

OMAHA, May 9. — Jack L. 
Browne is leaving his manager- 
pro job at West Famam Roller 
Rink here to take over a similar 
position at the new Arena Roller 
Rink, Lincoln, Neb., effective 
May 11. 

The Lincoln rink is air condi- 
tioned and Browne plans to hold 
skating classes thru the summer. 
He is mapping plans for a "diaper 
class" for children up to five years 
of age. Thirty are already enrolled 
in the class. 

West Farnam Rink, has joined 
the Roller Skating Ring Operators' 
Association and has some entries 
scheduled for the forthcoming 
Iowa-Nebraska competitions. 



Wenatchee Skaters 
At Lakeview Debut 

SOAP LAKE, Wash., May 9.— 
Lakeview Roller "Bowl held its 
grand opening here April 17. The 
program featured exhibition skat- 
ing by the D and D Appleland 
Roller Fellies of Wenatchee, Wash. 

Pete Swager and William Pat- 
rick own the new rink. The 
building is 86 by 120 feet, with 
70-foot trusses over the maple 
skating floor. Bleachers seat 250. 
The sound system utilizes six baf- 
fle speakers for balanced acoustics. 
Equipment includes microphone 
announcing circuits, and a three- 
speed turntable and tape recorder. 



| 'HARLlf; KRUPP, Winnipeg, 
^ Man., film salesman, has an- 
nounced plans for a $75,000 drive- 
in theater at Kamsack, Sask. . . . 
Newest drive-in theater in Con- 
necticut, the 700-car capacity 
Bowl Drive-In, Stratford, has 
been opened by Seymour Levine 
and associates. . . . George Lougee 
has been named manager of E. M. 
Loew's Milford (Conn.) Drive-In 
Theater. ... A kiddieland has 
been opened by Paul W. Amadeo, 
general manager, Pike Drive-In, 
Newington, Conn. Area features 
a Merry - Go - Round, s ee - saws, 
swings and slides. . . . Simon 
Glassman has been named con- 
cessions manager at the spot, suc- 
ceeding Norman Turgeon, who 
went into the Army. . . . John Sil- 
Terwatch has been appointed 
manager of the E. M. Loew's 
Hartford Drive-In, Newington, 
Conn. . . . Secretary of State of 
South Carolina has issued a char- 
ter to Fox Drive-In Theater, Inc., 
Anderson, which proposes to op- 
erate public amusements and con- 
cessions. Authorized capital stock 

is $10,000. Preston Temple is 

president. . . . Construction of the 
Hillside Drive-In was announced 
last week by Ted Rogvoy, Detroit 
theatrical architect. It will be lo- 
cated on Marlboro Pike, Mary- 
land, and operated by Sidney Lust 
Theaters. Installation of four 
projectors will make it possible 
to operate continuously with 
three-dimensional films, using 
paired projectors with interlock 
as single units. Spot is slated for 
completion early in July. 



16mm. SOUND 
FEATURE PROGRAMS 
$1.00 A DAY 

beginning with (he fourth consecutive 
day's uie. The rental for the first 1 2 3 
days Is S4.t5 and *7 
Some 300 different programs are avail- 
able — many new releases this year — alt 
including short subiects to make a a>re- 
• rem of 10 to to minutes. 
EVERY TIME YOU BOOK FROM 
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fvUi.cn. te • Marquee Letters, 4", 35?; 8" 
50i\ 10". 60C S. O. $. CINEMA SUPPLY 
CORP., Dept. L, 607 W. 52 St., New York It. 



MAY 16, 1953 



THE BILLBOARD 



GENERAL NEWS 43 



NEWS CAPSULES 



New Video Magazines; 
WMCM Not for Sale 



> Continued from page 4 



Cherry Valley; WVBT, Bristol 
Center; WFNF, Wethersfield, and 
WHVA. Poughkeepsie, all in New 
York State — and associated re- 
mote pick-up stations to North- 
east Radio Corp for $225,475. 

A second major transaction ap- 
proved by the FCC was transfer 
of positive control in WELI, 
WBIB (FM), Connecticut Radio 
Foundation, Inc., New Haven, 
Conn., from Harry C. Wilder to 
Richard W. Davis for $132,630. 

TO CONTINUE 
BASEBALL HEARING . . . 

WASHINGTON, May 9. — A pa- 
rade of witnesses before a Senate 
Interstate and Foreign Commerce 
Subcommittee on a bill to restrict 
baseball broadcasts and telecasts 
will continue next week. Virtu- 
ally all of the witnesses were from 
the baseball world and supported 
the bill. President Harold E. Fel- 
lows, of the National Association 
of Radio and Television Broad- 
casters, filed a letter strongly op- 
posing the bill. "Anything that 
would lessen broadcasters' ability 
to bring major league baseball to 
the American people would be 
contrary to the public interest," 
he said. Sen. Edwin C. Johnson 
(D., Colo.), author of the bill, de- 
scribed Fellows' comments as 
"considerably off base." 

RULES FOR ELECTIONS 

IN TV WRITER FIGHTS . . . 

WASHINGTON.— In a pair of 
television cases last week, one of 
them involving three of the major 
TV networks, the National Labor 
Relations Board ordered elections 
to determine which unions should 
represent TV writers. 

NLRB ordered TV free-lance 
writers employed by CBS, ABC 
and NBC to decide whether they 
wanted to be represented by Tele- 
vision Writers of America or by 
Authors' League of America or by 
neither. TWA sought a unit of 
free-lance TV writers employed 
By the nets for TV programs, live 
or film, produced in Los Angeles 
County. California, regardless of 
the place of origin of the pro- 
grams. The ALA unit would in- 
clude free-lance writers and com- 
posers who turn out scripts or 
original music for TV net pro- 
grams originating in New York, 
Chicago or Los Angeles. The 
three nets concur with ALA and 
argue that if a local unit is found 
appropriate, it should include 
free-lance writers for all seven of 
Los Angeles' TV stations. 

In a second case, NLRB asked 
TV writers employed by Joan 
Davis Enterprises to decide 
whether they wanted to be repre- 
sented by Screen Writers' Guild, 
by TWA 'or by neither. The same 
choice was offered TV writers 
employed by Filmcraft Produc- 
tions by NLRB. 

NICKEL SHORTAGE 
THREATENS TV TUBES . . . 

WASHINGTON. — A critical 
nickel shortage threatens the elec- 
tronic tube industry, which is 
striving to meet increased demand 
for tubes created by television, 
tube manufacturers attending a 
joint industry advisory commit- 
tee meeting warned the National 
Production Authority last week. 

The industry, anticipating 1953 
production at 443,000,000 receiv- 
ing tubes and 9,962.000 cathode 
ray picture tubes, an increase of 
20 and 30 per cent, respectively, 
over 1952 production, said that 
suppliers of solid nickel, nickel 
alloy and plated wire were having 
a hard time even meeting present 
shipments. 

tic: restless people and 
the revolving door . . . 

James C. Douglass, formerly of 
Erwin, Wasey, has been ap- 
pointed director of radio and TV 
at Ted Bates Ic Company. . . . 
Mary Margarat McBrida this week 
began her 20th consecutive year 
on radio. . . . Richard Linkroum 
has been appointed production 
supervisor of the George F. Foley 
Company. . . . Charles P. Wright 
has been named head of CBOT, 
upcoming TV station in Ottawa. 
. . . Richard W. Jencks. of the CBS 
legal department in New York, 
has been switched to the West 
Coast. . . . Attorney Frank E. 
Karelson Jr. has been elected 
chairman of the New York Co- 
ordinating Council for Educa- 
tional Television. . . . Don Bishop, 
of NBC Press, has an article in 



"The Enigma of Thomas Wolfe," a 
critical anthology recently pub- 
lished by Harvard University 
Press. . . . Sherril W. Taylor has 
been appointed manager of CBS 
Radio Spot Sales. He succeeds 
Guy Cunningham, who becomes 
general manager of WNBF-AM- 
TV, Binghamton, N. Y. . . . CBS- 
TV has hired Major Joe Di Bona, 
racing pilot for Jimmy Stewart, 
to fly its Coronation films from 
Labrador to Boston. 

Joseph Hill has been named 
sports director at WTVN, Colum- 
bus, O. Besides conducting daily 
sportscasts at 5:45 and 11:10 p.m., 
he will do sportscasts before and 
after Cleveland Indians ball 
games and will continue radio 
work at WVKO, Columbus. 

Crosley Broadcasting Corpora- 
tion has added two men to its 
client service department staff. 
Carl E. H annum, who joins WLW- 
C, Columbus, O., and Richard F. 
McCarthy, to the promotional de- 
partment at WLW, Cincinnati. 

THE RESTLESS PEOPLE AND 
THE REVOLVING DOOR . . . 

William L. Reynolds replaces 
Ray S. Donaldson as staff at- 
torney at the Radio-Television 
Manufacturers' Association, Wash- 
ington. . . . Norman Posan has 
been appointed WOL, Washing- 
ton, AM and FM sales representa- 
tive. . . . Sidney Eiges, NBC vice- 
president in charge of press, re- 
places Edward D. Madden on the 
10-man National Association of 
Radio and Television Broadcast- 
ers' Television Information Com- 
mittee. Madden resigned recently 
as NBC-TV veepee. Function of 
TIC, formed last February, is to 
collect and distribute data on the 
contributions of TV in this coun- 
try. .. . William S. Paley. CBS 
board chairman, is serving on the 
board of directors of Resources 
for the future, Inc., non-profit 
organization which assists the 
ford foundation in planning a 
resources conservation program. 

Al Hamilton, former radio di- 
rector of American Federation of 
Labor's League for Political Edu- 
cation, has joined the staff of 
Sound Studios, Washington firm 
specializing in production ^nd dis- 
tribution of transcribed public 
service radio shows. Leon Loeb, 
president, said Hamilton will be 
director of operations. . . . Gerald 
Johnson, WAAM, Baltimore, will 
begin i new series of comment 
programs for ABC network Sun- 
day night (31) at 8:45. ... Hazel 
i Markel. women's news commen- 
tator for MBS, will cover the coro- 
nation of Queen -Elisabeth II . . . 
President Harold E. Fellows, of 
the National Association of Radio 
and Television Broadcasters, has 
announced reappointment of the 
five-member television code re- 
view board as follows: chairman, 
John E. Feiser; vice-chairman, J. 
Leonard Reinsch, and Mrs. A. 
Scott Bullitt, two years; Walter 
J. Damm and E. K. Jets, one year. 
. . . Armand Grant, assistant gen- 
eral manager and director of sales, 
WAAM, Baltimore, will be in Hol- 
lywood May 14-28 with Robert 
Rappaport, vice-president of Bal- 
timore s Hippodrome, Town, and 
Little Theaters, to discuss ex- 
ploitation of current films by 
movie industry on television. 
Grant anc" Rappaport have been 
working locally in successful cam- 
paigns, with mutual benefit for 
WAAM and movie houses. 



Kling to Shoot 75 
Girl Pix for Hormel 

CHICAGO, May 9.— Kling Stu- 
dios here is scheduled for three 
busy days, June 10, 11, 12, when 
the Hormel's All-Girl Revue is due 
In for filming of 75 units, each 
averaging about two minutes and 
40 seconds. 

The huge touring unit, which 
is aired via tape of its stageshows, 
was filmed experimentally last 
spring when a number of small 
film segs were made. The sponsors, 
George A. Hormel & Company, 
meat packers of Austin, Minn., 
liked the films so much they de- 
cided to have a large number made 
with a view to TV use. 

Decision as to how the less-than- 
three minute film units will be 
used is still undecided but It is 
believed that they will be worked 
into 15-minute segments. 



The Final Curtain 



nF.i.I.I SON - Simeon. 

71, first clarinetist of the Philharmonic 
Symphony Society Orchestra of New York 
from 1930 to 1946. May 4 at his New York 
home of a heart attack. Born in Moscow, 
son of a bandmaster, he toured Europeon 
and Asiatic countries before coming to 
the U. S. after World War I. He arranged 
and published many pieces for clarinet 
and piano, and served as faculty mem- 
ber of several music schools. He was 
leader of the Philharmonic Clarinet En- 
semble, which be organized In 1927. 

C R ABNOK — Lewis , 
for many years an advance man on the 
RlngHng Circus, recently in Chester, Pa., 
where he had been employed at the Ford 
plant. 

DA VIES — Arthar Clinton, 
7B, at his Wilmington. Del., home April 
26 after a lengthy Illness. For many years 
a press agent for The Playhouse. Wilm- 
ington, he has been in a coma for about 
a month after an attack of cerebral 
thrombosis. After serving Wilmington 
newspapers for 60 years, he retired No- 
vember 37, 1948. He was associated with 
The Evening Journal and later with The 
Jouroal-Every Evening as city and news 
editor. 

FOX— Harry, 
70. co-founder and vice-president of the 
Sam Fox Publishing Company, of New 
Vork. May 4 at Doctors" Hospital. Cleve- 
land. The firm, founded by Fox and his 
brother In 1906, published standard works 
for concert and recital, as well as popu- 
lar tunes such as "Nola" and "Lady of 
Spain." 

GONZALES — Lola, 
Spanish and Hawiian dancer, In General 
Hospital, Los Angeles, following a long 
illness. No known survivors. Funeral 
services in that city Thursday (7). fol- 
lowed by burial In the Ladles' Auxiliary 
plot of the Pacific Coast Showmen's 
Association, Evergreen Cemetery. 



IN MEMORY 

Of My Beloved Wife 

RUBY HILO 

Who passed away two Years 

.(to— May 17. 
"Always in my heart. Dear.** 

S. HILO 



JOHNSON— Afc, 

79. former clown and rider with circuses. 
In Chicago Saturday (2). He had been a 
theater doorman since retiring from the 
road. Burial in Chicago, A sister. Mrs. 
Violet Buol, Chicago, survives. < Details 
Id Circus Section.) 

JOHNSON— Mrs. Ethel P., 
48, May 2 in Santa Monica (Callf.i Hos- 
pital of Injuries received two weeks 
previously in her West Los Angeles home. 
Mrs, Johnson 20 years ago was on the 
New York stage as Ethel Davis. Surviv- 
ing are her husband, Roy; a daughter, 
Mrs. Barbara Atkinson, Los Angeles, and 
a brother. Gerald Davis, New York. 

KEATS— Mildred. 
May 7 in Toronto. She was a featured 
dancer in New York musical comedies in 
New York In the 1930s, dancing in a 
number of Al Jolson productions and In 
the show, "Sunny Days." She retired 20 
years ago when she married E. Albert 
Bradshaw. 



Legit Line-Up 

• Confirmed /rem page 2 



ting up the summer tour. Horton 
will do a warm-up in Bermuda in 
"Affairs of State" before he steps 
into his annual barn circuit. . . . 
When Billy Rose sets thru with 
the aforementioned production of 
the Hecht - Harburg version of 
"Orpheus in the Underworld," his 
next venture (skedded for around 
next December) will be an adap- 
tation by Ruth and Augustus 
Goats, 

The four-day hearings held 
down on Foley Square this week 
by the House Committee on Un- 
American Activities put the spot- 
light on a number of prominent 
showbiz figures. Several not only 
admitted previous membership in 
the Communist Party but identi- 
fied others who held cards at the 
time of their membership. Cho- 
regrapher Jerome Robbins stated 
he had been a party member from 
1944 to 1947 and named play- 
wrights Jerome and Edward Cho- 
dorov, among eight others, as par- 
ticipating with him. Hollywood 
producer Robert Roson back- 
trcilied on his 1951 refusal to tes- 
tify, to admit previous member- 
ship and name 57 others as mem- 
bers at that time. Band leader 
Artie Shaw admitted that he had 
attended some four meetings in 
1946, but refused to join. He also 
reported several names to the 
committee during a recess. Pro- 
ducer Lee Sabinson stated he had 
not been a party member either 
last year or this, but refused spe- 
cific information prior to that 
time. Actor Lionel Stan dor in- 
sisted that he is not now a Com- 
munist, but refused to state under 
oath that he never had been. 
Actor, however, told reporters 
that he had never joined the par- 
ty, but refused to lay himself 
open to a possible charge of per- 
jury, due to the "stool pigeon" 
tactics of the committee. 



LA F ORG E — Frank , 

70, pianist, composer and teacher of a 
number of prominent American singera. 
May 5 as he was playing for the Musi- 
clans' Club of New York at the Hotel 
Beekman Towers. A former president of 
the club, ho was one of the performers 
for its annual dinner and concert. His 
wife, Laura, was in the audience when 
he collapsed at the piano. A doctor, 
shortly after, pronounced him dead. 
La Forge studied music extensively, both 
in this country and abroad. His first 
American tour was with Marcella Bern- 
brlch in 1912. Ten years later lie estab- 
lished a studio with Ernesto Berumen. 
He wrote many voice compositions, and 
among his pupils were Lawrence Ttbbett, 
Frieda Hempel, Richard Crooks, Emma 
Otero. Frances Alda, Margaret Matsen- 
auer. He also served as coach or ac- 
companist for Lily Pons. Florence Saston. 
Hulda Lashanska. Marcella Sembrich and 
others. He maintained homes in New 
York and Darlen, Conn. 

LANTZ — Myer (Blacklel, 
63, widely known Cincinnati showman. 
May 3 of a stroke. A native of that city. 
Lanta spent most of his life in show 
business, having been associated with 
the old Standard. Peoples and Olympic 
theaters In the Queen City. He also owned 
and managed the Empress Theater, bur- 
lesque house, which later became the 
Oayety. He Is survived by bis widow. 
Violet: a son, Charles, of New Orleans; 
two brothers. Sam. Fort Thomas, Ky.. 
and Jake, of Cincinnati, and a sister, 
Mrs. Minnie Ziegenhardt, also of Cin- 
cinnati. 

LUBARSK Y— Wladlmlr, 

SO, manager of musical artists, May 6. 
In New York. He was a native of Russia 
and an Imprcssario In Italy for 14 years. 
After World War n, he arranged an 
American tour for the Roman Singers 
of Sacred Music. Since then has repre- 
sented Cenare Slept, Gulaeppe de Stefano 
and Nicol Rossi-Lement. He leaves his 
widow. Gertude, and a brother and sister. 

NEFF— Fred. 
53, arranger and agent for band leader 
Gordon Jenkins, recently near Las Vegas, 
Nev. His body was found In his ear 
after having been reported missing 
May 2. 

NOBLE— Dr. T. Terlias, 
86, wo rid -famed organist and composer 
of ecclesiastical music, May 4 at his home 
in Rockport, Maas. A native of Bath. 
England, he served successively as or- 
ganist and choirmaster of Sly Cathedral 
and York Minster before coming to this 
country to serve in a similar capacity at 
St. Thomas Episcopal Church, New York. 
In addition to many hymns and anthems, 
he wrote music for such major works 
as "Gloria Domini" and "Introduction 
and Passacaglla." as well as a comic 
opera, "Kllllbegs." 

PAGANO— Ernest 8.. 
53, Hollywood screen writer-producer, 
April 38 of a heart attack In his Beverly 
Hills. Calif., home. He was a writer of 
many early Hollywood films which made 
a star of comedian Buster Keaton. After, 
graduating from University of Utah. 
Pagano came to Los Angeles in 1919, 
writing for Keaton and later becoming a 
story editor at both M-G-M and RKO. He 
teamed with Michael Pesslcr to write 
two Fred Astalre-Rlta Haywortb films. 
"You Never Were Lovelier" and "You'll 
Never Get Rich." Team then went to 
Universal Studios to write and produced 
such movies as "Frontier Gal," "The 
Merry Monahans" and "That Night With 
You." latter featuring Lucille Ball. 
Pagano was born In Florence. Colo. In 
addition to being a screen writer, he 
also had performed in vaudeville. Re- 
cently he had been writing for radio, 
television and magaslnes. Survived by his 
widow. Pamelia Norma: a daughter. 
Maria, and two brothers, Jo and John. 



IN MEMORY 

Of my beloved wife 

NORA RADTKE 



ART RADTKE 



SEDGWICK— Edward M . 
60, veteran film director and producer 
and senior officer for Desilu Productions., 
of a heart attack In his North Hollywood 
borne May 7. Sedgwick was a pioneer of 
vaudeville and films, having entered show 
business as one of the Five Sedgwicks, 
early-day vaude team. He was born No- 
vember 7. 1S92, In Galveston. Tex. He 
went to Hollywood in 1913 and was 
credited with discovering Tom Mix and 
Hoot Gibson, whom he directed in their 
early Western films. He was a Metro 
director for 33 years, directing some of 
the top movie names. He was Instru- 
mental in getting Lucille Ball Into films 
while at M-G-M. He became associated 
with Desilu productions a year ago. serv- 
ing as senior officer and advisor to Miss 
Ball and Desl Arnax. He served In an 
advisory capacity on Desilu Productions' 
half-hour television series, but had re- 
cently completed production and direc- 
tion on a feature film. "I Love Lucy." 
and was engaged In preparing other proj- 
ects for Desilu Productions. Recent 
movies he directed include "Eyes In the 
Night" and "Southern Yankee." Surviv- 
ing are his widow, Ebba: a daughter. Mrs. 
John Ripe, Los Angeles; his mother. Mrs. 
Josephine Sedgwick: two sisters, Jose- 
phine Sedgwick and Mrs. Clarence Hud- 
son, and two grandchildren. Sedgwick 



Week in Sports 

• Continued from page 12 



game. Possibly this is generally 
done in releases not caught. 

It was revealed that Henrich 
himself will take part in some of 
the sequences, occasionally inter- 
viewing sports experts. His nar- 
ration was relaxed and informa- 
tive on all the sports covered, in- 
cluding the abstruse lacrosse. 
This was Henrich's fourth week 
on the show. Telenews has been 
turning it out for about four years 
and has it sold to about 30 
stations. Gene Plotnik. 



was a veteran of both World Wars, leav- 
ing the service after the second one with 
the rank of lieutenant colonel. In tha 
first war he helped launch what eventu- 
ally became the USO. 

SMITH— Alma, 

78, known professionally as Cozy Smith, 
In Detroit April 30. She appeared In 
vaudeville, dramatic stock and on cir- 
cuses, showboats and minstrel shows and 
motion picture theaters, as a producer, 
singer, dancer and musician, starting 
about 1907. She headed a five-person 
musical combination known as "Cosy 
Smith and the Four Pickaninnies" for 
many years and for a time was with 
Will (Uncle Will) Rosslter. In later years 
she played the organ In Chicago motion 
picture theaters. She also was pianist 
for the strut: Dancing Academy, Chi- 
cago, until her retirement in 1939. Sur- 
vived by her sister. Urs. Bessie Sansom. 
Interment In Roseland Park Cemetery, 
Detroit. 

STONE— Virgil E addle < Reeky). 
38, radio announcer, In Orange. Tex., 
after a brief Illness. He formerly was 
associated as an announcer for KRBA, 
Lufkln, Tex. He Is survived by his widow, 
parents, two brothers and grandmother. 

STUCKG OLD — Jaeaaes, 

76. widely known voice teacher. May 4 
at his home In New York. Formerly pro- 
fessor of voice at the Royal Academy of 
Music in Berlin. Professor Stuckgold later 
held a aimllar post at the City College of 
New York. Among his pupils were Zlnka 
Mllanov. Kurt Baum, Alexander Svad 
and Nell Rankin. 

TRIMBLE— Premier (BUI), 
55. April 38 in St. Louis of heart disease. 
Trimble was widely known to outdoor 
show people thruout the Midwest thru 
his operation of Bill's Bottled Gas Com- 
pany, which furnished ahowfolk with 
bottled gas used In their trailers. His 
widow, five sons and five daughters sur- 
vive. Burial in St. Peter's Cemetery, 
St. Louis. 

W AH REN DEB — Harold, 

49. British stage, screen and radio actor. 
May 9 at Gerrards Cross, England, of a 
heart attack. A son of the late vice- 
Admiral Sir George Warrender, he be- 
came Interested in dramatlca while at 
Cambridge University, later entering the 
field professionally. He appeared in a 
number of London and New York pro- 
ductions, many of them musicals. Among 
his film credits are "Mlmi." "Scott of 
the Antarctic." "Invitation to the Walls," 
"Pandora and the Plying Dutchman" 
and the current "Ivanhoe," In which 
he portrayed Lockstey. 

WEISS— Abraham, 

83. May 7 in New York. He was the father 
of Shirley Lawrence Levy, co-owner of 
the Metropolitan Shows. He leaves his 
widow. Mary, and six children. Mrs. Levy, 
Mrs. Pearl Hoffman. Mrs. Esther Kurts. 
Dr. William B„ Benjamin and Marly. 
The funeral was held May 12 at the Part 
West Memorial Chapel, New York, 



Births 



ARNOLD— 
A daughter. Susan Edith, to Mr. and Mrs, 
Jack Arnold. May 5 In Cedars of Lebanon 
Hospital. Hollywood. Father Is a U-I con- 
tract director. 

BLEE5— 

Twin girls May 3 to Mr. and Mrs. Robert 
Blees In Good Samaritan Hospital, Holly- 
wood. Pather Is a U-I writer. 

CUDDIHY— 
A son May 4 to Mr. and Mrs. Arthur 
Cuddihy at New Rochelle Hospital. New 
York. Father is with the NBC legal de- 
partment. 

DE LA OSSA— 
A daughter. Robin Lynn, to Mr. and Mrs. 
Ernest De La Ossa May 0 at New 
Rochelle Hospital. New York. Father Is 
NBC director of personnel. 

JOHNSON— 

A son to Mr. and Mrs. Pahy Johnson in 
Ban Antonio recently. Mother Is known 
as Melissa Smith, vocalist, who has ap- 
peared with WOAl and WOAI-TV and 
Horace Heldt and his band. 

KENWORTHY— 

A son, Charles Warner Jr., to Mr. and 
Mrs. Charles Kenworthy in San Antonio 
April 22. Pather Is member of the news 
room staff of WOAl and WOAI-TV. 

KISLINGBURY— 

A son. Oraham. to Mr. and Mrs. Graham 
Kislingbury in Mills Memorial Hospital. 
San Mateo. Calif., April 27. Father Is 
district manager for North Coast Thea- 
ters Corporation 

ROSE — 

A daughter to Mr. and Mrs. Sherman 
Rose May 6 in Hollywood Hospital, Holly- 
wood. Pather is editor on "The Adven- 
tures of Oisie and Harriet." Mother is 
the former Kay Harris, film editor. 



Marriages 



MARK SON- HENN1G — 
Dr. John W. Markson, Milwaukee, and 
Edith Hennlg, president of Television Pro- 
ductions, thst city. May 3 In Milwaukee. 



SETS TV FILM 
PSYCHO PROBE 

HOLLYWOOD, May 9. — 
Harry Wayne McMahan, prexy 
of Five-Star Productions, TV 
commercial film firm, is out to 
apply the scientific yardstick 
to filmed spots. He left his 
Hollywood productions head- 
quarters this week for Chi- 
cago where he will undertake 
a three-week psychological re- 
search project with Social Re- 
search, Inc. En route, he will 
stop over at St. Louis for ad 
agency huddles. 



44 



THE BILLBOARD 



OUTDOOR 

Communications to 188 W. Randolph St., Chicago 1, M. 



MAY 16, 1953 



RB NEAR GOTHAM MARK; 
900,000 PAY $2,500,000 

All-Time Record Matinee Crowds 
Boost Take With 1 Sat. Grossing 81 G 

% Continued from page 1 



curs, the show's take may be in- 
creased by $5,000 or more. 

Capacity Increased 
The addition of promenade 
seats and the use of the section 
normally blocked off by the band, 
which was recently moved to the 
arena floor, increased the Garden 
circus capacity from about 14,000 
to close to 15,000. The extra seats 
were needed on many afternoons 
with the matinee business ex- 
ceeding all previous records. 



Boat Service 
To Funspofs 
Begins Soon 

NEW YORK, May 9. — The 
major boat lines, operating regu- 
lar and charter service to near-by 
amusement parks, will cast off 
from moorings and steam into 
the 1953 season in the next few 
weeks. 

The Hudson River Day Line, 
which inaugurates service next 
Saturday (16), reports charters 
running about 27 per cent ahead 
of last year, with nearly all of 
them slated for Indian Point 
Park. Peekskill, N. Y. The fun- 
spot also is served by the line 
with regular service, in addition 
to charters. 

Playland Park. Rye, Y., will 
be served by the Meseck Line, 
which begins operations on Dec- 
oration Day (30). The Day Line 
will also run trips to the park on 
charters during the summer. 
Other Runs 

The Keansburg Beach Steam- 
boat Company starts its daily 
trips to Keansburg Beach, N. J., 
on Decoration Day. and the Wil- 
son Line, which begins its season 
May 28, will again run its daily 
trips to Rockaway Beach, as well 
as charters to Rye's Playland. 

The Wilson Line will also in- 
augurate service to the city- 
owned Pleasure Beach, Bridge- 
port, Conn., the first time that 
such service has originated in 
New York for several years. 
A lack of docking facilities pre- 
vented excursion boats from 
landing at the Connecticut fun- 
spot in the past few years, but a 
newly constructed pier will be 
ready for the up-coming season. 



Moves to Stage 
World's Fair 
In San Fran 

SAN FRANCISCO, May 9. — A 
suggestion to stage a world's 
fair here in 1956 in celebration 
of the 50th anniversary of the 
rebuilding of San Francisco after 
the 1906 fire and earthquake was 
made here this week ty George 
Christopher, supervisor. A reso- 
lution calling for a citizen's com- 
mittee to arrange the fair in 1956 
will be presented to the board of 
supervisors. 



Todd to Present 
'Night in Venice' 

NEW York, May 9. — Michael 
Todd will unveil a new version of 
"A Night in Venice" June 25, at 
the Marine Stadium, Jones Beach, 
L. I., where he presented the orig- 
inal last summer. 

The outdoor spectacle, which is 
staged on an island stage separated 
from the audience by a moat, has 
been revamped to provide for ad- 
ditional sight acts. Fireworks, em- 
ployed during a festival scene, 
will be provided by International 
Fireworks Company. 



None of the night shows were 
sell-outs, altho several were on 
the edge. Generally, the night 
business, when compared to mati- 
nees, was termed light with the 
average set around the three- 
quarter mark. 

The week-ends and Saturdays 
in particular, gave the attendance 
and gross figures their biggest 
lifts. The dollar handle on one 
Saturday was reported in excess 
of $81,000, a new one-day mark. 

The Garden audiences pretty 
much match the turn-outs under 
canvas when adults outnumber 
the children except as special 
promotional dates. While the 
moppets were naturally in the 
majority at Garden matinees, 
there was also a sizable percent- 
age of adults attending all after- 
noon showings. 

For the Classes 

Percentage-wise, only a few of 
the moppets living in the metro- 
politan area ever get to see the 
Big One at the Garden. The 
high price scale apparently in- 
vites only those persons with a 
much higher than average in- 
come. As such, the show in its 
New York appearance continues 
to be geared for the classes rather 
than the masses. 

Circus execs should be sure by 
now that television hasn't af- 



fected their business, except in 
that it might well be responsible 
for the building up of the matinee 
crowds at the expense of the 
night shows. The medium has 
certainly been helpful as a pub- 
licity outlet and this year, for the 
first time since video began to 
come into its own, the Big Show 
allowed several of its star per- 
formers to appear in guest roles. 

Certainly much of the success 
could be traced to the selling ef- 
forts of Roland Butler, publicity 
director, and his staff. The public 
was confronted on all sides by 
printed and pictured stories of the 
Big Show. The coverage by na- 
tional magazines, perhaps the 
greatest ever, will pay off all sea- 
son as the Big One gets into the 
hinterlands. 

With so fine a start and a well- 
studied route that includes Can- 
ada and by-passes much of the 
industrial East already laid out, 
the circus management has every 
reason to expect a winning season 
from here on in. 

Unconfirmed reports this week 
had circus and Garden execs con- 
ferring on the possibility of ex- 
tending next year's New York 
run to 52 days (103 perform- 
ances). If adopted this would set 
a new mark, surpassing the 47- 
day runs in 1943 and 1944. 



Freeman Exhibits for Indian 
Point Park, De Leon Springs 



Parks' Fight to End 
Tax Just Begun -Batt 



NEW ORLEANS, May 9.— 
"Despite reports to the contrary, 
the fight by amusement parks 
to bring about the repeal of the 
federal amusement tax has just 
begun," Harry J. Batt, chairman 
of the legislative committee of 
the National Association of 
Amusement Parks, Pools and 
Beaches, declared here this week. 

"Any battle worth winning is 
worth fighting for," Batt said. 
"Battles are not won on the day 
they are fought. They are the 
result of hard, long-range plan- 
ning, sound and just reasoning 
and pitching in and fighting with 
every legitimate weapon we com- 
mand on the part of everyone 
concerned." 

"The NAAPPB will need the 



WOULD LIFT TAX 



MIAMI, May 9 — Alton V. Free- 
man, of the Miami Rare Bird 
Farm, announced this week that 
he would open two new attrac- 
tions this season, a Jungleland 
about May 15 at Indian Point 
Park, Peekskill, N. Y., and a jun- 
gle cruise at the Fountain of 
Youth at Ponce De Leon Springs, 
Fla., some time in June. Freeman 
will continue operation of the 
Jungleland he opened at Myrtle 
Beach (S. C.) Zoo last year. 

Like Freeman's exhibits at the 
Miami farm, his new projects will 
feature mostly colorful birds and 
tame wild animals, many of them 
uncaged. While the Miami farm is 
a highly landscaped trophical gar- 
den, the Peekskill exhibit will be 
similar to his display at Myrtle 
Beach — a wooded area of about 10 
acres with natural brook and fea- 
turing such stock as flamingoes, 
macaws, cockatoos, water fowl, 



Trefflich to 
Get Jumbos 

NEW YORK, May 9.— Henry 
Trefflich, local importer, will re- 
ceive several of the 34 elephants 
slated for the U. S. by the Indian 
Government. 

The U. S. will get more of the 
126 elephants to be exported from 
India this year than will any other 
nation. 

Trefflich recently returned from 
a visit to the Far East, and while 
in Siam he effected the exchange 
of a gorilla for two four-foot baby 
elephants. 



Parks May Take 
Part in Mrs. Am. 

NEW YORK, May 9.— Partici- 
pation in the Mrs. America Con- 
test of 1953 was offered to 
amusement parks and theaters 
this week by Abe Feinberg, local 
booker. Direct mail offering the 
exploitation attraction was used 
in the first stages of his campaign 
to sell the idea of staging local 
contests to park, theater and ball- 
room operators. 

Sample entry blanks, a reprint 
of the World Almanac listing of 
winners over the past 15 years, 
and a letter describing the con- 
test, are included in the mailing. 

Feinberg is handling the offer- 
ing with the co-operation of Bert 
Nevins, trademark owner of the 
Mrs. America contest. 



pheasants, deer, bear, alligators, 
antelope, chimps, a monkey island 
and other types of apes. 

The De Leon Springs project, 
under construction for the past 18 
months at a cost of nearly $1,000,- 
000, is owned by Hayden Davis and 
a man named Hose, Miami Beach 
hotelmen. Wildlife to be supplied 
by Freeman will be similar to the 
(Continued on vaue 50) 



Toledo Inks 
Ted Lewis * 
For Sesqui 

TOLEDO, May 9.— Ted Lewis 
will be featured in the first three 
performances of the 12-day Ohio 
sesquicentennial show to be staged 
in the amphitheater of the Toledo 
Zoological Park in June, Charles 
Blake, producer, announced this 
week. 

Lewis, a native of Circlesville, 
O., is to bring the entire cast of 
his revue for his show, Blake said. 

Efforts are being made to obtain 
other Ohio-born entertainment 
stars for appearance during the 
run of the show which will have 
a cast of 300 professional and 
amateur performers. 

Auditions began this week for 
the historical portion of the out- 
(Continucd on -page 50) 



NASCAR Building 
Track in Raleigh 

DAYTONA BEACH. Fla., May 9. 
— Bill France, NASCAR president, 
who recently signed a contract to 
present weekly stock car racing at 
the Greensboro (N. C.) Fair- 
grounds, currently is building a 
new quarter-mile track at the Ra- 
leigh (N. C.) Speedway, where he 
has scheduled a 300-mile event for 
Decoration Day (30). 

France, who maintains offices 
for his Bill France Enterprises, 
Inc., here and at Greensboro, also 
operates racing events at Occb- 
neechee Speedway, Hillsboro, 
N. C; Charlotte Speedway, Char- 
lotte, N. C; Peace Haven Speed- 
way, Winston-Salem, N. C, and at 
Detroit 



House Hears 
Bill to Exempt 
Benefit Events 

WASHINGTON, May 9.— A bill 
to grant excise tax relief to cir- j 
cuses, carnivals, rodeos and ex- 1 
hibition games if the proceeds are 
earmarked for religious, educa- 
tional or charitable organizations 
has been introduced by Rep. 
Patrick J. Hillings <R., Cailf.). 

Under present law, tickets to 
these outdoor benefit events are 
not exempt from the 20 per cent 
federal excise tax if performers 
are paid for participation. 

Introduction of the bill fol- 
lowed by one day a three-way 
conference here between George 
A. Hamid, president of the Na- 
tional Association of Amusement 
Parks, Pools and Beaches; Rep. 
Daniel Reed (R., N. Y.), Chair- 
man of the House Ways and 
Means Committee, which con- 
siders all tax measures, and Gor- 
don Grand, chief clerk of the 
committee. Hamid sought tax 
relief for outdoor interests, after 
the house committee had com- 
pleted a one-day hearing on a 
bill to end the tax on motion pic- 
ture admissions. 

The Hillings Bill is concerned 
only with performances for char- 
ity and educational and religious 
groups and vould not bring tax 
relief to the amusement industry 
in general. 



help of everyone of our officers, 
board of directors, legislative 
committee, and the rank and file 
of our membership if we are to 
realize victory in this tremendous 
tax fight that confronts us," Batt 
continued. 

"It will be necessary that we 
bring to bear all the influence 
we possess, both with members 
of Congress and others who may 
be persuaded to the "justice of 
our course. At the beginning of 
the year it was my conviction 
that this was no easy task and 
no early tax relief could be 
expected. This statement was 
made after I received advice 
from some persons close to the 
Washington scene. However, re- 
cently I have been in receipt of 
personal assurances from mem- 
bers of Congress, who are highly 
conversant with that matter, that 
our interests will receive prompt 
attention and consideration at 
the proper time. 

"I therefore urge the entire 
outdoor amusement industry not 
to accept the conclusion that the 
battle is lost. On the contrary, 
the fight has just begun. I en- 
treat our members to read and 
review carefully all the news and 
information relative to the prob- 
lems which has appeared in The 
Billboard, and to digest and fol- 
low all information contained in 
the official monthly bulletin of 
the NAAPPB. By doing so, and 
by arousing all those that might 
help us in our course, this battle 
will result in a glorious victory 
for our industry." 



BIG WORRY 



Solution to 
Bad Weather 
Priced High 

NEW YORK, May 9.— The sub- 
ject of weather — the prediction of 
and hoped for control — was in the 
news this week. Western Union 
announced a new service, that of 
predicting weather up to six 
months in advance, for fees rang- 
ing from $20 to $120 a month. 

Earlier, news services carried 
stories on the negotiations being 
conducted between Dr. Wallace 
Howell, Boston rainmaker, and 
George A. Hamid, booker and op- 
erator of outdoor attractions. It 
seems that Dr. Howell can at times, 
and under favorable conditions, 
make his manipulations work in 
reverse, that is, prevent rain. 

Hamid, along with many other 
outdoor figures, would naturally 
be interested in preventing likely 
rain on certain occasions. * Pre- 
liminary correspondence, however, 
indicated that efforts in this re- 
spect, covering the New York area 
only, would run between $75,000 
and $100,000 for the season. At 
those prices, the outdoor operators 
are likely to go on gambling with 
the elements. . - , , . 



Jersey Judge 
Says Bingo 
Is Illegal 

TRENTON, N. J.. May 9. — 
Bingo is illegal and a violation 
of the State gambling laws, ac- 
cording to Superior Court Judge 
Ralph J. Smalley, who addressed 
the new Mercer County grand 
jury here Monday (4). He em- 
phasized that, as such, it must 
not be allowed to continue, and 
those who insist on operating 
games of this nature must be 
"indicted without fear or favor." 

Republican leaders, mean- 
while, conferred the last few days 
on plans for legalizing bingo and 
various forms of raffles operated 
by religious, fraternal and charit- 
able organizations thruout the 
State. They plan to back a bill 
calling for a referendum on bingo 
and already introduced in the 
State Senate by Sen. Malcolm 
S. Forbes. 

In Toms River, a new county 
grand jury was sworn in and 
one of its first acts was to ap- 
prove bingo as conducted by 
charitable organizations. The 
jury said "the present law out- 
lawing bingos, raffles, card 
parties, etc., is unfair to bona fide 
charitable, civic, fraternal and 
religious organizations. County 
(Continued on page 50) 



Revive, Expand 
N. J. Farm Show 



ATLANTIC CITY, May 9 — Re- 
vival of the New Jersey Farm 
Show and its expansion into the 
New Jersey Mid-Atlantic Farm 
Show was, announced by W. H. 
Allen, State secretary of agricul- 
ture and general chairman of the 
farm show board, with plans call- 
ing for the show to take place 
December 4-9 in 'Convention Hall 
here. 

Long a fixture of Farmers' Week 
in Trenton, N. J., prior to out- 
break of World War II, its revival 
in postwar years was .not feasible 
because of limited facilities in the 
Trenton Armory. Transfer of ac- 
tivities to Atlantic City has been 
arranged, because of the facilites 
of Convention Hall. 

Major features will be a State 
(Continued on page 50) 

Copyrighted ma 



MAY 16, 1953 



THE BILLBOARD 



GENERAL OUTDOOR « 45 




* Rodeo Ride 

it Choo Choo Ride 

★ Speed Boat Ride 

* Kiddie Auto Ride 

★ Rocket Ride 

* Pony Cart Ride 

★ Army Tank Ride 
ir Miniature Trains 

KING AMUSEMENT CO. 

Mt. Clement, Mich, 



ATTENTION 
PARK HEN!!! 

Consider a No. 
16 BIG ELI 
Wheel for 
your park thli 
Maton. 

The No. 16 
Wheel la » 



ut a do 



i ht 




. _ of the 
most beautiful 

rides you can have In your park, uet 
a high ride thai advertise* your park 
and earns money ever? day. 

• • • 
The No. 16 BIG ELI Wheel pays a 
profitable return on your lnventment 
year after year. For Ion* life and 
certain net profits your park needs 
a No. 16 BIG ELI Wheel. 

Write for Price List A-67 today. 

ELI BRIDCE COMPANY 




Kiddie Rides 
Trains— Ferris Wheels 
Swings— Auto Rides 
Monkey Speedways 

With Cars, Show Fronts and Truck 
Bodies. We rebuild and repair 
all rides and show equipment. 

TAMPA MFG. CO. 



851 1 N. Blvd. 



Tampa 4, Fla. 



Talent Topics 



Sam and Helen Howard and 

their Aqua-Thrill swim show left 
Manila recently after the Philip- 
pine International Fair. The 
troupe, which numbers 23, took 
a couple of days off from the 
fair to play dates in the Ne^ros 
Province and Bocolod City. Sam 
writes that the schedule calls for 
them to head for Hong Kong and 
Tokyo following the fair. 

Aerial Snyders opened May 1 
at Harry Ball's Pontchartrain 
Beach in New Orleans for a 
week's engagement. Following 
their close there they will head 
for Port Arthur. Tex., to play a 

celebration Following her 

stint at the St. Louis Police Circus 
last week, Miss Luxem, sway pole, 



Out in the Open 




BHgh H. Dodds, Governeur, 
N. Y., was in New York Thursday 
(7) and attended the $100-a-plate 
dinner tendered President Eisen- 
hower by the Republican State 
Committee. Over the week-end 
Dodds squired some 100 fellow 
Republicans from his bailiwick 
around Gotham. 

. Lee Barton Evans gave a one- 
man show April 28 in Erie, Pa., 
for St. Julia's R. C. Church. 
Evans, a baritone, has worked a 
number of such shows, princi- 
pally under church auspices, be- 
tween handling the advance for 
the Hamid-Morton Shrine Circus 
in Pittsburgh last month and 
serving as company manager for 
the principal George A. Hamid 
& Son fair revue, Grandstand 
Follies. 

The eighth annual convention 
and outing for triplets was held 
Saturday (9) at Palisades (N. J.) 
Amusement Park, with over 30 
sets of triplets availing them- 
selves of the hospitality of Co- 
Owner Irving Rosenthal. 

Arthur Cantor, formerly with 
the Ringling circus press depart- 
ment and now a theatrical public- 
ist, is the father of a son. David. 
Cantor "is currently handling the 
Broadway musical "Hazel Flagg" 
and Harold Sleinman's Hippo- 
drome Arena spectacle. 

Horace Black, who handles the 
commercial and concessions de- 
partment at the Fort Worth (Tex.) 
Fat Stock Show, has also been 
named to manage those depart- 
ments for the Heart O' Texas Fair, 
Waco. Othel Neely, of the Waco 
Chamber of Commerce, will head 
up the fair's livestock division. 

Earl Newberry. Leo Overland. 
Bill McGaw and Jack Beck, all of 

I Tournament of Thrills, huddled 
with Ford Motor Company offi- 
cials in Chicago, Friday (8). . . . 
I Lloyd Cunningham, secretary of 
the Io..a State Fair, Des Moines, 
spent several days in Chicago last 
week huddling with attraction 
people. 

Ocean Beach 
Halves Talent, 
^vors Pyro 

NEW LONDON, Conn., May 9. 
— Ocean Beach Park, city-owned- 
and-operated amusement area 
here, -..'ill curtail professional acts 
and increase fireworks shows this 
season. The park's promotional al- 
lotment is down $2,500 from 1952. 

The decision to cut down on act 
quantity was made at a park 
board meeting Wednesday night 
(6), with board members approv- 
ing the budget for presentation to 
city council. 

Act curtailment will mean the 
park will present three profes- 
sional acts, as against six last 
season, with seven fireworks 
shows taking up the slack. 



ILLINOIS FIREWORKS 

WORLD S IARGE5T 

MANUFACTURERS AND EXHIBITORS 

"Known from Coast to Co.ist" 
Catalogue mailed upon request. 
•. O. Bos 792, Danville III. ph. 1716 



returned to Cuba to fill several 
previously contracted dates. 

Les Hilldalys, upside • down 
cyclists; Johnny Gibson's Aerial 
Ballet; Don Dorsey. single tra- 
peze, and the Aerial Dobritcb 

troupe came into Chicago follow- 
ing the close of the St. Louis 
show. . . . Dukey Anderson, thrill 
show clown, was a recent Chicago 
arrival after closing with Orrin 
Davenport in Grand Forks, N. D. 
Anderson will join Bill Reed's 
Jimmy Lynch Death Dodgers at 
Wichita. 

Following the close of the Cole 
Circus in Chicago, the Lavals 
and Romas, flying acts, headed 
back to Bloomington, 111. . . . 
Frank Torrance is back in his 
Sarasota home after playing the 
St. Louis show. . . . Lou and Elsie 
Christenson also headed for their 
Sheboygan, Wis., home after clos- 
ing with Cole. 

Lang Troupe, teeterboard, and 
Roy Williams and his dog are 
supporting acts in the Belly 
Hutton revue currently playing 

Chicago's S h u b e r t Theater 

Rudy Horn, unicycle, left the U.S. 
recently to join the Bertram 
Mills Circus in England Vic- 
tor Heisler. of the Badger Balloon 
Company, is booked to play the 
Utah State Fair, Salt Lake City; 
Western Washington Fair, Puyal- 
lup, and the Silver State Stam- 
pede, Elko, Nev. 

First stop for Beatrice Dante 

and her chimp this spring will 
be Chicago, when they play the 
"Super Circus TV show on May 
24. Others on that bill will in- 
clude Ray and Susie, ropes and 
acrobatics; Maschino Troupe, 
tumbling - aero, and Flying 
Lavals, trapeze. Set for the May 
17 stanza are the Mar-Vels, 
teeterboard; Lopez Trio, casting; 
Evers and Dolores, tight wire, 
and Daisy and her Five Pups. 

Aerial Chapmans, high act, will 
be the twice-daily free act at 
Palisades (N. J.) Park for two 
weeks beginning Monday (11). 

Dorrie and Vern Orion, the 
Sensational Ortons, letter from 
London that they will play in 
Ireland during May. Following 
those dates they will spend June 
and July appearing at contracted 
engagements in England and- Scot- 
land. The Ortons have visited 
with Bill Powell on several occa- 
sions recently and also took in the 
Bertram Mills Circus performance 
in Cambridge, England, recently. 




* .vh:rl-a-rdl\d 

* ferris wheel 

* locomotive thai 

* rocket fighter 

* circus ride 
*jet aeroplane 

* chair-o-plane 

* elephant ride 

All our rides >r_ 
complete, includlnc 
fences, electric signs. 



rith 



pense. Ride* built 
to last a lifetime and 
all parti arc stand, 
ard. Terms and tt- 
ninclm arranged 
Illus. circular free. 



STANDARD KIDDIE RIDES 

MANUFACTURING CO. 
201 E. Broadway , Long Beat h L I NT. 
hone*: LOng Beach 6-7361 and 6-5594 



fptorn. 



H.E.EwAF 

ADULT RIDES — 9 1-Abr***l 
Morry-Ge-Rounds. KIODIE 
RIDES — Ferris Wheel*, 
Rocket, Airplane, Chalr-o- 
Plane, Auto, Flyine Ho' ■ 
Pony Cart Ride cor; 

OPERATED — Cow Pony. 

Moon Rocket write for Catale«. 
Two Seasons to Pay — Bank T 



u.E 



WART CO. 



707 E. Greenlesf St. Campion, Calif. 
Phonos: NEwmark i-OBoa — NEvada A-1974 




KIDDIE FERRIS WHEELS 



Details and photos, write. 

S. A. ROLLER WORKS 



323 Nolan St, 



San Antonio. Texas 



TABLES & STEEL OR WOOD 

CHAIRS 

Folding or Non-Folding 
Prompt delivery. Minimum order 
4 dei. Ask for prices, tell number 

"«•"" ADIRONDACK CHAIR CO. 




' II day 
gross... 
$4,000.' 



a high capacity ride. 
6 aluminum boats each 
holds h. extreme portability, 
ftuid-drite mechanism, 

another allan herschett "profit maker" for 
the successful operator! the exciting new 

kiddie boat ride, whereier shown, its tiny, 
boat-loving customers hace made it a high 
profit operation, one owner grossed over 
$i,000 in only 11 days, others report steady 
lop-grosses! write, wire or phone today!^ 

*H*mel on request 





M» BOAT Km 




OTHER ALLAN HERSCHEU KIDDIE RIDES: CARROUSEL • KIDDIE AUTO RIDE • 
JEEP RIDE • BUGGY RIDE • SKY FIGHTER • TANK RIDE • |Uf|| DIPPER 

COMPANY, INC. 

"world's largest manufacturer of amusement rides" 

NORTH TONA WANDA, NEW YORK 



PEANUTS • POPCORN • SUPPLIES 



TOP-POP HYBRID POPCORN CARRIES A MONEY BACK GUARANUE 



Five Sizes Boxes — Complete 
Line of Supplies — Midway 
Marvel Candy Floss Machine — 
Snowflake Snow Cones — All 
Makes Ice Shavers— Star Pop- 
corn Machines — Cotton Candy 



Cones — Candy Apples Equip- 
ment & Supplies — Fresh 
Roasted Peanut — Attractive 
Circus Bags — Candy Floss 
Supplies. SEND FOR FREE 
CATALOGUE! 



CHUNK-E-NUT PRODUCTS CO. 



VIC ZINDER 
231 N. Second St. 
Philadelphia 6. Pa. 



CLEM CONUN 
2908 14 Smallman SI. 
Pittsburgh I, Pa. 



CD BERG 
1261 63 E Sixth SI. 
Loi Angeles 21 Calil. 



1140H 



.ay. N.V. (27 5t.>, D.nt Y-M, MU 3 13*1 



The rUr-A-(UH(f.t RWe 

"Best Buy in Rides Today" * Very Popular and Profitable) 

y Good looking * Good Quality 




* Well Bui II 
and what a 



* Economical 
Repeater II 

SELLNER MFG. CO. 

Faribault, Minnesota 



LOOK! PARKER DOES IT AGAIN 



i We have Added another model to our famous Baby "Q" lumping Morse Carry-Ill- * 

* Alb. Our new SUPERIOR 30 FOOT TEEN ACER MODEL tt mora elaborate, ha* J 

' more flash and mors equipment. Ideal machine for road and Kiddie Lands. Time i 

5 sales arranged. W« trade. Prices start at 95,750.00. far particulars phone, wire * 

•> sr write. ; 

I i W. PARKER AMUSEMENT CO. 

% Leavenworth, Kansas. U. S. A. 



EARN MORE MONEY WITH A GREYHOUND RACE 
IN YOUR LOCATION OR GET YOUR MONEY BACK 

13 UNIT S3540 • 14 UNIT SS4130 
GREYHOUND AMUSEMENT III \ 1(1 CO.. IN* 

J303 SURF AVENUi CONEY ISLANO 74. N 



^ For 

OUTDOOR 



Hold flic crowd's by providing the best 
gomes o» skill . . . BIFlf SPORT and 
CHALltNOlK. ^_ . 

Wrllc foetayf 
A.B.T. MANUFACTURING CORP. 

715 N. Ktdlie Ave.. Chicago 17. III. 



GIVE TO DAMON RUNYON CANCER FUND 



46 CENERAL OUTDOOR 



THE BILLBOARD 



MAY 16, 1953 




FOR THIS SUMMER 
OR FALL! 

'asily erected, quickly disas- 
sembled. Covered with 26 Ga. 
Sheet Metal. Genuinely fire- 
proof and without question 
MORE ECONOMICAL. 40-50- 

60 foot widths, any lengths in multiples of 10 feet. Standard 
height under trusses 9 feet. Easily erected and sturdily con- 
structed with no individual part weighing more than 150 pounds. 
Write or wire immediately for prices. 



GEO. L 



MESKER STEEL coTp! 



Fabricators — Evansville, Indiana — Engineers 



DISPLAY FIREWORKS 



Austin, Minn., 
Sets Busy 
Plant Sked 

AUSTIN, Minn., May 9.— 
Mower County Fair has set a 
busy still date schedule for its 
fairgrounds this year, a program 
that will see 35 days of activity 
over and above the August 11-16 
fair, P. J. (Pete) Holand, secre- 
tary, announced. 

Off-season activity gets under 
way May 17 with a Norwegian 
Independence Day celebration. 
| Frank Winkley will have big car 
races May 24 and will come back 
'June 7 with a program of stock 
car races. Business and profes- 
sional women will hold an open 
house May 31 and Diano Bros.' 
Circus is scheduled to play the 
grounds June 1 . Other dates 
include an Elk Flag Day cere- 
mony on June 14 and the Wolf 
Greater Shows June 22 for a six- 
day stand. The local Grange will 
use the grounds on July 5. 

Following the fair, the 
Women's Relief Corps will hold 
a celebration August 30 and the 
National Swine Show is set for 
September 15-18. The 17th an- 
nual Production Tested Boar 
Sale will hold forth October 3-17; 
Minnesota State Columbia Show 
and Sale, October 12, and the 
Minnesota-Iowa Live Fox & 
Mink Show, November 6-8. 

Plant improvements this year, 
according to Holand, will include 
erection of 1,500 feet of industrial 
fencing and the paving of 1,200 
feet of concrete walk. A fine 
arts museum will be dedicated 
to Korean servicemen on the 
second day of the fair with 
Minnesota's Governor, C. Elmer 
Anderson set to do the honors. 



* 
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* 
* 

* 



O CCASIONS 



RICH BROS'. DISPLAYS OFFER YOU 
THESE EXCEPTIONAL FEATURES: 

1. Latest creations in breathtaking aerial shells. 

2. Brilliant animated ground displays. 

3. Huge voriefy of skillfully planned shows that onyone can fire. 
Experienced operator not needed. 

4. "Fire Them Yourself" displays are shipped fully assembled, ready 
to set up and fire. Simple instructions included. 

5. Expert operators are available, when desired, to completely set up 
and fire large displays. 

6. Complete public ond property liability insurance. 

7. Rain out clause. 

8. High-powered advertising and promotional facilities. 

9. Programs can be chonged nightly for repeat performances. 
10. Displays shipped everywhere in the United States. 

SECRETARIES AND ENTERTAINMENT CHAIRMEN: 

WRITE FOR OUR BIG SPECIAL CATALOG 



Nelson Builds 
M-G-R Truck Unit 

NEW YORK. May 9— Arthur 
Nelson, president of the Weld- 
Built Body Company, announced 
this week that the first truck- 
mounted up-and-down Merry- Go- 
Round manufactured by his firm 
had been delivered to Jack Shere, 
Hyattsville, Md. 

Former Merry - Go - Rounds 
manufactured by the Brooklyn 
firm were the revolving type and 
did not feature up-and-down mo- 
tion. Nelson's company also builds 
truck-mounted Whips and Ferris 
Wheels. 




RICH BROS. INTERSTATE Display Fireworks Co. 
DEPT. B-S BOX 514 SIOUX FALLS, SOUTH DAKOTA 



m ^^^^^ Multiplex Faucet Co. Serving the Trade 49 Yean* 

a 31 f Profit on a Si* Sale! 
with a "MULTIPLEX" 

ROOT BEER BARREL 

SSn. 8 «*»- 1 7 CAL 45 CAL 60 CAL 

Advert"** tee Cdd Roof Beer to attract a large 
volume of *al« at an Exceptionally large Profit 
Caotur* volume business and profits with Multiplex 

\ i s'i/i I J Draws any sue drink con 

A L>t U*Jtv%i tinuouslv without turninp 
lever off — 10 to 15 drinks per minute. Draws 
delicious solid drink with slight amount of foam 
when handle is turned to one side and a creamv 
drink when turned to other side 
Alto 17. 45 and 60 Cal 8«rt«is with Two FauceM 
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Alio Dispensers for Coco-Cola, other Drink* 




, M AIM t- 
ARMSHF.Ii f STYCI HUU 
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CONCESSION SUPPLY COMPANY 

; vl.. -t.i :i H; ROAD TOLEDO 13. OHIO 




Lute Press Clipping Bureau is '■ 
new the largest in the country. 
Our LUCE office's ore ideally 
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gross roots newspapers, dally 
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■nd business publication— every ] 
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New tow-Cost Service 

r JJUREAW : 

27 teats* H, RmMi 6. ». r. 
tH w Liewood till, hwi Bri. Mo. 



ASTRO FORECASTS 

All Readings Complete for 1953 

On hand In the** lizm: 2Sfc: 3 Inch; 3 a- 16. 
4 Inch; 4 3 16. Write for price*. 

SinKle Sheet, H . \ 1 -i , 100, Jit: Per M...U.M 

Gold Finn Pamphlet, 4 page, 814x11. IS 
Stan*- Any Quantity, Each 1V»S 

■WHAT IS WRITTEN IN THE stars 
Foldinn Booklet. 12-P. JWtxS. Con. 
tains all 12 Analyses. Very well writ- 
ten. IS. 00 per 100. Sample 10c 

e ORiC AST AND ANALYSIS. 10-P 

Fancy Covert, 8'ixll. Each 44 

Samples of each of the above 4 items for lii 

No 1 45-Page Assorted Color Covers ft* 

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.20 Pages. 2 Set* Numbers. Clearing and 
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Paper, sample 2©« 

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SIMMONDS & CO. 



Set New Fun Spot 
At Sackville, N. S. 

SACKVILLE, N. S., May 9. — A 
new amusement center, embracing 
a wide variety of entertainment, is 
being established here by John 
Cruikshank, operator of rental 
boats at near-by Halifax. The spot, 
which is set up opposite a new 
drive-in theater, will feature stock 
car and horse racing, the latter 
with pari-mutuels. 

Also being considered are movie 
fights, wrestling, vaudeville and 
carnivals. A track and bleachers 
are expected to be completed by 
mid-summer along with installa- 
tion of a light system. 



Conn. House Okays 
Anti-Pyro Bill 

HARTFORD, Conn., May 9.— 
A bill, forbidding the sale of fire- 
works in Connecticut after October 
4. was approved by the House of 
Representatives here by a vote of 
138 to 100. The measure was then 
sent to the Senate. 

Action on the bill came as a 
special legislative committee of 12 
members prepared to start an in- 
vestigation into an alleged effort 
to raise a fund of 54,00 to influence 
members of the Joint Judiciary 
Committee against the bill. 



Wehrley in Comeback 

BUECHEL, Ky.. May 9. — John 
C. Wehrley, well known in Ken- 
tucky fair circles, is planning a 
return to the fair management 
field. Wehrley, who has been 
connected with fairs for 30 years, 
left the field in 1951 because of 
the serious illness of his wife. 



Grunt-Groaners 
For Louisville 



LOUISVILLE, Ky., May 9.— An 
invitational wrestling tournament 
to name a State heavyweight 
champion is being mapped for 
Kentucky State Fair here. Septem- 
ber 11-19. The two-night tourney 
among 10 wrestlers will be staged 
Friday and Saturday nights (11, 
12) in the Horse Show Pavilion. 

Officials have engaged Louisville 
promoter Francis McDonogh to 
work thru the National Wrestling 
Alliance in staging the tourney. 
An added feature the second night 
will be wrestling by women. Plans 
call for five matches to be staged 
the first night among 10 contest- 
ants. The second night the win- 
ners will compete until a champion 
is declared. The tourney will be 
conducted under the direction of 
the Kentucky State Athletic Board 
of Control. 

Invitations will be mailed to 100 
in-State and out-of-State wres- 
tlers. However, the tourney will 
be open to every Kentucky heavy- 
weight. Officials of county fairs 
who may wish to co-operate in 
the tourney are being asked to 
contact MeDonogh at the local 
fairgrounds so that details can be 
worked out concerning county 
tourneys, with the winners as- 
sured of places in the State com- 
petitions. McDonogh said that he 
would have established wrestlers 
available for county contests. 



Hollywood Agency 
Re-Inks Del Mar 

HOLLYWOOD, May 9.— For 
the third consecutive year, the 
grandstand show at the San 
Diego County Fair in Del Mar, 
Calif., will be presented by 
Hollywood Theatrical Agency. 
The contract was signed with 
Paul Mannen, the fair's secretary- 
manager, by Jo and Newton 
(Carolina) Brunson of the local 
agency. 

The 10-day fair will open June 
26 with a rodeo being featured 
that day and the two following. 
The Brunsons take over June 29 
with Lawrence Welk and his 
orchestra and show booked for 
one day. Spade Cooley and his 
show will play a one?day run 
on June 30. Opening July 1 for 
four days will be "Fiestacade," 
featuring Les Bassi. Moro-Landis 
Dancers (8) and another head- 
liner yet to be named. The clos- 
ing day, July 5, will be played 
by the Joie Chitwood Daredevils. 



World Trade Fair 
Is Set for Brazil 

SAO PAULO. Brazil. May 9. — A 
World Trade Fair wijl be opened 
here in June, 1954, "to run thru 
January, 1954. 

While basically a business and 
industry fair, special representa- 
tive of the organizing commttee 
who recently returned from the 
U. S. reported that amusement pos- 
sibilities for the event are being 
studied. 



Redmond, Ore., Rodeo 
Increases Purse $$ 

REDMOND. Ore.. May 9.— 
Higher purses for the 1 2th an- 
nual Sisters Rodeo June 20-21 
were announced this week by 
George Wakefield, president of 
the Sisters Rodeo Association. 
Bulldogging, calf roping, bareback 
riding and Brahma bull riding 
will pay $360 in each event; wild 
cow milking, $150, and wild horse 
racing, $140. Entrance fees in all 
events will make up final purses. 
Stock will be provided by Mack 
Barbour. 



Sam Ke I left Resigns 
At Tulelake, Calif. 

TULELAKE, Calif.. May 9.— 
Sam B. Kellett, manager of the 
new Tule?ake Butte Valley Fair 
since June I, resigned as of May 1. 
Prior to heading this annual he 
managed the Sacramento County 
Fair in Gait. No successor has 
been named. 



ROLL OR x I j% if c x C mt HlfiffT nml 

FOLDED 1 IOeVE- I W SPECIALLY PRINTED 

CASH WITH ORDER PRICES •-■ .OM. $10.50 •»• ADDITIONAL IQM'I AT SAME ORDER, %2M 



For aach . _ 

For change of color only, adcO Sc. Molt be «V*n multiple* Of 10,000 tiCMtt ot a kind and COlOf. 



Abov* pnc«s lor any wording. de»> 
ROLL 



Every foot 
of space 
brings 
MORE PROFITS 

when you, 
serve |ja J 
FRESH from a 




STOCK TICKETS 

1 ROLL $l.BO 

UCH ADDITIONAL BOIL SAME 

qho'r at eoe rut MIL 



WELDON, WILLIAMS & LICK 

FORT SMITH, ARKANSAS 



MODELUiaOA 



Completely automatic 
SWEDEN freezers for 
continuous production of 
soft ice cream, malts and 
shakes build your volume, 
speed up service and 
STRETCH Profits! 

For drta tin refer to clast ifted phone 
listing "Ice Cream Freea*r»" for local 
dealer; or wile, wire or phone, 

SWEDEN FREEZER 
MANUFACTURING CO. 

Dept. P S • Seottla 99, Wothinglon 



CHEVROLET 

TRUCKS— TRACTORS 
AND CARS 

THE SHOWMEN S MOST 
RELMBLf DIA11K 

Specializing in Low Cost 

Transportation. 
Ask Us About Our Special 
Showman's Finance Plan. 

Wira. Phone. Write 
GEORGE BRICKELL 

Weber Chevrolet Co. 

403S Lindell Blvd. 
St. Louis, Mo. 
(Phone: Newslead 2500) 



SAGINAW, MICHIGAN 



• Popcorn Candy apple Supplies • 

• Corn Poppon Snowball Flavors • 

• Seasoning Echols Ico Shaven • 

• Copper Kettle) Paper Cups e 

• Apple Slicks , Cup Dispensers • 

• Coleman Burners Candy Floss Machines • 

• Tin Spoons Snowball Supplies • 
e Roasted Peanuts Hot Drink Cups e> 
e Slit Popcotp Machines • 

Write for Prices — 

Telephone 236 

KIRBY'S PRODUCTS 

15 FIKE AVENUE UNION, 5. C. 




SPECIAL DISCOUNT 

For the Month of May 
Write Today 

BERT'S ELECTRIC AUTOMATIC 
SNOW CONE MACHINE 



MAY 16. 1953 



THE BILLBOARD 



GENERAL OUTDOOR 47 



3000 BINGO 

No. 1 Card*, heavy while, black back. 

No duplicate cards. These sets 
complete with Calllnc Numbers. Tally 
card. 33 cards, 13 50; SO Cards. $4; 75 
card*. i« so, 100 card*. tl.50. All cards 
rrom too to 3000 9 *S per 100. Fibre 
Calltrf Number*, 7S<j Wood Calllrm Num- 
bers. »1; Printed Tally Card. 15*, Colored 
Heavy Cards, £3. same weight as SI. In 
Green. Red. Yellow A M per 100. DOU- 
BLE CARDS. No. I size, 5' . xl ■ KM 

3000 KENO 

Made In 30 seta of 100 card* each. Played 
In 3 row* across the cards, not up and 
down. Merit weight cards. Per set of 100 
card*, tally card, calling markers. .S3. 50 

LIGHT WEIGHT BINGO CARDS 
White. Green, Yellow Cards, postal card 
thickness. Con be retained or discarded. 
3.i*wi, size 5x7, per 100. $1.25. In lots of 
1 .000. tl per 100. Calllnf Markers 
extra. 75*. 

Set Numbered Pin* Pone Balls ... $12.00 
Replacement!;. Numbered Ball*, ea. JO 
3,000 Jack Pol Slips fstrlps of 7 

numbers*. Per 100 1.4* 

Mlddleweieht Card*. 5><2x7¥*: White. 
Green. Red, Salmon, Yellow. 

Per 100 1.00 

3.00O Small. Thin "Brownie" BlntfO 
Sheets. 5 color*, loose only, no 

pad*. Kite 4x5. M l.« 

Plastic Markers, Red or Green. 

round or square, ja* diameter. M 2.50 
scalloped Edxe. Green only. M-. 2.00 
Smaller Site, -H" cllan... Red or 

Green Plastics, if 1.50 

Adv. Display Posters, slie 24x3a Ea. .15 
Cardboard Strip Markers. 10 M for .75 
Rubber Covered Wire Case with 
Chute, Wood Ball Markers, Mas- 
ter Board; 3-plrcc layout for ... 15.00 
Thin, Transparent Plastic Markers. 

rtrnwn. a«-lnch. p cr m 1,00 

Featherweight Thin Bingo Sheets, 
size \h, very large numerals, 
5 colors, loose, not tabbed. M , . 3.2* 

! white N.J. Cardboard 

Morker*. 2 sixes; Va inch diam.. 
1800 to lb.; tamer size. H diam.. 

1000 to lb. Either size, lb 45 

Capitol Bingo Blower, electric oper- 
ated complete with 75 numbered 
Ping Pong Balls, weight 100*. 
Send for illustrated eircutar for 140.00 
All uliovr prices are transportation extra, 
Catalog and sample cards free. No 
personal checks accepted; Immediate 
delivery 

J. M. SIMMONS & CO. 

525 S. Dearborn tl. Chicago S, Illinois 



Tents well reinforced. 12.63 ox. 

army duck. Vivatcx treated. Sowed 

with heavy sail thread, 
largest maavtatturer of show 
fonts in f ho fast. Write for prices 



Power$&Co. 5 Srpr 



TENTS 

ALL SIZES-ALL TYPES 

Mjtefi.ils on hand to mike for 
cither dyed in colors or "CHEX 
FLAME." Underwriters approved 
flame, water and mildew-treated 

ducks. 

sVRfTf TODAY 

S. T. JESSOP 6E0. W. JOHNSON 



UNITED STATES 
TENT tt AWNING CO. 

2315-21 W. Huron CHICAGO 12 

Chicago's Bit Tent House Since 1870 



America's Finest Show Canva 

USED 70x170 ROUND END TENT 
12 FT. SIDE WAU 

v:w 20x30'l-20x40't In Slot 
for Immediate Delivery. 

FLAMEFOIL FABRIC 



SHOW TENTS 

€ i : vr u vi 

516-318 CAST 1 8th ST. 
Kami. City *, Mlitourl 

Phone: Harriion 303* 
HARRY SOMMERVILLf 



MINIATURE GOLF 

COURSES BUILT BY ARL AND 

America's Leading Builder of Min- 
iature Coif Courses 0 Coif Driving 
Ranges. 

Ice Skating Rinks e Outdoor Bowling 

ARIAND ENGINEERING & 
CONSTRUCTION 

444 Brooklyn Ave. 
New Hyde Park, N. Y. 



Fair Dates 

Copyright 1953 
The Billboard Pub. Co. 
The following corrections and addl- 
tlons to the list of Pair Dates' were 
received during the week coded 
May 8. 

The comp.ele list of Fair Dates waa 
publuhcd in the Issue dated April 11. 
A copy of that Issue may be had by 
mailing 35 cents to the Circulation 
Department, The Billboard. 2160 Pat- 
terson Street. Cincinnati 22, O. See 
each issue or The Billboard lor cor- 
rections and additions. 




Alabama 

Atmore— Ala Flora Pair Assn. Oct. 5-10. 

Sam B. Ford. 

Jasper— Northwest Ala. Fair. Oct. 5-10. 

Christie W. Summers. 

Colorado 

Duranga— LaPIata Co. Fair. Oct. 3-4. 
Beverly Flansburg. 

Holchlciss— Delta Co. Fair Assn. Sept. IS- 
IS. Mark R. Clay. 

Sterling- -Logan Co. Fair Overland Trail 
Round-Up. Sept. 1-3. Harold Stern. 

Trinidad— Trinidad Round-Up Assn. Sept. 
6-1. James Cummlngs Jr. 

Indiana 

Argos— Marshall Co. 4 -II Fair Assn. Aug. 
11-15. Otto H. Gates. 

Kentucky 

Campbellsville— Taylor Co. Fair Assn. Aug. 
11-15. Mark B. Chandler Jr. 

Louisiana 

Clinton— East Feliciana Parish Fair. Oct. 

23-25. W. Roy Chancy. 
Wtnnrield— Winn Parish Fair. Sept. 30- 

Oct. 3. Howard Ryder. 

Maryland 

Leonard.own— St. Marys Co. Fair. Sept. 
18-20. B. W. Poindcxter. Lexington Pork, 



Mississippi 

Meridian— New Meridian Fair & Cattle 
Show. Oct. 12-17. C. B. Rawlings. 

Missouri 

Albany— Gentry Co. Pair. Aug. 27-28. 

Robert L. Ross. 
Montgomery City— Montgomery Co. Fair. 

July 23-25. R. W. Perrin. 
Safe— Sate Community Pair. Aug. 20-22. 

Emmett DUlion. St. James. Mo. 
Sullivan— Sullivan Community Fair. Sept. 

16-19. O. J. Mathlas, 

New Hampshire 

Canaan— Ma scoma Valley Pair Assn Aug. 
28-30. Wm. A. Shepard. 

New Mexico 

Portalea— Roosevelt Co. Fair Assn. Sept. 
21-25. W. a. Vintent. 

North Carolina 

Clinton— Sampson Co. Fair. Sept, 21-27. 

T. L. Johnson Jr. 
Eclenton— Chowan Co. Am. Legion Fair. 

Oct: 26-31. J. Willis McClenney. 
Trenton— Jones Co. Agrl. Fair Assn. Oct. 

18-24 Mrs. Lurley W. Hlnes. 

Oklahoma 

Brlstow— Creek Co. Free Pair. Sept. 23-28. 
A. E. Gurley. 

Continued on page 50 



High River, Alta., 
Sets July Rodeo 

HIGH RIVER. Alta., May 9.— 
Annual High River rodeo and 
fair will be held July 1-2. Fea- 
tures will include a parade, har- 
ness races, chuckwagon races 
with S400 prize money each night, 
a stock cutting contest, a brand- 
ing contest, a horse show and a 
stageshow. Herman Linder will 
be arena director, with Buddy 
Heaton and Bobby Hill, rodeo 
clowns, and Roy Seward, trick 
rider and roper. Steer wrestling 
is expected to be on the agenda. 
Show's secretary is Ron Fraser. 




Long Island Range 
Gets New Owners 

NEW YORK, May 9. — Hunt's 
| Point Golf and Driving Range, a 
1 Long Island operation, has been 
i purchased by Meyer Goldstein and 
Fred Sheridan, operators of four 
other similar units in the metro- 
I politan area. Charles Henderson, 
; of the I. Q. Baseball Pitching Ma- 
I chine Company, reports that seven 
of his firm's units will be installed 
at the new location. 

Other I. Q. installations are set 
for the Valley Stream (L. I.) Golf- 
land Park which has five units 
and in adding two more. 



Gordon Inks Acts 
For Hartford Cops 

HARTFORD, Conn., May 9.— 
Jack Wi Gordon, general man- 
ager, Gordon's Entertainment Bu- 
reau here, has been named to 
book acts for the eighth consecu- 
tive year of the Hartford Police 
Benevolent Association's annual 
benefit vaudeville revue at Bush- 
nell Memorial Auditorium. 

Gordon will stage the show 
with a minimum of 10 acts. Harry 
Burt will serve as production co- 
ordinator. 



Minervino Skeds Debut 

LAKE HOPATCONG, N. J., 
May 9. — Additional rides will be 
offered at the May 28 opening of 
Island Kiddieland at Bertrand's 
Island here, reports operator 
Ralph Minervino. The park has 
been enlarged to handle more cars. 
A program of radio and billboard 
advertising has been launched. 
Fireworks will be featured the 
night of May 29. 




CHEVROLET f TRUCKS 

Famous for Their 
Saving Ways 

— and here are 4 powerful reasons why! 



EXTRA POWER! How can extra power save you money? 
The high-compression power (7.1 to I ratio) of Chev- 
rolet's Loadmaster engines in heavy-duty trucks not only 
means extra pulling ability but also extra miles from 
each gallon of gas. Chevrolet's Thriftmaster engine in 
light- and medium-duty models has long been known 
for economy of operation. 

EXTRA STAMINA! Heavier, stronger construction 
throughout, more rigid frames! Now, Chevrolet trucks 
are sturdier and tougher than they have ever been in the 
past — better able to Handle the roughest jobs day after 
day, months on end. Such outstanding stamina is one 
more factor — and an important one — in reducing your 
hauling costs. 

MATCHED TO THE JOB, TOO! Every Chevrolet truck is 
carefully engineered and factory-matched to the job it 
will do. You don't buy too big a truck. You don't buy 
too small a truck. You get a truck with every unit matched 
and balanced to the work it will do — and that saves you 
money, too. 

EXTRA OVER-ALL ECONOMY! Many things contribute 
to lower hauling costs with Chevrolet. But, few are as 
welcome news to buyers as the fact that Chevrolet trucks 
list for less than any other truck of comparable size and 
capacity. See your Chevrolet dealer. Chevrolet Division 
of General Motors, Detroit 2, Michigan. 



CHEVROLET 
ADVANCE-DESIGN 
TRUCK FEATURES 

TWO GREAT VALVE- IN-HEAD IN* 

GINI9 — the Loadmaster or the 
Thriftmaster — to give you greater 
power per gallon, lower cost per 

load. POWER- JET CARBURETOR — for 

smooth, quick acceleration re- 
sponse. DIAPHRAGM SPRING 
CLUTCH — for easy-action engage- 
ment. SYNCHRO- MESH TRANSMIS- 
SION— for fast, smooth shifting. 
hypoid rear axle — for depend- 
ability and long life. TORQUE- 
ACTION BRAKES — on light-duty 
and medium-duty models and on 
front of heavy-duty models. TWIN- 
ACTION REAR BRAKES — on heavy- 
duty models. DUAL-SHOE PARKING 
■RAKE— for greater holding ability 
on heavy-duty models. CAR SEAT 
—with double deck springs for 
complete riding comfort. VENTI- 
PANES— for improved cab ventila- 
tion. WIDE-BASE WHEELS-for 
increased tire mileage. BALL-GEAR 
STEERING — for easier handling. 
UNIT-DESIGNED BODIES-for great- 
er load protection, advance- 
design STYLING — for increased 
comfort and modern appearances 




MAKE $100.00 A DAY 

On Candy Floss 

W Otir new Super 

%. j * Deluxe new style 

t » V 'head bowl, 

^fc*%S|lJta-sS> biu.-.hf*, holder-. 

\ jfff spindle. Smooth 

Mgr running. Heater 
■ ~ rheostat and 
F. parts. Wonderful 
• Munity to start 
your own business — bin 
money. Write for liters- 
lure TODAY. Old cus- 
tomers — send your 
r for cheek- up. 

ELECTRIC (ANDY FLOSS MACHINE CO. 

73* Benton Avenue Nashville 4, Tenn. 




FIREWORKS DISPLAYS 

ATTENTION 
CELEBRATION COMMITTEES 

Increase your attendance by having 
FIREWORKS. No display too large or 
too small. Can supply you with one of 
our experienced operators and your dis- 
play will be covered with insurance 
Write us for catalog or our salesman 
will call on you if you wish. 

ARROWHEAD FIREWORKS COMPANY 

1819 W. Superior St., Duluth 6, 

Minnesota, or St. Louis Park, 
P. O. 84, Minneapolis, Minnesota 



Machines and Dispensers 

i FLOSS * POPCORN * CANDY APPLES 
I* SNOWBALLS * DRINKS 

Plus ... A Complete Line of Supplies ! 
Get everything from one source ! 

POPPERS SUPPIY CO., INC. of Philo. 

1211 North 2nd Street GArfield 6-1616 

DISTRIBUTORS FOR GOLD MEDAL PRODUCTS 




SUPPLY AND 
HARDWARE CD..1NC. 



SARASOTA, FLORIDA 



O. BOX 691 
Mfrs. of Show Equipment of All Kin — 

Performer*- Rigglnv, Props, Suppllal, Wlra Rap* Spliiint, Trap*, Rings, Swlvali, Seamlau 

Covered Spanish Webs, etc. Concession fqu.pment built and repaired. Cotton Candy 
Machines, new All makes rebuilt. Phone calls nifjhts. Sat. and Sun.: Ringling 2-1511. 
EDDIE BILL ETTI 



TENTS 

Concession T<Jp» 

CATERPILLAR TUNNELS 

Merry-Go-Round Tops 
Fiamefoii on request. 

NORTHAMPTON TENT CO. 



CONCESSION SUPPLY CATALOGUE 



SNOKOHES 
POPCORN 
COTTON CANDY 



CANDY APPLES 
COOK HOUSE AND CRABS 
DRIVE-IN THEATER 
STANDS 



If you operate any of these stands be sure you have our 1953 80-page catalogue which 
includes all of the equipment and supplies you need for these stands. For top quality, 
low prices and the fastest service In the business, line up with Cold Medal this year. 

GOLD MEDAL PRODUCTS CO. 

319 [. Third SI. Cincinnati 2. Ohio. 



48 



GENERAL OUTDOOR 



THE BILLBOARD 



MAY 16, 1953 



* RIDE OPERATORS 



SHOWMEN 
CONCESSIONAIRES 
ACTS 



Olympic Goes Into Full-Scale 
Operation on Saturday (16) 




5 FAIR RATES— NATION- 41 
4 WIDE CLAIM SERVICE A j 

i AUTOS-TRUCKS \ 
\ TRAILERS-RIDES \ 

\ - \ 

f Wrilr M dj 

in. J. "MIKE" LAW \ 

J 135 S. LaS.lle St. Chicago. Ill g 

R Phone: fllMMiftl 6-1210 f 



IRVINGTON, N. J., May 9. — 
Olympic Park, which has been 
open for the past two week-ends, 
opens its gates for full scale op- 
erations next Saturday (16) with 
a strong line-up of attractions to 
entertain its patrons. 

Opening week will lead off 
with four free acts, Capt Albert 
Spiller's Seals; Three Tuckers, 
trampoline; Alf Calsam, unicy- 
cling juggler, and the Sensational 
Albon, high pole. Also beginning 
the season on May 16 will be Joe 
Basile's Olympic Park Band, 
which will give afternoon and 
evening concerts on week-ends 
thruout the summer. Free coffee 
and cake will be provided for 
patrons visiting the park on 
Tuesday, June 9, when the park's 
37th birthday will be celebrated. 

The park's swimming pool, one 
of the largest in the East, will 
open on Saturday (23), again 
under the management of Jack 
Bedell. 

Free Spending 

Altho cold and damp weather 
prevailed last week-end when the 
park opened its gates for the 
first time, the younger set which 
braved the cold spent freely, ac- 
cording to Henry A. Guenther Jr., 



Shooting Galleries 

And supplies for Eastern and Western 
Type Galleries. Write tor new catalog 

H. W. TERPEINING 

137-U9 Marine St., Ocean Park, Calif. 



park purchasing agent. He said 
that altho the park management 
was pleased with the spending 
that materialized from those who 
visited the park, " the high per- 
centage of teen-agers made it dif- 
ficult to foresee what the spend- 
ing trend might be this year, 
inasmuch as family patronage is 
the mainstay of the park and 
adults failed to show in any 
numbers* during the opening 
stanza. 

The park has been completely 
refurbished for the up-coming 
season. The most notable im- 
provement has been the razing 
of an old building known as the 
Haunted Castle, and the elimina- 
tion of this structure has pro- 
vided space for the re-locating 
and enlarging of the park's mini- 
ature golf course. 



Carnival Routes 

Send to 
2160 Patterson SL 
Cincinnati 22, O. 



WANT 

Summer or Prrmmmt Location for 

Minute Photo Camera 



C. SULLIVAN 



WANTED LOCATION 

for Pony Ride. Ten Ponies. 
Address 

PAUL M. LEWIS 

1895 Fox Road Jackson, Mich. 



Alberta Events 
Keep Bulldogging 

MEDICINE HAT, Alta., May 9. 
— Medicine Hat Stampede and 
several others in Southern Alber- 
ta will feature steer wrestling, a 
modified form of bulldogging, 
this year, despite objections from 
Alberta and British Columbia so- 
cieties for protection of animals. 

Rodeo producer Herman Lin- 
der, who is bringing Texas long- 
horns to Canada for the event, 
said rules approved by the SPCA 
parent body in the United States 
would be enforced and there 
would be no cruelty. 



NEW SHO0TIH0 GALLERIES 

12' wide. *" high. 2 rows moving tared*, 
2 rows pull-up large!*, 3 rows spinning 
tartets, 9 buil's-eyc.. 2 * a Hies, revolving: 
bellit: 1 3 HP motor. 500 loading tubes, 
lube-making device. All ready for use 
in building or truck. Special price. 
SUNK) .(HI. 

IE it I M it GAIXEKY MFG. 



1954 Mass. Assn. 
Meet for Pittsfield 

PITTSFIELD. Mass., May 9.— 
Charles J. Thayer, president of 
the Massachusetts Agricultural 

I Fairs Association, has announced 
that the 33d annual meeting will 

I be held here, for the first time, on 
January 10-11. 

Thayer said that he had been 

! trying to get the association to 
meet here for a long time,, in a 
move to pay its respects to 
Elkanah Watson, who reportedly 

' set up the first U. S. agricultural 

I fair here in 1803. 




L— Co- He)*, 1 Ch«- 

i.' Mod* I Hot llf 19- 
•*. Pepping CotrtMiry? 



[RETORS 



CORPORATION 



wow ffipcorM 



with a CRETORS Hollywood Jr. 55 

Tests by independent engineers prove that 
CRETORS pops more volume, /aster, than other 
wall-known makei! This means more income, 
more profits for you from any location. See your 
nearest Authorized CRETORS Service Dealer 
for full information on any CRETORS model, 
or write direct to p. o. Box 1329-BB 

NATIONAL SALES OFFICES 
Popcorn Building, NathvilU, T«nn. 



CRETORS Popcorn Machines Hue Been Built in Chicago. IM.br Skilled Craftsmen Sir ce 1885 



Dorney Preem 
Set May 23 

ALLENTOWN, Pa., May 9.— 
Dorney Park will have its formal 
season opening Saturday (23). The 
park has been refurbished for the 
coming season. Several new rides 
have been added and Owner- 
Manager Robert L. Plarr also has 
added to the juvenile department's 
facilities thru the expansion of 
the park's kiddieland. 

Park will use acts arid TV per- 
sonalities on week-ends thru June, 
with acts being scheduled for full- 
week appearances during July and 
August. The opening attraction, 
thru Abe Feinberg, New York 
booker, will be Will Hill and His 
Society Circus. Hill's line-up in- 
cludes two baby elephants, six 
Shetland ponies and 14 dogs. 

Feinberg also has set several 
special exploitation features for 
the funspot. The 40-acre park 
sports 12 major and six kiddie 
rides. It also has a swimming 
pool, roller rink and ballroom. 



■'Routes are for corrrnt week when nn 
dates are rUea. In tease Instance*, 
possible mailing paints are listed.) 

Alamo Expo.: Abilene. Tex. 
American Beauty: Pulton. Mo. 
American Eagle: Humboldt. Tern.. 
Amusement Co. of America: East St. Louis, 
111. 

A. M.P.: Bedford, Va. 

Badger Slate: Milwaukee, Wis.: Rochester, 

Minn.. 18-23. 
Baker Dnlted: Beech Grove. Ind. 
Beam's Attrs : Portage, Pa. 
Becht, Lee: (Court At Cutter ■ Cincinnati, O,, 

11-17: Washington. C, H.. 19-33. 
Bee's Old Reliable: Corbtn, Kv.; Manchester 

l«-23. 

Bell-Form: Stamford. Conn.. 14-24. 
Belle City: iN. 2d Bt. A W. Capitol Drive) 

Milwaukee. Wis., 11-14; (8. 6 In * W. 

Harrison > Milwaukee. 16-24. 
Bernard tfc Barry: (Adelaide Bt. P. O.) 

Toronto, Ont., Can.; Sudbury 18-23. 

B. St H. : Charlotte. N. C. 
Big State: Clarksvilte. Tex. 
Blue Orasa: Urban*. 111. 

Bogle, F, C: Hutchinson. Kan ; Ponca City, 
Okla.. 18-23. 

Bonn, Carl St Sons: Stamford, Tex.. 11-23. 

Boone Valley: Perry. Ia.: Tama 18-29. 

Brown St Wallace: Klngsport, Term, 

Buck, O. C-Model: [K. St Brie Bts.) Phil- 
adelphia, Pa. 

Burdick's Greater: Menard. Tex.; Osona 
19-23. 

Burke. Harry: Amite, La. 
Burkhart's: Bartonvllle, il. Chlllicothe 
19-23. 

Byers Bros.: Arkadelphla, Ark.; Malvern 
19-23. 

Capital City: Dayton, Term* Marys vine 
19-23, 



(Confirmed on page 61) 



Circus Routes 

Scad to 
2160 Patterson SL 

Cincinnati 22, O. 



Conn. Commission 
To Operate Bldg. 

WEST - SPRINGFIELD, Mass., 
May 9. — Operation and mainte- 
nance of the Connecticut Building 
at Eastern States Exposition here 
will be transferred to the State 
Development Commission, under a 
measure passed by the Connec- 
ticut House of Representatives. 

The bill, which provides an ap- 
propriation of $15,000 for upkeep 
of the structure thruout June 30, 
1955, now goes to Gov. John Lodge 
for signature. 



Christine Jorgensen 
For Million $ Pier? 

ATLANTIC CITY, May 9. — 
Christine Jorgensen may make her 
Atlantic City debut this summer 
if negotiations between her man- 
ager and the Million Dollar Pier 
management can be satisfactorily 
concluded. This was confirmed 
here by Max Tubis, pier manager, 
who conferred with the former 
Army private and her manager in 
New York this week. 

"I understand that Miss Jorgen- 
sen will go to England for the 
Coronation and take some pic- 
tures," Tubis said. "If we can 
reach agreement, Miss Jorgensen 
will appear in a show, probably 
a fashion show, and possibly show 
her London films on the pier this 
summer, following her return from 
London." 

The pier is expected to open on 
June 15, Tubis said. 



Bailey Bros.: Sterling, Colo., 12; Seotta 

Bluffs, Neb., 14. 
Beatty, Clyde: Ventura, Calif., 12; Saata 

Barbara 13: Santa Maria 14: San Lewis 

Obispo IS: Camp Roberts 19; Salinas IT: 

Monterey 19: Watsonvllle 19; San Jose 20; 

Redwood City 21; Fairfield 22; Napa 23; 

Walnut Creek 24. 
Cole * Walters: Union, Mo.. 14. 
Davenport. Orrln: Winnipeg, Man., Can., 

11-19. 

Dlano Bros.: Cape Girardeau. Mo.. 12; Plat 
River 13; Crystal CHy-Featus 14: Berkley 
IS; Owensvllle 19; Klrksville 19; Ottumwa, 
la.. 19: Newton 29. 

Gran Clrco Americano: Aguadllla, P. R., 
9-13; Mayaguec 14-25. 

Hagen Bros.: Jacksonville, 111.. 12: Spring- 
field 13: Decatur 14; Mattoon Id; Cham- 
paign 16. 

Hagan-Wallace: Portage, Pa., 14. 

Hamld-Morton: Montreal, Que., Can., 11-19; 
Chlcoutiml 17-24. 

Hunt Bros.: Brldgeton. N. J.. 14. 

Kelly-Miller: Dawson Springs, Ky„ 11; 
Madlsonvllle 12; Central City 13; Owens- 
boro 14: Beaver Dam 15: RusseJIvllle 19. 

King Bros. At Crlstlanl: Somerset, Pa.. 12; 
Johnstown 13: Latrobe 14; Morgantown. 
W. Va„ 15; Fairmont 16: Clarksburg 18; 
Marietta. O.. 19; Athens 20; Zanesvllle 21; 
Steubenvllle 22; Unlontown, Pa., 23. 

Mills Bros.: Conneaut, O., 12 Erie, Pa., 13; 
Corry 14; Tltusvllle 15; Warren 16; OH 
City 18; Butler 19: Rochester 20: Steuben- 
vllle, O., 31; Pittsburgh. Pa.. 22; McKees- 
port 23: Oakland. Md., 25. 

Polack Bros. iBasternt: (Ball Park! Corpus 
Christl. Tex.. 11-14; (Fairgrounds). Phoe- 
nix. Ariz.. 18-19; iBalboa Park Bowl) San 
Diego, Calif.. 21-24. 

Polack Bros. <Western>: (Auditorium) Ban 
Francisco. Calif., 13-24. 

Ring Bros.: Cocburn, Va., 13; St. Paul 13; 
Lebanon 14. 

Rlngllng Bros and Barnum * Bailey: (Bos- 
ton Gardem Boston, Uau„ 12-17; Wash- 
ington, D. C, 19-24. 

Rogers Bros.: Princeton, Kv., II; Morgan- 
field 12: Henderson 13; Tell City, Ind., 14; 
Boonevllle 15; Blcknell 16; Princeton 19. 

Tatham Bros.: Clinton, ill.. 14. 

Wallace St Clark: Flemingsburg, Kv. 13; 
Carlisle 14; Cynthlana 15; Georgetown 16. 



Davenport, la. r 
Seeks Ice Show 



I DAVENPORT. Ia., May 9. — 
Mississippi Valley Amusement 
Park, brightened with a $20,000 
refurbishing program for this sea- 
son, is 'dickering for an appear- 
ance there by an ice show. Auto 
racing will get underway on 
Decoration Day (30) with midget 
cars, and on the next day with 
stock cars. Stock car matches 
will be scheduled for Thursday 
and Sunday nights, with WOC-TV 
picking up the Thursday events. 

Mike Fitzgerald, who was 
named manager last winter, said 
the half-mile track was being re- 
shaped, buildings were being 
painted, new rest rooms were 
built, ballroom was redecorated 
and a new dance room under the 
grandstand was under construc- 
tion. The park also is the site 
of the Mississippi Valley Fair. 



INSURANCE 



IDA E. COHEN 

175 W. JACKSON BLVD. 
CHICAGO. ILLINOIS 



Camera Fans 
Will Invade 
Palisades Park 

NEW YORK, May 9 — Palisades 
(N. J.) Park will culminate an- 
other one of its promotions to- 
morrow when camera fans visit 
the park as a result of a tie-in be- 
tween the park and Peerless 
Camera Stores. 

The event, now in its fifth year, 
is considered one of the largest 
one-day outings held for shutter 
fans. The park provides models, 
a guided tour and ride tickets. 
Pictures taken at the park may 
be entered in a contest which of- 
fers more than $1,500 in prize 
money plus an opportunity of 
having the top photo published 
in Pageant magazine. 



BOSTON, May 9.— The State 
Racing Commission has approved 
six days of dog racing at the Tops- 
field Fair, September 7-12. The 
license was granted to the Essex 
Agricultural Society, which held 
a similar privilege last year. The 
dog races will be run at night 



& Sfuj y/j 




835 CHERRY ST. PHUA. 7. PA. 



Union Shop-Phone LOmbard 3-2000 




Sani-Serv 



DIRECT DRAW 
DAIRY FREEZER 



WRITC FOR FREE INFORMATION 

GENERAL EQUIPMENT SALES, INC. 

1 141 STADIUM DRIVE* INDIANAPOLIS, IND. 



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PROMOTERS 

—Get on our Hailing List 
— Each week The Billboard receives lnquiriet 
asking for names of individuals who might 
underwrite and promote attractions for 
auditoriums and arenas. We can refer in- 
quiries from your territory to you. 
—Please state the date and type of event or 
at least one event which you have promoted 
In the past. Specify whether or not yon were 
financially responsible or secured responsi- 
ble underwriting. Write Arena-Auditorium 
Department, Tha Billboard, 1B8 W. Randolph 
st, Chicaea l, ||L 



SAVE MONEY! 

HOUSE TRAILER INSURANCE— SPECIAL FOR SHOWMEN 



Fire, Theft, Windstorm and Extended 

Coverages $ 2.00 per hundred 

$50.00 Deductible Collision. . 2.00 per hundred 

Contents (Fire Only) 1.75 per hundred 

Collision Trip Insurance— 

30 Days 15.00 Nat charge 



WRITE OR PHONE 



IXAMPLI 

If you want $3,000 insurance on a now or 
used traitor, the rats would be $60.00 fur 
Fire, Theft and Wind Coverage, plus $60.00 
for Collision Insurance— a total of $130.00 for 
complete coverage. In addition, there will bo 
a small charge for inipection and service. 

II will be glad to furnish the names 
and addresses of our Chicago or St. 
Louis brokers for your convenience.) 



CHARLES A. LENI "The Showman's Insurance Man" 

Complete Nation-Wide Coverage for All Showman 
1492 4TH ST., NORTH PHONES 7-5914^-7-0317 ST. PETERSBURG. FLA. 



MAY 16. 1953 



CIRCUSES 

Commui.ic.Hon. to 188 W. Rmdolph S»., Chicago I, in. 



DOUBLES LIGHT '52 



THE BILLBOARD 



49 



Cisco, Pancho Boost 
Cole's Chicago Take 



CHICAGO, May 9.— Art Wirtz's 
Cole Bros.' Circus, playing the 
Chicago Stadium thru Sunday (3), 
doubled its light 1952 gross and 
came off with what the manage- 
ment described as satisfactory 
business. Second week had strong 
matinees, with school kids on 
vacation. Night houses also were 
good. Week-ends brought capaci- 
ty and near-full houses. 

Given credit for the upped 
attendance were the Cisco Kid 
and Pancho, with the offering not 
of heavy-budget caliber other- 
wise. 

The Cisco act showed the prin- 
cipals' car ride, and they were the 
heroes in a stagecoach holdup 
scene that included a movie-style 
gang fight. This action clicked. 
Pair also gave youngsters an "eat 
your supper and watch TV" talk 
reminiscent of Hopalong Cassi- 
dy's speech with Cole's 1950 
edition but effective with the 
small fry. 

Fair Circuit Coming Up 

Standard circus turns included 
several scheduled for the fair 
circuits, and the show was 
scouted by committees from some 
indoor annuals. 

Lopez Trio has some new twists 
in bar-casting work and comedy 



brings good laughs. Happy Kcl- 
lems starts his continuous clown 
stint right at the first and keeps 
coming with effective comedy. 
Craig's Chimps are three un- 
usually neat-looking animals 
whjch are worked without leash- 
es. After they cavort with toy 
vehicles and jumping rope, two 
f Continued Ton page 51) 



Hollywood Unit 
Betters 1952 
At Des Moines 

DES MOINES, May 9.— Holly, 
wood Circus Revue opened here 
Friday (1) with a two-day stand. 
The show features Bob Crosby, 
radio name, as emsee and singer. 
Charles Jacobsen, co-owner of 
the revue, said Shrine Temple 
auspices reported the gross was 
about 18 per cent ahead of last 
year's circus, with the Crosby 
name getting credit. 

Unit makes Omaha (3); Sioux 
City, la. (4); Beatrice, Neb., (5); 
Sahna, Kan., (6); Emporia, Kan., 
(7); Wichita, Kan., (8-9), and 
Joplin, Mo., (10). 

Harold Wilkinson, who has 
been with the Hollywood organi- 
zation for some, time, has been 
named assistant to Jacobsen in 
the circus unit in the fall. 



Wirth Signs 
3-Yr. Can. Pact 
With Gorman 



weeks. 

Rudy N e i m e y e r, Atwell's 
veteran assistant, will accompany 
the Atwells to Florida. 



THE MIGHTY MITE 



Rain, Small Lots 
Slow Hunt Bros. 

CLAYMONT, Del., May 9.— 
Wet weather and small lots 
hampered Hunt Bros.' Circus this 
week, but some stands turned up 
good business. 

Brooklyn Park, Md. (27), was 
good. Ridgeleigh (28) had a lot 
large enough for only a three- 
pole top, and the same situation 
was faced at Pikesville (28). 
P-kesville, where the show win- 
tered for 10 years prior to 1934, 
brought out many visitors in- 
cluding Andy Thumser and Tom 
Spicknall, who were with the 
Show in the '20's, and Rudy 
Rudynoff . Thursday (30) at West- 
minster was poor because of rain. 

Show has some difficulty get- 
ting off of the Bel Air, Md., lot 
after it showed there Friday (1) 
to one-quarter and three-quarter 
houses. Havre de Grace (2) was 
another small lot where only two 
rings were used. 

Elsmere, Del., Monday (4) came 
thru wi''i two near-capacity 
houses in clear weather. At Clay- 
mont Tuesday (5) the Hunts had 
two more big houses despite rain. 
Gov. and Mrs. J. Caleb Boggs 
attended here. 



Atwell Leaving 
Chicago, Plans 
Sarasota Studio 

CHICAGO, May 9. — Harry 
Atwell has closed his office here 
and will transfer his show pho- 
tography business to Sarasota, 
Fla. He is retaining more than 
5,000 negatives, most of them 
circus views, for his new 
operation. 

His Randolph Street office here, 
a stopping place for showmen for 
41 years, has been taken over by 
John F. Schlauch, who will oper- 
ate an assignment photography 
studio. Atwell started his Chicago 
office after leaving Ringling 
Bros.' Circus, where he was offi- 
cial photographer. He has sup- 
plied circus press agents and 
program publishers with photos 
for years. 
Atwell and his wife will be at 

OTTAWA, May 9,-Tom Gor- ! $1?*^, 9 3 \A e 1 s ' Sa ™ota, 
man, who is playing the Frank. . i™. I -_ He P Ians to open 
Wirth-produced circus next week a .- S - t . udl0 ,n » a few 

has signed a three-year contract 
with Wirth for production of the 
event here. 

Following the closing of the 
circus here Saturday (16), Wirth 
will produce a similar show at 
Three Rivers, Que., May 19-24, 
for J. E. Prud'homme, of Quebec 
City, Que. 

The talent line-up for the Three 
Rivers date includes Terrell 
Jacobs and His Wild Animals, 
Packs' Baby Elephants, Capt. 
Hyer and Starless Night, Flying 
LaForms, Ernie Wiswell's Funny 
Ford, Winnie Colleano, Mickey 
Kink, Sensational Kays, the No- 
vellos, Johnson and Owen, Toni 
the Monkey Girl, Payo and Mai, 
Charlie Frank, Rube Simmonds, 
Herb Taylor and Al Florei-i. 

Ohio Grotto 
Tix Sale Big 

SPRINGFIELD, O., May 9.— As 
a result of an intensive telephone 
campaign, indications are that the 
May 27-28 Khana Shahar Grotto 
Circus in Memorial Hall here will 
be the most successful grotto cir- 
cus effort in recent years, said L. F. 
Stoltz, who is staging the show. As 
is his custom, Stoltz is utilizing a 
talent hunt in connection with the 
show, offering cash prizes for win- 
ning local talent. 

Stoltz has lined up the following 
program: Camille and Her Dog- 
town Revue; Miss Caroline, roly 
boly; Armstrong Duo, head-to- 
head balancing; Cyclo, comedy bi- 
cycle; Canary Duo, trick shooting; 
Bobby Hodgson, slack wire; Al- 
cedos, comedy aero; Miss Con- 
suelo, trapeze; Hodgson Trio, com- 
edy whips; Grover O'Day, uni- 
cyclist; Five Roping Cyclones; Los 
Alimos Trio, trampoline, and Felix 
Morales, foot slide. 



LONG BEACH GOOD 
FOR BEATTY SHOW 

Hoffman Named Side Show Manager- 
Other Staff Changes Announced 



GLENDALE, Calif., May 9.— 
Clyde Beatty Circus, in 12 per- 
formances played from Long 
Beach thru Glendalc, had three 
turnaways, two three-quarter, 
three halfs and four lightly at- 
tended shows, with the thermom- 
eter hitting in the 90's. 

The show played Long Beach 
for three week-end days under 
sponsorship of the American Le- 
gion and Lakewood Chamber of 
Commerce. Performances were in 
the Lakewood Stadium outside 
the city. Starting on Friday (1), 
both afternoon and night shows 
were light. After a satisfactory 
Saturday matinee, the show 
netted three turnaways. 

In San Pedro, Monday (4), the 
organization got a half house at 
matinee and three-quarters that 
night. 

Late arrival in Arcadia, caused 
by changeovers and other factors, 
gave the 5 p.m. matinee a slim 
representation. Night crowd was 
about a half. Performances were 
under the auspices of the 
Veterans of Foreign Wars. 



Paul Horompo,With Big One 
Half Cen., Was Bailey Fave 

: thrR W ngY£g^ 

Kink, Sensational Kays, the No- & Bailey CircS entrafn, t„Z^ cus ' b "' what he lacks »™ 



Kansas City 
Big for Hagen 

KANSAS CITY, Kan., May 9 — 
Four capacity crowds turned out 
here Monday and Tuesday (4-5) 
for Hagen Bros.' Circus, which 
played under Shrine auspices in 
rainy weather. 

Coflfeyville, Kan. (28), gave the 
show a half-house matinee and 
weak night house, with winds 
hampering the erection of the 
tops. Lawrence (1) had a straw 
matinee and full night house. 
Leavenworth turned in a near- 
full matinee and three-quarter 
night house Saturday (2). 



& Bailey Circus entrains tomor- 
row for Boston, it will carry with 
it a diminutive performer, Paul 
Horompo who joined its ranks 
exactly 50 years ago. 

After seeing the Big One in 
Paris just after the' turn of the 
century, Paul later went to the 
U. S. v.'ith the Horvath troupe 
and started to tour with the show 
in this country at the age of 
eight. 

He has been with the Big One 
ever since 1903, except for a short 
leave of absence when he toured 
Europe and made command per- 
formance appearances before the 
crown heads of England, Rou- 
mania and Spain. He is ex- 
tremely proud of a pin that was 
given to him by a Spanish count- 
ess and which he still wears 

As a favorite of the late James 
A. Bailey, Paul frequently ap- 
peared publicly with Bailey and 
SK of the few performers 
that Bailey personally took home 
in his private carriage after per- 
formances. 

Hungarian-born Paul is one of 



Polack's Calif. 
Takes Equal '52 

STOCKTON, Calif., May 9.— 
California business for P o 1 a c k 
Bros.' Western unit has been on a 
par with that of last year, accord- 
ing to Louie Stern, managing 
director of the show. Stockton 
opened strong Monday (4), with 
advance sales promising sellouts 
most of the week. Stand is for 
seven days and 14 performances. 

Santa Rosa held its position as 
Polack's banner two-day stand. A 
morning show for children was 
given on the second day (April 29) 
and all five performances had 
capacity or turnaway crowds. 

Next are San Francisco for 12 
days and Sacramento for 11. 



4 Full Ones in Two 
For King-Cristiani 

ASHLAND, Ky., May 9.— King 
Bros. & Cristiani played to two 
near-capacity houses here Friday 
(1). Huntington, W. Va. (30), also 
turned out two near-full houses. 
Show paraded at both spots, 
and school children attended 
matinees. 



Packs to Open June 15 in III.; 
Two-Month Season Booked 



ST. LOUIS, May 9.— Tom Packs 
Circus will open its season on June 
15 at Cairo, HI., with its annual 
string of Shrine dates in Tennessee 
and Illinois to follow. Eight-week 
season will equal last year's, the 
longest Packs has played, but 
opening is later than usual. 

Jack Leontini, Packs spokesman, 
said the show would play St. 
Louis. June 30-July 5, with a night 
parade June 29. The Indianapolis 
engagement, July 16 - 18, will 



feature the Lone Ranger, Silver 
and Tonto. 

At Pittsburgh, July 30-August 1, 
the Packs show will feature the 
Cisco Kid and Pancho. Pittsburgh 
dates originally were set for a week 
earlier, but the change was neces- 
sitated by the transfer of the 
Boston Braves to Milwaukee. The 
transfer affected game schedules 
at the ballpark which the Pack 
show uses in Pittsburgh, Leontirfi 
said. 



is made lip by his keen sense 
of observation and ability to rise 
to an emergency. Proof of this 
came in 1938 when, in Madison 
Square Garden during the New 
York stand, Paul spotted a tiger 
bearing down upon him in one 
of the Garden's passageways. The 
escaped animal, if not stopped, 
would have easily gotten into the 
seating area of the Garden 
and undoubtedly raised 
pandemonium. 

Paul quickly picked up a mal- 
let which was accommodatingly 
at hand, and smacked the tiger 
right on the snout. The amazed 
animal stopped just long enough 
for Paul to smack him on the 
head and stun the animal long 
enough for the trainers to capture 
the beast and transport him back 
to his cage. 

Singing Stint 
Paul used to sing with the cir- 
cus band during pre-performance 
numbers, a result of his back- 
stage singing being heard by a 
member of the Ringling family. 
Because of his size, he and the 
microphone were placed atop an 
elephant tub so that the audience 
could see him, but he gave up the 
singing bit because circus prank- 
sters frequently would hide the 
elephant tub and would place 
him deep in the holes provided 
by the elephants passing thru the 
soft earth. 

In addition to clown alley 
stunts, Paul also plays the part 
of the Wizard on the Wizard of 
Oz float in the Candyland spec. 
He lives in Tampa during the 
winter to be close to winter 
quarters. 

After 50 years with the Big 
One, Paul admits that he is con- 
sidering making the Ringling 
show his career. 



Ozarks Route 
Okay for C-W 

BRANSON, Mo., May 9.— Cole 
& Walters' Circus has been pull- 
ing fair to fine business in the 
C arks area. Here Saturday (2), 
the show had better than three- 
quarters for the matinee and 
near-capacity at night. Several 
recent towns have been played 
under auspices. 

Harrison, Ark. (1), had two 
near-capacity houses, despite 
high winds. Elephants, which 
make a. downtown march daily, 
had a long walk in Harrison. 

Earlier Arkansas stands in- 
cluded Siloam Springs (27), with 
a full house at night, and Spring- 
dale (28), vvilh near-capacity at 
night. Show has been getting 
better weather breaks. 



Glendale on Wednesday (6) for 
the American Legion was below 
1952 with a light matinee and a 
half house at night. 

Staff Changes Told 

Arthur Hoffman is the new 
Side Show manager, replacing 
Jimmie Hurd, Frank Orman, 
show manager, announced. The 
circus also moved Dan Dix from 
contracting to 24-hour man, giv- 
ing the organization two men in 
this department. The day-ahead 
job is now handled by Dix and 
Carl Knudson. Al Moss joined 
recently as boss ticket seller, re- 
placing James F. McGee. 

Other shifting of personnel 
includes resignations of Earl 
Hansen, ring stock boss, and Leo 
Sparger, head usher. William 
(Hammerhead) Dwyer, boss 
props, was not with the show on 
its Burbank date but reported 
rejoining within the next few 
days. 

George McCarthy is ahead of 
the show as general contracting 
agent. He takes over duties va- 
cated by Dix' shift to 24-hour. 
Norman S. Adams, former INS 
man in New York, joined the 
press department headed by Jack 
Knight. 



Ringling Band 
Disk Release 
Set by Decca 

NEW YORK, May 9. _ The 
recently cut eight sides, by Merle 
Evans and the Ringling Bros, and 
Barnum & Bailey Circus band, 
will be released by Decca Rec- 
ords early in June. 

The early release of the rec- 
ords in all three speeds, will 
enable the Big One to utilize 
promotional gimmicks and hype 
sales of the disks, in conjunction 
with its 1953 tour. Present plans 
call for the record company to 
supply special promotion mate- 
rial to record outlets in towns 
where the circus will play, and 
Merle. Evans, the band director, 
will also make appearances in 
record stores in such towns to 
autograph the record albums fdr 
patrons. 

Tunes cut for the Circus Time 
album include "Barnum & 
Bailey's Favorite," "Gentry's Tri- 
umphal," "Father of Victory," 
"Kentucky Sunrise," "The Prince 
of Decorah," "Purple Carnival," 
"Tropic to Tropic," "Wedding of 
the Winds," "Trombone Blues" 
and "Bravura." 



Hagan-Wallace 
Blows Matinees 

CONNELLSVILLE, Pa., May 9. 
—Heavy rain and muddy lots 
caused late arrivals by Hagan- 
Wallace Circus this week, and 
matinees were lost at Fairmount, 
W. Va Tuesday (5) and Con- 
nellsville. Pa., Wednesday (6). 

At Elkins, W. Va., Monday (4), 
the show drew a three-quarter 
matinee and half house at night, 
with fife department auspices. 
All-day rain mired the show, and 
the move to Fairmount was not 
completed until 2:30 p.m. Lot 
there was newly graded and 
rented bulldozers were required 
to spot equipment. Following 
cancellation of the matinee, night 
show drew a capacity crowd. 

Fairmount was played in oppo- 
sition to King-Cristiani paper for 
a May 16 appearance. It was re- 
jorted locally that little Hagan- 
Wallace paper was posted. Fire 
department was the auspices. The 
show's band sleeper, damaged by 
fire at Princeton, W. Va., was 
brought to Fairmount for repairs. 

Difficulty in moving from Fair- 
mount lot and breakdown of a 
truck caused late arrival at Con- 
ncllsville, with last truck arriving 
after 4 p.m. Heavy showers end- 
ed in the afternoon, and the night 
house here was half filled. At 
Norton, W. Va., earlier, the show 
had a near-capacity matinee and 
straw night crowd. 



Co 



50 



CIRCUSES 



THE BILLBOARD 



MAY 16. 1953 



Big One Has 
36 Clowns 

NKW YORK. May 9. — Cavort- 
ing circus clowns in the 1953 edi- 
tion of the Ringling circus total 
36. In addition to the usual clown 
alley hi-jinks, several production 
numbers are used in the show. 

One of the numbers, master- 
minded by Paul Jung, is billed as 
Motley Mugged Militants and fea- 
tures a co-ordinated close-order 
drill directed by Sgt. Harry Nel 
son. While the main action takes 
place on the tanbark, a Zacchini- 
type cannon finale finds one of 
the minute militants in the bal- 
cony, seemingly tattered and torn 
Paul Jung also teamed up with 
Pat Valdo to produce an event 
tagged Souper Douper Market. 
Otto Griebling and Fred Freeman 
waltz and slug thru a burlesque 
boxing match. 

A rabbit gag which utilizes 
Frank Salulo. manager of the 
midget troupe, Jimmy Armstrong, 
Chico. and Wong, midget clown, 
also is on the fun bill. 

A line-up of the complete 
clown conclave includes Felix Ad- 
ler. Paul Alpert, Jimmy Arm- 
strong, Arthur Burson, Charles 
Bell, George Barnaby, Frank 
Cromwell, Don Edwards, Fred 
Freeman. Manual Fragosi, Walter 
Guice, Jack Gerlich, Otto Grie- 
bling, Otto Griebling Jr., Bill Han- 
Ion. Rose Hanlon, Fred Hanlon, 
Arne Honkola, Paul Horompo, Lou 
Jacobs, Paul Jung, Emmett Kelly, 
Gene Lewis, Juan Mendiola, 
Owen McQuade, Joe Nawrath, 
Lou Nagy. Harry Nelson, Myron 
Orton, Billy Rice, Brik Robeni, 
Frank Salulo, Al Schwartz, Karl 
Stephan. Albert White and Paul 
Wenzel. 



Under the Marquee 



POLICE CHIEF DEAL 

WANT 6 PHONEMEN 

For 3 more offices opened this 
week. 25%. Year Book UPC 
and Adult Tickets. We collect 
and pay daily. Contact: 

Chairman Committee 

Northampton & Green Sts. 
Easton, Pennsylvania 
(Phone: 3-3821) 



2 PHONE MEN 

To work Labor Day — Established papetv 
Start May 15— Cards furnished, pay 
weekly 35%. No drunks^ — no collect 
calls. Only two men working phones. 

Phone: 6-3711— Charleston. W. Va. 
P. O. Box 5063 Capitol Station. 



WA1VT — WANT 

DIANO BROS.' CIRCUS 

Auction M in »nd > Man with Six Cat 
outfit. Answer per route to 

B. C. DAVENPORT 
DIANO BROS.' CIRCUS 



Mr. and Mrs. Jack Plummer 

entertained several members of 
Vic Hobbim' band at their home 
during the Beatty show's stand in 
Long Beach, Calif. Plummer was 

bandmaster on Cole in 1950 

Roy Short has joined Bob Mills' 
band on Hunt Bros. 

In the Kelly-Miller band are 
Charles Cuthbert. leader; Bubba 
Voss, Frank Collon and Cuthbert, 
trumpets; Howard Straten. and 
Herb Cliff gard, trombones; Charles 
Fournier, baritone; Russell Har- 
rison, bass; Bill Scoti, drums, and 
Lewis Grabs, calliope. ..Fred 
Logan has the Kelly-Miller ele- 
phants, herd includes six big ones 
and five youngsters, with new 
imports on order. 

Billie Beam, med showman, 
visited with Mr. and Mrs. A. Lee 
Hinckley on the King-Cristiani 
show in Huntington. W. Va. . The 
Snell Brothers, Polack Eastern 
clowns, caught the Cole show in 
Chicago and Police show in St. 
Louis while en route to Fort 

Leonard Wood, Mo Al Acker- 

mann stopped off in Chicago to 
visit Frank Hashi, formerly of the 
Hashi and Osai act. . . . Henry 
Kyes, Polack Eastern bandmaster, 
caught the Chicago and St. Louis 
shows. . . . Members of the Long 
Beach (Calif.) Municipal band 
visited Vic Robbins and the Clyde 
Beatty Circus. 

Welby Cooke, of Miami, was 
equestrian director for the St. 
Louis Police show. Mr. and Mrs. 
Bob Shaw of the Sun agency; the 
Elmer Quesiells, Carmi, 111.; Vic 
Brown, of "Super Circus"; Fred 
Stein, chairman of the Kansas City 
Shrine circus committee; Dwight 
Kinzu. Peru, Ind.; Earl Shipley, 
of AGVA; Tom Packs and party; 
John Andrews, producer, and Fort 
Worth Shriners caught the show. 

More Polack Eastern people who 
visited at St. Louis were the 
Ed Widamans, the Jack Joyces, 
Edythe and Whitie Boyd. Pete 
Ivanoff, Jimmie Olson. George 
Voise, Marie Theras, Gene Randow 
Jack Klippel. Goetchi Brothers, 
Atayde Brothers, Johnny Andrews 
and Wilson Storey. 

Vin Carey, Baltimore magician, 
caught the Hunt show recently 
and recalls his first visit to that 
show in 1907. He writes that 
Warren Bros.' Circus played four 
days under Knights of Columbus 
auspices in Baltimore recently. 

Mr. and Mrs. Nat Green ob- 
served their 40th wedding anni- 
versary Wednesday (6) at their 
home near Wheaton, 111. Green is 
in the Chicago office of Ringling- 
Barnum. Ringling contracting 
agent Leon Pickett is due in 
Chicago soon. F. A. (Babe) Boudi- 
noi. R-B general agent, returns to 
Chicago Saturday (9) after a stay 
in New York. 



ing under canvas. During the 
New York and Boston Garden 
shows, he is "fired" from a cannon 
during one of the clown produc- 
tion numbers and the midget 
troupe manager .is spotlighted in 
the upper balcony following the 
cannon's discharge. Frank has 
only a few minutes to climb all 
the stairs, make the trek down the 
length of the arena, make his ap- 
pearance, and . then hurry back 
for a quick tanbark appearance 
in another number. The laughs 
garnered by the bit pleased Frank 
and his cohorts, but it is rumored 
that he will seek out Zacchini 
during the winter to take lessons 
on actually being shot from the 
cannon should he be required to 
climb to any loftier position in 
future indoor shows. 

Terrell Jacobs, en route from 
the St. Louis Police Circus to 
Frank Wirth's Ottawa date (9-16), 
found at the customs office in 
Detroit that he had lost two 
truckloads of animals. After a 
24-hour wait, he learned one 
truck had been taken to Peru, 
Ind., and one to Marion, Ind., by 
mistake. He figured he still had 
time to make the date. 

The Al Hanel Troupe, now with 
Kelly-Miller, will return to Clyde 
Bros, in November. The Hanels' 
daughter, Nina, has been in the 
bar-casting act since February. 
Act played "Super Circus" and 
"Big Top" this spring. . . . Jackie 
Gorlick is The Billboard agent on 
Ringling-Barnum this season, suc- 
i ceding Paul Jerome, who's with 
the Orrin Davenport and Tom 
"acks shows this season. Jerome 
also will play fairs. 

Frank E. Laughead. drummer 
with the Hagan-Wallacc Circus 
band, will return to his home in 
Zanesville, O., May 15. . . . Bessie 
Grady, retired circus performer, 
and widow of Richard Grady, 
visited Mills Bros.' Circus when 
show played Columbus, O. 
Ray Garrison is at his home, 1025 
E. 7th Street, Owensboro, Ky 
recovering from injuries sustained 
in an auto wreck. He would like 
to read letters from friends. 



Diano Night House 
Big in Jonesboro; 
Elephant Wanders 

JONESBORO, Ark., May 9 — 
Diano Bros.' Circus had a strong 
night house here Wednesday (6), 
but matinee here and both per- 
formances at Batesville on Mon- 
day (4) were half filled. 

Rain hurt business at Bates- 
ville. Show gained widespread 
publicity when an elephant 
strayed from the lot and was 
returned by the town's stock 
marshal. 



Fair Dates 

• Continued from page 47 



Bridgeport Only 
Conn. Date for R-B 

BRIDGEPORT, Conn., May 9.— 
The only shows to be given in 
the State this year by the Ring 
ling Bros, and Barnum & Bailey 
Circus will be the afternoon and 
evening performances scheduled 
for this city Monday, June 15. 

The circus will arrive from 
Paterson, N. J., and following the 
one-day stand here, will head for 
Springfield, Mass. 



5,000 Moppets to See 
Big One as Gimbel Guests 

PHILADELPHIA, May 9. — 
Gimbel Bros, will be host to 5,000 
underprivileged and handicapped 
children when the Ringling-Barn- 
um circus arrives May 25 for a 
week's stay at 11th Street and 
Patterson Avenue. Arthur Kauf- 
mann, executive head of Gimbels, 
announced that more than 100 in- 
stitutions would be represented at 
the 39th annual circus party- 



Pennsylvania 

Abbottatown-E. Berlin— Adams Co. Mr. 

Aug. 11-19, m • B. Elder. 
Arendtsville— South Mountain Com. At 
Pair Assn. Sept. i-12. Harry McDannell. 
Beaver Springs — Beaver Community Fair. 

Sept. 23-26. Frank GUI, 
Bedford— Bedford Fair Aun. Aug. 1-16. 

R. Kichelberger. 
Butler— Butler Pair ft Agrl. Aun. Aug. 

10-15. C. M. Miller. 
Claries Summit— Newton -Hanson Fair Aun. 

Aug. 30--Sept. 4. Joseph Q. O'Harra. 
Claysburg — Greenlleld Tp. Community 
Farm show. Sept. 17-19. Mary Burfcet, 
Cookport— Green Tp. Community Fair. 

Sept. 10-12. Lyle Wise. 
Dalmatia— Lower Mahanoy Tp Community 

Fair. Oct. 8-10. Ruth E. Tre&sler. 
East Greenville— Upper Perltlomen Fair. 

Sept. 1-3. V. S. Ensralnger. 
Ephraia— Ephrata Fair. 8ept. 23-26. Mrs. 

S. M. Mobler. 
Grecntown — Oreen Dreher Community Fair, 

Aug. 27-29. Henry G. Botjer. 
Hatfield- Montgomery Co. Fair. Aug. 24- 

30. Joie Chltwood. 
Hollldaysburg -- Hollldaysburg Community 

Fair. Oct. 7-9. Robert Walker. 
Home— Ox Hill Community Agrl. Fair. 

Sept. 7-B. David W. Simpson. 
Hopewell— Northern Bedford Co. Fair. Oct 

1-3. Mrs. Blaine Cessna. 
Iona— South Lebanon Community Fair. 

Sept. 29-Oa. 3. A. L Lamm. 
Lampeter— W. Lampeter Community Fair. 

Sept. 23-25. Wayne B. Rcntschler. 
Laurel Con— Union Co. West End Fair Assn. 

Sept. 9-12. Charles W. Lelchman. 
Lehigh ton —Lehight on Fair. Sept. 7-12. 

C. E. Hornbcrger. 
Mllford— Delaware Valley Fair Aun. Aug. 

20-22. Gladys Blitz. 
Mill City— Falls-overfleld Fair Assn. Sept. 
17-19. Mrs. Doris Gregory, R. R. 2, 
Dalton. Pa. 
New Bethlehem— Farmers ft Merchants' 
Agrl. Assn. Aug. 12-14. Louden Stuart. 
New Holland— New Holland Farmers Fair. 

Sept. 30-Oet. 3. 8. O. Zimmerman. 
Oley— Oley Valley Community Fair. Sept. 

24-26. Carl W. Blank. 
Tioga— Tioga Valley Fair. Aug. 5*6. Carl 

H , Forrest. 
Tlonesta— Forest Co. Fair Assn. Aug. 25-27. 

Karl W. Flowers. 
Towanda— V. F. W. Farm Pair, Aug. 3.1. 

Howard Bailey. 
Townvllle — Townville Community Fair 
Assn. Sept. 3-5. Mrs. Donald O. Snyder. 
Trotter— Dunbar Tp. Community Pair. 
Sept. 9-12. Kenneth Mowry, Lelsenrlng. 



Kelly-Morris Sidewalls 

ETTRICK, Va.. May 9.— Kelly- 
Morris Circus gave s i d e w a 1 1 
performances to near-capacity 
houses at Henderson, N. C, Sat- 
urday (2), Wind was considered 
too high to permit use of the top. 
Show arrived late from Reids- 
ville, N. C, where it has a weak 
matinee and good night house on 
Friday (I). 

Ettrick, near Petersburg, gave 
another light matinee and a full 
night house on Monday (4). All 
stands are under auspices. Capt. 
Eddie Kuhn's. animal acts are 
with the show". 



PHONEMEN 

23", Book and Banner; 20'%i General 
AdmiMioti Tickets. Collect and Pay 
Daily. Ray Parks call. 3000 members. 

C'h a i r inn n Moose S how 

phone «-3tri. Canton, Ohio 



3 PHONEMEN 

Sell Adult Tickets Good Sponsor 

Collect and Pay Daily 

JACK SCHENCK 

307 W. Weittleld Av«.. Roicl Park, N. ) 
Phone: Chestnut 5-4391 



Cole Elephants 
Make Film Stint 

CHICAGO, May 9.— Cole Bros, 
shipped its 10 elephants to Holly- 
i wood immediately following the 
5'. g .ft!& A "J ^SffSSi^ Chic«o engagement The 



rnu i s pa hade Photos 

Fammis i'jiacle Wagon* showing good 
side views nr the following; Barnum & 
Bailey Spain - ' nr "Torreador" wagon. 
"Frame." "Russia," "Belgium. " heav.lv 
carved Lion" tableau. 'Homulus A Re- 
mus.' carved *t«*»m calliope, 'Grpai 
Briiain *■ All the latter on Cole Bros, 
during thirties, ssct of 8 clear view*, 
.,,>,. i-o\.!!ijii-1> 3'vX5, $1. Or 10 different 
view s. 52. Money back guarantee Wrile 
Tor free descriptive circular. 

ROBERT SAMS 
3745 Bush Blvd. Birmingham 6, A\Z, 



King-Cristiani will be in Brant- 
ford, Ont., on June 2, Coronation 
Day. Jack Mailing, of Brantford, 
reports the town is planning a 
Coronation celebration and parade 
in conjunction with the King show 
and circus parade. 

Monday (4) was a busy day 
for circus performers with the 



was held for over 13,000 children 
and guardians from New York 
and vicinity institutions and or- 
ganizations. Firemen and police 
aided in bringing beds and 
wheelchairs into Madison Square 
Garden for the two-hour no- 
intermission performance. At the 
same time, T«d Evans, the show's 
giant, was wielding a giant 
on city streets with the 
in connection with the 
annual spring clean-up 



5 PHONEMEN 5 

Veterans' Convention Program 
Call or Wire Prepaid 

Ml IHLENFEIJIT 

Hotel Gibbons Dayton, Ohio 



Ky., Tenn., Strong 
For Wallace-Clark 

MONTICELLO. Ky.. May 9.— 
Wallace & Clark Circus played 
to a three-quarter matinee and 
near-full night house here Satur- 
day (2), continuing the satisfac- 
tory business pulled by the outfit 
so far this season. 

At Carthage, Tenn. (April 29), 
the show had a strong matinee 
despite windy weather, and at 
night the top was packed altho 
wind and rain comprised a tor- 
nado threat. The show, managed 
by Norman (Luke) Anderson, is 
playing without auspices and has 
been winning a good reception, 
according to reports from towns 
played. 



Toledo Inks 

• Continued from page 44 



r i. 



Fair. 



Pair. 

13-15. 



elephants, under direction of Paul 
Jones, will work in a Paramount 
movie, "The Elephant Walk." 
Kelly-Miller elephants originally 
were scheduled for the job, but 
the movie schedule was delayed, 
with the new date too late for 
K-M and open for Cole. 



door pageant which will review 
Ohio's history. 

With a budget of $40,000 allotted 
for the show, the Sesquicentennial 
Commission expects to offer top 
notch entertainment for North- 
western Ohio folk during the two- 
week celebration planned for Wal- 
bridge Park and the adjoining 
Zoological Park. 

Blake is seeking antique cos- 
tumes of the period between 1800 
and 1900, needed to supplement 
resources of commercial costumers 
in furnishing the cast. 

Advance Ticket Sale 

Advance tickets for the show 
have been placed in the hands of 
300 women representing organiza- 
tions in Northwestern Ohio. They 
are priced at $1.25 for adults and 
75 cents for children. 

The women's clubs also will 
play a big role in the midway 
which will be set up in Walbridge 
Park, adjacent to Walbridge 
Amusement Park. The midway is 
to feature replicas of old-time 
commercial establishments where 
new and old Ohio products will 
be displayed and offered for sale. 



Turbo tTtlle— Turbotvllle Community 

Sept. 16-19 Charles P. Glass. 
Unlonvllle — Unlonvllle Community Pair. 
Oct. 15-17. Robert O. Struble. Kcnnett 
Square, Pa. 
Washington ville — Mon tour- Dclong Pair. 

Oct. 7-9, E, P. Fowler. 
WaynesbuxK — Greene Co. Pair. Aug. 10-16. 
West Alexander— West Alexander Agrl. 
Assn. Sept. 16-19. Scott E. Egan. 

Texas 

Bridgeport— Lions Club Wise 

Sept. 23-21). Martin Hoefle. 
Carthage — Panola Co. Rodeo. Aug. 

Alt Jernfgan. 
New Boston— Bowie Co. Pair Asan, Sept. 

1-9. Weldon McCord. 

Vermont 

Bradford— Connecticut Valley Expo. Aug. 
14-18. J. Arthur Peters. 

Virginia 

Bedford— Bedford Co. Pair. Sept. 31-2S. 

Eugene J. Sharpe. 
Lebanon— Russell Co. Pair Assn. Sept. 18- 

20. Ralph 8. Rasnlc. 

Washington 

Ima — Grays Harbor District Fair, Aug. 
30-2.1, Heston O. Weyrlch Montesano, 
Wash. 

West Virginia 

Clay — Clay Co. Pair Assn. Aug. 24-29. 

Opal Summers. 
Parkersburg— Wood Co. Pair Assn. Aug. 
13-19. Laura Rector, Mineral Wells, 
W. Va. 

Wyoming 

Rawlins — Carbon Co. Pair. Aug. 37-20. 
Tom Orton, Elk Mountain. Wyo. 

Canada 

Saskatchewan 

Aaslnlbola— Asslntbol* Agrl. Pair. July 

lo-ii. Walter McMorlne, 
Carnduff— Carnduff Agrl. Soc, July 32-23. 

W. A, Prlth. 
Eatevan— Estevan Agrl. SOC. July 2-4- 

W. R, Cantlon. 
Gravelbourg — Gravelburg Agrl. Soc. July 

3-4. Mrs. M. L. DoraU. 
Melfort— Melfort Agrl. Soc. July 16- is. 

C. D. Manson. 
Nlpawln— Nlpawin Agrl. Soc. Aug. 4-5. Mrs. 

C. W. Roberts. 
North Battleford— North Battleford Exhn. 

Aug. 3-5. N. W. Symonds. 
RadUson— Radisson Agrl. Soc. July 28-20. 
J. R. Ibbotson. 



N. J. Farm Show 

• Continued from page 44 



broom 
mayor 
city's 
drive. 



Antoinette Concello, en route to 
the Ringling show, and Betty 
Hutton, in town with her vaude 
revue, chatted in Chicago last 
week. . . . Mrs. Ethel G. Cline, 
CFA, of Richmond, Va., caught the 
Ringling show in New York and 
Hamid-Morton in Washington. 

Frankie S a 1 u t o , 

clown with the Big One, will be 
glad when the circus starts show- 



Bingo Illegal 

• Continued from page 44 



Prosecutor Robert A. Lederer 
said that this statement, made in 
the form of a presentment, meant 
that the jury would not indict 
operators of non - commercial 
bingo games. 

Jersey City 
In Jersey City, a watered-down 
version of bingo was approved 
dimunitive by County Prosecutor Frederick 



PHONEMEN. 5— BIG SHRINE DATES— 5 

POLACK BKOS.' CIRCUS 



Contact HENRY F. BARRETT lor Twcion, Arli.j Twin Falls, Idaho; Oeefert, Utah, at 
JKW E. Broadway, Tucson, Arts., O* c/o Chamber o* Commerce, Twin Falls, Idaho. 



T, Law and played Tuesday (5) 
at the Jersey City Armory by 
followers of Mayor John V. 
Kenny. 

Kenny's bingo had no admis- 
sion charge and was part of a 
political rally. Prizes were not 
awarded to bingo winners, but 
to persons giving correct answers 
in a special quiz contest open 
only to bingo winners. 



Freeman Exhibits 

• Continued from page 44 



type he will exhibit at Peekskill 
and Myrtle Beach. The wildlife will 
be loose on small islands which 
have been built in a cypress swamp, 
and the public will view the birds 
from small electric boats, with 
guide, which will pass close to the 
islands. Managing Freeman's at- 
tractions will be Paul Lowe at 
Peekskill; George Burge, Myrtle 
Beach, and John Kaufman, De 
Leon Springs. 

Freeman said that he is mulling 
plans for opening a similar exhibit 
in California in the fall. During the 
past season in Miami, Freeman 
employed some elephants from the 
Harthorn-Mellody Farms, Liberty- 
ville, 111., and Craig's chimp act 
It is expected that one or more of 
Freeman's Miami attractions will 
play several fairs in the fall. He 
had displays at the Miami Indus 
trial Exposition for 15 days last 
winter and also at a local depart- 
ment store from Thanksgiving thru 
Christmas. 



4-H baby beef show and sale, 4-H 
dress revue, a broad exhibit of 
farm machinery, supplies, etc., and 
a wide variety of competitive, non- 
competitive and educational exhib- 
its,- including farm animals and 
fowl, farm products, flowers, nurs- 
ery stock and domestic arts. Sched- 
uled for annual State meetings here 
at the same time are the grange, 
horticultural society, chick associa- 
tion, federation of shade tree com- 
missions, association of nursery- 
men and turkey growers' associa- 
tion. 



WANTED 

Pony Drill and other Animal Act*. Rear 
Act (Ted Dcdrick. answer). Call Ralph 
Duke or Tony Gentry. Can u»e two more 
Phone Crews, 33%. (Torn McLaughlin, 
call.) Best deal In circus business for 
good Contractor. 

Ballcy Bros. 9 . Circus 

Address per route: Price, Utah, 15-H; 
Springv. lie, II; Logan, It; Preston, Ida., 
20; Pocaralto, 21-22; Rupert, 23; Twin 
Palls, 25. 



2 PHONEMEN — 2 

Three deal* to choose from — New Ma- 
ionic Monthly Paper, West Tennessee 
Labor News, Labor Day Edition, Amer- 
ican Legion, Special 4th of July Edition. 

HARRY E. RECK 
Room 21*. Baltimore Bid*. 
Phone J8-11B* Memphis, Tenn. 

No Collects 

P S.:- Charlie Phillips, contact. 



MAY 16, 1953 



THE BILLBOARD 



?JM»'l"»."i 

cr.cus" 



51 



Beatty Lists 
Personnel 



LOS ANGELES, May 9— 
Clyde Beatty Circus personnel 
includes in addition to Beatty, 
Frank Orman, manager; Harry 
Golub, general agent; Dan Dix, 
Arthur Hockwald, contracting 
agents; Shreveport Etheridge, 
superintendent; Bill Petty, 
auditor; Jack Knight, press, with 
Bill Owen, assistant; Don Hay- 
mon, story; Glenn Booth, con- 
tracting press and No. 1 car; Ed 
Moriarity, front door superintend- 
ent; Jimmie Hurd, Side Show 
manager; Johnny Cline, eques- 
trian director; Vic Robbins, band- 
leader; Robert White, announcer. 

Mrs. Shirley Carroll, radio and 
television promotion; Jimmy 
McGee, boss ticket seller; Dick 
Shipley, menagerie superintend- 
ent; Buddy Richards, trainmaster; 
Carl Knudson, 24-hour man; Nat 
and Harry Sobel, concessions; 
Bill Moore, privilege car; Archie 
Gayer, promotion; George Davis, 
cookhouse; Rex Rossi, concert; 
Harlan DeWitt, legal adjuster. 

Costumes are by Jacks of 
Hollywood. However, a number 
were designed and made under 
the direction of Mrs. Jane Beatty. 
She also directed the choreg- 
raphy and staged the ensemble 
numbers- 
Band members: Al Hil- 
tensemith, Willard Isley, C. H. 
Swanger, J. B. McDonald, Fred 
Lewis, Charles Bernier, Denny 
Nease, Doss Gibson, Bill Farmer, 
and Fred Mullen. 

Clowns: Eddie Dutlum, produc- 
ing; Carl Waddell. Bingo. Patty 
Brobson, Henry Bedow, Charlie 
Hildera, Gene Warneke, Dick 
Lewis, Blinky Huffman, Tommy 
Sales, Bob Lorraine, Jack and 
Grace Fairburn, Richard Arcand, 
and Duke Law. 



Dressing Room Gossip 



Ringling-Barnum 



We gave our annual benefit 
show Monday (4) at 10 a.m. for 
1 5.000 children. As in other 
years, everyone enjoyed doing 
this show for one of the best 
audiences we play to. 

Decca records soon will re- 
lease "Circus Time", an album 
by Merle Evans and the band. 
The clowns helped Frankie Sa- 
luto, king of the midget clowns, 
celebrate his 25 years on the 
show. 

Sweetheart, the menagerie's pet 
leopard, has three cubs, two of 
them albinos. Madeline Parks, 
the sculptress, spends every day 
in the menagerie doing figures 
of animals. 

Dolores Murphy Crocker and 
Jeannie Krause flew up from 
Sarasota to visit their* husbands. 
When Dick Anderson's mother 
visited from Wilmington, he took 
her to see the movie, "The Story 
of Three Loves," in which he had 
a part. 

Other visitors included: Ralph 
Holt, Mary Doucett, Glenn and 
Elsa Cox, Phil Fein, Florence 
Tennyson, Winnie and Con Col- 
leano, Frank Luppino, Johnny 
Manko, Charles Jones, Helene 
and Marcel Forgeur, Mitzi and 
Murry Fein, Gary Walker, Earl 
(Fuzzy) Arsenean, Van Loon. 
Maxwell Copeland, Muncic and 
James Mooney, Jannie Warner 
and son, Kim; Freddie Forgeur, 
Charley and Helen Geiger and 
son, Marshall; Helen Slay ton, 
! Dick Pier. Edith Clausen. Pat 
'Jacariso, Kathy Kramer, Libby 
and Mike Hollander and daugh- 
ter Barbara. — MARY JANE 
MILLER. 



Rogers Bros. 



I Mills Bros. 



Weather man threw rain, cold 
and high winds at us. At Shelby - 
ville, Tenn., tornado warnings 
held matinee attendance down, 
and a downpour kept night 
crowds at home. 

At Summerville-Trion, Ga., a 
textile mill purchased a block 
of tickets and we gave a 1 p.m. 
matinee so the workers might see 
the show before the swing shift 
began at 3 p.m. Athens, Tenn., 
gave us two capacity houses 
despite rain and a lot five miles 
from town. 

In Cleveland, Tenn., a lion 
clawed Joe Haworth's hand, 
necessitating several stitches. 
Leonard Simmons returned from 
a two weeks' vacation in Miami, 
and Conley Butterworth spent 
the week-end at home in Middle- 
ton, Ky. Jackie Tolliver received 
gifts on her birthday. 

On our Madison-Nashville 
stand a special morning perform- 
ance was given for patients of 
the Junior League's Crippled 
Children's Home by Bert and 
Sander Pettus, Carlos Ricci, Eva 
Vasque, and clowns Danny 
Styron, Lou Walton, Eddie 
Doucette, Durwood Fisher and 
Tommy Pettus. 

Visitors have been Mr. and 
Mrs. Hoot Black, Bill Garvey. Bill 
Masscy, Mr. and Mrs. Walter 
Sullivan, and Mr. and Mrs. 
Murray Hill. 



R-B Ballet Gals 
Plagued by Colds 

NEW YORK, May 9.— The Big 
One's ballet line-up has changed 
considerably since the show start- 
ed rehearsals in Florida winter 
quarters. The usual run of Garden 
colds has also plagued many 
of the gals during the Gotham 
stand. So despite a provision of 
four extras, several shows have 
found the total girls reporting to 
be inadequate to fill all the spots 
in the web number. 

Ballet gals in the current show 
include: 

Rose Alexander, Kay 3urslem, 
Barbara Bowser. Charlotte Bell, 
Emma Castro, Dolly Copeland. 
' Shirley Coombs, Delores Crouse. 
Brenda Elliott, Delores Garcia, 
Brenda Goring, Marion Hill, Han- 
nelore Huck. Patricia Hooper. 
Elizabeth Johnson, Elsie Jung, Ev- 
elyn Kent, Pauline Kuntana, Mar- 
gie Lawson. Anne McGuiness, Fan- 
nie McClosky, Sally Marlowe, 
Margo Margas, Mary Jane Miller, 
Dorothea Naporra, Phyllis Nys- 
trom, Agnes Oliver, Margie Olson, 
Rusty Parent, I r m a Pushnik, 
Gladys Rimmer, Rita Reich, Mari- 
on Seifert, Carmen Slayton, 
Jeanne Sleeter, Margaret Smith, 
Toni Scott, Betty Sharkey, Norma 
Wright and Yvette Zenner. 



GIRL LEAPER 

Want, job III Flying Return Act. 2'j 
y.ars' .wp. Hence 

Barbara Winters Chase 

U24 s. Main St. Norfolk 6. Va 

Phono 660 SK 4 



★■■■■■■■■■■■■■■■■■■bbb. * 

3 GENTLEMEN FOR 
TELEPHONE SALES 

Telephone strike U over — phones are 
in — rich New Jersey resort city — 
second annual Exchame Club Circus 
— front page publicity— we want 
fetillemen only. 

Phone Mist Stevens, 
Asbury Park, N, J., 1.4913 



PHONEMEN 

4 Good Solid Dmoh 
STEADY WORK 
Call Columbus. Ohio 
LUdlow 6223 iPrcpaidi 



PHONEMEN 

Book and Tickets Top Commission 
State-wide Deal 

III MORRISON 

36 Woodman St. Providence, R. I. 
Phones : 

Caspee 1-70 1. 2 Elmhursr 1-8974 



Siebrand Bros. 

Wind and dust storms forced 
cancellation of four performances 
in El Paso, but Saturday (2) 
matinee was given and customers 
stayed for entire performance. 
Even closed cars and trailers were 
covered inside by layers of dust. 

Harry Froebess' most danger- 
ous high pole performance of the 
season came during the high 
winds. Both Tom Hodgini and 
Bob Emerico's props blew away 
during their numbers. 

C. J. "Matches) Matchett is 
back from Tampa with - wife. 
Teresa, who is in the program 
vith her web and traps. Their 
daughter, Victoria, is just one 
month old. 

Rudy Mueller's motor was 
taken out in Silver City, and 
Mueller had to be pulled all the 
way to El Paso. 

Josephine Petilla, new member 
of the Erickson. troupe, is work- 
ing web and iron jaw. George 
Vest became a little dizzy, dust- 
ing, the organ all week. Rose- 
mary Petrey, Penny Wilson and 
Josephine Petilla ride the Merry- 
Go-Round every night after the 
show. 

Betty Hodgini's parents, Steve 
and Pauline Enyeart, visited from 
Peru, Ind._Other visitors included 
Happy Davis and the follow- 
ing from Bailey Bros.: Helen and 
Don Hartley, Bob Devenney, 
Mario and Rosemary Rojas, Ed 
and Dot Hodgini, Loretta La 
Pearl, Vern Colbert, Maurice 
Marmolejo. Buck Leahy, and 
Tommy Comstock. — JOE 
HODGES HODGINI. 



King-Cristiani 

Barbara Fairchild's ambition 
has been to beat the cookhouse 
on the lot. She realized it this 
week, pulling on an hour ahead 
of Leroy and Napoleon Reed's big 
range wagon. Belen, son of the 
Freddie Canestrellis, hosted all 
the small fry on his second 
birthday. 

Huntington guests included 
personnel of Ernie's Miniature 
Circus, Mrs. Ike Rose and her 
troupe of midgets, Mr. and Mrs. 
Jess Bradley, Dr. and Mrs. Harold 
McGinnis, Mr, and Mrs. J. Alfred 
Wallace, Corwin Schweitzer, Pete 
and Ina Garred, Leo Knowlton, 
Doc and Bob Ellis, Carl Duke, 
Marjorie and Patricia Waybright, 
Ruth Harris, R. B. Hastings, 
Frank Griffith, Dr. and Mrs. 
H. F. Troutman, and Weldon 
Clarke. 

At Charleston fans purchased 
a banner to hang in the Big Top. 
Fred Ford, now chief of police of 
Mobscot, W. Va., spent the day 
in the back yard. Phil Philips, 
Spencer fan, spent two days on 
the lot in Charleston. — COL. 
HARRY THOMAS. 



Polack Western 

Dixie Hebert handled promo- 
tion for Stockton. Sun bathing is 
in vogue since we reached Cali- 
fornia. Jackie Wong, Roddy Bell 
and Cucciola. went fishing. 

Ed Raymond came out with a 
new gimmick for his space hel- 
met — it has bells yet. Walter 
Klauser celebrated his birthday 
with refreshments for everyone 
after the show. Johnny Schaller, 
Betty Bell and Dingie Ashton are 
a hot boogie woogie trio on the 
piano. 

Lem and Bea Behler enter- 
tained Laurence Cross and Harry 
Dann with dinner at their home. 
Behler was guest clown at sev- 
eral performances. Jerry Franco 
is visiting his mother, Janice 
Voise. Other recent visitors were 
the Glen Fishbacks, Peggy Mc- 
Donald, Pat Moore, D w i g h t 
Moore and Charles Cox. — HARRY 
DANN 



Townfolks come to meet Burma, 
elephant which was in the Inaug- 
ural Parade. At Columbus, Bur- 
ma visited the capitol. placed a 
wreath on a statue, and gave Lt. 
Gov. John Brown a ride. Brown 
also dined in cookhouse and 
caught matinee. 

Summerlike sun and grassy lot 
at Mansfield gave our nicest Sun- 
day off this season. Uncle Miltie 
Neuman celebrated a birthday. 
Marcus Powell, Engl ish midget 
clown, now sports a Buffalo Bill 
goatee. Clowns visited the crip- 
pled children's hospital at Sidney. 

Bob King spent several days 
with show. On the lot at Colum- 
bus were the Conovcrs, the 
Urichsville fans, Clyde Rinaldo. 
Jack and Nan Lampton. Harry 
Ogden, Earl and Betty Davis. 
Mary LaPearl, and Mrs^ Jack 
Milis and daughter. Ar!cne. At 
Van Wert, Mayor Marion Perry 
md Ho:elman Fred S'.enker 
brought greetings from our win- 
ter quarters town, Greenville. 

Fred Weingartner and Charley 
Benjamin welcomed us at Sidney. 
John L. Andrews, producer of 
Fort Worth Shrine Circus, spent 
the day on the lot. accompanied 
by Paul Hamilton, George Bill- 
ingsley, Charley Stovall 
Houston Hudgins, all of 
Worth, and Hans Lederer. 

Other visitors included 
Beachler, Hobart Hopper, Walter 
Browne, Jack Courtney,. Mr. and 
Mrs. Rusty Barton. Russ Mace. 
C. A. "aubel, Raymond White. 
Mr. and Mrs. C. A. Chapman, and 
Mr. and Mrs. Glen Townsend. — 
JACK LA PEARL. 



and 
Fort 



Bob 



Ab Johnson, 79, 
Dies in Chicago 

CHICAGO, May 9.— Ab John- 
son, 79. retired performer well- 
known for his mule-riding act as 
well as other turns, died here 
Saturday (2). Services were held 
in Chicago Tuesday (5). For the 
past several years he had been 
doorman at the Harris & Selwyn 
theaters here. 

Johnson began trouping about 
1889 with Lemen Bros.' Circus 
and remained with that org until 
1&U5. After a year with the La- 
Pearl circus he was with Fore- 
paugh-Sells and then returned to 
LaPearl. In 1899 he was on the 
R.ngling show and for the next 
four seasons trouped with John 
Robinson. He made single sea- 
sons with Great Wallace. Barnum 
& Bailey and Carl Hagenbeck 
shows, returned to John Robin- 
son two years and then joined 
the Mighty Haag Railroad Shows. 

He was a clown, four-horse 
rider, understander for a two- 
horse carrying act and concert 
performer. With Sells-Floto in 
1914 and 1915, he was later with 
Hagenbeck-Wallace, John Robin- 
son, Cole Bros, and other shows. 
About 20 years ago he was 
equestrian director for Cooper 
Bros." three-car show. 

Surviving is one sister, Mrs. 
Violet Buol, of Chicago. 



Hagan Wallace 

When the show played Norton. 
Va., Tommy Whiteside's clown 
dog, Nort, received heavy news- 
paper coverage. Mountain roads 
have been terrific, but business 
has been near capacity. Blackie 
Marline joined as boss canvasman 
of the Side Show and is also pre- 
senting his horse in the menage. 
Dorothy Hill has been doing okay 
business with her pony ride de- 
spite the snow and rain. Capt. 
Roland Tiebor's seals joined in 
Pikeville, Ky. Hi-Lo Merk visited 
recently and joined clown alley 
for one day. Tommie Osborne, 
trumpet player, is an addition to 
Jack Kofron's band. Recent visi- 
tors included Blackie Price and 
Mrs. Eunice Fulton, daughter of 
Mrs. C. p. Smith. — BEVERLY 
ALLEN. 



PHONE SALESMEN 

Are you mreretted In security of steady, 
strong deals? Our organ! ration in M 
years considered tops, on West Coast. 
4 units cover major cities California, 
Utah, Colorado. Nebraska. Iowa. Arizona, 
New Mexico. Are you a reliable, steady 
producer, exp. on adv. and ticket sales? 
These are repeat labor deals for councils, 
cleared and licensed, Our control cards 
and know how assure clean workers $1 50 
to $250 per week. 2 new ad deals 
Opening Southern California. Write 

J. uwhi \niiitr 

1058 E. Flnl St. Santa «m. Callt. 



Cole Business Up in Chicago 



• Continued from yage 49 



move to rigging for wire stunts. 
Chain gang march to the bow is 
clever. Lalage makes her usual 
good appearance in the web num- 
ber, working Roman rings with a 
handstand and planges. 

Cole Liberty Horses (28) make 
a heavy-weight entry. The eight 
black and whites are adequate, 
while the eight sorrels are good 
and the 12 Palominos are fine. 
Milt Herriot is planning to re- 
organize the latter two. 

Novelties, Trampoline 

Loof Rios (2) work first with 
a high anchor-shaped rigging, 
then do a neck suspension spin 
and simultaneous full loops with 
feet on revolving bars. Announce- 
ment builds for a slide-for-life, 
which breaks away. 

Adrianne and Charly score 
chuckles with their low-level 
bounding on the trampoline, win 
a hand with a twister series, and 
close with a leap from the tram- 
poline and over eight men to a 
hand-to-hand standr Don and 
Dolores (Cro wells) and the Three 
Valentines also work trampoline, 
with Dolores showing up well. 
. Pleasant novelty is Renee's 
filler which has her in drum 
majorette wardrobe to lead four 
Spitz dogs in a hindleg walk on 
the track. Her appearance and 
manner together with the whistle 
and baton business make this a 
little winner. Gretona Family's 
high wire act has the youngster in 
feature position, and they use the 
loud speaker for patter during the 
turn. ' 

Keller Cats Click 

George Keller's nine mixed cats 
make a good appearance. He 
enters with gunwork but there- 
after uses hand cues. Tiger, leop- 
ard and two lions carry the load 
and do well. Keller lies down 
atop two lions for a big hand, 
and another strong bit comes 



when he carries a small leopard 
with him as he leaves the cage. 

Johnny Gibson's Hollywood 
Sky Ballet has four girls and two 
men in precision work on a multi- 
level rigging. They start .with 
six traps, move to three hand- 
susp nsi . iron jaws and three 
Roman rings. There's a break- 
away trap bit. Gibson scores 
when, from a knee cradle, he 
holds a five-person suspension. 
*^hen the group moves higher 
again for posing and a two-high. 
! Closer has four people on sway 
poles. This is good grandstand 
fare and it clicked here. too. 

Three perch acts, the Antaleks. 
Pape and Renee and The Bantas 
(2), feature handstands and revo- 
lutions atop the poles. The Anta- 
leks go on from their two-high on 
the pole to double revolutions and 
their famed three-up tableau. 

Three Cole elephant acts work 
standard routines, and close with 
a standing mount and long mount. 
There are two three-acts and a 
four. Allan and Company have 
two traps extended from a cylin- 
der that has a motorcycle inside. 
Girls work the traps "while thev 
are revolved and later the cycle 
makes counter revolutions inside 
the cylinder. It relies on bigness, 
noise and altitude, but lacks any 
pointed- up thriller. 

Flying acts were the LaVals, 
Romas and Siegrists, with each 
doing a , „jsing leap. Jerry Bangs 
produced clown numbers. Staff 
included Preston Lambert, an- 
nouncer; Izzy Cervone, band; Leo 
Hamilton, arena director, and 
Marcia Edwards, vocalist. — Tom 
Parkinson. 



WANT— WANT 

2 Boss Canvasmen: "Scratch" |ack, Bill 
Henry Criffin, contact Harry Hammond. 
German Red. please answer: have game 
for you. Need Sign Painter for banners. 
Have lot« of them every day, with aus- 
pieces and also Buck Regcr selling. Need 
Ticket Sellers for B<g Show capable of 
pushing kids. Want for Side Show — 
Annex Attraction. Charles Cox, Side 
Show manager, contact him. Help in 
all departments. Answer: 

DIANO BROS.' CIRCUS 
or 

B. C. DAVENPORT 
Route: May 12, Cape Girardeau; 13, 
flat River: M, Festui -Crystal City: 15, 
Bcrkely; 16, Owen* ville; 18, KiriuvMe; 
all Missouri. *> 



PRODUCERS OF 

FAMOUS ATTRACTIONS 

■ One-tour week stand, legitimate thea- 
ters, auditoriums r 

Seek: *1 BOOKER 'auspices backed by 
phone promolionl *2 PUBLICITY MAN 
'look after publicity, special promotion, 
advertising. etcJ. *3 PROMOTIONAL 
MCRS 'handle three-four cities at a 
time*. -4 CEN. MCR. i to be in charge 
all above operation i . References re- 
quired. Write BOX 857 
The Billboard, 1564 Broadway, N.Y.C. 36 



RODEO 

To play in Southern New 
Hampshire location this fail; 
sponsored by local Lions' Club. 
Write 

it A. Kin i i. Secy. 

10 Derry Street 
Hudson, New Hampshire 



Harry Chipman. press agent for 
Hagan-Wallace, caught Hamid- 
Morton at AHoona, Pa., and visited 
with the Johnny Harizells. 



CONTRACTING AGENTS 

for internationally famous attraction. To 
be booked under auspices. National tour 
Show has 520.000 week potential. High 
class individual only who can furnish 
references. Also want five-wire Publicity 
Agent for same show, Writ* 

BOX 856, The Billboard 
1564 Broadway New York 36, N. Y. 



PHONE SALESMEN 

Can use three or four ■rood, «ober. 
reliable Men for year around rirrui 
deal. This 1* a chance to make a perma- 
nent connection that you will like. 

J. W. (JIM) STROUD 

Hotel Oak Manor Oak Park, Illinois 



ADVANCE AGENT 

ACTS— WORKING PEOPLE 
SMALL CONCESSIONS 

For sponsored Ball Park and Fairground 
Circus. State lowest and fact* imme- 
diately 

AUDITORIUM & FAIR BOOKING CO. 

BYRON GOSH 

P. O. Box 1270 Knoxville, Tenn, 



Copyrighted 



52 



THE BILLBOARD 



PARKS-RESORT S-POOLS 

Communication, to 188 W. Randolph St., Chicago I, III. 



MAY 16, 1953 



1-Day Record Set 
At Lake wood Bow 

Lockheed Aircraft Outing Boosts 
Estimated Attendance to Top 35,000 



ATLANTA. May 9. — Lakcwood 
Park opened Saturday (25) with 
a bang as some 35,000 people, rep- 
resenting employees and their 
families of the Georgia Division, 
Lockheed Aircraft Company, 
crowded the park from 9:30 a.m. 
until midnight. 

General Manager Mike Benton 
said the crowd was the largest ever 
to visit the park on a single day, 
and he said that all rides and 
amusements operated continuously. 
Contests and games were staged 
for Lockheed employees during the 
day, with a bathing beautv con- 
test held at 7:30 p.m. After the 
beauty contest, a fireworks display 
was shown, followed by a dance 
in the ballroom. Al Defore's or- 
chestra provided music for the 
beauty contest and dance. 

The park's 30 rides and other 
features have been reconditioned 
and are in full operation. Ben- 



ton, who also heads Southeastern 
Fair Association, said that $30,000 
had been expended this year for 
additional rest room facilities, 
white-way lights and general park 
improvements. 

Rodeo Set 

Slated for June 7-10, under 
Moose sponsorship, will be Col. 
Henry Crum's Wild West Rodeo. 
Prior to that, some 5,000 members 
of the International Brotherhood 
of Electrical Workers and their 
families will have their outing at 
the park on Decoration Day (30), 
with another outing of about 1,000 
slated for the following week-end. 
The park's Speedway will have 
NASCAR-sponsored stock car rac- 
ing on Sunday (31). 

Benton and iiis staff are opti- 
mistic about the outlook for the 
season and predict that it will be 
the strongest in the history of the 
funspol. 



NEW COIN CONTROL FOR SCOOTERS 



CUTS COSTS 



(ANY MODEL, ANY MAKE) 

INCREASES PROFITS 



week 




Drilling template, wiring blueprint, 
full ifiitrudioni wilh everj unil. 

• Eliminates ticket seller 

• Stop* conniving between telle 

• One attendant only _ . . ever 

• Doubles replay rides 



only 



and ticket taker 
m busy d-iys 



^42""'*' P er Un ' T 

MONEY BACK 
GUARANTEE 



• Simple, poiitivt 
shockproot 

• Lasts (or years 

• Installed in 20 



and guaranteed foolproof, 



linutes by anyone 



• IS*, 20c or 25c chute optional 



No i 

one \ 



nples . . order 
'it for each scooter, 
on receipt of shipment 
, . . hist one unit. If It 
doesn't do whet we claim, 
we will refund full pur- 
chase price on entire lot. 



MAIL 25<fe WITH ORDER . . . BALANCE SIGHT DRAFT 

CLINTON MANUFACTURING COMPANY 



17 GO R H AM STREET 



30 years coin machine experience 



ROCHESTER S, N. Y. 



Can Place Major Rides 

On percentage basis and 

GAMES, NOVELTIES, LEGITIMATE CONCESSIONS 

t'jirk now h»- .ill nrw Kiililir Hides and Miniature Train. 
F.xleiwvc Improvement* underway. Swim Pool draws 100.000- 
150,060 a SHion. Or.r-bj.if Million People in Trading Area. 

Write or wire 

NICK SACOOLAS, MAPLE GROVE PARK 

Lincoln Ilijcltuut ^ r-.l I :nu-.i-tcr. Ph 

Or I Mi I i, ,■ 2 S498 



High Quality 

KIDDIE RIDES 

ROTO WHIP — SPEED BOATS— PONY CARTS 
CALLOPINC HORSE CARROUSEL 

Illustrated circulars Free 

W. F. MANGELS CO.. Coney Island 24, V Y. 



WANT- 



ROLLER RINK 



—WANT 



Have ideal location for Portable Rink. Detroit territory. 500,000 people drawing 
capacity. Amusement park location. 

WONDERLAND PARK 

P. O. BOX 1046* WYANDOTTE, MICHIGAN 



when answering ads . . . 

SAY YOU SAW IT IN THE BILLBOARD! 



TRAFFIC JAM 



Howdy Doody 
Sets Mark at 
Glen Echo, Md. 

WASHINGTON, May 9. — At- 
tendance records were broken 
and traffic was jammed for sev- 
eral miles last Saturday (2) and 
Sunday (3) at near-by Glen Echo 
(Md.) Amusement Park, as 
throngs came to see the personal 
appearances of the Howdy Doody 
Show characters, according to 
park officials. 

Many were turned away by 
county and State police in an 
attempt to clear the traffic con- 
gested roads, and G. P. Price, 
park manager, was pleased with 
the results. 

The show, featuring Clarabell, 
the clown; Princess Summer-Fall- 
Winter-Spring, Buffalo Vic and 
Zippy the Chip, was set thru 
New York booker Abe Feinberg, 
who originated the personal ap- 
pearances of Clarabell two years 
ago. 



Portland Oaks 
Bargain Prices 
Hype Opening 

PORTLAND, Ore., May 9.— 
Bargain-priced rides helped pull 
good crowds for the opening week- 
end at Oaks Amusement Park 
here despite a rainy first day, said 
Manager Robert Bollinger. 

Park opened for full-schedule 
operation (2) with tickets selling 
at 99 cents per dozen. Regular 
prices range from 9 to 25 cents. 
Good weather Sunday (3) helped 
build business to equal the opening 
of a year ago, Bollinger said. 
People were in a spending mood. 
Food and drink stands did brisk 
business. 

Park opened with its new 16- 
seat Eli Ferris Wheel in operation. 
The new Looper and Tilt-a-Whirl 
will be set up later. A Sunday 
square dance drew 400. 



Howdy Doody Cast to Play 
White City, Worcester, Mass. 



WORCESTER, Mass., May 9.— 
The original "Howdy Doody" cast 
of characters has been booked for 
White City Park and will appear 
here tomorrow (10). The cast 
drew turnaway business last week- 
end at Glen Echo (Md.) Park and 
is expected to draw equally well 
here. 

Sunday (3) the park's kiddieland 
grossed as much as the entire park 
has done on some Sundays in past 
years. Bess Hamid, who is taking 



Pleasure Beach 
Coaster Bought 
By Steve Lake 

BRIDGEPORT, Conn., May 9. 
— The Roller Coaster at Pleasure 
Beach Park, municipally oper- 
ated amusement park here, which 
is owned by the Bridgeport Roller 
Coaster Companv, has been sold 
to Stephen Lake, Floral Park, 
N. Y., an amusement concession 
operator. 

Lake plans to repair and mod- 
ernize the Coaster in order to 
have it operating for the opening 
of the park May 27. The Coaster I 
was closed last year for repairs. | 

Fred Pearce, Detroit, is owner 
of the Bridgeport Roller Coaster i 
Company. 



an active part in the park's direc- 
tion, said that only the kiddieland, 
Whip and Merry-Go-Round were 
in operation. She added that the 
remainder of the park is under- 
going extensive alterations and 
modernizations, done by crews 
brought in from Trenton (N. J.) 
Fairgrounds and the Hamid Steel 
Pier, Atlantic City. , 

The park fountain, a decorative 
fixture for five years, has been re- 
moved to make way for a Cater- 
pillar ride, and the park's general 
decor has been improvsd thru the 
addition of shrubbery and flowers. 
All alterations will be completed 
shortly and the park will be ready 
for full-scale operation by Decora- 
tion Day (30). 



OPPORTUNITY 

PARKS — CARNIVALS — BATTING RANGES 
WORLD'S GREATEST 
BASEBALL PITCHER 

Throws Regulation or Sponge Rubber 
Balls. Can be usod in enclosed cages or 
Batting Away. 

far details wire or write 

Automatic Baseball Pitcher, Inc. 

Sharps villa. Perm. 



NATIONWIDE 

Parkmen Mull 
Special Day 
For Needy Kids 

NEW YORK, May 9.— The pos- 
sibility of staging a special day 
for underprivileged children na- 
tionally is being explored by the 
National Association of Amuse- 
ment Parks, Pools and Beaches, 
George A. Hamid, president, re- 
ported here this week. 

Hamid said the reaction of as- 
sociation members will-fee gauged 
before final plans are set. He 
said that all non-member amuse- 
ment centers would also be in- 
vited to participate in the nation- 
wide event which would be de- 
signed to point up the interest of 
the funspots in child welfare. 

Nationally famous persons will 
be appointed sponsors, Hamid 
said. The efforts of the industry 
to combat juvenile delinquency 
would be spotlighted as a result, 
he added. 



Smith Amusement Park 

Lciwron. Oklo. 1306 South 2nd St. 
This e Permanent Soldier Camp. 

f'tiNL 'KSSIONS— Book Hanky Pans:* at 
all kinds. Pop Corn, Floss, Agent far 
IJankys, M*n to lake small Cook House. 
SHOWS— Book Class ■MM, Monkev 
Show. Man for Snake Show, complete 
frame for same. 

RIDES— Help for Penis Wheel— Mgr. 
Train Man 10 take charge of Baby Hides 
Need Maintenance Man, 
I.ee Springfield. Shorty Howard, call me 
collect at once. 

WPLJ, BOOK Holl.o-PIane. Fly-o-Plane. 

On account of bad weather the official 
npenina 15th of May. Those who contact 
me before do bo again. If you are looking 
for some place to make a living and not 
have to put up and down, come on 
ROLAND SMITH 

Phone 4633-W 
3101 Gore Blvd. Lawton, Okla. 



EMBROIDERY OPERATOR 

To tew names on felt hat*. Have brand- 
new Singer Machine. Good deal to right 
operator; salary plus commission, 

CHAIN OF ROCKS PARK 

1071) Lookaway Dr. St. Louis 15, Me. 
MUlberry 543S 



Hampton Set for 
Banner Season 

HAMPTON BEACH, N. H., May 
9. — Early signs indicated one of 
the biggest seasons in history for 
this beach resort, which draws 
heavily from Massachusetts. 
Warm Sundays have shown 
bumper-to-bumper traffic, and 
eating places and roadside stands 
have been cleaned out and forced 
to close for short periods. 

Weekly Saturday night dance 
parties, with Ted Herbert and his 
orchestra, have already started 



J^IVVV ElrlkSL 

Re«. U. S. F>»t. Off. 
Ani-rira't Favorite Skill Came 
for 

PARKS — RESORTS 
& ARCADES 

nana — cars — equipment 

for 

WA$TEM^|LUHUTE$ 

New STUNTS for your 
DARK RIDE & FUN HOUSE 



PHILADELPHIA TOBOGGAN CO. 

130 E. DUVAL ST., PHILA. 44, PA. 
Amusement Devices Since 1904 



MAKE MORE MONEY, DRAW BICCER CROWDS 

with siAury- GiAmovg- showmamsh/p 



^FBETTER'N AA»' 

■ CRYSTAL BALL 

■ NO MIRSORS TO SAf A K 

m wash or polish 

■ GL 

I g 



oirVMoaovs nfw *: 

•*»r,Mlll- :\1KTING 

ttorr ft *riMln*Tts moue ii/vwss ARB pays 

rjr. itjnr :n sail-ooms mating ki>r.s autl 



lAHs AMVMMIMT PARSE HQTO-S UEOITS 
. .. Fa. Co-alt* F'tt DMi.lt 

Hollywood Spots Lite Co. 

I6.lt St 0«*i« l!).N«b»tL* 



C0N1R0L ADMISSIONS 

with STROBLITE IDENTIFIER 




Hand of patron* 
are stamped will) 
a harmless in- 
visible Ink which 
become* vlalble 
under the Slroblltr 
t'V Lamp. Widely 
used In Ballroom^. 
Pool*, Amusement 
Parks. tHtnees, etc. 

COMPLETE KIT, 545 
Write for 
fn for motion 



LUMINOUS COLOR BLACKL1QHT LAMPS 
for the itaee, display*, decorations. 

STROBLITE CO. „ w.XVTl.Y.e. 



Parks Need Golf 

Look at the success leading amusement 
park* make every season with Holmes 
Cook giant miniature course*. You five 
us 15.000 mi ft. We'll provide a layout, 
equipment and seeeworles that are every 
way superior. Inquire promptly, 

HOLMES COOK MINIATURE GOIF CO. 

Box 1443, New London, Conn. 



Wanted Wanted 

Celoron Park 

Celeron. N. Y. 

Agents lor all Stock Stores, couples pre- 
ferred. For Rent- Milt Camp and Photo 
Gallery. Contact 

E M. SWANK, Mgr. 



FOR SALE-SEE THIS BARGAIN IN OPERATION 

LUSSE WATER RIDE— 19 boats and buildings 
LUSSE MOOTER RIDE— 25 cars and buildings 

RIDES NOW OPFN WEEK ENDS - COME LOOK AT CROWDS - 

run details and attractive price 

Long established at Sjvin Rock. New England', Coney Island. Ridci can continue 
to oporate at same location where they have been continuous money-makers for years. 
Due to other interests owner cannot devote attention needed. Will sell outright or 
halt interest. Apply 

JOSEPH GUI1IAN0, 520 Beach SI., Wesl Ha.en, Conn. 



MERRY-GO-ROUND 

Want to lease with option to buy. Civ 
full information in first letter. 

JAMES E. TRAVIS 

204 N. 3rd St. Miilville, N. 




naterial 



MAY 16, 1953 



FAIRS-EXPOSITIONS 

Communication* to 188 W. Randolph St., Chicago 1, 111. 



THE BILLBOARD 



53 



Nashville Readies Aud 
For Year-Round Use 



NASHVILLE, May 9.— Tennes- 
see State Fair this year will spend 
between $60,000 and $70,000 on its 
Coliseum in order to prepare the 
building for year 'round use for 
various attractions, L. E. Griffin, 
fair manager, announced. 

Major project in the refurbish- 
ing program is the installation of a 
controlled gas heating system. A 
parking lot with a capacity of 
1,000 cars will be established 
adjacent to the building. 

The hall, which heretofore was 
used during the summer months 
only, will be readied for rodeos, 
wrestling, boxing, basketball and 
other package and variety shows. 
Arena space is 118 by 290 feet 
with 4,075 permanent seats. An 
additional 3,000 seats can be 
spotted in the arena for boxing, 
wrestling or theatrical produc- 
tions. The fair is sponsoring a 
rodeo in the building May 30-31. 

Fair - wise, the attraction pro- 
gram is completed, Griffin said. 
Calvacade of Amusements will 
again provide the midway and the 
Ernie Young Agency, Chicago, the 
night grandstand show. National 
Speedways, Inc., (Al Sweeney- 
Gaylord White) will have two 
days of big car racing and Tour- 
nament of Thrills will come in 
for two thrill show dates. In 
addition a program of motorcycle 
racing is skedded. Harness racing 
has been dropped from this year's 
program but the nightly horse 
show will continue each evening 
in the Coliseum. Nightly fireworks 
also will be presented. 

Success of the 50-cent tab on the 



night grandstand show, tried last 
year for the first time, has 
prompted the fair board to con- 
tinue the policy this year. Outside 
gate admission remains at 60 and 
30 cents. 



Mineola Preps 
New Grounds 
For '53 Event 



NEW YORK, May 9.— Prepara- 
tions for the Mineola Fair and In- 
dustrial Exposition, to be held at 
Roosevelt Raceway, October 10- 
18, are under way, with announce- 
ment this week by J. A. Valen- 
tine, fair president, that more 
than 1,000 feet of 10-foot steel 
fencing had been relocated. Some 
six acres of the grounds have been 
resurfaced. 

The changes will not only pro- 
vide parking space and avoid traf- 
fic snarls at fair time, but will 
also provide room for additional 
cars during the racing season, 
Valentine is -'-o vice-president 
of Roosevelt Raceway. 

Phil Isser and Isadore Trebish, 
co-owners of the I. T. Shows 
which will play the fair, recently 
visited the grounds. 



WAHTED! 



WANTED 1 



FREE ACT 

If you're the best Free Act in the 
business end want to secure definite 
booking with Texas' finest County 
fair — Sept. 28 to Oof. 3 — and like 
doing just one (how nightly, ptsti 
Saturday matinee, rush detailed 
facts, ferms to 

PRANK H. SLADE, 5ccrctory 

• GREGG COUNTY FAIR* 

137 East Tyler • Longview e Texas 



For the Best in the West 

I in Acts, 
Revues, Crandstand Shows 

for FAIRS — PARKS — CELEBRATIONS 

Writa.-Wire or Phone 



J. C. MICHAELS ATTRACTIONS 



DISPLAY FIREWORKS 
•f Bbtineflm 

Whether your Fair. Celebration or Brent 
call* for a 150 display or a 13 00 specta- 
cle, you will find CONTINENTAL equally 
Interested In living you the most and 
beat for your money. We carry adequate 
insurance. Send for our free catalog 
NOW. Write, wire or phone. 

CONTINENTAL 

■h i* Jacksonville, ill. 

Phone H-*tU or 1H1 



WANTED 

Wild West Show. Rodeo or small Circus. 
Sept. 24th or 25th. Cotton-picking time, 
plenty of money. What have you? 

L. P. Anderson, Manager 
Phillips County Fair 



WANTED RIDES 

F#>r Comnty Fair 

Seer. 23, 34, 25, 2*. Vinite, Ok la. 



Merry-Co- R0' 



Rill HVII<n 

Chamber of Commerce 



WANTED— RIDES 

tat 

1953 VFW CALDWELL COUNTY FAIR 

Contact 

SECRETARY, VFW Post '5595 
Princeton, Kentucky, August 6, 7 end 8 



WANTED 

A Carnival with eisbt Rldea, fifty Con- 
rrnninnB and five Shows to play the BI- 
ST ATE PAIR, Aus. 17th through 22nd. 
1953. If interested contact JAMES 
LEMONS* Pre*., Weal Maple street, 
Fa: . Hcville, Tenn., or WILLIAM T. 
nrm;HT. Sec, log De Soto St., Payette- 
ville, Tenn. 



SEEKS FIRMS 



Escanaba 
Pitches to 
Industry 

ESCANABA. Mich., May 9.— 
Upper Peninsula State Fair this 
year will, thru its exhibits, make a 
pitch to attract prospective manu- 
facturers to establish plants in 
Northern Michigan, Ray La Porte, 
new secretary-manager of the fair, 
announced. 

Plans are to provide exhibit 
space to various communities, who 
will display the advantages of 
their respective towns to 
manufacturers seeking locations. 

Fair, which celebrates its silver 
jubilee this year again will go 
with a free gate, established last 
year. Most attractions have been 
lined up. Main plant addition this 
year will be a quarter-mile track 
inside the present half-mile oval 
to be used for stock car races. 



Los Banos Fete 
Ends Okay Run; 
Midway $ Dip 

LOS BANOS, Calif., May 9.— 
The 1953 Los Banos May Day 
Festival and Merced County 
Spring Fair and Livestock Show 
closed a highly successful five- 
day run here Sunday (3), accord- 
ing to Art Craner, manager. 

Craner reported the commercial 
Queen Contest grossed more than 
$13,000. He added that other 
events ran even or better than 
last season. The Coronation Ban- 
quet, he declared, grossed over 
$10,000 with Freddy Martin and 
his orchestra as a feature. Indi- 
vidual concessions ran under 
1952. Total concession money 
parred with last year's altho the 
number was doubled. 

Heal Blamed 

Hot weather was given as the 
reason for Christensen Bros,' Ro- 
deo dipping slightly under last 
year. Crafts* Exposition Shows, 
featured on Fiesta Lane, also 
showed a slight loss but with a 
larger show. 

Weather at the start of the 
event was overcast with a light 
rain on the opening day. The 
finish was in mid-summer heat. 

Total attendance, altho esti- 
mated, was on a par with the 
past two seasons and set at 85,000. 
The children's day parade on 
Saturday (2) showed the greatest 
gain. 

Stage features included Jack 
Reese, emsee; Larry (Bozo the 
Clown) Valli; Archer and Giles, 
song stylists, and the Chowchilla 
and Los Banos high school bands. 



JACKSON, MISS., 
SETS 275G BLDGS. 

Will Add New Livestock Pavilion, 
Hog, Sheep Berns, Poultry Hall 



Topeka Annual 
Getting New 
Office Bldg. 

TOPEKA, Kan., May 9.— Bids 
were opened recently for con- 
struction of a $31,800 office build- 
ing, adjacent to the grandstand, on 
Kansas Free Fairgrounds here, it 
was announced by Maurice Fager, 
fair secretary- manager. 

The 90 by 40-foot one-story 
building without basement will be 
air conditioned and erected with 
a lightweight expanded shale 
block faced with glazed tile. The 
grounds will be landscaped. Con- 
struction is expected to be com- 
pleted by August L Present of- 
fices of the fair in the Central 
Building will be closed when the 
building is finished. The new 
structure will have 3,700 square 
feet of floor space and house a 
press room, cashier's office, ad- 
vance ticket office, entry office, 
public corridor, manager's quar- 
ters, directors' room and conces- 
sion and exhibit offices. A 20 by 
50-foot frame building now on the 
site will be removed. 

Fager said cost of the building 
will come from current operating 
funds and money already set aside 
for the project. He also reported 
that the Kansas Legislature made 
no appropriation this year for 4-H 
Club premiums, but that they still 
will be offered by the fair board. 
In past years the Legislature has 
appropriated $2,500 for 4-H Club 
premiums. 



Plymouth. Wis., 
Gets $40,000 
Youth Building 

PLYMOUTH, Wis., May 9.— 
Sheboygan County Fair this year 
will dedicate and use for the first 
time its new $40,000 junior fair 
building, which contains an audi- 
torium and display space for 
exhibits, W. H. (Win) Eldridge, 
fair secretary, announced. 

The structure was donated by 
Kohler Company, of Kohler, Wis., 
and is an L-shaped one-story 
cement and concrete block build- 
ing. The main hall is 50 by 150 
with a wing 36 by 64 feet, 
providing a total of 9,804 square 
feet of floor space. 

Eldridge reported that other 
plant improvements include the 
addition of five acres of parking 
space and construction of a new 
concession building. Attraction- 
wise, the fair has brought back 
harness races for this year's fair, 
September 4-7. 



JACKSON, Miss., May 9. — 
Mississippi A. & I. State Fair has 
gone all-out in- its building pro- 
gram this year and will spend an 
estimated $275,000 on a new live- 
stock arena, hog and sheep barns, 
and a poultry hall, J. M. Dean, 
secretary, announced. 

Construction work on the new 
additions has already been start- 
ed, and blacktopping of the fair's 
midway was completed this 
spring, with the total output 
being $30,000. 

Dean said that in view of the 
expanded housing for livestock, 
the fair had added a number of 
new classes to its livestock de- 
partment. In addition, the fair 
has scheduled a number of non- 



fair activities including flower 
shows, baseball games, cattle 
sales and a horse show in 
September. 

High points of the fair, sched- 
uled for October 12-17, will be 
crowning of the Forestry Queen 
and an enlarged 4-H talent show. 



Columbia^. C, 
Sets 30G Barn 

COLUMBIA, S. C., May 9.— 
South Carolina State Fair will 
construct a new $30,000 cattle 
barn for this year's run, October 
19-24, Paul V. Moore, executive 
secretary, announced. 

The new structure will be of 
steel and aluminum, 70 feet wide 
and 200 feet long with 14-foot 
eaves. It will be located in the 
exhibit building area, between 
the new hog and dairy cattle 
barns. 



N. J. Fair Skeds 
Harness Races 

TRENTON, N. J., May 9.— A to- 
tal of 12 harness races have been 
scheduled for New Jersey State 
Fair, September 27-October 4, ac- 
cording to Norman L. Marshall, 
race secretary. The events will be 
run Tuesday (29) thru Friday (2), 
during the eight-day, seven-night 
annual. 



Exhibit Space 
Demand Soars 
At Trenton 



TRENTON, N. J„ May 9.— De- 
mands for commercial and exhibit 
space for the New Jersey State 
Fair are exceeding expectations, 
according to Norman L. Marshall, 
secretary-manager, and plans are 
being made to erect an additional 
building for exhibit use. 

The work of refurbishing exist- 
ing buildings and repairing the 
grounds* network of roads has 
begun and will continue thru the 
summer. The grounds also are 
used for the winter storage of the 
rolling stock and equipment used 
in the presentation of George A. 
Hamid's Grandstand Follies and 
other fair attractions. 

In addition to the new grand- 
stand show feature. Dancing 
Waters, the fair has scheduled 
auto thrill shows for Sunday, Sep- 
tember 27, opening day, with a re- 
peat show set for Monday (28).. 
Harness racing will be held Sep- 
tember 29-October 2. and Grange 
Day is slated for September 30, 
Governor's Day, October 1, and 
National Defense Day, October 2. 
A repeat auto thrill show is set 
for October 3, with stock car rac- 
ing set for the October 4 closing 
attraction. 



Indiana State 
Sets Chorus 



INDIANAPOLIS, May 9.— 
Indiana State Fair has completed 
negotiations that will bring the 
4,000-voice Indiana Home Demon- 
stration Chorus to this year's fair 
for one day. 

The choir, which was at the 
Canadian National Exhibition last 
year, will furnish special music 
for the fair's Sunday, September 
6, "Hour of Worship" service in 
the Coliseum. Albert P. Stewart, 
Purdue Universit. music director, 
directs the choral group. 



Owatonna, Minn., 
Completes Stand 

OWATONNA, Minn., May 9.— 
Steels County Free Fair will com- 
plete its 3,000-seat all-steel grand- 
stand in time for this year's fair 
and is also constructing a new 
$20,000 swine barn, San Muckle. 
secretary, announced. New attrac- 
tions at the August 18-23 annual 
will include a plug-horse derby 
and a saddle-type horse show. 



GEORGE ARNOLD'S 



"RHYTHM ON ICE" 

SKATERS — COMEDIANS — ACROBATS 

PRESENTING A SENSATIONAL REVUE 
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ON PORTABLE RINKS OF REAL ICE 



A SURE-FIRE BOX OFFICE ATTRACTION 



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AVAILABLE AUG. 9 THRU 15 



WIRE 



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SPRINGFIELD. OHIO 
Established 1904 



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AUICULTURAL and industrial 

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25 Departments including 

Liveitock, Farm Machinery, New Dra- 
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Woman's Work, Youth Plaia, Industry, 
Better Honwi Center, Skill Gom«i and 
Rides, Grandstand Entertainment each 
day, with Hone Show Friday and 
Saturday. 

Contid: ALEXIS L. CLARK, Mgr., 39 Waihrngton Street Mwrllte.lt, M. J. 



v«i « ss »**» ii\ 



Due To Disappointment 

AVAILABLE 

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Phones: 
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64-7222 



54 



THE BILLBOARD 



CARNIVALS 

Communication I* IM W. Randolph St.. Chicago 1. In. 



MAY 16, 1953 



BUCK MODEL ROLLING, LOOKING 
TO RECOUP CHANGEOVER $$ 



Weather Woes Hold Down New 
Org's Earnings at First 3 Dates 



Bv JIM McHUGH 
PHILADELPHIA, May 9. — 
Having made the transition from 
a truck to a railroad show in rela- 
tively easy, tho expensive fashion, 
Oscar C. Buck has been striving 
valiantly for the past three weeks 
to get back some of the estimated 
$60,000 bankroll that it took to do 
the job this winter. But Old Man 
Weather hasn't given the Buck 



liam Cowan, concession manager, 
and Allan Travers, general agent. 
The last-named serves James E. 
Strates Shows in a similar ca- 
pacity. 

The show missed out on a good 
opening stand at Alexandria, Va., 
when weather failed to co-operate. 
The story was pretty much the 
same at Essex, Md., a Baltimore 
suburb, and thru mid-week here 



Model Shows their first break and j But the heartening part is the 
the struggle to date has been an | fact that per capita spending has 
unequal one. ibeen notably high — reaching at 

Despite the poor beginning, the I Jj"** 5 " much as $1 P«r head 



Buck management is riding on 
high hopes, sure that the en- 
deavor will pay off bountifully 
before the season is over. The 
show equipment includes units 
formerly routed by at least five 
other railroad organizations, as 
well as Buck's own motorized 
unit. Its heritage in this sense is 
marked by big successes and 
equally big failures. But the 
omens, if they exist, have no part 
in the planning or operation of 
the new biggie. Buck has had a 
long and successful operating ca- 
reer and the odds are in favor of 
his success. 

Jam-packed on 20 cars, the show 
equipment will soon be ready for 
all of the big events it can snag. 
Its personnel is geared for big- 
time operation with David B. 
Endy, former rail and truck show 
owner, as general manager; Wil- 



While the poor weather has cut 
down action on the front gate, the 
folks who did brave the damp 
and cold shdwed a tendency to 
have a good time. 

The date here on a new lot and 
in a thickly settled area, could pay 
off well by tonight's closing. The 
lot at 10th and Bigler, South 
Philadelphia, and close to the cir- 



cus grounds, worked out in a last- 
minute switch from 11th and Pat- 
tison. Cetlin & Wilson Shows 
had the Bigler lot booked first 
and are scheduled to open here 
next Monday (11). Showfolks 
were speculating on whether 
C&W would move in right on the 
heels of the Buck showing. C&W 
already has a heavy advertising 
investment here, with 24-sheets 
used liberally thru the midtown 
section. 

Altho the Buck show is still a 
long way from completion, the 
physical layout is attractive 
when seen from the street and at 
night. The lot was somewhat 
cramped, and the units did not 
show up at their best, but the 
spread is such that a great many 
people can be entertained if they 
show up tonight. 

There are 16 rides on the lot, 
(Continued on page 60) 



N. C. Spots 
Are Winners 
For Tinsley 

KANNAPOLIS, N. C. Mav 9. 
—Johnny T. Tinsley Shows are 
finding North Carolina towns 
okay business-wise. Org moved 
here this week from Durham 
where business * was big and 
crowds came early and stayed 
until late. 

Complete show was set up a 
block from the city's main stem 
and utilized part of the City Hall 
parking lot. Tinsley is playing 
North Carolina for the first time 
in 15 years and is enthusiastic 
about returning next season. 

Rides and shows are moving 
on 20 trucks and trailers. Back- 
end units include a Motordome, 
Minstrel Show and snakes. Front 
end includes upward of 40 
concessions. 



Strates Show Bags 
Philly Circus Date 

First Railroader to Play Lot Adjacent to 
Big One; Marks Unit Also Reported Set 

PHILADELPHIA, May 9. — Th2 J in view of the high cost of the date. 



James E. Strates Shows will play 
the highly prized circus date at 
the Municipal Stadium grounds the 
week of Sunday (24), it was re- 
ported here this week. The Strates 
unit will set up alongside the 
Ringling Bros, and Barnum & 
Bailey Circus and benefit from its 
own selling power and that of the 
Big Show. 

The date, controlled locally, has 
long been a mecca for outdoor 
units. Last year the John H. 
Marks Shows held the prime lo- 
cation, with the Lawrence Greater 
and Vivona Bros.' shows, all mo- 
torized units, also within a block 
or two of the Big One. The 
Strates Show will be the first rail- 
roader to set up alongside of the 
circus in Philadelphia. 

In addition to the organized 
carnivals, there will probably be 
the usual dozens of independent 
units spread out on adjacent lots 
and bordering on the sidewalks 
leading to the circus grounds. 
Strates will have considerable 
space to sell, a necessary adjunct 



With the circus date the Strates 
show will have a full month in 
Philadelphia. The show is now 
in its second week, playing the 
69th Street lot in Upper Darby, a 
residential section. Next week the 
show goes into Plainfield, N* J., 
for a stand and then returns to 
Philly. 

Strates will truck many of his 
units to the circus date to get in 
the opening Sunday. Rides and 
concessions which sell merchan- 
dise will be able to operate. 

While the weather has been 
hampering operations, the Upper 
Darby date can prove a big winner 
with a break today. The gate at 
midweek was running around 
4,000 paid. Patrons weren't spend- 
ing too freely, but the big money 
is expected on the final days. 



3-Month Can. Run 
Set for King Reid 

Unit to Play Fredericton Coronation Week; 
Dates Not Set for Halifax, Truro, Sidney 



FREDRICTON, N. B., May 9.— 
The King Reid Shows will play 
Eastern Canada for 12 to 14 weeks, 
starting with Coronation Week 
(June 1-6) here. Charley Joyce, 
the show's general agent, is in 
Fredricton now, lining up dates for 
the swing. 

The shows will play Charlotte- 
town, P.E.I., on Festive Week, June 
29-July 4 (Dominion Day is in- 
cluded in this stand). The unit 
will also play Nova Scotia cities 
of Halifax, Sidney and Truro, but 
no dates have been set yet. 

Last year Reid played Eastern 
Canada for four weeks, grossing 
heavy on shows and concessions 
and doing so-so on rides. Joyce 
reports the general level of pros- 
perity north of the border seems 
high. 

Rain Hurls 

The shows are now playing .Men- 
ends, N. Y., where rain has been 
holding down grosses. May 18-23, 
the unit plays Lewiston, Me., then 
moves to Calais, Me., for a six-day 
stand. 

King Reid has eight fair dates 
lined up — including Skowhegan, 
Me., Malone and Cobblestone, 
N. Y.; Springfield, Mass.; Blooms- 
burg, Pa., and Fredricton, the last- 
named Labor Day week. 



The back end now has 12 shows, 
with 14 rides and 50 concessions. 
Some 300 persons are employed 
by the unit and the concessions. 

This year the shows sport a new 
70-foot front gate, carrying seals 
of four New England States and 
four Eastern Canada Provinces. 



PRESS REPAYS 
HONEST ALMONY 

GALLIPOLIS, O., May 9.— 
The James H. Drew Shows re- 
ceived a fine publicity break 
in a local paper last week be- 
cause of the honesty of Fred 
Almony, assistant manager of 
the show, and a 70-year-old 
woman, is happy and grateful 
to him, too. 

Almony found a purse con- 
taining $60 in the post office 
and took it to the police, who 
returned it to the woman, 
Mrs. B. L. Smith. When the 
paper learned of Almony's 
good deed it printed a story 
about it, along with a letter of 
thanks Mrs. Smith sent Al- 
mony. The $60 was all the 
money the woman had. 



JOINT FIVE-YEAR EFFORT 



Petersburg Gives 
C&W Okay Preem 



PETERSBURG, Va.. May 9.— 
The Cetlin & Wilson Shows are 
rounding out a 10-day opening 
stand in okay fashion here today, 
despite having encountered con- 
siderable inclement weather. The 
weather turned fair and warm 
yesterday, and prospects for its 



ACA Hits Rain 
After OK Bow 



HOT SPRINGS, May 9.— 
Amusement Company of America 
Shows ran into rain here this 
week and lost Monday night after 
racking up '52 -topping grosses 
Friday and Saturday (1-2). 

Show bowed Friday night to 
good weather and grosses that 
beat those of a year ago. The 
following night was a repeat 
business-wise with the show 
closed on Sunday. 

Newspapers and radio stations 
tied in strong with the opener and 
five local business firms passed 
out several thousand free gate 
and ride tickets for the Saturday 
(9) kid matinee. Among the open- 
lag night visitors were Harry 
Rennies, former owner of the 
show. 



continuing thru today are good. 
Earnings in the final two-day 
period should have considerable 
bearing on net results. 

Izzy Cetlin and Jack Wilson, 
co-owners of the shows, say that 
a suitable tip-off on the season's 
prospects may not come until a 
couple of weeks hence when they 
play Uniontown, Pa. Uniontown 
has been on the show route for a 
i number of years, and past records 
'indicate a rather conservative 
economic pattern with the result 
j that gains or losses registered 
| might well vindicate what to look 
i for in following weeks. 

Herb Pickett joined here as 
publicity-promotion direct*, r. 
Pickett served for a number of 
years with the Royal American 
Shows in a similar capacity be- 
fore giving all of his time to the 
promotion of resort interests in 
Florida. 

Wilson said that no change in 
routing plans had resulted from 
the fact that the O. C. Buck- 
Model Show- had pre-dated his 
organization this week on the 
10th and Bigler streets lot in 
Philadelphia. C&W will move on 
to that lot tomorrow as scheduled 
for a Monday (11) opening. 

C&W will show the Bigler lot 
for two weeks, concluding there 
Saturday (23), one day before the 
Ringling circus opens on the Mu- 
nicipal Stadium lot, a few blocks 
distant. 



NSA Groups Adopt 
Fund-Raising Plan 



NEW YORK, May 9. — A joint 
effort to raise funds over a five- 
year period for the purchase of a 
permanent home here was an- 
nounced this week by the National 
Showmen's Association and its 
Ladies' Auxiliary. The minimum 
monetary goal has been set at 
$100,000, and George A. Hamid, 
president emeritus, said that an ef- 
fort would be made to reach the 
$150,000 mark/ 

Final details will be worked out 
at a June meeting between com- 
mittees appointed by Phil Isser 
and Dolly McCormick, presidents 
of the co-operating groups. The 
plan was first suggested by John 
Wiseman after several plans to 
purchase buildings and secure 
new quarters failed. 

The joint fund-rasing effort 
will continue thruout the season, 
with all earnings earmarked for 
the building fund. The women's 
special projects which they have 
carried on for a number of years 
will not be affected. 

Committee members appointed 
by President Isser are James E. 
Strates, Frank Bergen, George A. 
Hamid, Max Tubis, Arthur E. 
Campfield and John S. Wiseman. 
President McCormick appointed 
Bess Hamid, Dorothy Packtman, 
Midge Cohen, Anna H a 1 p i n, 
Queenie Van Vliet and Ethel Sha- 
piro. 

It is estimated that the sale of 
tickets this year will bring in at 
least $10,000 to $15,000, and that 
another $10,000 will be earned thru 
the staging of jamborees. In addi- 
tion to raising funds for a new 
home, the membership will still 



have to raise enough money to 
make up for the annual operating 
deficit. It costs approximately 
$21,000 a year to operate the asso- 
ciation. 

Meanwhile, the search for new 
quarters continues. The space held 
in the Palace Theater Building on 
Broadway is inadequate, and offi- 
cers have pledged new quarters 
for the membership before the end 
of the season. 



Bill Collins 
Opens in WQ 

MINNEAPOLIS, May 9.— 
William T. Collins Shows opened 
their season here Sunday (3) to 
good business after losing the 
previous two days tff rain. Sun- 
day weather was good with high 
temperatures and big turnouts. 

Winter quarters had an im- 
pressive array of rides set up for 
business. Included were Twin 
Ferris Wheels, Rock-o-PIane, 
Rolloplane, Octopus, Tilt-a-Whirl, 
Fly-o-Plane, Caterpillar, Coaster, 
Merry -Go-Round, Spitfire, and a 
Looper. Kid devices were Ponies, 
Sky Fighter, Chairoplane, Midge- 
o-Racer, Boats, Jeeps, Miniature 
Train and a Trolley Car. Show 
line-up included Funhouse, Glass 
House, Snake Show and a gal 
unit. 

Collins has a crew here prep- 
ping trucks, rides and shows for 
the opening of his two units on 
May 25. The No. 1 unit will 
spring in Fargo, N. D., with the 
other unit bowing in Winona, 
Minn. 



Royal Crown 
Storm Damage 
Hits 12-15G 

MARIETTA, Ga., May 9.— A re- 
vised estimate of storm damage in- 
curred by the Royal Crown Shows 
Wednesday (29) at Columbus, Ga., 
was put at $12,000 to $15,000 by 
Mrs. Dolly Young, owner-manager 
of the show, upon arrival here for 
a week's stand ending today. 

When the storm subsided, Mrs. 
Young sent to Tarpon Springs win- 
ter quarters for some reserve tops 
and fronts. Also pressed Into serv- 
ice were two shows which Mrs. 
Young had planned to keep in 
quarters until the show played the 
Anderson (Ind.) Fair. Recon- 
struction work began immediately 
in Columbus following the gale so 
that much of the storm damage 
was not evident when the show 
opened here Monday (4). 

Lost in the big blow, which 
reached velocities of 66 to 80 miles 
per hour, accompanied by torrents 
of rain and hail, was the Girl Show 
top. It also overturned the Fun- 
house and Glass House, demolish- 
ing all panels, and did some dam- 
age to a new front entrance and 
Kiddie Auto Ride. No insurance 
was carried. Mrs. Young said that 
loss to buildings in Columbus ex- 
ceeded $2,000,000. 



Metropolitan Ready 
For Asheville Bow 



ASHEVILLE, N. C, May 9.— The 
30 orange and silver cars of the 
Metropolitan Shows rolled in here 
Wednesday (6) from Florence, 
S. C, quarters and were unloaded 
at the Biltmore siding for the sea- 
son's opener here May 11. 

With the late opening this year 
shows, which debut as a railroader 
this season, are the first to play 
this city this year, and Owners 
Sam and Shirley Levy are opti- 
mistic about the stand. 

Bobby Mack, general agent, ar- 
rived here ahead of the show to 
check on final details prior to 
opening. He was assisted by Joe 
Roan, special agent. Earl Con- 
ners had advertising via news- 
papers and radio rolling and ad- 
vance billing crews had the city 
well covered with paper. The 



Asheville Times has devoted con- 
siderable space to the new railroad 
show and has also carried a fea- 
ture story on the birth of a rail- 
roader. 

21 Rides, 14 Shows 

Shows' line-up includes 21 rides, 
14 shows and a new kiddieland. 
Harry Schreiber is in charge of 
concessions and the front end. The 
Diesel light plants were overhauled 
and new light towers were con- 
structed in quarters. Searchlights 
have been painted silver to con- 
form to the train's color scheme. 
All railroad cars were recondi- 
tioned from new top decking to 
new AB air brakes. 

Moving via rail, the shows will 
overcome the problem of securing 
competent semi help, a situation 
that is growing more acute among 
the truck shows this year. 



MAY 16, 1953 



THE BILLBOARD 



CARNIVALS 55 




Midway Confab 



Jim McCall, who had a show 
on the road in Georgia for several 
years until ill health forced his 
retirement, is now owner and 
operator of a hotel in Rebecca, G a. 

W. B. Davis, who entered the 
Wesley Hospital, Wichita, Kan., 
Monday (27) for an operation, 
plans to rejoin the Broad beck 
Shows with his balloon darts and 
spindle after he recovers. 

J. A. Pearl, mailman and The 
Billboard agent on Johnny Den- 
ton's Gold Medal Shows, renewed 
old acquaintances with many 
showfolks when Gold Medal and 
the Gem City Shows day and 
dated recently at Clarksville, 
Tenn. Among those Pearl visited 
were Harry Schrimser, Mr. and 
Mrs. Red Marcus, Mr. and Mrs. 
Bob Buffinglon, Joe Dernoga, Ed- 
gar G. Hart, Mr. and Mrs. Russell 
Dean, Johnny Reed and the Rob- 
insons. Mrs. James Sakobi is 
again active on the Gold Medal 
Shows with a few concessions 
after- recovering from long 
illness. 

Specs Groscurth, owner- 
manager of the Blue Grass 
Shows, recently sprained a leg 
when he slipped on the steps 
of his office wagon. Ed Glasser 
and his assistant, Louis Zucker- 
man, are reported as having the 
concessions on the Blue Grass org 
looking in excellent condition. 
The following fun booth clerks 
enjoyed the opening with the Blue 
Grass Shows: Mr. and Mrs. Jack 
Yogvac, Mr. and Mrs. Nick 
Naxor, Mr. and Mrs. Andy Valo, 
Mr. and Mrs. Clark Roth, Ben 
Karno, Mr. and Mrs. B. Boss, 
Mr. and Mrs. Timmie Clemmens, 
Mr. and Mrs. Sam Tucker, Pal 
Shelly, Russell Ordell and Phillip 

Duskin . Kitty Glasser received 

delivery of a new Streamite house 
Shows were in Henderson, Ky. 

Harry O. (Bones) Mc Clure 

started his 39th season in show 
business when he joined the Blue 
Grass Shows at the org's Owens- 
boro, Ky., opening. He is working 
his third year as agent for Ralph 
West, concession operator. During 
some of his years in the business, 
Mc Clure served as an agent 
ahead of shows. In 1920, he was 
second agent for the Pop Smith 
Shows, then general agented by 
Harry H. Bain, and in 1925 he 
was ahead of the Mutt and Jeff 
Company, operated by the late 
Jack Hoskin and general agented 
by Jack Vetter. 

Jack Brunner and Dannie Cru- 
zan, concessionaires, were recent 
visitors to the World of Today 
Shows. They renewed their 
friendships with Charlie Elder 
and his family and enjoyed a 
steak dinner served by Cassie 
Elder. The Elders have six con- 
cessions on the World of Today. 

Carl Manthey Jr., the Funhouse 
Man, now in the Navy, writes 
from Korea that he hopes to re- 
turn to the U. S. and be dis- 
charged by June and that he 
plans to return to the Vivona 
Bros.' Shows. Manthey infos that 
Blackie Robinson, formerly with 
circuses on the West Coast, is on 
the same ship and that Robinson, 
too, expects to be back in the 
States by June. 

Ray Williams, owner of the 
Ray Williams Shows, visited the 
Down River Shows in Detroit last 
week. George Schimberg, Down 
River electrician, recently became 
a grandpappy for the fourth time. 
Down River's stand on Coolidge 
lot in Detroit was hit by bad 
weather and also by smoke from 
the city dump, S. Hilo infos . . . 
Charles Kohle Jr. and Six Cat 
Bill, with the Midway of Mirth, 
have been racking up nice con- 
cession takes, with top weather 
giving a sturdy helping hand, 
according to Rosie Davis. 

J. C. Admire, who has been 
helping out on the advance for the 
Bill Geren Shows, has joined the 
Ray Williams Shows. Admire will 
be ahead of the show in an adver- 
tising capacity. 

Zora Blaire, gal show op with 
Central American Shows, was 
guest of honor at a recent party 
in Abilene, Kan , when she an- 
nounced her engagement to 
Benny Hazen, also with the org. 
Zora took delivery on a new 40 
by 60-foot top for her unit. Pearl 
Pickelsimer joined Central Amer- 
ican with her watch-la and Co- 
owner Mack McCoy took delivery 
on a new Cadillac in Oklahoma 



City. Roy Frears co-owner, made 
a quickie business trip to Wichita, 
Kan. Ark Fat is sporting a new 
show trailer. Recent Central 
American visitors included Al 
Baird. Rex Sullivan, Swede Olson 
and Ted Evans. 

Following the C. A. Goree &z 
Sons Shows opener at Liberal, 
Kan., Owner C. A. Goree took 
a quick trip to San Antonio. 
Larry Nolan, org's general agent, 
reports booking the Longmont, 
Colo., July 4 celebration. Recent 
additions to the line-up includes 
Mr. and Mrs. John Graves with 
six games; Shorty Tappen with 
his gal show, and Joe Divino 
with concessions. Mrs. Divino 
will remain at home until their 
boys are out of school. Le Roy 
Huffman is starting his seventh 
year with Nolan's concessions. 

Mrs. Carl Burkhart, wife of the 
owner of Burkhart Shows, and 
their daughter, Verna. were re- 
cent visitors to the show and will 
return after schools are dismissed 
for the summer. Kenny Elzel. 
of the Burkhart org, visited rela- 
tives in Rock Island, HI. John 
Welch recently took delivery on a 
new truck and Porky Nelson 
is awaiting delivery of a new 
house trailer. 

Oklahoma Exposition infos the 
rain has been abundant. W. E. 
Vaught has the hoop-la, while 
John Miller has popcorn and 
snow cones. Minnie Price, wife 
of the show's ride foreman, has 
the fish pond. Others on conces- 
sion row include Wingy with a 
mug joint and shooting gallery, 
and John Brown with ball games. 

Kay Anstead, youngest daugh- 
ter of Carl Anstead. general agent 
on Southern Valley Shows, is in 
an Independence, La., hospital 
following an auto crash near 
Ponchatoula, La. . . . Robert Math- 
ews, former owner-operator of 
a Pony Ride with Crafts Exposi- 
tion Shows, is now an Army 
private and is a cook at Fort 
Benning, Ga. Mathews expects 
to enter an Army service school 
in the near future. 

Axel Bendixen, concessionaire 
on Tivoli Exposition Shows, ar- 
rived back in the U. S. recently 
after a tour of Denmark and Ger- 
many with a new type concession 
that he plans to tour this sea- 
son . Bob and Gene Carroll and 

their 4V4 -month - old daughter, 
Luanne, are with Blue Grass 
Shows. 

Billy Burr, recently returned 
from service in Korea, has pur- 
chased a new Chevrolet panel 
truck and is framing several new 
concessions to be operated on 
Playtime Shows. Burr also pre- 1 
sented his wife, Pat, with a new j 
28-foot Glider house trailer. , . .1 
After two good seasons on the 
Rome to Ruskin route with Mad 
Cody Fleming, Mr. and Mrs. 
Tiger Mack are with the Star 
Amusement Company in 
Arkansas. 

Mr. and Mrs. Jamei, H. Drew, I 

owners of the show bearing their 
name, were recent visitors at the 
Gallipolis, O., home of Augustine I 
Focanti. . . . Ollie May, Anna Kay 
and Lynne Anne Moser, daugh- 
ters of Mr. and Mrs. M. M. Moser, 
co-owners of Central States 
Shows, have recovered from a 
bout with the measles. Jimmy 
Clevenger, son of Mrs. J. L. 
Chambers of Central States 
Shows, spent a few days with his 
mother recently while on leave 
from the U. S. Navy. Clevenger 
served on the carrier U. S. S. 
Philippine Seas, which recently 
returned from Korean waters. 

Mrs. T. J. Tidwell, wife of the 
owner of T. J. Tidwell Shows, 
recently rejoined the show at 
Clovis, N. M., after recuperating 
from an illness in Tennessee. 
Mr. and Mrs. W. C. Johnson 
joined the org at Lubbock, Tex., 
but due to Johnson's illness, 
didn't get their eat spot up until 
show moved to Farmington. 
Butch and Bill Schaffer also 
came on in Lubbock. 

Tennessee Valley Shows folk 
are sporting a number of new 
house trailers. Those making re- 
cent purchases include Manager 
Ted Meadows, Elmer Reed, Mack 
Hoge and Amos Reed. Business 
is running above a year ago, ac- 
cording to Meadows, and a kid 
matinee is being held weekly. 

Lee Turner infos he played a 
(Continued* on page 57) 



CAN PLACE for this week and an excellent route of 
still dates to follow 



Dark Ride. Looper, Flying Scooter, Little 



} KALAMAZOO, MICH., May 18 to 23. North Burdick St. Showgrounds 



L , 

^s^WK«^^^We^^WiaW^^W»B^^^WiaWVVK«a^^faWVea7*a^^9aWfaW^^M 



GAMES: Cigarette Pitch, Live Duck Pitch, Milk Bottle 
and Coke Bottle Ball Games and other Hanky Panks. 

SALES: Novelties, Snow-cones and other out-and-out 
sales privileges. 



RIDES: 
Dipper. 

SHOWS: Class House, Fun House (Ceo. Paucek, please 
contact). Midgets and other worth-while attractions. 

HELP: Searchlight Operator, general Ride Help who 
drive semis. Fred Miller wants Criddleman and Coun- 
termen for Cookhouse. 
Write or Win Now! 

W. G. WADE SHOWS 

Monroe, Michigan, all this week. 




METROPOLITAN SHOWS 

AMERICA'S NEWEST AND MOST MODERN RAILROAD SHOW 



Aiheville, N. C, ill Mm week, May 11-16; followed by Annual Spring Cerebration, Johnson City, Tenn. 
WANT WANT WANT WANT 




SHOWS: Joe C-sper wants following for one of the 
most beautiful midways on the road: Wild Life Show, 
Illusion Show, Glass House, any worth while Grand 
Show in keeping with railroad show standards. 

RIDES: Will book Spitfire, Dark Ride, any other that 
is not conflicting. 

MOTORDROME OPERATOR: Have a beautiful drome 
and will give a good proposition to capable operator 
with riders. We have complete drome with good 
machines and wagons. 



RIDE HELP: Can use foreman on Wheels, Cater- 
pillar, Whip, Ridee-O, Fry-o- Piano. Also wse second 
men on all rides. Good Salaries and Good Treatment. 
|oe Garland, Curtoy and others knowing Bobby Mack 
please contact. 

CONCESSIONS: Hanky Panks, Custard. Short and 
Long Range, Novelties, Scale and Age are *H open. 
ACE JOLLEY, contact Bobby Mack. 



TRAIN HELP: Polers. Calkers, 
by j. McCall. 



train crews wanted 



All replies to Asheville, V C. This Week 



* * * 

LJ. 




* * *a 



SHOWS: Monkey Show, Motordrome, Animal Show. 

RIDE HELP: Foreman for twin Wheels, must be li- 
censed semi-trailer driver; Second Men on all rides. 

Operator For Glass House, Must Drive Semi-Trailer, 
Yellow Rome Wants Colored Musicians for Minstrel 
Show. ' 



WANT TO BUY USED SIDE SHOW TOP; MUST BE 
IN GOOD CONDITION. 

Floyd Heth wants Agent for Mouse Came, also Agents 
for Hanky Panks^ 

CONCESSIONS: Cookhouse. Arcade, Frosen Custard. 
Novelties, other Hanky Panks. 



SHOW LOCATED 4TH AVENUE and 13TH STREET, DOWNTOWN, BIRMINGHAM, ALA. 
MAILING ADDRESS: NORTH BIRMINGHAM, ALA. WINTER QUARTERS. 



CENMi 





BUSINESS IS GOOD 

WANT Ride Help for Major and Kiddie Ride*. Must be sober and capable. 
CAN PLACE GRIND SHOWS — Fun Houte, Midget, Mechanical Show, Snake or any 
others not conflicting. 

CONCESSIONS Derby, Cigarette Gallery, Cu»lard. [Novelties or any Hanky Panks not 

conflicting. No racket. CAN PLACE Hanky Pank Agents. 

W. W. NOSER. MGR. 
HAYS. KAHS.. Hay II to 16; Ruiiell. Kant., May 18 to 23; Then into NEBRASKA. 




Opening Williamsport, Pa., Friday, May 22nd 

Big annual Memorial Day celebration and long route to follow. Hop scotchers, don't miss thl* one. 
Want Shows ol all kinds with awn equipment. Arcade. Want legitimate Concessions, all open except Bingo. Grab. 
Glass Pitch, and Custard booked. Want Eld and Major Hides not conflicting. Ride Help— Octopus. Wbeel and Semi 
Drivers preferred. Top wages* Help in all departments (no drunks). For Sale — Van and Rack Semi Trailers: 
Marquee. 20x20, with 50 ft. wings, like new; 60 Passenger Bus, in excellent condition. All replies: 

Mickey Perecll, Gen. Mgr. 

900 MAIN ST., WILLIAMSPORT. PA. 



Col 



56 



CARNIVALS 



THE BILLBOARD 



MAY 16, 1953 




WANT 



WANT 



RIDE HELP ■ Caterpillar Foreman. S75 00 a week: Fefris Wheel Foreman. $60.00. 
Also Second Men on all Rides, must be licensed semi drivers. SHOWS: Want Manager 
with own sound equipment and Help for Posing Show and small Revue. Want Side 
Show Manager with own sound equipment and Acts. Wilt book Motordrome and 
other Shows of metrt. low percentage. CONCESSIONS: Will book flashy Penny 
Arcade, also Hanky Panks of all kinds. (Tony and Kenny Davis, please contact 
G'-is Pappasi. 

SHOW HOW OPERATING IN MINNEAPOLIS UNTIt MAY 22 
Address; WIMJAM T. COLLINS. Mgr. 

801 C. 78TH ST.. MINNEAPOLIS, MINN. 




The Show With The Proud Reputation 

Roebling, New Jersey, this week; Morristown, New Jersey, May 18th- 2 3rd; 
Then Hie big one— Dover, New Jersey, May 25th 30fh 

Thr Bin Memorial Day Spotl 

WANT AT ONCE — Ex. on Novelties. Custard. American Camp, Age and Scales. Will 
sell ex. on Punks and Milk Bottles. Long and Short Range Gallery. Want Jewelry. 
Coca-Cola, Cigarette Pitch. Hoopla. Basket Ball 

WANT- — Wild Lile. Monkey Show. Funhouse or Class House. Snake Show. Pony Ride. 
WANT — Ride Help for the following: Merry-Co -Round. Ferris Wheel, Chairoplane. 
Octopus; Sem,- Drivers preferred. Bob Millikin come on in, Fletcher Gibson come in. 
above ride help come on in. All Mail and Wires to 

WM. C. (BILL) MURRAY 



IDEAL RIDES 

OPENING 

PLACE: 1900 So. Madison. Indianapolis. Ind. 
TIME: May 14 to 24 inclusive. 
SPONSOR: South Side Turners' Assn. 
City is booming. Two week-ends. 
Can use a few Hanky Panks. Wheel Foreman and Second Men on rides. 
Will be on the lot Tuesday. May 1 2. on. 

PAUL T. ROBERTSON 



WANT Pop Corn. Candy Apples, Ball Games. Pitch-Till-You-Win. Glass Pitch, Long 
Range Lead Cillery. Fish Pond, Duck Pond. High Striker. Penny Pitch. Hoopla, String 
Came. Balloon Darts, Cork Gallery. 

WANT Side Show, Monkey Show, Snake Show. Agents for Office Owned Hanky 
Panks, Ferris Wheel Foreman, Spitfire Foreman. General Ride Help, Truck and 
Tractor Drivers. All reolics 

GEORGE CLYDE SMITH SHOWS 

Cumberland, Maryland. This Week, Mount Savage, Maryland, Next Week 



RIDE HELP WANTED 

Foremen for Tilt, Wheel and set of three Kid Rides. Second Men on all Ridos. 
Must be licensed truck drivers. Top wages for sober, reliable men. We tolerate no 
drinking. Charles tHap) Johnson, contact. 

Livonia, Mich., Raca Track (near Detroit), May 12 through 17. 

WADE'S EXPOSITION SHOWS-w. glenn wade jr. 



19728 ROWE 



PHONE: VE 9-6371 



DETROIT 5, MICH. 



CUMBERLAND VALLEY SHOWS 

How booking lor opening date June 1 5th in South Pittsburg, Term. 

Alt legitimate concessions open except Bingo, Cookhouse, Photo and Popcorn. 
Due to death of Alton Davis will book any Wild Life Show, Snake Show. Monkey 
Circus; also Motordrome. Penny Arcade or any capable show with own outfit except 
Girl Shows. 

Ride Men on all rides. Salary guaranteed every Monday night. If you drink please 
do not answer. 

All those to be with this show contact. Mr. Snowball. Spirel Griffin. Harry Harris, 
answer. The Great Driscoll, Sway-Pole Artist, answer. Address all mail to 

LAVOY WINTON, MGR. 

108 E. McLean St., Manchester, Tenn. Phaise 3284. Na collect calls or wires. 



W. Coast Expo 
Does Okay Biz 
At Early Spots 

RICHMOND, Calif., May 9.— 
West Coast Exposition Shows, sec- 
ond unit of the Mike Krekos 
organization, moved here from 
Lodi, Calif., this week after its 
season*s bow at Bakersfield. 

Out four weeks, the exposi- 
tion, managed by Eddie Hellwig, 
is moving north from its debuting 
spot. The few dates have been 
satisfactory with indications that 
the season, on the basis of the 
route, will be successful. 

At Bakersfield, the show had 
its traditional opening, with Gen- 
eral Manager Krekos christening 
the rides with wine on the open- 
ing day. Exposition has added 
a Tilt-A-Whirl and a Rock-O- 
Plane. 

The show makes a flashy ap- 
pearance. The crew, Kellwig said, 
worked hard in winterquarters 
to get the equipment in good 
shape for the opening. Eddie 
Harris, concession manager, also 
lined up attractive concession 
stands. A number of the regular 
ride men and concessionaires are 
again with the show. 

Personnel 

Rides with foremen, second 
men and cashiers include: Ferris 
Wheel, C. Freeman, foreman; Vir- 
ginia Herron, cashier. Merry-Go- 
Round, Lawrence Wolf, Leo Har- 
rington, Ann Auker; Baby Rides, 
C. R. Tuthill, Charles Krah, W. W. 
Larson, Henry Ryan; Rolloplane, 
Johnny Kent, Bill Hartman, Earl 
Van James; Tilt-A-Whirl, Paul 
Herron, Earl Beauchamp, Joe 
Estorja, Lola Ryan; Rock-O- 
Plane, Ted Kimberling, Lloyd 
Porter, Bob Glass; Little Dipper, 
Marie and Bill Harrison. 

Shows: Pony Rides, Marie and 
Tom Meeks; Motordrome, Jean- 
nette and Bob Rawlings; Side 
Show, Don Gilbert, manager, 
Claude Gilbert, Elsie Faye; 
Strange Show, Ewell Harrison, 
Sarah Litcofsky. cashier. 

Front Gate: Paul Basler, John 
Thomas, and Elsie Silver, cashier. 

Technical staff: Charles Auker, 
mechanic; Joe Wallace, ride su- 
perintendent; I. W. Lawler, Jim- 
my Harris, electricians, and Don 
L. Aker, night watchman. 

Concessions, concessionaires and 
agents: Cookhouse, Tom Pappas, 
Sam Landsman; Long Range, 
Short Range, Six Cats, Ewell Har- 
rison; Candy Apple, Pan Game, 
Berta Harris, owner, Vivian Dun- 
can, Louis Pagliacci, Francis 
Lindsay, Oliver Franklin, agents. 
Watchla, Sam Silver, Meyer Web- 
ber, agent; Duck Store, Max 
Silver, Neil Fontaine, agent; Gold 
Fish, Glass Pitch, Sling Shot, 
Raymond Cox; Ball Games (2), 
Ham Wheel, Ceramic Pitch, Bird 
Wheel, Add - A - Ball, Grocery 
Wheel, Cecchini & Levaggi; 
Stuffed Toys, Harry Lewis; Lamp 
Store, Balloon Store, Sam Adams, 
Joe Riley, agent; Doll Concession, 
Toy Add-A-Ball, William Mahan; 
Palmistry, Nichols; Jewelry and 
Novelties, Alex Freedman; Derby 
and Diggers, Joe Blash, and Fish 
Pond, Ruby Dobbs. 



ARCTIC GIVES 
FRIGID WELCOME 

ARCTIC, R. I., May 9.-tL. 
G. King, special agent for 
the Mull ins' Royal Pine 
Shows, reports that this town 
lives up to its name. Frigid 
weather, rain and even snow 
hampered the show during 
its stand here last week and 
resulted In the show remain- 
ing this week in an attempt 
to obtain better weather dur- 
ing its showing under Ameri- 
can Legion auspices. 



ROCKWELL SHOWS 

WANT WANT 

Can Place Ride Help on all Rides. 

Can also Place Bingo caller and Countermen. 

ADDRESS: MIKE ROCKWELL. MGR. 
El I in wood Kansas, this week; Then Per Route. 



GIRLS GIRLS GIRLS 

JACK GALLUPPO 

Now with Lloyd Serf ass' New Penn Premier Shows, presenting Club Continental, 
featuring the one and only Ka*ha. beautiful blonde, exotic, direct from C/erhoslovakia. 
under the direction of Pat O'Day, Master of Laffology. Also The Sultan's Harem, 
featuring lovely Carmen La Marr and her Fan Dance. AIM Jack and Lulu's TV 
DiitfiuT Room, where showfolks relax and enjoy the bent in entertainment with their 
food. Can place at least two more Dancing Girls for Revue and several fast Walters 
for Cookhouse. Lone season; t>rr«t of treatment and pay every week. Wire 

JACK GALLIIPPO 

NEW PENN PREMIER SHOWS E ASTON, PA. 



70TH ANNUAL MARION COUNTY 

SOLDIERS AND SAILORS' REUNION 

Salem, lllinoii, July 27 to August 1 
CONCESSIONS AVAILABLE 
OMAR J. McMACKIN, Gen. Chairman 



WANTED SMALL GRIND SHOW 

EDGEWATER PARK 



Phone: Kenwood 1-2660 
23500 W. Seven Mile Road 



Detroit 19. Mich. 



SLA Committee 
To Seek Repeal 
Of Admish Tax 



CHICAGO, May 9. — J. C. 
McCafTery, chairman of the new- 
ly created public relations com- 
mittee of the Showmen's League 
of Ame.ica, this week announced 
that fL.ur showmen had accepted 
an invitation to serve on the 
committee. They are Sidney T. 
Jessop and Floyd E. Gooding, 
both past presidents of the 
League ; Ned E. Torti, current 
vice-president, and Morris A. 
Haft. 

McCaffery indicated that other 
showmen may be asked to serve 
with the group whose function 
will be to do things deemed 
necessary for the good of outdoor 
show business. One of its imme- 
diate projects, McCaffery said, 
would be to work for the repeal 
of the federal 20 per cent admis- 
sion tax on outdoor amusements. 

Progress reports on committee 
projects will be released from 
time to time, it was announced. 



Weather Hits 
Garman After 
Okay Preem 

EXCELSIOR SPRINGS, Mo., 
May 9.— Ken Garman's Sunset 
Amusement Company had a good 
opening week-end here, helped 
by big kid matinee Saturday (2). 
Business the rest of the week was 
only so-so, due in part to the 
weather. 

Limitations on the lot kept 
some of the equipment down here 
but the entire show will be up 
next week when the org plays 
Hannibal. Mo. Route will include 
celebrations and fairs in Iowa, 
Minnesota and Illinois with clos- 
ing set for September 26 in 
Portageville, Mo. 

Recent visitors included Mr. 
and Mrs. C. Levin, Midwest Mer- 
chandise Company; Mr. and Mrs. 
Al Sweeney, National Speedways, 
Inc.; Roger Wohling. insurance 
rep; Mr. and Mrs. Bill Preston," 
Riverside Stadium. Kansas City; 
M. C. (Cap) Lawson, secretary of 
the North Iowa Fair, Mason City; 
Mr. and Mrs. Leo Overland, Tour- 
nament of Thrills; Mr. and Mrs. 
Vern Dixon, Mr. and Mrs. Woody 
Garther and Mr. and Mrs. Barney 
Cage. 

Staff includes Garman and 
Mrs. Garman as co-owners and 
managers; T. J. McMinus, busi- 
ness manager; Tex Eanes, agent 
for The Billboard, and Jim Jones, 
electrician. 

Ride, show and concession 
personnel includes: 

Rides: Merry-Go-Round. Tex Eanes and 
Jim Barkman: Dodgem. Joe SweeLpea and 
Lucky Wood; Caterpillar. Roy Pattie and 
Harvey Seine: Tilt-a-Whirl. BUI Mace and 
Tom Llbby; Octopus. Walter Reeves and 
Harry Trotter; C-Crulae. Lonnie O'Conner; 
Ferris Wheels. Dan Dunning and Bennte 
Lange; Pony Cart, Edward Levlnslcl; Live 
Ponies, KeUey brothers; Miniature Train, 
Albert Qmllman, owner, Sam Sanders: Jet 
Planes. Charles Pusler. owner. Athletic 
Show, Roughouse Keller. 

Girl shows: Clarence Thmes and Shela 
Madge Th tries, managers; Frenchte Contle, 
tickets and canvas; Betty Walker, Dottle 
Walker. Sue Morton. Jackie and Marie, 
dancers. 

Concessions: Mr. and Mrs. Will Carter, 
cookhouse, George and Gladys Miller and 
Jack Wilson, bingo; Harry Eddela. Ralph 
Lipsky and Paul Osbourn. pin store; Rawl 
Johnson, blower ; Norma Johnson, ball 
game: Judy McMinus, balloon darts; Willie 
Johns, agent: Dorothy Pattie and Johnny 
Johns, cork gallery: Tennessee Bob, agent; 
Jack Walsh, foot longs; Mr. and Mrs. L. K. 
Tomenendaae. hoop-la and cork gallery; 
Mr. and Mrs. Danny Clark, photos; 
Dorothy Chamberlain, Ice cream and 

candy apples; Henry Chamberlain, duck 
pitch; Ollle Eanes. snow cones and candy 
floss: T. J. Coolidge, short range; Lloyde 
Nelson and James Eeaton, long range; 
Joe Johns, high-striker; Stanley Family. 5, 
and Mrs. Paul Osbourn and Johnny 
Johnson, beat the dealer. 



Miami Gains 
100 Members 
In '53 Drive 

MIAMI, May 9. — Over 100 ap- 
plications have been received dur- 
ing the current membership drive. 
Max Sharp, by forwarding 10 ap- 
plications this week, has taken the 
lead with 22 new members to his 
credit. 

Proposed by Sharp for member- 
ship are Clifton Osteen, John C. 
Beck, Pat Taylor, George E. Gra- 
ver, Howard R. Drayer, John E. 
McGuire. James G. Narron, Wil- 
liam K. Parrish, John J. Watkins 
and William F. Metcalf Jr. 

Other new proposals include 
Michael Goodwin, Sam B. Pollack, 
Herman A. Gratz and Bernard 
Friel, all proposed by Shep Blum- 
berg; Bennie Dover, proposed by 
Edward D. Schultz. and James F. 
Burke, proposed by John L. Down- 
ing. 

This week Shep Blumberg and 
Ep Gosser announced that the 
fund-raising drive is in full swing 
and that Prell's Broadway Shows 
leads the donor list with over 
$1,200 collected to date. 



SHOW 

T-E-N-T-S 

Concession — Circus — Carnival 

AMERICAN 

TENT & 
AWNING CORP. 

132-4 W. Main St. Norfolk 10, Va. 
BILL S VMM ItS 



NORTHERN CENTRAL HEW YORK 
FIREMEN'S CONVENTION 
JUNE 24-25-26-27 
PORT BYRON, N. Y. 

WAITED 
CONCESSIONS A SHOWS 

Penny Arcade. Custard. Long and Short 
Range. Pitch-Till- You- Win. Cork Gal- 
lery, Fish Pond. String Came, Balloon 
Dart. Cat Rack. Age and Weight, High 
Striker or any Hanky Pank working for 
stock. Jack Horn/eld. write me. All 
replies 

JOHN D. MEYERS 
101 Eait Miller Newark, N. V. 



ATTENTION 

American and Canadian Aqentj 

for Royal Canadian Show. Want three 
P. C. Dealers, Agents for new Punk and 
Milk Bottle Games and other Hanky 
Pank*. This show plays Edmonton. Re- 
gina. Saskatoon, ihr-n 18 stampede* and 
Fairs with Vancouver for I-abor Day 
Will meet American agents at border to 
arrange bond. Contact Immediately care 
or show. DINTV MOORE call me Wheel 
is ready, only on<? on show-. Al Wells 
needs swinger ajtent 

YIRGIE WATERS 

Trail, B. t, Canada, May 10th to Hth. 



WANTED CARNIVAL 

for 

FALL FESTIVAL 

Date, to play — Sept. 9, 10. 1 1, 12. 
1953. Contact 

COMMANDER 

AMERICAN LECION 
RYMAN-FUITEN POST 447 
Mount Pulaski, Illinois 



STANLEY WARNER 

ATTENTION 
BOSS CANVAS MEN WANTED 

STANLEY, COME ON AT ONCE 
OTHERS CONTACT 

PAT Ml K PHY 



STAR AMUSEMENT CO. 

WANTS 

STOCK CONCESSIONS of all kinds. 
Any show of merit or education. No 
camps or flats Marshall, Ark.. Straw- 
berry Festival. May 18-23; 16 other 
celebrations and fair* starting at the 
biggest July 4th in Arkansas at Portia, 
Ark. Join now for a big season. Wire 

B. E. MILLER, Mgr. 

Bald Knob. Ark.,>May 11-16 



WANT TO LOCATE 

in Ohio or Midwest. Refreshment trailer, 
sandwiches, soft drinks (not conflicting). 
Prefer to join a large unit on Midway 
Carnivals or Fairs. Will transport the 
same ready for business. Either on rate 
or percentage basis In one week 



A. M. DEVINE 

13a E. Blake Ave Cohjmbu* 3. Onto 



MOUND CITY SHOWS 

WANT 

Foremen for Ferris Wheel , Merry -Co- 
Round. Octopus. Can Place Concessions 
for a 2 Unit. 

ADDRESS: 1417 Crattan St. 
St. Louis 4, Mo. 



WANTED 

JOE MAHLER 

Get in touch with me at once. 

HARRY K \l >1 

;ien Park Williamtvilla, N. Y. 



CARL FOLK 

of Folk Celebration Shows, get in touch 
with me. very Important. Phone Rockwell 
9-5097, Minneapolis, Minn, 

William T. Collins Shows 



FOR SALE 

Monkey Motor Drome. Complete, A-l, 
newly painted, 2 Cars A-l. 6 Monkeys. 4 
Drivers, '49 Chev. 2-ton Tractor, 1950 
Krurhnur closed body trailer, 4 bunks 
built in front. Cages built same. Will 
sacrifice for quick sale. Bonked solid 
with F. E. Giwdine Amusement Co. Rea- 
son for selling other business. 

JAMES KELLAR 
t it h ft. Harvard, Cleveland, o , this week. 



MAY 16. 1953 



THE BILLBOARD 



CARNIVALS 57 



Midway Confab 



• Continued from page 55 



big one with Don Franklin Shows 
at Bryan, Tex., after which he 
joined the Franklin No. 2 unit for 
the Flax Festival at Kennedy, 
Tex Em Miller and Ileene Hel- 
ton, of Alamo Exposition Shows, 
and Virginia Barnes, of Bob 
Hammond Shows, cut up plenty 
of jackpots during the San An- 
tonio Battle of Flowers. All 
three gals winter at Fort Worth. 

Joe Permenter, diesel mechanic 
on C. A. Stephens Shows, re- 
cently took delivery on a Cad- 
illac. Howard Shaffer, free act 
with the org, has purchased a 
school bus for his transportation 
. . . B. E. Miller, manager of Star 
Amusement Company, infos that 
business thus far has been well 
ahead of a year ago. Show is 
carrying six rides and two shows. 
Doc Reeves, veteran electrician 
and concessionaire with the Star 
org, recently added a new snow- 
cone and cotton candy joint for 
his daughter, Delores. 

Mrs. Cora Lee Kirbyson, for- 
mer Tampa night club operator, 
has the grab joint on Page Bros.' 
Shows and reports business is 
good. Mrs. Candy Floss Shroux. 
wife of the Page org's electrician, 
has finally got her floss machine 
going and is being assisted by 
Mrs. Belly Brewer, wife of the 
show's ride superintendent. Mr. 
and Mrs. Carl Weaver are ex- 
pected to join soon to operate 
popcorn, cotton candy and candy 
concessions. 

Leo and Dardenella Burk, who 

have the Gal and Snake shows on 
American Midway Shows, took 
delive.y of a new Chevrolet panel 
truck. Beaver Thomas came on 



GARDEN STATE RIDE UNITS 

WANT — Unit til Hospital Auxiliary 
Fair, Ej'-ion. Pa., heart of town, June 
2-6; will place Popcorn. Apples and Cat 
Rack; no Six Cat. Unit s2: Street Fair, 
V.M.A.C., Lambertville, N. J., May 30- 
Jun« 6; will place Balloon Dart, French 
Fries and Popcorn- Apples. Also for 
Unit SI: Fire Co. Carnival, Wms. Town- 
ship, Easton. Pa., June 8.13: will place 
Floss, Popcorn -Apples and Cat Rack. 
Unit c2: American I-egion Cele.. Heiaels- 
vllle, Pa., June 8-13: will place Conces- 
sions of all kinds excepting Cat Hack. 
Blmo and Grab. Can place two Wheel 
Foremen and two Second Men, Kiddle 
Ride Men with or without experience. 
Winter quarters now open, come on. 
Top wages, Rood treatment All address: 

R. H. MINER or R. H. MINER JR. 
Edgemonf Park, R. O. . Walnut port, Pa. 



WANTED 

FERRIS WHEEL AND OCTOPUS FOREMAN 

Who can drive semi and stay sober. 
Good wages and treatment. Also Second 
Man for Tilt. Can place Hanky Panks 
that work for stock for celebrations and 
fairs In Illinois and Indiana. Cherry 
Valley, 111., June 441; long season to 
follow Kenneth "Slim" Allen, get In 
touch with Dynamite, care of us. 

Menchin Amusements 




Strange and 
Weird Attraction! 

Shrunken Head* 
Ape Boy, Woll 
Boy. Devil Child 
Many others 
Your Idea* made 
up Write tat 
Folder. Free. 

Tafe'i Curiosity 
Shop 



WANTED 

For Amusement Park on percentage or 
rental basis, large Merry-Go-Round, 
Ferris Wheel, Portable Skating Rink to 
go with Kiddieland Rides. Modern swim- 
ming pool, picnic groves: catering to 
large picnic groups. Location ten miles 
downtown Pittsburgh. Opening May 30. 

CABANA BEACH PARK 

Bridgaville, Pa. 



HUBERT'S MUSEUM 

228 W. 42nd St. N«w York. N. Y. 

Open alt year round 
Want Freaks and Novelty Acts. State 
salary and all particulars in first letter. 



FOR SAIE-40-FT. 2-ABREAST 

ALLAN HERSCHELL 
ntRRY-GO-ROUND $4,250,00 

With Organ, Oood Condition. Writ* 

SIMON KRAI'S E 

83 South Pine St. 
Br.dneton, New Jersey 



WANTED 

Opening Chicago Lot May 12 — Can place 
any Hanky Panic working for stock. Also 
Place Foremen and second men for 
Wheel. Merry-Go- Round, Octoups. Best 
of wages. Long season south, and all Win- 
ter's work in Florida. For those who stay 
all season. Contact 

HIKE WOLD 

4S50 Maldtn Ave. 1 Chicago, III. 
Phone LO-I WU 



with scales and age, candy floss, 
snow-cones and a cigarette gal- 
lery. His wife, Martha, and their 
sons will join as soon as school 
is dismissed. Visitors to the 
American Midway Shows includ- 
ed Bud Palmer, of Palmer Sales 
Company, Dallas, and Paul Ju- 
nto, concessions op. 

Wolfe Amusement Company 
sustained some damage, none 
serious, when a violent storm hit 
the show Saturday (2) at the 
Asheboro, N. C, fairgrounds, 
Owner Ben Wolfe infos. 

C. H. Gray advises from Jack- 
sonville, Fla., that he visited the 
Ross Manning Shows in Chase 
City, Va., where Max Sharpe, 
concession manager, is using all 
girl concessions crews at some 
stands. . . . William R. Dyer says 
that his org, Dyer's Greater 
Shows, which came out in mid- 
season size, has now cut back to 
its normal^ still-date operation 
policy. * 

Jack Nasworthy and his Athlet- 
ic Show has joined Moore's 
Modern Midway. Pretty Boy 
Rocky is the wrestler with the 
unit, and Johnny Sheridan the 
boxer. Ivan Peters and his fam- 
ily also came on to work the out- 
side of the show. Everett Miller 
is back working pins for Darkey 
and Johnny Lane in the bucket 
store on the Moore org. Tex 
Whitock, of the Moore aggrega- 
tion, is honeymooning after a re- 
cent wedding in Ardmore, Okla. 

Mr. and Mrs. W. D. Vogt, 

American Midway Shows, ob- 
served their fourth wedding an- 
niversary at Paris, Tex. Vogt is 
the show's concessions manager 
and Mrs. Vogt operates an eat 
joint . . . Mrs. Inez Maxwell, of 
Georgia Amusement Company, 
has been released from a Cum- 
ming, Ga., hospital following sur- 
gery and is recuperating at home. 

Hank Blade, manager of J. P. 
{Jimmy) Sullivan's Wallace 
Shows, who has coached the Cal- 
gary Stampeders hockey team the 
past several winters, has severed 
connections with the ice organiza- 
tion due to the pressure of 
business. 

After a Miami Lounge engage- 
ment in Chicago, Robi Del Mar 
recently closed a booking at the 
Capitol Club, St. Paul. . . John 
Ormsby, mechanic, left the F. C. 
Bogel Shows at Manhattan, Kans., 
because of illness. While Ormsby 
recuperates at his home in Au- 
rora, Mo., John Paul Jones will 
handle his chores. 

Otis French and Don Prentiss, 

of J. A. Gentsch Shows, and their 
families renewed acquaintances 
on American Eagle Shows when 
the org played Hernando, Miss. 

. . Jack No kes, who broke a leg 
on the Wallace & Clark Circus re- 
cently, is mending at his home in 
^Fredonia, Kans. He expects to 
return to clown alley soon. . . . 
Lyle Hale, of Hale's Shows of To- 
morrow, is recovering from a re- 
cent hip operation. Jimmie Gor- 
don, ride mechanic, is in his ninth 
season with Hale's. Also back 
with Hale is Jim Crowder, Rollo- 
plane operator. L. K. Carter, vet- 
eran concessionaire, left Hale, 
after 16 years, to join Rockwell 
City. Shows, 

Johnny Canole, Buick salesman, 
visited Vivona Bros.' Shows dur- 
ing their stand in Leiperville, Pa., 
last week. John and Morris Vi- 
vona have purchased a new train 
ride for their No. 1 unit. The baby 
givaway, which has proved a 
strong draw for the Vivona org 
this season, was the subject of a 
feature in The Philadelphia Bulle- 
tin during the Leiperville stand. 

Ethel Weinberg, secretary of 
the National Showmen's Associ- 
ation, visited the Ross Manning 
Shows in Jersey City, N. J., last 
week. Among the club members 
working with the show are Ed- 
ward Turbin, Max Sharpe, Frank 
.Caiaell, Louis Hoffman, Joseph 
Dubin, Jack Stern, Joseph Bel- 
linger, Isadore Beck, L. J. Siegel, 
John Lane and George Baraett. 
. . . Club members visiting the 
show were: Max Miller, Jack Al- 
fred, Henry Kaufman, David 
Brown. Dan Thaler, Ben Hoff and 
Harry Schwartz. . . .Louis G. 
King is general agenting with the 
Mullins Royal Pine Shows in 
Maine after wintering in New 
York. 




Hannurn 




HARRISBURG, PA., MAY 18-23 



FIRST SHOW IN DOWNTOWN HARRISBURG 



WANT RIDES: Rocker. Comet. RicJee-0 and Cater- 
pillar. 

SHOWS: Wild Life, Arcade, Drome. Mechanical City 
or any good Crind Show. 

CONCESSIONS: Cookhouie to join in three weeks. 
Must cater to showfolks, one Wheel and Grind 



Store with Hanky Panks, Six Cats, Ball Games, 
Photos, Jewelry and Hanky Panks. 

HELP: Sam Murphy wants first-class Ride Men. 
Stacy Knott and Brownie, telephone here at once, 
collect. Lew Afters wants Bobby Jean Taylor and 
husband to join at once. Have good proposition 
for Jean Portas. 



Selling space now for Cahill Field Fair, Philadelphia, middle of June. Terrific Catholic Annual with three car 
giveaways. All replies to 

MORRIS HANIVUM 
Hotel Casey, Scranton, Pa., this week, then Penn Harm Hotel, Harrisburg, Pa., May 18-23. 




Lansing, Mich., all fob week. JACKSON, MICH., American Legion Festival. May 20 thru Hay 31, Page Avenue Show Grounds 

WANT — Well-framed Hanky Panks of all kinds. Clean Shows that cater to family trade such as Motor Drome, 
Glass House, Snake, or any good grind Show. 

Ride Help in all departments — Must Drive 
Outstanding Itinerary of Michigan's Finest Fairs and Celebrations 
Harold Van Housen wants cook house help. 




WANT FOR A STRING OF EXCELLENT STILL DATES AND 
FAIRS STARTING IN JULY 



CONCESSIONS 



CONCESSION 
ACENTS 



RIDE HELP 



Bingo, Cookhouse. Custard. 
Fish Pond, Darts. String Came 
and any Hanky Rank. 



Mack House and Barkoot. Can 
place Agents for Count. Peek, 
and Skillos. also Buckets and 
Six Cats. Useful help for same 
who drive trucks. 



Foremen for e5 Wheel, Tilt, 
Fly-O'Plane. and Dangler. 
(Angus Kelley. come onl. 
Also Second Men for all rides. 
Must be licensed drivers. No 
drunks. 



RIDES 



SHOWS 



Will book Live Pony Ride. 
Train and Boats or Bulgy Kid 
Rides- 
War Show. 10-in-l, Dog and 
Pony, Drome. Must have own 
transportation and equip- 
ment. 



LOT SUPERINTENDENT 

12 MONTH |OB FOR MAN WHO CAN GET RIDES UP AND 
DOWN AND HANDLE BACK END. DRUNKS NOT 
TOLERATED. TOP SALARY TO RIGHT PARTY. 



ALL REPLIES TO: E. L. YOUNG, MGR., Boaz, Ala., This Week 



xrjF^g-M'- ' " ^ifWas^Ksvgglsffy 



CONCESSIONS 



other legitimate Concessions, 
you have Hanky Panks. 



SHOWS 



Can place Class Pitch, Ball 
Cames, High Striker. Photo Gal- 
lery. Derby Racers, Fish Pond, 
Cork Gallery, Fish Bowl or any 
Can place some Percentage it 



Can place Midgets, Wild Life 
or any Show not conflicting. 
Dilllnger Car, answer. Earl 



RIDE HELP 



WANT FOREMEN FOR NEW 
KIDDIE MERRY - CO - ROUND 
AND PONY CART. MUST BE 
SOBER AND DRIVE. GOOD 
SALARY AND BONUS. WANT ASSISTANT FOREMAN FOR 
DUAL WHCELS. ALSO SECOND MEN ON WHEELS. MERRY- 
CO-ROUND, TILT-A-WHIRL AND ALL OTHER RIDES. IF 
YOU ARE SOBER AND RELIABLE AND DRIVE, I CAN PAY 
YOU TOP MONEY WITH A BONUS. DON'T WIRE. COME ON. 
WE HAVE A 32-WEEK SEASON. 

Mary Levitt wants Agents tor 
Hanky Panks and Inside Help 
for Six Cats. Lucky Baker, wire 
Howard Plercy. Buster West. 



AGENTS 



Meyers can place at) kinds of 
Acts for Circus Side Show. Also Ticket Sellers and Grinders. 
Can place good Ceek for Snake Show. 

Address All Mall and Wires to LLOYD D 

Ceneral Delivery, Easton, Pa. 

All Phone Calls to HARRY (DUSTER) WESTDROOK, Bus. Mgr. Hotel Easton. Easton, Pa 
FAIRS START THE END OF JULY TILL SECOND WEEK IN NOVEMBER. 
P.S.: Port |ervis, N. Y„ May 18-23. 



brook wants Man to take care of booth. 
SERFASS, Gen. Mgr., PEW PREMIER SHOWS 



WANTED 

FOR KINO RE ID SHOWS 

PERCENTAGE DEALERS AND ONE PIN 
STUHK ACKNT WHO CAN WORK FOR 
STOCK. Twelve weeks In Canada. 

CHARLES TRAVERS 

Troy Hotel Troy, N. Y. 



RIDE HELP WANTED 

New Merry - Go - Round, Ferris Wheel, 
octopus and set of Kiddie Rides. 
Wanted— Semi Drivers. Can use wives. 
Top salary, Rood treatment. Joe Miller, 
Ruby, contact. 

FESTIVAL OF FUN SHOWS 

P. O. Box 117 Plalnwell, Mich. 



Wanted ! Bowling Green, Ky., 
Strawberry Festival 

Those /owing now will bm given preference of our Fairs 



SHOWS: 
RIDES: 

CONCESSIONS: 
HELP: 

GEM CITY SHOWS 



Complete Side Show or Side Show Operator, Claw 
House, Fun House, Wild Life, or any worthwhile animal 
show. PAY COMMITTEE MONEY ONLY. 
Live pony ride, or any major ride not conflicting 
Would consider leasing or buying Eli No. 5 Wheel. 
Will sell exclusive on Long or Short Range Gallery. 
Hanky Panks of all types. 

Second Men who can drivo, with license, on all rides 
and other useful help who are with it. 

All replies to TOM HICKEY 
or DON CRECO, Spotswoed 
Hotel, Bowling Creen, Ky. 



S8 CARNIVALS 



JOIN . . . 

SHOW FOLKS 

San Francisco Chapter 




of AMERICA 

. . . NOW 



The Nation's Most Progressive Show Club invites your membership. 
For $5 initiation and S10 annual dues you will receive a paid-up card 
entitling you to full facilities of the spacious clubrooms and other 
privileges until July 1, 1954. 

Never before has so much been offered for so little. Join Now. 

SHOW FOLKS OF AMERICA now has clear title to the first block of 300 
graves in its beautiful Showmen's Rest in Olivet Cemetery. 

Send your check for $15 to cover both initiation and dues until the mid- 
dle of next year. A membership blank will be forwarded immediately. 

CMNkn SHOW FOLKS OF AMERICA— San Francisco Chapter He. 2 

145 TURK STREET Sin Frincitco. CaM. 



CAVALCADE OF AMUSEMENTS 

CAN PLACE CONCESSIONS AND HANKY PANKS 

HELP: Can place Man to handle D-7 Bulldoier. Want two Agent* for Office 
Owned Bull dames. Can place capable Man who can handle and see that toweri 
are erected. Must know how 1o handle men. Bom Canvwrnan who can net Girl 
Show top up and down, alsio Man to handle front and sell tickets on same. Can 
place Foremen for Fly-o-Planc and Roii-o Plane. Want capable Man to handle 
Twin Ferris Wheels. Salary SIM) OU weekly. Mum have capabilities to handle 
both wheels. 

Can place high class Press Agent who can promote Kiddie Matinee*. 
Want experienced Class Blower for Neon Department: we have our own wagon, 
Want Carpenter and Wagon Builders. Can place two Polers, Salary SSO.OO per week 
Wanl Organist for our Hammond Organ Would consider man with awn organ. 
SHOWS: Can place Unborn and Wild Life Show*. Have opening for Monkey Show 
Will finance any New Show, have equipment for any Worthwhile Attraction 

ADDRESS: AL WAGNER, MGR., Evansvilla, 1nd. f May IM* 



BEE'S OLD RELIABLE SHOWS 

OPENING CORBIIX. K V . MAY 1-1 

Alt A«entt and Outside Help get in touch with Joe Goodwin. (Jack Lovell, Jack Piatt 
and all others with me, come on. i Want Man (or head of Bucket Store. Can place 
Hanky Penk Aoentt. Will book set of Kiddie Rides, also Shews. This Shew carries 
• ma|or office owned Side. 

Address: JOE GOODWIN. Legal Adjuster 

Corbin, Kv , now; Manchester and Haiard, Ky., to follow. 



HELP— Want experienced Foremen for Little Dipper and Kiddle Ride* Top wage.. 
Talker. Acts and Canvas Man fur Side Show. Concession Agents Truck Mechanic 
CONCESSION S — Book Cigarette Gallery. Novelties, PUehe*. other Hanky Panlu 

STEVE DECKER. Porfntfe. Pa. 

n i Celebration. Skatelanrt Lot. Johnstown, Pa., nest week. 



■1a°mq*%i 



MOTOR STATE SHOWS 

Featuring the Texas Daredevil on the hiah sway pole as free act. Showing Fairs and 

Celebrations in Michigan, Ohio, Indiana. 
Wheel Foreman for - :> Ell. Want capable Operator for Jungle Show Also Man for 
Monkey Circus. Ride Help for ■ 2 I'nlt. must drive and be licensed Also want 
Hanky Panks for both »hows. Conk IT«uuf« .old; Pop Com, Dingo, etc.. sold Want 
to buy 2 or 3 Downey Light Towers. All reply 

Chesanint, Mich., all this week; Corwnna, M'th , follows in City Park. 
JOE FREDERICK, Owner. Mgr. 
PS.: Charley Krekeler wants Hanky Agents, 



DRAGO AMUSEMENTS 

Want for both units. Concessions that work tor stock: Class Pitch, Penny Arcade. 
String Came. Prtch-Till-U-Win. Derby. Custard or Ice Cream. Bell Came, Cork 
Gallery, African Dip, American Palmistry — no gypsies. All kinds of Shows for 
small percentage. 

Paal Dra£«. DRAGO AMLSEMEVTS Peru. Indiaaa 



SUNSET AMUSEMENT CO. 

Wants Side Show. Animal Show, Monkey Show, Mechanical Show, 
Snake Show and Fun House. Virgin roula for shows. Fairs slarl 
June 22. Will book for committee money. 

Hannibal, Mo., this week; Fort Madison, Iowa. next. 



Club Activities 



Pacific Coast Showmen's 
Association 

1235 South Hope Street 
Los Angeles 15, Calif. 

LOS ANGELES. May 9.— Harry 
Fink, past president, conducted 
the regular Monday night (4) 
meeting. Partly as a result of his. 
spearheading the drive, the group 
went on record as favoring week- 
ly meetings every Monday night. 
In previous years, the clubrooms 
have closed during the summer 
months. 

Al Flint, executive secretary, 
reported that on May 25 a pot 
luck supper would be given with 
the members of the Ladies' Auxil- 
iary being inyited. Flint leaves 
in late July for the Northwest to 
contact shows and visit carnivals 
on the fair midways. 

New members voted upon in- 
clude James C. Wolff, Ed L. 
Butler, B. A. Johnson, Dave 
Zuckerman, Sidney Greene. Abe 
Grant, Richard Ries, David Buhai, 
William Weltman, Joe P. Wil- 
liams, John H. Billsbury, Louis 
Gravante, and Eric Edwards. 

The PCSA building and club- 
rooms have undergone complete 
renovation. The exterior has been 
repainted, with the interiors of 
the session rooms for both the 
L a d i e s' Auxiliary and PCSA 
redecorated. 




Lone Star Show Women's 
Club of Texas 

DALLAS. May 9. — Pres ; dent 
Milly Hudspeth, assisted by Pearl 
Vaught, treasurer, and Grace 
Tinder, secretary, presided at the 
Monday (27) meeting. New mem- 
bers of the club are Josephine 
Powell, Robert Allen, Alfred and 
Elsie Lee, Angelo (Van) Ventura. 
Lillian and Sam Knox. Patsy 
Kennedy, Pat Gregg and John 
Westley Ellis. 

Joe Murphy donated fish for 
the Thursday (16) dinner. Murphy 
and Mr. Smart caught enough 
fish to feed the 130. members. 

Margaret Pugh donated an air 
conditioner for the clubrooms, 
and Ed Meeks gave a water 
pump. Mrs. Pugh also donated 
a luncheon cloth. Members and 
friends will autograph the cloth, 
then Mabel James and others will 
embroider the names at cost $1 
J each, with proceeds to go to the 
I Jackson Burh ' and Building 
i Fund 

J Sally Murphy, sergeant-at- 
I arms, is back after an extended 
vacation. She visited Mary Mas- 
. cotti and other friends and rela- 
tives in Wisconsin. Club visitors 
I included Dick Ford, Tillie Miller, 
I of Oklahoma City, and George 
i Jacobson, of Corpus Christi. 
j Vernon (Pop) Smith, Bud Linn 
| and Jackie Solett are recuperat- 
ing at St. Paul's Hospital. Mf. 
jCharninsky is at Methodist Hos- 
pital. Mary Ellen Liberman is 
j resting in Longview after another 
I major operation. 
I Katie Little opened her kiddie 
park at St. Paul. The Bob 
Harrises left for the road. 



Miami Showmen's 
Association 

3170 S.W. Eighth St.. Miami 

Ladies' Auxiliary 
A fund-raising party for the new 
clubrooms was given by Hilda 
Roman and Elsie Keeler, assisted 
by Pearl Schultz, Lois Weiss, 
Louise Endy and Freda Wilson at 
the home of Mrs. Roman. Lois 
Davenport donated an apron and 
Ruth Horn a cake for a raffle, 
which brought in added revenue. 
Prizes were won by Eva Hondack, 
Mae Levine, Germaine Cabrerra, 
Ethel Weer, Alberta Mack, Cae- 
sara Buzzella, Pearl Schultz, MUUe 
Finn and Florence Badanes. 

Others attending the party and 
luncheon were Bea Tarbes, Bea 
Truesdale, Sarah McCaffery, Rose 
Hicks, Clara Dunn, Dora Pierson, 
Doris Kimerer, Ruth Solomon, Mrs. 
Leibowitz. Myrtle Brooks.' Ann 
Whitehead, Rose Bennett. Pearl 
Schultz, Mrs. Sissine, Mrs. Bryant, 
Marge Munn, Gloria Dougherty, 
Lucille Leonardson, Betty Blue. 
Mrs. Nogal, Mrs. Trout, Mrs. Pu- 
ray, Edna Lockhart. Irene Moore, 
Eva Daniels. Marcella Silner. Re- 
becca Castle, Audrey Castle, Mrs. 
S a n d o w. Margie Rosenstein. 
Helene Dubin, Billy Palitz, Mrs. 
Spellman, Mrs. Houdek. Jeanne 
Lampell and Frances Deemer. 

Fund-raising parties for the 
clubrooms have raised $650 to 
date. More are planned. 



p« BILLPOSTER^ 



Showmen's League of 
America 

54 West Randolph Street, Chicago 

CHICAGO. May 9.— With the 
meetings over for the summer, 
more and more members are hit- 
ting the road. Harry Duncan and 
Al Sweeney are putting the fin- 
ishing touches on the ways and 
means committee fund drive 
which will be launched this 
month. 

Ben M a 11 w i n writes from 
Canada that things are coming 
along in good shape. Sick list 
includes Max Craman. Mai M 
Fleming, Chester A. Barker, Billy 
Williams, Frank Daniels and B. S 
Gerety. 

New members accepted now 
are being issued 1954 member- 
ship cards. Harry Atwell plans to 
move to Sarasota this month. 
Included among members who 
left for Memphis are Al Rossman. 
Lou Leomrd. Mel Harris. Harry 
Rossj Hy Neitlich and Max Fried- 
man. Clubroom callers included 
Friedman. Henry Polk. Morris 
Brown, Dave Goldfen, Chick Boh- 
dan. Sunny Bernet and Harry 
Duncan. 



THOMAS JOYLAND SHOWS 

Want Ride Men in all depaitments — con place foremen, good salary. 
Sam Hertington wan ts to hear I'om -ofne of his old help. 
$ha»tv Morgan Wants to hear (torn Jimmy Bom and \<g Willis. 

ALL WIRE: Beckley, W. Va . this Week 



WANTED 



WAITED 



WANTED 



p on all rides; must drive semi. Winter quarters now open. Red and Curly 
Opening May 19. Berwyn, III. 

BIG FOUR AMUSEMENTS 



Phone: Filmorc 3-5751 



135 21st Ave. 



Melrose Park. III. 



BIG STATE SHOWS 

■ a % Y'l 1 Book Bingo tor the season. Book Pony Ride. 1%'IX'I" 
I Texas White, have opening for you. W.A.H I 

Have complete outfit for Girl Shews Frankie Doran. contact. This show is going 
west. Humpcy Earthcrd, Fred Brjd. French Moore, if not placed, contact me. 

II. II. FITCH. < larks* ill**. Texas, (his week 



TARGE CARNIVAL WANTED FOR 

CAMDEN COUNTY EXPOSITION OF PROGRESS 

WEEK OF JUNE 1-6 



503 -MARKET ST. 



IIAKKV <»l{\ITO\ 

EMerson 5115 



CAMDEN, N. |. 



Vivona Off 
To Okay Start 
In Jersey 

HOBOKEN. N. J., May 9.— Vi- 
vona Bros.' Shows, which opened 
here Monday (4) with the No. 1 
unit, made the jump from Leiper- 
ville, Pa., without mishap. The 
Pennsylvania date was the best 
played to date, but the show looks 
to better that date with its heart- 
of-town location here. 

The No. 1 unit will remain here 
thru Sunday (10). Co-owner Mor- 
ns Vivona, who has been complet- 
ing booking arrangement's for the 
No. 2 unit, announced that it would 
open Monday (11) in Verona, N. J. 
The second unit is slated to play 
about 20 weeks in the New York- 
New Jersey area, he raid. 

The New Jersey area has always 
been good territory for the show 
because the Vivona family, resi- 
flents of Irvingtun, N. J., are well 
known and have played the State 
for years. The current bingo ban 
in the State may hurt to some 
degree, altho pending legislation 
might soon ease the situation. 



Show Folks of America, 
Inc. 

145 Turk Siicei, San Francisco 

SAN FRANCISCO. May 9.— 
ShowfoLks of America welcomed 
the personnel of the West Coast 
Shows at a special party Monday 
night (4) in the clubrooms. A 
va. iety of acts presented a stage 
show, and refreshments were 
served. 

The board j! directors an- 
nounced that new members, who 
join before July 1, will be given 
membership until July 1, 1954, for 
the $5 initiation fee and $10 annual 
dues. The secretary has member- 
ship cards ready for distribution. 
Charlotte Porter has Ladies* 
Bazaar tickets. 

Louis Aldrich recently returned 
after a tour of Army service in 
Korea. Sam Gordon was a donor 
to the cemetery fund. 



WANTED 

Due to disappointment, can 
use at once! Must be union, 
reliable and industrious. We 
have transportation. Wire 
now. 

W. G. Wade Shows 

Monroe, Mich., all this week. 



RIDE AND CONCESSION 
HELP WANTED 

FOREMAN for two abreast 
Jenny. FOREMAN for #5 
Wheel. Kiddie Ride Help. Con- 
cession Agents and Man to up 
and down Concessions. Top pay 
to all and bonus. 
Willimansett, Mass., until May 
16th: Wilbraham, Mass., May 
18-23. Contact 

HARRY J. K VII \ 
at above spots. 



GIRLS WANTED \ 

i 



Oris to feature — top salary, bonus 
Also other Dancers. Inexperienced 
girls considered. All mini have 
youth, looks and figure. Lola, Linda. 
|une. contact m« at once. Top wages 
and sure. 

E. H. MILLER 
Happyland Show 

Royal Oak, Mich. 



Showfolks of America 

Chicago, 111. 

CHICAGO. May 9.— Showfolks 
will lease permanent headquar- 
ters for their organization in a 
North Side hotel. Arrangements 
for negotiation of the lease were 
made Tuesday (5) at the board 
of directors' meeting. 

The club has met at the Hotel 
Sherman since selling its home 
on Monroe Street. Next regular 
meeting will be Tuesday (19) at 
the Sherman, when the Triangle 
Club, an old minstrel organiza- 
tion, will entertain members. 

The annual May Party will be 
held Saturday evening. May 23, 
at the Cliff Restaurant, 565 S, 
Clark Street. All performers in 
the city are invited. 



H ALTED FOR 

PANAMA CITY BEACH, Florida 

June. July. Auiuil. Good Business. Kid- 
dle Train, Boats, or what have you? 
Can place Lone Range Gallery. *iu* 
Joint. Pop Corn. Peanut*. Candy Apples, 
Flow, Snow Cone, and Novelties. X on 

FRED A. Ml I l 1 % 

Panama City Beach, Fla. 



Majestic Greater Shows 

Butler and Cain Streets, 
Atlanta, Ga„ Openlnf May II 

Want Photos. Bingo. Scales, and lee Hi- 
mate merchandise stand*. Grind Show* 
with own equipment. Chalr-o-Plane Fore- 
man, Woman for Grab. 

SAM GOLDSTEIN 

Southland Hotel 
Atlanta, Ga. Phone ELain SS71 



WANT CARNIVAL 

For June 33d to 37rti 

"SI John'* Celebration," Hammonton, 
N. J. Firework* and Religious Procession 
on June 24— Fireworks June 271h. Write 

° r JOHN CAVVTO, Pres. 

Junior Chamber of Commerce, 
Hammonton, New Jersey 



WANTED 

Ferris Wheel Foreman, also help cor 
Ociopux and Tilt. We furnish room, 
board, laundry. Can place married cou- 
ple for Fun House and Giggle Show. 

SKERBECK AMUSEMENT CO. 

Escanaba, Mich. 



BUIDICK'S GREATEST SHOWS 

Can place tor Oiona, Texas, Horse Show 

Independent Concessions, ■mall Cook- 
house or Grab, Lead Gallery, Independ- 
ent Shows; have some tops. Place Pony 
Ride. Train or Tilt. 

Menard, Texas, May IT-la; Ozena, Texas, 
May 18-33. 

IRA BURDICK 



PIN STORE MEN 

Jackie 
■< ii<-iiml>.T" Johnny 
Ralph Jan* Won 

and other Pin Store Men Contact 
ERNIE (RUSSIAN) BOX DMAN OR 
CHUCK MAOID, c/e Cavalcade of 
Amusements, Evensvllle, ind. 



WANTED 

Fly-o-PLane Foreman. Wheel Foreman, 
Kiddie Ride Foreman. Second Men on 
other Ride*. No up* or down*. Good 
pay tor reliable men. If you drink, don't 
come here. 

LEO I \\l SHOWS 

Savannah Beach, Ga. 



KANDY DUNN 

Come to linden, N. J. 
c o Ylmm Shows This Week Only 

FINGERS * 



TIMVH YOl 

*' Anantftnnus** 

with PENN PREMIER SHOWS 
your new Buick Roadmaster 
Riviera purchase. 

JOIIWV CVNOLE 

CANOLE BUICK 
Moneisen, Pa Phone 1500. 
Altoona, Pa. Phone 93*7. 



CIVE TO THE 
RUN YON CANCER FUND 



i 



MAY 16, 1953 



THE BILLBOARD 



CARNIVALS 



59 



Weather Cuts 
Midway-Mirth 
Early Grosses 

LOUISIANA, Mo., May 9.— 
Midway of Mirth Shows trucked 
here this week from a 14-day 
stand at Madison, Mo., that ended 
up on the right side of the ledger. 
Weather since the org's Mound 
City, 111., opening April 4, has 
not been too good and the earlier 
spots came up with only fair 
yields. 

Show's route will take it thru 
Illinois, Missouri, and Arkansas. 
Staff includes T. J. Davis, man- 
ager; Frank La vail, lot super- 
intendent, mailman and agent for 
The Billboard; Tillie Pope, secre- 
tary; Charles Kahle, electrician, 
and John Armstrong, general 
utilities. 

Other personnel includes: 

Rides: Merry-Go-Round, W111U Yowell, 
foreman, Charles Baker; Ferris Wheel, 
Neal Curler, Bob Brown; Spitfire, Dick 
iBIacklei Kline, Tom Yohn: TUt-a-Whlrl, 
Bob Whitney, Bob Dobyns; Miniature 
Train, Ernest Brodmont; Rollowhlrl, Bill 
Buckler. Kiddle Ride Is owned and 
operated by Fred Cooney, Ticket sellers 
are Francis Hints. Francis Yowell, Clara 
Powderly and Prank Yehle. 

Concessions: Eddie Krohn, popcorn find 
peanuts; Mr. and Mrs. W. J. Arbaugh, 
candy apples, cotton candy and snow 
cones; Curly Hobbs, age and scales and 
Coke botUes; Mr. and Mrs. Bob Bryer, 
cigarette gallery and add 'em up dart*; 
F. R. Lone, balloon darts and pltch-tlll- 
you-wln: Mr. and Mrs. Charles Kahle. 
photos and short range: C, O. Buttedahl, 
Roman darts; Mr. and Mrs, C. S. Ander- 
matt, eat Joint; Buck Karland, duck pond; 
C. W. Torr, novelties; Ret a Dodd. ping 
pong; B. Oouf, jewelry; Bill Troxel, six 
cats; Mr. and Mrs. Carl Pope, penny 
pitch and bingo; Roy Spears, block pitch; 
Mr. and Mrs. Harry Parker, glass pilch 
and slum spindle; Helen and Joe Wherry, 
ball games. 



Snow, Rain, Cold 
Hurts Opener for 
World of Pleasure 

TOLEDO, May 9.— World of 
Pleasure Shows moved here this 
week from the Detroit suburb of 
Hamtramck, where it was hit with 
a wide variety of weather, most 
of it not good. 

Opening Sunday of the 12-day 
stand in Hamtramck was cold 
with heavy snow at intervals. De- 
spite the inclemency, the rides 
operated and patrons rode them in 
the snow. Rest of the week was 
marked by low temperatures and 
considerable rain. 

Alfho the weather hurt, show 
officials said spending under the 
conditions was good and given a 
break, they would have racked up 
a big gross. Both kid matinees at 
Hamtramck were big and indica- 
tions were that business should 
be on the upswing. 

Staff includes William Postel- 
waite, manager; Harold Risen, ride 
superintendent; A. H. Risch, elec- 
trician; C. O. Stewart, secretary, 
and John Brown, night watchman. 

Other personnel includes: 

Rides and shows: Merry-Go-Round, Alex 
Winters; Ferris Wheel. Harry MchI; 
Dodgem. Tommy Lane; Tlit-a-Whlrl. Rob- 
ert Noble; Comet, Kenneth Baker; Flying 
Scooter, Robert Houck: Caterpillar. Kay 
Miller; Fly-o-Plane, Edward Gilbert; Rodeo 
Ride, John Whistler: kid rides. Including 
Autos, Miniature Train and Swings, Capt. 
Cllford Remington. Nancy Lewis has two 
gal shows, and Marcel Lalondc the Fun- 
house. 

Concessionaires: Harold Van Housen, 
cookhou.se; John P. Vianis. popcorn, apples 
and candy floss: Bob White, 3; W. R. 
Stophel. 3; Bill Abraham, 9: N. Lewis. 2; 
Mrs. Betty Postelwalte. 6; O. K. Whittaker. 
3, and A. Clothier, 4. 




At your age 



If you are over 21 {or under 
101) it's none too soon for you 
to follow the example of our 
hero, Ed Parmalee (above) 
and face the life-saving facts 
about cancer, as presented in 
our new film "Man Alivel". 

You and Ed will learn that 
cancer, like serious engine 
trouble, usually gives you a 
warning and can usually be 
cured if treated early. 

For information on where 
you can see this film, call us 
or write to "Cancer" in care of 
your local Post Office. 

American Cancer Society t 



From the Lots 



Crafts Exposition 

LONE PINE, Calif., May 9.— 
Show moved here for the 13th 
week of the season. Bad weather 
has plagued the show mosj of the 
season, A small fire enveloped 
several crates,, canvas, etc., at 
Santa Paula, but it was quickly 
extinguished thru use of a water 
wagon kept on the show for such 
emergencies. 

Concessionaires Al Cecchini left 
to take care of other interests. 
Roger Warren filled the gap with 
seven newly framed units. 

Office personnel is unchanged 
except for the addition of Ed But- 
ler, manager of office-owned con- 
cessions. Personnel line-up in- 
cludes Roger Warren, manager; 
James Lantz, assistant manager; 
Etta Kotarakos, secretary; Lee 
Brandon, advance agent; Eddie 
Rood, billposter; Joe Duran and 
Charles Vella, Merry-Go-Round ; 
George Kotarakos and Clarence 
Scanlon, Ferris Wheel; S. C. 
Wheat and Pherrel Palmour, 
Skooter; Luther Norman, Tilt-a- 
Whirl; Arthur Bates, Octopus; Ar- 
thur Jensen and Roy Walker, kid 
rides; Norman Palmer, ponies; W. 
D. Jones, electrician; Capers Cum- 
mings, mechanic; Pat Guest, lot 
maintenance man; Carol Cum- 
mings and Rith Norman, ticket 
sellers, and George and Billie 
Bryant and Bill Nordyke, Penny 
Arcade. In the "Vanities" line- 
up are Carl Wieland, manager; 
Riley and Vic Tavoi, tickets, and 
Sherr Summers and Del Marr, 
dancers. In the Side Show are 
Carl Wieland, manager; Ed 
Loeenz and Jimmy Summers, 
tickets; Lea Lindsey, sword box 
and electric chair; Sealo the Seal 
Boy; Simba the pinhead; Ulualo 
Tavui, pin cashion, fire-eater and 
knife juggler, and C. E. Rice, the 
"human heart," annex. 

Concessionaires are: Alex 
Freedman and Devaney, novel- 
ties; Robert and Marie Yager, 
Harry Bentley, Barry Edwards, 
jewelry; Barney Corey, Dick 
Scearce, Ed Hartley, Joe Taylor, 
Barney Corey, Bob and Clyde 
Tuttle, play till you win; Web Mc- 
Kamey, BB store; Marie and Dun 
Goldman, buckets; Lonnie Corey, 
Lodabelle Scearce, pan game; Ray 
Leefe, George Pullen, Derby; Bar- 
ney Corey, Bob Irwin, Eddie 
Weller, Manuel Macies, six cats; 
Roger Warren, Melbie Burns, 
short range; Lee Smith, M. E. 
Mitchell, long range; Patsy Duran, 
Ray Pollock, mug joint; 'Mr. and 
Mrs. V. Matthews, grab joint, and 
Roger Warren and Vincent Kuro- 
patwa, candy wagon. Concessions 
under Ed Butler's wing are glass 
pitch, Peggy Butler; ducks, Fred 
Bullis; gold fish, Bob Butler; add 
'em pans, Jimmy Cortell. and ball 
game, Roy Lewis. — VINCENT 
KUROPATWA. 



Page Bros. 



MAYFJELD, Ky., May 9.— 
Shows moved here this week 
from Murray, Ky., where a Sat- 
urday night (2) fire of undeter- 
mined origin did an estimated 
$500 damage to one of Shorty 
Baker's concessions. Mrs. James 
Shrout and Mrs. Betty Brewer 
were quick to give the alarm 
and quick action by the shows' 
personnel kept the blaze from 
spreading. 

Fingers Ryan left to join 
Howard ..and Frances Piercy on 
Penn Premier Shows. Buddy 
Brooks came on and is handling 
the Ferris Wheel. Ride Superin- 
tendent James Brewer and Frank 
Hunter rejoined at Murray after 
playing the Nashville Colored 
Fair with the Ferris Wheel Chair- 
plane and Kiddie Ride. 

Recent arrivals include Rocky 
Brooks and his Side Show and 
Girl Show, and Robinson's cus- 
tard concession. 



Royal Princess 



HAH IRA, Ga., May 9. — 
Show opened its season May 1 
here. Route of the show thru 
the still date season will be 
confined to Georgia and Tennes- 
see. Several fairs and celebra- 
tions have already been booked. 

Personnel includes Stan Wris- 
ley, owner-manager; Louise. (Prin- 
cess Tiny) Wrisley, secretary- 
treasurer; Harry V. Smith, lot 
man and assistant manager; Bar- 
ney Hatcher, electrician and me- 
chanic; Janet Wrisley, mail and 
The Billboard agent, and Don 
Todd, in charge of back end units. 

New Side Show top has been 
purchased and all equipment is 
newly painted— STAN WRISLEY. 



Wolfe Amusement 

MOCKSVILLE, S. C, May 9.— 
Org was here this week for its 
fifth engagement of the young 
season. Weather conditions and 
lot locations have been variable 
with much rain and cold holding 
down the crowds. 

Opener at Gaffney, S. C, was 
okay but spending was off. Kings 
Mountain, N. C, played the sec- 
ond week, was almost a total loss 
due to weather; Rock Hill, S. C, 
the following week, wasn't much 
better, and Asheboro, N. C, was 
just so-so. 

Office-owned rides are a Merry- 
Go-Round, Ferris Wheel, Octo- 
pus, Chairoplane, Whip and one 
kid ride. Four shows include a 
posing unit, Ryan's revue, Shela 
Show and a museum. 

Staff is Ben Wolfe, owner- 
manager; Bill Porter, business 
manager; C. C. Leasure, general 
agent, and Blackie Holt, lot man 
and electrician. Along concession 
row, are Bill Pinkston, 3; Roy 
Allen, 6; Mike Lucas, Cookhouse 
and popcorn, and Mrs. Mike Lu- 
cas, high striker. Manager Wolfe 
surprised his wife at Rock Hill 
with a new house trailer. — 
BLACKIE HOLT. 



Vivona Bros. 

HOBO"KEN, N. J., May 9 — 
Mrs. Catherine Vivona, mother of 
the owners, is shows' secretary. 
She leaves soon to join the No. 
2 Unit, which will play the Great- 
er New York area, and for which 
Morris Vivona has beep complet- 
ing booking arrangements. Babe 
Vivona, purchasing agent, and 
John Vivona, co-owner, have been 
busy with business details. 

Floyd Matter's cookhouse is do- 
ing well. Bill Thompson, Moe Vi- 
vona and Slim Cunningham's con- 
cessions are doing business. 

Monica Barrcs has replaced 
Mill Holt and has full charge of 
Parisian Nights. Tony Masseri's 
show is clicking, while Dcwise 
Purdin is getting his share with 
the Side Show, Snake and Mon- 
key shows. Duffy's Taffy Show 
is also doing well. 

John Dempsey is working on a 
new front. Mickey and Happy . 
Hawkins joined last week. Ann : 
Detwiler is mail clerk and The 
Billboard sales agent. The baby 
give-away is proving a big draw. 

Ride, mechanical and art di- 
visions crew includes Nelson R. 
Benfield, assistant builder; Kelvin 
A. Howard, assistant mechanic 
and welder; Isaac Mallard, assis- 
tant electrician; Eddie Schnepf, 
Chairplane foreman; John Vnecl, 
Fly-O-Plane foreman, with Har- 
old Manmiller, assistant; James T. 
Lash, Octopus foreman; John O. 
Delawter, Rolloplane foreman; 
Pender I-lorris. Ridee-0 foreman, 
with Lee Smith Jr., assistant; 
John W. Paggett, twin Ferris 
Wheels foreman, and James Wil- 
son, assistant; Walter Marshall 
Sr., Merry-Go-Round foreman: 
Walter Marshall Jr., liddieland 
foreman; Everett Rowan, Pretzel 
foreman, with Dewy Levitt, as- 
sistant, and Roy Delawter, who is 
slated to be in charge of rides and 
transportation for the No. 2 unit. 



Burkhart 

HAVANA, 111., May 9.— Person- 
nel includes Carl Burkhart, owner- 
manager; Agnes Burkhart, secre- 
tary-treasurer; Tex Fetta, electri- 
cian; Fctta and Wayne Wagner, 
Merry-Go-Round; Johnny Welch 
and Blackie, Ferris Wheel; Art 
Sears and Olie Olsen, Skooter: 
Stash Sherman and Porky Nelson, 
Tilt-a-Whirl, and Buddy Guess, 
kid rides. 

Concessionaires include: Ann 
Tilley, bingo, managed by Mr. 
and Mrs. Sam Spangle, with 
Rumley, caller; Jerry Fulton, 
long range gallery; Hank Gowdv. 
2; Elmer Rourke, 2; Whitey Niel- 
sen, 1; Kenny Etzel, 2, and Camp- 
bell, cookhouse. 

Owner Burkhart recent y 
added two new tractors. 



WANT FOR 4 BIG WELFARE EVENTS 
RIDES, CONCESSIONS, SHOWS, FREE ACTS 

To play 4 day* each at 4 different Armed Forces Base Welfare 
Expositions 

All Concessions open 

Can also use 80x360 Big Top, Ice Show, Water Show, Rodeo and 
Circus attractions. Phonemen and Promoters for souvenir programs, 
tickets and queen contests. 

Biggest events anywhere. Automobile given away each exposition night. 

Write 

JOE ARCHER, Welfare Counselor 



474 W. Fairvicw St. 



Bur-bank, Calif. 



HARRISON GREATER SHOWS 

Want for Elizabeth City. N. C, Potato Festival & Sailors' Pay Day. Parades- 
Bands — Floats all week. 40,000 Sailors' Pay Day, with three more Sailors' 
and Marines' Pay Days to be announced later. 

Want A-l Bingo. Froien Custard, French Fries, Candy Floss, Age and Scales, Long 
or Short Range Gallery, Fish Pond. Photos. Will sell exclusive on Buckets ant) Swingers. 
Have two complete Girl Shows built on semi (or right party with two or more girls 
for each show. Have complete )ig Show with new top for organized Jig Show. Want 
Foreman for Octopus, top salary and bonus: Donald Skinner, get in touch. Want 
Roll-o-Plane Foreman and Second Men on all rides and Semi Drivers, Want A-l 
Electrician who can handle International Diesels. Wally White wants Working Acts 
and Annex Attraction for Side Show. Want A-l Mechanic with own tools to join on 
w're. Want Man to take care of Chimpanzee and Monkey Show. Can use capable 
Count ^tore Agents. Johnny the Greek, get in touch with Hardy Brady This show 
plays Marine or Soldiers' Base every month. All mail and wires to 

I II \ \K HARRISON 

SUFFOLK, VA., THIS WEEK THEN AS PER ROUTE. 



WANT 



Royal Crown Shows 



WANT 



WANT 



CAPABLE MANAGER FOR GIRL REVUE WITH CIRLS. WARDROBE 
AND SOUND SET TO JOIN AT ONCE. 
We furnish the best of equipment. Long sejson and best of fairs. 



CONCESSIONS 



Age & ScaJc, Arcade and any kind of 
a prime every time concession. 



All answer Dolly Young. Mtfr 
Holman Hotel. Athens, Co.. this week; 



. Royal Cronn Shows 
Gainesville, Co next week. 



JOHNNY T. TINSLEY SHOWS 

"America's Most Modern Midway" 



WANT 

Flashy Walk-In, Bingo, large type Concessions, Fish Pond, Duck 
Pond, Long and Short Range Gallery, Cork Gallery, String Games, 
Ball Games, Balloon Darts, Bumpers, Hooplas or any Hanky Pank. 
Will place Side Shows or any Grind Show with flash — Bill Mc- 
Laughlin and Florence, come on. Mac wants Cookhouse Help. 

Slaiesville, N. C, this week. 



NOLAN AMUSEMENT CO. 

NEW LEXINGTON. OHIO, MAY 11-16. MAIN STREET AROUND THE COURTHOUSE ; 
SOUTH ZANESVilLE, OHIO, MAY 18-23. FIREMfNS ANNUAL STREET FAIR. 

KELSO NVILLE r OHIO. MAY 25-30, POLICE AND FIREMEN 
DECORATION DAY CELEBRATION 

WANT BINCO. CIRL SHOW, CONCESSIONS, CONCESSION ACENTS AND RIDE HELP. 

FRED VOI W 

MOXAHALA PARK. S. ZANESVILLE, OHIO. PHONES 2-7671 or 2-8252. 



Drago Amusements 

KOKOKO, Ind., May 9.— No. 1 
unit opened here, April 30. with 
six major rides, four Kiddie Rides, 
and four shows. Business the first 
two nights was spotty, because of 
cold weather. However, the Satur- 
day, May 2, matinee was the big- 
gest that the shows have ever had 
here. The No. 1 unit moves to 
Peru Ind.. for a date under aus- 
pices of the Woman's Auxiliary 
of the American Legion Post 
there. 



Mulllns 

ROYAL PINE SHOWS 

WANT FOR 

Outstanding teason of Still Dates, Celebration* and Fain In Massachusetts. 
Vermont. New Hampshire and Maine. 

Beano for season, musl be flashy. Concessions ! String, Ball Games. Duck Pond. 
Scale and Age or any legit Concessions that do not conflict. Some P C. ooen. No 
Mitt Camps or Racket. Shows: Unborn, Snake. Motor Drome, Wild Life. Fun Hoote. 
Ride Help: Top wages for sober, reliable men: semi-drivers preferred. All replies to 

ItlUIXIKS ROYAL PINE SHOWS 

Week of May It to 16. Hofyoke. Mass. 



RIDE HELP WANTED 

All BONA FIDE CELEBRATIONS. START MAY 30— DECORATION DAT 

Want Ride Superintendent who can handle men and rides. Bob Hord and Slim Tomtin. 
ronlwl at unit. Foremen and Second Men for Ferrl« Wheol. Mcrr.v.Clo Rouiid. Ttti 
and Octopus. Man to "up and down" Mm no Top and handle Merchandise Wagon, 
Also Man to handle canvas. Can use wives on off Ice-own rd Concessions We can 
also use a few more legitimate Stock Concessions of all kinds. (No gypsies, plra<e. > 
All Ride Men muii drive semi* and have chauffeur's license. No collect Aire* or 
phone calls All replies to 

F. & M. AMUSEMENT SERVICE 

3310 ST. LOUIS AVE. PHONi: JEFFERSON 70«S ST. LOUIS. MO. 



Want— UNITED EXPOSITION SHOWS— Want 

CONCESSIONS: Frozen Custard. Basket Ball and Nails. Can place Hanky rank Agent* 
and P.C. Dealers. RIDE HELP: Can use Second Men on Rides. Must drive and stay 
sober. MARIE LA DOUX wants Side Show Attractions, especially Annex Attraction. 
HAH ll Y BENSON can use a few more GIRLS FOR TAXI DANCE. (Salary and com- 
mission.) Girls maklns bl« money. Wire immediately. LESLIE DAVIS wants to 
hear from outalde Wrestlers (Rocky Carter, wire). HARRY BROWN wants Count 
Store and Sklllo Agents. 8 weeks around Cnicaeo with bis pay rolls daily. Address: 
Sterlim, III., this waek; Rockford and South Belolt to follow. 



GIVE TO DAMON RUNYON CANCER FUND 



60 CARNIVALS 



THE BILLBOARD 



MAY 16. 1953 



RAY WILLIAMS SHOWS 

Lima, Ohio, this week; 
Springfield, Ohio, to follow 
Wanl Short Range. Mug, Pan 
Games. Ball Games, Guess 
Your Age. Scales and String 
Game. 

Will book Till, Dark Ride. Spit- 
fire or any Ride not conflicting. 
Good proposition for Minstrel 
Show with own equipment. 
Want any other back-end at- 
traction capable of making 
money in this industrial area. 
Want Caterpillar and Roll-o- 
plane Foreman and Second Men 
on all Rides. 

Lima, Ohio, May 11-16; then 
Springfield, Ohio. 
TMt sfcaw hat 10 best 
Michigan Fatr* 



WANT FOREMEN 

for Ferris Wheel and Merry -Go- Round, 
also Second Men Agents for Hanky 
Panks. 

ROSS RKKD 

e/« SUNNY AMUSEMENT CO. 
92SI W. 25th ». Cltvcland, Ohio 



Sunset Amusement Co. 

WANTS 

Girl Show Operator. Have two 90-ft. 
truck fronts open for dependable' opera- 
tor. Fairs start June 22. 
Hannibal. Mo., (hi. week: Fort MmH»s. 
lawa, next. 



CLIFF PATTON 

WANTS 

Cooch and Hawaiian Dancers. Salary on 
P.C. every night. Wire collect. 
Care RAY WILLIAMS SHOWS 
Lima, Okie 



#5 FERRIS WHEEL 

FOR SALE 

Equipped with Eli power unit V-beltv 
White seats, red upholstery. Newly 
painted. A-t condition. First $4,000.00 
takes <f. Can b« seen in operation. , 
DOMI Ml K FANTASIA 
109 Seymour St. Bristol, Conn. 



Wolf's Greater Shows 



WANT 



CANDY FLOSS and JEWELRY SALES. 

HANKY PANKS OF ALL KINDS. 
Address: Burlington, Iowa, Mils week; 
Ottumwa, Iowa, next week. 



Royal Midwest Shows 

Want Stock Concessions, Photos, Lone 
and Short Ranee, Penny Arcade and 
Wild Life Showa. 



ROXIE HARRIS 



Dyer's Greater Shows 



WANT 



Spitfire Foreman. Second Men who drive. 
Concessions. Showa. What have you? 
A wit is a Foreman who atops work to 
tell funny ■'■n Half wits are Second 

Men who stop to listen. Cerbondele, lit., 
this week; Frederick town. Mo., next. 
Yes, business U good. 



WANTED 

Five Rides. Concessions and Entertain- 
ment Shows for 

Glenn Pancake Festival 

June 26-27-28, Glenn, Michigan 



ARTHUR E. HUNT 

"Popeye" 
Contact 

Gene Buri>M>n 

at Hotel in Carthage. Tenn. 



WANTED AT ONCE 

Party with 4 to 6 Stores who is his 
own legal adiustef. Good deal. 
All replies to 

ROX D-33 

Billboard. 2160 Patterson St. 
Cincinnati 22. Ohio 



Have new Adult and Kiddie Roller 
Coaster available with own transporta- 
tion. Wont to book at park, beach or on 
carnival Write or wire 

RIDE OWNER 

3520 S.W. 3rd Ave. Miami, Fla. 

Phone 3-0136 



Available Immediately 

Bingo Caller or Maitafar. Sober ,nd 
reliable. Writ* or wire 

DINGO MANAGED 

3520 S.W. ir* An. Miami, Fla. 

Ft..*. 1-»1M ■ - . • - 



H. P. Hill Org 
Gets Mixed 
Biz in S. W. 

ALBUQUERQUE, N. M., May 
9. — Hill's Greater Shows have 
been having their ups and clowns 
thus far this spring. Texas spots 
were good with Midland. Fort 
Stockton, Clovis and Monahans 
all winners. Porta les, N. M., was 
a blank. 

H. P. Hill, show's owner, is 
nursing a broken leg that he 
suffered on a recent booking tour 
in Colorado. X-rays showed 
three fractures and, while he is 
remaining with the org, is unable 
to get around as usual. 

Show's appearance has been 
helped by new tops on the Merry- 
Go-Round and the Auto Racer. 
Mr. and Mrs. Dave Reese left to 
fill other commitments. New 
faces include Mr. and Mrs. Don 
Lorenz, who are working the rat 
game and country store. Mrs. 
Jackie Shores joined her husband 
here with her bear hoop-la. 
Bonnie Holifield is agent for The 
Billboard. Pat Bonta plans to put 
her pea pool in operation as soon 
as a new top is delivered. Mrs. 
Katie Reeves, wife of the show's 
legal adjuster, is still confined 
in Lilboum, Mo., but plans to 
join soon. 



Buck-Model Looks to Recoup 



• Continued from page 54 



Paris, Tenn., 
Rain Hurts 
Gem City Org 

PARIS, Tenn., May 9.— Gem 
City Shows lost their Monday 
night (4) opener here to rain but 
the skies cleared for Tuesday and 
a good turnout resulted. Org's 
kid matinee here is being spon- 
sored by a local merchant and is 
expected to be a good one. 

Clarksville, Tenn., played last 
week, was termed "okay," despite 
day and dating Johnny Denton's 
Gold Medal Shows. Wednesday 
night was lost to rain. The Satur- 
day kid matinee at Murfreesboro, 
the week previous, produced one 
of the biggest crowds of the 
young season. 

Tommy Hickey, son of the 
owner, has recovered from a re- 
cent operation and is expected to 
rejoin soon. A. Petka is operating 
his age and scales. Richard Brad- 
burn and Dick Sieman have a 
new top and new tables in their 
cookhouse. Don Summers, Korean 
war vet, is spending a week with 
press agent George Leonard. 
Bertha Bert unit joined at Clarks- 
ville. Eddie Doyle, clown, is 
working the streets and the mid- 
way. Mr. and Mrs. Bob Buffing- 
ton's son is visiting Paris, France. 
Red Dougherty and a committee 
visited from Bowling Green, Ky. 
Tom Dawson, of Acme Supply 
Company, St. Louis, was also a 
recent visitor. 



including a Merrv- Go- Round, two 
Ferris Wheels, Tilt-a-Whirl, Roll- 
oplane, Flyoplane. Whip, Octopus, 
Little Dipper and boat ride, plus 
six kiddie units. More rides prob- 
ably will be added later. Buck 
has 11 rides at Carolina Beach, 
N. C, including a Skooter, which 
will be brought on for fairs. 

The show line-up has potential 
strength, with Harry Finklestein 
running two girl units, the Casino 
and Calendar Girls. The Batron 
Brothers have a circus and Doc 
Hartwick has two units, a Glass 
House and a Snake Show. Whitey 
Sutton is operating the Side Show, 
Harold Allen the Funhouse, Green j 
and White a crime show and Clar- 1 
ence Samuel a Harlem unit. The 
show has Motordrome equipment : 
but still lacks an operator. 

All of the rides are show-owned | 
and the organization is so geared 
that when crowds and money 
show, the office wagon will be in 
good shape under the watchful 
eye of Nick Steppe, secretary, 
and Richard Tolman, assistant, 
who served for many years with 
Buck. 

It Hats. 2 Coaches 

But says that while the show 
is compact now and has potential 
earning power, an ideal set-up j 
calls for the addition of five flats 
to the IB flats and two coaches 
now carried. In addition to the 
train, about 10 tractor units go 
overland, many of them carrying 
concession equipment. Buck kept 
three of his tractors to aid in the 
hauling of wagons to and from the 
train. Other equipment used by 
Buck on his motorized unit and 
incorporated into the new rail- 
roader includes revolving light 
towers, especially designed and 
built by John Courtney, and in- 
dividually mounted and Diesels. 

Show will go into Ncrth Phila- 
delphia for a week on a new lot at 

, Erie and K streets next week. 

. That territory, which has been 

i expanding ever since the war, has 

' grown tremendously afhd the show 
lots used formerly have been gob- 

. bled up for industrial and home 
developments. After Philly, the 

: show is scheduled for another 
date in Pennsylvania before 

: jumping into familiar Buck terri- 

i tory in New York. 

j Besides those already me.i- 

! tioned, staffers include Roy Peugh, 
press; Bill Curtis, electric and 
Diesel engineer: Raymond Morris, 

1 billposter: Bill Beldoc, ride su- 
perintendent; Eddie McTigue, lot 
superintendent; Red Kelley, train- 
master; Chester Bachelder, motor 
superintendent; Bill Smith, night 
watchman: Tiny Deemron* assist- 
ant electrician and diesel engi- 



neer, and Emmanuel Sherman, 
painter, assisted by Curly White. 

Bill Cowan has 10 concession 
Unltl manned by 22 persons. He 
is assisted by Whitey Fulkner and 
his wife, Ada. W. C. Hoyt has the 
cookhouse ; Sid Goodwalt, popcorn 
and grab; Mrs. David B. Endy, 
custard, managed by Joe Myslevy; 
Danny Dorso, bingo; Larry Mar- 1 
cassio, glass pitchj. pitch 'til you ; 
win and cork gallery; Frank Bogt, ! 
long range; Al Stewart, photos, 
two short ranges; Paratto Bros., 
balloons and ducks; Marie Sieker, 
candy floss; Joe Marsciano, French | 
fries; L. Blizzard, Cokes and darts; [ 
Miss McDowell, ball game; Mr. j 
and Mrs. Levitt, hoopla; Les j 
Prime, derby; Mrs. Cinceley, two 
ball games; Nathan's sqale and 
age and Charlie Zucker, novelties. 



ALL TYPES OF WHEELS 

Md se. 
Wheeli 
Big Sixes 
Double 
Wheeh 
Laydowm 
Ask lor 1953 
Catalogue 

C ARDINAL MFG. CORP. 




Byers Bros. 
Back on Road 
After 8 Years 

HUGHES SPRINGS, Tex., May 
9. — Byers Bros.' Shows, off the 
road since 1945; moved here this 
Week after its premiere showing 
at New Boston, Tex., last week. 

Ride line-up includes four de- 
vices. Merry-Go-Round is han- 
dled by Jimmie Gill; Ferris 
Wheel, Harold Marks; Octopus, 
John Childress, and Ponies by 
Jack Orrick. Adam and Ed 
Leska have their mechanical 
farm village and Ray Cox the 
Funhouse. J. R. Hughes is elec- 
trician and mechanic. 

Front-end folk include Mr. and 
Mrs. Leonard Higgs, cat-rack, 
buckets, pin store, count store 
and percentage; Mr. and Mrs. 
Friday Osborn, pitch-till-you-win 
and duck pond; Mr. and Mrs. 
William Fox, slum post office 
and ball game; Mr. and Mrs. 
Clifford Sullivan, popcorn and 
candy apples; Mr. and Mrs. 
Lome Morgan, scale, age and 
cork gallery; G. O. Case, slum 
spindle, and J. H. Smith, slat 
rack ball game. 

Eddie Carpenter is agent in the 
pin store; Blue Moore and John 
H. Lelowe, count store; Lome 
Morgan and Slim Walters, cat- 
rack agents; Jesse Layton and 
J. C. Holden, buckets; Skip Mil- 
ler, long ■ range shooting gallery, 
and Roy Johnson, percentage. 



Moser Shows 
Get Off Okay 

SALINA, Kan.. May 9.— Central 
States Shows trucked here this 
week for its third stand of the 
year. Opener was in Great Bend, 
Kan., where business was good, 
and the second stop, Dodge City, 
panned out okay for rides, shows 
and concessions. 

Show rated front-page publici- 
ty at Great Bend, when Linda 
Lopez' baby chimpanzee con- 
tacted pneumonia and was 
placed in an iron lung donated 
by one of the local hospitals. 

Midway line-up here includes 
11 rides, 5 shows and close to 30 
concessions. Office staff includes 
W. W. Moser, co-owner and gen- 
eral manager; M. M. Moser, co- 
owner, assistant manager, and 
chief electrician; Mrs. J. D. 
Steinbeck, secretary; Mrs. P. M. 
Moser. front gate, and Uncle Bert 
Doty, mailman and agent for The 
Billboard. 

Other personnel includes: 

Rides: Merry -Go- Round. Mac McOowan; 
Octopus, John Soma: Rollaplane. Norman 
Michelle: C-Crulse, M A. Holmes; Spitfire. 
Laurence Doklcen: Ferris Wheel, Ralph 
Mayo; Kid Perrls Wheel. Richard Matter; 
Kid Autos, Bob Ryer. Miniature Train and 
Rockets, owned and operated by Mr. and 
Mrs. O. B. Siever. and ponies, owned 
and operated by Johnny Hlnes. 

Shows: Side. Show. Jimmy Parmer, man- 
ager and knife thrower; Chester Adkiris 
and Ralph Saulsbury, tickets; Sleepy Winn, 
alligator boy: Ruby Ronee, sword box: 
Cowboy Charley, magician and emsee, and 
Bonny Bell, annex and outside talker. 
Linda Show, Linda Lopes, dancer; B1U 
Valdex. front man. Wild animals, George 
and Ann Wilcox, operators. Penny Arcade, 
Mr. and Mrs. Newel Walker. Motordrome. 
Plash Williams. 

Concessions: Blackle Miller. 1; Jack 
Miller. 3: J. D. Summers, 2; j. t, . cham- 
bers. 7: J. D, Steinbeck, bingo anil 4; 
Johnnie Mines, photos; Mrs, L. K. Shrews- 
bury, hand-painted pictures; H. P. Guille- 
mette. Ion | rang* and short range shoot- 
ing galleries; Evans Family, palmistry; 
Mary and Snippy Koit.. cookhouse aad 
grab )»tnt. and Maple William*, ». 



Va. Greater „ 
Fights Weather 
After OK Bow 

ROEBLING, N. J.. May 9.— Vir- 
ginia Greater Shows, playing their 
fourth date here, reported the 
opener in Suffolk, Va., successful, 
with ideal weather prevailing The 
second date, Salisbury, Md., found 
the show plagued with bad 
weather early in the week, but a 
clear Friday and Saturday pre- 
vent the date from being a com- 
plete loss. 

The third date, Salem, N. J., 
again found the show plagued 
with ideal weather prevailing. The 
was unable to move on the lot 
until Tuesday (28) because of its 
rain-soaked condition. Business 
was off due to the unsettled 
weather conditions which brought 
rain and cold weather. The local 
VFW, under whose auspices the 
show played, provided several 
loads of sand and sawdust to help 
put the lot in better shape. The 
Jones bingo unit was not used 
here and will not return during 
the next four weeks while the 
shows play in New Jersey, because 
of the bingo ban. 

The show added three new trac- 
tors in Suffolk. The show's fleet 
of semis numbers 20. Jimmy 
Tomas is in charge of trucks. 

Jimmy Johnson joined in Suf- 
folk and is operating three re- 
vues — one of his own and two 
show-owned units. Also joining 
in Suffolk was Tony Buzzella, 
concessionaire. Gene Snyder is 
managing the Bill Jones bingo 
unit and Capt. Frank Allen is op- 
erating the Side Show, both re- 
porting good patronage. 

W. C. (Bill) Murray, general 
agent, has been working ahead of 
the show in Northern New Jersey 
and New York. 



OPENtMG AKRON, IOWA, MAY 25 

JACK THOMAS WANTS 

Agents for Coke Bottles, Bottle 
Gamp. Age Se Weight, Jewelry 
— someone who can engrave, 
and other Hanky Panks. 

Playing 2 and 3 spots a week 
on the streets. No Still Dates. 

Art B. Thomas Shows 

Lennox, South Dakota 



THUNDERBIRD 
AMUSEMENTS 

Want Agents for Swinger and 
Six Cats. Ride Help wanted. 
Will book legitimate Conces- 
sions not conflicting. 

First Celebration week of June 
8th. Wire or write Rifle, Colo., 
this week; then as per route. 

P.S.: D. E. (Society SUm) Wal- 
ters, get in touch. 



ArTEHTION — RMe Help — ATHHTI0N 

Can use Foremen on Ferris Wheel, 
Merrr.no- Round, Chair-©- Plane. Kiddy 
Ride*, etc. NO DRUNKS. Apply 

SAM TASSEIX 



NORTH HAVEN FAIR 

Connecticut's Fastest Growing Fair 
0»v *nd Evening, Sep., 10th thru 13th. 

1 would hi;.' to book Fun House. Animal 
Show, Freak Show or any other clean 
legitimate show. Please write to 

NORVIN STEPHENS 
4 B--.ho P Street North Haven, Conn. 



i1950 Chevrolet Tracforsi 

Modal SIM, I- 1 peed rear*, vacuum 
brakes, bis -20 tiros. Mechanically 
perfect. $750 full price. 

joniWY (won; 

Altoona, Pa. Phont 9347. 



Cavalcade of West 
Hit by Counter 
Attractions, Rain 

KIRKLAND, Wash., May 9. — 
Poor weather and competitive 
attractions handed Cavalcade of 
the West, Seattle-based carnival, 
a loss on its six-day stand, end- 
ing Sunday (26), on the southeast 
outskirts of Portland. Danny 
Ferguson, general manager, said 
total attendance was 3,329. 
Spending of patrons was reported 
good. 

The carnival, carrying 6 shows, 
rides and 40 concessions, 
opened Tuesday (21) after enjoy- 
ing good business at Medford, 
Ore. The outfit had been touring 
California and left Portland for 
a w r eek each at Centralia and 
here before heading for Canada. 
It was this show's first try at a 
Portland location. 

Ferguson took the out-of-town 
location in view of the city 
council's reluctance to license 
shows, other than circuses, owing 
to a purported agreement with 
entertainment interests in town. 

Show caught rainy or cloudy 
weather during most of its stay. 
Competing attractions were home 
games of the Pacific Coast Base- 
ball League and the Portland 
Home Show. 

Ferguson said the carnival was 
still building up. Two new 
kiddie rides were added at Port- 
land, and the Fearless Greggs, 
cannon act, will join at Centralis. 
Coming in undated, the show was 
without advertising or publicity, 
depending on its lights and -music 
to pull crowds. 



FOR SALE 

Eyerly Midge-o-Racer 

Like new, with or without Rood trans- 
portation. Will discount equity for cash. 
Write 

N o It >l \ > KOIX.M. 

Ht 1. Box » Portorvlllo, Calif. 




Write for complete 
1 information. Dept. 0205 
Schult Corp.. Elkhart, Indiana 



SCHULT 



I OK SALE 



HAND-CARVED MECHANICAL CIRCUS. 

Moat complete reproduction of 3-rln* 
circus ever built: Band, street parade, 
menagerie, completely mounted on spe- 
cial built l 1 j-ton Dodge. Ready for ex- 
hibition inside or outside, fast money 
maker. Cost S10.0O0. sacrifice tSJOO, or 
trade for Kid Hides. Glass House. Shoot- 
ing Gallery. F. ALLEN, 1400 Brewerton 
Road, Syracuse 8. N. Y. Phone: S4-30O0. 



STUFFED ANIMALS 

6 Bucking florae. Bucking 5teer, Buck- 
ins Pony, Standing Pony charging Lion 
and Bear Camera, Saddles. Chap*. 
Jackets and Trailer to haul them. Ready 
to operate. No reasonable offer refused. 

H. E. ANDERSON 

Co Ideal Trailer Court 
3426 S.E. efh Ava„ Ft. Lauderdale, Fla. 



\\ W I K1DOIK RIDES 

From May to October 
Location: Medford. Mm. 

Kiddie Merry -Co- Round. Kiddie Whip, 
Kiddle Pony Ride. Kiddle Airplane, 
Kiddie Boat. No junk. Call or writ* 

>l 14 ll V I.I J. BEftCALE 



WANTED 

Rides of all descriptions: Fun Houses, 
Clou Houses on three of Florida's finest 
beaches. Season open. Act now. 

FRED LE GRAND 

Jacksonville Beach, Fla. 



MAY 16, 1953 



THE BILLBOARD 



CARNIVAL-GENERAL OUTDOOR 61 



Forsythe & Dowis 
Reap Good Grosses 
At Early Stands 

DENVER, May 9— Forsythe & 
Dowis Rides, in their first six 
weeks on the road, have found 
business well above a year ago 
and look for one of their best 
seasons this year, Don Dowis, 
org's president, announced here 
this week. 

Ride line-up is headed up by 
the Sky Wheel, which was pur- 
chased during the winter from 
the Velare Brothers. The big 
wheel will remain with the shows 
until mid-August when it will 
head for a route of major Mid- 
west fairs. Early dates for the 
Sky Wheel include Cheyenne 
(Wyo.) Frontier Days the last 
week of July; Monte Vista (Colo.) 
Sky Hi Stampede and the Gree- 
ley, Colo., July 4 celebration. 
Negotiations also are under way 
for it to appear at the Colorado 
State Fair, Pueblo. 

Mr. and Mrs. Spots Goodman 
are operating hanky panks, while 
Graydon Dowis is operating the 
Octopus and Sky Fighter. Alex 
Risoli has novelties and guess- 
your-weight and Ted Kim pel a 
glass joint Other concessionaires 
are Charlie Brock, darts; Maude 
and Carson Oliver, corn game, 
and Danny Beales, cat racks. 
Bill Cottrill is handling the Loop- 
o-Plane; Claude Kleist the 
ponies, Autos and Rollowhirl, 
and Jack Botthum the Flying 
Scooter. 

Graydon Dowis' three children, 
two sons and a daughter, are 
all away at various schools. The 
oldest, Gaylord, is in medical 
school, while Graydon Jr., Is in 
law school. Daughter, Elaine, is 
scheduled to finish nurse training 
soon. 



Carnival Routes 



• C-KiUHULf.l trill:'. i.flUC 4S 



NY Planning Com. 
Okays $60 Million 
Coney Housing 

NEW YORK, May 9 — Following 
closely on the heels of the an- 
nouncement a few weeks ago by 
the City Planning Commission of 
its approval of Park Commissioner 
Robert Moses* plan for re-zoning 
Coney Island into a predominantly 
residential area, came the approval 
this week for a $6,000,000 housing 
development to be erected at the 
amusement site. 

Sanction of the project approved 
by the Planning Commission must 
yet come from the City Board of 
Estimate. The multi-building proj- 
ect, to accommodate 420 families, 
would be erected in an area 
bounded by Surf Avenue, West 
29th and West 32d streets and 
would cover almost seven acres. 



Winter Quarters 



Anderson Amusement 

TOLEDO, May 9. — Work in 
preparation for the spring open- 
ing is nearing completion in quar- 
ters. The show will play the Lucas 
County, Ohio, Sesquicentennial 
Celebration in late June and early 
July and will be expanded with 
additional rides, shows and con- 
cessions for the occasion. 

Chuck Hawley is ride superin- 
tendent. Slim Johnson is returning 
as Ferris Wheel foreman. Gerald 
R. Anderson took delivery on a 
house trailer. Pat Davis, lot man, 
has bought a panel truck. Rodger 
Anderson is the new show secre- 
tary. He will also operate for con- 
cessions. — LEE TURNER. 



Scotland Rides 

ELLOREE, S. C, May 9. — 
Work has been completed in pre- 
paring rides and other equipment 
for the new season, expected to 
get under way in early May. De- 
livery was taken recently on a 
kiddie ride, making a total of four 
the org will carry this season. 
Manager Harry Keller and Mrs. 
Keller recently returned from a 
visit to Tampa. 



GIFFORD LENZ 



CONTACT Mf Mf Rf AT ONCE 

Need Ball Came and Truck — Frankie 
Vincent. Mighty Mite, Piedmont. Ala. 
Coddle Man wanted, good pay. Six Cat 
Agent wanted. Herman Sanders and 
Sleepy, get in touch with me at once. . 

JOE SALADINO 

Piedmont, Ala. 



Carpenter Bros.: St. Mary*, O. 

Casey. E. J.: St. James, Man.. Can.; E. Kil- 

donan 18-21. 
Cavalcade of Amusements: EvanEvtlle, iQd., 

13-19. 

Cavalcade of West: Nartalmo, Vancouver 
Island, B. C. Can. 

Central American: Minneapolis. Kan. 

Central states: Havs. Kan.; Russell 11-23. 

Cetlin St Wilson: MOlh * Blgler 8ts.) Phil- 
adelphia. Pa.. 11-23. 

Chanos. Jltnmle.: Drexel, O. (P. O. Day- 
ton. O.) 

Cherokee Am. Co.: Henryetta. oicla. 
Coleman Bros.: New London. Conn. 
Collins. Wb, T.: Minneapolis, Minn., thru 
May 22. 

Continental: White River Junction, Vt. 
Cole Am. Co.: Utlca, Mich. 
County Fair: Ord. Neb. 
Crafts, Expo.: Las Vegas, Nev.. 13-16. 
Danlello. Phil: Solvay. N. T.. 20-23. 
Dan-Louis: Mount Vernon, Ind.; Newburg 
18-23. 

Desbro: Oeneva, N. Y. 

Dobson's United: Bleva. Wis., 15-17; (Lake 
Halle I Eau Claire 18-24. 

Down River Am. Co.: Flat Rock, Mich. 

Drago. No. 1; Peru, Ind. 

Drago, No. 2: Wabash, Ind., 11-13. 

Drew. James H.: Madison, W. Va : Prince- 
ton 18-23. 

Dumont: Richmond. Va. 

Dyer's Greater: Carbondale, El.: Frederick- 
town. Mo.. 18-23, 

Eastern Am. Co.: Auburn, Me. 

Eddie's Expo.: Predericktown, Pa.; Grind- 
stone 18-23. 

Evans United: Unlonvtlte. Mo.: Marshall 
18-33. 

Fleming. Mad Cody: Waycross. Ga. 
Franklin, Don, No. 1: Pryor, Okla.; Miami 
18-23. 

Garden State: (Edgemont Park) Walnut- 
port, Pa., thru May 30. 

Garland: Edmonton. Alta., Can.; Lethbrldge 
20-23. 

O. A B.: Anmoore. W. Va. 

Gem City: Glasgow. Ky. 

Qentsch, J. A.: Kosciusko. Miss. 

Georgia Am. Co.; Toccoa, Ga. 

Gladstone Expo.: Camden. Tenn. 

Glass City St Anderson Am.: Willard, O., 

15- 23. 

Gold Bond* Monmouth. HI, 

Gold Medal: Oadaden, Ala. 

Gooding Am. Co., No. 1: (Whtttler A Jae- 
ger t Columbus. O. 

Gooding Am. Co., No. 2: Bridgeport, O. 

Ooodlng Am. Co.. No. 3: Uniontown,; Pa. 

Gooding Am. Co.. No. 4: (Linden) Columbus, 
O. 

Gooding Am. Co., No. 5: fE. Main A 18th) 

Columbus, O. 
Gooding Am. Co., No. 8: Natrona Heights, 

Pa. 

Gooding Am. Co., No. 7: (64th St Harvard) 

Cleveland. O. 
Goree, C. A.: Syracuse, Kan. 
Grand American: Ottumwa, la. 
Great Sutton: Sedalia. Mo. 
Greater Dixieland: Clarksvllle. Tex. 
Groves Greater: DeQulncy, La. 
Hale'i: (18th St Pacific) Kansas City, Kan. 
Hannun, Morris: Scranton. Pa.: Harrlsburg 

18-23. 

Happy Attrs.: Welrton, W. Va.; Bellalre. 

O., 18-23. 
Harrison Greater: Suffolk. Va. 
Helman United: Melville. La.; Bunkle 18-23 
Heth, L. J.: fPourth Ave. St 13th St.} Birm- 
ingham, Ala. 
Hill s Greater: Espanola, N. M. 
H. * M.: College Park, Ga. 
Holly Am. Co.: East Point. Ga. 
Hottle. Buff: McComb, Miss.. 11-13; Mill- 

ington, Tenn., 18-23. 
Howard Bros.: Plketon, O. 
Hugo's Novelty Expo.: Sunflower, Kan.; 

Lexington. Mo.. 18-23. 
Imperial: Beardstown. 111.; Alton 16-23. 
Interstate: Franklin. Tenn. 
L.T.: Inwood. L. L, N. Y. 
Key City: Sheldon. 111., 18-23 
Keystone Attrs.: Riverside. Pa. 
Keystone Expo.: Cowpens. S. C. 
Klein Am. Co.: Orange City. Ia.. 14-18 
Klenke Am. Co : Mount Vernon. O. 
Lagasse Am. Co.. No. 1: Marlboro. Mass.; 

Hudson 18-23. 
Lane, Leo: Savannah Beach. Qa. 
Maddox Bros.: Lyons. Kan, 
Manning, Ross: New-burgh. N. T. 
Marlon Greater: Sprfngfleld. S. C. 
Marks. John H.: Falls Church. Va.: 'Broad 

St. A Pattlson Ave.) Philadelphia. Pa.. 

IB -23. 

Merry Midway: Troy. Tenn.; Glcason 18-23. 

Metropolitan: Axheville, N. C; Johnson 
City. Tenn., 18-23. 

Midway of Fun: Red Oak. Okla. 

Midway of Mirth: Carllnvllle. 111. 

Mighty Hammontree: Manchester, Tenn. 

Mighty Hoosler State: Columbus. Ind. 

Mighty Page: Martinsville, Va.; Winston- 
Salem. N. C, 18-23. 

Milliken Bros.: Reldsvllle, Ga.; Gtennvllle 
13-18. 

Moore's Modern: Seminole, Okla.; Shawnee 
18-23. 

Motor State: Chesanlng. Mich.; Corunna 
18-23. 

Mulllns Royal Pine: Holyoke, Mass. 

New England Am. Co.: Willlamsett, Mass.; 
Wllbraham 16-23. 

Nolan Am. Co.: New Lexington, O.; South 
Zanesville 18-23. 

Northern Expo.; Worthing, 8. D. 

Oklahoma Expo.: Westvllle. Okla. 

Page Bros.: Benton, Ky, 

Park Am.: Wagoner, Okla. 

Paul's Am.: Mofrett. Okla. 

Penn Premier: Easton. Pa.; Port Jervts, 
N. Y.. 11-33. 

Pioneer: Willlamsport. Pa., 22-30. 

Playtime: Clinton, Mas. 

Powelson Greater: (9th St Alton Ave.) Co- 
lumbus O.: (Parsons Ave.) Columbus 
18-23. 

Prell's Broadway: Harrisonburg, Va. 

Rainier: Everett, Wash. 

Redwood Empire: Lakevlew, Ore., 12-17. 

Reld. King: Troy. N. Y. 

Rockwell. Mike: Elllnwood. Kan. 

Rose City Rides: Perryvllle, Mo. 

Royal American: (Cotton Carnival) Mem 

phis, Tenn. 
Royal Crown' Athens, Ga.: Gainesville 

18-23. 

Royal Midwest: Seymour, Ind.; North Ver- 
non 18-23. 

Schafer's Just for Fun: (14th Si Gaty) East 

St. Louis. 111.. 11-23. 
Shan Bros.: Maysvllle, Ky. 
Slebrand Bros.: Carlsbad. N. M„ 11-17. 
Smith. George Clyde: (Six-Mile House Lot) 

Cumberland. Md.: Mount Savage 18-23. 
Snapp Greater: Carthage. Mo. 
Southern Valley: Baton Rouge, La.; Monroe 

18-24. 

Standard: Worland. Wyo. 
Star Am. Co.: Bald Knob, Ark,; Marshall 
18-23. 

Stephens, C. A.: Rockmart, Ga.; Jasper 
18-23. 

Sterling Crown: Boat. Ala. 
Slrates. James E.: Plalnfleld. N. J. 
Sunset Am Co.: Hannibal, Mo.; Fort Madl 

son. Ia.. 18-23. - 
Tatbam Bros.: Clinton. 111. 
Thomas Joyland: Beckley, W. Va. 
Thunderblrd Am.: Rifle, Colo. 
Tldwell, T. J.: Cortcz, Colo. 
Tlnsley, Johnny T.: Statesvllle, N. C. 
Tivoll Expo,: Leavenworth, Kan.; Wichita 

16- 23. 



Coney Expanding 
Boat Operation; 
Behrman Retires 

CINCINNATI, May 9. — Ac- 
tivity is going to be expanded this 
season on Lake Como at Coney 
Island here. Edward L. Sennit, 
park president and general man- 
ager, announced the addition of six 
aluminum canoes, several alumi- 
num rowboats, a power boat and 
12 small boats to the fleet of 
craft the park has taken over from 
Al Behrman, former chief elec- 
trician at the park and boating 
concessionaire for the past 30 
years. 

The 75-year-old Behrman will 
be missing from Coney's ranks 
this year. Not long ago he an- 
nounced his retirement and the 
park bought the boats which he 
had operated. 

Behrman joined Coney in 1913 
as electrician. In those days the 
park operated its own electrical 
plant, and Behrman took charge. 
In 1920 the plant was discontin- 
ued, but Behrman stayed on as 
chief electrician until retirement 
from that position six years ago. 
Since then he has devoted his 
time to the boat and canoe oper- 
ation. Behrman was noted among 
both Coney staffers and patrons 
for his interest in wild life. He 
provided a, haven for water fowl 
on the island in the lake, and pa- 
trons were intrigued each year by 
the tameness of the mallards that 
inhabited the lake. From now on 
out Behrman expects to do con- 
siderable' hunting and fishing at 
his Kentucky farm along the Ohio 
River. However, it is likely that 
he will be seen about the park 

Suite a bit since his home is across 
le road iron* Coney. 



Ex-Cal-Ranch 
Opens May 23 

ATLANTIC CITY, May 9.— Ex- 
Cal-Ranch, near-by roadside kid 
park, will debut Saturday (23) 
featuring an all-Western motif. 

The park, under the direction of 
Juan M, Caloca, sports new rides, 
refreshment stands and cestroom 
facilities. The park was con- 
structed to conform with build- 
ing code regulations and is ex- 
pected to gross well because of its 
location on a main highway. 

Ample parking space has been 
provided, a necessity these days 
because of the growing tendency 
of traffic enforcement officials to 
frown on any roadside activity 
that slows traffic. 



Wish Gets Concessions 
At Hamid's White City 

SHREWSBURY, Mass., May 9.— 
Al Wish, owner-operator of Al 
Wish Amusements, announced 
that he has closed a deal with 
George A. Hamid to operate ex- 
clusive concessions st White City 
Park here. 

Among his concessions will be 
milk bottle, punk rack, huckley 
buck, coke pitch, under and over, 
tip 'em over, lead gallery, over 12, 
fish pond, pan game, age and 
weight guessing, balloon dart, nail 
game, novelties and turf game. 

Wish reported that the park 
has been completely renovated 
and that concession buildings 
have a new color scheme. Added 
this year is a picnic pavilion. 



Association Offers 
Trade Show Space, 
Plans Coin Section 

CHICAGO, May 9.— First pitch 
for the sale of booth space at the 
November convention of the Na- 
tional Association of Amusement 
Parks, Pools and Beaches will get 
underway Friday (15), Secretary 
Paul H. Huedepohl said this week. 

Previous exhibitors will be so- 
licited first. General pitch will 
be started a month later, he said. 
Available this year will be 156 
booths, compared to 133 last year. 
Remodeling of the Hotel Sherman 
is making 36 new booths available 
and Huedepohl said present plans 
call for devoting this space to coin- 
operated rides. Remodeling also 
forced elimination of 11 spaces in 
the older display section. 



DOG SHOWS 



California 

Pasadena— Ma? 31. Jack Bradsbaw, Lm 

Angeles. 

Santa Monica— May 18-17. Jack Br&dshaw, 

Los Angeles. 

Ventura — May 24. Orayce Oreenburg, 

Camarilla. Calif. 

Illinois 

Joltet — May 31. QugerlL Auburn, Ind. 
Peoria— May 24. Bather Wood, 

Kansas 

Topeka — May 17. Bow Org, Detroit. 

Missouri 

St. Louis — May 16. Marie Thompson. Brent- 
wood. Mo. 
St. Louis—May 17. Bow Org. Detroit. 
New Jersey 

Madison— May 22-23. Foley, 2009 Ranstead 
St., Philadelphia. 

New Mexico 

Albuquerque— May 31. Tom Mevaney, 2025 

Rio Grand Blvd., N. W. 
Santa Pe— May 29-30. Mrs. T. Knight, Box 

New York 

Garden City. L. I.— May 15. Poley, 3009 
Ranstead St., Philadelphia. 

Westbury. L. I. — May 17. Poley, 3009 Ran- 
stead St , Philadelphia. 

North Carolina 

Greensboro— May 16, Edgar A, Moss. 

Greensboro. 
Winston-Salem— May 17. Edgar A. Moss. 

Greensboro. N. C. 

Pennsylvania 

Huntingdon Valley— May 30. Foley, 2006 
Ranstead St.. Philadelphia. 

Washington 

Tacoma— May 24. Mrs. Helen Maring, Port 

land. Ore. 

West Virginia 

Wheeling— May 17. Mrs. J. R. Mesgat. 
Shadyslde, O. 



COMING EVENTS 



California 

Burbank — Burbank Community Pair A Pa- 
rade. May 30-24. Iva Lou West. 

Indiana 

Decatur— Spring Festival. May 18-23. Lylf 

Mai ton ee. 
Indianapolis — Auto Races. May 30. 

Iowa 

Cedar Rapids — Home Show. May 37-31. 
Paul Waters, 006 Guaranty Bldg. 

Michigan 

Holland— Tulip Time Festival. May 13-18. 
L. A. Wade. 

Missouri 

Chaffee— Celebration. May 30. Veterans of 

Foreign Wars. 
St. Joseph — Apple Blossom Festival. May 15* 

10. Frank 8. Records. 309 N. Fifth St. 

Nevada 

Las Vegas—Elks' Helldorado St Rodeo. May 
14-17. E. J. atlbreath. Box 872. 

New York 

Syracuse— Third Ward Men's Club of 
Salina Carnival. May 32-30 George 
Mundy. 103 B reman Ave. 

Oklahoma 

Pawhuska — Osage Futurity St Race Meet. 
May 17-34. Clarence Paden. Chamber of 
Commerce. 

South Carolina 

Chnrli 'mi Home Sim*-. M nj 19 34 .7. 
Walker Owens, Chamber of Commerce 
Bldg. 

Tennessee 

Memphis— Memphis Cotton Carnival. May 
12-18. Milton Schmltt. Box 303. 

Nashville— Home Show. May 20-24. Paul 
Waters, 306 Exchange Bldg. 

Virginia 

Rockymount — Spring Carnival. May 25-30. 
James 8. Marshall, American Legion. 

Washington 

Tacoma — Home Bhow. May 20-24. George 
Colour!*. 1103% H. Division St. 



9 Rides 9 Rides 

Festival of Fun Shows 

Want for Benton Harbor, Mich., May 
25-30. All joinlnv now given pr*4«rencs 
for Celebrations, Fairs and on* of Mkhl- 
««n'« b>99«st Fourth of July Celebrations, 
llunky Panks. all kind*: Photos. Jewelry. 
CUm Pitch. Darts, Ducks, Cats, Pea Pool 
Agent. Want Shows, small percentage. 
Have tops, equipment for sood operator. 
Want Ride Help aitd Truck Drivers for 
all-year season. Best salary and treat- 
ment. Lewis Garner, contact. Joe 
Miller, contact; Important. All replies: 

P. O. BOX 187 

Plainwell, Mich. 



FOR SALE 

Complete set of eight Distortion Mir- 
rots. Giggling Gertie Laughing Figure, 
complete with sound, top panels marine 
plywood set In angle Iron frames: also 
Bally Platforms, angle Iron frames; all 
this equipment tn A-l condition. IF sold 
together $750.00 cash takes all; other- 
wise Mirrors, 8500 00; Laughing Figure 
with sound, $250.00; Panels and Plat- 
fornM, 8100.00. J. C. DUNCAN JR., 
t o C. A Stephens Shows, Rockmart, 
Oa„ this waek; Jasper, Ga„ May 18 21. 



DRKER liniTED CHOWS. 



"jf CI £ A AT IJ MODffiM %JAf/DWAY' 



We have openings for Slock Concessions for our long route of Celebrations and 
EIGHT of INDIANA'S best fairs, including largest 4th of July in Stale— a full week 
at LINTON. 

Can place LONG RANGE, SHORT RANGE. CUSTARD or ICE CREAM, BALL CAME, 
HIGH STRIKER, STRING CAME, BUMPER, or what have you? SHOWS — MUST BE 
GOOD and FLASHY. Reasonable terms and plenty of folks m front of you. 
HELP— Need WHEEL FOREMAN and clher Useful Help. Openings for capable, 
sober Concession Agents. All replies to 

ERNIE ALLEN, BEECH CROVE I INDIANAPOLIS) , THIS WEEK. 
TOM L BAKER, 22S7 MADISON AVE., INDIANAPOLIS. PHONE: CARFIELD 4584. 

THE SHOW THAT CAN ALWAYS GO BACK 



Fire Destroys Pavilion 

CHESTER, Pa., May 9.— Fire 
last week-end destroyed the dance 
pavilion at the Village Green Falls 
Swimming Pool here. The fire was 
discovered late at night, and fire- 
men fought it for more than two 
hours. Loss was estimated at $10,000 
by John HoMelder, spot's general 
manager. 



20th Century: Columbia, Mo. 

United States: Coeburn, Va.; (Pair) Rich- 
lands 18-23. 

Veterans United: Worthlngton. Minn., 14-23. 

Virginia Ore«ter: RoeMlng, N. J.; Morris- 
town 11-23. 

Vlvona Bros.: Linden. N. J. 

Wade's Expo.: Livonia, Mich., Race Track. 

Wade, W. O.: Monroe. Mich.: Kalamazoo 
18-23. 

Wallace Bros.: Memphis. Tenn. 
Wallace Bros of Canada: Brantford. Ont.. 
Can. 

Wallace, L K.: Dobson, N. C. 
West Coast: Alameda, Calif., 12-17; Chlco 
20-24. 

West Coast Expo.: Angels Camp, Calif.; 

Yuba City 18-24. 
Wilcox, Dick: South Portland, Me. 
Williams, Ray: Lima. O.: Springfield 18-23. 
Wilson Famous: Plttsfleld, 111.; Canton 

18-23. 

Wolf Greater: Burlington, la.; Ottumwa 
18-33. 

Wolfe Am.; Kernersvilte, N. C. 
World of Pleasure: Lansing, Mich.; Jack- 
son 20-31. 
World of Today: Km porta, Kan. 



THE GREAT JOHN ROBINSON SHOWS 

WANT FOR JUNE 1st OPENING 

Want to contact Man with string of Concessions that can handle them all the way. 
Will book Concessions of all types. Especially Diggers. Mitt. Pholo. Candy Flo**, 
Candy Apple*, Blackle, contact again. Will book Cookhouse or furnish one complete 
for capable Operator. Want Girl Shows; Dale Parish, contact. Want Shows of all 
types, what have you to offer? Hide Help — -'• EU Foreman, Spitfire Foreman, 
Octopus Foreman. Second Urn on all rides. Quarters now open, come on. WANT 
ELECTRICIAN, pay salary and cut-ins. Must be able to handle trucks. Want 
Advance Agent who knows Illinois and South. Must be able to handle promotions. 
Have A I Motordrome complete with machines; will trade for RolLo-PIane, loads on 
one truck. Will consider operators for name If sober and ambitious. Address: 

JOHN L. ROBINSON 

IOWA FALLS, IOWA, PH. *737. NO COLLECTS. 




MIGHTY PAGE SHOWS 

AMERICAN LEGION CELEBRATION, WINSTON- SALEM, N. C, MAY 18-23. 
CONCESSIONS — Hanky Panks of all kinds, reaoonable privilege. Will sell exrlu«iv« 
on Long Range Gallery. CONCESSION HF.LP — Want Pin Store Aacnls. Head of store 
open to capable man. Want two Agents for Block Concession. RIDE HELP — Foremen 
for Octopus and Little Dipper, lop salaries. Second Men on all Rides lo join 
Immediately. A-l .Mechanic to join on wire. SHOWS— Want Girl Show Workers, 
excellent salary, office paid. All wires lo 

BILL PACE, OEN MGR., MARTINSVILLE, VA., MAV 11 -I*. 



WANT — C. A. GOREE SHOWS — WANT 

Hanky Pank Concessions of all kinds, also Bingo, Lead and Cork Gallery. Fishpond, 
Basketball. P.C. Dealers and Agent* for Six CaU and other Concessions, All Grind 
Shows open. Want Side Show People. Any uvctui Carnival People. Ride Help on 
Ferris Wheel. Tilla-Whirl and Aoll-o-Plane. 



FOR SALE: Late Model Tilt. 7 cars, with transportation, 96.000.00: Octopus and 
transportation. 815.000.00. Kiddie Cage Wheel on trailer Inewl. $1,000.00. 4 new 
Newman AtHl^tii- Show Bannera 'never u»ed). SHU 00 



Wire or come on: SYRACUSE, KANS., this week. 



aterial 



62 CARNIVALS 



THE BILLBOARD 



MAY 16, 1953 




EVANS' 

HIGH STRIKER 

A consistent money maker! Center of 
attraction at Amusement Parks, Fair 
Grounds. Picnics, Carnivals. Buitt to make 
and take plenty of action. Quality buitt 
throughout and substantially constructed 
lor many years of profitable operation. 
28 ft. standard in 3 sections for easy 
handling. Includes maul, tool-steel nickel- 
plated chaser, 2x4 braces. 

SE\D FOR CATALOG 

H* C. EVANS & CO. 
1556 CARROLL AVE. 
CHICACO 7, ILLINOIS 



Letter List 



Letters and paciages addreeaed to peraoni In care of The BUlbqard wUl 
be advertised In this list two times only. It you are having mall addressed 
to you In our care, look for your name EACH WEEK. Mall la listed according 
to the office of The Billboard where It Is held. Cincinnati. New Tort, clucaRO 
or St. Louis. To be listed in following week's Issue, mall must reach New 
York, Chicago or St. Louis by Wednesday morning or Cincinnati office by 
Thursday morning. 



MAIL ON HAND AT 

CINCINNATI OFFICE 

2160 Patterson St. 
Cincinnati 22, O. 



Parcel Post 



Grubbx. Harold * 



ANCHOR TENTS 




CONCHStOH, B1KC0 TENTS, RIDE TOPS, 
MOTJKDROMES. SHOW TENTS 

ANYTHING IN CANVAS 

Manufacturing Shew Canvai for Over 
Fifty Year*. 
Underwriter*' Approved Flam* 
Re.istant Materials Available. 

S DAYS' SHIPMENT ON MOST SIZES. 



ANCHOR SUPPLY CO., INC. tv*Nsviuf, indi»n» 



WANT BINGO CALLERS 

also place Derby 



Por permanent Amusement Park. No beginners 
Racer and Fascination Mike Men. Address 



Roseland Park 



M. F. KAUFMAN 

Phones: Canandaigua 1732 — 1556 



Canandaigua, N. Y. 



GROVE CITY, PA., JUNE 1 TO 6 

V.F.W. 33rd ANNIVERSARY CELEBRATION 

Want Hanky Panks and all legitimate Concession* except Bingo and Cook House, 
Sell X on Age Weight. Photos. |ewelry. French Fries, Pop Corn. Floss. Novelties and 
American Palmistry. Absolutely no gypsies or rackets of any kind. RIDES — Will 
book Roll-O-Plane or Swing. All others booked. Want sober Wheel Foreman and 
other Ride Help. SHOWS — Will book Wild Lite. Mechanical. Monkey, Illusion, Midgets. 
Fun House, Arcade, etc. Doc Allen, contact. 

TWO PAIaDB. BAND CONCERTS, FIREWORKS, SPECIAL EVENTS 

NO SHOW HfU IN FOUR iff ABS 
Writ.— Wirt RAY MUM! 
626 PORTER. N.E., WARREN, OHIO, or 

GEO. LOCKHART cowellvilie. ohio. phone 6-mot. 



MOSHER'S AMUSEMENTS 

OPENINC ALCONAC. MICHIGAN, MAY 26 

Want Ride Help for Merry -Co- Round, Ferris Wheel, Tilt, Chairplane and Kiddie Rides 
Concessions — Class Pitch open. Hanky Panks that do not conflict. Pan Cames and 
Pea Pool if you have Hanky Panks. Shows with own equipment. Have contracts for 
sixteen Street Celebrations and Fairs, including Kinde, Sebewaing Centennial, Lakeview. 
Elkton. Ithaca. Ravenna. Cedar Springs. Grant and Yale, all Michigan. 



BOB LEWIS. Manager 



915 SCOTT AVENUE 



PORT HURON. MICHIGAN 



BELL-FORM SHOWS 

H W i WANT WAIST 

FOR STAMFORD, CONN., MAY 14-24; WALL I NO FORD, CONN., MAY 25-30; 
NEW LONDON (POQUONOCK BRIDGE!, CONN., JUNE 1-4. 

CONCESSIONS: Greyhounds, String name. Basket Ball. SHOWS: Monkey Show. 
Mnlnrdrnmc, 5 or lO.ln-1. Jin Show. RIDES: Whip. Horkct. Hi-Iiall or any Hat Ride 
not conflicting. FOR SALE: Long Range Gallery, all moving target*, mounted on 
Chev. truck: new motor, now operating lean book for season It wanted), S1.500. 
2 Onan 25 kw. Gas Generator*. H.OCOOO eaeh. mounted on truck, 1 Semi Office 
Trailer, also late model Tractors and Trailers. Morris Clenica wants 2 good Slum 
Store Agents. BILL, come In. JIMMY PAGE, come in. Joe Garvin, contact Jack. 

CALL BRISTOL, CONN., 7254 or IWH, 



f Badger State Shows'* 



CAN USE Photo Gallery, Pitch- 
Till-You-Win, Jewelry, Long 
Range Caltery and • few more 
Stock Concessions. 
SHOWS: Can use Monkey 
Shows, 10 in 1, Class House. 
Motordrome. Have complete Girl 
Show to let to reliable party. 
HELP: Foreman and Second Men 
for Dodgem, Dark Ride, Roll-o- 
Plane, Ferris Wheel and Octo- 
pus. Must drive semi. Top sal- 
aries or P.C. to reliable help. 
Ed, come on. 

Contact: J. VOMBFRG 

VILLARD & HOPKINS 

Milwaukee. May 4-10. or 1815 So. 
108 St., Milwaukee 14. Wiic. 



Aehillc, Arthur 
Ackley. J. W, 
AiUriu, Dewey P 
Adams. Geo. 
Adam*, Mike 
Aldorf. James 
Alland, Maurice 
Allen. Mrs. Jus 
Alio way, Mrs. Annie 



FUher, F. 
Fisher. Kathryn _ 
Fisher. Melvin L. 



Milton. Earl 
Mlntzer, Mrs. Dolly 
Mitchell. Jack 
Molott. M. B. 
Moore. Frank (C 'o 
Mrs. Bee Quails) 
.re. Esq. W. J. 
Moorehcad, Doc 
Moran. Bernard 
Morgan. Gus „ 
Morgan. MItxl 
Murphy. Candy Butch 
Murphy, Mrs. WW 
Murphy, Jack 
Murroy. Preacher 

(or Munroe?) 
Myers,, Wm. (Myers 

Show) 
Naldrett. Stanley 
Nash. Larry 



Flake, J. F. 
Foley. Tom 
Folk Celebration Show 
Forney, Francis 

(Wm.) 

Lee Fowler. Carl J. 
Amarantes. Rev. [Fox, Bennie ' 

Ra3 T mond [ Frank St Bill 
Ames, George L. Frank, E. John 
Anthony. Jack & Mrs.Fraier, Harold 

Freeman. Billy Dee 



Kathryn Nced)cs . Arlhui 
Nleglos. John 



Calvin 
Austin, Arthur 
Autry. Vester J. 
Averill, Billy 
Bailey. James R. 
Baker, Ruth 
Baker. Walter 
Baldwin. Andrew 

Root. 
Bambino. Frank L. 
Barbette, Vender 




Basil Walker 
Barress. Tony 
Barrett, Lyle IT, 
Barrett. Martin 

Walter 
Barron Freddie 
Bates, Wm. Albert 
Bates, Leon a Lybolt 
Beal, Joe 

Bealrd, Elbert Lloyd 
Deaty. Walter 

(Concession Agent) 
Beck, Robt. E. St Mrs. 
Bellows, Al Be Mona 
Bennett, Gladys 
Beiall. Ronnie 
Bernard. BUI 
Bishop, J. R. 
Blackhall, Mrs. Dot 
Blackball. Mrs. Thos. 

S. 

Btaire, Zora 
Blakely. Mrs. B. M. 
Btucslcin, Sammy 
Boado. Edward Wm. 

A Mary 
Bouilllon, Frenchie 
Do wen. Ray W. 
Boyer, Chick St Mrs. 
Bradley. Thos 
Dradys, The (Worked 
(or Babbitt) 
Broadway, Asia 
Brooks, Mrs. Nlckle 
Brooks, Mrs. Robt 
Brown, A. B. (Red) A 
Mrs. 

Brown, Anna 
Brown, Chester 
Brown. Elwood St Mrs- 
Brown. Mrs. Floyd E. 
Brown. Jlmmle C. 
Bruce. Kid 
Budd, Charlie 
Burgess. Mrs. Frances 
Burke. Kenny 
Burke, Leo & Mrs, 
Burnhart. Dr. II. G, 
Euros, Eunice 



(.alUcher. Jack 
Gnrber. Jan 
Gardner, Chick 
Garrison, Wayne 
Gstivreau. Delnhl* 
Girouard, Anthony 
Girouard. Alva 
Goldberg, Mrs, L. 
Goodman, W. M. 

Spark-plug 
Grauman Maul 
Grey. Do Ho 
Griffith*. Bob 
._. Carl 
Croffo. Helen & 

Millei 
Grover, Maxlne L 
Gurner, Mrs. Frank 
Hallstrom. Tip 
Halstcad. Roy E. 
Hamling. Vincent 
Haney. Geo. I 
Hankins, Ross 
Hannah. Dot 



Burns, Larry R. 
Burns, R. A. (Armlc: 

Wonder) 
Byrnes* James 
Caldwell. Geo. (Red) 
Campbell, Mr*. 



41 



Hanson, John 
Hardy, Betty 
Hardy, Jewel 
Harms, Russell C. 
Harrell, David W. 
Harrington, Wm. F. 
Harrington. Mrs. Vim, 
Harrison, Chas. 
Hart. Louie 
Hatcher, Jlmmle 
Hayes, Donald 
Haywood, Mrs. Zona 



Jean 

Herrlngton. Mrs. Lucy 
Hewitt, Halsey J 
Hicks. Bill , 
tllldebrandt, Frank at 
Mrs. 

Hill. Melvin Frankli 
Hilton. Daisy «V 



Violet 

HInes, Earl 
Hobba, Curley 
Hoffman, Mrs. Cleo 
Hoffman. Johnny 
HoRe. Mack St Mrs. 
Hoee, Monroe St Mrs, 
Holbrook. W. R. 
Hnlden. Jaek 
Holoboff, Esq- Fater^ 

Hompton. Mr. Goldie 
Hooper, Frank 
Hosklns. Kaye 
Hounschell, Charles 
Howard, Johnle 
Howry, Mrs. Barbara 
Hulda B. 
Hudson. Mrs Connie 
Humphries, Mickey 
Hunt. Michael 
Hunter. Misx Btllle 
Heather Huntley. LeRoy H. 
Cannell, Carlos Alfred Jackson, Harry H. 

- Jackson, ™ 



Jack 
Noruschat. Dutch 
O 'Brian. Mickey 

O'Kelly. Ralph 
Olvcra, Ruban & Mrs. 
O'Malley. J. G. (Doc) 
Ondrlck, George J. 
Osborne. Thomas S. 
O'Shay, Jimmle 
— Martin 

l.utnor 

Brenda 
Padgett, John E. 
Page), Wm. Carl 
Palmateer, George 
Parker, Lee 
Pasco, Betty 
Peary, L. W. St Mrs. 
Perkins, Wm. 
Peteet, Wayne 
(Steamer) St Dorothy 
Peters. Frank E. 
Peterson, Mrs. Guy 
Phanto, Melville A 

Mrs. 

Phillips, I. P. 
Phillips, Robert 
Plcard. David 
Pike. W. D. 

Mrs. Stanley J. 
Piatt. "Jitterbug 

Jack" 

Polls, Joe F, 
Powers, Leo X. 
Price, Fayc 
Prllchard, Ed 
Prokop. F.dward 
Pruitt, William 
Purrlngton, Eddie 
Putney, Mrs. Elmer 
(Butch) 

_ Billy 
Rahn. Harley E. 
Ramona c.o Lee Allen 
Kan dale. Dick 
Randall. Mrs. Bessie 
Randolph. William 
Ravelll, Eddie D. 
Ray. H. R. (Rube> 
Ray, R. L. 

Raymond the Magician 
Reed, Amaus 
Keed. Edward L. 
Remley. Miss Pat 
Rene. Cleo 
Revolt, Paul A Mrs. 
Reynolds. Hoyt R. 
Rhoads, William 
Kicnaros. uioyo 



Sauceda. Rudy S. 
Saxe, Reggie 
Schaeffor. Marilyn 
Schuch. C. J. 
Scrogan. Mike Lowry 
(Rex Regan) 
Shaffer. Mr. 61 Mrs- * 
Family 
Shaffer. William 
5hamshak. Nick 
Shaw, Eddie 
Shea, Albert 
Sherrow. Jerry 
Shoemaker. W. H. 
Shraeder Show 

(Publicity Man) 
Sickles. Bob . _ 
Simmons, Edward C. 
ipson Frank 

Marlon 
Simpson, J. H. 
Sincley. Mrs, Ida 
Sisco, H. R. (Tent 

Picture Show! 
Slsson. Harry A Mrs. ' 
Slav in. Mrs. Doris M. 
Smith. Dot ) I 
Smith,. R. M. 
Smith, Walter James 
(Comic Team) 
Snyder, Edward A 



Friend, Rose M. 
Fulton. J. L. 
Oifford. C. F. 
Good, Oran S. 
Goodale, Frank _ 

Cat h cry n 
Gowdy, Pamela 
Gregory, Mrs. Sylvia 
Grotefent, Arthur 
Grutet, Jack 
Hail Enterprise 
Hamilton, Roy L. 
Harding, Mrs. France- 

Florence 
Harris, Albert Julian 
Heaps, Mr. St Mrs. 



'orthy. Jack 
Nicholas, George 

Norwood. Wm. EI. 
(Inborn. Bill 
Patterson, Mrs. P. L. 
Pruitt. William 
Quail*. Harold 
Rednour. Mattie M. 
Reed, James K. 
Richardson. Mr. St 

Mrs. Joe G. 
Rice. Mrs. Suaie F. 
Rogers, Harvy J. 
Ross. Mr. A Mrs. C. E. 
Ruddle. Jerry 
Salerno, Michael V. 



tie bM 



tor 



Cannon, Frank 
Cantwell. Chas. 
Garden. Forrest (Dick) 
Carlisle Henry 
Carmlehaci. Doyi* 
Can-, Kenneth W 
Casey, Chas: J. 
Casey. Ed 
Chambers, Larry 
Chambers. Mrs. Patsy 
Champion, Ivan J 

Church 



Jerry 
James, Chas. C. 

(Henny Sho») 
Johnson, Mrs. Helen 
Johnson, Michael 
Johnson, Mollle 

Beasley 
Johnson, Monra Janu 
Jolnes. Eva 
Jones, Al (Gen. Mgr 
Jones, Roy a. 
Jordan, Jess 
Joseph, Mrs, Geo. 



DONETTE 

Female Impersonator 

Very good tor feature attraction. 21 
years old, with experience. Will send 
picture if required. Those interested 

DONALD EWING 

9)2 Portland Minneapolis, Minn. 



WANT CARNIVAL 

With four Kiddie Rides, two or more 
Major Hides and about fifteen Conces- 
sion for the last week in July. Must 
be a clean Show. Write or phone 

CHARLES A. FAZIO 
Chairman * Secv. 
Mother of Rosary Lodge 
4M Meskar Ave. jggg '"• 



VIRGIL— GRAY- 
SHELBY— FRANKIE 

Contact me Mt. Vernon, Indiana, this 
week or phone AVon 7413. Cincinnati, 
Ohio. All other good Agents, contact me. 

(ill. 



Ciesla, James 
Cohen. John A. 
Cole. Eunice 
Colleano. Winifred 
Collins, Wm. (Popi 
Congo. Chief 
Conway, James 
Conway, K. C. _ 
Cooper. Miss Billy 
Cooper. Dick (Aroie 

Wilkinson) 
Cooper, Thos. James 
Costlne, Arnold A 

Mrs. 

Cowart, Curley A Mrs. 
Coxwell, J. F. 
Crabtree. Jlmmle 
Craft, Herahel 
Crago. Louis A. 
Crawford. Dick 
Crider. Hal 
Crocker, Geo. B. 
Cunningham. B. < 
Cunningham, Mr ^ dlth 

Curtis, Dale at Fay 
Cutler. Richard R 
Cutler, Richard it Joe 
Ann 

Daniels, Anna Louise 

Darnell, Curley 

Davles, Ken 

Dav iclson. A. F 

Davidson. J. E. 

Davis, Jeff 

Davis. Mildred 'High 
Point) 

Dawes, Robert J. 
, Dawson. Lester Al* 
l DeCobb, Jimmy 

Del-eon. Wm. A. 

Delph, Mrs. Tommy 

DeMatteo, Gerald 

Demetro, Steve 
1 Denielro, Tom 
I Dempsey, Harry 

DeRltta. John 

Dernoga. Joe 

D'Wlnter. Lynn 
. Dewey (Fire Eater) 
! Dlckerson, Mrs. 

Cainerene 

Dickman, Bob 
I DiCorte. David V 
1 Dlfazlo, Vincent 

Dilegge, Michael 

Dillon, Dick 

(Mechanical City) 

Dionne. Edw. Clay 

Docen. Clarence E- 

Donahue. Geo, P. 

(Jail on Wheels 
Show) 

Dover, A I 
Downs, Red X 
Duffy. John 
Dunn. Orviile 
DtUsWt Phillip. 



Judy 



Rlddlch. Johnnie & 

Mrs. 

Rifkin. Skinny 
Rlgsley. "Big Six" 
Rinaldi, Albert 
Riaoli. Alex 
Rita. Prof. Charles 
Roberts, J. H. 
Roberta, Stanley 

(Eureka) 
Robin, Willie At Mr*. 
Robinson, Lawrence 
(Costello) 
Rodlguex, Alleen N 
Roney. Joe St Kay 
Rose. Louis 
Howell. Jimmle 
Russell. Leonard H 
Russell. Robert C. 
Sales. William S. 
Sanders. A. 
Sanders, Charles 
Sanders, Johnny 
Sandlin, Mrs. Hatel 



iid* 



Buddy 
Jeanette 

Shows 
(Andy Cocanoskl) 

H f 

Kackley. H. (Harry) 
Kaus United Shows 
Keaton, Sonny 
Keen. Mrs. Foster 
Keith. Mamie Ruth 
Kelly. Mrs. Naomi 
Kerkls, Harry 
Kentcr. Mrs. 

KlU^beth 
Kinscy. Madge (Graf) 
Kirkland. Monroe 
Klser. G. B. 
Kiscr, Jeff 
Kitchen. James 

Everett 

Kleban, Harry 
Knowle, Eddie 
Kowaichick, Michael 
Krause, Freddie 
Lamorrls. Willis 

St Joyce 

Lang, 



Mrs 

Snyder. Arthur & Mrs 
Snyder. James P. 
Sornsen. Hanna 
Sowden. Jack 
Qntegie. Diamond Jim 
Spitzer, H. 

Stanley, Lewis * Mrs. 
Stanley, Hobcrt St 

Lola 

Stephenson. Richard 
Stienberg, Frank 
Story. Hubcr Lyle 
Strelt, Phil 
Suggs, Leo 
Sullivan, Rex 
Surran, Frank Henry 
Tammany. John F- 
Taylor, Jasper H. 
Taylor, Tiny Bill 
Terry. Honey Burch 
Thomas, Joseph 
Thomas. Nicholas 
Tirnosevlc, Louis 
Tobln. Earl V 
Tollson, Clyde 
Tom. Frank _ . _ 
Tordenshleld, Carl E. 
Turner, Bill (Ranno) 
Tuttcrow, George T St 
Ethel 

Utah Exposition 

Show* 
Van Vorst. Fred 
Vermlttc. Francis C. 
Villemarie. Mrs. Mary 
Voght. Frank X. 
Voise, Harold St Mrs. 
Walsh, Raymond J- 

(Cookhouse) 
Walters. Ken 
Walton. Raymond A- 
Wandotowskl, John 
Ward. John R. 
Waters. Lloyd O. 
Walk ins, William St 
Mrs. 

Watson, Shirley 
Waycanter. Paul 
Webb. John Etown 
Weir, Joe 
Wells, Lem it Mrs. 
Welsh. Thos. 
West. George 
Westerman. George 
Westlake. Rose 
Wheat. Alfred E. 
Whiteside, A. R. , 
Williams. E. 4 J 
Williams. Herbert H. 
Williams, Lawrence 



Hcilman. Elwood C 
Heyer, William 
Houta, Mrs. W. J. 
Impeduglla. Vlto 
Jackson, Ralph F. 
Jacobs, C. C. 
Jamlnson, L. W. 
Johnson, Fred 
Kelley, Mr. St Mrs. L. 
Kelly, Mr. St Mrs. G, 

King, Hazel 
Kirk, Lawrence C. 
Laird, Mildred 
Larabees, The 
Legan, Eldon 
Leslie, Edward N. 
Lewis, Francis Jay 
Lewis, Robert (Bob) 
I. Icon, J. R. 
Lollar, James 
Lope*, Linda 
Lucas, Harold J. 
Lux, John H. 
MeCrary. W. H. 
March and, Mr. St Mrs. 

Noah 

Martin. Frank J. 
Melbye. Vieco 
Midrileton. Odell 
Milanese, Joe 
Miller. Mr. Ac Mrs. 

Paul 

Miii'hcll. Al 
Moore, Irene 
Morgan, Heslei 
Morton, John Mervon 
Morten, Lacy L. 
Murray. Mrs. Let! 
Murry, W. O. 
Myers, Ralph 
Nash, Johnnie F 



John Snmms, Mr. & Mrs. 



Chester 
Scanlon. Thomas 
Schick. Mrs. Frank W. 
Schnecklolh, Harry 
Sheridan. Johnny 
Sheran, Thomas 
Shlnn. Fred 
Shipley, Leonard L. 
Sllcox, Joe 
Smart, Walter E. 
Smith, Henri' Norman 
Snook, Albert T. 
Sokolnwxki. Peter 
Stacy, Woodrow 
Stamcy, Ralph E. 
Studyvln, Harry L. 
Styles. John G. 
Sullivan, Mrs. D. C. 
Summers, Kenneth 
Supreme Amusement 
Enterprise* 
Sutton, B. E. 
Tcska. Joe St Edward 
Thomas. Kenneth B. 
Tracy. Homer R. 
Turner, A. R. & Marie 
Vaughn, Harvey E. 
Warren. Mr. & Mrs. 

* Bill 
Webb. Henry Duke 
Webster, Frank 
West. Freddie 
Wethcrbcc. Mr. At 

Mrs Harold 
Whiilen. Thnmajt F. 
Whisman. Mrs. Vlrgle 
Williamson. Al 
Willis. Polly 
Willis. Thommy 
Winters, Charles 
Wolfe, Cl.vdi 
Flo 



Zltnmer, 



'lorence 



Merry Midway Shows 

TROY, TENN., MAY 12-16; 
GLFASOM, MAY 19-23 
Want Concessions: Balloon 
Dart, Hi-Striker, Coke, Pitch 
Till U Win, Photos. Long 
Range, any Slum Stores. Will 
pay cash for good Floss Ma- 
chine. Will book Octopus or 
any Ride that doesn't conflict. 
Want Ride Help on Wheel. 
Contact 
ALBERT BARKER 



L. * R- L. 
Williams, T. L. 
Williams. Lou 
Williamson. George^ 

Wilson, Kenny- 
Winters. Ruth 
Wolf. Jack 
Wortman, Arthur^ 

Wright, Fred G. 
Yancey, George 

Bee man 

Young, Al 
Zuckcrman, 



Mrs. 



Pat 



MAIL ON HAND AT 
NEW YORK OFFICE 
1564 Broadway 
New York 19. N. Y 



Beebee, Stanley 

(Bear Act) 
Blackstone. Harry 
Bowman. Zeteko 
Brand, Patrica 
Bull, William 
Burgdon. James 
Chlpman. Harry 
De I.uccia, Scully 
Drake. Darlene 
Earle, Beatrix 



Hcaly, Alfred 
Laihabee. Rubyeette 
Marks, Mr. & Mrs. 
Martin. Alice 
RelUy, M. 
Romanauskls, A, J. 
Simpson. Frank 
Ullman, Mr. At Mrs. 
Whaelen. Thomas F. 
Wright, Will 



CARNIVAL WANTED 

8TH ANNUAL 
"4TH OF Gl" 

American Legion Celebration 
EVANSVILLE, WISCONSIN 
JULY 3rd, 4th. 5th 

1951 and '52 Ferris Wheel play largest 
In State. Boat races, ball games and 
fireworks. Fourth average attendance 
over 10,000. By Hie snores of beautiful 
Lake Leota. Phono or write 
JOHN WYSE 
Tel. 5 Evansvllie. Wisconsin 



WANTED 
RIDES and CONCESSIONS 
for 

THAYER HOMECOMING PICNIC & FAIR 

Sept. 2, 3, 4, Thayer, K,n»,. 
Contact H. M. MINNICK, S«y. 



CA* USE 



MAIL ON HAND AT 
CHICACO OFFICE 

188 W. Randolph St. 
CMogO I. III. 



Want for Colored Park 

Helsr tor Me rry-Oo- Round, Ferris Wheel 
and Caterpillar, also Concession Aeents; 
prefer colored help. No ups or downs, 
salary avary week. 

THAD F. WORK 



Jerr 

Lauthcr. Carl St Mrs. 
Lea jure, C. C. 

Leo, TTlclma 

Leedy, Bob 
Le May, Barbai 
Lester, Cconce 
Levitt, Maurice St 

Mrs. 

Leuellyan, John tt 

Mrs. 

Lewis, Mr. Dixie 
Lewis. H. V. St Mrs. 
Lewis. Jimmle 
Lewis, Robert E. >Hoov 
Lewis, Victor 
Llbhart, F. H. & Mn 
Llnslrom. Harry L. 
Llttleltcld. Norman 
Lockhard. Henry J, 
Locke, Bobby 
Long, Bernard Leo 
Lumpkin. Herman 
Lumpkin. Mrs. Jear 
Lumpkin. Roy 
Lykens. Donald W. 
McCarthy, Charlie 
McCee, Frank 
McGIll, Leo J. 
McGrath. Mack 
Knliht. Mil 

(Heavy) 
McN'amcc. William 
McRorie. Arthur Lee 



I'roilpy. Mn 



Parrel Post 

Gerrl, 



Anderson, fiary 
Cariwn. John 
Cnthatas, May 
Coleman. Edward 
Del Mar, Rob) 
Drake, Betty Lou 
. Edwards, Frank E 
Hal si end. V4riritiia 
. F.verly C. 



McLean, Albert 
Nolan. Andrew 
Reese, Carol Ann 
Shworles. Yvonne S. 
Smith, Henry J. 
Smith, Jnliane 
Snyder. Wm. 
Stafford. Helen 
ISuaar ~ 



Bill (Juggler) Talt, Thelma 
MalTwin. James JTravis, Cliff 



MAIL ON HAND AT 
ST. LOUIS OFFICE 

390 Arcade Bldg. 
St. Louis 1, Mo. 



Parcel Posl 

Richardson. Joe, 17* 



MBKlc. Edmund 
Marbles. Eddie 
Marcus. Robert 
Marcus, Robert (Red) 
Markham, Mary 
Marks, Frank W. 
Marsh, Jessie B. 
Jnckov' Martin, A- L. (Mae) 

F.arnhardt. E. E. 
Edwards, Frank 
Ehlert, Richard Wm. 



SykesAbshlre H. Lee 
Adams. Oscar 
Alexander, Frank 
Alfredo, Mr. & Mrs, 



Eisenberg, Abe 
F-lam. Rufus M. 
ICldred, Chas. 
Ellis, Kay OrvDJe 
Emerson. Ceo. 
Ethcridge, J. W. 
Farmer. Andrew 
Feller, Clifford & 

Mrs. 

Fenner, LeRoy 
Ferenzl, Begins 
Fields, Mrs. Myrtle 
Flore. Mike 
Fisher, E. I.. 



D. C 
Bean, Mr. 9* Mrs. 

Jesse 

Bell, Ronnie 
Rcnnutt. James 
Rlankenship. Bob 
Blanton. Lewis C. 
Boone, George W. 
Roudrcau, G. 
Bowlin, John F. «k 

H. M. 

Burton. Jack 
Butters, Ed 
Calorain, Mildred 
Carpenter, Mrs. t 
Carroll, Dave 
Carr, Mrs. Alice 
Carawan. I.cc 



Martin. Larry 
Martin, S. R. 
Martin, Tiger 
Mason. Harry W 
MassinKill. Floyd 
Mattox, Mrs. Georgia 
May, Harry 
Maynes. Johnny 
Meirord, Andy 
Mettler. J. A, 
Miller Bros.' Shows 
Miller, Clifford Mearl 

* P. P 

Miller, Frank (Windy) i Carey, Esther 
Mills, Cebrom B. [Carpenter, Mrs. Earl 



First class Wheel Foreman, tractor 
driver preferred; top salary paid. Fore- 
man for Chairplane: Elderly Man to erect 
3 Kiddle Rides with general touch-up 
work. Foreman to erect 12 Committee 
Booths. Can place legitimate Concessions 
for Eastern Shore, Md. No gypsies. 

D. \AN BIIXIARO 

Oaks, Pa. Valley Ferae *-4Si1 



MOIOaDROMI— MOTORCYtlES 

Must sacrifice, for naif — 3 Scouts, gua 
anteed A-l shape for trick riding. Also 
5 Scouts, good for rollers. This Includes 
truck load hard-to-get 101 new and used 
spare parts. Will completely sell out 
everything. Asking price, IMAM catdi. 

LUCKY THIBEALXT 

721 Pla«n St. Brockton, Mats. 



WANTED 



Ilinco Relief Caller and Couj 
Good salary and bonus If you ca_ _. 
If all ya\i need Is a clean shirt and few 
bucks for drink, don't botlier me. Want 
reliable, sober help who want a season's 
work. EDDIE SCHULTZ, c o James H. 
Drew Shows, Madison, W. Va. r this week; 

Princeton.. W. Va , following. 



WANTED 

2 small Shows for 7 weeks starting May 
21 here. Concessions — one of a kind, no 
gypsies. Can use Ride Help who have 
worked for a small Shaw. 

OIS1IOFF SHOWS 

Richland Center, Wit. 



Carpenter. W. E. 
LThastaln, Mrs. William 
Col v In, Warren 
Cooper, Floyd E. 
Columbus, Nathan S. 
Crain, Blackle 
Croick, Jack 
Daniels. Grover P. 

(Tex) 
Davles, Mr. St Mrs. 

Alexander 
Delaney. Paul 
Delany, Sam A. 
Dion, Thos. R, & Ann 
Downey, A. L. St G. 

A. 

Elckhorst, C. W. 
EUia, Mr. & Mrs. 

Cotton 

Ellis, Frank 
Evana. Leslie E. 
Fester, Charles 
Flnley, Evelyn 
Foss, John D. 
Franklin, Mrs, Lillian 
Frenze), M. E. 
Friend, John Donal 



DERBY 

FOR SALE 

Terms to reliable party 

JOE SLASH 

N. First Ave. Arcadia, 



BASEBALL BATTEM 
MACHINE 



i cJm* 



will trade 



Including net 
condition. O 
Rifle Range, 

COOL CREST GOLF COURSE 

14M Froderlcksburv Road 
San Antonio I, Texan 



MAY 16, 1953 



THE BILLBOARD 



; ' . mid 

MERCHANDISE 



63 



0 enER HOty 



Carnival Novelties 

Tinseled Flyine Birds 

Box (3 dx.) S2.40 Or. $ 7.75 
* point Pin wheel 

Boh (3 du 2.40 Or. *-M 

Double Pinwheel 

Box .3 dx.) 2.40 Or. V.00 

Whips Dx. 1-30 Gr. 1445 

"Bird's Nest" Straw Hat 

Dx. 3.20 Or. 34 00 

Fur Monkeys 

4-Inch Box. (4 dx.) tl.» Gr. fl 4.50 

7-Inch Hieh Hat Monk with Plpa 

Box (3 dx.) 2.40 Or. 9 00 
10-inch Hieh Hat Monk with Pip* 

Dx, 1.15 Or. 21.60 
12-inch Hi«h Hat Monk with Pip* 

Dx. 3 60 Or. 40.00 
9-inch Acrobat Fur Monkey 

Dx, 1.15 Gr 21.00 

Cellnloid Feather Dolls 



DI5PLA Y -CLASSIFIED SECTION 

A MARKET PLACE FOR BUYERS AND SELLERS 



7-inch 
inch 
12-inch 



Dx. 51. M Or. si 7 in 
-Dx- 2.M Gr. 50.00 
.Dx. 3.75 Gr. 42.00 



Hay on Parasols- — 
American Flag Designs 

17-lneh D'amefer . Dx 53 25 Or. 136.0O 
71-inch Diameter . .Dx. 4.00 Or. 44.00 
73-inch Oiemotor ..Dx. 5.10 Gr. 57.50 

Carnival Supplies 

Daisy Cork Gun Be. 55.75 

Cork Gun Corks 

Par 1000 2.90 
Hoops (Hoop-L* Rinot), all sixai 

Dx. .15 
Dart Balloons Oak or Bluebird) 

Or. -*S 10 Gr. 5 8 50 
French Paathar Darts 

Dr. 1.20 Gr. 13.50 

Jap Feather Darts 

Box <3 ■Di.t 130 Or. 4.50 
Imported Carnival Rateball 

Dx, 2.35 Or. 34.00 
Latax Dipped String Baseball 

Dx. 2.75 

wood Milk Bottle.. la. .75 
Wood Milk Bottles, 1 lb. load 
Ea. 1.25 

Penny Pitch Chart. .Ea. t.SO 
Knife Rack Ring* 

Par 100 5.50 
Table Tennis Balls. .Dz. .40 Gr 4.50 
Write for Carnival Catelof 
Induce postage with order. 
25% deposit with c.o.d. orders 



KH*Ui*U Pilfiii&OtU Since WSO 

240 42 SOUTH MERIDIAN ST 
INDIANAPOLIS 25, INDIANA 



: REGULAR CLASSIFIED ADS . 



DISPLAY-CLASSIFIED ADS . 



Set in usual want-ad style, one 
paragraph, no display. First line 
regular 5 pt. caps. RATE: 15c a 
word — Minimum $3 CASH 
WITH COPY. 

Containing larger type and white 
space are charged for by the agate 
line, 14 lines to the inch. 
No illustrations or cuts can be used. 
RATE: $1 a line- 
Minimum $6. 

FORMS CLOSE 
THURSDAY NOON IN CINCINNATI 
FOR THE FOLLOWINC WEEK'S ISSUE 

To insure publication ot your advertising in the earliest passible issue arrange to nave 
your copy reach the pvblicetion office. 21*0 Petto—en St., Cincinnati 33, early in the week i 



I V *fi m!M „ CLEAN ERS— TANKS. UPRIGHTS: I 
' An a '' ™ k »»; rebuiH like new; guaranteed, 
ml i q » i y ' *" r* rlc «*: samples on r*. 
22f»-' n K 1 ?? " ew So win* Mar-nines Metro- 
POlitan. 4H3 Third Ave., N.Y C. CY 959C0 
my 16 

WAU.ETSIZE COMIC CARDS ^WONDER. 
■ fim ^ , '"^ Comn'e.e mm bj 15 cards; 

tSFV 6hir' a,M ' 145 S C °"** e AX- 
WHOLESALE CATALOG ~OF* FAMOUS 
.brand merchandise Hundreds *t u2x? 
MSEC A S-1351 Third flE? New York "it. 



ACTS, SONCS & PARODIES 



ACTION COMEDY PARODIES. INTRODUC- 
tlone, sons lilies, MC patter. Etmmick 
JtaKs. stories, single cats; SI complete. 
Sebastian, 10834 Hamlin. North Hollywood. 
Calif . JnM 

-EHCi. E" MAGAZINE — CONTATOtNG 
Band Novelties. ParoiHe*. Monuloga. Com- 
edies. Jokes; subscription. »2; add SI for 
four sag-parked bark isxues Emcee- B 

P O. Box 983. Chicago 90. my 30 

100 COMEDY SONG TITLES, SI; COMKD*i 
Diclionary. SI; 100 Introductions. SI: 
Stories for the NiRht Club, S2; Night Club 
Patter, SI; price liM with Parody. lOr. 
Marv's Humor House, 387 29lh Ave.. San 
Francisco 21, Calif. 



ACENTS & DISTRIBUTORS 



ANIMALS, BIRDS. PETS 




BRAND NfW! 

Amine ted i on hi it ln**ii 
■M F.n K.th 

StWS« H 0 H_Jit HOVflTV 
pisviSei fAugtwitiinvl* 

■fata Nil Kid e<t 

ilalt . . i «vlcmit.i*.l,. 1 
Its I* 10 KjlaelOl »l 
1 • ■ - w. ■'. C 1 i .. . 

anion. 

Um srdluty Iwirl •*!« lor 
fauholn el tan. 




l*t tat at Ma aplenty. 



.CIIIRS. OISTRIIUTORS If Km 
la i«N Ui<i nm hiliitaai no wily 



r phone lw quantity prid 



AMERICA'S NEWEST SENSATION! 

Glowing Nile Signal Mit. Needed bv 55 
million Auto, Truck, Bus. Taxi Drivers, 
Motorcycle. Bicycle Riders. Fast sales. Big 
profit Details free. Sample $1 postpaid 

PROTECTION INDUSTRIES 
Box 385. WhiHlcr , Calif. 

A MONEY MAKER— FREE CATALOG. SE- \ 

lect Shaker Co. 5132 ShjtUuk. Oakland 
Calif. Jy23 

AGENTS — ACT NOW! STAMP SOCIAL 
Security Plates; Slumping Outfits: sample 
.vlth Name and S. S. Number. SOr: litera- 
ture free. General Product*. 11 N Pearl 
BB 33, Albany, N. Y. my 10 

AGENTS, SALESMEN. WAGON-JOBBERS— 
Sell Balloons. Comb*. Novelties, Notions. 
Billfolds. Watches. Carded Merchandise. 
Sundries. Carleton House Distributors 

BBj. Texas City. Ten. my 2 3 

AGENTS— SELL THE AMAZING NEW 8-; 
Bail Fortune Teller. Samp:*. S2: do?.. 
I SI6. Ivan Eaah. R.R. =42. Elkhart. Ind. _my23 - 
ACENTS, DISTRIBUTORS WANTED FOR 
fast moving novelty Dire Earrings. Send I 
SI for sample, direct from manufacturer. 
Dice. P- O. »o> 5266 Cleveland 1. O. 
A SENSATION — BASK ET_ EARRINGS, TINY 
Woven Straw Baskets, Hals and Hat 
Baskets, Earrings. Pins, Bracelet*, Neck- 
laces. S6 doi ; Hiind-KiilUed Crystal-Glass 
Tiny Basket Earrings. S6 dot.; Chignon. 
Spray, Swivel-Mobile Earrings. M. J- J- 
Ijistufka Dist., Box 10248. Tampa, 
ATTENTION .HOSIERY — LOW PRICES FOR 
iobbers pitchmen and salesmen; com- 
plelc line Ladies - . Men's. Children's Hosiery. 
Nylons. SI dozen up: simple order one 
doten slightly Imperfect Nylons, packed 
beautiful cello bag. S3; prompt shipments 
and satisfaction guaranteed or money re- 
funded. S. F. Pollard Mfg. Co. 1S-1741). 

1258 Marke t, Ch attanooga. Tenn. np 

BARGAINS — TERRIFIC SAVINGS: JOB 
lots, closeouts; also save up to 50' 



»>• i NASHVIUI J. TINNISSII 



UTTtE ATOM 

World's Smallest Pistol 

Biggeil Profit Producer Ever Offered! 

BANG I UP YOUt PBOflTS WITH "LITTU 
AfOM" . IT SIUS ON SIGHT WITH 
A BANG I 

-The I.oy PtHai \% Inch Laao Ums Amnsuiwlioa 
(■lank CartrMfffai) That Q rhilti Shoott. 
JOBSKS. WSlRifluroRS: 
Wrtla. W«a. Phmmm for Quasirty Pilot 



dry Roods, clothinp. hosiery, notions, druas. 
toiletries, gifts, jewelry, television, etc. 
2OO0 Items. Send 25- for wholesale MrttslB 
catalog with special "get acquainted" offer 
which Includes free $1 merchandise certifi- 
cate. Reliable Jobbers, 311 H-35 North Des- 

plaini, Chicago 6. np 

COLONEL STRING " BOWS. PL' RE SILK 

Bows, S6 per doten; sample*. 3 for SI. 73. 
Ddmar Ties, 287 W Federal. Youngslown 

Ohio. tf 

EARRINGS — DISCONTINUED LINE. GOOD 

selection, smart styles, set with first 
quality stones, tailored dangles, pearls with 
sterling silver ear wires, pierced and screw 
. back; limited supply: SIB grosm $ doxrn sam- 
ples, S10; postage extra; cash with order. 
Satisfaction guaranteed. Debonair Manu- 
facturing Co., 188 Whitmarsh St.. Provl- 

dence, R. I. 

EARRINGS FROM S2 DOZ : PIERCED. S3 

dot.; Chatk White Earrings. S3 dot.; ass't 
3 doz.. $8.50 prepaid S A E Sales Co.. 2007 
S, K St.. Tacoma 3, Wash. JltS) 




ATTENTION, JOBBERS 

There Are Big Profits 
in l»ecals Zfr ^-^fcj Sa 

COMIC OECALS, OIRLIE DECALS, 
TWO-SIDED DECALS, TOURIST DE- 
CALS. SOUVENIR DECALS, CAQ 
DECALS. DECAL SIGNS. Send 25r today 
for generous assortment of samples. 

IMPRINT ART PRODUCTS, Inc. 
ell Manhattan Ave., Brooklyn 22, N. Y, 



FIREWORKS— Bl'NDLE OF 40 PKGS.. f»f 
to pkge ; 3600 l' j inch Chinese Fla*h Fire, 
crackers, extra loud, S9.95 cash with order 
Daniclson Fireworks Co., Danlelson. Conn 
jnW 

GENESEE BRISTOL BUSINESS CARDS. 

1000. S3: Ban Point Pens, standard full 
site, 8, $1. William Anderson, Box 855- R. 

Mountain Home. Ten n. 

GOOD LUCK STERLING SILVER fORI- 

entail friendship Ring. $7; men's, ladies' 
ring sixes, initials. C. Arnao. Box 206. 

Massapequa, N. Y. 

HOT JOKE ITEM! "WORLD'S SMALLEST 

Falsies." each In plastic box. Ru*h SI SO 
for 2 doxen or S7 20 for «ros» postpaid. Rob. 
bins Co.. 13I-B W. 42d St., New York Citv 
my 23 



A s.Victur".°^L E( V r L « A »»S. BOA CON- 
din*?L? i^" 8, 830 Io • 10 °- New and 
ANOTHER HIT.E BODIED 15-FOOT ANA 

III. A. "!■."•■■ '"«< Toad, and Tur- 

H "Cr»ahIu™th Dt ? PLA . V "KNSATION A L 
Rait I n \f h P ( '«rnrious D^mond-Bnck 
H* to s r. °, «- ,r "';"" Plenty on hand. 

aquatic or false Cobras, a fierce active 
'oni"-heaH*d C^n'Vln^K 

fUlnhow R R n ') H - 3,3 50 "* descent 
Hoas average 5 rt . S20 ea.; feed- 
!?.f,H m< rs ,,W B V- 4 n ■ * 25: 'reshiy cap- 
tured Diamond-Back Ratt'r^nakes tin 
touched In mouth, exrelleni f n ? "m iking" : 

SS. 1 ^ ^ , nd^ 1 f a • , "e'ect from up to 6 ft. 
new P -l.,^I m, ^ s f -." n ^ " f«» *» Al 
S7 W rS?^5" pro, . , -i Dl 'P'" v Cw» from 
fJ™ tSSHE^ r *?J U * exposition including 

^rl.i«^* r iS e .v T< i ma Tarantula Spider. 
Scorpion, South Amr-- iean Aliigatorr im- 
Sf?™ I healthy Boa ConMrietor: 

Horn Snake and manv other Interior ins 
Mft, 7J2 r t ul r «T' S50 You ar * dealing 
i , S f, J l 2. r f est '"-norters of South Amer- 

',71™ * ■■'I'" If '« Ift f < "Extra special 
with baby. h->< terrific -drawing power" 
on any type Rent lie Show, babv comes wllb 
fSJfjfL **t*' heavy glass, pad- 

IS- i? B nf manv uses, all for 

H7J0. „ Pr eenant Mive bearing), gigantic 
i *1.?^I er Snak *' t - 5 Crade-A specimens, 
only SI2 50 Fastest delivery service the en- 
tcrla nment world has ever known. Mono 
Tradlne Co. Inc.. Box 212 rphone S4-0fHI). 
International Airport. Miami 48, Fla. 
BIG HOODED" COBRAS. "S37.56T TEG IT. 
S17H0: Flvlns S-iuirrr'v. «,'. I, <. a ,h il< 

r.o%it Reptile pjrk. I.nne Beach, Miss 



.IOKERS FUN SHOPS— FULL CREDIT AL- 
IO wed on items returned. Jobbers offer 
-■"np le-rn' *" dealers Eagle Specialty Co . 
Akron 14, Ohio. Jn6 



JOKESTER'S PRINTED NOVELTIES 
whole-ale: fifty samples. SI; rrfunded 
firsl order Sebastian. 10034-B Hamlin. N 

Hollywood Calif. inl3 

MAKE $5 PER HOUR SELLING ULTRA- 
Blue 7"xll" Signs: comedy, general, re- 
ligious; 50 r sellers; 15 samples SI. Lowy. 
B12 Br oadway. Dept. 738, New York 3 no 
MIDGET BIBLE— POSTAGE STAMP SIZE. 

10 cents and 3 cent stamp; 52 miniature 
Cards, less than postage stamp slxe. 15 cents 
ner deck. William Anderson. Box 9.35 R. 
Mountain Home, Tenn. 



PINS AND EARRINGS - MANY F+EAUTT 
ful styles in tailored and stoned earrings 
S2 and SZ.SO per assorted doxen. respec- 
tively; also attractive tailored and stoned 
pint at S2 and S2 SO. respectively, per as- 
sorted doxen. Sample doxen regular prirc 
2Sr& deposit, balance red New Englanri 
9 Emnlre St., Providence. R I. mylfi 



PITCHMEN. SALESMEN. AGENTS — MASS 
sales with 15 second demonstration 
Brand new. no competition Send for free 
sample. Snuffsit Products. Ltd.. 170 Wis- 
consin St.. San Francisco 7 Calif mytS 

PITCHMEN! I HAVE ONE THAT REALLY 
moves. Long profit. Write for free in- 
formation. J. R. Jewell, 90S S. 16 St., Lin- 
coln, Neb. 



RED HOT AND SENSIBLE 7x11" ILLt'S- 
trated color blended light reflecting 
sirns: 2OO0 varieties Sell everyone Trial 
offer SI; 15. S6; 100 best or free sample 
and catalog prepaid Koehler. 335 Cnrlr. 
St. Loui * 23. Mo my 30 

s\i i-'smkn nisTHim rows- fast ski.i- 
inn Costume Jewelry, direct from factors-; 
big picture catalog free Plckcraft. B-1B. 
Bank, Attleboro. Masa. my 16 



CM'MI'S CAMFI.S. KH'-A-: EL FPU A VJS 
Peneuins. Siorks Babv Rin^lall*. Man 
gabeys Baboons. Pitagontan Cavy. Sloths, 
""•••e Cha«e Wild Animal Farm. F."-~t. 
M»as myis 

EUROPEAN WII D BOAR — 5 YRS.l PROVEN 
breeder; excellent condition, well formed 
tu«k«; B"irnx weight. 250 lbs TM11 Green. 
Falrlee. Vt 



FOR S M.E -COMPLETE MONKEY SHOW 
Monkey*, baboons, new tent and «teel 
arena, sound set. truck; ait or part. Harry 
itenvllle, Ga. 



If You Want 

MORE SALE?; & PROFITS 

Take a Tip— 
Use this standout 

DISPLAY CLASSIFIED 

style of ad 
See first page this 
section 



NOW THAT YOU READ ALL THE ADS. 

write In Tropical Hobbyland for new 
spring price list. Here Is a sample of what 
il contains: '6 young Cinnamon Ringtails. 
S135: 5 \nung S.,uirrel Munkcvs. «100: 100 
is a Calmani baby Alligators, S85. Live 
delivery guaranteed Tropiral Hobbyland, 
1525 N.W 27 Ave. Miami. Fla. 



PEKIN DUCKLINGS MAKE BIG PROFITS 
for carnival men. Everybody from 6 to 
BO will pitch for these rule yellow baby 
ducklings. Can supply Immediate weekly 
shipments. S25 per hundred. Write or 
phone us today (Phone Vanlue. Ohio 32A.) 
Free catalog Hile Duck Hatchery Dept. 
4. Carev. Ohio 



PLENTY FRESH FAT SNAKES. ALL 
kinds: al«n Alligators. Owls. Armadillos. 
Horned Toads. Terrapins. Coatimundis, 
Paca, Peafowl, Agouti. Rhesus Monkeys. 
Guinea Pigs. Wild Cats. Prairie Dogs. Otto 
Martin Locke Phone 141 . New Braunfels. 
Tex. my 16 



PLENTY SNAKES. ALSO ARMADILLOS, 
Homed Toads, Paeas. Alligator*. Coati- 
mundis, Wild Cats. Klnkajous, Parakeets 
Caution, our snakes are fresh caught, direct 
to you. We do not exhibit snakes, neither 
do we milk snakes nor haul half dead 
snake* over (he country We ship only frrth 
snakes by railway express Shipping -miikex 
from here for over forty years. Wire Otto 
Martin Locke. Phone 141, New Braunfe 



myl6 



(Continued on page €4) 



TLASMY Promotions 



NEW 7 JEWEL Rhinestone 



LADIES' 
BRACELET 



WATCH 




ULTRA SMART-SIMULATED DIAMONDS COVER 
ENTIRE BRACELET AND WATCH COVER! 

EtCH. Plul Postiqc Send . j «. mm F« POSTPAID 
IN LOTS Of 3 >1 *.IO SAMPLE 

'UNBOXED.: I ml WA ;{K 

'ONE-YEAR CUARANTEE SLIP INCLUDED WITH EVERY WATCH' 

iDD $1.00 FOR 10VEIY GIFT BOX WITH $92.50 PRICE TAG 



$ 12 



50 





7/k _ 

MfMS JEWELED WaTCH WITH ClUSY BLACK 
SUEDE BIND h, NONTARNISH YELLOW CASE! 

Looks terrific, h Urritic. Hottest number of eM 
time tor auctioneers, pitchmen, etc. Modorn es 
tomorrow. Order now — you won't be sorry, l.ycar 
guarantee slip incl. with every wotch. 

$i* t n E1CH ' Plu! p0ili4 * i mv Kt * 
K-W IN LOTS Of 3 



SOX WITH 5" SO 
PRICE Tat, 
SI 00 EXTRA 



Approved by GoodhousekeepififJ 

"AIR FORCE TYPE" 

SUM GLASSES 

HEN'S — Ho. 100 IADIES — No. tOI 
ZQ PER DOZEN 

INCLUDES 
PLASTIC CASES 



s 6 



I y 



GUARANTEED LIGHTER FLINTS 

ONLY 

70c Per Display CARD! 

24 10c packs — 5 Flinrs per p«ck. You get $2.40 return on a 70c in- 
vestment. They fit all standard lighters. Guaranteed merchandise. Why 
pay more??? 

HANDY 

TOOL KIT 

A SENSATIONAL SELLER! 
FIVE TOOLS IN CNE-- PRECISION MADE FftOM 
HARDENED TOOL STEEL. PLASTIC POOCH 

With vice-grip chuck that 

S^^h *f%4L_ locks blades securely m 
■■V "/(l P L,fr Three standard 




screw drivers, one 
"Philtlps" type screw 
driver and one chisel. 
Everybody needs this 
hindy item. 
DOZ. fncjroveri— Write for 
KITS '<■•>« Idem*. 



PER 



Bracelet Cafofog. 



WRITE f0» CATALOG. Tenw: 1/3 dtpoiil, tulinu (.O.D. Include pottage if uih Ii Ml n>l. 

HEATH DISTRIBUTING CO. 

3MJ VINEVILLE AVE. • Atoiraroctvrpri S. Olttribsrlori » MACON, OA. 



To Order Classified or Distay-Classified Ads 

USE THIS HANDY FORM NOW 



Type or print your copy in this spaco. 



Chech the heading under which you 



' id placed: 



3 Act*. Sonrs. Parodies 
3 Agents and Distributors 
□ Animals. Birds. Pets 
"I Business Opportunftles 
_. Costumes. Uniforms, Wardrobes 
™ Food and Drink Concession 
Supplies 



forf 



ulas 



] Foi S.ik' — Secondhand Goods 
" For Sale — Secondhand Show 
Property 
Help Wanted 



2 Instructions. Books, Cartoons 
I Magical Apparatus 
' Miscellaneous 

~ Musical Instruments. Accessories 
j Partners Wanted 
j Personals 

" Photo Supplies and Developina 
j Printing 

} Salesmen Wanted 
1 Scenery, Banners 
, Tattooing Supplies 
' Wanted to Buy 



Indicate below the type of ad you wish 

RtCULAR CLASSIFIED AD— I Sc a word Minimum $3.00. 
C DISPLAY -CLASSIFIED AD — SI per agite line Minimum S6.00 
■M agate lines to the inch> 



Complete this authoi 
be accompanied by r 
billed it credit ha. bci 



ation blank and mail promptly. Classified ads must 
emirtancc in full Display -Classified Ads will be 
established 



The Billboard 
2160 Patterson St. 

Cincinnati 22, Ohio i 

Please insert (he above ad in ■••••••••••••■**••••*••••••••• issue 

I enclose remittance ot $ ....... 

Name 

Address 

City State 



64 MERCHANDISE 



THE BILLBOARD 



MAY 16, 1953 



THE BIGGEST PITCH IN THE NATION 

"JIMMY the ACROBAT" 

NEWLY ARRIVED FROM EUROPE 

NO TALKING NECESSARY, |UST LET "JIMMY THE ACROBAT" DO HIS STUFF 
AND YOU'VE COT A SALE. HE'S CUTE — HE'S CHARMING — EVERYONE LOVES 
"JIMMY THE ACROBAT." 

PITCHMEN ON 

THE WEST 
COAST HAVE 

ALREADY 
SOLD 500,000 
"JIMMY'S" TO 
BARS, RES- 
TAURANTS, 
SHOWS, 
STANDS, 
NITERIES 

RETAIL PRICE $3.95 

(tomm localities. $4.95; 

$2-40 




They watch, laugh and buy "JIMMY." It's an automatic 
puppet .how for young ond old. Press the lever and "JIMMY," 
goes into action. This pixie-like daredevil performer keeps 
everyone thrilled for hours as he whirls thru the air at your 
bidding. Everyone goes wild. Quality construction, built for 
years of fun. Ht. overall 16 in. Packed 1 dot. to case; wt. 25 
lbs. Each "JIMMY" in gift box. 

DEALERS & DISTRIBUTORS WANTED 



in dozen lots 
F.O.B. Chica(o 

SAMPLE POSTPAID 

$3.50 

IMMEDIATE 
DELIVERY 



THE WEBB CORPORATION 

"Creators of Money-Making Novelties" 

5200 WEST CHICAGO AVENUE, CHICAGO 51, ILLINOIS. COLUMBUS I 0740 





ANIMALS, BIRDS, PETS 





. I1MI • 

No. 100 Men's All-Aluminum Idcr, 
No. 102 Double Hcjrt All-Alumim 

Id.nli 

SO. 00 Complete With Alumini 
I J f , Sister Hooks! 



No 14 All-Aluminum Ci.ib 
Bag teknts inot seconds 1 



ENGRAVERS "„*. ", m7 
DAY and NITE SERVICE 



Phone: WATERFALL 8-8855 

No deposit required on COD orders . 
we pay postage on .ill prepaid orders 
ciccpt airmail. . 

Send for NEW 1953 CATALOG with 
many now engraving items 

FREE SAMPLE*S • 
FOR CONCESSIONERS! 

~mJ^*%T'?X - ' * , * ' '- f' ' "T^* V3£«^a 

"Originators of the Ail-Aluminum 
* • Idenf" 

MILLER CREATIONS 

7739 AVALOM CHICAGO, ILL 



GIFT MERCHANDISE 

TO 

JOBBERS — WHOLESALERS — DEALERS — CHAIN STORES 

SHADOW BOXES PLANTERS SUNDRIES 

FIGURINES PLACQUES BANKS 

BRASSWARE LAMPS NOVELTIES 

IN 

WOOD— PLASTER— BRASS— METAL 
WRITE FOR CATALOGUE DESCRIBING 
YOUR OPERATION 

MANUFACTURERS 

DEXTERMAHNKE, INC., 233 E. Erie St., Milwaukee 2, Wis. 




MAKE MORE MONEY 
SELL OUR 
IMPORTED 
SWISS 
WATCHES 

#^Mens Jewelled Antimaanetic sweep. 
Radium In Goldplatcd case $3.15 ea. 

• Men's 7 Jewel, Sweep Radium, Antl- 
masnetie, in Chrome case ..$3.75 ea. 

• Same, 7|, in Geldplated $4.10 ea. 



Geld Colored case incl back of case 
$3.75 ea. 

« Calendar-Stopwatch with 2 Pushbut- 
tons plus 1 Window in Chrome case (as 
illustrated) Jewelled Antimaanetic 
$4.50 ea. 

• Square Model Oress Watch, Jewelled, 
Antimagnetic, in Gold Colored case 

with Dome Crystal . $4.50 ea. 

1 year service guarantee certificate in- 
cluded. Leather bands. 15; each; or 
matching expansion bands, sot each. Min, 
order 1 dozen (same type or asstd.) 
Samples S1.50 addl. 

For ft«$afa> Only * free Catalog 
Complete line of 1*17 iewel watches. 
TRWSHOKI.If lit MUM. 

565 Fifth Ave., N, V. 17 PLeie 5-5010 




PRE SEASON CARNIVAL FISH POND DEAL fi 

Consists of 12 dozen pieces. Al least 11 different items in every deal. Some 
items formerly 25-cenf retailers. Cleaning out odds and ends in our Inventory. 
All sales final and NO C O D ORDERS, PLEASE. About 500 deals available. No fl j 
more when Rone. Shipped by Express only. \ 

FP144 — PER DEAL $9.00 



Yellow Expansion Band, fS* add. 

SPECIAL $50 DEAL '* 

e asst. above Watches A fi Exp. Bands r A 

to match. You save en extra 515.40 w 

New model watches, case and dials. A 

£ Reconditioned and guaranteed like rl 

i m 4 

I "*» 8 'g 1953 Wh oleiale Catalog, 2St | 4 

Wholesale only— «l additional for J 

samples. 3S*o with order, balance K 

C.O.D. 5-day money-back guarantee af 

if not satisfied. ~. 

Joseph Bros. 3wv { 

■ "The Watch and Diamond House" 4 



P D Q-World's Greatest 
PHOTO BOOTH CAMERAS 



LEVIN BROTHERS 



Established 1 836 » 
ERRE HAUTE, INDIANA 



SEND FOR 
FREE 1953 CATALOG 

Lowest possible prices on Crucn, Benrus and Dumont Watches. 
Also Diamond Rings. 



1 



YORMARK SALES CO. 




Also portable came 



dependable — 
effielent. 
Makes DIRECT 
POSITIVE pic- 
lures In 3 min- 
ute*. Cameras 
in 21 styles for 
any size photo. 
Boot ha are at- 
tractive, caiy 
i transport 
_.id quickly as- 
sembled. Sim- 
ple Inatrue- 
tlons. Fully 
guaranteed, 
ite for details. 



PDQ CAMERA CO. 

M»3 N. Cleveland Ave., Chicago 10, III. 



i Continued from page 63 



RATTLESNAKES— BEST SELECTED FROM 
hundreds, not milked, fresh, food condi- 
tion, fixed or hot, under 4 feet, il per foot; 
over i feet, $1,50 per foot. Small snake 
dens, large reptile and milked snake dens. 
No charge for packing or containers on 
S25 or up orders. On hand now: 30 boas, 
pythons, anacondas over 9 feet. Ross Al- 
len's Reptile institute. Silver Spring*. Fla. 
Rhones: MArion 2C14S. MArlon 2-7080. 
MArlon 2-3336 (nigh t). my 23 

SALE— HANDSOME SMALL BLACK TRICK 
Pony. Rhesus Monkey Bridge Rider. 
Pamahaslka's Studio, 3504 N. Eighth St., 
Ph iladelphia 40. Pa. SAgmor 5536. 

SHETLAND PONIES AND MIDGET MULES. 

We cater especially to circuses and 
shows; purchase utoek that will train: home 
of those pure while ponies and mules. Fred 
WHmot . Richards, Mo. m.v30 

WATER Bt FFAI.O BULL — HEALTHY. 

genltc nnri halter broke; weight, 1400 lbs. 
or more: price $350. Will sell or trade for 
other livestock. Drum's Lakeside Zoo, Phone 
Green 163 Cortland. Ohio. 



RED BAND COATS, 13: TROUSERS. U; 

Opera HaU. Black Derbies, old style Po- 
licemen's Helmets, Policemen's Club*. Lea-, 
•er Uniform*. 1210 Jefferson, Chicago. 

myH 

RHINESTONE FASTENER SET — AT- 

taches rhinestones to dre*»e*. costume*, 
| ete. Complete with 300 brilliant crystal 
rhinestones, settings, S3. 95. Brilliant crystal 
rhinestones, settings, 16 stie, $1.73 gross; 20 
slie, 12 gross postpaid. A mo- Lite Co.. 11 
Partsona Ave., Columbus 15, Ohio. 

FOOD AND DRINK 
CONCESSION SUPPLIES 



PREMIER QUALITY, PRE-POPPED POP- 
corn. Specially made, rcailv tn mmt- 
■hipped anywhere by express ... 
proof bushel bags, ten to a shipping 
ton. Premier Popcorn Co., Armor Rd.. Ham- 
burg, N Y. Telephone Emerson 1755. 

myU 

t'-l'ui' I I'OI'ioKV. ■■HKAliV To RAT. 
shipped everywhere, New popcorn Ma- 
chines, Supplies, Carmel Corn, terrific 
seller. National Pop Corn Supply Co., 107 
Commonwealth. Bu f falo 16. N. Y. m>23 
SMALL CAL. COACH GRAB JOINT 
Trailer, almost new; 7' wide. 10' long: 
bargain for cash. Charles Thompson, 425 
Oakwood Blvd., Chicago. 



BUSINESS OPPORTUNITIES 

ALL SNO RALL SUPPLIES— BIG MwhMatj 

reasonable prices: good flavor*, cup*, 
scrapers, etc. Send for prices. Information. 
Stuchbery .Mfg.. Dept. BS. 1417 Market,! 
Chattanooga. Tenn. my23 

ALL SNOWBALL FLAVORS AMD Sup- 
plies. |7 buys Ice Shaver that shaves 
into paper cup and enough flavor and 
cups for thousand snowballs. Electric 
shaver and flavor and cups. $73; other out- 
fit's. 62.50 up. Free Illustrated circulars. 
Snowball Co.. 9534-C Lcmturner, Jackson- 
vflle IT Fla. myJO | 

auctioneers: jobbers: canvassers; 

We have silverware sets, closeouts! 
Chests, razor blades, cutlery. American 
Products. Dept. B. 16 West 23, N. V. 

BUY FROM MANUFACTURERS, WHOLE- j 

aalers, branded merchandise: thousands 
of item*: mall order, direct acllini!. per- 
sonal use. Business! Guide, 1 153 Broadway. 
N.Y.C. tfj 



COIN-OPERATED TV SETS WITH PAT- 
ented "Pre- Viewer." Proven profitable 
money-makers. Unusual opportunity with 
fine prospects of steady, stable income. Big 
market among hotels, motels, barber shops, 
waitlnn rooms, public places, etc. Ideal for 
whole or part-time basis. Small investment. 
Box 855, The Billboard, 1564 Broadway. 
N.Y.C. 



EARN $15,00O-$3O,OO0 ANNUALLY— FRAN- 
chlse protected. Guaranteed minimum 
, $12,500 or money back. Live at home. No 
: merchandise to buy. Self-employed. One of 
1 most exclusive and noncompetitive bust- 
! nesses In United States and Canada. Send 

SO* for explanatory book. Money refunded 

when book returned. Harrell A Co., Box 

I A-14, Louisville. 111. J fl8 

1 EVERLASTING STAR FLOWERS WITH 
j LYCOPODIUJ" 

carnival Item. 

Corsaac. I.ycopodii 

U» Haws, 



NYLON OPERA HOSE 



EXTRA HIGH HEELED SHOES 

31 KauKc. 15 denier. $3.60 pair: 51 gauge, 
15 denier, long black heels, $4-, 51 gauge, 
30 denier. S4.50; 30 denier non-run mesh, 
$4.30; length*: short, medium, long and 
extra long; any color. For street wear. 51- 
lS's. $1 pair: 51-15's black or blue beels, 
$1.25 pair. Pumps, black or blue suede with 
41'i-inrh heels, $10 pair; black patent or 
red kid with 4' ; -ineh heels, $10 pair. Va 
with order, balance C.O.D. 

REIGNER A GILES 
Ml s. t$Vj St. Readlnf, Pa. 



FORMULAS & PLANS 



ANY FORMULA. $3. FORMULA CATALOG 
and Chemical Instruction Sheet. lOe. Jo- 
seph H. Belfort, 216 W. Jackson Blvd., Chi- 
cago 6. 

FOR SALE 
SECOND-HAND COOPS 

ABOUT ALL MAKES OF POPPERS, CAR A- 
mel Corn equipment. Floss Machines, re- 
placement Kettles for all Poppers. Krlspy 
Horn. 120 S. Hal M ed, C hicago. HI . Jn6 

CALUMET COACH CONCESSION TRAILER; 

all aluminum body, slxe 13'xA'; serving 
counter* on both sides. $387: bottle gas pop- 
corn popper, $60; Hot Dog and Bun Steamer. 
2 Hamilton Beach Milkshake mixers, four 
hole Frlgldalre Ice cream cabinet, orange 
drink dispenser. Trailer and equipment all 
In excellent condition. Douglas Largent, 
Abingdon. III. Phone 3191. 

FOR BEST RESULTS 

use this tow-cost 
Attention-Getting 
Profit-Making 

DISPLAY CLASSIFIED 



style of ad 
See first page this 
section 



: Foundation, St. Paul I 
my 30 



QUANTITY USERS 

BUY DIRECT! 



1 FOR SALE — 30 ROOM MODERN HOTEL, 
including real estate near large*! atomic 
plant. New fixtures, newly decorated; nets 
$15,000. Write or phone Bierley Realty Co., 
Portsmo uth, Ohio. '• 

GET THE REAL TRUTH ABOUT EARNING 
extra money In the mail-order business. 

"Manual" reveals trade secrets, exposes, 
1 pitfalls; full details free. Don Skinkle. 717 
I East Huron St., Ann Arb or. Mich. 

GOLDEN OPPORTUNITY! 500 BROADCAST- 
I Ing Stations! Nationwide: Commlwion 

Basis! You pay oiily for orders received. 

No risk! Also other Information how to 

proceed, plus sample letter you can use 
1 in writing these station*. $1 postpaid. 

Dennett's Products. , Box 165. Providence 1, 

r, i, my 16 

HAVE" YOU TRIED MAIL ORDER? EASY 
sales, big profits. Spare or full time from 
! your own home. Full particulars free. Stand- 
out, 3414 W. Magnolia Blvd.. Burbank, Calif. I 

PITCHMEN-SALESMEN — RUSTOFF IS A 
new chemical, mixes with water, takes 
rust off like magic. Fascinating demonstra- 
tion item; send for free information or send 
$1 for prepaid sample 'and demonstration 
kit. Jewell Engineering Laboratories. 9Qj | 

M, 1m at, LfcMoln. Nob. 1 

PORTABLE ROLLER SKATING RINKS, 
I Tcnls. Chicago Skates. Maple Sectional t 
I Floors. Build any slie portable rink com- 
i plete or floor. New 4O"x80* Rink, com- . 
plete, 100 pairs Skates, Floor. Sound Sys- 
tem, Tent, $4,000. Orrs Roller Rinks, 224 1 
Kings Highway. Murf recsb oro. Ten n . , 
i PORTABLE MAPLE FLOOR. 40x95. 25 PH. 
Skates. Blocks. Runners, Tent Poles. Wir- 
ing, Ralls, etc. All for $1,600. Paul Mc 

1 Gann on. Bt. 1 , Tyler, Te x. 4-4921. 

PROFIT WITH GARDEN GOLF. HOW TO 
locate, build and operate. S. Brockwav. 
1 228 N.W. 22d Ave.. Portland, Ore . m y 30 
SELL LAWN ASSORTMENTS OF FIRE- 
works. $14.9$ retail value; samples, 1 
. Noise Assortment. 1 Safe and Sune Assort- 
, ment. $17.50. Machler. Decrfleld Beach, 

nyw 

START VENETIAN BLIND LAUNDRY — 

Profitable lifetime business. New ma- 
chine. Free booklet. L. Bt Co. 442 N 

| senac a. Wich ita 12. K an. W 

START A MAIL-ORDER BUS! NESS— SMALL 

capital. Details. $1. Fred Heltlck, P. O. 
Box 778, Bismarck, N. D- 
TYPK MANUSCRIPTS Full OTIIK.ltS 

Good pay; manuscript tells, show* bow. 
Also how to obtain business. $1. Turcott, 

i Box 332. Portland 6. Me, 

WANTED— PITCHMAN TO EXPLOIT ON 

national basis a night driving ,,y l f» r - 
Diacks out glare from on-comlnc headlights, 
like bookkeeper's eye shade. Patented; none 
sold: display photos available. Laugh at 
trurk spot lifiliLs. It work*, amailngly. Hand- 
made samples, SS postpaid Exploiter mu«l 
supervise manufacture also. NHe-visors, 183 
N. Dean St. . Spa rtanburg, S . C. 
WANTED PAHTNKH ONE OH MORE 

S20.000 needed in producing a 300.000 ^ 
dimcnlinnsl motion picture. Investlfiute 
Leffcll Devices, 814 St. Paul St., Baltimore. 

I Md. i 

WHAM-O FAMOUS NATIONALLY ADVER- 

tiscd Tlirowlng Knivc*. $1.75 retail. $12.80 
doi.; Wham-O Hunting Slingshots, $I.S0 re- 
tail. $10.80 dor.; Wham-O Dueling Swords. 
, $4 pair retail. I2B.66 dor., pair f.o.b. Samples 
prepaid retail price. Duti Enterprises, Box 

2 84. Lincoln 2. III. my23 

10> SEEB4JRG AND AMI OPERATORS— 

Don't pass up those nickel General's con- 
version kit fits late model phonographs and 
wall boxes. Will take two nickels, dimes 
and quarters. Send $3.50 for sample, in 
I lots of ten, $2.98 each. Complete with De- 
; cal. simple instruction* and necessary 
parts. General Distributing Co., P. O. Box 
871. Carlsbad. Calif. 



COSTUMES, UNIFORMS, 
WARDROBES 




30" REAL FUR Orlnly Bear, 

TZ.SST: mi ": .* »«.so 

18" REAL FUR Bear. $18 tli. Cn 

doi. In 4 doi. lots v"' JW 

32" Rayon Plush Bear. $34 CO J CA 

doi In $ doi. lots 

19" hi9h-«rade Rayon Plush 

Bear, cotton stuffed. $27 ni cn 

doi. In 4 doi. lots 

34" Ravon Silk and Taffeta 
Clown, cotton stuffed, plas- 
tic face, not skimped. Sit CIA CA 
doi. In i doi. lots JI0.9U 

SEND FOR FREE 32-PG. CATALOG 



NO EXTRA CHARGE FM SAMPLES 
15 piece iHOftmaitl $29.25 



35 a „ dep., C.O.D., If net rated. 



ACE 



TOY MANUFACTURING CO. 

Dept. E 16 122 W. 27rh St. 
New York 1, N. Y. 




$6.S0 Dei. Posta«e Paid. 
Send $1 for Sample 
and Catalof. 

HOLLYWOOD HOUSE M(g. 
2342 Norwic Place 
Altadena, Calif. 



NEW-FAST SELLERS for 
Men & Women-BIG Profit 

Everyone wants these beautiful copies. 
Set your own HUCI Profits. 

WRITE TODAY 

FREE 

CATALOC 

and details. Mdte. 
for resale only. 
Unlimited possibilities! 50 styles of 
ximulated diamond rlnRs in Rolled Gold 
Plate and Sterling Silver, $6.00 per 
doien up. Copies of expensive Diamond 
Jewelry. 

TIT AMI A (VFM w <" *«ll only best quality 
IIIAnIA UtH stones— 10K & 14K mtd 

IM S MOIM S RUNG CO. 




1155 34lh St. 



Des Moines 11, lewa 



MAY 16, 1953 



THE BILLBOARD 



MERCHANDISE 65 



IT'S NEW! WOW! WHAT A HONEY! 

CUDDLE BEAR 

PUT HIM ON YOUR SHEL VES AND 
WATCH THE ACTION YOU'LL GET! 



ORDER A SAMPLE DOZEN 
TO BE FIRST WITH IT! 



FOB. 
last 



FOB 

Milwaukee 



DOZ. 
ML 
EA. 



$39 
$44 

SAMPLES $5 

27 INCHES HIGH 



Tit* most jdorjblc cuddly bear we've 
ever handled, every child, woman and 
»«tn the men will want to cuddle H 
m their arms. Vinyl rubber feet end 

pun, 




"I'm going our on a limb with this 
one by predicting it will be the hottest 
money maker of the season." — Ned 



WISCONSIN DELUXE CO. 



1902 N. Third Street 



Milwaukee, Wisconsin 



Phone: Locust 2-5431 




JUST BORN ! 

NEW 1953 





CATALOG 



i 



MERCHANDISE FOR EVERY 
TYPE OF 
MIDWAY CONCESSION 

LOWIST PRICES - MRGfST SILICTION 



1 

j 



miTl FOR YOUR FRtl COPY TODAY 

MANUFACTURING CO. 

48 EXCHANGE ST. BUFFALO 3, N.Y. 




Birth Plate of Hie Old Glory Plaque, 
Belsy Ron House, Philadelphia, Pa. 

nils U the House In which the First American Dae was 
made. The flag with thirteen stars and thirteen stripes 
yriglnated by Betsy Rem. Every food American home 
should have one. 

The Flag and the Houae painted In natural color. 
Size of the plaque la ■" tall and </■ , " wide. Send $2-25 
and you will receive one plaque, postage prepaid, cash 
or money order, no personal check. Special price In 
dozen lots. United Stales only. Print your address. 
Write te 

927 East Medrson 
LOUISVILLE 4, Kentucky 



6. C. J. MATTE! CO. 



Merchandise You Have Been Looking for 

Lamps. Clocks. Cnamelware, Houseware, Aluminum Ware, Decorated Tinware, Toys. 
Every kind of Glassware, Blankets, Hampers, Hassocks. Pis* tar Slum, Flying Birds. 
Whips, Balloons, Hatt, Canes, Ball Camt Specials, Bingo Merchandise. 

Catalog Now Ready— Write for Copy Today 



and Type of Goods Yew Are Interested in. 




JOBBERS! 

ANOTHER HIT... 

HOBO BAR NOVELTY 

12" high, beautifully hand painted. Made 
of durable rubber plastic. Sample — $3.50 
each, $36.00 do*. With Swiss music. 
•fi.OO each. **0 OO doc 
We manufacture M 
new Joker and Fun- 
Making Novelties — 
Send Si (i. (Hi for as- 
sorted Samples — No 
C.O.D.'i. Jobbers: 
Write for Quantity 
Discounts and New 
Catalogue. 

HAWAIIAN 
NUDIE DOLL 

Soft, flesh-like plastic 
rubber, life-like, over 
-<-'■■" high. Wiggles./ 
shimmies, bumps and ' 
grinds. 112 Da. With- 
out costume. tS Da. 
Sample — $1.25, 3 for 




FOR SALE — SECOND-HAND 
SHOW PROPERTY 



A.B.T. SHOOTING GALLERY COMPLETE, 
King Airplane Ride with fence painted, 
both lor S1BO0 or 51000 each. Pi_-ifei-l shape, 
both 2 years old. Jo-Jo Kiddie Park. Chi- 
cago Helght!i, 111. 

AIRPLANE GAME — "CONSISTS OF - TWO 
boards, new. SIM), good condition. $65; 
Chattllion Chair Scale in box that opens into 
Flash Rack. IBS Jnslrtrs for pan and bumper 
Joint-. Grrsbach, 1420 Williamson. Madison, 
Wis. 

ALL I6MM. SOUND — WESTERNS. $18; 

Features. $2I-$24: Serials. $5 episode. 
Used Projectors cheap; programs rented 
reasonably, Roshon, 128 N. Court. Memphis 
3^ Tenn. 

BIG MONEY— FAIRS" PICNICS. " SMILE A 
Minute- Photo* with trailer I retired ten 
yrs.; $1500 cash. Curtis. 101 1 S. Tremonl, 
Oceansidc. Calif. 



PARTNERS WANTED 



LADY PARTNER UNDER 40— CONCES- 
- no Investment. 50-SO; permanent 

location: Join now: no drunks, chasers. 
Send late snapshot. Billy Young. Gen. Del., 
Charlotte, N. C. 



PLATINUM BLONDE. 5"7". WEIGHS 135. 

look tond Dncs Somon Knife Slave, Ha- 
waiian, various Pan American, all ballroom, 
many others; play uke. sing and skits. 
Have ou1«-tandinp; wardrobe. Want partner, 
terrific dancer, over 6'. to travel world. 
C. Castle, A. No. 3, Box 831. Tacoma, Wa*Ji 
Gr 7270. myl6 



BRILL'S TESTED CONCESSION BUILDING 
plans: Shallow Joint (23 games), 4 Way 
(II). Ball Hack (13>. African Dip. Photo 
Gallery (camera). Short Ranee Shooting 
Gallery, Concession -Trailer, US each: Hixh 
Striker, S3: all ttl. Free circular. Brill. 
Ko\ 873, Peoria. 111. 

CONCESSION TRAILER (CALUMET 
| Coach), equipped with Popcorn and Frosen 
Custard. Excellent condition. A. B. Eads, 
Glen Oak_Fark. Peoria, 111. Phone 2-9111. 
ELECTRIC GENERATING PLANTS. GASO. 

line or Diesel, any siie and at great 
reductions. E. F. SchmalU. 314 Wyoming 
Ave., Kingston, Pa. my33 
FEED CABLES, gi-2 CONDUCTOR TYPE S 

rubber coaled, 1100' available In 150-1 DO- 
SO ft. lengths, 25V per ft. Light Stringers, 
54'; 25 waterproof pig tall outlets. $15 each. 
Syracuse Scenery, Syracuse. N. Y. 
FOR SALE— NEW 1952 KIDDIELAND PIRE 

Truck on long Dodge chassis. It's no toy; 
resembles a regular fire truck: hold twenty 
passengers: mfg. cost over S3. 000: will close 
for best offer. Ray Mela Mfg.. fUMS Overhll) 
Ave.. Chicag o 31. m. 

FOB SALE — 40 FT. 3 ABREAST - HER- 
schell Carousel No. 5 Ell Wheel. Kiddy 
Auto. Kiddy Aero, all with elec. motors; 
Gasoline Train. Operated In park past S 
seasons. Selling account bad health. Phone 
Wood I awn 94. W. Trego Amusement Corp.. 
SO 1 9 C wynn Oak A ve.. Baltimore 7, Md. 
HOT DOC-ICE CREAM TRAILER — FULLY 
equipped, excellent condition: booked if 
desired. M Westad, 7 W. 38th St., Minne- 
apolis. Minn. 



PERSONALS 



LEGITIMATE INSTRUCTION IN FEMALE 



PREMIUM SUPtUV CORP. 



1111 South 12th. St. Louis 4, Mo, 



Yon Can't Beat 
BRODY 
for Itf erehaadis*? . . . 

We Carry a Complete line of 

TOASTERS— Kitchen Utensils— ALUMI- 
NUM WARE — Irons— GRIDDLES— Waffle 

Irons— BABY DOLLS — Boudoir Dolls— 
PLUSH A N I M A 1.5 — Plastic Goods— 
HORSES — Toys — CLOCKS — Dolls — CAR- 
NIVAL GOODS —Plastic Dolls — BAL- 
LOONS — Noisemakers— PREMIUM 
GOODS — Decorations — WATCHES — 
Glassware — ASSORTED NOVELTIES — 
Household Goods— HATS— Lamps. 
• 

72-PAGE 1953 CATALOG AVAILABLE 
FREE. Send for Your Cop, Today. 

Complete fine of items 



M. K. BRODY 

1116 S. Hoisted St.. Chicago 7. HI. 

L. D. Phone. MOnroe 6-9520 
In Business in Chicago for 37 Yean 



Impersonation to qualified students only 
mru mailed lectures. Edythe Ferguson, 35 
Crescent Ave., Long Beach 2, Calif. 
MAIL ADDRESS — USE ME AS YOUR 

home. Telephone service, public stenog- 
rapher, letter writer specialist, notary pub- 
lic. Esther Lavln, 670 N. Michigan Ave., 
Chicago 11. III. Michigan 2-6322. 
PEACHES! YOUR SISTER MOVED. PHONE 

4-7-4520 HERS or Emerson 3789 ME be. 
fore 26tfa May. If you looked you could 
have seen Stix, Harvey and Sadie the wfraid 
time you were In Maryvllle. Tweedlo. 



PHOTO SUPPLIES 
DEVELOPING PRINTING 



CARNIVAL PHOTOGRAPHERS — PIED- 
mont Direct Positive Cameras and largest 
stock Eastman D. P. Paper, chemicals, sup- 
plies. Write for catalog. Memphis Photo 
Supply. 123 S. Court. Memphis, Tenn. mySO 
COMIC FOREGROUNDS It BACKGROUNDS. 

Direct Positive Cameras, Paper, Chemi- 
cals, Mounts. Glass Frames, Photo Novel- 
ties. Miller Supplies. 1535 Franklin. 
St. Louis 8, Mo. Jn27 



JUST RECEIVED FOR SALE— 500 USED 
16mm. sound feature pictures; many 
never before available on sale basis! Priced 
from $29-93! Good used 16mm. sound pro- 
lectors, often available low as $99.95 All 
sorts of film, equipment, accessory bar- 
gains. Our big new catalog is free! Black- 
hawk Films. Inc., 2302 Eastin Pictures 

Bide . Davenp ort, Iowa. mrtf 

KIDDIE AUTO RIDERS CARS. USED 3 
months, good as new; this la a real buy 
for only $1,200. James Travis. 204 N. Third 
St., Millvill e. N- J my 23 



MANUFACTURE. REPAIR. TRADE ANY- 
thing canvas. Any sise. good as new 
tent*. What do you have or want? Smith 
Tent. A uburn. N Y ]n20 



MINIATURE TRAIN — GOOD CONDITION; 

suitable adults, children: passenger ca- 
pacity 50, with track: bargain, cash deal. 
Kozynok. 33 Winthrop. Rehoboth. Maas. 

mm 



NEW TIGHT WIRE APPARATUS. PRE- 
clsion built, collapsible. Full height, six 
foot six. including 24 feet stainless steel, 
spliced cable. Bicycle, unloycle for wire. 
M.i-' extras. Can be used for three foot 
practice. Sacrifice $300. Detail*, write D. 
Kundle. 1039 Springfield Ave., Irvine. ton. 

PAIR 16MM. AMPRO AHC PROJECTORS, 
High Intensity Lamps and Rectifiers, 
changeover device, separate exciter supply, 
no amplifier or speiker. Sacrifice $1000. 
Write or wire. E. Saecomano, Box 191, Far- 
g o, Ga. my23 

SHOOTING GALLERY — 13 SHELL LOAD- 
Ing tubes. 75/ doren: $6 100 or any sure, 
deposit on c.o.d.'s. H. B. Sherbahn, Wayne. 
Neb. 



DIRECT POSITIVE PHOTOGRAPHERS - 
We supply everything you need: reason- 
able prices. Eastman DP paper, chemicals, 
frames, backgrounds comic foregrounds, 
cameras for indoor and outdoors, complete 
Photo Booths, etc.; (re* Information and 
prices: we are old and reliable- since 1S05 
PDQ Camera Co.. 1181 N- Cleveland Ave.. 
Chicago, PL t* 



EASTMAN DIRECT POSITIVE PAPER. 

cameras, lenses and accessories. Marks 
* Fuller, Inc.. 70 Sclo SL, Rochester 4. New 

Yorfc. . my 30 

PHOTO BOOTH OUTFITS CHEAP— ALL 

sices; drop In and see them: latest Im- 
provements; real bargain PDQ Camera Co . 
1161 N Cleveland Ave., Chicago, ill. tf 



PRINTING 



ALWAYS SPEEDY. RELIABLE SERVICE. 

lowest prices, 14x22 three-color window 
cards for all indoor and outdoor amuse- 
ment purposes. 88 hundred; larger 17x26 
■tie. $12.50 hundred. Bumper cards. Tribune 

Pirss, Dept. BR-M2. Earl Park, lnd. Jn6 

QUALITY PRINTING— PROMPT* SERVICE. 

low prlcea. Anything in any Quantity. 
For free samples, prices, or special quota- 
tions, write Wilcox, Nlcholls 2, Ga. my 16 



TWO BUGGIES WITH TWO SEATS EACH. 

pulled by two small dnnkies. Ideal for 
children: all for $2,000 Contact P. L. Cobb, 

Hotel Ponder. Amite. La. 

14 FT. LONG RANGE BUILT IN 20 FT. 

semi trailer, aluminum side walls. Federal 
Tractor. Photo Trailer complete, takes 2 
aire photos: photo hoolh with IM>x2 and 
2'i x3 cameras: Frlendcraft House Trailer, 
1947. 18 ft. Ray Chamnes*. 1002 N. Market. 
Winamae. Ind. 



16MM. FILMS FOR RENT— $3 ONE TO 
three days. 16mm. Films and Advertising 
Paper for sale. Ace Camera Supply. 
Florence, S. C. Jy4 



I6MM. SOUND FEATURES, WILL BUY OH 
trade, also trade 16mm. Sound Camera 
for good features. Tom Gillespie. Box 
1458, Logan. W. V a. myll 
35MM. SOUND FEATURES. WESTER N S 
and Comedies for outright sale. Send for 
new listings. Oakley Film Service. 242 

Konlner. Nelsonville. Ohio. 

50x100 FT CANVAS TENT FORMERLY 
used for Portable Skating Rink. Make 
offer. Tony Garefino. Main St.. Stocktnn. 
N. 3. my 23 



1000 BUSINESS CARDS. 82.95 PREPAID: 
simulated engraved, $3.50, seven lines. 
Sample free. Normandte Business Service. 
406 S. Spring, Los Angeles 13. 

169,618 
POTENTIAL BUYERS . . . 

That's What You Buy 
with a classified ad 
in The Billboard! 
See first page this 
section 



SALESMEN WANTED 



ANYONE CAN SELL HOOVER DuPONT 
Nylon Uniforms for beauty shops, wait- 
resses, doctors, nurses, others- In white 
and colors. Exclusive stylet. Top quality 
Low priced. Exceptional income. Real fu- 
ture. Equipment free Write fully Hoover. 
Dept. M-10B. New York 11, N. Y. Iy25 
SALESMEN REPORT BIG MONEY SELLING 
our home-size, fire-resistant Insurance and 
Abstract security vaults. Hamilton Safe Co.. 
Beloit, Wis. jn6 



INSTRUCTIONS 
BOOKS & CARTOONS 



FIRE EATING CLOWN GAGS. IRON 

Tongue Act, Sword Swallowing. Knife 

Throwing, other arts. Man! v. 200 South 
Avenue 58, Los Angeles 42. Calif. 



YOU CAN ENTERTAIN FOR ALL Oc- 
casions with our Trick Drawings and Rag 
Pictures. Catalog 10* Bald a Art Service. 
Oshkosh. Wis my30 



MAGICAL APPARATUS 



A BRAND NEW *23 CATALOG -MIND 
reading, Mrntsllsm, Spook*. Hypnotism. 
Horoscopes, Crystals, Palmistry. Buddha. 
Graphology. Magic; 144-page illustrated 
catalog Buyer's Guide, both 50c wholesale 
Nelson Enterprises. 336-B. S. High. Co- 
lumbu*. O. jn20 

BARGAIN— "ROD THROUGH GIRL ILLU- 
sion," great bally, $33; lists of Magic and 
Illusions, tricks, novelties, books, also 224 
page catalog. 25V. Heaney, Oshkosh. Wis. 
myJ3 



SUB MINIATURE RADIOPHONE t OR 
Menlalists; weighs less than pound: easily 
concealed; Illustrated brochure, specifica- 
tions. Price. Nelson Enterprises. 336 S 
High . Columbus. Ohio. Jn20 
VENTRILOQUIAL ($63 UPl: PUNCH FIG- 
ure, $15 each, dressed America's finest 
hand carved figures. Books, wigs, acts, etc. 
Spencer, 3240 Columbus. Minneapolis, Minn. 
my23 

WANTED— GinL IN r*ISH BOWL ILLU- 

sion. used preferred. State condition, bot- 
tom dollar Midwest Novelty Co.. 1421 Wall 
SL, Beardstown. HI. 



IS $210 A WEEK WORTH A POSTCARD 
to you? Then rush card with name and 
address for special Free Trial Plan that 
sells amaiing new Automatic Refrigerator 
Defroster "like hot cakes!" Write to Mr. 
Lewis. D-Frnst O-Matic Corp., Dept. B-106. 
173 W. Madison, Chicago 2, III. np 



TATT00INC SUPPLIES 



A-l TATTOOING MACHINES — DESIGNS. 

colors, needles, outfits; genuine German 
Pelican Ink; free catalog. Owen Jensen. 
120 W. 83rd St., Los Angeles 3. my23 



FLAMEPROOF CURTAINS- THEATRICAL. 

Carnival, Stage. Concession Stands; all 
sizes and types. Wide selection colors. Fa- 
brics: Satins, Velours. Plushes. Damasks, 
etc. Immediate delivery. We're overloaded! 
You save H now! Send your dimensions 
and needs for quotation. We ship 



phone 7-5551. Knoxvllle, Tenn. 



LEARN TATTOOING— 15 BASIC LESSON 
course, $23 Illustrated brochures of 
course and tattooing supplies, 25* Zeis 
Studio. 728 Lesley. RocMord, 111 aalS 



WANTED TO BUY 



MISCELLANEOUS 



GO FISHING WITH HYBRID RED WORM 
wigglers. $1 per 100, $9 per 1,000, post- 
paid. Spawn and materials for growing 



MINIATURE STEAM TRAIN. LIKE NEW. 

for transportation or amusement; fea- 
tured January Popular Science. For par- 
ticulars write Mary Martin, 166 So. Lemon. 
Orange, Calif. mySO 



YOUR NAME IN HEADLINES ON STAND- 
ard newspaper page; make up your own 
headline: 3 different. $1: not over 36 let- 
ters each; headline blanks, $30 per thou- 
stand. Andrew Quirk, Box 1351. Dept. 14, 
Hartford l. conn. Jn8 



CONCESSION TENTS, CARNIVAL 
Wheels. Hobby Horses. Kiddle Rides. 
Candy Floss Machines. What have you" 
Write details. Well's Curiosity Shop. 20 
South Second St.. Philadelphia 6, Pa. tl 
CONCESSION TRAILER, CANDY FLOSS, 
Choo-Choo Train. Will sell Kiddie Auto. 
Kiddie Airplane Ride. Have free location 
for skating rink. Write Frank Coleman. 

T emple. Tex. 

OPENING NEW PARK MASSACHUSETTS— 
Want to lease or buy late mode! Kiddle 
Rides, also Train and Merry-Go-Round ac- 

i-ymiinxlrfilnx adults. David Lenihon, Main 

St.. North Reading, Mass. Telephone North 

Reading 4-3300. 

WANT TO BUY— "PORTABLE" JEWELRY 
stand complete. Give full particulars, 
weight, etc. No junk. Mason, P. 0. Box 
Ififl, Bo ston I. Mass. 

WANTED — USED MINIATU~HE TRAIN, 
small Steam Engine or used parts for 
a small engine. Phone J. R. Horinek, At 
wood, Kan. 



MAKE S2 H R. SELL RA GLO SIGNS 



To bars, stores, restaurants. New! Bril- 
liant Ra-Glo signs. 17 sample signs. 7x11. 
St 00 postpaid 110 slsrns. $6 00 postpaid 
Sell 33* each. 23 c ; deposit required on 
C.O.D order*. Send for free literature 

ALL ART SIGN CO. 

17* N. Wells St., Dept. 43, Chicago 8, III. 



Sterling SLASHES 




75 
*doi. 
$30 grou 

MISSIVE I CARAT (ENTER Sim. DIAKOW 



gold finish— a 




$36 grots 



3 CAIATS— 3 Sim. DlAMWsM 

li kt. gold finished shank. Looks 
costly. The master flash. 



#169 



^0 




$3.25 
$33 trass 

£ VER -POPULAR t CARAT (ENTER STONE 

PLUS 2 square cut side stm. DIAMONDS 
Mjy be hid with white er reel sick 
stenes. Fabulous. Terrific btty 14 kt. 
eeld finish. 



-008 




$T75 
*doi. 
$30 gr 



HAND PtONSED t CARAT Sin. DIAMOND 

With M facets. Roman style with eroeved 
side*. 14 kt. flefd fin. Sensational. 



#899 




* do;. 
$30 grou 

ASKOWHaD Sim, I CARAT DIAMOND .EWER 

He jvy will sell an sight, (old fin. Don't 
miss out. 16 kt. gold fin. Order now. 



Those are not slum rings. Every single 
ring h real heavy hand-pronged mount- 
ing H kt. gold finish. 
Velvet-lined, open-face travs, holds 13 
rings, SO* each. Closed lid trays, holds 13 
rings, $1 ea. ping boxes from 484 tta. up. 
Cannot accept orders for less than one 
dozen of any number. 



MINIMUM ORDEt, $10 



Jobbers, 
Distributors 



$20 minimum 
0- ill of dor i 
Iron Caria dad 
10% tils- ifaf fofe , on 



count on jli|countr,$ll 
orders of 
10 gross o 
More! 



ile. other- 
t • add 
20% fed. ex- 



25% 
DEPOSIT 

rrquircd 

with all cr- 
aters, balance 
C.O.D. Avoid 
contusion 
— order by 

ftarag.' 



STERLING JEWELERS 



66 MERCHANDISE 



THE BILLBOARD 



MAY 16, 1953 



BEAUTIFUL CROSS 



UUR HAJ1E 

mm uses 

INCLUDE: 

Blue Heaven 



AJrf.ex 
Apex 
(acque Kreisler 



Elgin- 

American 
Richelieu 
Motorola 
Ansce 
Ronton 
Evans 
Parker 
Evcrsharp 
Wales 

Rogers tV Bro 

Sheffield 

Forgecraft 

Jefferson 

Remington- 

Rand 
Schatz Clocks 
United 
Sessions 
West Bend 
Oster 
Borg 

Dormeyer 
A. C. Gilbert 
Herrecks- 

Ibbotson 
Ocean City 
Paper Mate 
Mickok 
Alcamatic 
Cemficld 
International 

Silver 
And many 



Selling in 
the Thousands 
SCATTER PINS 




DISPLAY-CLASSIFIED ADVERTISEMENTS 

REGULAR CLASSIFIED ADS . » , Set in usual want-ad style, one fMrJgrsph. 
no display. First line regular 5 pit. caps. RATE: 15c A word — Minimum $3. 
CASH WITH COPY. 

DISPLAY-CLASSIFIED ADS . . . Containing larger type and white space are 
charged for by the agate line, 14 lines to the inch. No illustrations or cuts 
can be used. RATE: $1 a line — Minimum $6. 

Forms Close Thursday for the Following Week's Issue 



COMBO, TRIO. DANCING— SUMMER RE- 
sort July, AL.euj.t- Trade vacation for 
room, meals and half of gate. Inn Hotel, 
Okoboji. Iowa. my3Q 



DRUMMER — MICKEY BAND- HOME 
every night: travel car*; guaranteed sal- 
ary. We don't play Jan. Bobby MtlU, Phone 
30B2, Columbu s, Neb. 



EXPERIENCED CIRI. AEHIAI.IST FOR 
High Ladder Act, account mi*r*p refla- 
tion. 1100 weekly; state all by «"* mail. 
Contact Jerry D. Martin, Billboard Office, 
Cincinnati 22. Ohio. 



NOVELTY VAUDEVILLE ACTS FOR ONE 
night tent show. State loweat in first. 
Will buy or lease complete outfit. Webster* 
Tent Show, Box 2064, Huron Gardens, Pon- 
tlac, Mich. 



ORGANIST (WITHOUT ORGANl FOR 
grandstand show at fairs. Williams and 
Lei>, 464 Holly Ave. St. Paul, Minn. mylfi 



CFT OVY THE ROAD' RADIO-TV DANCE 
band needs piano and drummer. Union 
scale. Send full particulars first letter. 
Musical Director. KELO-TV. Sioux FalU, 
S. D. myM 



GIRLS— DANCERS, STRIPS FOR STOCK 
burlesque; steady work, good pay; ex- 
-rience not necessary. Stone Theater. 2511 
'oodward. Detroit 1, Mich. 



A wonderful selection of gor- 
geous scatter pins to add glam- 
our to milady's coats and 
dresses. A grand selection to 
give you quick profit action. 
Assorted figures and styles. 
One pair to box. 

Minimum order $20. Federal Tax additional If not for resale. 
25% deposit, balance C.O.D.. F.O.B. Philadelphia. 



Only 

$4.50 

DOZ. PAIRS 

Retails $1.00 Pair 
'And Worth It 



send ron Fftff copy of templts supplement 

Visit our showroom when In Philadelphia 



HELP WANTED FOR RIDES. CONCES- 
slons and drivers, alao Bingo Manager 

Steady work, pay tog wages: plenty of free 

lime. Phil Datilello Shows, Box 65, Solvny. 

S. V. . ™*±? 

HELP WANTED— GIRL MUSICIANS. Pi- 
ano, drummers, bass for small comi>o; 

traveling and location: send photo. Box 627, 

The Billboard. Chicago 1, HI 

Maurice" ossified man. has com- 

plete show on truck; good banner front, 
PA. sets. Need honest man to drive truck 
work front all season. Have 5-lrgged Ircak 
Calf. Complete show move* behind truck. 
Salary. P C. 1005 Garfield St.. Denver 6. 

Colo. . - 

MED. SHOW PERFORMERS— PEOPLE IN 

all lines except pi-nlst ■ Open Moun t Car- 
mel. Pa.. 18th May. Harold Km Woods. Gen- 
eral Delivery. Pottsville. Pa- 



PIANO OR TENOR GAL FOR ORGANIZED 
girls* combo: experienced; steady work 
good salary. Send recent photo and write 
for full details. Other girl musicians write 
also. Box C-334, c o Billboard. Cincinnati 
22. Ohio. 

REPERTOIRE PEOPLE IN ALL LINES, 
canvas men who drive. State all. Stand 
ley Players, 6209 N.W. I9th, Oklahoma City. 

O kla. ' T 

SAX AND CLARINET MAN — 1MMEDI 
ately, for Polka Band. Steady; good 
transportation. Wire Viking Accordion 
Band. Albert Le a. Minn. 

TEACHER OF ALL BAND INSTRUMENTS- 

No rums, hopheads or characters. Stale 
all in first letter. This position has a pay 
check 52 weeks of the year. Write P. O. 81 



TENOR MAN. TRUMPET MAN FOR MID- 
west territory orchestra. Guarnnleed 
weekly salary. Contact Jess Gayer. 2023 
N. Huston, Grand Island. Neb. 




lap 



WANTED — RELIABLE, SOBER. MIDDLE 
aged lady to help manage cook house. 
Wire or write W. L. Borror, General De- 

livery . Seminole . Okla. L .„ 

WANTED— GIRL DANCERS ~ INTERESTED 
in good opportunity in outdoor show 
business. Experience unnecessary but help- 
ful. Good treatment: costumes furnished: 
good salary and bonus. Write Leslie Kiester, 
Hotel Nuville, Rochester, Minn. 



TEMPLE COMPANY. 



70S Sansom Street 
Philadelphia 6, Pa. 
MArket 7-8242 



AT LIBERTY-ADVERTISEMENTS 



the GREATEST 



LINE OF NOVELTIES EVER 
[ASSEMBLED IS ILLUSTRATED 
llN OUR NEW 





Minimum $1 

ds for publication 
_ counts. 

Forms Close Thursday for the Following Week's Issue 



5c a Word 

Remittance in full must accompany all ads for publication in this column 
No charge accounts. 



COHCfSSION a I re 5, OP I it A TORS, STREET WORKERS 



Don't fall to send for your Free 
Copy of our General Catalog that 
Is now ready for mailing. 11 
Illustrates the most extensive 
line of Novelties and Premium 
Merchandise ever offered at 
low prices. 



GELLfflfln BROS. WSSS VSiS 



Enj.j.m..) dint. $3.00 Dei. WefMInf Mug, 51.63 , 

JUST Off THE PRESS— MEW CATA106 f 

No 55 far Enerevers, Oemoiwfr.fors, Fair Werker*. AIM / 
No 7, lor Jtw.lrv .no Kin, D.montfrit.n, 

Divii.or. of M.he.n Ring Company I 
Show.no OW 750 Rln. Stylos 
Ord.r. .hipped urn. day at providence price, plus l.% 
discount, consult cetelee. 

McBRIDE JEWELRY CO. _ • 

1261 Brosewav at 31rt St. N. Y. 1. 



BANDS & ORCHESTRAS 



COLLEGE .-PIECE ORCHESTRA WITH 
girl vocalist desires summer "law*"; 
Unto; well or«a,.lred. Pholo. and records 
Mitt on request. Ronnie Haldcn Box ft- 
Sen'. OuVdntnlle. Indian. University 

Bl eoDlln dtop. Ind . _r»W3 

JERRY ANDREWS' CLEVELANDERS- 
Avallablo lor part.. kST«lMWl| 
in metropolitan »re«. Box 654. »crU> Arn- 
boy. N. J. y 

v.. ."t EXl 1 tRIENCED WESTERN TRIO-- 
linWn; desire. rc«>.t location; Xood 
a.entTiquarc d.nelnt. etc. State part.cul.r. 
f Pralr™Drl/tcrs." HO William.. Hasbrouck 




f5iIO^AV'A|l.XlM.E-PlANO. SAX, DRUMS; 

vocals, doubles, entertain; lop unit, ••■ 
tra.isportatlon. Leader. Apt. al. N. 
Walnut, Grand Island. Neb. 



CIRCUS & CARNIVAL 




at once. Acker and Acker. Box 72. Way- 

cross. G*. . 

AT TiBERTV NOW — AtiENT OR BILL- 
nostef for mall reliable circus. Can pro- 
dure, bui you must have a •"««• A 

Bt* P c° , 'coWus. onio . 

WXCmSr dihires wo»k^oro|OOSW 



CARNIVAL Sr- BINGO SUPPLIES 

CATALOGS BEING MAILED OUT NOW 

3C SURE DND MENTION YOUR LINE OF BUSINESS 

M I DWE/T M ERCHAN DISE CO. i&VSc^ 



MISCELLANEOUS 



AVAILABLE NOW— SINGERS. DANCERS 
A orVanwi abortion and piano 
Will travel. Write, wire Harvey Thomas, 162 
North Stat*. Chicago. 111. DEarborn t27». 



TENOR. ALTO, CLARINET AND FLUTE. 

Experienced hotel bands and combos. Pre- 
fer resort location, but all offers con. 
sidered. Wire, pbono or write. Musician, 

814 Brown Av e.. Colu mbus, Ga. 

TRUMPET. COMEDY VOCALS — GOOD 
combo; know all the tunes: name experi- 
cn.-e; Sacramento .ire., preferred. Brownie. 
121. Pollock Pines. Calif. my30 



SISTERS: PREFER 
n or around Kansas 
ider other locations. 

.liable June IS Wrltr 

Dambauer. Box 185. Falrbury. Neb. 



TKU MPET-PI ANO - 
dance band work 
City, Mo. Will cor 
• yn 



Char! 

TRUMPET— AVAILABLE NOW. CAN MEET 
all requirements: Jbex, Dixie, commercial. 
Kenney Buckle*. 118 W. Third St.. Garnetl. 
Kan. m - v23 



PARKS & FAIRS 



AT LIBERTY— DASHTNCTON'S ANIMAL 
Act. Dogs, cats, for fairs, parks, cele- 
brations, circuses. July Fourth open: you 
can't do better. Agents Invited. 1415 Ku- 

clid St.. Philad elphia . Pa. mylB 

AT LIBERTY- FOR FAIRS. PARKS CELE- 
brationa. A Dog Act that's different. 
Work comedy or straight; beauty plus in- 
telligence; draps and wardrobe the best. 
Twenty minutes' duration at least- Some 
open time. Itll pay you to contact me at 
once. Write Syl B's Canines, Gen. Del., Co- 
lumbus. Ohio. 



BALLOON ASCENSIONS. PARACHUTK 
jumping for parks, fairs, celebrations 
Claude L. Shafer. 1041 S. Dcnnison, Indisn. 
apolls 21, Ind. "I' 0 



BALLOON ASCENSIONS - PARACHUTE 
leaps. Country's most daring performers. 
First-class equipment, competent men In 
charge. Licensed balloonist* and parachut- 
ists; balloons registered. Badger Balloon 
Co. (Victor Heisler, Mgr.. formerly of Mil- 
waukee), 24!B'.i Maple Ave.. Los Angeles II. 
Calif. 



MANLY'S COMEDY PANTOMIME CLOWN 
Act, Hollywood Punch and Judy Show, 
creating animals from balloons, magic, 
etc. Manly, 200 So. Ave. 56. Los Angeles 
42. Calif- "UflO 



OUTSTANDING ENTERTAINMENT — PRO- 
fessor Wright and his 5 person variety 
show of Magic. Rhythm and Quia. Pro- 
fessor Wright. Casey, m. my 23 



MUSICIANS 



"PLASTER" 

Attention, carnival and Roadside stands, lor a better flash and fins* see our new 1962 
line. No flal backs. .11 p.lntcd eyes and hitbly tlnsolod. no Increase In prices. Write 
today lor price Hat- 

LOUISVILLE STATUARY COMPANY 



1117 FRANKFORT AVI. 



LOUISVILLE, KY, 



PAMAHASIK A'S FAMOUS BIRDS— 
Cockatoo*. Macaws. At liberty for resorts, 
circus. George E. Roberts. Famahasika's 
Studio, 3504 N. Eighth St., Philadelphia 
40, Pa. 



[■KKSKNTING A WORLD'S FAIR AITRAC- 
and Thrill Circus feature. Ono of the 
■ ng acts of the Big Thri-e. 



aT-rn <i*X CLARINET. FLUTE. TENOR— the sum total of daring an J reckless disdain 

**&FBunESEtt*I*& or «* fW human safety and life the spectators 

_£l m »ui traYcTf available immediately, have ever encounterad. Just one mistake 

C 329 c ft ^ Billboard, Cinclonati 23. 6.. and it's all over for that Hollywood stunt 

Box C-32U, c/o uuiDoa™, ^ my 23 man an d super sensationalist who heads 

: . — "77 straight down, somersaulting backwards 

BASS MAN — HOTEL. COMBO . AND JVM. 

Ci ty. Okla. — 

SUMMER-TWO BEAT DLX1ELAND SO- 



JOBUERS-UISTRIBLTOKS 
SPECIAL PLUSH SALE 

Fur Black acottla, U"xll" . . Ml.M Dz. 

For Scott is, asst. colors, Ift"xl2" 1S.00 Dt. 

Fur Cat, 7"xll", Pink, Ootd & 

White If-SHI' 

With Acetate Container ll.SODi. 

1 Fur Samples ppd. $7.00. 

»" Raven Clown, lVs dot 
g>sr box . is ov di. 

IMP. do^s, W ;;;;;;;;;;;;; |»| 

14" J1J0DI. 

17" Plush Bear or Panda 30.0* D%. 

M" Plush Bear or panda M.M DS. 

34" Mama Doll (with punch card] 42. 00 Di. 
S Stat, sample, ppd. S11.S0. 
Special Discount In Quantities. 
1$*'. deposit with order, balance C.O.D. 

PHOENIX TOY & HOVHTY CO. 

1)1 Fulton Strs-et New York City 7 




dlately; any proposition considered: danco 
show: new equipment, plenty rhiinm, 
liable voice. Tom Wrenn, 20 Chatham 

b., AshevUle. N. C. 

HAMMOND ORGANIST-BIG DKCAN WITH 
vlbraharp, 3 speakers. PMjM r , oom J 
lounge, music at IU be«l. Let to- 
gether. Write L>ox C-330, c/o BUiboard. 
Cincinnati 22. O. 



HAMMOND ORGANIST- DESIRES FOSI 
Uon in dining room or cocktail lounge, 
double on piano. Smooth styling, excMleni 
repertoire (classics, popular. South Amer- 
ican); reliable; union: have own organ; 
available May 23. Write or wire Harold 
Wolfe. Wlibridge Hotel. Corning, N- 



Write fot Yours lodoy— Stole Your Busincv. 

BIELER-LEVINE 

5 N. Wobosfi Ave., Chicago 2, II/. 



MAN-PIANO MAN 
for hotel or society 
mm v.-. shows; dependable: loca- 

Jons only: East Coast preferred. Write L. 
Vivaldo. 605 Franklin SL, Shamokin, Pa 
Ph. 8-1843. 



LEAD TRUMPET 

Available June 
type band. _Cut 



SOUVEMR DECALS 

2-3 Weeks' Del. very 

TRAVEL DECALS 

All 4* Mates carried In stock. 
Write for samples and quotation*. 

4. j. WILDM4H & SON, Mitt. 

11* W. IHh St. New York II. M, V. 




STATE SOUVENIRS 

Low prices — high profit. 
Ash Trays. Coasters, etc. 
Destctu 4d States and 
Parks. DUCAL I. 600 
designs. Send Sor for 11 
dfrcal samp lea 

fcfrual Jou«[.ir Htg . to. 



ORGANIST — EXPERIENCED ROLLER 
i rink: smooth skating style, good tempo; 
1 reliable, conscientious; references, available 
! now. Box C-333, Co Billboard. Cinctnnatl 

12, Ohio. "»y*» 

PIANIST — AVAILABLE IMMEDIATELY; 
age JO, reliable, union, sober, all around, 

Fast butterfly style; prefer society or tenor 
; bands: cut shows, experienced. Joe D« 
: Gregory, 534 Linden Ave., Stcubenville, o 



PIANIST— UNION; SINGLE, MALE, DE- 
sires hotel lounge playing alone. Played 
the best hotels; popular, claavaa. References. 
Box C-336, c, o Billboard, Cincinnati 11, Ohio 



straight dowi.. . 

into space and lands with a crash impact 
5000 lbs. If this act can be duplicated, to 
date no attempt has been made to do so. 
Some of the exceptional features, flaming 
oil and gasoline, sharp ugly spears, small 
■hallow tank. No body protection or safety I 
devices. Special high rigging and parapher- 
nalia, etc. A qualified standard attraction 
that has established a reputation tor re- 
liability and fair dealings. Twenty years of 
impressive results. Featured by Capl. Earl 
McDonald, the world's champion High Shal- 
low Water Diver. Capt. Earl McDonald, 456 
Lamphicr PI. N.E.. Warren, Ohio. TeL 
45337. my» 



TWO BIG ACTS — 3 PEOPLE; ACROBATIC 
and balancing; 35 minute program: litera- 
ture on request. Variety Artists, 1015 Oliver 
St., Fort Wayne, Ind. 



VAUDEVILLE ARTISTS 



MIRACLE 
CROSS 

When you piece 
the center to your 
eye you can see 

the 

LORD'S PRAYER 

clearly and dis- 
tinctly. 

RETAILS UP TO $6.95 EACH 

OUR PRICES TALK ! ! ! 

tfff-N. Set wtth 12 brilliant cut 
stones. Chain end Cross in beautiful 
while finish, soldered links. 

$4-25 I $4822 

Oox. | Pros, 

- 9»9-G Same as above, heavier chain, 
in beautiful void finish. 



SA.OO 



$66.00 

Oross 



Sensational Profits 
1 1 EVERY DAY.'f 




No. 977 — Heavy mounting. Sparkling 
It's • beauty. Oold finish. 




Gold finish. White brilliant center 
Red sides. 




j.. Set with 1 all-while bril 

001. n»nt cut rhineslortes oi 

C C 1 ii „, white center, red sides. 

P1.U0 gr. old finish. 



Deposit with ell C.O.D. orders. Please 
state your business. Rated whole- 
salers, write for samples. 

PROVIDENCE RING CO. 

4* Westminster St., Providence, R. I. 



Red, White \%v 
and Due for Njjjj 

Fast Sales! j 
FIOHEERQujljtj, j 

Patriotic 
Balloons 



Plenty of easy doush 
in PIONEER Qualate: 
petriocic balloons for 
FIsx Day and 4th of 
July! Red and blue 
oq white, 4 sizes: 
8*. 9', 11" round 
and TI8 (18' Iook. 
7" die.); ll' sise 
has two stripes. 
Sell fast — make a 
good haull Ask your 
wholesaler or write 
The PIONEER KaoAer 
Company. 407 Tiffin 
ReW, Wittard, Ohio 




SENSATIONAL HIGH ACTS — FOR YOUR 
fairs, parks, celebrations, carnivals, drive- 
in theaters. Contact Lee Slade, Park 
Ave,, Detroit, Mich. MPylS 



NOW YOU CAN BUY 



FIREWORKS 

NITE DISPLAYS 



SUPREME NOVELTY ATTRACTION — ONE 
to four acts. 15 to 60 minutes.; literature; 
agents welcome. 806 High St., Fort Wayne. 
Ind. » nl3 



FOR AS $*)*>. 50 
tOW AS ast^ 

Excellent for Resorts, 
Clubs and Private Parties 
Also Nite Displays 
FOR FAIRS-PARKS 
WRITE FOR CATALOG 



AT LIBERTY— COLORED, AFTER MAY »: 
8 year old vibra harpist, plays piano and 
sings; accompanied by his grandfather on 
piano; also playa a hot vibes. Have ap- 

S-arcd on TV and national radio programs, 
ood wardrobe; like to travel on good clean 
roadshow, white or colored. Union. Vernon 
Hughes. 115 West Park Ave, Columbia. Mo. 



STANDARD SPECIALTY CO. 
Oostburg, Wisconsin 



COMEDIAN WANTS SUMMER JOB— SINGS, 
dances, does a number of good singles. 
Can produce, have oceans of material, know 
ail afterpieces. Not a has been or a be- 
ginner, a showman who knows the rnpev 
Wife food concession woman. Salary within 
- Box C-335, c/o Billboard, Ciiuiii- 



WANT 10 MAKE KAl MONEY! 

Make up to $50.00 in a day selling a 
brand new Item going to every type 
of food and beverage store, factories, 
laboratories, hospitals, etc. Sustained 
by national publicity program. Write 
for free details today to 

UTILITY DURAWEAR CO. 
S3 Wast Jackson Blvd. Dept. BB-S14 
Chicseo 4, Illinois 



n • i ♦ « u /fff ?m fftt " i r m ii 



inn 



MAY 16, 1953 



THE BILLBOARD 



MERCHANDISE 67 



A SCREWDRIVER r 

5^ KIT! i 




No. 14 K 
Kat Hood 
Mottled 

HASHIBK 



GOOD PITCH 



• Mad* fnm I brand Mm compound 
especially da/eloped (ot outdoor selii»[. 

• Available S-T-R-t-J-C-H-l-t for 
bi^er value It the handout. 

• Priced right . . ask ymt jcbbtr ht 
Ma. (2 HU-SAG 

Mo. 12 WM-SMO 
No. 14 K-SMO 



Oak Rubber Co 

Ravinna Ohio 



Oak Balloons 



For Imniidl 
Write tor FREI CoteM*. 

STATE NOVELTY CO. 

618 W. St. CUIt Chrtelind 13. Ohio 



OAK BALLOONS 
PARK CARNIVAL 
Setavenlr Merchandise 

IMMtDIATt DfllVf BY 

SAUNDERS NOVELTY CO. 

70S Frankfort Aye Cleveland, ott 



"BARGAINS" 

Thf only Bli Tabloio 
•»i«mi; ^ m Siie Magazine published 
fUr t 'Mii> (hat Hat* IVIIY 

■■; , -T - , MONTH hundreds of 

sensational Bargains In 
Toys. Novelties, Jewelry 
Household Goods. Grtfl 
>> 1 ini Cards. Books, 
kk • Ai Wholesale prices 
SS£i£ r V « Bankrupt, closeout 
A^^^mm * merchandise, bargain! 1 

• Money-malt to* opportunities 

Here's Just a FEW SAMPLE Bargains— 

• IKJI perfume. 15t bottle « S1.04 
Bummed photo ttamps, 65/ « SI .00 toys 

Eh a 504 

sta.M 

talkine dolli 
DRIDS of other terrific bargains! 
BIG Special Issue NOW OUT1 Save S0% 
— 7S or mora on many BIG buys. 
Stretch vour BUYING DOLLAR! "BAfl. 
GAINS' 'ells you where A HOW to 
buy ove- 100,000 items at the Lowest 
priCesi You can buy better. 
CHEAPER NEWER thing, every monthl 
Subscription 13.60 per year— SPfClAL 
INTRODUCTORY OFFER fl.M fOf 1 
year. -Money back if fin! uiut deem'* 
olees. voul> 

TOWER PRESS INC. 
P. O. Box S91-SBX Lynn. MOM. 



Pipes for Pitchmen 



WHITEY BRECHT . . . 
is in serious condition in U. S. 
Marine Hospital, Staten Island, 
N. Y„ where he was taken after 
suffering from jet gas fumes from 
tanks which he was helping load 
aboard a Navy tanker. Bill Klein, 
who visited Whitey recently, re- 
ports that Brecht would like to 
read letters from friends. 
"SINCE MY . . . 
arrival here, I've worked several 
big doings," pens George H. 
Brooks from St. Louis. "The Boy 
Scouts of America parade down- 
town in the Mound City proved a 



Br BILL BAKER . 




r Attention. Promoters!^ 

The New 
Retractable 

BALL 
PEN 




Guaranteed 
Not to Leak 
Not to SmndkT*- 
PRISS BUTTON— IT WRITES 
PRESS CLIP-POINT DISAPPEARS 
Immediate Delivery — Any Quant. ft 
25% Dep.. Bal cod—? Sample*, «1 00 

PACKARD BALL PEN 

28 last 23d St. Now York II N V 
^ SPr.ni 7-71M ^ 



SENSATIONAL DEVICE TESTS f YES 




SAVE up to Sis. Ob an 
Glasses! Bin news to 

the millions of Spec- 
tacle Wearers and 
Prospect*. MeansFree- 
dom from Outrageous 
Prices. Sold on Mooey- 
Back Guarantee. 
MAKE Bio MONBY QUICK — FREE SAMPLE 
KITI Show K to friends and other* Let 
-hem cue It Free and watrb their am a te- 
rn cot over thai Self Tenting system Here 
il a Krc.n new opportunity in a trtmendiiut 
new field of unlimited possibilities. Spare 
or full time. No experience needed Writ* 
for free sample kit. C. O. OPTICAL CO., 
□ spt. A-174, 20 E. Delaware PI M Chkasio 11. 



winner for n.e. However, the 
Clean-Up and Paint-Up Parade, 
with 3,000 children participating, 
was a bloomer. Business at the 
Police Circus, April 23-May 3, 
was very good, in fact, it was the 
best I had in a number of years." 



•BuMlc-Bo^. 

YOUR BAR i 



NEW! MM! DEI! 

Brussels Bov Fwrrtairi conies 
to "Automatic" life! 

MTsniaogs tuoc mtim 

No geats. no pump, no digged 
water Works in regular faucet 
water tot 10 to 30 rrjnutes. 
Ct»t«e Tatar Fmtafe wittr a 
■tasty Actios Seat 
Greatest Bar Galstt nti 
mvented 
Send SI lor satirate 
10 day Monty Baca Guarantee 
1 doi.S6.50— Gnns $78 
P.P. Prepaid I J 
HWirWOM MUSE. Mt 
?262 Noto,,: Ft 

SSI ML -v^ . 



WRITE FOR YOUR COPY OF 
CATALOG NO. 152 Listing- 

• IDEMTS S9.00 GRO. 4 UP • 

• SPORT PENDANTS • ANKLETS 

• CHARM BRACELETS • RINGS 

• LOCKETS •PINS • EARRINGS 

• CUFF LINKS • KEY CHAINS 



FREE VIBRO-CRAVER 

WITH EACH ODDER AMOUNTING . 
TO S100.00 OR MORE 

>*i uim o ri;s r * 

604-606 W. Ljkc $t Chicago 6 III 
All Phones fRanklin 2-2 6 & 7 




7 4 10 Color Specials 
4-5-6 <S 7 ups 

Midgets 3.000 series — 7 colors 
Paper & Plastic Markers 
Wire 6 Rubberized Cage* 
Pencils— Crayons — Clips 
5x7 Heavyweight Cards 
Electric Blowers & Flashboards 
Lapboards made to order 



Ijokn a. ROBERTS BK 

817 Broadway. Newark. N. J. 



NEVER BEFORE 

Scatter 
Pin Sets 



WF SB! MANUFACriUtCRS 

t|| Kinds — PU!I TICKET GAMES 

. TIP BOOKS • 

Hijy Direct From Manufacturer* *> 

very, very Reasonable Price. 
— Columbia **»la»« Co.— 

J02 MAIN ST . WHEELING W VA 
Phone: Whaallns 140 



3.25 



dozen «ets in 
cotton filled 
boxes; 48 styles 
2 pins lo a boa 




S4.Q0 , 



DIRECT FROM MANUfACTURIB 



J piece heart sets 
3 piece cross sets 
Pin 4\ Earrint set* 



M oo dos seu 
36.00 do*, seu 
14.00 doc set. 



Send for Samples 
tS*i deposit, balance CO 0 

NT DIAMOND EXCHAN6E 

i Blocker St N. T. 12. I 



PUNCHBOARDS 
PUSHCARDS 

OLDEST & LARGEST 

MANUFACTURER 

LARGEST 
SELECTION 

LOWEST 
PRICES 



SIDE LINE MEN WANTED - FINE 0PP0RTUNITT - PROTECTED 
TERRIT0RT. WRITE FULLY ARE* COVERED, LINES CARRIED. 



GARDNER & CO. 



2222 S. MICHIGAN AVE. 
CHICAGO 16, ILL. 



WE MANUFACTURE 

THE GREATEST LINES IN THE U. S. A. 



EMPIRE 
MERCURY 



PUNCHBOARDS 

& 

TICKETS 



SPECIAL <48 

CAIEMDU CHROpOOBA'H 

BRAN C NEW 

WHILE 1000 LAST 



Round Cold-Plated Ceo. 
Wash, model (eweled 
Anti-Magnetic. A real 
FIasIi! Special $60 doa. 
Price Incl. matching 
Band. 



A/so Rehuift Name Brand Wenches, $9.50 
op with ■and. /Stoppers Replaced Free. 

B. & B. Jewelry Sales "ST 




ABSOLUTELY THE LOWEST PRICES 



S A VE M ON E Y ■ 
CONTACT 



EMPIRE PRESS INC. 

464 W. Superior St. Chicago 10 
Phone; MOhawk 4 4118 




GLOBE MANUFACTURING CO. 

U4I SOUTH INDIANA AVE. CHICACO 1(. ILLINOIS 

Matn>fcKt.r.r. ot TICKETS — CLUB DEALS — 
8INCO TICKETS— TIP BOOKS -|AR CAMES 

Write for Full Information and Prices 




AUCTIONEERS — SALESMEN 
WAGON JOBBERS 
WE HAVE FULL LINE OF 

BRAND NAME 

MERCHANDISE 

Premiums For Prizes — Gifts 
OVER 400 FAST-SELLING ITEMS— WHOLESALE ONLY 

Write lor Illustrated Confidents! Price List 

STEINBERG-ROSS 
GENERAL MERCHANDISE SUPPLY 

628 W. Roosravelt Rd. Chicago. III. 



FROM MANUFACTURER DIRECT TO YOU I 

COMBS 

Sensotionoiiy Low Priced! 
All Sizes— Alt Colors — Send $1.00 for Sample Assortment. 

National Comb Co., 30 Irving Place, New York 3, N. Y. 



fi Novelties at Deep Cut Prices K 

m Dirt B.IIomh . Cro. % . o K 

5 D.nillfii To»> AMI. Cft 1.S0 A 

9 ttuUxr Hon.. Inf l.t.blc. Doi 1.7S 2 

A 3 Pc P.n-Prncil Set. f. 

>2 • Besed Dm 4.00 6 

kf Balm. tt.W.e. w/Bell Cro. IS.TS 5 

A 1S% d.oe>lt with orotr bet. C.O.D. ej 

V. Send rer .BEE C SS Carnival cri.ioe 4 



OPTiCAMBRvTHfRJ 

300 W. NINTH ST., KANSAS CITY 6, MO 



BRONZE 




lOVi" •Vi" SV.* 4Vs* 

$16.80 $13.80 $6.00 $3.60 

SPBCIALl Key Chain Charms, as** a 

1 sr. to box 0 Sl.tS par erots 
Palomlno-Stvle Hand-Painted 

XV)" Woitorn Horse tf .oc o< 

»»o dep. with order, fob Chiceeo 

COOK BROS."™'"' 



PRINCETON CHINA 

for carnival*, premiums, concessions, 
etc A complete stock ot ashtrays, candy 
boxes, ornamental birds. cigarette 
boxes, etc 

Large selections ot toys, notions, novel- 
ties, tricks: give away items! 

Send for ipeeiol fists 

All PRICES BE10W WHOLESAlt 

RAELM CO., INC. 

854 ELIZABETH AVENUE 
ELIZABETH, NEW JERSEY 




.ill ftalleaall) Ao^snbatf Lfcdj 
»r«fjl Carded tatuitie) to Stares 

Make good weekly earnings 
•elllns itorea blf line of 300 
products, carded sooda. nov- 
eltiea. sandriei, toys, watches, 
jewelry, drags, school supplies, 
etc. Retailing 5<-, lOf and up. 
lust out with new Aspirin and 
Comb rack. Vou and the mer- 
chant more than double your 
money. Also Laymon's new 234 
Ball Point Pen settinc new 
records. Territory open. Rep*, 
lar ot sideline. No expeiicnc* needed. AA 
rated firm. In business over 30 years. New 
bargain deals and sales help* regularly. 
Send for fhpe Booklet today * - •-' 

WORLD'S PRODUCTS CO. 
Dept. t-A Spencer. 



68 MERCHANDISE 



THE BILLBOARD 



MAY 16. 1953 




BERT WHEELER 

Star of Stage, Screen, 
Radio, T.V. and Five 
Card Stud. Introduces 

"PEE PEE PETE" 



THE TOPICAL 

TROPICAL 

TOPPER . 
PRICED TO SELL FAST AT ONLY 



f 



SI ©00 

I O CROSS 



F O B. FLORIDA 

(COMPUTE \ 
WITH ELASTICS ) 



' POSTPAID 



ORDER FIVE SAMPLES TODAY 
RECULAR ORDERS 25% DEPOSIT. BALANCE C.O.D. 
WRITE! 

TROPICAL TRADER 

P. O. BOX 37. HOLLYWOOD IN FLORIDA 



Merchandise Topics 

Write Rurert* Service department, 2160 Patterton Street, 
Cincinnati 22, O., for a complete lUl of addretset of Bourcet of 
$upply mentioned in thin column. To expedite handling, pleane 
enclose telf-addres»ed • n • • -fope. 



New York 

Universal Fountain Pen Com- 
pany announces its new K-100 
Klipomatic ball-point pen priced 
to retail at $1. The pen boasts 
latest improved design and a klip- 
lock, making it impossible to clip 
the pen to the pocket while the 
point is in writing position. With 
the firm's latest improved ink 
formula, K-100, the pen offers a 
permanent, non-smudge ink that 
is washable, will not stain clothes 
and is non-transferable. . . . Kaye 
Novelty Company, Inc., announces 
a new line of pin wheels at what 
it calls the lowest prices in his- 
tory. The firm invites interested 



% Gloom Chms'& 





DIRECT FROM MANUFACTURER 

Beautiful heart-thapud salt with brilliant law- 
ailed centers, 24K •old-plate, 4 matching piece* 
in satin-lined velour boxes. Special introductory 
Offer— «1.M E A. IN DOZFN LOTS 'ASSORTED 
STYLES). This is not Job Lot Mdse. or Seconds 
— Available year round for steady businossl 

OTHER SENSATIONALLY PRICED ITEMS: 

a Opal and Cameo Sets — *4 SO par doien. 
a Pin and Earrings — t6 50 par doien. 

• Necklec* and Earring Sets — »7 SO per doien. 
« Earrings — 12.50 and $3.50 p«r doien. 
t) Scatter Pins (Boxedi — S3. SO per dozen. 

• Adlustable Ladies' Rings (Boxed) — S3 so per 
dozen. 

• Rhinestone Bracelets (Boxed) — Se.00 par doi. 
a Charm and Gadget Bracelets (Boxed) — $6.00 

per doien. 

• Men's Identification With Expansion Band — 
$4.00 Rhodium, $6.50 Oold-Plate. 

t Watch Type Display Box — $1.00 per dot. EXTRA) 

• Locket Necklaces — SS.S0 per doien. 



a) Necklace, Bracelet, Earring 
$«tv— $1.25 and SI. SO aa. 

• Pearl Necklace, Bracelet, Ear- 
rme. Sets — $1.25 aa. 

• Pearl Necklaces— 1 strand— 
St.40 dot.; 2 strand — $2.00 doi.; 
3 strand, $4.20 doi. 

a> 5-Piece Sets in Rhinestone and 
Gold Plate — $2.25 0> $2.50 aa. 

• 4-Pieee Sets in Rhinestone and 
Rhodium PI.— $2.00 ft $2.75 aa. 

a> Rhinestones and Plain Crosses 
— $4.00 and $5.50 per doi. 

• Watches and Watch Sets. 
ALL SETS HANDSOMELY GIFT-BOXED! Many other profit-making items. 

SEND FOR LATEST '53-'54 GIANT CATALOGUE! 

PACKARD JEWELRY CO., 220 FIFTH AVENUE NEW YORK, N. Y. 




WHOLESALE ONLY 

STANDARD INDUSTRIES 

2118 SO. WABASH AVE. 
CHICAGO 16, ILLINOIS 



SPECIAL 



Complete "LIFETIME" Cutlery 
Knife Set. 16 matched pieces 
for kitchen cutting prob- 
lems. Stainless steel blades 
and one-piece Marbloid 
handles. Includes STEAK- 
CRILL SET — service for 6; 

3-piece HOME CLEAVER 
SET, UTILITY SET and 3- 
piece CARVINC SET. Guar- 
anteed quality. Mounted 
in attractive Display Case. 

16- Piece Cutlery Sets. List at 

$29.95. 

Lots of 12 or more . . . $4,44 
For Sample, $5.50. 




DIRECT From 
Manufacturer 



Retractable 
BALL PEN 

With Hew Instant 
Dry Ink. 

• Push Button to 
write. 

• Press clip to re- 
tract. 

Beautiful stream- 

«"*"">""« ""'MODERN PEN 

able in attractive 

color.. MFG. CO., Inc. 

395 Broadway New York M 

CAnal 6-8016 



$4.00 

Guaranteed refills. 



Jobbers 

Distributors 

Wholesalers 

Sub-Mfrs. 

ONLY 

I dents — 

Aluminum and BrJsi 
Plaques 

for Ladies' and Men's 
Stretch Bands 



Novelty Icwclry. 
Sun Mft. Co. 
509 Nicholson. N.W. 
Washington, D. C. 



HAND PRONGED 




W.tS tot. 
Summer styles In am packeee. 
Hamilton Gold Finish. 

dox. asst. 
SI oa. prepaid. 



$9.00 



CORONATION SCATTER PINS 

One pair per box. 

$3 «75 ** r n **** 

Postpaid prepaid. 

Sold for resale only. 
No C.O.D. under $10. 
O ver StO, 13 dep., bal. C.O. D. 

SOUTHERN SUPPLY CO. 

N.W., Washington t, o. Q, 





Big Profits 

Own your own 
business stamping 
key chains, name 
plates, social secur- 
ity plates. Sample 
with name and 
address, 23c. 

Bart Mfg. Co. 

303 Deo raw St. 
Brooklyn 3, N. Y. 



ILlUSTKATtP 



CAHTOOH BOOKLETS.' 



luvtuows'KTwf utff^Marr 

WTK TsfU SMAU IlliJSTlUT.D CAR* 

too** oootcu rs <-f ccwuc ombactus 

\ • LO *it DtfftXtMT, II POtTPAlO 
• SOfiCY. NO fOflAL CO.lVSf 

REGINALD SAUf 



«, .ii; , ., , <il 




$91 -60 Afto a winner 



for ball games 

SPECIALS 
Snake Bow Ties $t.7S doi. ,18 00 gr 
Itchv rubber monkey 

w ball 7 oo doi. 2t «0gr. 

10" colorful rag doll 

w voice 2.00 dot. 22.S0 gr. 

10" rubber clown Inflate 

w'voke $.50 doz. 72 00 gr. 

12" rubber clown inflate 

w voice 3.10 doc 30-00 gr. 

12" rubber horse 

infl 2.40 doz. 27 00 gr. 

12" rubber elephant 

Infl 2.40 doi. 57.00 gr 

EXTRA SPECIALS 

Two bladed Pocket Knives $0.00 gr.; 
Miniature Harmonicas or knives w; key 
chains $a.00 gr.; 3 section metal tele- 
scopes $7.20 gr.; cub hunter knives 
w/sheath $21.00 gr.; Gold & Silver lov- 
ing cups $13. M gr.; 1000 assorted slum 
$6.00; Small Opera Glasses $10.00 gr. 

SEND FOR NEW 1953 CATALOG 

25% with order, balance C.O.D. 

SCHATTUR NOVELTY CO. 

144 Park Row New York 7, New York 



FOR * 
YOUR BAR 



NEW! NEW! NEW! 

Brussels Boy Fountain conn 

lo "Automatic" Life! 
M.STER.0US MACJC ACTION 
Ho gear;, no pump, to charged 
watef . Works in regular faucet 
water fw 10 to 30 minutes. 
CeatlSt Tear f rtends fit) i 
fkutj ktM li-tal 
Greatest Bar Gadget ever 
invented. 
Send $1 lir satiate 
10 day Money Back Guarantee 
I doz. $6.50— Gross $78, 
P.P. Prepaid 
HOLLYWOOD NODS, aTff, 
2262 Korwic PL 
WTadena LaK 





SFHSAIIONAL SELLEB! { 

"4 NICKELS TO 

4 DIMES TRICK" | 

- Place MAGIC CAP over ■ 

<^ 4 nickel*. Lilt cap— you I 

C have 4 dimes! Nickels ■ 

have vanished! No skill I 
i — fc required! 

SAMPLE $1.00 postpaid, i 

WHOLESALE PRICE — W per dot.: 2 | 
doc.. 010: postpaid. Remit with order. 

DEALERS: Ask for No. 10 Wholesale | 

Catalog of fast salting Tricks and Jokes. . 
Mention your business. 

_D^B0BBIIO_i_(0. JSSb^nStJ 



parties to write for catalog sheets 
and prices. 

Karl Guggenheim, Inc.. New 
York, has added a new line of 
clocks, lamps, glassware, blankets 
and appliances. It has also ex- 
panded its selection of slum mer- 
chandise for carnival and amuse- 
ment park concessionaires. 

From All Around 

Sterling Jewelers, Columbus, 
O., announces a "world's ring pre- 
miere," an offering of simulated 
diamond, hematite, onyx, cameo, 
ruby and gold-band rings in flashy 
leather-like display cases that are 
velvet-lined so as to show off the 
merchandise to advantage. In the 
hinged jeweler's tray are a dozen 
assorted rings offered at $4.50. 
The open-faced tray of 12 is 
priced at $4. Lower prices are 
available in bulk lots. . . . Im- 
perial Merchandise Company, 
New York, announces new re- 
duced prices of $5.40 per dozen 
for its lucite necklace with hand- 
carved flowers and no-tarnish 
chain in colorful silk-lined plastic 
box. The firm calls the item per- 
fect for diggers, rotaries and jew- 
elry operators. The firm offers 
them for $54 in gross lots. 

Harris Novelty Company, Phila- 
delphia, has introduced a new line 
of merchandise that includes bal- 
loons, "top banana hats" and in- 1 
flated rubber animal toys in a I 
long list of novelty merchandise 
for the concessionaire. . . . Uni- 
versal Distributing, Inc., Chicago, 
calls its new Pathfinder sealed- 
beam portable spotlight the fast- 
est selling profit-maker for gift, 
premium, prize and concession j 
use. The firm says the item sells 
on sight to motorists, truckers, , 
campers, sportsmen, etc. They 
are offered at $2.35 each in dozen 
lots. 

Latest item introduced by Cris- 
loid Plastics, Inc., Providence, 
R.I., is its Wheel of Fortune, a 
pocket roulette key chain charm. 
Priced low for volume sales, the 
item is a miniature reproduction 
of professional roulette wheels 
and performs similarly. The spin- 
ning wheel consists of plastic base, 
aluminum disk and brass cross 
bar. It has golden-like numerals 
ranging from 1 to 12 on an alter- 
nate red and black background. 
. . . Wright Industries, Inc. Chi- 
cago, reports that it is offering 
profitable discounts plus freight 
allowance on its modern, colorful 
monitag luggage tags, priced to 
retail at 29 cents. Circulars illus- 
trating the item and prices are 
being sent on request. . . . Ferber 
Corporation. Englewood, N. J., 
announces a new low price of 25 
cents for its Presdon Vu-Riter. 

Campro Sales Company, Can- 
ton, O., has developed an attrac- 
tive new plastic planter to fit all 
double-sash windows. Called the 
Mid-Window Planter, it has two 
metal clips that are easily and 
effectively fastened at the top of 
the lower window sash. Mounting 
or removal of the planter is ac- 
complished by merely tightening 
or loosening two wing nuts. The 
planting area is 15 by 4Va by 3 
inches, making it possible to plant 
an assortment of house plants. In- 
dividually boxed in a four-color 
gift carton illustrating mounting 
directions, ihc entire unit com- 
plete with hardware sells for $1.49 
each. 



SMOKE! SMOKE! SMOKE! 

Novelty item for Jokester*! A million 
ways to have fun. Retails 30> each. 3 
for $1.00. Per carton Of 1 doi. $6.00. 
Brand New! Sim- 
liar to Auto Trlx 
except when 
■tarter is stepped . 
on — Huge Clouds I 
of Smoke con- 
vince the victim 
the ear Is on fire. 
No Noise: Just 
Worldnof Smoke! 
And Fun! Re- 
tails 3Sf each, 3 
for $1.00. Per dozen $).00. 

AUTO TRIX 

SCREAKING whistle! 
explosion! Bil- 
clouds of 
smoke. Also a burglar 
alarm. Retails 35* 
oach, 3 for $1.00. 
$1.00 doien. 

AUTO tire JOKER 

NEW AUTOMO- 
BILE FUN MAK. 




AUTO 




Easily stuck /^^^fJfc 
tire and pro- ^T^f^f 

mlesslo tlresl / 



I — 



o u . 

harmless t 
and a eta a barrel 
of lauchs. 

retailer. _ 
Per dozen $1.20. 

CAN BE SHIPPED BY EXPRESS ONLY. 
SEND FOR BIG FREE FIREWORKS 
CATALOG 

WILFONG FIREWORKS 




Cuggcnheim'o been with it for over 
forty years offering highest; qual- 
ity, fattest service and lowest pos- 
sible prices. 

Write for Catalog Today? 

Guggenheim 



33 UNION SQUARE 

4I. Y. C. 3, N. Y. • AL. 5-8393 





IF THERE IS — YOU'LL FIND 
n IN THE BILLBOARD 
MERCHANDISE SECTION! 



GET 

THE BILLBOARD 
EVERY WEEK 
SUBSCRIBE NOW 



For Hie latest i 
novelties, prem 
of ALL kinds— 



immlcki, gadgets, 
and prize items 




210- BB Fifth Ave. 



New York 10, N. Y 



Low subscription 
rates save you 
more than ia : . 
on the newsstand 



" ' " ■ " 1 1 . i . i. ii i 1 1 ■ .i ii i ii 1 1 r ii i it i t 1 1 1 1 ii i in n M mi ■; 

The Billboard, 2160 Patterson St., Cincinnati 22. Ohio; 
Yes □ Please send me The Billboard for one year at $10. - 
(Foreign rate, one year, $201 ! 

790; 

Name ■■••<••«•• •■■»nM*»iMti I 

Address ....••.•.•••..,»..,,.......,,.... \ 

City Zone State j 

Occupation ,,, • 



III I IMimilllllllllllMltllr 



-SPECIAL!- 

Full Size. 17V 4 "*11 Va" 

HORSE CLOCKS 



$5.i 



*5J 



Lots of 6 
Sample. 56.25. 
vVith 40-hour wind movement 

;.oo ia.".,, 

Simpl*. $5.50. 

NEW LOW PRICE OH BRONZE HORSES 

Send for free 1053 catoloo. 23% 
deposit, balance C. O. D. t f o b 
Brooklyn, N. Y. Open account to 
rated concerns only If not for resale 
•dd federal tax. 

HOUSE OF BRONZE 



ART 

PHOTOS 

Clear and sharp. No harsh 
shadows. All art poses. 
Corgeous models. 
4«5 GLOSSY <}r d 

buck & mm > iytSSSt 
vamumm $ir, h -„ a 

SHOES tj ...cried 

KODACHROME trft „ f" „ 
SIEREO SLIDES . . 'MlttBS? 
SAMPLE ASSORTMENT $r 

<Csh With Order) J 

Shipped by R. R. Express 

90% Deposit on C.O.D. ORDERS 
F O B. St. Louie 
IMMEDIATE DELIVERY 

DEMUN PRODUCTS CO. 

1010 DeMun SI. Louis, Mo. 



MAY 16, 1953 



COIN MACHINES 

Communications to 188 W. Randolph St., Chicago I, III. 



THE BILLBOARD 



69 



Calendar for Coinmen 

May 14 — Music Operators of Northern Illinois, monthly 
' meeting. Place to be announced. 

May 18 — Westchester Operators' Guild. monthly 
meeting, American Legion Hall, White Plains, N. Y. 

May 25 — Central States Music Guild,. Inc., monthly meet- 
ing, 805 Main Street, Peoria, 111. 

May 26 — Western Vending Machine Operators' Associa- 
tion, regular monthly meeting, Unique Restaurant, Los Angeles. 

June 4 — Illinois Amusement Operators' Association, 
monthly meeting, 208 N. Madison Street, Rockford. 



ROUTE TO SUCCESS 



Spring Action Gives 
Wis. Op Jump on Trade 



98% AHEAD OF 7952 



January Coin Exports Hit 
$866,677; See $10 Mil Year 



By BEN OLLMAN 
BURLINGTON, Wis., May 9.— 
Spring is the best time of the 
year for the coin man to revamp 
his equipment and put it in peak 
efficiency for the months of 
heavy play ahead, according to 
Roy Subrod, of the Subrod Phon- 
ograph Company. Along with the 
typical housewife busy cleaning 
up her home each spring, Subrod 
embarks on an ambitiously plan- 
ned program of complete on-the- 
spot checkups and minor repairs 
in all of his locations. 

With the cost of new music 
and games equipment continual- 
ly climbing, Subrod believes that 
a definite program involving 
preventive maintenance should 
be capped by an extra special 
once-over every spring. Holding 
major repairs to a minimum via 
these precautionary means, he 
believes, is one of the important 
factors in keeping the one-man 
operation out of the red at the 
end of the year. 

Subrod's holdings consist of 
approximately 70 pieces of clean, 
late-model juke boxes and 
pin games spotted about the 
Burlington-Lake Geneva area. 



Globe Delivers 
Change-Maker 

CHICAGO, May 9.— The Globe 
Distributing Company has started 
quantity deliveries on the newly 
developed Johnson portable 
change-maker, Owner Jimmy 
Johnson announced. 

The unit doles out five pennies, 
five nickels, five dimes or four 
quarters in one operation and can 
be adjusted for single coins. John- 
son said that the change-maker 
U available with any combina- 
tion of coin barrels. 

The new model is finished in 
black crackeled enamel, with pol- 
ished nickel barrels and mech- 
anism. Globe also makes coin- 
sorting, counting, wrapping and 
a wide variety of other change- 
making devices. 



Practically all of the music ma- 
chines are now equipped to spin 
45 r.p.m. disks and the next year 
or two will see the balance of 
the 78 r.p.m. machines retired 
from active use. 

Experience 

While the bulk of Subrod's 
experience in the coin machine 
field prior to his own plunge into 
the business a few years back 
was as repair man for games and 
bell machine operator, he now 
looks upon himself primarily as 
a music operator. 

By checking with location 
(ConttTmed on page 87) 



WASHINGTON, May 9.— 
Emphasizing the rapid increase 
in sales to foreign operators 
thruout the last half of 1952, coin 
machine exports in. January, 1953, 
totaled $866,677 for 4,513 amuse- 
ment games, venders and jukes, 
it was revealed this week by 
the U. S. Department of Com- 
merce. The dollar volume was 
98 per cent ahead of the same 
month a year ago when 2,970 
machines, valued at $438,957, 
were exported. 

A breakdown, according to 
classification of equipment, 
showed that 943 music boxes 
were sold for $462,409, while 
2,218 games accounted for $301,- 
919. The vender export division 
was also exceptionally active and 
1,352 automatic merchandisers 
were sold to overseas operators 
for $102,359. By comparison the 
January, 1952, totals were: Jukes 
—924 units for $264,439; games — 
998 units for $144,286, and vend- 
ers— 1,048 units for $30,232. 

Further evidence of the ex- 
panded overseas market in Jan- 
uary this year was the volume 
buying of operators and distrib- 
utors in 14 countries. In the 



previous January only five 
countries were in this category. 
The major buyers in the January 
report were Canada (2,139 units — 
$332,888); Venezuela (324— $159,- 
696); Cuba (144— $55,005); France 
(288— $44,089); Belgium (372— 
$31,475); Panama (51— $30,312); 
Salvador (35 — $24,565); Japan 
(78 — $23,659); Philippine Repub- 
lic (44— $17,399); Guatemala 
(24— $16,459); Dominican Repub- 
lic 126— $13,988); Nicaragua (17— 
$10,922), and The Netherlands 
(111— $10,060). 

Venezuela, consistently the 
leading buyer of U. S.-made 
jukes the past three years, pur- 
chased 159 new and used phonos 
for $113,048 in January. Mean- 
while, sales to Canada dominated 
the game and vending export 
market. A total of 2,139 games 
were imported by Canadian op- 
erators in exchange for $140,086 
during " the month. Canadian 
interests spent $80,613 for 1,126 
merchandising units. Among the 
occasional buyers of American 
coin machine products were Peru 
(jukes); Israel-Palestine (games), 
and Algeria (games). 

Tho the January figures of 



Coin Machine Exports 



January, 1953 



Phoneqrapta 

No. Value 

Canada 235 $112,189 

Venezuela 159 113,048 

Cuba 89 44,*S0 

■ France 38 8.473 

Switzerland 13 7,873 

Belgium 98 22.800 

Panama 36 26,215 

Salvador 35 24,565 

Japa,n 15 7,115 

Philippine 

Republic .... 28 13.024 

Guatemala 24 16,459 

Dominican 

Republic 26 13.988 

Nicaraguai 17 10,922 

Netherlands .... 46 6,725 

Honduras 14 9,467 

Mexico 35 8,075 

Colombia 5 4,500 

Australia 

Costa Rica 5 . 3,494 

Peru 4 2870 

Union of 

So. Africa 

Algeria 

Israel-Palestine ... 

Ireland 4 1.447 

Netherlands 

Antilles 2 1,440 

Canal Zone 

Western 

Germany C 1,000 



Amusement 

Venders Gaines 

No. Value No. Value 

1,126 $80,613 778 $140,086 

65 15,214 100 31,434 

55 10,575 

428 37,447 

100 1,735 175 34,481 

276 8,675 

12 2,988 13 1,119 



G3 
16 



16,541 
4,375 



3,335 



2,139 
324 
144 
4M 
288 
372 
51 
35 
78 



Value 
$332,888 
159,696 
55,005 
45,920 
44,089 
31,475 
30,312 
24,565 
23,659 



$866,677 were exceptionally high 
compared with a year ago, they 
were consistent with the trend 
developed in the last three 
months of 1952. These were 
$918,174 (October); $799,090 (No- 
vember), and $853,612 (Decem- 
ber). If sales continue at this 
level for the remainder of the 
year the industry will have its 
first $10,000,000 year. 



44 17,399 
24 16,459 



4,225 



4 2,702 
48 2,530 
150 1,500 



1,005 



TOTALS . . .943 S4IS2.409 



1,352 vl02,359 



2,218 $301,919 



26 
17 
111 
14 
35 
5 
9 
5 
4 

4 
48 

1511 

4 

2 
2 

6 

4,513 



13,988 
10,922 
10,060 
9,467 
8.075 
4,500 
4,225 
3,494 
2,870 

2,702 
2,530 

1.500 
1,447 

1,440 
1,005 

1,000 

$866,677 



St. John. N. B., 
Judge Rules 
Pins Illegal 

ST. JOHN, N. B., May 9. — 
Magistrate Earle G. Logan here 
declared that a pinball machine, 
seized by police last month In con- 
nection with a test case to deter- 
mine the legality of the device, 
was illegal. The ruling upheld a 
similar decision by the Supreme 
Court of New Brunswick in 1949. 

However, it contradicted a de- 
cision handed down in Moncton 
Police Court, March 30, which 
ruled that the machines were legal, 
and a like decision here. Magis- 
trate Logan said that the law re- 
quired the defendant, George 
Clark, to prove that the unit was 
not a slot machine. 

No Slugs, Prizes 

One of the detectives who seized 
the pinball machine, played it in 
court. He deposited a S-cent 
piece and five balls appeared on 
the board's raceway. The balls 
moved by means of a plunger and 
chalked up scores by means of an 
electrical contact. The machine 
emitted no slugs or counters and 
offered no prizes or merchandise. 

Witnesses for the defense test- 
ified that the machiine was used 
purely for amusement purposes. 



Exhibit Ships 
New Glo Cards 

CHICAGO, May 9. — Exhibit 
Supply has begun deliveries of 
its new card series of Glo Cards 
for vending units, Chester Gore 
announced. 

As its name implies, the cards 
glow in the dark and feature 
pin-up-girl subjects. All the 
patron has to do to make the 
card glow is expose it to the 
light from an ordinary light bulb 
and then take the card to any 
semi-dark place where the differ- 
ence in light will give the de- 
sired effect. The cards list for 
$14.95 per 1,000. 



N. Y. Coin Union to Quit 
CIO, Go Independent 



NEW YORK, May 9. — It was 
learned this week that the -oin 
Machine Employees* Union, Local 
465, CIO-IUE, soon will leave the 
CIO and operate as an independ- 
ent union, calk -I the Industrial 
Union of Electrical Machine Work- 
ers. 

Union officials would neither 
confirm nor deny the report. 
However, a source close to the 
union said that the members would 



NEW YORK ASSN. 
ADDS 9 MEMBERS 

NEW YORK, MAY 9.— 
Continuing its steady in- 
crease in membership, the 
Associated Amusement Ma- 
chine Operators of New York 
announced the addition of 
nine new members. 

They are John Van Dura 
and Sal PetUlo, Van Nest 
Amusements; Tom Ebali, 
New York Vending Com- 
pany; Sam Sorin, Irving 
Fenichel,' Andrew Colombo 
and Ted Faith, Janel Music 
Company, and John Como 
t ajid Dom AJleyt}. 



meet this week to approve going 
independent. 

Officers of the union already 
have filed non-Communist affi- 
davits, the first step required for 
setting up a new union. The next 
step will be the filing of an ap- 
plication with the National Labor 
Relctions Board. 

Reason Not Given 

Local 465 has been a member 
of the CIO since its organization 
18 months ago. While no reason 
was given for the union and the 
CIO parting company, it was un- 
derstood that the CIO was con- 
sidering suspending the union. The 
reason for the proposed alleged 
suspension was not given. 

Many union members said that 
they felt the organization could 
operate more effectively as an in- 
dependent union. The union claims 
that 95 per cent of the amuse- 
ment machine servicemen in New 
York are members. 

Union officers are James Cag- 
iano, president; Al Gilbert, vice- 
president; George Kolibash, secre- 
tary, and Benjamin Wolfe, treas- 
urer. On the board of directors 
are Cagiano, Gilbert, Kolibash, 
Wolfe, Edward Samplin, Samuel 
Bloom, John Como and Louis 
Monas, counsel 



Play Steady, 
Report Miami 
Coin Firms 

MIAMI, May 9. — Greater 
Miami is enjoying a healthy in- 
flux of pre-summer tourist busi- 
ness which is delighting coin 
machine operators as well as 
hotelmen, restaurant operators 
and other businessmen. 

True, the huge crowds Otet 
choked Flagler Street and Col- 
lins Avenue during the winter 
season have thinned out. One 
does not have to wait in line at 
moderate-priced restaurants, and 
higher-priced eateries are putting 
up the shutters. But it's a fact 
that there are many more people 
here than usual for this time of 
year. 

Good Trade Factors 

Factors in the good tourist 
business are: (1) A heavier than 
usual convention trade, and (2) 
increased tempo of "package 
tours" over previous seasons. 
These are all-expense deals of- 
fered by Delta, National and 
Eastern Air Lines, which for a 
fixed rate provide transportation, 
hotel and entertainment facilities. 
National Airlines says its Miami 
business was up 31 per cent over 
April of last year, and Eastern 
(Continued on page 87) 



Det. Firm Plans Meter 
TV in Motels, Trailers 



DETROIT, May 9.— Samuel C, 
Kahn, owner of the Card Coin 
Meter Manufacturing Company, 
operators, of coin meters for wash- 
ers and dryers, announced this 
week distribution would be en- 
larged shortly to motel and trailer 
camps for use on TV sets. 



Casola Purchases 
Hdqtrs. Building 

ROCKFORD, 111., May 9.— 
Lou Casola, owner of the Mid- 
west Distributing Company, an- 
nounced the purchase this week 
of the three-story building which 
has served as the firm's head- 
quarters the past four years. It 
is located at 208-212 N. Madison 
Street. 

The building has 12,000 square 
feet, plus a large basement 
equipped with a truck driveway 
and loading platform. Casola has 
let a contract which calls for the 
complete remodeling of the prem- 
ises, including installation of an 
air conditioning system. This 
construction work will be carried 
on virtually without interfering 
with the company's normal busi- 
ness operations, Casola said. 



Kahn said the motel owner could 
buy his own television set and 
attach the coin meter with a 
guard. The units are set to allow 
a 45 minute playing time for 25 
cents, with an additional IS 
minutes for 10 cents. 

Already in use locally and in 
California, the units will be given 
nation-wide distribution following 
promotion thru pamphlets and 
circulars. 

Units will be shipped direct to 
motels and trailer camps, where 
the owners can buy their own 
television sets and place them 
with coin units attached. On the 
market for over 15 years, the 
units have just recently been 
adapted to television use by the 
Card Coin Meter Manufacturing 
Company. 



Wico In-Line Kit Set 

CHICAGO, May 9.— The Wico 
Corporation this week started de- 
liveries of its service kit for in- 
line scoring games. 

The kit lists for $4.95 and in- 
cludes lifters, springs, spacers, 
point file, pigtail wjrje, b^akelite 
tubing and switches*. ' *:-**.? 3 



70 



THE BILLBOARD 



KIDDIE RIDES 

CommuillcatiMU to 181 W. Randolph St., Chicago 1, III. 



MAY 16. 1953 



MFRS., DISTRIBS 

Gov't Plans Aid 
For Small Firms 

WASHINGTON, May 9. — Manu- 1 nildssen reported. Wholesalers, dis- 
facturers and distributors of games, tributors and jobbers considered 
kiddie rides, jukes and venders are "small" by SDPA are those con- 
among the small business groups cerns which arc independently 
which the administration is pre- owned and operated and whose 
paring to help in expanding and ( total volume of net sales during 
obtaining defense contracts. In a j the latest 12-month period does 
letter to small businessmen thru- not exceed $1,000,000. A whole- 
out the nation. Y. Brynildssen, act- saler also engaged in manufactur- 



ing administrator of the Small De- 
fense Plants Administration, said 
that a number of programs had 
been worked out by SDPA to as- 
sure small businesses of an op- 
portunity to "share in the tax 
amortization benefits of the indus- 
trial expansion program and to re- 
ceive consideration for financial 
assistance." The program will also 
assist small concerns in obtaining 
a "fair share" of government de- 
fense contracts. 

A new formula for identifying 
small businesses eligible for this 
assistance is being readied. Bry- 



ing will not be considered a small BM* firm. 
(Continued on page 87) i 



Mittleman Buys 
Out Partners 
In Mars Mfg. 

LINDEN, N. J., May 9. — Sid 
Mittleman, of the Mars Manufac- 
turing Company here, announced 
this week that he had bought out 
his erstwhile partners, Dave 
Braun and Dave Stern, and now 
has full control of the Kiddie 



KIDDIE RIDES, JUKES 



Boston Reps Display 
At Location Show 



(Continued on page 87) 



FOR KIDDIE RIDES 



Write • Wire • Phone 

GET THE FACTS ON 
OUR SENSATIONAL 
NEW RIDE! 

entirely New! 
Different! 

Distributors Territories 

A»aiUbl< 

ALERT 
MANUFACTURING CO. 

227 Wood St. 

Philadelphia 6, Pi. 

Tel.: LOmb.,rd 3-0694 



NAAPPB Plans 
Special Coin Area 

CHICAGO. May 9. — The trade available thru remodeling of the 

show of the National Association Hotel Sherman. Older adjacent 

of Amusement Parks. Pools and space will be devoted to the 

Beaches here in November will trade show's usual exhibits of 

have a new addition to its exhibit amusement rides, concession 

space — a special section for coin- equipment and other supplies for 



operated rides. 

Paul Huedepohl, secretary of 
NAAPPB, said this week that 
while the space was not strictly 
reserved, an effort would be 
made to locate all coin rides in 
the area. 

The extra space is being made 

Ride Distrib Robbed 

PORTLAND. Ore.. May 9.— 
Burglars this week obtained an 
estimated $1,500 at the Dunis 
Distributing Company here. 
They knocked a hole in a base- 
ment - wall separating the com- 
pany from a hotel storage room. 
Lou Dunis is owner of the 
company, distributor of games 
and kiddie rides. 



(Continued on page 87) 



BOSTON, May 9.— Four Hub 
distributors exhibited music ma- 
chines and kiddie rides at the 
28th annual New England Hotel 
and Restaurant Show at Hotel 
Statler, April 29-May 1. Attend- 
ing were over 3,000 hotel, indus- 
trial, summer camp, cafe and in- 
stitutional buyers. 

Trimount Automatic Sales Cor- 
poration presented for the , first 
time* the new Seeburg it"oW-coih 
line, and Dave Riskin, manning 
the exhibit, reported high interest 
in the 200 Library Unit and the 
200 console, both of which were 
on display, along with the See- 
burg Select -o-Matic 100. 
- J. J. Golumbo had an exhibit. 
Sea Skate kiddie ride, on display 
and reported much interest on 
the part of summer resort oper- 
ators, camps and hotels, clubs 
and restaurants. Also on exhibit 
was the new Rock-Ola music 
machine. 

Redd Distributing Company, 
operating the Retail Coin-O- 
Matic Company, . had Bally's 
horse. The Champion, an exhibit, 
and Tom Byrne, manning the 



display, said New England hotel 
and restaurant operators in the 
summer resort areas were evi- 
dencing heavy interest. He said 
many ice cream stand operators, 
with large areas, were interested 
in installing kiddie rides. 

Redd also showed the new AMI 
80-selection wall box, which, too, 
attracted interest, along with the 
new AMI music machine. 

Harry Poole, of Poole Distrib- 
utors Inc., showed the new Wur- 
litzer music machine and a kid- 
die ride. 



Meteor Names 10 U. S., 
1 Canadian Distributor 




NEW YORK. May 9.— In a bid 
for complete national and Cana- 
dian distribution for its four Kiddie 
Rides — the Rocket, Flying Saucer, 
PT-Boat and Pony Boy — Meteor 
Machine Corporation this week an- 
nounced that 1 0 new American 
and one Canadian distributor have 
been appointed to bring the total 
outlets to 30. 

J. B. Monier and Carl Piel- 
;ticker, partners in Canadian Me- 
eor Amusements, Ltd.. Toronto, 
a- ill handle sales in all Provinces. 
The firm has ordered 200 rides 
as its initial shipment. 

Al Blendow, Meteor sales man- 
ager, said these American Arms 
have been appointed distributors: 
Ideal Novelty, St. Louis, Missouri; 
King-Pin Equipment, Kalamazoo, 
Mich., Michigan; Gardner-Lose 
Company, Inc., Louisville, Ken- 
lucky; Superior Sales, Des Moines. 
Iowa; William Kelley, Springfield, 
Mass.. New England; Vernon L. 
Spalinger, Seattle, Washington; 



McKee Sales Company, Glendale, 
Calif., California and Arizona; 
Yund Bros.' Sales Company, Inc., 
Albany, N. Y., Northern New York 
and Western Pennsylvania; L. B. 
Himes, Cleveland, Ohio, and E. J. 
Willoughby Jr., Eastern Pennsyl- 
vania, Delaware and Maryland. 



INSURANCE 

LIABILITY & FIRE 

For the Amusement 
£- Entertainment Field 
BROADWAY 
BROKERS CORP. 

IS* Broadway New York 38 
ROior 2-2195 



The CLANG of $50 in your cash 
box is a richer tone than the 
tinkle of $15 — so wh- settle 
for less? 

Operators report from all over 
the country that they triple 
their earnings when replacing 
METEOR rides on locations! 

Meteor Rides' all-steel construc- 
tion assures thev are SAFE — 
RUGGED — LASTING! 

No straps to keep kids from 
falling off or out. 



METEOR FLYING SAUCER 

1& the proven outstanding ride — 
bead over heels above any on the 
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thrilling 3-Way rtde movement 
places It far ahead of the field. This 
Is the big kiddle ride money maker — 
locations demand It! 

SPECHCiTIONS: 

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two sections. Overall length 52"— 
Width 42"— Height 38". Weight 
approx. 272 lbs. Heavy Duty ^ 
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National Rejector. 

rou ALWAYS DO BETTER WITH METEOR! 
METEOR ROCKET-METEOR PT-BOAT-METEOR PONY BOY 

Finance Plan Available 

DISTRIBUTORS! OPERATORS! 

Write Wire or Phone 



METEOR MACHINE CORP 




More Profits 

TO 
YOU 



Attention Distributors 



Choice territories still open. 

Fast service and delivery. - 

Free literoture — Notionol od backing. 

Many operator inquiries ready to 

process direct to you. 



The Only Ride where 
The Child is the Pilot 

5 ride movements from 3 control 
levers. Air operated. Sofer, leu 
maintenance. Ply-A-Mold body, 
break-proof. 





Write today for literature and prices. 

NYLC0 PRODUCTS, INC. 

540 Main Street, Clinton, Massachusetts 



319 Hinsdole Stroot Brooklyn 7, N. Y. Phono: HVacJnlh 5-2756 



when answering ads . . . 



terms wfoilobtm 

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SACRIFICE SALE! 
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GUARANTEED 'W/0 

Miss America Boat Rides 
Midget Racer Automobiles 



Send for KIDDIE HIDE 
FOLDER AND PRICE tIST 



REDD 



DISTRIBUTING 
COMPANY, INC. 



WANTED — BALLY CHAMPION HORSE 

See big ad on page 91 



MAY 16, 1953 



KIDDIE RIDES 71 



National 



IWUllUUUl KIDDIE RIDES PRESENTS 
THE MOST COMPLETE LINE IN THE COUNTRY! 



f 




* \ 



'< I I IM I 



CASH IN THIS SUMMER WITH NATIONAL'S 
KIDDIE KAROUSEL AND THE GREATEST, MOST 
COMPLETE KIDDIE RIDE LINE IN THE WORLD! 



You don't dare miss the fabulous profits offered by our Kiddie Karousel. It's built 
like the "Rock of Gibraltar," yet gives the most gentle, child - thrilling ride ever 
devised. The carousel has always been the kiddies' favorite — and we have it — with 
MUSIC . . . with COLOR . . . with LIGHTS. . . with fibre glass horses that ride up and 
down just like on the big ones. HORSES ARE. INTERCHANGEABLE WITH ALL 
OTHER NATIONAL KIDDIE RIDES BODIES. Our Kiddie Karousel rides one or two 
children for a dime — occupies a minimum of floor space and will make more money 
— FASTER — per square inch than any merchandise counter. 



^National 



KIDDIE RIDES, INC. 



Factory Sales Office for B&R and lee Products 
580 10th Avenue • New York 36, N. Y. • Phone: BRyant 9 5787 



72 



THE BILLBOARD 



MUSIC MACHINES 

Communications to I St W. Randolph St., Chicago 1, III. 



MAY 16. 1953 



Oregon Music Ops 
Plan to Celebrate 
65th Anniversary 

Dime Play Sentiment Growing, 
One Route Ups Gross 32 Per Cent 



PORTLAND, Ore., May 9 — The 
Oregon Music Association, meet- 
ing at the Multnomah Hotel here 
Wednesday (6) night, laid the 
groundwork for a State-wide pro- 
motion of the 65th Anniversary 
of the Juke Box Industry. Mem- 
bers also voted to resume partici- 
pation in the program of the 
Music Operators of America. 

Details of the juke box anni- 
versary campaign will be drafted 
by the association's State board 
at a meeting called by President 
Budge Wright for Tuesday (12). 
The campaign will follow sugges- 
tions outlined in The Billboard. 
Each operator is to be supplied 
with literature, prepared by The 
Billboard, stressing ways for the 



development ^of local publicity 
campaigns. Members also will 
receive AMI stickers publicizing 
the anniversary. 

Rejoins MOA 
The association, reactivated 
after a lapse of several months, 
voted a $100 membership fee in 
the MOA after the members re- 
called the vital role that organ- 
ization played in sidetracking the 
Bryson Bill in Congress. The 
latter would have taxed opera- 
tors on a basis of record play. 
The discussion also opened con- 
sideration of the new threat In 
Congress reposing in the Dirksen 
Bill. The seriousness of the situ- 
ation brought unanimous support 
(Continued on page 78) 



DISK JOCKEY NETWORK 



DJ's Cross Country 
Promote Anniversary 



CHICAGO, May 9— Station 
managers, disk jockeys, and 
program directors from all parts 
of the country are joining the 
celebration of the 65th Anniver- 
sary of the Juke Box Industry 
by airing special programs, inter- 
views, and juke box record hits. 

Towns from Opp, A.a., to 
Moncton, N. B., and from Pasa- 
dena, Calif., to Hamilton, Ont, 
have been heard from. All types 
of programs are ready. Pop 
shows, country and western, 
rhythm a nd bl ues, and straight 
interviews are being based on the 
history of the juke box. 

Following is a list of programs 
by cities, and what the deejays 
intend to do: 

COLUMBIA, S. C Jack Cook's 

"Melodv Madhouse," which is 
aired from 8:05 till 9:10 a.m., will 

program the All-Time Juke Box 
Favorites. The show goes on 



Jersey Guild 
Hails 65th 
Juke Campaign 

NEWARK, N. J., May 9.— Dick 
Steinberg, executive director of 
the Music Guild of New Jersey, 
lauded plans for the celebration 
of National Juke Box Week. 

"Public relations- wise, the an- 
niversary promotion is a con- 
structive step that can focus 
public attention on our industry, 
presenting it in a good light," 
he said. "It's a terrific idea." 

Steinberg also is editor of the 
Music Guild, a weekly bulletin 
issued to members of the indus- 
try. The latest issue praised the 
anniversary promotion program, 
stating, "There is a need for more 
of this type of effort to be con- 
ceived and planned. Each seg- 
ment of the industry can make 
its contribution, in its own way, 
that would increase the impact 
on the public." 

The bulletin further stated, 
"There is unfounded, but still 
lingering, criticism of the indus- 
try. There is a myth of big 
profits that must be refuted and 
there still are restrictive local 
laws and taxes to be curbed. 
There are many ways to advance 
the sale of selective entertain- 
ment with merchandising and 
relation techniques." 



May 26. over WNOK. Handy 
Andy's "Hillbilly House Party" 
will feature the top country and 
western All-Time Juke Box fa- 
vorites on May 27, over WNOK. 

ATLANTA— The "Bill Lowery 
Show" over WGST from 8:45-9 
p.m. featured pop juke fa- 
vorites on May 6, 7 and 8. The 
"Uncle Eb Brown Show" on 
WGST will feature top country 
and western juke favorites on a 
15-minute show for the entire 
week of May 18. The same show 
wilt do an interview with a local 
juke box operator on May 16. 

ATLANTIC CITY— Al Owen 
spotlights top pop favorites 
of juke boxes on his "Al Owen's 
Music Room" show aired over 
WMID from 4:05 till 4:30 p.m. 
May 25. 

OAK HILL. W. Va Chuck 

Balding spotlighted the 65th 
Anniversary of the Juke Box In- 
dustry by playing juke hits on 
three shows over WOAY. They 
were "Juke Box Revue," a two- 
hour show, 3 p.m., May 6 and 
May 8, and "Alarm Clock Club," 
6 a.m.. May 8. 

FRONT ROYAL. Va.— Tom 

Gibson featured top juke box 
pop hits on his "Tom Gibson 
Show" over WFTR from 8:30 to 
9 a.m., May 8. 

HAMILTON, Ont. — R. Paul 
Fitzsimons, of radio Station 
CKOC, is backing the 65th Anni- 
versary to the hilt in his area. 
A special show was inspired by 
the booklet sent out by The Bill- 
board. The new show is titled 
"Eleven-Fifty Spotlight" and airs 
nightly from 7:30 to 8:30. Besides 
this, Fitzsimons lists the follow- 
ing shows as participating in the 
(Continued on page 78) 



SEEBURG GROUP 
ORDERS 75,000 
65th BOOKLETS 

CHICAGO, May 9.-^J. P. 
Seeburg Corporation distrib- 
utors wiH shortly have on 
hand 75,000 copies of the His- 
tory of the Music Machine 
Industry prepared and pub- 
lished by The Billboard in 
commemoration of the 65th 
Anniversary of the juke box 
business. 

Vice-President C. T. Mc- 
Kelvy, and director of 
sales for Seeburg, said the 
booklets would be made 
available to the company's 
customers thru distributors. 
Operators in turn can use the 
material as part of the 
national public relations 
drive the week of May 24. 

(Editor's Note: Single 
copies of the booklet can be 
obtained by mailing in the 
coupon found in the Music 
Machines Section.> 



SOLID AIR TIME 



Chicago DJ's 
Promote 65th 
Anniversary 

CHICAGO. May ».— Chicago 
disk jockeys have literally gone 
"all out" for publicizing the 65th 
Anniversary of the Juke Box In- 
dustry. TV shows originating in 
Chicago are also giving generous 
time to plugging the celebration 
of the anniversary. 

Several of the Chicago 
operators and association heads 
will appear on radio shows and 
TV to inform the listeners of the 
progress of the industry and the 
benefits of "music you want, 
when yoi want it." 

Radio shows and jockeys 
assenting participation follow: 

WIND — "Record Shop," 10 to 
11 a.m. the week of May 24, Jay 
Trompeter. "Chicago's Top 
Tunes," 8 to 9 a.m. the entire 
week. Jay Trompeter. "Bright 
and Blue," 9:05 to 9:20 a.m. the 
entire week, Kyle Kimbrough 
and Betty Bryan. A live song 
show. "A Guy, A Gal, and a 
Song," 11:15 to 11:30 a.m., the 
entire week, Kyle Kimbrough 
and Betty Bryan. "Eddie Hub- 
bard Show," 9:45 to 11 p.m.. the 
entire week. Eddie Hubbard. 
"Howard Miller Show." 7-8 a.m., 
all week, Hpward Miller. Miller 
has numerous other shows on 
WIND and other stations which 
he will program on the juke box 
theme. 

WJJD — "Al Parker Show." 
1 to 1:30 p.m., during the week 
of May 24. "Eddie Hubbard 
Show," noon to 1 p.m., entire 
week, Eddie Hubbard. "Listen to 
Lounsberry," 1:30 to 2:30 p.m., 
en.' ., week, Jim Lounsberry. 
"Rosemary Wayne Spins," 6:45-7 
p.m., all week, Rosemary Wayne. 
"Bellairs Ballroom," 4-5 p.m., all 
week, Mai Bellairs. 

WCFL — "Bill O'Connor Show." 
Bill O'Connor has approximately 
20 record shows on WCFL and 
other stations in town at vary- 
( Continued on page 77) 



June Hit Party 
To Fete 65th Juke 
Box Anniversary 

21 Artists and Acts to Appear; 
Show to Be Broadcast Over WGAR 



CLEVELAND, May 9.— The 
Cleveland Hit Tune Party, dedi- 
cated to the 65th Anniversary of 
the Juke Box Industry, was in 
readiness for tomorrow. Twenty- 
one artists and acts were lined 
up as well as a few guest speak- 
ers. The party is co-sponsored 
by The Cleveland Press and 
the Phonograph Merchants' 
Association of Cleveland. 

The actual anniversary 
celebration is scheduled for the 



WASHINGTON TO 
SEE PIONEER 
JUKES ON TV 

WASHINGTON, May 9 — 
Two of the original Ediphone 
juke boxes, dating back to 
1889, will be flown here from 
Chicago, May 25, by Capital 
Airlines to provide a back- 
ground for the Mark Evans 
show, 7-7:30 p.m. over 
CBS-TV with Hirsh de 
la Viez, president of the 
Hirsh Coin Machine Com- 
pany, as the guest. 

The juke boxes will come 
from Valente's House of 
Nickelodeons in Chicago, 
which houses one of the fin- 
est private collections of 
early juke boxes. A brand 
new, multiple selection box 
will also be displayed on the 
show to demonstrate the 
progress of the industry. 

One of the early coin- 
operated phonographs, built 
in 1889, plays a single cylin- 
der, measures 10 by 10 by 18 
inches. The other, built in 
1896, is housed in a four and 
one-half foot high wooden 
cabinet with a glass top and 
plays six cylinders. 



week of May 24, at which time 
a nation-wide public relations 
program will be launched, utiliz- 
ing press, radio, television, and 
personal appearances of operators 
thruout the nation. 

The Hit Tune Party will again 
be staged in the Public Music 
Hall and will commence at 2:30 
p.m. Formerly the audience 
voted the Hit Tune from a selec- 
tion of 10 unreleased records, but 
it was the decision of the com- 
mittee In charge of the affair to 
lower the number to seven. 
Members of the judging commit- 
tee are Dorothy Heron, feature 
writer for The Cleveland Press; 
Jack Cohen, president of the 
Ohio State Phonograph Owners* 
Association and chairman of the 
Hit Tune Party and the master 
of ceremonies (in this case, Bill 
Mayer and Hal Morgan, WGAR 
deejays). 

Records picked by the judges 
for inclusion in the show were: 

^n The Mood," M-G-M. by 
the Elliott Brothers; "Diga Diga 
Doo," Milmar, by Kay Malone; 
"Wedding Day," Decca, by Joe 
Marine; "Tell Us Where the 
Good Times Are," Columbia, by 
Mindy Carson and Guy Mitchell; 
"Send My Baby Back to Me," 
Victor, by Sunny Gale; "Honey 
Jump," Victor, by the Sauter- 
Finegan orchestra and "That's 
My Weakness Now," Capitol, by 
Ray Anthony. The tunes will be 
played on a Rock-Ola Fireball 
120- selection phonograph. Last 
month the tunes were played on 
an AMI D-80 loaned by the 
Cleveland Coin Machine Ex- 
change. This month's Fireball is 
thru the courtesy of Lake City 
Amusement Company. 

The Hit Tune Party will have 
a one-half hour segment broad- 
cast over radio Station WGAR. 

(Continued on )>age 77 1 



NY Juke Box Ops Plan 
65th Anniv. Promotion 



NEW YORK. May 9.— The local 
Automatic Coin Machine Opera- 
tors' Association is getting up a 
full head of steam for its drive to 
promote the 65th Anniversary of 
the Music Machine Industry. Tho 
many plans are still in the forma- 
tive stage, the ops here have 
started rolling on several projects 
aimed at a concerted drive to pub- 
licize the industry to the lay 
public. 

According to Al Denver, the 
local association is making con- 
tact with the Westchester and 
Connecticut operator groups to 
work out the final program for the 
celebration and is sending a spe- 
cial letter to all operator members 
detailing ways of tying in with 
the National Juke Box Week. The 
local association has already 
worked out a special juke box 



Promotion Pace Quickens 
For Juke Box Anniversary 



# Confirmed from page 1 



and Washington operators made 
arrangements to fly two pioneer 
juke boxes (built in 1889-1896) 
from Chicago for a half-hour TV 
show. 

The J. P. Seeburg Corporation 
and i'.r distributors arranged for 
an additional printing of 75,000 
copies of the History of the Music 
Machine Industry, prepared and 
published by The Eillboard. See- 



burg's distributors will make the 
booklets available in quantity to 
their operator customers. 

Stickers, Displays 

AMI distributors were ha .ding 
out 1 00,000 specially prepared 
stickers, celebrating the Anni- 
versary, for operators to put on 
their boxes. 

Wurlitzer executives were 



planning special window displays 
fc. each of the company's retail 
stores. 

Support for the 65th Anniver- 
sary celebration came from 
record companies, artists and 
program directors for TV and 
radio stations as the entire music 
industry prepared to mark the 
birthday of "the music you want, 
when you want it." 



party co-operative event (see 
separate story). 

A specially designed poster for 
placement on music machines and 
in other spots at locations is being 
considered as one of the major 
moves by the group. Meanwhile 
all operators are contacting disk 
jockeys, retail dealers, location 
owners, record manufacturers, dis- 
tributors and the daily press for 
additional publicity and exploita- 
tion. 



Blatt All Out 
On Promotion 
Of Juke Week 

MIAMI. May 9.— Willie Blatt. 
president of the Amusement Ma- 
chine Operators' Association here, 
reports steady progress on efforts 
to promote the 65th Anniversary 
of the Juke Box Industry. 

WQAM disk jockey Harry 
Burge is co-operating whole- 
heartedly with the association by 
giving liberal plugs on his two 
shows, "Juke Box Serenade" and 
"The Burge Cage." 

Plans have been formulated to 
have all disk jockeys in the area 
play the top five tunes on Friday. 
May 29, and give information 
and d la to their listeners on the 
history of the juke box. Several 
TV shows are being contacted 
for similar efforts. 

Blatt is contacting Mayor 
Chelsie Senerchia in an effort 
t get the week of May 
24 proclaimed "Juke Box Week." 



Next Week —The Billboard's 65th Juke Box Anniversary Number 



MAY 16. 1953 



THE BILLBOARD 



MUSIC MACHINES 73 




H^These "Kleen-Sfik" stickers can be attached 
and removed from your juke boxes 
without muss or fuss. Get them FREE at 
your AMI distributors. 




CfNOAl Of flC£S AND MCfOHr: 1500 UNION AVENUE, S. E., GRAND «APIDS 7, MICHIGAN 



74 MUSIC MACHINES 



THE BILLBOARD 



MAY 16. 1953 



NJ Ops Convert at 
100-a-Week Rate 

Paterson 85% Dime Play; Drive on 
To Explain Advantages to Locations 



NEWARK, N. J., May 9.— Juke 
box operators in Northern New 
Jersey are converting to dime play 
at the rate of 100 locations a week, 
with 85 per cent of locations in 
Paterson now on a 10-cent basis, 
according to Dick Steinberg, ex- 
ecutive director of the Music Guild 
of New Jersey. - 

However, most operators in the 
area believe that the region will 
not be thoroly converted until the 
end of 1953 at the earliest. While 
most operators arc convinced that 
the drive for dime play will be 
successful, they see the need for a 
strong public relations effort to 
carry this conviction to the loca- 
tion owners. 

The pattern seems to be to con- 
centrate on conversion in one com- 
munity, then move on to another 
town after the conversion effort 
is successful. 

Paterson Success 

Ten-cent play was initiated in 
some Paterson locations three 
weeks ago. Eighty-five per cent of 
the locations now operate on a 
dime basis, and it is expected that 
the city will be virtually completely 
converted in a couple of weeks. 

Meanwhile, the MGNJ is send- 
ing circulars to location owners ex- 
plaining the advantages of 10-cent 
play. The circulars depict clippings 



from The Billboard telling of con- 
versions and proposed conversions 
in California, Florida and the 
District of Columbia. 

The copy reads: "Economics dic- 
tates it, good business demands it 
" . . That's why 10-cent play is 
desirable." 

In Paterson, cards are placed 
in locations which have converted, 
explaining to the public why it 
costs a dime for a tune. The copy 
points out that since 1934, in the 
juke box industry, salaries have 
gone up 150 per cent, transporation 
200 per cent, maintenance 100 per 
cent, equipment 200 per cent, rec- 
ords 210 per cent and parts 200 
per cent. 

PR Fund 

The Paterson operators have 
raised a special fund for public 
relations and plan to run adver- 
tisements explaining their position 
in local newspapers. 

The MGNJ covers locations In 
an area which has a population of 
nearly 4,000,000, some 76 per cent 
of New Jersey's population. 

The drive for dime play has not 
yet been launched in the two 
largest counties in the area — Es- 
sex and Hudson. Passaic County 
has been the focal point for the 
conversion activity, with some con- 
version already started in neigh- 
boring Bergen County. 



EDITORIAL 



Are You With It? 



The week of May 24 the Juke 
Box Industry will mark the 65th 
Anniversary of its founding. 

Across the nation, radio and 
TV programs, newspapers and 
magazines will join the nation's 
music operators, distributors and 
manufacturers in celebrating the 
event. 

By any measure, ' the 65th 
Anniversary of the Music Ma- 
chine Industry will be the great- 
est single public relations effort 
the industry has ever seen. 
Grass-Rools Relations 

It is grass-roots-public relations 
because it will be marked as 
effectively in small towns as in 
great cities, by small stations 
and newspapers as well as the 



networks and the giant dailies. 

Operator associations and 
individual operators are proving 
by their response to the Anniver- 
sary that they recognize the value 
of good public relations and 
that they are willing to work 
hard to tell the story of their 
business to the public. 

Last Opportunity 

This is your last opportunity 
to make certain the Anniversary 
is properly noted in your city or 
town. Take another look at the 
"25 Ways" box in this issue. If 
you haven't done so already, clip 
out and return the coupon you 
find at the bottom of that box. 

Don't let the Anniversary pass 
you by. 



M-G-M Details 
Plans to Aid 
Juke Box Week 

NEW YORK, May 9. — M-G-M 
Records this week detailed its 
plans for helping the promotion of 
the 65th Anniversary of the Juke 
Box Industry via advertising, win- 
dow streamers, disk jockey con- 
tacts and the label's artists. 

Plans devised by Sol Handwer- 
ger, diskery advertising and pro- 
motion chief, include slugging all 
ads from now until the end of May 
with reminders about National 
Juke Box Week, devoting space on 
all window streamers being printed 
for retailers to the same basic mes- 
sage and including the story about 
the anniversary celebration in all 
printed material and news releases 
sent to newspapers, reviewers and 
disk jockeys. 

Yesterday (8) the label sent let- 
ters to all artists asking them to 
promote Juke Box Week to audi- 
ences during all personal appear- 
ances on radio and television and 
in clubs, theaters and ballrooms. 



Neb. Music Org 
Backs Anniversary 

OMAHA, May 9.— Howard N. 
Ellis, secretary -treasurer of the 
Music Guild of Nebraska, an- 
nounced that a meeting of the 
Guild would be held next week 
to map a campaign for the pro- 
motion of the 65th Anniversary 
of the Juke Box Industry. He 
stated that the campaign would 
benefit the entire industry. 

The next regular meeting of 
the Guild will be held at the 
Pathfinder Hotel, Fremont, Neb., 
May 23-24. Election of officers 
for the new year will be held 
and a record attendance is 
anticipated. 

A board of directors meeting 
will go into session at 8 p.m., 
Saturday, May 23, and the busi- 
ness meeting will be held at 1:30 
p.m., Sunday, May 24. Ted 
Nichols will act as host. 

Suggestions on how the entire 
State can change over to dime 
play will be called for at the 
meeting. A plan for changing to 
dime play will be laid out at 
this meeting. 

Location contracts have been 
prepared and are now available | 
to members of MGN. They were 
made up in tablet form with '25 
sets of contracts per tablet. Cost 
of the contracts is $2.50 per pad. 



Another EVANS QUALITY 



Feature! 



COIN ACCUMULATOR 



Permits mora than 1 coin to be 
deposited before making selec- 
tions! Prevents player dissatis- 
faction by eliminating loss of 
coins . . . assures proper number 
of selections for coins deposited. 

COIN ACCUMULATOR is jusl 
one of many features that make 
Evans' Phonographs your de- 
pendable profit accumulator! 



ON DISPLAY AT YOUR 
EVANS DISTRIBUTORS 

100-SELECTION 

CENTURY 

50 RECORDS 45 RPM 
40-SELECTION 

JUBILEE 

20 RECORDS 78 or 45 RPM 
★ 

OPERATORS: Aik your Distributor lor your free 
copy ol Hie new, full-color Brochure on Evans' 
Century, or write Factory direct. 




II. C. EVANS & CO. 



1556 W. Carroll Ave. 



Chicago 7, Illinois 



25 WAYS 

You Can Participate 

Here are some practical suggestions music operators 
can use in promoting the 65th Anniversary of the Juke 
Box Industry. Most of them can be done with little or 
no money — all of them can be effective in telling the 
juke box industry's story to your customer, the public. 

Remember: The promotional material mentioned in 
this check-list can be obtained free by writing Coin 
Machine Department, The Billboard, 188 West Randolph 
Street, Chicago 1. Use the coupon below. 

1. Write now for your copy of ihe model press release for 
use with your home-town newspaper. 

2. Contact the editor of your local newspaper and/or any 
columnist who uses entertainment items. Give him a 
press release prepared from ihe model you secure by 
writing The Billboard, 

3. Contact your local disk jockeys urging them to build pro- 
grams around the 65th Juke Box Anniversary theme. 

4. Make yourself available for interviews with disk jockeys. 
Use fact sheet, which is yours for the asking from The 
Billboard, for industry data. 

5. Set aside five or 10 selections on each of your phonographs 
to play the All- Time Juke Box Favorites you will find 
listed in the Anniversary Booklet. 

6. Contact the program chairman of your local Chamber of 
Commerce, Rotary, Kiwanis, Lions or any similar organiza- 
tion, suggest a speech on the Anniversary which will enable 
you to tell your fellow-members of the growth and value of 
your industry and the musical tastes of your community. 
Speech material will be found in The Billboard promotional 
kit. 

7. Suggest a juke box display for your local theater or hotel 
lobby. If you have some old-time juke boxes on hand, dust 
them off and work them into a display. 

8. If there are civic, church or school dances scheduled for 
the week of May 24, consider donating services of a juke 
box stocked with Ail-Time Juke Box favorites. Ask that the 
chairman of the event publicise the box and mention the 
Anniversary in his news releases. 

9. Have your local printer prepare table and bar cards pro- 
moting the Anniversary and calling attention to All -Time 
Favorites to be found on the phonograph. 

1Q. Contact your Mayor with suggestion he proclaim May 24 
"Juke Box Week. ' Use historical material in The Billboard 
promotional kit to tell him the story of your business. 

11. Sponsor an Anniversary Party for the teen-agers in your 
town with juke box entertainment and free soft drinks. 
Arrange tie-in with your leading local soft drink bottler. 

12. Ask for and make use of promotional material manufactur- 
ers will make available thru their distributors. 

13. Make a mailing to your locations informing them of the 
Anniversary. Use the occasion to "re-sell" locations on the 
importance of the juke box. 

14. Make tie-up with leading local record store. Offer to place 
a box in the store during week of May 24, slocked with 
All-Time favorites which can be played free. 

15. Stage contest with retail record stores co-operation. Place 
box in store window or on floor and offer prise of a record 
album for anyone who guesses total number of times the 
box has been played. 

16. Make certain suburban and outlying newspapers receive 
copies of any press r lease material you mail out. Same goes 
for fraternal house organs. 

17. Offer your local TV station use of a juke box for any pro- 
grams they wish during Anniversary Week. 

18. Place juke box to run free in high school recreation room. 
Stock it with Ail-Time Favorites. Make certain newspaper 
knows what you are doing. 

19. If there is a Veterans' Hospital near by, donate a set of All- 
Time Favorite records for the hospital's record library. 

20. Suggest to local high school or college editor that he con- 
duct a poll of student body to determine their favorite 
"juke box singer," "juke box band," etc., as part of Anni- 
versary Week program. 

21. Consider running a display ad in your local newspaper to 
list /our locations and invite people to play the AU-Time 
Favorites during Anniversary Week. 

22. Make certain your route men, se r vicemen know all details 
on the Anniversary Week. Ask them to tell location owners, 
bartenders, waitresses, etc.. to promote play on boxes during 
Anniversary Week. 

23. Contact the display manager of your local department or 
fashion store. Offer to loan a juke box for a special "anni- 
versary window display" to promote the record or teen-age 
clothing departments. 

24. Put a sign on your trucks and in your office window high- 
lighting the 65th anniversary of your business. 

25. Fill out the coupon below for the promotion material you 
want sent to you. Also, be sure to send in a report of what 
you are doing in your community to The Billboard so that 
l- can be published in the May 23 Anniversary issue. 

To The Billboard 1 
188 W. Randolph St 
Chicago 1. IlL 

Please send me material checked below: 

□ Anniversary Booklet 
(16-page history of music machine industry, list ol 
all-time juke box favorite records, etc.) 

□ Special Speech 
(suitable for use before Rotary Club. Chamber ol 
Commerce, etc.) 

□ Special Press Release 
(for you to release to your local paper) 

□ Industry Fact Sheet 
(for interview use on disk jockey interviews, press 
interviews, etc.) 

Name of firm: 



MAY 16, 1953 



THE BILLBOARD 



MUSIC MACHINES 75 



Designed for 
Locations with 



Limited Space 




10 



STRAIGHT 
45 PLAY 



The famous Wurlitzer 48-se lec- 
tion mechanism hat been 
adapted to straight 45 RPM 
play by the use of new smaller 
Deep-Indent Trays and a com- 
pact chassis ideal for locations 
with limited space. 




I 

' BUILT-IN 
( VOLUME CONTROL 

| Incorporated into Wurlitzer's 
famous sound amplifier— a built- 
in, automatic volume control 
assuring an even sound level 
for all records. 




A High Earning 
Phonograph 
Priced to Pay 
Greater Operator 
Profits 




48 SELECTION 78 OR 4S PLAY 

See your Wurlitzer Distributor 

The Rudolph Wurlitzer Company 
North Tonowanda, New York 



) 



76 



i\'ivJ. I- ...... - rnlMiS 



THE BILLBOARD 



MAY 16, 1953 




Mod* im jm^m 



Available in models for 




See, Play, Hear-Order -Your ROCK-OLA FIREBALL at any of the following Showrooms: 



EASTERN 

BAILIE DISTRIBUTING CO. 

647 Soulh Weit St., Syracuse, N. Y. 

EASTERN VENDING SALES CO., INC. 

940-42 Linden Ave., Baltimore, Md. 

HACOLA DISTRIBUTING CORP. 

265 Franklin, Buffalo, New York 

B. D. LAZAR COMPANY 

1635 Fifth Avenue, Pittsburgh 19, Penn. 

MUSIC A TELEVISION CORP. .. 

1119 Commonwealth Avenue 
Boston 15, Massachusetts 

S A K DISTRIBUTING CO. 

2014 Fairmount Avenue 
Philadelphia 30, Pennsylvania 

SfACOAST DISTRIBUTORS, INC. 

1200 North Ave., Elizabeth, New Jersey 



MIDWEST 

BADGER NOVELTY COMPANY 

2546 North 30th Street. Milwaukee, Wis. 



BRILLIANT MUSIC COMPANY 

19963 livernois A ■ e., Detroit 21, Mich. 

CALDERON DISTRIBUTING 

4 50 Mossochusett. AtriJ indianopuiis. Ind. 



CENTRAL COIN MACHINE EXCHANGE 

525 S. High St., Columbus, Ohio 

|. WESTERHAUS 

1 3726 Kessen Ave.. Cincinnati 1 I, Ohio 

DIXON DISTRIBUTORS 

3808 Southern Blvd., Youngslown, Ohio 

FABIANO AMUSEMENT CO. 

208 E. Dewey Ave., Buchanan, Michigan 

|. ROSENFELD COMPANY 

3218 Olive St.. St Louis. Missouri i 

LA BEAU NOVELTY SALES CO. 

1946 University Ave., St. Paul 4, Minn. 

LAKE CITY AMUSEMENT CO. 

4533 Payne Avenue, Cleveland, Ohio 

SAVAGE NOVELTY COMPANY 

628 Third Street, Beloit, Wisconsin 

SUPERIOR SALES COMPANY 

1 337 Second Ave., Dei Moines, Iowa 

TOLEDO COIN MACHINE EXCHANGE 

814 Summit St., Toledo, Ohio 

UNI-CON DISTRIBUTING CO. 

3410 Main Street, Kansas City 2, Missouri 

WORLD WIDE DISTRIBUTORS, INC. 

2330 N. Western Ave.. Chicago 47, III. 



NORTHWEST 

PUGET SOUND NOVELTY CO. 

114 Elliott Ave., West, Seattle, Wash 



SOUTHERN 

A. M. A f. DISTRIBUTING CO. 

3118 Tulane Ave., New Orleans, Louisiana 

H. M. BRANSON DISTRIBUTING CO. 

811 E. Broadway, Louisville, Kentucky 

CAPITOL MUSIC COMPANY 

135 E. Amite Street, Jackson, Mississippi 

COIN AUTOMATIC MUSIC CO. 

241 W. Main St., Johnson City, Tennessee 

FRANCO DISTRIBUTING CO. 

24 North Perry. Montgomery, Alabama 

ROBINSON DISTRIBUTING CO. 

301 Edgewood Ave., S. E., Atlanta, Ga. 

SAM SALES COMPANY, INC. 

1074 Union Avenue, Memphis, Tennessee 

SOUTHERN MUSIC CORPORATION 

2828 So. Blvd., Charlotte, North Carolina 

SOUTHERN MUSIC DIST. CO. 

418 Margaret St., Jacksonville 6, Florida 

SOUTHERN MUSIC DIST. CO. 

■ 503 W. Central Ave.. Orlando, Florida 

•RANK SWARTZ SALES COMPANY 

515-A Fourth Ave., So., Nashville, Tenn. 

WERTZ MUSIC SUPPLY CO. 

1013 E. Cory St., Richmond 19, Virginia 

SOUTHWEST 

AUTOMATIC MUSIC CO. 

1214 W Archer, lulsa, Oklahoma 



BORDER SUNSHINE NOVELTY 

2919 N. Fourth Street 
Albuquerque, New Mexico 

BOYLE AMUSEMENT COMPANY 

522 North West Third 
Oklahoma City, Oklahoma 

FT. WORTH AMUSEMENT COMPANY 

1210 S. Main 5treel, Ft. Worth, Texas 

FRONTIER AMUSEMENT 

2020 Myrtle Avenue, El Paso, Texas 

PAUL W. HAWKINS 

329 East 7th Street, Tucson, Arizona 

RUTHERFORD ENTERPRISES 

608 Johnson Street, Amarillo, Texas 

UNITED AMUSEMENT CO. 

446 N. Main St., Son Antonio, Texas 

WESTERN 

H. B. BRINCK 

825 East Front Street, Butte, Montana 

DAN STEWART COMPANY, INC. 

2667 West Pico, Los Angeles, California 

DAN STEWART COMPANY, INC. 

140 E. Second. Soulh, Salt coke City, Utah 

MODERN DISTRIBUTING CO. 

3222 Tejon Street, Denver It, Colorado 

OSBORN DISTRIBUTING COMPANY 

2647 Thirty-Eighth Avenue 
San Francisco, California 



'"-Ike 1oiaM4tA4fi QiealeU l^kcm^a^pk Acki eueme+it'' R0CK-01A MANUFACTURING CORPORATION 

1 — — " 800 North Kedzie Avenue • Chicago 51, Illinois 




MAY 16. 1953 



THE BILLBOARD 



MUSIC MACHINES 77 



Info in Other Departments 

Among the stories of general interest to the coin machine 
industry to be found in the General, Music and other depart- 
ments up front in this issue of The Billboard are: 

MILLS EXPANDS IN R&B AND HILLBILLY FIELDS. 
Mills Music has set up a hillbilly firm, Ranger Music, and is 
organizing a firm to hold r.&b. copyrights (Music department). 

RCA BUYS RIGHTS TO MILLER AIR CHECKS. RCA 
Victor will press and sell from air checks of the late Glenn 
Miller band (Music department). 

'HOUND DOG,' 'KOO-LIGER' DISK LEADS. RCA's best 
selling disk currently is the coupling of 'That Hound Dog in 
the Window" and "Pore OV Koo-Liger" (Music department). 

DISKERIES SEEK NEAR-PERFECT OC. At the behest 
of the Record Industry Association of America, engineers from 
the major diskeries are doing research on an efficient and fool- 
proof optional center for big-hole platters (Music department). 

And many other informative news stories as well as the 
Honor Roll of Hits and pop charts. 



Central Music 
Names Harris 
As Sales Rep 

KANSAS CITY, Mo., May 9.— 
W. J. Mashek, president of Cen- 
tral Music Distributing Company, 
Kansas City, Mo., announced the 
appointment of Jerry R. Harris 
as sales representative for Iowa 
and Nebraska, working out of 
the Omaha office. 

Harris has been in the coin 
machine business for seven years 
as a sales representative, and is 
well known thruout the Middle 
West. He is 43 years old, married 
and has five children. His home 
is in Omaha. 

"The appointment of Harris is 
another step in the expansion 
program of Central Music Dis- 
tributing Company," Mashek 
said. "He will enable Central to 
work closer with the operator." 



Bush Holds 3 
Juke Schools 

MIAMI, May 9. — Service 
schools for music machine oper- 
ators and their mechanics have 
been conducted in three Key 
Florida cities in the past 10 days 
by the Bush Distributing Com- 
pany, Wurlitzer distributors for 
Florida, Cuba and South Georgia. 

Besides explaining the work- 
ings of the Wurlitzer 1500, the 
distributor used the occasion to 
unveil the Wurlitzer 1650 and 
1600 in Tampa and Jacksonville. 

Harry D. Gregg, Wurlitzer 
field engineer, was on hand to 
explain the mechanism and an- 
swer questions at the service 
schools — in Miami on April 29 at 
Bush Distributing headquarters; 
at the Hudson Manor Hotel, 
Tampa, May 1, assisted by Bush 
Distributing executives, O z z i e 
Truppman and Ken Willis, and 
today at the company's Jackson- 
ville office, 60 Riverside, assisted 
by President Ted Bush. Gregg 
was also accompanied at the 
Tampa school by Ed Hancock, 
head service mechanic for Bush. 

Among operators and mechan- 
ics who attended the Miami 
school were Morris Marder M & M 
Amusement, Miami; Walter 
Wheeler and Walter Zarzycki, 
Supreme Distributors, Miami; 
Arnold Rogan, Juke Box Com- 
pany, Miami; Ware Daniel, Ideal 
Music, Tampa; Oscar Garcia, 
Key West; Red Gurkin, Belle 
Glade; Ed Connelly, Clewiston; 
two representatives from Ameri- 
can Operating Company, Miami, 
and two from Deale Music, 
Miami. 



ADMEN „ >w > »-.c ENDORSE 
THE BILLBOARD 

at a top 
telling force 



NOW AVAILABLE 



Star Issues 
Anniversary 
Title Strips 

PITTSBURGH, May 9.— Dal E. 
Haun, president of the Star Title 
Strip Company, Inc., announced 
last week that a special package 
of "anniversary strips" was avail- 
able and ready for shipment. 

The title strips are composed 
of All-Time Juke Box Favorites 
listed in The Billboard's booklet, 
which is part of a kit available 
to operators simply by sending in 
the coupon which will be found 
on the first page of the Music 
Machine section. 

Any operator, who orders any 
of the strips in this category, will 
receive free 25 classification 
strips (these are the strips that 
fit at the top of the selector bank 
and read Classical, Hit Tunes, 
etc.) for use in the new Wurlitzer 
and Seeburg machines. These 
strips will be in color and will 
commemorate the 65th anniver- 
sary. 

Also free to operators ordering 
title strips will be a package of 
10 cards to be placed inside the 
glass domes on other models than 
those mentioned. 

Any operator desiring more 
than the amount of cards and 
classification strips than men- 
tioned above may receive them 
free simply by asking for the cor- 
rect amount at the time of place 
ment of the original order. 



NBC to Pay 
Tribute to 
Juke Industry 

NEW YORK, May 9. —NBC's 
radio and television networks are 
planning several commemorative 
bows to the music machine in- 
dustry's 65th anniversary as part 
of the general exploitation activi- 
ties that surround National Juke 
Box Week. 

At this moment, the largest 
amount of time on a single show 
scheduled to be devoted to the 
celebration is a segment during 
the network's early morning tele- 
vision program, "Today," which 
features former Chicago disk 
jockey, Dave Garroway. 

Mort Werner, producer of the 
program, is working out details 
for a filmed and live presentation 
of the history of the juke box. 
Werner hopes to show a series of 
ancient machines along with re- 
corded selections of the music 
emanating from these early de- 
vices. He will wind up the seg- 
ment by showing the latest equip- 
ment. 

Also planned by the network is 
salute on the "Bob and Ray" 
midnight to 1 a.m. radio show, 
and a portion of one of the new 
Rosemary Clooney radio show 
series. Other shows trying to 
work in plugs or routines are the 
"Hit Parade," "Eddie Fisher 
Show," "Texaco Star Theater" 
and the "Dennis Day Show." 



Solid Air Time 

• Continued from page 72 



ing times during the day and 
will feature top juke hits dur- 
ing "Julie Box Week." "Top- 
per Time." 4:15 to 4:29 p.m.. 
all week, Topper. "Operation 
Midnight," Midnight to 3 a.m., 
all week, Linn Burton. This 
show emanates from the Steak 
House and will feature operator 
interviews as well as top juke 
hits. 

WAIT - "The Daddy-0 Show, 
6:30-8:30 a.m., and 4:30-5 p.m., 
Daddy-O Dalie, during Juke Box 
Week. "Coughlin and Company," 
1-2 p.m., John Coughlin, during 
juke week. 

WGN — "Saxie Dowell Show,' 
9-10:30 p.m., all week, Saxie 
Dowell. "Chicago at Night," 11:30 
1 a.m., during juke box week, 
Danny O'Neil. Several operators 
will be interviewed on this 
program. 

WMAQ — "Jim Lowe Show," 
10:15-11 a.m., Saturday, May 23, 
30. Jim Lowe. 

WENR— "Hits With Hubbard," 
4:30-6 p.m., Eddie Hubbard. Also 
will interview an operator on 
May 26 and play top juke hits 
during Juke Box Week. 

WBBM-TV — "Our Song," 
10:45-11 p.m., Danny O'Neil and 
Caroline Gilbert, will sing songs 
made hits by juke boxes. 

Othrr Chicago stations and 
jockeys, as well as TV shows, 
were formulating plans for 
participation in the celebration 



Telephone Music Boxes 
Profitable in Portland 



PORTLAND, Ore., May 9. — 
Telephone music is proving to be 
a profitable enterprise here, uti- 
lizing the necessary know-how of 
coin -phonograph operation 
and a required skill in location 
selection. 

Tactics learned in standard 
juke-box operation, especially lo- 
cation problems, are well em- 
ployed in this phase of music, 
and careful location analysis are 
vital if trial-and-error instal- 
lations are to be avoided. 

The John Welch Music 
Company serves 28 locations in 
Portland with Phonotele equip- 
ment, whereby insertion of a coin 
opens a telephone line circuit 
between the location and a broad- 
casting studio. An operator 
obtains the customer's request, 
which is played on one of a 
battery of turntables. 

Welch finds that club locations 
are most responsive to the appeal 
of telephone music, altho the 
service includes a few taverns. 
The business has settled down 
to a stable basis without many 
additions or losses. Virtually all 
the suitable locations are now 
being served. When this type of 
music was first developed before 
the war, its novelty inspired many 
new locations, notably taverns, 
but as its newness wore off the 
unsatisfactory locations soon be- 



June Hit Party 

i Continued from pqge 72 



Ray Anthony will appear on this 
portion of the show. The radio 
portion is being broadcast as a 
public service feature and as a 
salute to the Green Cross and 
the National Safety Council. 

Stars to appear on the show 
are Bobby Wayne, Mercury; 
the Gaylords, Mercury; Connee 
Boswell, Decca; Hamieh Menzies, 
Decca; Ken Remo, M-G-M; 
Buddy Greco, Coral; Don How- 
ard; June Anthony, Okeh; Ray 
Anthony, Capitol; Tommy Mer- 
cer, Capitol; Jo-Ann Greer, Capi- 
tol; The Skyliners, Capitol; The 
Anthony Choir, Capitol; Gene 
LaMarca; Sharon Leslie; Johnny 
Pecon; Sammy Watkins and 
Heights Glee Club. 

The Hit Tune selected at the 
last party was Buddy Greco's 
Coral recording of "You're Driv- 
ing Me Crazy." It is the Hit Tune 
for May and is being featured 
in the No. 1 spot on all juke 
boxes in the Cleveland area. 
Location cards are placed on 
juke boxes in each location, bear- 
ing a picture of the winner and 
a description of the affair. 

Sam Abrams, of the Ohio 
Advertising Agency, is in charge 
of public relations. 



came evident. 

For suitable locations, there are 
several advantages to telephone 
music. There are avenues of 
economy open to the operator in 
that he is spared a heavy invest- 
ment in phonographs, altho the 
studio equipment is considerable. 
His record inventory can be of 
wider variety owing to elimina- 
tion of duplication of hits on 
separate juke boxes. Maintenance 
costs are sharply reduced, as the 
location mechanism that opena 
the wire circuit is relatively 
simple. Less highly trained per- 
sonnel also is required. Welch 
employs five girls who take 
orders and play the requests. 
This staff substitutes for tha 
record changers the juke boxes 
require. 

The appeal to the customer, 
tho, is thru the personal contact 
with the operator. Voices of the 
operators are known to many of 
the patrons, altho most of them 
never see one another. Also, the 
almost unlimited choice of selec- 
tion appeals to these music fans. 

Telephone music is a pioneer 
in the dime-play field. Even 
when a nickel was the standard 
price, customers accepted the 10- 
cent, three-for-a-quarter play 
without a murmer. The operation 
is almost 'round the clock, Welch 
running from 9 a.m. to 2 a.m. 

i 



You can't lose 

because they're from 

MUSK SYSTEMS 

Clean r«»lpm.rrf— Pcady to* location 
Write, wire, phone. 
1/3 deposit fcotoM. CO D 



**** 




SEEBURG 



148SL 
147M 

Hideaways 

H 1 -IBM $179.00 

HM6M 75.00 



$199.00 

139.00 

or S 99.00 



AMI Model A $225.00 

ROCK-OLA 1432 (50 

selections! 395.00 

ROCK-OLA 1422 79.00 

ROCK-OLA 1426 .. 119.00 

WURLITZER 1015 119.00 

WURLITZER 1100 229.00 

WURLITZER 1250 359.00 



MUSIC SYSTEMS, INC. 

DETROIT, MKH. — 10217 UNWOOD LUQIN6. MICH.— 1224 TURNER 
tUVfUM), OHIO— 2600 EUCUO TOLEDO. OHIO — 1302 JACKSON 



Wall Boxes 




3W7-L5« 


$34.50 


I .V 1 0- 15* S-wlr.) 






<Sf 3 wtre) 








(Be wireless) 








(5-10.2S. «*ire!e*SO 




Packard Chrome Will 




Boxes 


5.00 


4820 WURLITZER WALL 


BOX Hike newl 


44.50 


Fjtport fitetifjeief Invitee. 



How Was Your Timing on... 



"BIG MMOU 



PETE HANLEV 
Ok.h 4956 



Vote on Billboard's 

Hart loday l« Hue r—r wart tjjjjj la tiih In en llie heeTiail 
dl* looker promolien aad Urongtsl dealer menbaadUiag. Billboard's 
wseklj BEST IUTS ara the au«er. arrange new la hare title 
itrtpi el IEST BUYS applied day aad data with Itialr pabllutloa 
in Billboard, You'll tare time and money . . . you'll be ridine 
enl, Ike winner! ler lep pla) the Year around! 

HHMM 



'Most Played in Jufce* Boxes" Chart 




VVrmie Stern. 2 E. 4Slh Si.. New York 17 
Dole! 



Spotted as a 
Billboard 
BEST BUY 

Title Strips 
Ready for Top 
Juke Profits 



APRIL 

14 



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to cost 



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for 3 full months. Payment U 
791 



CONVENIENT ORDER FORM 

Ther. or. 20 title strips on each card — 10 on tide A 
and 10 on aid. B. The minimum package includei 2 
cards of each record selected (average 10 records 
—20 cards) delivered weekly for a period of 3 months. 



Address 



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Cards 
tper 

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20 ( 400 mips) 

30 ( too strata). 

40 ( 800 si rips) . 
50 11000 strips). 
W 11200 strips). 



Cost 
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months) 

. .5 9.00 
. . 13.00 
.. 17.00 
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Cost 
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A.B.T. MANUFACTURING CORP. 

715 N. Kedsie Ave., Chicago 13, III. 7 JZ^S 



78 MUSIC MACHINES 



THE BILLBOARD 



MAY 16, 1953 




It's the Juke Box Operator's 

BUSINESS GUIDE 

It's the Juke Box Operator's 

PROGRAMING 
MANUAL 



It's the Juke Box Operator's 

PROFIT IDEA-LOG 



It's The Billboard's Big, Valuable 



65th JU 
ANNIVE 
NUMBER 



E BOX 
SARY 



and it's 



OUT NEXT WEE 

in the May 23 Issue includes 

RECORD DISTRIBUTOR LIST 



hA ore than a dozen special 
features and directories that 
all operators will use now and 
in the months to come — to 
help them win new locations 
. . . serve present locations 
better . . . save money 
through greater operating ef- 
ficiency . . . MAKE MORE 
JUKE BOX PROFITS! Be sure 
to get your copy of May 23 
Billboard— the Big, Valuable 
Juke Box Anniversary Number 
—out May 19! 

Use the Convenient 
MONEY-SAVING 
Subscription Coupon 
TODAY! 




»4 



May 23 Issue 



65th Juke Box 

Jjs, Anniversary Number 



The Billboard 
2160 Patterson St. 
Cincinnati 22, Ohio 

Enter my subscription to The Billboard for the next full year 
(52 issues), beginning with the May 23 Juke Box Anniversary 
Number. $10 payment enclosed (a saving of $3 over single 
copy price). Foreign rate, $20. 



Name- 



Occupation- 

Address 

City 



Zone 



-State 



Jockeys Gross Country 



celebration: "All Time Hit Pa- 
rade," a one hour show, May 
24; "Let's Get Together With Rec- 
ords," a one and a half hour 
show May 23, and "Eleven-Bar- 
Fifty Range Round Up," a one 
hour show on May 23. 

CEDAR RAPIDS. la.— Stations 
KCRG and KCRK come up with 
the following as their contribu- 
tion to the celebration of Juke 
Box Week. "Sandy Singer, the 
Melody Merchant" will feature 
pop juke box favorites on his 
2:30 till 5 p.m. show. The "Kenny 
Hoeffcr Show" will feature an 
entire week of c&w favorites. 

MADISON. Ind.— Blake Tabor, 
of WORX, said the following 
shows were going to take part in 
the celebration: "Open House," 
3:30 p.m., May 8, and "Kernel 
Korn," 6 to 7:30 a.m., May 7. 

TOPEKA. Kan.— Bob Rich- 
mond Show" from 10:50 p.m. till 
midnight. 

BENNETTS VILLE, S. C— Neil 
Terrell reports a 15-minute show 
will be 'aired sometime May 10, 
giving full details of the Music 
Machine Industry. It will be an 
all-talk show. Al Bonaparte will 
feature juke box pop favorites 
on his "Bonaparte's Retreat" 
May 8. All on WBSC. 

WALNUT RIDGE. Ark.— Bill 
Thornton joined the celebration 
by playing Top Juke Box Favor- 
ites on his "Billy Club" show, 
May 5. This is a one hour show. 

LITTLE ROCK— M a r y H. 

Strope and KARK going along 
with the anniversary celebration. 
"Saturday Pop Session," May 30, 
will feature 30 minutes of favor- 
ites. "Roundup Time" will play 
15 minutes of c&w hits May 25. 

RED WING. Minn.— Peter Ly- 
man, of KAAA, is placing the 
following shows on the celebra- 
tion roster: "Spinner's Circle" will 
air favorites from 3 to 4 p.m. on 
May 26, and "All Request Time" 
will play 30 minutes of c&w top 
tunes on May 30. 

OSCEOLA, Ark. — A question- 



Badger Named 



AMI Distri 



GRAND RAPIDS, Mich., May 
9. — E. R. Ratajack. Western re- 
gional manager of AMI, Inc., an- 
nounced the appointment of the 
Badger Sales Company. Inc., 2251 
West Pico Boulevard, Los Ange- 
les, as a distributor of AMI in 
that area. 

The firm is one of the oldest 
coin machine companies in 
Southern California. Between 30 
and 40 persons are employed by 
the new AMI distributor. 

William R. Happel Jr., is 
president of Badger; Ray Powers 
is general manager, and Fred 
Gaunt is sales manager. All 
three are well known in coin 
machine circles in the area. 



Oregon Ops 

• Continued from page 7', 



for the motion to reaffiliate with 
MOA. Consensus of members 
was that they might well sell 
their equipment to location own- 
ers should the Dirksen Bill pass. 

Success after four weeks of 
dime-plav operation was reported 
by Elton' Clemens, of La Grande, 
who operates in 30 locations in 
Union and Baker counties. His 
new rate is a dime or four for 
a quarter, except in clubs, where 
jukes are adjusted to three plays 
for a quarter. Clemens said his 
four weeks on dime play brought 
a 32 per cent increase in revenue 
compared with the four weeks 
immediately prior to the change- 
over. He reported that while 
none of his location owners were 
reconciled to dime play at the 
time, the revenue increase for the 
locations convinced them of the 
wisdom of the move. 

"This points up," Clemens said, 
"the necessity of selling taverns 
as well as all location owners on 
the fairness of the increase. This 
is missionary work that should be 
done before the changeover is 
undertaken." 

Another up-State member, Pete 
David, of Bend, Ore., reported 
that he was changing to dime 
play next week. 



n a ire was re turned from this 
town and listed the "860 Club" 
as going along with the drive. 
However, no station call letters 
were included. At any rate 
the show will air the top 
juke favorites on May 26. 

NORFOLK, Neb. — Glen 
(Pappy) Hixson reports "The Bud 
and Pappy Show" over WJAG 
will feature top juke hits on 
Monday, May 25. 

CAMPBELLS VILLE, Ky. — 

Frank Hayden, WTCO, is airing 
the following shows on the anni- 
versary theme for the entire 
week by May 24: "Revuing the 
Tops in Pops," "Pop Time Hits 
of Yesteryear" at 5 p.m., and 
"Race and Blues Revue-Music 
for You." 

LADYSMITH. Wis. — Steve 
Evans, WLDY, has programed 
five shows on the juke box 
theme: "Nite Special," May 25, 
9-11 p.m; "Noon Roundup," May 

26, 11:30 a.m.; "1340 Club," May 

27, 2-4 p.m; "Nite Special," May 

28, 9-11 p.m., and the same show 
on May 29 will be a special 
taped program. WLDY also will 
have five-minute interviews of 
operators and location owners. 

JACKSONVILLE, 111. — Rex 

Stein, WLDS, used all material 
in the anniversary booklet issued 
to disk jockeys by The Billboard. 

PASADENA. Calif. — Bill Garr, 
KWKW, will push the anniver- 
sary of the juke box on his "Bill 
Garr Show," Monday, May 25, 
from 1 to 2:30 p.m. He will play 
all the million-seller records. 

MONCTON, N. B. — Michael 
Wood, CKCW, will air 60 minutes 
of juke hits on his "Michael 
Wood Show" May 26. 

OPP. Ala. — Buddy Kean, 
WAMI. "Music With Kean" en- 
tire week at 1:30 p.m., and "Tops 
in Recordings," 3-5 p.m., May 23. 

TEX ARK ANSAS. Tex. — Roy 

Mitchell, KCMC, used the May 6 
"1230 Club" to air material and 
recordings covering the 65th 
Anniversary. 

MIAMI— Harry Burge, WQAM, 
will air juke hits and interviews 
with ops on "Juke Box Serenade" 
May 27. 

FORT PAYNE, Ala.— Al Bowl- 
ing, WZOB, "1250 Club" at 3 p.m. 
for the entire week. 

PARK ERSE URG, W. Va. — 
Sherman Grimm, WPAR, "Ses- 
sion With Sherman" on May 12, 
from 11:15 till noon. 

JACKSONVILLE, N. C. — Mike 
Zabner, WJNC, "Morning Musi- 
cal Clock," May 11, at 6:40 a.m.; 
"Top Ten Tunes of the Week," 
May 9, and "Platter Parade," 
May 8. 

MADISON- Wis.— Bill Leppcen, 
WMFM, "Juke Box Jamboree" 
daily. 

DALLAS — Dan Valentino, 
WFAA, "Saturday Night Shin- 
dig." May 30. a four-hour show 
starting at 8 p.m. 

CHARLOTTE, N. C— M. Clark. 
WAYS, "Juke Box Jamboree," 
entire week of May 24, 5:30 p.m. 
"Carolina Jamboree," entire 
week, 3:45 p.m. 

DOTHAN, Ala.— Lamar Tram- 
mell, WAGF, "Coffee Club," en- 
tire week, 8:45 a.m. "Early Bird 
Varities," entire week, at 5 a.m. 

TORRINGTON, Wyo. — Bob 
Verdon, KGOS, a full week of 
juke box hits on "Dance Time." 

Mcpherson. Kan. — Hank 
Davis, KNEX, entire week of 
May 24 will be used to play 
juke box favorites on all records 
shows. 



AMI's Regional 
Office Expanded 

CHICAGO. May 9. — The 
regional offices of AMI, Inc., were 
being expanded this week with 
acquisition of space formerly 
occupied by CMI. 

The offices serve as headquar- 
ters for Ed Ratajack, regional 
representative for the juke box 
manufacturing company. 

When the new quarters are 
completed, S. J. Allie, Chicago 
attorney and a director of AMI, 
will move into one of the 
offices. 

The mail address, 134 North 
La Salle Street, is unchanged, but 
the telephone has been changed 
to State 2-7554. 



MAY 16, 1953 



VENDING MACHINES 

Coalman IciHoni Is 188 W. Rimlotik St., Chicago 1, IIL 



THE BILLBOARD 



79 



COFFEE BREAK BENEFITS 



Management, Employees 
Gain; Consumption Up 



CHICAGO, May 9. — Coffee 
breaks in U. S. industry are now 
common practice among 54 per 
cent of the nation's employed 
persons, compared with 49 per 
cent in 1950. A recently com- 
pleted survey for the Pan-Ameri- 
can Coffee Bureau by the Psy- 
chological Corporation investi- 
gated coffee-drinking habits of 
8,000 people thruout the country. 

Growth of on-the-job and/or 
coffee break consumption indi- 
cates the high potential for cof- 
fee vending equipment in indus- 
try. That this potential has been 
tapped and is being constantly 
broadened, however, is proven 
by almost the year-by-year dou- 
bling in coffee vender placement. 

Biggest gains in on-the-job 



OPERATOR AID? 

New Weather 
Forecasting 
Service Set 

LOS ANGELES, May 9.— West- 
ern Union has announced it will 
make weather forecasting services 
available to business on a nation- 
wide basis. The wire company, in 
performing the service, will act 
as sales agent for the private 
weather forecasting services of the 
National Weather institute of Los 
Angeles. 

The forecasts, prepared by the 
institute's meteorological staff, 
cover long and short-range pre- 
dictions for all or any part of the 
U. S. Forecasts will apply to par- 
ticular geographical areas desig- 
nated by the subscriber and will 
deal with specific weather factors 
affecting business. 

Short-range forecasts, seven 
days in advance, will be tele- 
graphed to clients; sudden de- 
velopments of critical or emer- 
gency conditions will also be 
wired. 



Harry Golden, 
Pioneer Cig 
Operator, Dies 

CLEVELAND, May 9.— Harry 
Golden, pioneer cigarette vender 
operator who headed Golden 
Cigarette Service Company until 
two years ago, died Thursday (7) 
at University Hospital here. He 
was president of A. D. Goodman- 
Golden Company, a tobacco 
jobber. 

Golden, who was born in Kiev, 
Russia, and brought to the U. S. 
as a child, was in some phase 
of the tobacco industry since he 
was 16 years old. He was a 
graduate attorney from the 
Cleveland Law School, 1921. 

Golden is survived by his 
widow, Minnie; a son, Daniel; a 
daughter, Mrs. Fae Ann Kass; 
four brothers and two sisters and 
his mother, Sarah Golden. 

Services were held at Cleve- 
land Temple Memorial Friday 
(8). 



consumption during the past two 
years was chalked up by office 
and store employees, according to 
the survey. Coffee drinking at 
office breaks climbed 33.3 per 
cent since 1950, while the store 
increase was 27.8 per cent. The 
over-all increase, for workers 
generally, was 19.3 per cent. This 
breaks down to a rate of .37 cups 
per person a day, compared with 
.20 cups per day in 1950, an in- 
crease of over 80 per cent. 
Record Consumption 
Coffee consumption is even 
higher when only workers, who 
have the beverage available on 
the job, are considered. In such 
spots, consumption is .53 cups 
per person per day. 

The .53 cup-a-day figure was 
computed on the basis of a seven- 
day work week; consumption is 
greater when applied to people 
who work a five-day week: .74 
cups per person a day. 

The survey pointed up the fact 
that thi e out of every four 
working Americans, who are per- 
mitted to take coffee breaks on 
the job, drink at least one cup 
a day. 

The study bore out earlier cof- 
fee surveys made during the past 
two years. A 1951 study noted 
that consumption "at the place 
of work" increased 55 per cent 
fCQT.tint.ed on page 83) 



CANDY VENDERS 
BACK IN LONDON 
SUBWAY; RUSHED 

LONDON, May 9.— For the 
first time in more than 10 
years candy venders ap- 
peared in subway stations* 
here this week. Tho the price 
of chocolate bars in the vend- 
ers has risen from a penny to 
three pence (3.5 cents) in the 
interim, the venders were re- 
ported doing a rushing busi- 
ness. 

The recent government de- 
cision to take candy off the 
ration list prompted the re- 
turn of the venders to the 
subways. For many boys and 
girls, the experience of buy- 
ing candy was entirely new, 
and harassed parents were 
busy explaining to their 
charges that one trip thru the 
queue was enough. 

Grown-ups, too, vied for 
places in line with the young- 
sters. 



New NAMA PR 
Project Set; 
Vending Movie 

CHICAGO, May 9.— A new 
National Automatic Merchandis- 
ing Association project an- 
nounced as being readied by 
President Aaron Goldman at a 
recent area meeting (The Bill- 
board, April 25) was reported 
this week to be a new industry 
film. 

While full details were not 
available, it was reported NAMA 
directors had approved of the 
project which involves a special 
movie based on vending. The 
purpose of the movie would be 
two-fold: An industry aid in 
"selling" prospective accounts 
and to get the industry's story 
across to the public thru 
television shows. 

According to Goldman, the 
project "will have far-reaching 
influences in expanding the hori- 
zon of the automatic merchandis- 
ing industry, and in obtaining 
the understanding and support of 
vending by the public." 



Ajax Subsidiary 
Set in Canada 



NEWARK, N. J., May 9.— The 
formation of a Canadian subsid- 
iary, the Ajax Distributing Com- 
pany of Canada Corporation, was 
announced this week by Al Cohen, 
president of the Ajax Distributing 
Company here. 

The new subsidiary will have 
headquarters in Montreal and will 
handle Canadian distribution of 
the Ajax Hot Nut Vendor and 
other equipment sold by the 
parent company. . 

Cohen has a 50 per cent interest 
in the subsidiary, with the other 
50 per cent owned by Joseph 
Henrico, who will manage the 
Canadian division. 



NEDICKS FOOD BAR 



Venders Prove Aid 
In Peak Periods 



NEW YORK, May 9.— Seeking to 
reduce "turn-away" trade during 
peak rush hours and at the same 
time provide top customer con- 
venience, Nedicks has added an 
automatic food bar to its counter 
quick-snack store near Madison 
Square Garden. 

The battery-type vending serv- 
ice is centered in an integrate-! 
group of machines, offering cold 
sandwiches, pastry, candy, ciga- 
rettes, juices, coffee and hot 
chocolate. 

When manual counter service 
closes, usually at 8 p.m. on days 
when the Garden is not featuring 
some event, the venders take over 
the job of serving customers. 

Nedicks, which has a chain of 
100-plus similar counter-type food 
outlets along the Atlantic seaboard, 
is a 40-year-old pioneer in the 
quick-snack field. Since 1951, it 
has been a subsidiary of National 
Phoenix Industries, Inc., a man- 
agement concern headed by Wal- 
ter S. Mack Jr., former president 
of Pepsi-Cola. 

Vending Not New 

Altho battery vender installa- 
tions are new to Nedicks, the use 
of venders themselves is not. The 
chain has been using cigarette, 
cigar and popcorn machines in 
some spots, primarily as plus 
profit builders. Also, several years 
back, it used specially built cup 
venders to broaden the avail- 
ability of its' orange drink. 

The new Nedicks vender battery 
is housed in a plywood cabinet, 
17 feet long and 7 feet high. The 
outer shell, designed to give the 
battery uniformity, is sectionalized 
on casters so that parts can be 
easily wheeled out when it is 
necessary to restock or service 
individual units. Waste receptacles 



are bracketed at intervals along 
the cabinet. 

The venders used in the experi- 
ment have been loaned to Nedicks 
by their respective manufacturers 
for the duration of the test. 

Current plans call for the addi- 
tion of hot dog and ice cream 
vending equipment. Present units 
are serviced by a specially trained 
employee, and reserve stocks of 
supplies are kept in a rear 
storeroom. 

Based on results obtained by the 
initial battery installation, a con- 
tract with Jack Cross, executive 
vice-president of Spacarb, Inc., 
makes provision for possible future 
automatic merchandising opera- 
tions thru the creation of an 
independent vending concern. The 
new organization could handle 
additional batteries of venders in 
other Nedicks stores, in independ- 
ent outlets where they might 
function as automatic stores or in 
stores franchised to licensees. 



VENDING STARS IN MOVIE 



23-Year-Old Film Features 
Hero as Ball Gum, Candy Op 



CHICAGO, May 9.— Automatic 
merchandising is the subject of 
much favorable publicity cur- 
rently, but perhaps one highlight 
in such public relations occurred 
over a decade ago when a popular 
movie actor of that period played 
the role of a vender operator. 

The movie, "Uptown New 
York," starred Jack Oakie as the 
operator. It has been revived for 
a series of television showings, 
especially on late evening shows. 
The film originally appeared in 
1930. 

Interesting operational, profit 
and equipment information on 
Oakie's ball gum and candy bar 
route of 23 years ago were part 



Business Bureaus Act 
To Hit Bait Advertising 



PALM BEACH, Fla., May 9 — A 
strong resolution against bait ad- 
vertising and selling practices 
was adopted by the 39th annual 
conference of the Association of 
Better Business Bureaus here. 
Specific points of action to be 
taken by the bureaus to curb 
further growth of such advertis- 
ing and practices, of the type 
employed by promoters of some 



COFFEE, CUP SOFT DRINK 
UNITS KEY USED MARKET 

CHICAGO, May 9. — Coffee venders, which have occupied 
first place as "most wanted" on the used machine market for 
almost two years, continue to take precedence over all other 
types of vending equipment. Cup beverage machines are a 
close second, followed by candy bar units. Cigarette and ice 
cream venders tie for fourth spot as most wanted equipment, 
while penny bulk units are fifth in demand on the used 
market. 

A check of Market Place advertisements during recent 
months in The Billboard and its sister publication, Vend, also 
showed that in the "for sale" columns, cup beverage venders 
replaced bulk units as most offered (bulk machines fell to 
fifth position). Coffee machines are second, followed by ice 
cream and cigarette machines. In sixth spot, following bulk 
machines, candy venders tie with cookie units. 



vending equipment in classified 
columns, were incorporated in 
the resolution. 

The points of action to be 
followed are: 

1. Reaffirmation of all previ- 
ous general condemnation of all 
insincere or bait advertising and 
selling practices wherever exist- 
ing. 

2. Present a specific appeal to 
manufacturers (whose products 
are the subject of such advertis- 
ing and practices) to work with 
Better Business Bureaus to dis- 
courage and eliminate such prac- 
tices in their fields. 

3. The question of legislation 
relating to such advertising and 
amendment to the advertising 
law be urged by each bureau. 

4. Referral of all findings of 
the committee to appropriate 
agencies for suitable action. 

5. Wide distribution of the 
findings of the committee to all 
business, consumer, trade and 
media groups thruout the 
country. 

6. Preparation of a publicity 
package on bait advertising and 
selling practices suitable for local 
bureau use to protect consumers 
from such practices. 



and parcel of the movie. For 
instance, one scene showed him 
changing "full for empty" globes. 
Following the servicing of one 
outside installation (bulk of the 
route appeared to be outdoors), 
dialog had Oakie announce that 
he took $5 a week out of the 
machine. 

In other scenes, it was 
announced that the profit on each 
penny ball gum sales was .25 
cerit, 2.5 V cents on each nickel 
chocolate bar. 

When, in the course of the 
story plot, the operator found 
himself in financial difficulties 
(due to the need of funds to pay 
a hospital bill) he agreed to sell 
the route to a competing firm. 
At this point, it was revealed 
that Oakie's operation included 
185 ball gum and 65 nickel 
chocolate bar venders. 

To make a fast sale, the route 
was sold for $1 ,400, instead of 
the $2,000 "it was worth," accord- 
in': to a friend of Oakie's. "And 
it took you three years to build 
up," the friend lamented. 

At various points thruout the 
film, vending was given plugs 
as "being a good business." It 
ended on an optimistic note when 
Oakie, after selling his ball gum- 
candy route, decided to re-enter 
the vending field with a brand 
new idea, "A dime machine, to 
spray perfume." 



Name 4 New 
NAMA Exhibs 

CHICAGO, May 9. — National 
Automatic Merchandising Associ 
ation announced four additional 
exhibitors for its annual conven- 
tion August 23-26 at the Conrad 
Hilton Hotel here. Total number 
of firms to show now number 
105, with available exhibit space 
94 per cent sold. 

The new additions are machine 
manufacturers, the Wright Ma- 
chinery Company, Durham, N. C; 
Andrew Gorretta & Company, 
Cleveland; Niagara of Chicago, 
Inc., and a sirup firm, Northwest- 
ern Extract Company, Milwaukee. 



5c Gum Venders 
Gain, 1c Sales 
Off in Chi Test 



CHICAGO, May 9. — Continu- 
ing to expand its nickel gum 
operation started last year thru 
its elevated and subway locations. 
Transit Sales, Inc., predicted this 
week that the 5-cent packs would 
account for over half of the oper- 
ation's total gum dollar volume 
by the end of 1953. Penny stick 
equipment was withdrawn from 
many stations when the nickel 
units were installed. At present, 
the firm has 40 four-column con- 
sole gum venders thruout the 
Rapid Transit system. 

A factor in the success of the 
5-cent .gum units, which are said 
to be doing 10 per cent more 
volume on a per-machine basis 
at present than a year ago, is 
the increase in transit fare last 
year. Formerly, it was 17 cents, 
with the penny change serving 
to build up single stick demand. 
Now, with straight 20-cent fare, 
the absence of penny change has 
adversely effected this phase of 
gum operation. 

Transit Sales officials declared 
that their penny units were down 
35 per cent in volume, compared 
with that prior to the raise in 
fares in June, 1952. 



Pepsi Bottler 
Bows Schweppes 
Drink May 18 

NEW YORK, May 9 — 
Metropolitan Bottling Company, 
wholly owned subsidiary of 
Pepsi-Cola Company, announced 
it will start distribution of 
Schweppes Quinine Water Mon- 
day (18), followed shortly by 
Schweppes Club Soda. 

The Quinine Water will- be 
marketed in 10-ounce and 6- 
ounce bottles at popular price 
levels. It will be manufactured 
by ingredients imported from 
England in stainless steel 
containers. 

(Continued on page 83) 



Rule Conn. Slugger 
Guilty; Fined $300 

BRIDGEPORT, Conn. May 9 — 
Paul C. Devan, an employee of 
the Bridgeport Brass Company 
who was arrested April 1 after 
company officials reported over 
4,000 slugs were found in their 
vending machines, pleaded 
guilty this week in the United 
States District Court, New Haven. 
He was fined $300. 

Over 40 pounds of slugs were 
found in his home. 



Cop 



80 VENDINC MACHINES THE BILLBOARD MAY 16, 1953 




aterial 



MAY 16, 1953 



THE BILLBOARD 



VENDING MACHINES 



81 



Chocolate Sales Up 

WASHINGTON, May 9.— 
Manufacturers' sales of confec- 
tionery and competitive choco- 
late products in March were 2 
per cent higher than sales in 
March, 1952, in terms of both 
poundage and dollar value, the 
Commerce Department announced 
last week. Bar goods sales were 
actually up 5 per cent by pound- 
age and 5 per cent by dollar value, 
and tended to counteract a de- 
cline in 5 and 10-cent specialty 
sales of 6 per cent by pounds and 
5 per cent by dollar value. Bulk 
goods, including penny items, 
fell 10 and 7 per cent respectively 
in the two catagories, a prelimi- 
nary survey of large chocolate 
manufacturers revealed. Biggest 
gains were recorded in the di- 
vision of package goods, made to 
retail at $1 or more per pound, 
with 16 per cent more pounds sold 
and 9 per cent more income de- 
rived in March than in March, 
1952, Commerce pointed out. 



Fla. Kills Loss Leader 

TALLAHASSEE, Fla., May 9. 
— The Florida Senate last week 
passed, 26 to 9, and sent to the 
house a bill which would pro- 
hibit a dealer from selling ciga- 
rettes for less than he paid for 
them. 

Senator John Branch, of 
Tampa, said the bill was de- 
signed to prevent unfair compe- 
tition. He said some merchants 
offer cigarettes for sale at less 
than cost with the object of at- 
tracting customers to their stores 
at the expense of competitors. 



Coke Income Increases 

ATLANTA. May 9.— Coca-Cola 
Company earned a net income of 
$4,552,785 for the first 1953 quar- 
ter ended March 31. For the like 
period in 1952, net income was 
$4,122,982. 



Diamond-Tinsel Charms 

NEW YORK, May 9.— Samuel 
Eppy & Company, Inc., an- 
nounced this week it was making 
a series of low-cost fill charms 
in diamond -tinsel colors , 



IN STOCK VICTOR'S 




CHICLE 
TREETS 
VENDOR 



ORDER TODAY 



VEEDCO SALES CO. 



VICTOR'S VICTORS 
Topper Deluxe Topper Deluxe 
Globe Style) Hall-Cabinet Stile 




EXHIBIT VENDERS 
AT INDUSTRIAL 
ASSN. MEETING 

CHICAGO, May 9 — 
Vender operating, supplier 
and manufacturing firms will 
be among the exhibitors at 
the 12th annual convention 
of the National Industrial 
Recreational Association, May 
17-20, at the Carter Hotel, in 
Cleveland. 

The firms are the Vendo 
Company, Automatic Can- 
teen Company of America 
and Coca-Cola. American 
Shuffleboard also will 
exhibit. 

John W. Fulton, NIRA sec- 
retary, stated the association 
is a non-profit organization 
formed solely to present in- 
dustrial recreation activity 
and development information 
to employees. 



Pepsi Income Increases 

NEW YORK, May 9.— Net in- 
come of Pepsi-Cola Company and 
its. consolidated subsidiaries for 
the first three months of 1953 was 
estimated at $595,000, or .104 cent 
per share, A. N. Steele, president, 
stated this week. 

Figure compares with $175,000 
net or 3 cents per share for the 
comparable period last year. Esti- 
mated consolidated income be- 
fore taxes for the January-March 
period this year was $1,385,000, 
compared with $535,000 earned 
in the same 1952 period. 



Cigar Inst. Debuts 
$250,000 Ad Drive 

NEW YORK, May 9. — A $250,- 
000 newspaper advertising cam- 
paign will be launched soon by 
Cigar Institute of America, ac- 
cording to Warren E. Bragg, group 
supervisor in the Bureau of Adver- 
tising of the American Newspaper 
Publishers' Association. 

Advertisements will be placed 
in the sports sections of 97 news- 
papers. 



Conn. Cig Demand I Dad's Adds Bottlers 



Glass Containers 

Production of returnable bev- 
erage bottles in March reached 
774,469 gross to top February out- 
put of 687,433 gross, the Commerce 
Department reported last week. 
Shipments of returnable beverage 
bottles in March totaled 687,771 
gross, compared to 459,282 gross in 
February and 636,915 gross in 
March, 1952, a Commerce survey 
revealed. The gains recorded for 
the returnable beverage bottle in- 
dustry reflected the trend for the 
entire glass container industry, 
which enjoyed in March, according 
to Commerce "the highest monthly 
shipments since the record high 
previously established in August, 
1952." 



Peter Paul Appointments 

NAUGATUCK, Conn., May 9. 
— Peter Paul, Inc., appointed four 
new officials in its local plant. 
Lloyd Elston was named plant 
manager; G. M. Poverud, director 
of coconut research; K a z a r 
Tatoian, superintendent of pro- 
duction, and William Krueger, 
assistant superintendent of 
production. 



BRIDGEPORT. Conn., May 9. — 
State Tax Department records i 
show that enough cigarettes were J 
sold in Connecticut during 1952 
to provide 3,775 smokes for every j 
individual above the age of 15. 

Avenge consumption of cigar- j 
ettes was higher in Connecticut I 
than in the nation as a whole. I 



CHICAGO, May 9.— Dad s Root 
Beer Company added two fran- 
chised bottlers last week as part 
of its expansion program. 

The new firms are Dad's Root 
Beer Bottling Company of Keno- 
sha, Wis., and Dad's Root Beer 
Bottling Company of Lakeland, 
Fla. 



KING SIZE CONVERSIONS FOR ALL 
MODELS CIGARETTE MACHINES-WRITE! 



jW 



SPECIAL 

DuGrenier V or VD, 
■p to 298 up. . . . 



$82.50 



SPECIAL/ 

Unccda Monarch, 
All Kln« Slw.tColi., 
310 p*Cll C«P>. 

$92.50 



SILVER QUARTER 
OPERATION 
KING SIZE INCLUDED! 

(owe Boyal — « or 8 col $90.00 

(owe loyal— to col., 400 up. 95.00 
U NEED A "J." 6 col., 180 cap. 87.50 
U Need 4 "E," 4 col., tOOcap.. 47.50 
DuGrenier "J," 7 col., 210 cap. 77.50 

Add $5.00 to Above Prices (or 
30t Vending 

CANDY MACHINES 
DuGrenier Candiman (wall 
model) 72 Bar Cap $45.00 




special; 

DuCrcnicrChim- 

■leu. 9.1 1 Cots., 
include* 4 king 
sit* cols.. 350 
pock cap. 

$97.50 



Paint* Art VCNDERIZED 

Provonh Pool I no 
Flaking 4 Rusting. 



All Equipment Unconditionally 
Guaranteed. Trad* Prica*. 
1/3 Dfp, Bel. C.O.O. 



UNEEDA VENDING SERVICE, INC. 

"The Nation's Leading Distributor of Vendlnq Machines" 

« NEW ! . . RECONDITIONED LIKE NEW 
166 Clym'er Street. Brooklyn II, N Y. e EVergreen 7-4568 



Hi 

i 



OPERATORS! Here is a l^ 1 ^^ Opportunity 
Unparalleled in the History of COIN VENDING! 



We arc the largest, penny weighing machine business in 
the world. We have extensive weighing machine routes 
available in important population centers throughout 
the country. This year we are reorganizing our Struc- 
ture, and so we are in a position to offer you . . . 
Our own weighing machine routes — that arc operating 
profitably this very minute in top stores, chains, super- 
markets, department stores, railroad and air stations, 
bus terminals, theatres, etc., etc., etc! 
We have such routes all set and ready for you to i ncor- 
porate immediately into your present operations! 
Weighing machines are the ANNUITY OF THE 
VENDING INDUSTRY! Such an opportunity has never 
appeared before — it may 
never happen again — take 
the step that will vastly in- 
crease your earnings! 



.V, 






For Top Locations! look al these LOW Prices! 
Reconditioned PEERLESS TICKET MACHINES — equal lo new! 

SPECIAL! SPECIAL! SPECIAL! \ „ oa ., ss ..$200.00 



Movie— TV — Recording Slars on your weighl lickels — 

Full 4 Color — Fortunes . . . 

Prolil priced at SI. 35 Per Thousand in 5 Thousend lots 

Don't Hciitole— Don't Deloy! 
Write, Wire or 
Phone TODAY! 



Model SS 

Mod.l S 175.00 

Model SO 150.00 

Model Q 130.00 

IMMEDIATE DELIVERY! 



• Give you complete information 

• Show you actual records on earnings 

• Continue to supply you with parts and supplies 

• Offer you a sincerely equitable deal 

• Provide you with most convenient and easy terms 



1 



PEERLESS 



yjeighinsj - 

•..-'lo*. I.'"" 1 C '" y 




Cop 



82 VENDING MACHINES 



THE BILLBOARD 



MAY 16. 1953 



/r " 




THE NATION'S FINEST 
CIGARETTE VENDOR! 

486 
PACK 

CAPACITY 
• 

Tear Out 
and Mail 

Thil Ad 
for 

Detarfi 



SiviokEshop coup 

IAUTOmAIiC MtODUCIS CO.l 
330 W.tr S7.h Street. New York 19, N. Y. 



Greatest Time-Saving 

PENNY WEIGHING 

SCALE 

CAPACITY $10.00 

SPRINGS Alt! PRC- 
CISIONCD CA L I- 
BRATFD 

H ■ A V V SHEET 

METAL BASE. 
TIN SCOOP. 
DIAL IS CLASS 
cove bed WHICH 
PROTECTS POINT- 
E R WHEN IN USE. 
Skilled hind- 
workman snip 
ti employed In 
buildln* this 
scale to assure 

rtlubi ity »nd 

accuracy. 

Thore ii aturdlnets 
of construction mtri 

durable than >5 qen- 

i rally found in 
:■- J I ef Finish it 
Mack cnnkie, Carry- 
ing cat* it mada of 
string black libra ro meet the hard 
and constant u-.r that it la subjected 

*° ORDER TODAY 

l.'l Dap., Bal. C.O.D, F.O.B. M. Y. 
Distributers, Wrila for Prices. 

J. SCHOENBACH 

Distributors of Advanca Vending 
Machines 

1*47 Bedford Ava., Brooklyn IS, N. V. 




Send for Your 



RAKE'S ***** 

AUTOMATIC 

H EJt CK AN DISSS 



FREE 

Copy of 

RAKE'S 
NEW 
1953 



CATALOG \ 
TODAY! \ 



A guide to efficient and economic*! T A 

operation of coin operated machines. K 

BAKE COIN MACHINE IXCHANCf f. 

r. 609 Spring Garden St., Philj. 22, P*. ff 

d Lombard 3 2676 A 



DIET DRINKS 



Low Calorie 
Brands Show 
Marked Gain 

NEW YORK, May 9.— Diet-type 
soft drinks are making real gains 
in the beverage field in spite of 
two factors tending to restrict 
their use. 

Indicative of the increase in con- 
sumer acceptance of sugar-free 
diet beverages is this fact: a year 
ago only four bottlers sold colas 
or ginger ales with 1.5 calories in 
each 8 ounce bottle; today, at least 
50 low-calorie brands are avail- 
able. Such beverages now account 
for about 3 per cent of total soft 
drink volume here. 

Another significant fact: Pepsi- 
Cola Company now advertises its 
drink as "calorie reduced." 

A major reason in the increase 
of diet-drink popularity is the 
development of cyclamatc calcium 
to replace sugar. It does not have 
the metallic taste of saccharine. 

The two factors restricting the 
volume of diet beverages: retail 
prices about 50 per cent more than 
sugar-based drinks, and the ban 
on beverages using synthetic 
sweeteners in all retail outlets ex- 
cept drugstores in 26 States. 



Lorillard Appoints 
J. Blacknall VP, 
H. Temple Director 

NEW YORK, May 9.— Joseph J. 
Blacknall this week was elected 
vice-president and Harold F. Tem- 
ple was named to the board of 
directors of the P. Lorillard Com- 
pany. Blacknall is director of 
manufacturing and Temple direc- 
tor of brand development. 

Blacknall has been in the to- 
bacco business for 43 years and 
with Lorillard for 15 years. He 
joined the firm as manager of its 
Smoking Tobacco Division In 
Louisville, later was branch man- 
ager, and in 1949 was named as- 
sistant manager of manufacturing. 
He has been on the board of di- 
rectors for three years. 

Temple joined Lorillard as a 
salesman 27 years ago, and later 
was field manager in Philadelphia 
and manager of Embassy. 



Dr. Pepper Net Off 

DALLAS, May 9.— Dr. Pepper 
Company earned a net income of 
$88,232 for the first 1953 quarter. 
For the corresponding quarter 
last year, income was $127,559. 



ef «/on-Built for 




-„r,trCT\0N & PROFIT], 



ACORN P 

* COfltpltlply -I - - ii- - .,- -,,nt Mru-itr.ru k--.ll 



ALL-PURPOSE VENDOR 

• Vends CHLOROPHYLL GUM — alt bulk mdse. 
• Polished, easy -to -clean merchandiie chut*. 

• Tamper-proof Hold by top lock, body clomp only. 

• Guaranteed mechanically — weigh, lest 

IMPROVE*! — 
SflVER STXEAK 



MUSH HOUSING I BALL GUM WHEEL 



a>U> WANUFACTURING CO., INC. 
"P* 11411 Knightsbridge A»e.. Culver City, Calif. 



eteeae-__ ' - 'oi An„_, 



WE HAVE tV£U/£R CHARMS! 

NEW IDEAS NEW DESIGNS NEW FINISHES 

We take pride in producing the finest and tnoel 
complete line of charms io the coontrr. 
IMMEDIATE DELIVERY! 

Send 35c for complete sample, and low. Ion prices. 

FALSI TEETH — SILVER TIPPED BULLETS — 5HIP-IN-A-BOTTLE — 
LIGHT Bill! — CAMEO RINGS — RECORD ALBUMS 

PENNY KING CO. *%l£S2&? 



iiiiiiiiiiiiMiiiiiiiiniiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiii 

THE BILLBOARD /nc/eX 

ot Advertised Used 
Machine Prices 

Miiiiiiiiniiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiitiiiiiiiiiiiiiiiiiitiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii 

• Vending Machines 

Equipment ltd prim lltled below art takaa from idVtrilltlBsah In fat linbsart Itnjft tt 
Indltattd below ill aaVaillstd tied ntchlnti and priest art lilted. Where arm Hun sat lint 
advtrliitd At la are taalptitnf ad Hit Mist erics, frtqssnry wjrfa strict 1st arkt scarred b 
Isdltalsd it partafawtt. Wssrt attain, dtKsnnti art advtrlliad. at In At cats st baft etssen, 
snly Ins tlnglt Bitchina prict It flttsd. Air price tevltetif dsssadl as ttadlNsn sf the 
tat. Hut ta lecaliee. lerrllort and sttsr rallied ftcfsrt. 



Trtee of hue of l«ee sf 

May 1 Her 7. lorll 2S 

»BT Cons rear Weioht 

Scale 100-00 $100.00 1100 00 

Heora, lc or Sc 0 IS 8 .95 8.95 

Ace Shoe Shtare 

ataitce Model 0 Hell Gsai 4 50 495 6.95 7 45 6 95 7 45 
7.«5 

•dunce He. 11 5*» 5.95(21 5 95CII 

Arkvnt Cracker Mechlet 37.50 37.S0 57.50 

•<ce Hoi Nat, 5c 7^0(21 7.50 7.50121 

»ll.< Driest 7.95 7.95 

Atlet Deline Hot Voider. .. 7.95 

Cebco Met. 5e (2 csU 14.50 14.50 14.50 

:t.*, It 7.45X21 6.45 7.45(2) 7.45(21 8.00 

•rwenware » ...ti 7.45 7.45 7.45 8 50 
Cttartw. Model 46G, 

Ball Com '6.95 

OuCr.n rr AdaSS Goer. 

(4 ttl.t It 17.50 

Do Creeler Cantrtata 45 00 49 50 45 00 49.50 45 00 49 50 

DoCrenler V 82 50 82 50 82.50 

DuGrenfer VD 82 50 82.50 82.50 

DeGre.icr S (7 eoU 77.50 77.50 77.50 

DuGrenier Chamoiori (9 col ). 97.50 

OuGrcnier Champion (11 eel.) . 97 JO 

Easter. Electric C-B . 125.00 

Eetihll Card Vendor. It.... 11.50 15.00 14.50 15 00 14.50 15.00(2) 

Foot East fONblU 95 00 85 00 

Jewel, St 10 O0 

KM Astrolon Scale 90 00 90 00 90.00 

Kleeet. 5c or 10c ». 49.50 49-50 49.50 

Leigh PX "9 50 

vlano. Scale 89.50 89.50 89.50 

Matter lc t 5c 7 95 7.95 7.95 

tame, I. 7.45 6.45 7 45 7.45 8 50 

Matter: Sc. "5 6.45 7 45 7.45 

Mills Adams Com Vendor... 16 50 16.50 17.50 

Mills Caiwtr (5 col.) 89 50 89.50 89.50 

Mills tab Cssi 16 50 16.50 16.50 

National Candy (8 cel.).... **.50 
National Candy (9 col.).... 

National Kin, Candy " 50 19.50 19.50 

<raria.ll Electric 99.50 99.50 

National Postase, le & 3c... 45.00 

tational 930 L3(LO0 130.00 130.00 

Vallonal 950 W 00 1,5 <*> " 5 00 

Nonn.rst.r. 33 Ball tat ' « "5 7.95 7.50(2) 7.95 

" 13 95 U.95 

Nortlmesur. Model 39. U.. "5 0.95 7.95 7.95 S.50 

Nortnwtstem Model 49, -1 — - 

lc or Sc .... 1250 12 50 • 12.50(2) 

tanMtsor. wisss 69 00 69.00 69.00 

Norttnreslern Tab Gait '-SO '-50 

p_, Corn Sec 49.50 59.50 59.50 69.50 59.50 69.50 

~ 69.50 

Re,., ,e 8.,: Cs. - ^ „ , „ 

■to. LtSsrW • StlJ 78.50 7B.50 78 50 

.„ p~,«,r« (B col ) 125.00 125.00 125.00 

iS rSZ (10 e»'.i.". 125 00 155 00 125.00 155.00 125.00 155.00 

,t, --1 , 90 00 90.00 90.00 
M (8 col 1 90 00(2) 130.00 90.00(2) 130.00 90.00(2) 130.00 

C mm (io rsij: to-oo 95 00 90.00 95.00 90.00 95.00 

.owe Royal DM CSU ^ ^ |4jjg 140 00 

-h.omar *.*ay Sun* , 

Vendor 2d.50 39.50 24.50 39.50 24 50 39 50 

Silver Kin> Charm Klnj, lc . 8.50 

Silver Kin Hsinter 18.50 18.50 18-50 

Silver Kim lc Ball Cora.... 7.45 7.45 7.45 8.50 

Star Kilt,, lc • Sc 7.45 8 50 7.45 7.45 8.50 

MM Klmj 5c 7.45 7.45 7 45 B.50 

Siraa Bruih- Do 50.00 50.00 50.00 

Slam, Ventor 14 taU 18.50 18.50 18 50 

St. Candy IMS 10 " «•» 

Slice Gara 1H »•« »•** 

Uneeda Model A (6 can... 87.50 87.50 87.50 
Unerda Eleetrlt '9 col.) . . 

Uneeda Model E (4 col.).... 47.50 47.50 

Uneeoa Model 500 (7 csU. 90.00 90.00 90 00 

Uneeda Model 500 (9 col.) 90.00 135.00 90.00 135.00 90.00 

Uneeda Monarch (6 aatj... 75.00 92.50 75 00 15.00 

Uneeda Monarch (8 eoU.... '5-00 75.00 75.00 

j.p_,-lt HMI 195.00 195 00 

5-s3lect.il ««■» «■» «» 

Victor im Crand U 00 1100 1100 

Victor Model V 6.95 

Walling Scant n ac n 

rvallln, Fortone Scale H950 11950 119-50 

AraUIng 200 Scale "0 00 140.00 140.00 



Isste tt 
April 18 



479.50 

7.45 

595 
57.50 
7J0 



7.45 B.X 
8.50 



17.50 
45.00 4950 
82.50 
82.50 
77 JO 



125.00 
15.00(2) 
85.00 95.00 
1000 
90 00 
49.50 



89.50 
7.95 10 DC 
7.45 8.50 
7.45 
17.50 
89.50 
16-5C 



99.00 
19.50 
99 JO 

130.0C 
145.00 
7.50(2) 7.95 

U.95 

7.95 8.50 

12.50 
69 00 



155.00 
90.00 
90.00 130.00 
95.00 140.00 



7.45 
8J0 
7.45 
50.0C 
18.50 
10.95 
9.95 



87.5C 
125 00 



195.00 
49.50 
11.00 

89.50 
119.50 
140.0C 



Packaging Clinic 
To Highlight Chi 
Candy Club Meet 

CHICAGO, May 9 — The Chicago 
Candy Club will introduce a new 
feature at its Monday (11) meeting. 
To be presented as an annual 
highlight, it will be a packaging 
clinic during which members pre- 
sent various candy packages for 
discussion by a panel of experts. 

The group wll suggest possible 
improvements for individual pack- 
ages, and for candy packaging in 
general, to better service different 
types of outlets. 

New developments and tech- 
nique in packaging will also be 
discussed. 

The meeting will be held at the 
Como Inn, starting at 6 p.m. 



Canteen Quarterly 
Sales Up Over '52 

CHICAGO, May 9.— Automatic 
Canteen Company of America 
grossed $10,693,891 in consolidat- 
ed sales for the second quarter of 
its current fiscal year, ended 
March 15. For the like period 
last year, sales were $9,174,354. 

Nathaniel Leverone, chairman 
of the board, stated that net in- 
come after taxes for the 1953 
quarter was $234,870, compared 
with $187,587 for the second quar- 
ter of the previous year. 

For the first two quarters of 
the current fiscal year, Canteen's 
total sales were $21,396,425; for 
the like period a year earlier, 
sales were $18,365,265. Net in- 
come for the two periods 
were C432.863 and $359,114 
respectively. 



LARGER PROFITS 

WITH TROUBLE FREE 
LOW COST 

"SILVER-KINGS" 



OPERATORS' CHOICE 




1| Chlorophyll 
Eon Gum 
Vendor, To- 
day'. SenwHon 
(Vendt 210 
count). 

1* Crwm 

Kin«"— Ball 
Gum tV Charm, 
(time- tatted 
and proved). 
U Piitjch.o 
or Mixed Not. 
(The bwtiatt 
ni«kal 
matcher). 
M "Super 
Vendor"— 
Kina-Sixe 
Ball Gum 
(To wake up 
"Uaepy" 
location*,. 
1« Candy 



pan Ion tor 
ball *um. 
machine.). 



5c SwW-Kinc "Hot Nut" 

(For that "extr*-spec.«J" spot) 

lc or 5c Silvor-King Nut Vendor* 
(Best bet for bora) 
Vendors (or All Foreign Coirs 

Immediate Delivery Of Mat 

Doolon Evoiywlboro 

SILVER-KING CORP. 

622 Dtversey Pirkway, 
Chicago 14, III. 




BABY 
GRAND 

DELUXE 



1 Baby Orand Deluxe 114 SO 

S0O Rocket Charms It.— 

TOTAL. COST tM.H 

4 Baby Grands Deluxe W M 

3000 Rocket Charms 40.00 

TOTAL COST 9*7.W 

1/3 Dep. on all orders; F.O.B. Boston. 

Everything for the Operator art 
Lowest Market Prices! 
Write tor complete charm and mer- 
chandise lists and all bulk vanding 
iuppHe>. 

BERNARD K. BITTERHAN 

4799 East 171 h St., Kansas City 1, Mo. 



BIG! BIG! BIG! 



VICTOR'S 

NEW 
COMB I- 




1 Baby Grand Deluxe $14.50 

500 Rocket Charms 10-Ot 

TOTAL COST S34.S0 

4 Baby Grands Deluxe W7.00 

2000 Roek.t Charms 40.00 

TOTAL COST S07.00 

1/3 Dep. on all orders; F.O.B. Boston 
Sverythino for tne Operator ot 
Lowest Market Price-.! 

CHAMPION NUT CO. 

11*4 Tremont St. Bo.ton 30, Min. 



ci 

11* 

«#-wv 



BALL & VENDING GUMS 
BUBBLE, CHICLE 
& CHLOROPHYLL 

New LOW factory prices 



Bubble Ball Cum 140-170 

O 210 ct 


24< lb 


Clor-o- Vend Ball Cum, 

140 6 210 ct 


40< lb 


Clor-o-Vcttd Ottcks, 275 O 
320 ct. 


45« eb- 


Chicle Chicks. 320 6 520 ct. 


. . 36c lb. 


Subblo Ch.cks 320 ft 520 ct. 


. 30* lb 


These LOW prices F.O.B. 


factory 


AMERICAN CHEWING PRODUCTS CORP. 


Mt. Plea.ant t> Fourth Ave*. 

Nawark 4, N. ]. " 



VENDING MACHINES 

FOR SALE 

Hart Ball Cum Machines (chrome), 
(•nmpleti* except for locke— 1 or 100 — 
$7. 50 each. Good condition. 



MAY 16, 1953 



THE BILLBOARD 



VENDINC M*' 



83 



CHARMS 

New JET SERIES 

120 ASSORTED CHARMS 

Includes crosses, llcwlll, animals, etc. 

This is the largest assortment in the 

charm field: 

Plastic $2.00 M 

Copper 3.00 M 

Silver 3.25 M 

j)OMMoes i 

Beautifully sfesigned 
black plastic with clcai 
white dots. 

$C75 per M 

•* f.o.b. NYC 

• WHISTLES •SIRENS, ETC. 
COMPLETE LINE OF CHARMS 
«ND for FREE PRICE LIST! 



PAUL A. PRICE CO. 

55 Leonard St., New York 13 




MONEYGOLDS 




from Sandy MacTight's 
garden of profit. 

They bloom better if 
you operate 

VICTOR'S 

Topper Deluxe Ha If -Co b in et Style 
Also Available 

• VICTOR'S 

Topper 
Deluxe 
6lobe Style 

• VICTOR'S 
Baby Grand 
Deluxe 

Immediate Deliv- 
ery on all Victor 
Model*. Time 
Pivm.nl Plan 
Available. Trade- 
Ins Accepted. 

$14.25 ••- 
$13.25 

100 or more. 

packed and sold 
4 to the case. 

ROY TORR — LA NSDOW NE r PA. 




VICTOR'S 

Tot. per Deluxe Ha If -Cabinet Style 

AIM Available 

• VICTORS 
Topper Dttui* 
Globe Stftff 

I to 13, 
S14.30 Ca. 
14 to 47, 
$14.00 II. 
40 to t*, 
• 13.75 Be. 
100 Or mora, 
SIS 10 la. 
• VICTOR'S 

■SOY Grand 
DeLuxe, 

$14.25 •«- 
$13.25 ... 

100 or more. 
All machines 
packed and told 
4 to the case, 
modiste 




livery 



all 



ttor Models. Time Payment Plen 
Available. Trade-ins Accepted. 
Write for our complete charm and mer- 
chandise list. Prices subject to chanse 
without notice. 

['if »'f Vending Service 

5*0 Albany Avenue Brooklyn 3, N. V. 
Phone: PResident 4-53SI 




LOCATIONS 
WANT 
THIS 
ONE! 



FRENCH 
BOY 

HOT POPCORN DIS- 
PENSER IS ROLLING 
IN THE MONEY FOR 
OPERATORS FROM 
COAST TO COAST. 

• Large capacity 

• Attractive 

• Underwriters seal 
of approval 

Write for details on 
this proven money 
maker. 

Now appointing distributors. Attractive 
proposition. Get the details today. 




Book Match 
Trade Booms 

NEW YORK, May 9. — If the 
book match industry is any barom- 
eter, Americans are smoking more 
cigarettes than ever before. Ac- 
cording to figures released this 
week by the Match Industry In- 
formation Bureau here, book 
matches' share of total U. S. match 
consumption has increased more 
than 15 per cent since the war. The 
bureau said that 50 per cent of all 
matches used in the country are 
book matches. 

Of the 12,500,000,000 match 
books distributed last year, 11,250,- 
000 were dispensed free for pro- 
motional purposes. A bureau 
spokesman estimated that 3,500,- 
000,000 books were distributed thru 
vending machines. 

According to the bureau's fig- 
ures, the average American uses 
143 books a year, but the large 
number of hand-outs accounts for 
the low per capita annual cost for 
matches — 31 cents. 




"FAST SELLERS" 

"Your model 49 venders ore the 
bast yet. Thoy self out so fast that 
I've had to gel another man to 
help service my routes. I'm putting 
my extra profits right back into 
more of them." 

P. R. M., Kentucky 

TtedhimteM 

KM 




Hotel Finds Drink 
Vender Compulsory 

ST. JOHN, N. B., May 9.— The 
first hotel in this area to install a 
beverage machine is the Belmont. 
The vender was placed by Sussex 
Beverages, Ltd., Sussex, N. B. 

J. Sime, owner of the hotel, 
stated that the demand for soft 
drinks, particularly during the 
night, was so heavy that the 
vender installation "was practi- 
cally compulsory." 

The price per bottle is a dime, 
the same drinks over the counter 
are 7 cents. 



Dentist Kills Candy 
Sales In Ind. School 

CANNELTON, Ind., May 9. 
— Candy venders were ordered 
removed from schools here on 
recommendation of Dr. H. C 
Steinsberger, a dentist. 

Steinsberger, who is also a 
member of the school board, said 
"I think it's a farce to teach 
health and then allow candy to 
be sold in the school." 



Iowa Cig Tax Up 

CEDAR RAPIDS, la., May 9.— 
Cigarette smokers in Iowa will 
pay an extra penny per package 
after July 1, the Iowa Legislature 
decided before adjourning a 108- 
day session April 30. 

The total tax will be 3 cents 
per package, increasing the total 
annual revenue for the State's 
general fund by $2,500,000, ac- 
cording to the legislators. 



Pepsi Bottler 

• Continued from page 79 



As announced earlier in the 
year, Schweppes has agreed to 
the manufacture of its beverage 
products in the U. S. under a 
franchise agreement with Pepsi- 
Cola. Latter, in turn, agreed to 
the bottling and distribution of 
its drink in England by 
Schweppes. While this agree- 
ment is not yet finalized, it is in 
the last stages of negotiation. 

Distribution of Schweppes 
products in the U. S. will become 
wider as additional Pepsi-Cola 
plants over the country offer 
them. Both Schweppes and Pepsi 
have jointh" prepared an adver- 
tising ana merchandising cam- 
paign to introduce the former's 
products in America. This will 
include newspapers, magazines, 
radio, television and billboards. 
The ad program will start in 
mid-May. 




HEALTH AID 



THE NORTHWESTERN CORMMIIOK 

2583 East Armstrong St. 
Morris, Illinois 



s 



OLD AND SERVICED 
BY AUTHORIZED 

Tkntiiw&toui 

DISTRIBUTORS 

Badger Novelty Company 
254C North 30th Street 
Milwaukee 10, Wisconsin 
Badger Sales Company 

2251 West Pico Blvd. 
Lot Angeles 6, California 
Fisher Brown 
2218 South Harwood, Dallas, Texas 
King & Company 
<700 West Lake Street, Chicago 12, Illinois 
Maddox Sales & Service 
8814 Kensington Parkway 
Chevy Chess IS, Maryland 
Northwestern Sales & Service 
440 West 42nd Street 
New York 18, New York 
Northwestern Sales & Service 
1198 Tremont Street 
Boston 20, Massachusetts 
Parkway Machine Corporation 
715 Ensor St., Baltimore 12, Maryland 

Peanut Products Company 
801 Second Avenue, Owe Moines, Iowa 
Peanut Products Company 
1123 West 2l,t Street 
Indianapolis, Indiana 

P'oJueH Company 
910 Hamey Street, Omaha, Nebraska 

Rake Coin Machine Exchange 

609 Spring Garden Street 

Philadelphia 23, Pa. 
I. Rosenfelcf Company 
3218 Olive Street, St. Uuis, Mo. 
Viking Specialty Company 
530 Golden Care Avon*. 
San Franc. stu. California 
Vend-All Company 
816 West 36th Street 
Minneapolis 8, Minnesota 



Coin Massage 
Big Business 
For Niagara 

ADAMSVILLE, Pa., Mav 9.— 
Niagara Manufacturing & Distrib- 
uting Corporation, which turns 
out 14 varieties of mechanical 
massage equipment, considers the 
addition of coin mechanisms to 
several types one reason for its 
success. 

Five years ago, according to 
Owen K. Murphy, president, the 
firm employed 300 workers and 
that year (1949) produced 300 
units of all types for a $10,000 
gross. Last year the company 
employee ranks had increased to 
600, production jumped to 60,000 
units and sales to over $3 million 
The 1953 goal is 100,000 units. 

The firm's line, called Massage- 
o-matic, lends itself to coin oper- 
ation in most instances. The line 
includes massage tables, chairs 
and various home-type units such 
as pillows, hand vibrators, etc. 

Using Niagara equipment, a 
coin-operated health center has 
been opened in Peoria, 111. Others 
are reported. to be in the making 
in other cities. 



MANDELA GUARANTEED 
USED MACHINES 



i.n , 
i.u 
r.a 



Coffee Break 

• Continued from page 79 



ABC POPCORN CO. 

Manufacturer 
3*41 W. North Ave. Chicago 47. Ill 



between the winter of 1950 and 
the winter of 1951. 

Another recent survey, con- 
ducted by Fact Finders Associ- 
ates, Inc., revealed that coffee 
breaks have come to be regarded 
by many personnel executives as 
an increasingly important indus- 
trial tool which contributes to 
higher productivity, heightened 
worker efficiency and improved 
morale. Eighty-two per cent of 
management officials polled re- 
ported a reduction in worker 
fatigue as a result of their coffee 
breaks; 75 per cent found such 
breaks valuable as a morale 
booster, and 62 per cent noted 
increased worker productivity. 



•vnv DeLuxe w o. >. Comb 

N.W sjy u Pore 

N.W <u u Pore. B.O 

Master 1« Bulk Port 

Master U Bulk Pore 

Master 1* & sr Bulk Pore 7.H 

Columbus it Bulk 7 as 

Silver K.ne T« B.O. or Mdse. ...... 7.43 

Silver Kino Si jm 

Exhibit Post Card rMetalt 1S.O0 

Advance sD 1c B.O 7.45 
Advenrt rri j f| 



MERCHANDISE & SUPPLIES 



Piirach.e Nuts. Jumbo Queen S te 

Pistachio Nuts. Vendors' Mix ... si 

Cashew Whole 41 

Cashew Butts jy 

Peenu*s, Jumbo 34 

Spanish ,« 

Mixed Nuts |« 

Almonds 480 ct. 5 lbs. vee."pk.".. IS 

Baby Chicks , 34 

Rainbow Peanuts 30 

Boston Baked Beans 30 

Hobby Mix . , 30 

Jelly Beans " * 31 

m uPSf L0Mn,M M 

Assorted' Fruit ' charm's^ "tod et.' "! M 

Ball Cum. Oil TiiesT Mt7 iksT mUT 

Prepaid, per lb s 31 

Adams Gum, all flavors, 100 et. ..." .43 
Wngley's Gum, all flavors, 100 Cf. .47 

Suchard Chocolate, 300 et 1.30 

Hersnev's Chocolate, 300 ct 1 30 

Minimum Order «_Boxei Assorted'. 
Complete line if PartsT SuppiTeZltarrts, 
AW 2pe?orVr Criermi tvervthme for 
I/I Deposit, Balance C.O.D, 



NORTHWESTERN 

SALES AND SERVICE CO. 

MOE MANDELL 

440-442 W. 4?nd St., New York: 36, nf.Y. 
LOngocre 4-6467 



Chunky Takes Over 
5-Story Building 

NEW YORK, May 9.— The 
Chunky Chocolate Corporation 
this week took over a five-story 
building at 655 Dean Street, 
Brooklyn, Jeff Jaffee, president of 
the firm, announced. 

The manufactur r of the 
Chunky Chocolate Bar and 
Chunky iUgar-Toasted Peanuts 
expects to move into its new 
quarters soon, with the plant to 
be in operation by fall. 



Keeney Cig Units 
Now in 3 Colors 

CHICAGO, May 9. _ J. H. 
Keeney & Company, Inc., an- 
nounced a new production run 
on its Model C electric cigarette 
vender. The unit will now be 
available in three standard fin- 
ishes, instead of one as formerly. 

The colors are maroon, ham 
merloid gold and hammerloid 
grey. 



Steele Sees New Pepsi 
Soles Peak 1st Half '53 

WILMINGTON, Del., May 9.— 
Pepsi-Cola President Alfred N. 
Steele predicted at the firm's an- 
nual stockholders meeting Wednes- 
day (6) that sales would con- 
tinue upward and set a new 
record in the first half of 1953. 

Steele pointed out that 
earnings for the first quarter this 
year were $1,385,000, compared 
with $535,000 for the like 1952 
period. In the past 12 months, 
he said, more than $4 million 
had been spent in plant enlarge- 
ment; this year, some 350 of the 
firm's bottlers are expected to 
make capital expenditures on 
plant equipment, compared with 
135 bottlers in 1952. 

For the past three years, Steele 
declared, domestic case sales 
have shown an increase over the 
like month of the year before. 
"I expect this to continue for the 
rest of the year," he said. 



Canada Dry Volume 
Up $500,000 in '53 

NEW YORK, May 9.— The first 
six-month report of Canada Dry 
Ginger Ale, Inc., released this 
week, revealed that the firm 
grossed nearly $500,000 more than 
it did in the corresponding period 
in 1952 and showed a net of more 
than $200,000 than it did for the 
first six months of 1952. 

Net income for the first half of 
the year was $950,438, equal to 
44 cents a common share on net 
sales of $31,546,903. Last year the 
figures were $734,588, or 33 cents 
a common share, on sales of $31,- 
082,066. 



t ... 



Intel for 



The Billboard 

RESULTS! 



cUaei/jeW 



Canteen Dividends 

CHICAGO, May 9. — Automatic 
Canteen Company of America de- 
clared a 25 cents per share divi- 
dend on common and 22^ cents 
per share on preferred stock this 
week. Both are payable June 1 
to stockholders of record May 15. 




DOWN 
Balance $10 Monthly 

all weather scale 

complete cabinet ajvd 
base, cast iron por- 
celain eivameleo, for 
outside locations 
write for prices 

'n.cnfed and Mods Only by 

WATLING 

Manufacturing Company 

tS°JSL Fu i»°. n **• Chicago 44, IK. 
fit 1 »" — Telephone: Columbus 1-1773 
Cable Address, watl incite. Chicaso 



s 8 



PRICE CUT 

TO THE BONE 

NOW 
LUMINOUS BULBS 

THAI-GIOW W-THE DAiK 

7C hi f.ooo 

if 3 f.o.b. Jinuici. N. T. 

Or: At Your Drjtrilwtor. 
Immediate Del.. cry. 

EVERYBODY KNOWS we 
created the LUMINOUS BULB 
tfcat-glows-in-rhe-dark. EVERY- 
BODY KNOWS we created the 
FALSE TEETH too. 

BOTH ITEMS have BOOMED 
BUSINESS for your machine*. 
No«r — may we a»k a favor of 
you. That i what GOOD WILL 
U for anyway, to ask a favor, 
under circumstances that are 
fair and just. 

WHEN WE CREATE ITEMS 
which are eventually copied by 
less-creative competitors, we ask 
that you please favot us with 
your business on our creations. 
We sincerely believe we deserve 
your Cood Will in this matter. 

SAMUEL EPPY 



& CO., INC. S 



CONVERSIONS 



CIGARETTE MACHINES 

UNCONDITIONALLY OUARAN- 



SS.0I 



.Iddlt 



for 30c 



ttowe President, S or 10 Cols. $135.00 

Rowe Royal, S or 10 Cols SS.00 

Rowe Imperial, ■ Cols 71.50 

U-Need-a-Pak "500," 7 or 9 

Cols. ., so. 00 

U-Need-a-Pak "A," 6il Cols. 82.40 
Parts for all machines available. Alt 
our machines are factory recon- 
ditioned. 
1/3 DEP. bal C.O.O. 

JEM VENDING SERVICE 
3147 74th ST., BROOKLYN 14, N. 
Phone: Beach view 3-5159 or 
Leurelton S-5S0S 



J 



CIVE TO THE 
RUNYON CANCER FUND 



84 COIN MACHINES 



THE BILLBOARD 



MAY 16. 1953 



MIIIIIMIIIIIIIIIIIIIIIIIIIIIIIIIIIIMIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIItllllllllllllllllllllll 



THE BILLBOARD 



Index 



of Advertised Used 
Machine Prices 

IIMIIIIIIIIMIIIIIMIIIIIIIIIIIMIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIMIIIIIIIIIIIIIIIIIIIIIIIIIIIH' 

• Amusement Games 

Fiufonenl and prkti liiletf below art Uhen (ram atfveftfwmtfih In The Billboard Inuti «i 
liirftutod below. All adverllietl used ru<hin«$ and prices art listed, Where more than one firm 
tdverthed Iho tame tqbipment al the ume price, frequency with which the price ectirrad li 
Indicated In oarenthesei. Where quanlify discount's are advertind, as In the case ef bulk renders, 
onlf the single machine price Is listed. Any price ebviovilr depends en condition ef the 
age, time en location, territory and other related ratten. 





Issue of 


Issue of 


IlSTO Of 


Istoe of 




Mar 9 


Mar 2 


April 25 


April 18 




$135.00 145 00 


SB5.00 


$125 00 


$95.00 




$149 50(21 


125 00 135 00 


135 00 145.00 


99.50 




5150. 00 175.00 


145.00 


149.50 150 00 


145.00(2) 






149 50(2) 


175.00 


149.50 150 00 






150 00 175 00 




175.00 


Acrost -the- Board (United! ■ ■ 


225.00 


225 00 


225.00 


225.00 








25 00 






34 50 


34 50 


20 00 34.50 


34.50 




39 50 


39.00 3950 


30 00 39 00 

39.50 


39.00 39.50 






79 50 99 50 


99 50 


79 50 99.50 




390 00 


345.00 385 00 


395 00 410 00 


375 00 309.50 




395.00(2) 


390 00 


425 00 


395.00 400.00 




400.00 410 00 


395.00(3) 




410.00 ^ 25 00 




425 00 


400 00 410.00 
425 00 





8ahv Face WnUfd) 

Ballerina (Bally) 4, ' 5 ° 

Bank-a-Batl (Gottlieb) 

Barnacle Bill (Gottlieb) 25.00 34.50 

Bavball (Genco) 

Basketball (Gottlieb) 95 00 

Basketball Champ 

(Chicago Coin) ..: 195.00 250.00 

Basket Ball (Chicago Coin).. 250.00 

BiV" Ball (Scientific) 

Bat-a-Score (Evans) 275 00 

Batt.ng Practice M 50 89.50 

52*55 
545 00 

8, 3oo ItkMWO *> 50 

Dig Hll (Erhibit) 

Sll loo (Onto) JJ 50 

Bin9-«-»oll (Gtreo) 44 50 

Bingo Ojngo 

Stack Cold (Cento) 5950 

«""' ,u "" !a ' 215 "oo™ 

220 00 225 00 

Boston (Williams) M.50 

00.1)00 Cnamo IColllltbl... 50.00(2) 74.50 

Br ,1,1 Lkjfcu (B.fl,) "5.00 185 00 

200 CO 
215-00(2) 
219-50 225 CO 
250 00 

«** *« "'">' 2, 5 "oO,2° 
300.00 
315.00(2) 
325 00 

Buccaneer (Gottlieb) 25 00 34.50 

59 50 

Buffalo Bill (Gottlieb) MJi 

Stmom I Bows (Gottlieb) . . WJO 69 50 

Campus (Exhibit) 65 00 "™ 

Canasta (Genco) WJW 

Cara.an tW-iliams) 195 00 

Carolina (United) 

Carnival (BalW) 49 -5° 

Ca'.alina (Chicago Coin).... 

Champion (Bally) 25.00 37.50 

40 00 45.00 
49-50 75.00 
89.50 

Chairio.oo (Chicago Coin).... 40 CO 69 50 

Chinatown (Gottlieb) 225.00 

Cinderella (Gottlieb) 29.50 49 50 

Circus (United) 395 00 

Citation (Bally) 19.00 29.50 

30.00(2) 65.00 
79.50 

College Date (Gottlieb) 

Coney Island (Bally) 265.00 

275 00:2) 

300.00 
315.00(3) 

322.50 

Control Tower William*) ,. . 95.00 119.50 

County Fair (United) 

Cruy Ball (Chicago Coin)... 
Cross Roads- 

Dallas Williams) 44.50 60.00 

Dancing Dan 29.50 

De-icer William*) 75.00 99.50 

DrLuxe World Seriei 

Williams) 

OewWa-Oitty Williams) 34 50 49.50 

Disc Jockey 225 00 

Domino Williams) 

Double Action 99.50 

Double Feature 74.50 

Double Shuffle (Gottlieb)... 49.50 65 00 
69.50 79.50 



34 50 

95 00 

195 00 225 00 
250 00 
250 00 

145.00 
69 50 89 50 

499 00 525 00 
545 00 

6900 94 50 
165 00 
64.50 



59 50 
175.00 
215 00(2) 
220 00 250.00 
69 50 89 50 



20 00. 

MOO 7450 
34.50 
49 00 

75 00 95 00 

250 00 



39 00 69 50 
8500 89.50 



69 00 94 50 
165.00 
64.50 

69.50 
40 00 59 50 

175 00 215.00 
220 00 250 00 



74.50 
34. 50 



95.00 
250.00 



250.00 
75.00 



6900 94.50 

165.00 
64 50 



59.50 
195 00 215 00 
220 00 250.00 



175 00 190 00 
215 00(2) 
225 00(2) 
250 00 



55 00 39.50 55 00 69 50 
89.50 
50.00(2) 
59.00(2) 
195 00 215.00 
219.50 225.00 
250.00 



50 00 30 00 50 00(2) 
59 00 
175 00 
215 00(2) 
219.50 225 00 
25000 



265.00 275 00 
295 00(2) 

300 00 315 00 
325 00(2) 



34,50 5950 $4.50 59 50 



27 5 00 295 00 
315 00(2) 
325 00 



74 50 79 50 
25 00 47 50 
69 50 

65 00 94.50 
69 50 89 50 



37 50 40.00 
45 00 49 50 
75 0 0 39 50 



40 00 69 50 
195.00 
29 50 
395.00 
29.50 30.00(2) 
65 00 79.50 

15 00 89 50 

275.00(3> 
315-00(21 
322.50 325 00 



95.00 119.50 
125.00 
175-00 

44.50 60.00 
74,50 
29 50 

75.00 79.50 
99.50 

245 00(21 
34.50 
215,00 225.00 

65.00 75 00 
95.00 
7430 

49.50 65.00 



Dreamy Williams).... 



74.50 75.00 74.50(2) 75.00 
89.50 89.50 

El Paso Williams) 39.50 39 50 69.50 

Fighting Irish (Chicago Coin) 75 00 45 00 69 50 

75.00 

Five Star Universal) 95 00(2) 75.00 90.00 

99.50 135.00 95.00(2) 13500 
140 00 140.00 

Flip Skin .* 29.50 69.50 29.50 69.50 

Floating Power (Onto) 44.50 4430 

Flying H>gh (Gottlieb) 235.00 

Flying Saucers (Genco)...... 

Football (Chicago Coin) 59.50 79,50 

400 (Genco) 195.00 215 00 195.00 215.00 

225. COO) 220.00 
225 .000) 
269.50 



74.50 
,9 00 69 50 



65 00 94.50 
30 00 89 50 



30.00 37.50 
40 00 45 00 
59.50 69 50 
79.50 
40.00 69 50 
195.00 
2000 2950 
395,00 
20.00 29.50 
30 00 50.00 
7930 
50 00(2) 
75 00 8950 
275.00(2) 
. 300.00 315 00 
322.50 325 00 



75 00 75 00 
119 SO 



4430 60 00 
7430 

29.50 
75.00 79.50 



3430 

215. 00 



75.00 99.50 
493 0 65 00 
69.50 75.00 

79 50 
75.00 79.50 

39 50 

3930 4950 
6930 



275 00 
295.00(2) 

310 00 
315.00(2) 

325.00 
34.50 59 50 

74.50 7930 
5950 69.50 



65.00 9430 
69.50 99.50 

34,50 
49 50 
35.00 
3730 40.00 
59.50 8930 



2930 
349.00 395.00 
30.00 79.50 



50 00 75 00 
8930 
225.00 
275.00(2) 
'95.00 300.00 
315.00 322.50 
325.00 
95.00 119.50 



175.00 

44.50 60.00 
74.50 
29.50 

75.00 79.50 
9930 



34.50 
215.00 
169.50 
75.00 95. OC 



49.50 65.00 
69.50 75.00 

7930 
64.00 75.00 

8930 



50.00 75.00 »30 75.0C 



400, Sc or 10c (Genco)... 
Few Corners Williams)... 



249.50 
225.00 210 00 225.00 



75.00 95.00(2i 
99.50 125.00 
140.00 
2930 69.50 
4430 4930 

100.00 
59.50 
195.00 215.00 
220.00 
Z25.00O) 

26930 



75.00 95.00 
9930 140.00 



2930 693C 
4430 



5930 7930 
195.00 215.00 
220.00 
225.00(2) 



269.50 
210.00 




• PIN 

CAMES 

• MUSIC 
MACHINES 



We or* one of the leading 
exporter* of col n - op* »a le I 
equipment. Om reputation wot 
EARNED — by honest effort — »y 
delivering only quality equip 
merit — by virtue of the fact thol 
oar experience 1 hi the field en- 
able* m to pack, rout* and ship 
tn the mott economical and laf* 
method*. Contact OS for your 
needs. We'll give your require- 
ment , pur very bast attention 

Wo ore exclusive 

WURLITZER 
DISTRIBUTORS 

I* Delaware -S. Jer»oy- 
S. E. Pennsylvania 



AMUSEMENT MACHINES CO. 

666 N. Broad Street Philadelphia 30, Pa 

Phone: FRemont 7-4495 
"Voo can ALWAYS depend on Acth* 
ALL WAYS!" 



ARCADE and 

LOCATION EQUIPMENT 

Astroscooe. now $295.00 

Exhibit 1953 Light-Up Card 
Vendor, new (2.000 cards 

free l 79.50 

Base 24.50 

Exhibit Hockey Electric with 

flippers, now 149.50 

MiitaU&ef&js*. -— u — - 9 - — 

Aitrosc~pe.~rer>uilf "7$ 1 95 .00 

Bally Big Inning . . . .* 195.00 

Chicken Sam and Conversion, 

rebuilt 110.00 

Flash Hockey, console model 75.00 
Photomatic Muto, late model. 

factory rebuilt 750.00 

Scientific Batting Practice . . 95.00 

Silver Cloves. Muto 250.00 

Texas Leaguer Baseball .... 50.00 
Vendo Automatic Coin 

Changer, slightly used . . . 75.00 
Voice -o- Graph Muto.. factory 
. _L e i£ J ii , _ _: il "U ■ -i * ' it • * 50.00 
Munves Factory Rebuilt Machines 
Look and Work Like Now. 

Complete Lino of 
Pnrtts and Supplies 

Flath! |ust off the press. Kiddle 
Ride Supplement with recap of 1953 
game* illustrated, priced. Send for 
It and you will save money. 

577 Tenth Ave. <at 42nd St.' 
ftl — Y"'t. m Y B«**nt 

■ei.MftntiJi'maam»ny 



CLOSE-OUTS 

■((CONDITIONED UKf NEW 

ATLANTIC tiro $395 

CONEY ISLANDS 315 

LEADERS 310 

HOLIDAYS 250 

LITE A LINES 105 

HOT RODS 40 

CITATIONS 30 

SENCO 400'i bee below) 225 

The Cento 400* revamped now better 
than |umpin lacks. Colden Nugget or 
latest Bingo*. You try thro* weeks. 
Return if not satisfied. We refund full 
purchase price. 

Vj deposit, balance CO D 

W. E. KEENEY MFG. CO. 

5229 So. Keeraie Ave Chicago. III. 
Tel.: HEmlock 4-3844 



four Stars (Gottlieb)., 
trffkic ■'Williams).... 
Fran. (Bally) 



Fetarity (Bally)., 



6eoro.ia Williams)., 



Gfemo (Williams) , 

Globe Trotter (Gottlieb)..., 
Gold Cup (Bally) 



Golden Gloves (Ctiicaoo Coin) 
Grand Award (Chicago Coin). 



Happy Days. , 

Happy Go LucVy (Gottlieb).. 
Hamst Time (Genco) 



Hayburner (Williams),.. 



Hit-a-fromer 

Hits and Rum (Genco).. 
Hit V Run (Gottlieb).., 
Hit Parade (Gottlieb).., 
Holiday (Chicago Coin).. 
Holiday (Keeney) 

Hoog Kong (Williams)... 
Horseshoes (Williams).., 
Hot Rod (Bally) 



Jack and Jill (Gottlieb). . 
Jalopy (Williams) 



Jockey Special (Bally)., 

Joker (Gottlieb) 

Judy (Ertlbit) , 

Jumping Jack (Geneol. . 



Just 21 (Gottlieb). 



King Cole (Go(tlreb) 

King Pin (Chicago Co n) 



K. C. Jones (Gottlieb). 
Knock Out (Gottlieb). . 



Leader (Untied).. 



Ute-a-Llne (Keeneyl 

-ong Beach (Williams)... 
i-ucky Inning (Williams) . 



Majors (Chicago Coin) 

Majors of '49 (Chicago Coin) 

Majorette 

Mardi 6ns 

Maryland (Williams) 



Mercury (Genco). 

Merry Widow (Genco) 

Minstrel Man (Gottlieb) .... 

fiagara (Gottlieb) 

Nifty (Williams) 



Oklahoma (United) 

Old Faithtui (Gottlieb). 



One Two. Three (Genco) . 
Oasis (Exhibit) ., 



"aim Br- .ir r (Bally).. 



Paratrooper (Williams)... 

Phoenix (Williams) 

Photo Finish (Universal). 



Pin Bowler (Chicago Coin) . . 

Pinky (Williams) 

Playland 'ExhiOiU , 



Playtime (Exhibit) 

Pop Up 

Puddinn' Head (Genco).. 
Punchy (Chicago Com). 
Quarterback Williams). 

luartette (Gottlieb)..... 
Queen of Hearts 



Rag Mop (William)..... 

Rainbow (Williams) .... 

Red Shoes (United) 

I Rip Snorter (Genco) 

| Rocket 

Rockette , 

Rose Bend 



SAM SOLOMONS' 
BUYS 

All Garnets Rcrcoitdifionerd 

FROLICS $395.00 

ATLANTIC CITY 395.00 

SPOT LITE 295.00 

PALM BEACH 425.00 

El RITE SPOTS 295.00 

TURF KINGS 75.00 

CHAMPION 49.50 

UNIVERSITY COIN 
MACHINE EXCHANGE 

854 N. High St. Columbm 8, (Mils 

Toll UNInnity 6900 



COBRA CARTRIDGES 

Realigned and Resurfaced, 73* each. 
ORIGINAL PERFORMANCE GUAR- 
ANTEED. IP Day** Service Via 
Air Mail. 

This ad worth 7U on first order. 

ELECTRONIC INDUSTRIES 

p. O. Box 3008 Mesa, Arizona 



Round Up 

St louts (Williams). 

Samba (Exhibit) 

Saratoga 



Screwball (Genco) 

Sea Jockevs (Williams)... 
Selecl-a-Card (Gottlieb)... 

Serenade (United) 

Set Shot.tSasfcetbalD... 

(Munwf 

Shanghai iChicaoo CoieJ. . 

Shantytown (Exhibit) 

Sharpshooters (Gottlieb) . , 

Shoot the Moon. 

Shoo Shoo (Williams).... 



Silver Skates (Williams) 235 00 

Skill Pool (Gottlieb) 

Sloqfeit 135 00 

South Pacific (Genco! 79.50 

Spark Plug (Williams) 145 00 

Special Entry (Baity). 49.50 

Spinball (Chicago Coin) 

Sportsman (Will i amsi 

Spot Bowler (Gottlieb) 119 50(21 

Spot- Lite (Bally) 250 00 260 00 

275.00 295.00 
300.00 310 00 
315.00(2) 
325 00 

Springtime : Genco) ..... , 
Stan (United) 









[fur of 




Issue *f 




M«r 9 




Hit 2 


Apllf 25 


April IB 


7150 


129.50 


79.50 


129.50 




139 M 




139 50 




139.50 












169 50 


164 5/1 






49.50 




69.50 




69,00 




415.00 


395 .00 399.00 


J,, .WV .i3.(W 




425 0{H3> 




415 00 


425. 00X3) 


400 00 






425 00(31 


435.00 


415 00(21 








435.00 




425 0CH3) 












- ■ i ■ 


220.00 


240 00 




220 00 


225.00 240.00 


225.00 24O.0O 




265.00 


225 00(2) 




265.00 






240.00 


265.00 






95 00 


99.50 


65.00 


95.00 




95 00 99 50 








99.50 


99.50 






49 50 




49.50 


49. SO 


35.00 4950 








145 00 


145.00 


145.00 




59 50 




59.50 


50.00 59.50 


59-50 




75.00 


69.50 


7500 


MJO 75.00 


69,50 75.00 












35.00 




195.00 


















100 00 139 50 






109.50 


79.50 


109.50 


ic nn i net 'ft 
03. UU lUiJU 


















125.00 


99.50 125 00(21 




i*a cn io< m 




165.00 


150.00 


155.00 


1 "- n n 1 r 7 nn 


l m nas ki; m 








165.00 






22 50 


24 50 




22.50 


^22 50 






65 00 




65 00 


^ U , <J J O _ . Uv 








150 00 


155 00 


i *jn nn i cc nn 






29 50 




29.50 


29.50 


29.50 




39 50 






39.50 


39 50 


250.00 


259.50 


250.00 


265.00 


259.50 265.00 


259.50 




265.00 












220 00 




195 00 


195.00 


JJJ 50 




159 50 


139.50 


159.50 


139.50 159.50 


159 50 


40.00 


99.50 


40 00 


99.50 


99.50 


99.50 










20 00 






145.00 


15O.00 


175.00 


1 o c nn ■ ■" "> nn 


• 175.00 
















S'l SO 


B oo 


54.50 


54 50 


54.50 










60.00 119.50 






99 50 




99 50 


99.50 


' il ' l 


265.00 


285.00 


285.00 


295 00 






295 0O(2l 




325 00 


295. 00(2) 


Cf !>.WILel 




325 00 














49.50 


69.50 


20,00 69.50 


•9J0 69.50 




49 50 




49.50 




49 50 




124 50 




124.50 


75.00 99-50 


OC -,r, .i ca 

TJyVV l«r*.jU 




















129 50 




129 50 


69 50 


75 00 


69.50 


7500 


30 00 69.50 


ko ca tc nn 

Or J4J , .j r.flj 




99 50 


79.00 


79 50 


79-00 79.50 


79.00 99.50 








99 50 


99 50 




250 00 


269 50 


225 00(2) 


250.00 269.50 




275 00(21 


250.00 


275.00 


285.00 295-00 


■ - ' -I 'J .. ■-> '-HI 


285 00 


310 00 


285 00 


295.00 




295.00 








310 00 






95 00 


99 50 


70 00 95 00(21 


95 00(2) 99 50 


95.00 99 50 


105 00 


159 SO 


105 00 


159.50 


159 50 


159.50 




275 00 


275.00(2) 


275.00 


185.00 195.00 












275.00 


35 00 


34 50 


35.00 


69.50 


35 00 84.50 


35.00 69.50 








84.50 




84 50 




74 50 




74 50 


era cn t * cn 










45.00 


30.00 45 00 


45 00 




145 00 




145.00 


145.00 


14500 




29 50 




29 50 


20.00 29.50 


29 50 


49 50 


84.50 


49 50 


84.50 


35 00 49.50 


49.50 55.00 










55 00 84.50 


84.50 




59 50 






59 50 


59.50 




29 SO 




29 50 


29.50 


29.50 


95.00 


159.50 




159 50 


125 00 159.50 


159.50 




175.00 


150 00 


175 00 


1 >in nn l j = nn 




89.50 


95 00 


89 50 


95 00 


»vn nn oo crv^i 

DU.Uu rj7 lOul 


95.00 










95.00 




64 50 


65.00 


64.50 


65 00 


64.50 69.50 


64.50 69.50(2) 








69 50 








85 00 


85.00 


12930 


B5.00 129.50 


85.00 89.50 












129.50 


34 5DI2) 




3 50 


34 50(2) 49 50 


34.50(2) 45.00 








109.50 


4500 109.50 


109.50 




440 00 




375.00 


acn nn *■;<; nn 

epVJUV *33-UU 


t50.0O(2) 


450 00(21 


440.0012) 


465 00 


455.00 460 00 


455 00 


465 00 


450 00(2) 




465.00 




475 00 


455.00 


465 00 












47500 








185 00 






















39 00 


40 00 


39 00 


40 00 


20.00 39 00 


39 00 40.00 














80 00 


99 50 




80 00 


on m 


80.00 




95.00 




95.00 


75. 00 95.00 


95 00 


65 00 


39.50 


65 00 


89 50 


65 00 89 50 


65.00 74.50 












8930 










45 00 


45.00 




22.50 




22.50 


22 50 


22.50 




39.50 




39 50 


39 50 


3900 39.50 




75 M 




75-00 


60.00 75-00 


75. 00 


34 50 


85 00 


65 00 


85-00 


65 00 85.00 


55.00 B3.00 




89 50 




89.50 


89.50 


89 30 




185 00 
















235 00 




240.00 




95 00 




95.00 


95. 00 


95.00 












35 00 




75 00 




75.00 


75.00 


75.00 




69.50 




35 00 












45.00 








85 00 




85 00 


85,00 


85.00 




139 50 




139.50 


125.03 












139 50(2) 












23, QO 






44 50 


44.50 


69.50 


30.00 44.50 


44.50 69.50 




49 50 










25 00 


39 50 




39 50 


39 JO 


39 JO 




49 50 












34.50 




34.50 




34 30 35.00 












125.00 




59 50 




79 50 




55.00 7930 




34 50 




34.50 


34 50 


34.50 








295 00 












4950 


49 50 


49 50 




84 50 


84,50 


85.00 


84.50 85.00 


84.50 85.00 


49.50 


65.00 


49.50 


65.00 


4950 65 00(2) 


4930 59.50 












65 00 




159 50 




159 50 


159.50 


159.50 


W 0O,2l 


119.50 


90.0012) 


11950 


75.00 90.00(2) 


90.00(2) 11930 










119.50 





275 00 295 00 
325 00 -.95.00 



Slop and Go (Goika). 



195 00 
135.00 139 50 
40 00 69.00 
69 50 79 50 

145.00 

49 50 

11000 
89.50 119.50(2) 

225.00 260 00 
275.00 
295 00 310 00 
315.00(3) 
325.00 
75.00 95 00 
275.000) 
295.00 325 00 
350 00 
50.00 70.00 
75.00 79.50 
8930 



195 00 
135.00 
69.00 79.50 

145 00 150 00 
175.00 
49 50(2) 
25 00 

75.00 85.00 
119.50(2) 
260.00 275.00 
300.00 
315.00(3) 
325 00 335 .00 

95 00 

275.00 295.00 
325.00 

60.00 75.00 
89-50 



195 00 200 00 
135.00 139.50 
60.00 69.50 
79 M 
145.00 

4930 

110 00 

85.00 89 50 
119.50 
95.00 260.00 
284.50 300.00 
315 00(21 
335.00 

95 00 

295.00 299 50 
325.00 

75.00 M50 
09.50 



Cop 



MAY 16, 1953 



THE BILLBOARD 



COIN MACHINES 85 



Chicago 

Paul Crisman, King cV Com- 
pany, called attention to an error 
in last week's report on his firm. 
The item cited King distributed 
Spacarb- Juice Bar equipment. 
"Not so," says Paul. King & 
Company does distribute a four- 
firm line: Northwestern Corpora- 
tion bulk, stamp and gum equip- 
ment; U-Select-It units by Coan 
Manufacturing, cup drink ma- 
chines made by SuperVend and 
PX cigarette venders by Lehigh 
Foundries. Paul added that for 
the first time in his company's 
history it has appointed a travel- 
ing sales representative. He is 
Bill Punton, covering Illinois. 
Pun ton was added to the staff 
only a few weeks ago. 

Stoner Manufacturing Corpora- 
tion placed its new seven-column 
manual cigarette vender. It has 
321 -pack capacity and four dual 
columns. Handles both king and 
regular size. Bip Giassgold re- 
ports initial operator reaction 
more than satisfactory. . . . Her- 
bert Chadwick, vice-president of 
the Bert Mills Corporation, states 
firm's new plant going up near 
suburban St. Charles is progress- 
ing on schedule. Should be 
ready to roll in July. 

New York 

Al Ferber bought the Queen 
Music Company from Jack Scully. 
. . . Frank Calland. president of 
Local 786, is recovering from a re- 
cent illness. . . . Bob Jacobs says 
he is selling many conversions to 
local operators. . . . Al Schlesinger. 
Square Music, Poughkeepsie. N, 
Y.; Gertrude Brown. Beacon, N. 
Y., and Earl Backe, National Nov- 



Coinmen You Know 



Miss Juke Box 
To Visit Radio 
And TV Segs 

NEW YORK, May 9. — Local 
music machine operators have 
worked out a special promotion 
centering around the naming of a 
Miss Juke Box who will visit 
local radio and TV programs to 
help promote the 65th anniver- 
sary of the music machine indus- 
try. Named as Miss Juke Box is 
Nancy Reed, recording artist, 
songwriter and TV performer. 

Co-operating to get the widest 
possible amount of publicity for 
Miss Juke Box are the New York 
Operators Association and the Du 
Mont Television Network. Miss 
Reed is a regular performer on 
the TV net's Bill Silbert Show 
telecast nightly from here. 

On Tuesday (12), the network 
publicity department will start 
sending out a series of press re- 
leases and photo stories to local 
newspapers, syndicates and wire 
services. 



elty, Merrick, N. Y„ were recent 
visitors on 10th Avenue. 

The New York Licensing Board 
has approved the Williams Base- 
ball Game, which is distributed by 
Meyer Paxkoff, Atlantic - New 
York. . . . Dominic Alleva, CPA, 
is a partner of Johnny Como in a 
game route. . . . Harry Shoenfeld, 
Universal Tackle Company, Chi- 
cago, was a visitor on 10th Ave- 
nue, r . . Al Gilbert is kept busy 
evenings installing his double- 
score conversion. 

Junior Gilliam. Brooklyn 
Dodger infielder, was on hand at 
the recent opening of the High- 
way Amusement Center, a coin- 
operated baseball batting range 
owned by Phil and Mac Greilzer, 
Philmac Music, Brooklyn. . . . 
Sandy Moore's Penninsular Vend- 
ing Company last week merged 
routes with Seaboard Sales to 
form the Hampshire Trading 
Company, Inc. New officers are 
Moore, president; Bernard Lav- 
ing, vice-president, and Isadore 
Usiskin, treasurer. 

Marge Madden, wife of Joe 

Madden, Old Reliable Music, is a 
part-time servicewoman when her 
husband is away on business. . . . 
Irwin (Bill) Pines. Cyclomatic 
Music, has been at home ill for 
several weeks, but is feeling bet- 
ter now. . . . Robert BenfarL son 
of John Benfari. local operator, 
a recent graduate of Colby Col- 
lege, is now with the. Naval Air 
Corps in Pensacola, Fla. . . . Mel 
Rapp, vice-president of Apco, left 
last week on a 10-day trip to visit 
the factory in Minneapolis and 
the branch offices in Chicago and 
Miami. 

New members of the Associated 
Amusement Machine Operators of 
New York are Andrew Colombo, 
Ted Faith and Sam Sorin. Irving 
Fenichel (Jancl Music Company), 
Tom Ebali (New York Vending 
Company), John Van Dura and 
Sal Petillo (Van Nest Amuse- 
ments) and John Como and Dom 
Alleva. 

J. Pinelas bought out Sterling 
Enterprises. . . . John Como 
bought out Nat Goros' Electro- 
matic Music Company. . , . Nat 
Conn, who returned this week 
from a sales trip to Knoxville, At- 
lanta and Philadelphia, reports 
that Boat Ride sales are high. . . . 
Hymie Rosenberg, National Kid- 
die Rides, returned this week from 
a five-week nationwide trip and 
reports signing 36 distributors. . . . 
Harry Berger, West Side Distribu- 
tors, reports that he has ceased 
offering premiums. 

Dominic Trapanotto. Audio- 

; matic Music Company, is conva- 
lescing at home after a siege of 
pneumonia. . . . Bob Melixer, Ace 
Music, has bought the Nassau 

] County route of Harry Koster. 

| . . . Steve Lake, Excel Music, in- 
vites local operators to attend the 

| grand opening of his Roller Coast- 



the Rocket, at Pleasure 
Beach Park, Bridgeport, Conn., 
May 23 Nick Tozza. who for- 
merly operated under his own 
name, is now the N. S. Vending 
Corporation, with offices at 139 
Wood Oak Drive, Westbury, L. L 

Charley Katx, National Kiddie 
Rides sales manager, left Friday 
(8) for a five-week sales trip thru 
the Midwest. 

Miami 

Two comely young women 
have joined the office force at 
Bush Distributing Company — 
Matalic* James, bookkeeper, who 
hails from Lyons, Ga., and 
Anne Seidenberg, secretary, ex- 
Philadelphian. 

The first shipment of the new 
Williams pin game, Times 
Square, moved out quickly, says 
Ken Willis, and Bush Distribut- 
ing Company already has placed 
additional orders. Willis states 
there is much advance interest 
among operators in Chicago 
Coin's new Crown Bowler which 
includes a number of new fea- 
tures. A sample arrived recently. 
Willis, returned from a selling 
trip thru Central Florida, report- 
ed business good in Orlando, 
Tampa and Lakeland. Interest 
among operators is especially 
high in the new Wurlitzer 1600, 
he added. 



Jean Powers, record clerk at 
Florida Record and Appliance 
Company, distributor of Capitol 
records, believes Frank Sinatra 

is off to a good start with his 
"I'm Walking Behind You." She 
says he is getting a good play on 
juke boxes. Beatrice White, a 
stenographer in the same office, 
feels she's been in the movies 
after visiting Key West and 
watching a movie company film- 
ing scenes for "Twelve Mile 
Reef," a story of underwater ad- 
venture in South Florida waters. 
Terry Moore and Robert Wagner, 
co-stars of the 20th Century-Fox 
film, were doing their stuff be- 
fore the cameras as Beatrice 
watched. 

Harry Burge, disk jockey of 
Station WQAM; President Willie 
Blatt, of the Amusement Ma- 
chine Operators' Association, and 
The Billboard correspondent, Al 
Denny, are working out some 
promotional ideas for the local 
celebration of the juke box in- 
dustry's 65th anniversary. Burge 
has extended the facilities of his 
"Juke Box Serenade," daily radio 
program, to the observance. 

The raging controversy over 
whether to convert Greater 
Miami's juke boxes to dime play 
has been stilled for a few months 
at least. Majority, of the mem- 
bers, who belong to the Amuse- 
ment Machine Operators' Associa- 



ation, decided to table this hot 
potato until fall, after failing in 
repeated attempts to reach a gen- 
eral agreement on the change- 
over. With the summer season 
now under way and a decline in 
grosses anticipated, the operators 
have decided to shelve the issue 
for reopening in the fall. Two 
plays for a dime may be decided 
upon as a first step in the fall. 

Mrs. Jo Hiller, formerly a rec- 
ord clerk with Distributors, Inc., 
is now employed in the same 
capacity with the Binkley Dis- 
tributing Company here. Dis- 
tributors, Inc., which handles the 
Columbia record line on a States 
wide basis, maintained a branch 
office in Miami for several 
months but closed it recently and 
now ship from its Jacksonville 
office and maintains road sales- 
men. Binkley Distributing han- 
dles the M-G-M label in Florida. 

Observed making the rounds 
of coin machine and record dis- 
tributors was Red Gur kin, Glades 
f Continued on page 87) 



Vital Statistics 
Deaths 

Harry Golden, at Univer- 
sity Hospital, Cleveland, 
Thursday 7. President of 
A, D. Goodman-Golden Com- 
pany, tobacco jobber, and head 
of Golden Cigarette Service 
Company until its sale two 
years ago. Survived by his 
widow, Minnie; a son, Daniel; 
a daughter, Mrs. Fae Ann 
Kass; four brothers and two 
sisters and his mother, Sarah 
Golden. 



THE MARKET PLACE 

tor the 

COIN MACHINE INDUSTRY 



lor Coin Mjihln. 
PstmimI, Prtdscfe, 
Service and 



★ 

CLASSIFIED 
ADVERTISING 
* 



li.ue Of 
May 9 

iummer Tim 'Gottlieb)..., 34.50 

Sunshine Part (Bally) 335 00 

Super Hockey .. 59.50 

Super Detuit World Scries 

(Williams) 

Super World Series 

(William*: 195.00 225.00 

jwrtptakei (Williams) 

Sweetheart (Williams) 

rinwwc (United) M.50 79.50 

Tahiti (Chicago Coin) / 

' TrlrcarrJ (Gottlieb) 

Tennessee (Williams) 29 50 

lexis leaguer (Keener) 49-50 5C.0O 

69.50 

Thins (Chicago Coin) 89.50 

Three Feathers (Genu) 64,5012) 

Three Musketeers (GoulkeW.. 74,50 

3-4-5 (United) 135.00 

Thnli 'Chicago Coin) 29 SO 

Touchdown (United) 165.00 

Trade Winds (Genu) 29 50 

Trigger (Exhibit) 

Trinidad (Chicago Coin).... 

Triple Action 

Trtnlrti tGettlftol 74.50 95.00(2) 

Tri-Siore (Onto) 89.50 

rpmbleweeo (Exhibit) 65 00 75.00 

Turf King (Bally) 75.00(3) 95.00 

125.00 149.50 

Tucson fWllllarm) 44.50 

Twenty Grand (William).... 

Utah (United) 84 -° 

Virginia (Williams) 

Watch My Line (Gottlieb)... 85.00 

WihS West (GoUlMU 114.50 

Winner (Universal 

mdwU-hH) «9.00 65 00 

99.50 



Issue of luae ot issue of 

May 2 April 25 April 18 

34.50 20.00 34.50 34.50 59 50 
59 50 

335.00 350.00 325 0 0 350 00 350.00 

59.50 35.00 59-50 59 50 

225 00 250.00 

195.00 195.00 250 00 195.00 250.00 



ADVERTISING RATES 

O REGULAR CLASSIFIED ,M,nim U » u, • »»Ut CLASSIFIED m«m 



Usual want-ad style, one paragraph, no 
display. First lino so* in 4 pt. bold, 
balance 4 pi limrtl. 



.$ .M 'A Poi 



i U) 

Any advertisement us.n<j display made- 
up or white mace. Fiour* space between 
cut-off rules, 1 pt. rule borders perm-Had 
only on adi or » linos or more. 

r agate lino S1.M 

3 or more CONSECUTIVE or 24 

insertions, per ogote lino .93 

Si CONSECUTIVE Insertions. 

P*r estate lino 9t 

1 inch equals 14 otote l>nosv 



ALL OftDfftS AND INQUIRIES 
tO COIN MACHINE MARKET f»LACf 
THE SILLS OARD 
188 W. RANDOLPH ST. 
CHICAGO 1, ILL 



Cosh must accompany all orders for less than 3 insertions. Please include an additional 25c for each insertion for the wse of » 
box number to cover the cost of handling and forwarding of your mail. 



Business Opportunities 



Coin Radios and Television; buy direct from 

manufacturer and save; steel cabinet, mod- 
ern design, coin rejector. Write for prices 
and full story. Coin Radio t> Television Corp.. 
190A Duane St.. New York City 



Help Wanted 



Arc.dc Mech.nk w.nfcd tor lentey seashore 

resort good pay 'or right man. Box 621 
The Billboard. Chicago I- III 



Wanted — Phonograph Mechanic, $85 week: 

no boozers: must be good mechanic McGee 
Novelty. Buffalo. Texas. 



Parts, Supplies & Services 



WHcentta (United).. 
Wizard 



MM 



225 00 
99.50 

64.50 79.50 

69 50 

29.50 
4950 50.00 

69.50 
•5.00 89.50 

64.50 
74.50 85.00 
125.00 135.00 

29 50 
165.00 
29 5 0 49 50 

99.50 

49.50 

3500 
74.50 95.00131 

89 JO 

65 00 75 00121 
75.00131 85.00 
95 00 125.00 
149 50 
44 50 
210-00 
59.00 84.50 



85.00 
114.50 



49.00 55.00 
65 00 99.50 



20.00 34.50 
49 JO 



225 00 
79.50 99.50 

50.00 59 50 
64.50 J950 

50.00 

25.00 
20.00 29 50 
49.50 50 00 

69 50 
45.00 89.50 

64 50 

85 00 
125 00 135.00 

29.50 
165.00 
29 50 49 50 

99.50 
20.00 49.50 

89.50 95.0013) 
20.00 69 00 
69.50 8950 
65.00 75 00121 
75.0012) 
95.0012) 100-00 
145.00 149.50 
44.50 
225 00 
59.00 69.50 
84.50 
25.00 

70.00 85 00 
165.00 

49.00 5000 
55.00 65.00 
99.50 125.00 
34.50 
49 JO 



225.00 
99.50 

59 50 64.50 
79.50 
69.50 
49.00 
29.50 

49.50 5CO0 
69.50 

45 00 89.50 
64.50 
85.00 
125 00 135 00 

29 50 35 00 
165.00 

29.50 49.50 
99.50 

35.00 49.50 

95.00 
69.00 "9.50 

65 00 75.00121 
75.00 95.00 
99.50 145.00 
149.50 
44.50 

59.00 84.50 



49.00 55.00 
65.00 99.50 



34.50 
49.50 



lc-Sc CANDY, CIGARETTE NUTS. TAB 
CUM, BALL CUM VENDERS 
BOUCHT AND SOLD. 

Cast Iron Stands, $4,25 ea.: 6 or more. 
$4 ea. Top Plates few 2 Venders, i I ea 
3 Venders, $1.35 ea. Aluminum Coin 
Counters. 1« or 5tf, $1-45 ea. preoaid- 
Tubutar Coin Wraps. 1c to 50*. 85< per 
M; 10.000 or more. 80c per M. 
ALL SMALL PAN CANDIES AND IELLY 
BEANS AT NEW LOW PRICES. 



TAB CUM — MIN. 25 BOXES. 

AM Wriglev. 47<; All American Chicle, 
42c; Teabetry, 42<; Chloro Tab (200 
Ct.l, 90 e . Candy Charms, 42«; Hershey 
Choc. 1200 ct.. Ul, $1.30; Suchatd 
Almond or M.Ik 1200 ct.. If), $1.20 



Ball Cum: 210. 170, 140—25 lb. cases. 
26c per lb. Chloro Ball Cum. 210, 170. 
140—25 lb. cases, 43« per lb. Assfd 
Candy Coated Com Chicks, 320 ct. — 30 
lb. cases, 37< per lb. Chloro Candy 
Coated Cum Chicks. -320 ct.— 30 lb. 
cases, 46c per lb. King's Hard Shell 
Coated Choc's., 500 ct. — 22 lb. cases. 
36c per lb. All prices — F O B Chicago 
— V'2 Dep., Bal. CCD. 

KING & CO. 

Direct Factory Distributors for North- 
western Venders, U-Solect-lt Candy and 
Cookie Venders, Supervend J Drink Cup 
Dispensers, PX Cigarette Venders. 
2702 W. Lake St., Chicago 12, 18. 



"THE CHARM CENTER" 

roducing *nd Supplying the Latest In 
Charms. Write for FREE Price List of many 
new items never before advertised. Order 
ALL your Charms from one place— we have 
them at lowest prices. Also Stands, 
Brackets and Vending Supplies. 

LOGAN DISTRIBUTORS 
627 Milwaukee Chicago 22, III. 



Stamp Folders, direct from manufacturer : 

unlimited quantities, immediate delivery: 
write for prices. Veedco Sales Co,, 2124 
Market St. Philadelphia 3. Pa LOcust 
7-1448 



Stamp Folders, direct from manufacturer, at 

lowest price City Distributors. 145 AJnslie 

St., Brooklyn, N. Y. 



20 Like Now 5< Hot Nut Machines, slug 

proof, white enamel finish, 6 lb. capacity, 
$10 each; terms. \A deposit, balance sight 
draft. Seacoast Distributors, 1200 North 
Ave., Elizabeth, N. j. 



Used Coin-Operated 
Equipment 



A-t Bargain — Cigarettes and Candy Vending 

Machines, all makes and models, lowest 
prices What have you to sell? Mack Pert tel. 
2952 Milwaukee Ave., Chicago. III. 



Bulk Vender Bargains — 20 Northwestern 

Model 49, }(, like new, $16 ea.; 20 North- 
western Model 49, used, excellent condition, 
$11 ea.; 4 Silver King |< B.C.. $6 50 ea ; 
4 Lucky Boy If B.C.. $4.50 ea : 2 ABT Skill 
Cuns. like new. S24 ea. Paul Wasburn, 933 
Victoria, Abilene, Tex. 



Cigarette Machino, King Silo Conversions. 

25* and 30c mechanisms: all types of used 
Cigarette Machine Equipment, completely 
overhauled and refmished Central Vending 
Machine Service Co.. 3967 Parrish St.. Phila- 
delphia 4. Pa. EV 6-4244 and BA 2-8710. 



FOR ONLY $10 

You Can PROFITABLY Sell Used Machines 
This Space Is 10 Lines . . . Display Style. 
SEND US A LIST OF YOUR USED EQUIP- 
MENT AND LET US MAKE UP AN ATTRAC- 
TIVE AD FOR YOU, TOO! 



Cigarette Machines, quarter operation; 

Uneeda, latest model. $55; Counter Model, 
$22.50; U-Select-lt 72-B*r Candy Vender, 
$27.50: 74-Bar, $37 50; Mills Candy Bar 
Machines. 5 columns, $45; Statler 9-Col. 
Cookie Machine, $35. Nabs 5-Col.. $20 ea.; 
Shipmen 3-Col like new Candy Bar, $25 ea. 
—cost $69.50: Hershey Bar Machines, like 
new, $20. Harris Vending, 2717 N. Park 
Ave., Philadelphia, Pa. 



For Sate — 2 Hot Rod Kiddie Automobile 

Rides, like new, $275 each; 4 Ristaucrat, 
non- selective, phonographs, $60 each; 3 
Packard Manhattans, $65 each; 2 Turf Kings, 
$50 each; United Stars, $250. King-Pin 
Equipment Co., 826 Mills St., Kalamazoo, 
Mich. 



For Sale — 10 clean Rock-Ola 1428: Pheto- 

matic, triple loader, like new, $650. Ideal 
Novelty Co-, 2823 Locust St.. St. Louis 3, Mo. 



Foe Safe — 86 Victor Topper l< Cumbilt 

Machines: mechanically perfect. Write P. O. 
Box 1 36, Corbin, Ky. 



Keeney Air Raider, $79.50; Bally Undersea 

Raider, $79.50 ; Wurlitzer Skee Balls. 
$79.50; Cenco Bankrolls, 14'. $69.50: QTT 
Belgian Pool Tables. $79.50. S. |. We.sser, 
3465 Atkinson, Detroit 6. Mich. TYittr 
" 1664. 



Pokerino 29 Comes tor tale — Part Textoltfa 

playing field, polished, stainless steel trim, 
lifetime nickeled contacts, push button 
shut-olf: look and operate better fhan new; 
a real buy. Alex Elowitz, 1923 Mermaid 
Ave., Brooklyn 24. N. Y. 



Sell, trade 9 Hke new Stamp Machines tot 

best offer; radios considered Box 626, 
The Billboard, Chicago 1. III. 



Watling Scales, late model Fortune, extra 

clean. $100 ca CI«nco Sales. P. O. 835. 
Bluefieid. W. Va. 



25 modern console type Radios, good con- 
dition; make offer Box 623. The Billboard. 
Chicago 1. 111. 



Wanted to Buy 



Want 500 all typos Five Ball Flipper Cames; 

send list, state names, quantity, condition 
and Quote lowest price in first letter. 
Badger Sales Co.. 2251 W. Pico Blvd., Loo 
Angeles. Calif. 



Want Northwestern — Model 3 3 Peanut, 40's 

Deluxe. Silver King, I ( and Sc Bulk and 
Charm King. Victor Model V, Universal, 
Toppers, Acorn and other Bulk and Ball Cum 
Vendors; send list and lowest prices. Rake. 
609 Spring Garden St., Philadelphia 23, Pa. 



Wanted — Advance 4-Column Cigarette 

Vendors; state quantity and price. T. O. 
Thomas Co.. 1572 Jelferson, Paducah, Ky. 



Wanted to buy, any condition: Acorn 

Venders, Mills 6-Column Cum Machines, 
DuCrenier 4-Column Cum Machines, North- 
western 49, Toppers Cigarette Machines; 
state condition, quantity and price. Airow 
Vending Machine Co., 102-17 Roosevelt 
Ave., Corona 68, Queens, New York City. 



WANTED TO BUY 

Chlcoin Bowling Alleys with BLUE CABI- 
NETS ONLY $20 ea. Phone RAndolph 
6-0879 or write 

STREAMLINER COIN 
717 W. Grand Chicago, Its. 



COIN MACHINES 



THE BILLBOARD 



MAY 16. 1953 



lllllllllllllllllllllllltlllllllllllllllllllllllllllllllllinillllllllllllllMlllllllllllllllllllll 

THE BILLBOARD /nc/eX 

of Advertised Used 
Machine Prices \ 

IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIMIIIIIIMIIIIIIIIIIIIIIIIIIIIIMIIHIIIIIIIIIIIIIIIIIIIIIIMIIIIII' 

• Arcade Equipment 

Equipment and prim ditto b#.ow wi taken ttm ■dvtrilitmiri In NJfce*rd lints h 
Indicated below. All idvtrtlicd uied nuthlnu md prkei »« llitid. Whtrt men than <jn* firm 
idnrfiMd <he turn »qilpm«af il the umi price, frtawiKT wMi «*lcfc Iht prtct «<urred b 
MaM In pjmfttei«. When ouilltr «Konh in aovtrflud. u In ft* tiu of bufk mom, 
nty lis slngl* owdilti price li HlNd. Airy prict obviously dopendi h nadltlei ol the toMlpmit, 
age, lime m teiffoi. tirrlkn» and elher nUUd taxi on. 



Issue of HM 0* Iraw o# Issue a* I 

May 9 May 2 April 25 April 18 ; 

Ace Bomber {Mutompt) . . . . J195.n0 $195.00 $195.00 $195.00 I 

Air Mail Letter (Exhibit)... 175.00 

Air Raider (Keener) 115.00 125.00 115.00 125.00 119.00 125.00 119.00 125.00 

Atl Stars (Williams) 100 00 

All Star Hotkey 69.50 69.50 69.50 69.50 

AitrMcope, 10c 125.00 125.00 125.00 125.00 

lUeralQ tanner (MUtoKOpe). 125.00 
Automobile KhM* Rides.... 395.00 

Ml Grip 85.00 65.00 85.00 85.00 

8,i-*M*». (Mutoscope) 225.00 

Bank Show (American) 275 00 275 00 

Baseball (SttaUfM 79.50 79.50 7930 75.00 79.50] 

Big tiwing (Bally) 149.50 149-50 130.00 149.50 149.50, 

Bolascore (Supreme) 95.00 95.00 95.00 95.00 , 

Bomber 65.00 65 00 65.00 65.00 

Soorwrartg 45 WH2) 59.50 45.00 59.50 45-00 59.50 45.00 59.50 

Bomb Hit 24.50 24 50 

Career Pilot 100 00 100.00 100.00 100.00 

Challenger (ABT) 20-00 24 50 20.00 24.50 20.00 24.50 20.00 29.50 

29.50 29.50 29.50 

Chickrn Sam ISwburg).. .. 75 00 105.00(2) 75 00 105.00(2 ) 75.00 105.00(2) 75.00 105.00(2) 

150.00 150 00 150.00 110.00 150.00 

Counter Grip (Mercury).. »■ M 50 1450 

Dale Gun (Ertiiibt) 65.00(2) 75.00 45.00 65.00(31 40.00 49.00 59.00 65.00(3. 

94.50 75.00 94.50 59.00 65.00(3) 75.00 94.50 
75 00 94.50 

125.00 125.00 125.00 



NEVER AGAIN A SALE 



ALE LIKE THIS! 

n C rate «17S 

MBER, New 

125 



EX. JET OUN, New li 
MUTO. ATOMIC BOMB E 

In Crate 
SILVER BULLETS, like New 
MAGIC HAND, Ref irt. shed, 

33,000 Curd* 100 

MAGIC HEART, R af i n ishr d , 

like Now 100 

CX. FIST STRIKER SO 

2 MUTO. PUNCHING BAGS 75 
MUTO. HOROSCOPE 50 

3 AIR RAIDERS, Like New ... § 50 

SHOOT TO TOKYO SO 

KEENEY SUBMARINE 50 

1 BATTING PRACTICE • M 

GENCO PLAYBALL SI 

BLOW BALL 3$ 

ZINOO 40 

J PERISCOPES ® U 

3 TEXAS LEAOUERS « M 

TEN STRIKE, Refinish-d St 

CHICOIN HOCKEY 40 

WESTERN BASEBALL, Msjor 

League 50 

OOTT. SKEE-BALL-ETTE, 

Re finished SO 

EX. AUTO RACES, Rd.nnhtd, 

Rare Piece 100 

HOOT MON GOLF, Re finished SO 
SKY FIGHTER, Reflnished, 

Perfect 75 

DRIVE MOBILE 75 

BALLY RAPIO FIRE SO 

HIGH BALL SS 

3 FOOT EASE • SS 

KNOTTY PEEK SO 

4 HEAVY HITTERS # SS 

THREE WHEELS OP LOVE 50 

THREE GLAMOUR RATING .... St 

2 PIK8S PtAK • It 

3 KICKER * CATCHER * It 

3 CANNON SHOCKERS, 

Reflnished m It 

GR. METAL TYPER, Refinished 

in Mahogany, Better Than New 

From Factory 17S 

PITCH 'EM i. BAT 'EM Itt 

MUTO. SILVER GLOVES 100 

ZOD) FORTUNE TELLER, 

Like Now SM 

GYPSY FORTUNE TELLER, 

Like New 4t 

SCIENTIFIC a rai l St 

SCIENTIFIC Q-Ball, Now, In Crate 150 

^AUTO DROP KICK ISO 

TELEQUIZ, Film, Factory 

Reconditioned ISO 

LOVE - O-METE R 40 

OOALtl «0 

MERC. ATHLETIC SCALE 4t 

JET GUN, Exh ISO 

3 MILLS PA NO RAMS ITS 

EXH. PONY EXPRESS, fteflfl. .. 160 
HUMPTY DUMPTY SCALE, 

Floor Simple ISO 

PHOTOMATIC, Poit War ■ 40Q 

TOTAL VALUE $4,840 

50% Deposit SS Extra Cratine 

SHI ENTIRE LOT FM $4,540 
B. W. LAN6F0RD Houston, ThM \ 

Ph.! CA 7M1 



Defender (Balryl 125.00 

uxe Athletic Scat. 

(mercury) 7950 

Derby, 4 Player 

(Chicago Com) 155.00 195.00 

295 00 

Drwemobile HMJ 

Drop Picture Machine 42.50 

Duck Hunter 

Electric and Grip Test ".50 

Electricity Is Life !»■* 

Frit Striker 125.00 

Flesh Hockey (Coinex) 75.00 

Flying Saucer (Mutoscope) . . . 150.00 

Field Goal (Scientific) "5 00 

Glider 

Goalee (Chicago Coin) 95.0O 115.00 

119.50 125.00 



79.50 

155.00 195.00 
295.00 
175.00 
12.10 



79.50 
129.50 
125.00 

75 00 
150.00 
175.00 



Gun Patrol (Exhibit). 



95.00 110.00 
115.00 119.50 
125 00 
175.00 175.00 210.00 



Heavy Hitter (Bally) " 50 65.00 

Hi-Ball Striker (Exhibit)... 

Hockey Chicago Co.n) " 50 75.00 

Hockey (Exhibit) 

Hockey (Mutoscope) .... 

J"* 

(Amusement Corp.) 95.00 

Jeep and Fire Engine 

Jet Gun (Exhibit) 195.00 

225.0012) 

Jitters (Exhibit) 125 00 

Kicker t Catcher «5" 

Keep Punching 

Kissometer (Exhibit) 

K 0 Fighter 150 00 

Liberator 

Lite League 14X08 99.50 

Love Meter (Exhibit) " 50 

Merry-Go-Round 

Metal Typer, 10c (Harvard). 375.00 

■mm «*m »g™ 

MpX Ski Ball (Oil Coin).. 165.00 199.50 

Model E (ABT) 20.00 

Monkeyllft (Mutoscope) 

Moving Pictures 

Mutoscope) 65.00 

Sa^.::::::::.:::: 

Periscope •■■ • ,'° ™> 

650.00(late) 



peak 29.50 

Pistol Pete (Chicago Coin).. 75.00 90.00 
115.00 119.50 

Pilch 'Em * Bat 'Em 

(Scientific) 185.00 

Poker and Joker 

Pokerlno (Scientific) 85.00 99.50 

Pony Express (Exhibit) 

Pool Table (Edelco) 75.00 

Punch-A-Ball (Geneo) 15.00 

Q.Bali (Scientific) 

Store 95.00(31 

Rapid Fire (8ally) 105 00 

125.00(2) 

Reeordio (Wilcox-Gay) 125.00 165-00 

Rifle Range Ray Gun 105.00 

Rocket Patrol 295.00 

Shipman Art Show 59 JO 

Shocker (Acme) 

Shoot the Bear (Seeburg) 225.00 235.00 

249.50 269.50 



49.50 65.00 
S9.50 



79.50 

135.00 195.00 
295.00 
175.00 
42.50 
15.00 

79 JO 
129.50 
125.00 
75.00 
150.00 
175.00 
45.00 
69.50 85.00 
115.00 119.50 
125.00 
160.00 175.00 
185.00 195-00 

49.50 65.00 
69.50 

49.50 65.00 
75.00 



Silver Bullet (Exhibit). . 

Silver Gloves. ." 

Six Shooter (Exhibit).. 

Skee Ball (Wurliuer). 

Ski Roll (Evans) 

Skill Gun (ABT) 



125.00 
250.00 
175.00(2) 

150.00 
125 00 
39.50 



95.00 

195.00 
225.00(2) 
125.00 
18.50 22.50 



175.00 
150.00 175.00 
75.00 
90.00 99.50 
39.50 



375 00 
225.00(2) 
295.00 
•65-00 195.00 
199.50 
20 00 
145-00 

65.00 

100.00 
275.00(2) 
295.00 
75.00 90.00 
250.00 
250.0Otearly) 
625.O0(late) 
650 OO(late) 
750.00 
29.50 
75.00 90.00 
115.00 119.50 

185.00 195.00 

85.00 99.50 

75.00 
15.00 

95.00(3) 

105.00 
125.00(2) 
125.00 165.00 
105.00 



5950 

225.00 235 00 
249.50 
250.00(2) 
269.50 

125.00 
250.00 
175.00(4) 

150.00 
125 00 
39.50 



95.00 

185.00 195 00 
225 00 
125.00 
15.00 18.50 
29.50 



90 00 99 50 
39 50 



79 JO 

155.00 195.00 
295.00 
175.00 
42.50 



7950 
129.50 
125.00 
75.0012) 
150.00 
125.00 175.00 
45.00 
69.50 85.00 
110.00 115.00 
119.50 125.00 
175.00 185.00 
195.00 

49.50 65.00 
69.5C 
95.0C 

49.50 65.0C 
75.00 
125.00 
85.00 



95.00 
249 50 
185.00 195.00 
225 00 249 .50 
125.00 
18.50 29.50 




DAVID ROSEN 
20* h ANNIVERSARY 




FOR 

REAL BUYS 

Send Today for Our 
Complete Price Lists 



Issue of 
May 9 

Skill Jump 

Skill Te.t (Groetchen) 

Sky Fighter (Mutoscope) 125.00 195.00 

Solar Horoscope 

Star Series (Williams) 75.00(2) 100.00 

139.50 

Sub Gun (Keeney) 125.00(2) 

Target Skill (Genco) 95.00 

Team Hockey (United) 85.00 

Teleguii 125.00(21 

169.50 

Pirn (Rock-Ola) 99.50 

Ten Strike (Evans) 75.00 

13-Way Athletic Scale 
(Mercury) • 

Thunderbolt (Merry-Go- 

ound Sales) 

Tommy Gun (Evans) 99.50 

Undersea Raider (Bally).. .. 95.00 126.00 

View-A-Scope 39.50 

Volce-o-Graph (Mutoscope)... 425.00 525.00 
595.00 

Western Baseball 75.00 85.00 

Wishing Letter (Exhibit)... 
Zoom, lc 



Issue of 
May 2 



125.00 195.00 

75.00 100 00 
139.50 

125 00(2) 

95.00 
85.00 95.00 
125.00(21 
169 50 
99.50 
75.00 



99.50 
95.00 125.00 
39.50 
425.00 525.00 
550.00 595.00 
85.00(2) 
175.00 



April 25 
Issue of 

59.50 
125.00 195.00 

65.00 7500 
89.50 100 00 
139.50 
125.00(2) 

125.00 

125.00 169.50 



99.50 
75.00 



Issue of 

April 18 
49.50 
59.50 
125.00 195.00 
110.00 
6930 75.00 
100.00 139.50 

125.00(2) 



99.50 
75.00 



99.50 



450 DO 
99.50 

95.00 125.00 95.00(2) 125 00 
3950 39.50 
425.00 525.00 425.00 525 00 
595.00 550 00 

85 00 85 00 

24.50 




225.00 295.00 225.1 



75.00 

175.00 
95.00 
90 00 99.50 
39250 

550.K 

I 295.00 



125 00 165 00 
199.50 
20 00 



275 00(2) 
295.00 
90 00 
250.001 early) 
250.00 
625.001 late) 
650.0tXlate) 

29.50 
75.00 90.00 



125.00 165.00 
199.50 
20.00 



275.00(2) 

90.00 95.0C 
250.00 

250 OOIrirlyi 
625.00(latel 
650.00(late) 

29.50 
75.00 90.00 



MERCURY 
AIHUIIC 
SCALES 




■OEOrtj 

UonaJ Fttnny 
Athletic Scale ta a ■>■ 
llonal ML Completely redesigned and 
wiling at a new low pr#-e. Fini-sbed tn 
a variety ol colors. Write for prices. 

GREAT LAKES SYSTEM 

Phone: OWen 4-4MI 
G 537. S. Port Mwy. Flint, Micls. 



85.00 99.50 
245.00 
75.00 
15.00 



185.00 185.00 195.00 
75.00 
85.00 99.50 
245.00 

75.00 
15.00 
79.50 
95.00(2) 



SACRIFICE! 

LOWEST PRICES IN COUNTRY 

United Deluxe Six Player Alley. SI 99.50 

United Super. 2°5.O0 

United row Player Mficiih. . 249.50 
United Six Player Shuffle Alley 

(Plata) 125.00 

United Six Player AHey 169.50 

(Formica — Big Pirn.) 
OnvThird Deposit— Balance C.O.O. 

REX DISTRIBUTING 
CORP. 

S21 S. Saline St. Syracuse, N. V. 

Wire or Phone 3-S35S 



Shuffle Games 



Issue of 
May 9 

ABC Bowler 25.00 

Baseball (Bally) 575 00 

Baseball (Williams) 4950 

Baseball, 2 player 

(Chicago Coin) 6950 

Big League Bovrler (Keeney). 195.00 
Bowl-A-Balt, 6 player 

(Chicago Coin) 390.00 

jowletle (GottlieU 25.00 40.00 

yowling Alley, 6 player 

(Chicago Cola) 225 OOw/p 

250.00 295.00 



Bowling Champ (Keeney).... 

Bowling Classic (Chicago Coke) 59.50 8950 

Sownng League (tesvea) 25.00 

Bowling League , 4 player 
(Keenly) 

Oe Luxe League Bowler 

(Keeney) 255.00 

Deluxe Match Bowler 

(Keeney) 295 00 

Deluxe Bowler (Williams). . . 39.00 
Oe)u>» 6 player 

fChlcago Coin) 250 00 

table Bowler (Keener) 79.50 

Double Bowler. 2 player 

(Keeney) ?9.50 

Double Header (Williams)... 45.00 75.00 

Double Header Shuffle Alley 

Express (United) 

Double Header, 2 player 

(Williams) "9' 5 ° 

Oouble Shuffle Alley Express 

Rebound (United) 11950 

8 Player (Genco) 125 00 

FW. Player Shuffle Alley 

(United) M *5»2!& 

180.00W/P 

185.00 195.00 

225.00 



Four Player Rebound 

(Keeney) 

Four Way Bowler (Keeney).. 
Four Player Rebound 

(United) 

Four Player Snuffle Alley 

(United) 



Hi-Score Bowler (Universal). 
Hook Bowler (Bally) 

King Pin (Keeney) 

League Bowler (Keener) 

League Bowler, 4 player 
(Keeney) 

League Bowler, 6 player 

(Keener) 

League Bowler, 10 player 

(Keener) 

Lucky Strike (Keener) 

Manhattan 6 player (United) 
Matched Bowler, 6 purer 

(United) 

Matched Bowler, 6 player 

(Chicago Coin] 

Official Shuffle Allay 

(United) 

Shuffle Alley (Chicago Cobs). 

Shuffle Alley (United) 

Shuffle Alley (Universal).... 
Shaffle Alley Delano 

6 player (United! 



95.00(2) 
125.00 



105.00 
395.00 

49.50 
24.50 
200 00 
225.00(2) 
22950 235.00 
24950 250.00 
26950 
110.00 125.00 
250.00 
140.00 175.00 

150.00 
125.00 
3950 



125 DC 



105.01 
450.0C 



49.50 



59.51 
24.50 
225.00(2 
229 5 0 235.00 
249.50(2; 
250.00 2695C 

125.01 

165.00(21 
175.0C 
150.00 
125.00 
3950 



FOR THE FINEST 

Coin Machines at the 

LOWEST PRICES 

See Us first 

PURVEYOR 

DISTRIBUTING COMPANY 

4322-24 N. WESTERN AVE. 
CHICAGO 18, ILLINOIS 
PHONE: JUNIPER 8-1814 



Issue of 


little of 


Issue of 


May 2 


April 25 


April 18 


25 00 


25 00 


25.00 


S75.00 7950 


$79.00 7950 


J7950 




4950 


195.00 






390.00 






29.50 39.50 




39.50 


40.00 






235 00 


215 00 250 00 


215 00 250 00 


250 00(2) 


255.00W/P 


275.00w/» 


275.0OW/P 


295.00 


295.00(2) 


295.00 






75.00 


75.00 


75 00 


5950 75.00 


5950 89250 


59.50 7950 


89.50 




8950 


25.00 


25.00 


25.00 


50.00 






255.0OC2) 


255 00(2) 


255 00(21 


295.00(2) 


295.00 


295.00 


39.00 


39 00 


39.00 


250.00 


250 00 


250.00 


79.50 


79230 


79.50 


9950 


9950 




45.00 75.00 


30.00 45.00 


4500 6950 




49.00 






100.00 




4950 


4950 6950 


49.50 6950 


139.50 


79.50w/p 


79.50w/p 




13950 


13950 


125.00 


125 00 


125.00 



160.00 
180-OOw/p 
185.00 195.00 
200.00 245.00 



150.00 160 00 
179.0Ow/p 
180.00w/p 
ISS.OOw/p 

195. 00 200.00 
245.00 



160 00 
lflO.OOw/p 
185.00w/p 
189.00 195 00 
200 00 245.00 
24950w/p 







150 00 


150.00 




215.00 


215.00 


215.00 






100.00 


100.00 


135.00 150.00 


135-00 150.00 


135.00W/P 


169.00w/p 


169.00W/P 


175.00 220.00 


169.00W/P 


175.00 220.00 


175.00 195.00 




175.00 220.00 


23950W/P 


115.00 


11500 


59.00 




95.00 14950 


95.00 100.00 


95.00 99.00 


9S.C0 100.00 




149.50 


100.00 14950 


14950 




35.00 


35.00 


35.00 


125.00(2) 


125.00(3) 


79.00 125.00(31 


125O0C2) 


139.50 


139.50 


1J950 


139.50 


125.00 159.50 


159.50 


125.00 15950 


125.00(2) 








149 ) 159.50 


185.00 


185.00 






325.00 


325.00 










50.00 


50.00 


325.00W/P 




325.O0W/P 


325 OOw/o 




345.00 


345.00 


345.00 


345.00 375.00 


345.00 375.00 


345.00 375.00 


345 00 


335.00 


335.00 340.00 


335.00 340.00 


335 00 340.00 








79.50W/P 




45.00 


43 00 


45.00 



249 00W/P 
250.00 275.00 
295.00 315.00 



250.00 275.00 
295.00 345.00 



ShuHVt Alley Express (United) 

Snaffle Alley Express 

2 player (United) 139.50 

Shuffle Alley, 6 player 

(Keerwrl 199-00 250.00 

W 265.00(21 
Shuffle Alley. 6 player 

(United) «.w5fi 

200.00W/P 
215.00 
219.00w/p 
225.00 245.00 
260.00 

Shuffle Cade (United) 

Souffle Charnes (Bally) 

ShuHle Horseshoe 
(Chicago CoiaJ 99.00 100.00 

ihuffle Lane 

ShuHle Line (Bally) 95.00 10950 

Shuffle Slugger (United).... 65.00 

Shuffle Target (Genco) 7450 95.00 

Single Shuffle Alley 

Rebound (United) • 89.50 

Six Player. 5th frame 

(Chicago Cola) ...... 

Six Player Rebound 

(Chicago Coin) ......... 

Six Player, lot* prime 

(United) 



255.00 
265.00(2) 

174.50 190-00 
200 OOw/P 
215.00 
225.00W/P 

225.00 235.00 



225 COw/p 
244D0W/P 

250.00 275.00 
295 00 345.00 
45.00 



199 00 255.00 
265.00 

190.00 
200-OOw/p 
215.00w/p 
219.00W/P 
225.00 235.00 



79.00W/0 
39.00 



249.00W/P 

250 00 275 .00 
295.00 345.00 

39230 45.00 
7950 



215.00 255.00 
265.00(2) 

190.00 
200.00W/P 
215.00w/p 

225.00 
229.0OW/P 

235.00 
275.00(2 ha/p 



99 00 100.00 


12950 


99.50 


12950 


129.50 














29.50 


95.00 110.00 


95-00 109-50 


95.00 


109.50 




110.00 




110.00 


65.00 


59-OOw/p 




65.00 




65.00 






95.00 


69.00 95.00 


95.X 


9950 


89.50 


8950 




8950 




425.00 




425.00 




225.00 




225.00 



MAY 16, 1953 



THE BILLBOARD 



COIN MACHINES 



87 



Coinmen You Know 



CONVERSIONS 



• Continued from page 85 



Music Company, Belle Glade. . . . 
Another record buyer was Arnie 
Schorr, in charge of the record 
library at radio Station WFEC, 
which in the past eight months 
has converted its operation to an 
all-Negro audience. . . . Harold 
Carson. Juke Box Company, re- 
turned from New Orleans where 
he and his wife spent their va- 
cation. The food, atmosphere and 
night life of the Louisiana city is 
hard to beat, says Carson. 

Taran Distributing has ac- 
quired a number of new, mod- 
ernistic pieces of furniture. Diane 
Taran, whose husband, Sam, 
owns the firm, celebrates her 
birthday May 25. The company 
is taking orders for the new Gott- 
lieb game, Grand Slam. 

Al Soke. A & S Amusement, 
sold his game route to W. J. 
Herring, a newcomer to the coin 
machine business. Soke had been 
operating locally for about a year 
and a half and at the last AMOA 
election was named vice-presi- 
dent. Herring has been voted 
into the AMOA, along with 
Lucia n Schols, who operates a 



Kiddie Rides 

• Continued from page 70 



amusement parks, Kiddielands 
and carnivals. 

Exhibit rooms have had 133 
booths. The addition has space 
for 36 booths. Other changes will 
make the new total 156 booths, 
Huedepohl said. Sales pitch to 
previous exhibitors will start 
Friday (15) and new exhibitors 
will be solicited after June 15. 
Last year a large number of coin 
rides were shown and more 
makers applied after all space 
was sold. The trade show runs 
concurrently with the annual 
conventions of organizations rep- 
resenting outdoor show business. 



Elkay Mails Catalog 

NEW YORK, May 9.— The 
Elkay Products Company, Man- 
ufacturers of a wide variety of 
moving equipment and supplies 
for the coin machine as well as 
other industries, this we,ek mailed 
its spring and summer catolog. 

Among the items of particular 
interest to operators and distribu- 
tors of games, venders and juke 
boxes are hand, package and 
tray trucks. 



game route under the name of 
Marvel Vending. 

Doris and Raoul Shapiro arc 

planning to visit family and 
friends in New York on their 
vacation early in June. . . . Laura 
Nitson is the new record clerk at 
Southland Record Shop. . . . Top 
Tune Distributors has opened a 
branch office in Jacksonville, re- 
ports Vincent Klobe. Vivian 
Stuart is office manager and 
Norman Dupree. salesman. Top 
Tune is now Coral distributor for 
Florida. 

Jose Ramon Ortiz, of Venezue- 
la, and his wife spent a few days 
in Miami on a combination 
business -pleasure trip. Ortiz con- 
ferred with President Ted Bush, 
Bush Distributing Company, and 
the firm's export manager, Ken 
Willis, regarding future ship- 
ments of coin machines. . . . 
Ozzie Truppman returned from a 
business trip to Minneapolis, his 
old home town, on behalf of 
Bush Distributing Company. 

Willie and Sydelle Blaii cele- 
brated their 12th wedding an- 
niversary on May 6. . . . Henry 
Stone, who is developing talent 
and making recordings for King 



Play Steady 

• Continued from vaae €9 



reports volume at Miami is run- 
ning 50 per cent above this time 
last year. 

A significant statistic showing 
the tourist business hasn't ta- 
pered off in a normal manner 
is the closing day figure at Gulf- 
stream Park race track. Normally, 
the racing contingent is reduced 
drastically by the end of the rac- 
ing season. But Gulfstroam 
played host to 14,943 customers, 
who dropped an impressive $1,- 
119,091 thru the mutuel windows, 
on its final day, April 21. 



Mitrleman Buys 

• Continued from page 70 



Mittleman said the firm would 
devote most of its manufacturing 
facilities to making re-inforced 
plastic ride bodies for other man- 
ufacturers. However, he added 
that the firm would continue to 
make its line of Kiddie Rides and 
that four new rides would be an- 
nounced within the next two 
weeks. 



records, returned from a business 
trip to Cincinnati, home office of 
King. . . . Bob Jones has joined 
American Distributors, Mercury 
distributors, as a record clerk. 
Sieve Brookmire, of the same 
company, returned from a trip to 
Tampa calling on Mercury rec- 
ord dealers. . . . "Doggie in the 
Window." by Patti Page, is draw- 
ing the heaviest play on the juke 
box route of Jimmy (Moon) Mul- 
lins, of the Mullins Amusement 
Company. 

Manny Brookmire, Brooke Dis- 
tributors, is swelling with pride 
these days — and well he might. 
In March, the first full month in 
which his company handled the 
distribution for Decca records in 
Central and South Florida, it 
ranked No. 3 among Decca dis- 
tributors thruout the country. It 
was topped only by Indianapolis 
and Birmingham. Brooke Dis- 
tributors racked up a whopping 
131.9 per cent of its quota. Brook- 
mire says his firm would take 
over the entire State of Florida 
Tor Decca on June I, and hopes to 
vault to No. 1 position in sales. 

Marvin Novak, King record 
distributor, finds business has 
improved since the office was 
moved to 410 SW 8th Avenue, 
next door to the Decca distribu- 
tor. The larger quarters include 
a new soundproof recording stu- 
dio for Henry Stone, who is also 
connected with King records. 
Novak would like to see other 
(Continued on page 88 ) 



WANTED 

Chieeao Coin 
BOWLING ALLEYS— 
animated el ass. 

Keeney SUPER 

DELUXE 
LEAGUE BOWLERS 



IT PAYS TO BUY 
TMt BtSTI 
GENUINE 
SUPEH DELUXE 

FORMICA 



TOPS 



Absolutely h iihrii 
Quality! Instructions, 

uullrr and strike 

* o nes silk screened 
dur.no manufacturing 
RSHK * v * iT *»'» tor 
United 7. 4, 5, 6 Play.' 
•Ml Keeney, Chicago! , 
Coin and Universal 7 
flames. Complete with 

VVTbm. 517-50 



Route of Success 

• Continued from page 69 



Skee Alley (Uniied),. 
Speed Bowler (Bally). 



May y 
79 00 



Issue of 
May 2 
75 00 79.00 



Star Bowler [United}. . ... 
S-.ir Bowler, 2 player 
Star. 6 player (United). 



Super Detoe League Bowler 
(Keener) 

Super Sii Shuffle Alley 
(United) 



50.00 45.00 50.0012] 



375.00 
350.00 
375.00 395.00 



r Twin Bowler 

(Universal) 

Super Twin Bowler (United) 
Super Twin Rotation 

(Exhibit) 

Team Bowler, 10 player 
(Keeney) 

10th Frame Bowler 
(Chicago ColnJ 

10th Frame Star Shuffle 
Alley (United) 

Ten Strike Snuffle 

Trophy Bowl (fticaoo Coin) 

'win Bowler (Universal) . . . 

Twin Rotation (Exhibit).... 

Twin Shuffle 

Twin Shuffle Alley 
(United) 



350.00 
325.0OW/P 
375.00 



275.00 

295.00 
299.0Ow/p 

315.00 
335.00(2) 

. 69.00 



295.00 315.00 
335 00 340.00 
350.00 



69.00 
59.50 



400.00 

425.00 

485.00 
99 50 
59 JO 75.00 
99.50 



Issue of 
April 25 
50.00 75.00 
79.00 
29 CO 40.00 
50.00 
375.00 
350.00 
325.0Ow/p 
375.00(2) 
395.00 

275.00 

299 OOw/p 

315 00 325.00 
335.00 340.00 
350.00 

59.50(2) 69.00 



Issue of 
April IB 
69 50 75.00 
79.00 
50 0012) 

375.00 
350 00 
325.0CW/P 

375,0012> 



275.00 

299 OOw/p 

315.00 325.00 
335.00 340.00 
350.00(2) 

59.50 69.00 
59 JO 



owners for patrons' requests and 
a regular weekly study of The 
Billboard music charts, Subrod 
keeps his music takes consistent- 
ly high. He uses few Western 
platters and. surprisingly, almost 
no polkas. Most of his machines 
carry the same array of pop 
tunes found in near-by Milwaukee 
and Racine. 

"One thing that I discovered 
long ago was that premiums can 
be a big help in building play 
for pinball games," he says. "In 
the resort areas people are quite 
anxious to play for prizes and I 
use lots of premiums." 

In his formative years as an 
operator, Subrod adds, he soon 
found that it was unprofitable 
to move a lot of equipment out 
to resorts open only during the 
warm summer months. Now, 
while he boasts a fair share of 
lake locations, they are year- 
round spots. 

A final must for the successful 
operator, Subrod points out, is 
an accurate accounting system. 
His method of keeping records 
of coin box takes is an effective, 
yet simple procedure. Locations 
are always handed a receipt 
along with their share of the 
take. To keep himself properly 
posted, his routebook is set up 
to show the dates and receipts 
covering a two-year period. Thus, 
at a glance, Subrod can quickly 
spot a downward trend in the 
making and take steps to remedy 
unprofitable situations. 



r 




SHUFFLE GAMES 



. NEW . 



Keeney's to Ptayer 
CLUB BOWLER 
Chicago Coin CROWN 
United CLOVER 
'nited CASCADE 
Chi Coin 
BOWL- A-B ALL 



"f J>sf -Conditioned" 
KEENEY 
DE LUXE LEAOUE 

BOWLER $155 

SIX PL AVE R S? 

BIO LEAGUE 

BOWLER itS 

LEAGUE BOWLER .. 125 

UNITED 

STAR a player ,.«375 
SUPER « PLAYER .. US 

OFFICIAL S.A. J35 

DFLUXE SIX 



SHUFflEBOARD 
ATTACHMENTS 

Keeney i clave k 
MATCH 

BOWLER $lg| 

NEW ELECTRIC 
SCOREBOARDS 
CENTER OVER- 
HEAD I12S 

WALL MODEL ., M 



EVANS 

SADDLE & TURF 

Dynamic 7-Pleyer 
Spin Table 
'-' or IN Ploy 
Phone or Writ* today! 



BIG, NEW 1953 
SUMMER CATALOG 

Jvtf Off f he pftst 

GET YOUR COPY NOW! 



RECONDITIONED 
Unceda Electric 
Cigarette Machine, 

♦ Col $125 

Pep Corn S«i, 
Likt Now «e 



BINGO 5 BALLS 



BaTly BEACH CLUB 
United CABANA 
Genco GOLDEN 
NUOOET 

"*jrif .Conditioned' 
BflLlY 

BEAUTY $535 

PALM BEACH 445 

FROLICS . aiS 
ATLANTIC CITY ... MS 

SPOT LIGHT 2fS 

BRIGHT SPOT ITS 

CONEY ISLAND 295 

BRIGHT LIGHTS 71$ 

UNITED 

STARS SHS 

BOLERO 171 

A.B.C 125 

GENCO 

JUMPING JACKS ...WW 



J 

!= PLAYER .... mm W. 
six Player ..... 325 d 

-v. £IVI PLAYER 19$ B 

POUR PLAYER .... 175 
TWIN REBOUND .. 125 
SKEE ALLEY 79 
SHUFFLE SLUGGER . 65 

CHICAGO COIN 

BOWLING CLASSIC ,1 75 
TROPHY BOWL ,.. 75 

EXHIBIT 
Twin Bout, on $29s 

UNIVERSAL 

HIGH SCORE 

BOWLER $115 

SUPER TWIN 

BOWLER . $« 

TWIN BOWLER 49 

GENCO 

8 PLAYER $125 

SHUFFLE TARGET.. 95 

■ALLY 
SHUFFLE LINE ....$ 95 
HOOK BOWLER . ... 95 



EXHIBIT SPACE CUN 
ABT RIFLE SPORT 

EVANS BAT- A -SCO R t 
ABT CHALLENGER 



KEENEY 

HOLIDAY 

LITf-A-LINE 



PRIZE BOARDS! 

Lot our experts make up your board deals. Mar. 
chandlw *alocl*d to your specif lea t Ion t. If desired, 
or you may order from our stock beards. All price*: 
SIS, S25, $24, $25, $40, $45, SH, ate. Satisfaction 
Guaranteed, 



"Frnf-Cont/i'/oncd" 

SE E BURG SHOOT 

THE BEAR $225 

WMS. SUPER 

WORLD SERIES . 22S 

EXHIBIT JET GUN 195 

CHI COIN BAS- 
KETBALL CHAMP 19$ 

EX. SIX SHOOTER . 175 

EX. GUN PATROL... 175 

WILCOX SAY 

RECORDIO 145 

CHI COIN * 

PLAYER DERBY .. 155 

TELEQUIZ 125 

CHI COIN PISTOL. . . IIS 
Keanay AIR RAIDER 119 

CHICKEN SAM IBS 

RIFLE RANGE 

RAY GUN IBS 

BALLY RAPID FIRE 105 
CHI COIN GOALEE. . 95 

QUI2ZER 95 

WMS. QUARTER- 
BACK BS 

UN. TEAM HOCKEY tS 
WESTERN B'BALL . 75 
EXHIBIT DALE GUN 75 



^^-L---^ SL_\ \^^^\ f American Bankshot ^ 

djBPtT Si SSl ^MB& Jplb&la ShL/fflebo>rd $379 f 

HI \.H XjBrSjE^ojHB* - BE «. w<my f 



1750 W North Avenu. 



Joe Kline 1 Wolly Finke f* 
Chicago 22, lllinoii • Otckem 2-0500 j^J 




^\A*yO## SHOULD BE DOING 
f BUSINESS WITH 

TBIMOUNT 

THE LEADING EXPORTER OF J 
COIN OPERATED EQUIPMENT \ 
FOR OVER 25 YEARS. 

\ 



largest stock of used phonographs including 
~ Alio Sooburg 46. 47, 48; Wurlitzer, AMI 



59.50 75.00 
99.50 

49.00 49.50 49.00 49.50(2} 
69.50 

275-00 395.00 275.00 395.00 



Twin Shuffle -Carte (United). 
T »o Player Rebound 

UMiled) , 

Two Player (United) 



125.00 129.50 
145.00 
150.00 



125.00 145.00 
165.00 
150-00 



40,00 59.50 
99.50 

49.00 49.50 
59.00 
199.00 225.00 



129.50w/p 
145.00 165.00 
150.00 



59.50 99.50 

49.00 49.50 
69.50 
199 00 
29.50 

129.50 145.00 
165.00 
150.00 



ELECTRIC 
SCOREBOARDS 

Overhead, 15-31 prs. 



Shuffleboard Adjus- 
ter!, set S12.00 

Fluor. Shufflebd. 

Lights (set of 4) . . 13.00 

Shgf. Scorepads. Ha, .25 

Pucks (set of S) 11.00 

Wax, doi«n 3.00 



TICKETS 

2500 7-11 $1.15 baa 

2170 R W A B. 1.00 ba« 
2460 Lucky 7. 1.10 baa 



One Kalional Shulfleburd 
Co. Walt Model Score- 
board (uHd) S 65.00 
fi New Side Cushion 

Shufbd., crated . . $9.50 
22' Maple Tops, brand 

now, crated .... 90.00 
Keeney 4-P. Leas. 

Bowler, 9 ft 135.00 

Bally Shuffle Line. 109.50 
Genco Shu*. Target 74.50 

Jumpin' Jacks 395.00 

ACE Pin Oame Locks, 

Keyed Alike. 
ABT & Monarch Push 
Coin Chutes. 



Got. Bowl. Champ. 
Genco Mercury. 

Genco i n 

C.C. Holiday 

C.C. Football 

Un. Carolina 

Un, Summertime . 



$50.00 
59. SO 
34.50 
39.50 
59.50 
34.50 
59.50 



BINGO 6AM ES 

Llte-A-Llne t 99.5$ 

Keenev Holiday 
Un. Stan, New 

5 Star 

Bright Light* .. 
Bright Spot .... 
Coney Island . . . 
Spot Lite 



■j9.i1 

195.00 
99.50 
219.50 



Leader 



... 249.50 



MID-STATE COMPANY 

2369 Milwaukee Ave. Chicago 47, III. 

Tel.: Dickens 2-3444 



Mfrs., DistHbs 

• Continued from page 70 



business unless he qualifies under 
both the manufacturing and 
wholesaling standards. 

Meanwhile kiddie ride, vending 
machine and juke box manufac- 
turers as well as amusement 
builders stood to benefit this week 
by a further relaxation of controls 
by the National Production Au- 
thority. The new NPA ruling au 
thorizes manufacturers of civilian 
products a*nd builders to acquire 
and use foreign and used copper 
and aluminum, as well as steel, 
without charging the materials 
against their quarterly allotments, 

At the same time, Under Secre- 
tary of Commerce Walter Williams 
told the National Small Business- 
men's Association here that "aban- 
donment of direct controls by gov- 
ernment should be relieving you 
of the highly onerous and, particu- 
larly to the small businessman, the 
expensive preoccupation with 
government forms." He urged 
trade associations to promote new 
production and distribution tech- 
niques and good management- 
labor relations. 



• Trimount has New 
SEEBURC SELECT-O-MATIC Ml 00 A. 
Models B and C and Rock-Olas. 

• Trimount offers all types of 5 Balls and Arcade Equipment. 

• Every machine is guaranteed mechanically and electrically perfect — all have 
been completely reconditioned. 

• Trimount has New England's largest parts department and finest service 
department. 

• Export Shipping Department specially packs equipment to insure delivery in 
perfect condition. 

CATALOG SHEET 

I xt/uiive Gottlieb, Williams, Seeburgr and Chicago Coin Distributors 

Remember 
IN NEW ENGLAND 
IT'S TRIMOUNT! 



40 WALTIIAM STREET 
BOSTON 18, MASS 

T.LUb..|f 1-Jllg 1 





Find OUt every 
week In 

Billboard 



Order NOW at LOW Subscription Rates. 
Fill in and Mail Coupon Today) 

2 " """■""■■•■■""■■HIIIIMIIIMHlMlltMIIIMHIl 

E X he r B '" board - 2,60 Patterson St., Cincinnati 22. Ohio - 
: Yes □ Please send me The Billboard for one year at 5,10. = 

(Foreign rata, one year, $20) 
= 788 : 

I Name ••••■■•••«•/•••••.■.■....... .. - 

. - Address •umiimim IM - 

\ = Ci *y Zone Stat* 5 

T » Occupation S 

•iiiiiiiiiiiiiiiMiiiiiMiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii ltl ; 



88 COIN MACHINES 



THE BILLBOARD 



MAY 16. 1953 



You Can't Miss with This! 



HERE'S THE TIP-OFF 



EVAN& 



Saddle & Turf 

Exciting . . . Entirely Different 

SEVEN 
PLAYER 
SPIN 
TABLE 




COLORFUL CABINET 
OCCUPIES LESS SPACE 
THAN ORDINARY PIN TABLE 

if Sensationally new Replay AMUSEMENT MACHINE. Fast- 
colorfull Flashing lights and high speed action attract 
and hold players as well as spectators. 

if High scores possible with single coin for top ptay 
incentive! 

if As many as 7 players can deposit coins. 

it LOCATION TESTED AND OK'd for mechanical perfection 
and top earnings. 

ic Single coin drop with slug rejector, for 5c or 10c play- 
Available without coin drop. 

SEE YOUR DISTRIBUTOR QUICK! - 

OR CONTACT FACTORY DIRECT . . . 

H. C. I YW S & CO. 



1SS6 W. CARROLL AVE. 



CHICAGO 7, ILLINOIS 




Coinmen You Know 



• Continued from page 87 



record distributors move near by 
to make the area a sort of 
Record Row. . . . Brooke Distribu- 
tors* busy office secretary. Mil- 
dred Marks, believes the Mills 



Brothers* new Decca recording, 
"Say Si Si," is destined for a 
long run on top. She says many 
juke box operators are buying 
this number in large quantities. 



COIN OPERATED 

TIMING METERS 

EASILY ADAPT ABU TO TNI 

APPLIANCE OF YOUR CHOICE 

• WASHKS « T. V. SETS • IRONIRS, ETC. 

Available settings seconds to hours. Slotted tot both 
dimes and quarters. Dust proof — rust proof — -tamper proof 

MONROE COIN MACHINE EXCHANGE 



2423 PAYNE AVE.. CLEVELAND 14. OHIO 

Write— Wlr»— Phono 




YOU CANT BUY A BETTER 

RECONDITIONED 
PHONOGRAPH ANYWHERE! 



MONEY SACK GUARANTEE 

I WURLIIZER 
1015 SU9.50 

rock-ola 1100 265.00 

M26 $114.50 1250 394.50 

WHS. HAT' Two- Who.) Hoivy 

BUINER 99.50 [ g3» <■••«" c "» 



Lit. Wt.i $31.50 




Hi 



B »94J0 

t J94.50 

5EESUKG 

147 $124.50 

148 139.50 

MI00A 574.50 



distributing company 



IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIMIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII 

THE BILLBOARD /nc/eX 

of Advertised Used 
Machine Prices 

HHIIIHIIIIIIIIIIIIIIMIMIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIMIIIIIIIIIIIIIIIIIIIIIIII' 

• Music Machines 

Equipment aid pdtei Idled btlow are taken (Tom aitterftieminfs In Tho Billboard .nuei is 
indicated below. All advertised used machine! and prltei ire lilted. Where more thai mo flrn 
advertised tho unie equipment 1 at the same price, frequent* wtth which the price ottirrod b 
Indicated In paranfliesei. Whore quantity dlttoonti are adterliied, ai in the ran el bulk venden. 
Ml* the single machine price li lliled. Any price obviously depends on condition ef tho equipment, 
■ge, tine on location, territory and other related laclors. 



when answering ads . . . 

SAY YOU SAW IT IN THE BILLBOARD! 



Exclusive Wurlttxer Distributor* fit Mo. Illlaol* end ImtHana 



AMI t"ue of l*sue of 

May 9 May 2 

Hidea-wy 

Model A 5225.00 275.00 S225.0O 325 W 

325.00 

tfodet B 375.00 394.50 394.50 395.00 

395.00 

4odef C 375.00 394.50 375 00 394.50 

425.00 450.00 395 00 425.00 

Singing Tower 

CHICAGO COIN 

Band Boi 

Hit Parade 

EVANS 

Constellation *'•■■•••' 325.00 

MILLS 

^rntellattoo 169.50 

PACKARD 

ManhtttM 7, 50 T^- 50 

Model 7 

ROCK -OLA 

Commando ■ .»•■••■•••*••>• 

Oelm . . 

Playmaster Hideaway 

Premier 

Rochet 50-51 Blonde 

Standard 

J, 295.00 295.00 

„5 '" .. 79.0012) 119.50 74.00121 114.50 
125.00 125.00 

MM «!•»»» m Q|) 134 50 uuo 134 50 

149.50 150.00 144.50 150.00 
, 2f 249 00 24900 

1428 bi»* ::: g"; mom 

iW 395.00 39S.00 

|434 ■ 

lEEIuaO 

7,00 7, 00 

H 146 HMMMV. < 7 . nn 

H-Ui U HioWW. 22 

11.147 H«f~W "°° 

H.147 M 

!»V^:::::::: 1S3 £3 

Hi Tone 

Lo Ton* ••«• 

tm" '1 58: 550.0057450 leuosn.* 

" 595.00(2) 595 00(2) 

650.00 675.00 

PtlM 

?«•"» " c 75.00 

* :::::::::::::: mj» 

fj. " 129.50 150.00 129-50 150.00 

m Hid.»«r . mMm nxm 

!? - ' 99.00(21 99.00(21 

!? 124.50 159.50 124.50 159.50 

175.00 175.00 

a • . 115.00 139.00 115.00 139.00 

5 .. 115.00 115.00 

jJJ . 139.50 13950 

IS "iE3r :::::: ::::::: «>•» «S:S 

,'J! if™ " 199.00 199.00 

Ssi*"- ™% 20,50 ?^s; 

sl 199.00 199.00 

1941 nw.". nM *»•» 

1946 mmi"'.""'."" m 50 "*■* 

1947 

S"-* ::;: 175.00 175.00 

1943 Ml".'.'.... 245.00 245.00 

1948 Hidemay 

Vogu* t 

WILLIAMS 

tut *iu "s.oo asM 

wumiim 

600 

TOO 

750 

?„?, 97.50 109.50 109.50 119.00 

119.00 125.00 135.00 139.50 

139.50 150.00 150.00 

1017 

1017 HMeMN* .... 99.00 99.00 

ineo ... »2.50 125.00 125.00 140.00 

140.00 

,100 229 .00 265 .00 229 00 229 50 

275.00(2) 275.00(2) 

300.00 294.50 

1250 359.00 375.00 319.50 359.00 

394.50 375.00 391.53 

iflcuqi ....••«• 



l!SW Of 
»pril 25 



5225 00 325 00 



394.50 395-00 



394.50 395.00 
399.00 425 00 



Isw of 
April 18 
5275.00 
225 00 265.00 
294.50 325.00 
394.50 400.00 

394.50 395.00 
-99.00 429.50 
450.00 
39.50 



125 00 

395.00 
169.50 
79.50 



109.50 19.00 
135.00 139.50 
150.00 

100 -0 115 00 
125.00 140.00 

229.00 229.50 
275.00(2) 

294.50 
319.50 350.00 
359.00 375.00 

394 JO 



79.50 99.50 
69.50 



295.00 
79.00 9400 
119.50 125 00 

100.00 
119.00(21 
134.50 149.50 
150.00 
249.00 
250.00 
395.00 



39 50 
39 50 
49.50 
39.50 

375 00 
39.50 

295.00 
79.00 94.00 
11950 125O0 

129.50 

114.50 119.00 
149.50 150.00 
169.00 
199.50 249.00 
250.00 
395 00 
449.50 



39 00 

75.00 100.00 
115.00 
110 00 
179.00 200.00 
199.50 



550.00 574.50 
595.00(3) 
675.00 



135 00 
129-50 150.00 
125.00 
99.00 125.00 
99.00 125.00 
124.50 159.50 
175.00 
139 00 140 00 
140.00 
139.50 
185.00 
250.00 
i25.00 
209.50 
199.00 
49 00 

89.50 



175.00 
245.00 



39.50 
89 00 
75.00 
115.00 

moo 

199.50 
39.50 
39 50 

774.50 

574.50 
595.00(41 

675.00 
39.50 



■25.03 121 50 
89.50 125.00 
99.00 125.00 
99.00 125.00 
124.50 159.50 
175.00 
139 00 140 00 
140.00 
139.50 
185.00 
250.00 
225.00 
209.50 229.00 
199.00 
49.00 
129.50 

149.50 
129.50 
175.00 
245.00 
129 50 
39.50 



Hartford 

A 38-year-old Connecticut man, 
Paul C. Devan. of Trumbull, was 
fined $300 in U. S. District Court 
after pleading guilty to using 
slugs in coin-operated vending 
machines in the Bridgeport Brass 
Company plant. He was arrested 
by Secret Service agents after the 
Canteen Company had reported 
finding more than 4,000 slugs in 
their vending machines in the 
brass plant. Devan was found 
to have over 40 pounds of slugs 
"in reserve" in his home. 

"Mighty proud" was the way 
Leonard L. Bereni described 
winning first place in a compe- 
tition with 40 other Columbia 
distributors thruout the United 
States and Canada. Berens, sales 
manager of Stern & Company's 
Columbia Records division, Hart- 
ford, won a Hillman-Minx auto 
for his sales efforts. In announc- 
ing the award, Stanley Kavan, 
of Columbia Records, cited the 
outstanding performance of the 
Hartford distributorship in sales 
of Columbia platters during 
February and March. 

Washington 

James Kaplan, owner of the 
Palace and Amusement Arcades, 
among the largest in the city, 
is pleased that pinballs have 
picked up a bit. He believes the 
warm weather will bring about 
a substantial increase in business. 
Kaplan adds that Flying High 
and Queen of Hearts have been 
well-received. 

Michael Enterprises will soon 
take over a large location at the 
airport, says Owner Mike 
Bushdid. . . Bill Browrwll. Kwik 
Kafe of Washington, Inc., feels 
certain that the warm weather 
won't cause a serious slump in 
coffee sales. Collections have 
steadily increased since the firm 
started. 

M*y*r Gelfand. of the G.^S. 
Macke Corporation, disclosed his 
firm recently installed a com- 
plete vending service in the White 
House for use of the capitol staff. 
{See separate slory) . . Mrs. G. 
L. Sinclair, head of Northern 
Virginia Music Company, reports 
business slow, but she looks 
forward to a sizable increase 
soon. 

Westway Vending, headed by 
Sid Lotenberg, is working on a 
contract involving a large loca- 
tion. Business has been excep- 
tionally good at Westway for 
the past year. 



Los Angeles 



125.00 49 50 125.00 



39.50 
49.50 
69.50 
39 JO 
109.50 119.00 
135.00 14950 
150 00 169.50 
129.50 
115.00 
125.00 140.00 
149.50 
229.00 229.50 
275.00 294.50 
295.00(21 
319.50 375.00 
394 .50 
395.00(2) 
3950 



Ivan Wilcox passed awav in 
Visalia . . . Mr. and Mrs. William 
R. Happel Jr. arc on the high 
seas aboard the S. S. America 
bound for Germany. While in 
Europe, Happel will survey the 
field for his export department 
at Badger Sales Company here. 
The Happels will return aboard 
the S. S. United States . . . Preston 
Coombs, local vending machine 
operator, leaves soon for a trip 
to the Orient. He will be gone 
for 42 days. 

M. I. Slater, who recently sold 
his operation, Slater Vending 
Service, and Mrs. Slater recently 
returned from their vacation in 
San Francisco area. They also 
visited friends at Fort Ord. 



HOW ABOUT THIS 
COINCIDENCE 

LONDON, May 9. — Gil 
Kitt, owner of Empire Coin 
Machine Exchange, Chicago, 
was made to feet at home 
this week when on his first 
day here he happened on a 
Manhattan game. This is a 
late model game produced 
by United Manufacturing 
Company, the Chicago fac- 
tory for which Kitt's firm 
distributes. 

The Empire Coin executive 
left for Paris today (9), the 
second phase of his five 
weeks export businoes trip. 
He is not only handling his 
own export trade while on 
the sojourn but is empowered 
to appoint foreign distribu- 
tors for Williams Manufac- 
turing Company, another 
leading Chicago amusement 
game builder. 



MAY 16, 1953 



THE BILLBOARD 



COIN MACHINES 



89 



Shaffer 



Specials 



in better quality buys 



Like New! 

SEEBURC 
M-100-A 

78 rpm— 100 selections 

$595.00 

Mprh.iimm cleaned, rebuilt, 
checked. Cabinet refiniihed. 
Electric Selector cleaned and 
adjusted. New Piek-Up Car- 
tridge. - Solenoid Assembly 
cleaned and rebuilt. 



POST WAR 
WALL BOXES 

kM.l 5/10 $17.50 

Wurlitier 3020 (24) 17.50 

Wurlitier 3020 (48) 39.50 

A.H.I. Stepper 24.50 

SPRING SPECIAL 

A.M.I. Model "«" $239.53 

Wurlitier (015 10?.f0 

Seeburj 1946 Hideaway. 89.50 
Wurlitier 1017 Hideaway 99.50 

Pich.-rd Marlntta. 79.50 

Petk rd Hi Chrjme WOM 3.95 



T.rma: 75°'° Dspoiit. Balance C.O.D. 
Writ* for /Ho, I, off d Cololos of Lore Model P honoqrop r, j 

Shaffer Music Co. 

Columbus. Ohio Cincinnati, Ohio Indianapolis. Intl. 

606 S. High Street 1200 Walnut Street 1327 Capitol Ave 

MAln 55«3 MAIn 6310 Lincoln 3571 

EXCLUSIVE SEEBURG DISTRIBUTORS 




ONCE YOU TRY 

YOU'LL ALWAYS BUY 

FROM LONDON! 
NEW SELECTION FIVE BALLS 



Hit Parade 

On*- Two-Throe 

Aquacade - 

Tampico 

Pleyland 

Float inq Power . , 

Serenade 

Tennessee 

Super Hockey .... 
Thrill 



. MS SO 

. 4)9.30 

. is.se 

. 3i it 

. 3? SO 

. is.se 

. IS 50 

. 44.50 

. 14.50 

. IS 50 

. SS.M 

. is. 50 



NEW PRICES! 



She rpi hooter 
Buccaneer .... 

Cinderella 

All Babe 
Barnacle Bill 

St. Louis 

Bl Paso 

Dallas i 

Maryland ..... 

Screwball 

Black Gold ., 



.-S4S.M I Trade Winds .. 
. 34.90 Merdi Ores .... 

Merry Widow .. 
Puddlrv Head . . 
Three Feathers 
Big Tap , 



. ii.se 
. S4.se 
. S4.se 

• «" Wisconsin ... 

JHJ Summer Time 
. 44.50 Oklahoma 

4S.SO Dew-Wa-Ditty 
. 34.50 j SeratOfa 

5S.50 I Tucson 



.sas.50 

. 3S.S0 

. 10.30 

. SS.50 

. 64. SO 

. 44.50 

. 34.50 

. 34 SO 

. 44.50 

. 34.5* 

. ss.se 

. 44.S0 



EXCLUSIVE 
DISTRIBUTORS 
for 



North and South 



GOTTLIEB 
CHICAGO COIN 



i the State of Wisconsin. 



in Wisconsin and Upper Michigan. 



and Upper Michigan. 

WILLIAMS 

in Wisconsin and Upper Michigan. 



WALL BOX 
SPECIALS! 

Postwer 5< 

$9.95 
$7.50 



See bur* 
Wlre- 
W ire I ess 



I SI It 

SPECIALS 

CHICAGO COIN 

Trophy Bowl 15 9 so 

Bowl.no Classic 59.50 



KEENET 
League Bowler . . 
Double Bowler . . . 



S13S.$e 
7S.50 



PHONOGRAPH 
SPECIAL! 

PACKARD 
MANHATTAN 

$79.50 



3130 WEST USBON AVENUE 
MILWAUKEE 8, WISC. 
DIVISION 4-3220 



2605-7 HENNEPIN AVENUE' 
MINNEAPOLIS 8, MINN. 
PLEASANT 4453 



Money Makers in MUSIC! 



SEEBURG 1-4* (150 

SEEBURG 1-4* HIDEAWAY .... TU 

SEEBURG 1-47 17S 

SEEBURG 1 48 BLONO ISO 

SEEBURG M-IO0A «» 

SEEBURG WOM (W4-L5M 35 

WU RLITZER 101S I so 

WURL-ITZER I0S0 ud 

WURLITZER 1250 375 



WURLITZER 1100 

A. Ml MODEL A 

A.M.I. MODEL B 

A.M.I. MODEL C 

A.M.I. WOM iS/10) 

ROCK-OLA I4S3 

ROCK-OLA 142* 

ROCK-OLA 143* (Blond) 



Retonditioned-Refinished! Terms: 1/J Deposit, laloncP CO.D. 
FOREIGN BUYERS-WrJfe for Latest Postwar Phonograph Catalog 

ATLAS MUSIC COMPANY 



2200 N. WESTERN AVE., CHICAGO 47, ILLINOIS. 



Phone: Armltafe 6-5005 



BETTER 
BUY from 
BANNER 



Where you get . . , 
The Best 

NEW 
and REnewed 
MECHANICAL 
HORSES 
ROCKETS and 
SPACE SHIPS 
at 

MnrL-p|'s l,n»esl Prices 



Used KEENEY CICARETTE MACHINES 
MICHTY AHractiv* Prlctf 



Wrife-W/re-Phone 

BANNER 

SPECIALTY COMPANY 



Home Office 
199 W. Cirard Ave.. Phila. 23, Pa 

1508 Fifth Ave., Pittsburgh 19. Pa. 



CLOSE-OUTS 

5 UNITED SUt. 6 Plover 
Shu'fle Alleys $300.00 

4 United Sunt', 6 PI. tn 
Shuffle Allen 29100 

3 Uni'ed Shuttle Sic oners 49.00 

1 United Skee il!ov 49.00 

5 Universal Hi Score Bowie's . . . 49.00 
3 Universal Twin Rebounds 49.00 

10 Cento Snuffle Tvgels (like new) 49.00 

3 Genxo baseballs 49.00 

4 Bally Hook Bowlers (very clean) 19.00 
3 Ball) Baseballs 49.00 

30 Ball) Snaed Bowlen 29.00 

20 Ballr Shulfle Champs 29.00 

5 Keener League Bowie's 49/0 

30 Gen 'D Advance Rolls 19.00 

2 Batting Practice 29.C0 

Small Crating Charge 

I Bally Frolics $399.00 

I Un led j Show Boa I (floor 
sample), tied 339.00 

BINGHAMTON 
AMUSEMENT CO., INC. 

221 Main St., Binghamton, N. Y. 
Phone: 7-1971 

LOWEST PRICES WE 
HAVE EVER OFFERED 

SEESURG PHONOGRAPHS — USED 

S20O.O0 

1« R. C. Special ITS 00 

1M.00 

>4?S 110.00 

144M or 14*5 100.00 

144 R. C. Special 90,00 

"FOREIGN TRADERS, NOTE" 

Above pr.ccs apply to export ship- 
ments, no agents' commissions edded. 
The only aatres would be documen- ; 
lotion, forwardint, pecking and A 
ocean freifht. 

ORDER FROM US 
FOR THE LOWEST PRICES EVER I 
OFFERED TO FOREIGN BUYERS I 

W. H. Oisi r ihm ttrs. Inc. 

lOn Market Street St. Louis 1, Mo. I 




CREATORS Of DEPENDABLE PLAY APPEAL 
4242 W. FILMORE ST. CHICAGO 24, ILL 



tVEW — ISED 

JACKPOT BELLS 

pea 

FOREIGN TRADE 

THOROUGHLY RECONDITIONED. 
MADE rOR ANY EOREICN COIN. 
ALSO LECAL STATES. 
OVrlfo lor Prices 

AUTO-BELL NOV. CO. 

20 W. KINZIE ST. CHICACO 10. ILL 



Mechanic Availublt- 

25 years' experience on all coin-operated 
equipment. Repair and rebuild. Have 
my own tools. Sober, reliable, honeat 
and willing to work. No floater, married 
and originally from the North. Will go 
anywhere and have car 

THEODORE SMIIIlsn 
1000 Unley St. Anderson, S. C. 

Phone 9138 



BEST BUYS IN THE WHOLE WIDE WORLD— 

WORLD WIDE 



TIMES 
SQUARE 



Busiest corner In any 
location it the one that 
holds this new Williams 
smash hit! S Trap Holes 
for combination of Re- 
plays . , . Automatic 
Flippers . . DtLu«f 
in every detail. Beauti- 
ful playfield and plenty 
of exciting action. SEE 
ITI PLAY IT! GET IT 
NOWI 



5-BALLS 

F) NEST IN QUALITY AND VALUE! 



BASKETBALL ..I 

CAMPUS 

CARAVAN 

CONTROL TOWER 

DALLAS 

DE-ICER 

OISK JOCKEY . . 
On l e SHUFFLE 

DREAMY 

FIGHTING IRISH 
FOUR CORNERS 

CEORGIA 

HAPPY DAYS ... 

HONO KONO 

JALOPY 

H AYBURNER .. 



,.f 75 



KNOCKOUT 

LONG BEACH 

LUCKY INNING .. SS 

MAJORETTES 14S 

OLD FAITHFUL ... BS 
PARATROOPER ... IBS 

PIN BOWLER 00 

PLAYL AND S3 

RAO MOP OS 

ROCK ETTE OS 

SLUG FEST ISS 

SHOO 5HOO 90 

SKILL POOL IIS 

SPARK PLUO 14S 

TRIPLETS OS 

TUMBLEWEEO .... «S 
WATCH-MY-L INE OS 



THE ONLY GENUINE DE LUXE 

FORMICA TOPS 

FOR UNITED SHUFFLE GAMES 

SPECIAL PRICES 

I- S $15.00 , 6-10 .$13.50 

I I- 25 12.50 | Over 25 11.50 



Wanted New or Used 

Shuffle King Roll-Over Switchboard 
Ai seme lies, also Bally Two- Way Roll- 
Over Switch Assemblies. Wfite. wire or 
phone 

MARK GERARD 

201 Wait 109H1 St., Now York 25, N. Y. 
Phone: Academy 2-8965 



CIVE TO THE 
RUNYON CANCER FUND 



WANT TO BUY FOR CASH! 



Williams DELUXE 

BASEBALL 

Breaks ell profit records 
right off the ball New 
electric pitcher, ton- 
trolled by manually op- 
erated button. Sc-lOr- 
2Sc single entry coin 
chute. Adlusteble coin 
play. Reelistic 3-Team 
Baieball Action! Mani- 
kin Players actually run 




when answering ads . . . 

SAY YOU SAW IT IN THE BILLBOARD! 



90 COIN MACHINES 



THE BILLBOARD 



MAY 16, 1953 



THE MOST EXCITING PLAYFIELD 

. 3 ,c 400 Reploy Con,bin- 
.- « • In line and set,- 

.__ » popul° r ne 
SC ° ' SB „,.Ex..-b-« ^ 

— 0 exl . . .. sWUI Shot" 
coin, • SP" 10 ' S a „ ' 
gives Playe- *«»"• 



colN CHUTES 



IT'S A FACT 

All step up units, relay assemblies, trip banks and 
counting motors are specially designed. They can 
be easily and completely removed in seconds from 
their brackets for inspection without distorting any 
adjustments. Only Genco provides this convenience 
on all its operating units. 



SEE IT ON GENCO S 



'GOLDEN NUGGET' 

UPRIGHT BALL GAME with EXCITING "EYE- LEVEL" ACTION! 



EXCLUSIVE 
"SPACE - SAVER" DESIGN . . . 
only 24"xl7"x 64" high. 
Crated wt. only 190 lbs. 



WRITE. WIRE OR PHONE YOUR GENCO DISTRIBUTOR 



It's the Juke Box Operator's BUSINESS GUIDE 

It's the Juke Box Operator's PROGRAMING MANUAL 
It's the Juke Box Operator's PROFIT IDEA-LOG 

It's The Billboard's Big, Valuable 

65th JUKE BOX 
ANNIVERSARY NUMBER 
«" »< OUT NEXT WEEK 
RECORD DISTRIBUTOR LIST 



in Hie rby 23 
Issue and Includes 




SARY 



jyiORE thon a dozen special features and 
directories that all operators will use 
now and in the months to come — to help them 
win new locations . . . 
serve present locations bet- 
ter . . . save money through 
greater operating efficiency 
. . . make more juke box 
profits! Re sure to get your 
copy of May 23 Billboard— 
the Big, Valuable Juke Box 
Anniversary Number — out 
May 191 

Use the Convenient 

MONEY-SAVING 

Subscription Coupon 

TODAY! 



The Bllteeard 




Enter my subscription to The Billboard for the 
next full year (53 issues >. beginning wltn the 
May 33 Juke Box Anniversary Number. $10 pay- 
ment enclosed (a saving of 13.00 over single copy 
price). Foreign rate. 129. 



»2»2W2»? HERE! HERE! «»SW2»2« 
ROCK-OLA FI REBALL 120 PHO NOGRAPH IN 
| CENTRAL OHIO | 



BINGO GAMES 

Atlantic City . . .$385 

Bjlly Beauty 499, 

Spot Llgtit 285. 

Coney Island . . . 275. 

Brite Spots 295. 

Palm Beach .... 445. 

Bright Lite* 195. 



ONE BALLS 

Turf King* % 75 

Champions 45.UU 

Futurity 199.50 WMTE-WIM-PHONt 



NEW UNITED 

6 Player Shuffles 
Regulation 

Clover 
Cascades 
Prompt Delivery 



20 National Electric Ciga- 
rette Machines, 
(St .50 fa. 



MUSIC 

1422 Rock. Ola . .$119.50 
1426 Rock-Ola . . 149.50 
H14SM Seeburj . 199.50 

PIN BALLS 

Cert. Rose Bowl .$139.50 
Cott. Triplets . . . 95.00 
CoH. Spot Bowler 119.50 
Cott. 4 Horsemen 129.50 
CoH. Sharpshooter 65.00 
Williams Nifty . . 89.50 
Many Others. 



CENTRAL OHIO COIN MACHINE EXCHANGE 

SIS S. High St. Columbus 15, ONI* Phone: Attains 7254 



THE "The Amusement Industry** 
BILLBOARD Leading Newsweekly" 

• . . with Audited Paid Circulation to matchl 




BEAUTY ,■; SS2J 

PALM BEACH 419 

FROLICS 400 

ATLANTIC CITY US 

CONEY ISLAND S9S 

BRIGHT SPOT M0 

BRIGHT LIGHTS 200 

SEEBURG 145-ML I Blond' SJ2*».50 

EASTN. ELECT. CIG. VEND. ... 1 IS. 00 
NATL. S-COL. CANDY VENO. .. 8» 50 

UNIV. TWIN BOWLER 49 50 

CHI. COIN 6 PLAYER J IS . 00 

WILLIAMS OREAMY 74.59 

WILLIAMS FRESHIE 6f 50 

ueuj Beech Club — Cabana— Clover — Cas- 
nc " cade — Grand Slam — Keeney, Chi- 
cago Coin, United Bowling Games. 
Writ* for Complete lis*. 
New and Used 
IftV OVfTZ 

ACME-INTERNATIONAL 

DISTRIBUTORS 



TV, Radio and Press 
In Washington Drive 



WASHINGTON. May 9.— "The 
Washington Music Guild," said 
Hirsh de La Viez, president, "has 
started on an all-out promo- 
tional push to commemorate the 
65th Anniversary of the Juke 
Box Industry." 

A committee was formed to 
handle the public relations pro- 
gram of the anniversary in the 
Washington area. Members of 
the committee are Ted Keve, 
Charles Bowles, Evan Griffith, 
and Hirsh de La Viez. 

"The committee will contact 
Commissioner Samuel Spencer in 
an effort to have him proclaim 
the week of May 24 National 
Juke Box Week in the Washing- 
ton area," said Hirsh. 

Programs already set up by 
the Guild include the Mark 
Evans Show on CBS, Channel 9. 
on which the Guild will drama- 
tize both the old and the new 



DeccaWins 
Op Bowling 
Championship 

CHICAGO. May 9. — Decca 
Records emerged the winner of 
the Automatic Phonograph Bowl- 
ing League championship Mon- 
day night (4) in what developed 
into a last-ditch stand by Gil- 
lette Distributing. 

The teams entered the final 
! night of the bowling season with 
a tie of 59 won and 40 lost. Both 
had been running close for the 
most part of the season and sev- 
eral times were in a see-saw posi- 
tion during regular encounters. 

The deciding match proved a 
thriller when the teams went 
into a last-frame deadlock. Two 
bad breaks in the form of rail- 
roads on Gillette's part gave the 
[first nod to Decca. The same 
turn of events during the second 
[game gave Decca the last frame, 
30 pins under. Gillette again 
tallied one rail and two cherries 
while Gillette seemed to spark 
with two men running the last 
frame for full counts. That gave 
Decca the second victory for 
the evening and the League 
championship. 

Needless to say, the third game 
was a let down for both sides 
with scores running ridiculously 
low. Both teams relaxed after 
the pressure and for the most 
part bowling was secondary to 
congratulations. 

Members of the championship 
team included Norb Delort, Dom 
Rodasta, Bill O'Brien, Tony Ig- 
noffo and Frank Tutomase. 
Members of Gillette Distributing 
included Jerry Shuman, George 
Holl. Bob Holl, Hank Leonarczyk 
and Don Baxter. 

Mrs. Mary Gillette presented 
an orchid to Margaret Kraft, of 
Decca, representing the victors. 
Sellmann Schulz, of Decca. toast- 
ed the victors by presenting each 
man with a $25 bonus. 

Trophies and awards will be 
presented at the bowling banquet 
May 16 at the Casa Nova restau- 
rant, 7230 West North Avenue. 



juke boxes. Hirsh will make a 
personal appearance on the pro- 
gram, representing the operators. 
The Eddie Gallaher Show on 
CBS-TV is also set for a personal 
appearance. The Art Lamb Show 
on Du Mont TV will also be 
utilized. Lamb does a record 
pantomime program and will 
build his show around the juke 
box theme for the week of the 
celebration. The Milt Grant Rec- 
ord Show, airing over WOL, will 
also interview an operator and 
play up the juke box event. 

Hirsh announced that all local 
newspapers were tying in with 
the program. The Evening Star 
was to use a feature article in 
its Sunday edition based on the 
juke box industry. Other news- 
papers participating are The 
Washington Post, Daily News, 
and The Times-Herald. 

"The Washington Music Guild," 
explained Hirsh, "is going to try 
and make this the best promotion 
possible." 



To Coronate 
Queen at Juke 
Week Climax 

CHICAGO, May 9.— A Queen 
of Music will be crowned and 
her Prince Consort will be ap- 
pointed at a coronation ceremony 
climaxing Juke Box Week by the 
Gillette Distributing Company in 
observing the 65th Anniversary 
of the Juke Box Industry. 

Mary Gillette, head of the Gil- 
lette Distributing Company, said, 
"The coronation is timed to tie 
in with the coronation of Queen 
Elizabeth in England, and at the 
same time affords a good op- 
portunity to tie in with the 65th 
Anniversary of the Juke Box." 

The coronation contest is be- 
ing publicized in local news- 
papers for the three weeks prior 
to the event. 

The ceremony will be held 
Monday, June 1, at the Belmont- 
Central Record Shop. Entrants 
must be between 2 and 6 years 
old and must submit a photo- 
graph to the record shop. Photo- 
graphs will be numbered and 
identified with the youngster's 
name, and displayed in the shop 
window. 

Votes will be based on sales. 
Each dollar purchase will give 
the customer five votes, or bal- 
lots. The ballots will be num- 
bered and . customers voting for 
a queen will also be eligible for 
prizes. First prize is an RCA 
Victor 45 r.p.m. record player. 

Both the queen and her consort 
will receive a portrait and other 
prizes besides their robes and 
crowns. A celebrity will be on 
hand to crown the royal couple. 



MINN. DISTRIB? 



Rumors Hint 
Sandler New 
Wurlitzer Rep 

MINNEAPOLIS. May 9. — 
Rumors here this week had it 
that Irv Sandler, of the Sandler 
Distributing Company, Des 
Moines, would be awarded the 
Wurlitzer distributorship in this 
area and would shortly open an 
office in the Twin Cities. 

Sandler, headquartered at 110 
Eleventh Street, Des Moines, has 
the Wurlitzer line in that terri- 
tory. It was understood his com- 
pany was already servicing Wur- 
litzer operators with parts for 
the Minnesota-Dakotas territory. 

Wurlitzer has been without a 
distributor in the Twin Cities 
since the Lieberman Music Com- 
pany dropped its franchise to 
take the AMI line. 



Webs Prep 
Plugs for 
Juke Week 

NEW YORK. Mav 9.— Both the 
ABC and CBS radio and televi- 
sion networks and owned-and- 
operated stations are preparing 
special plugs and programs for 
the 65th anniversary of the music 
machine industry. In addition, 
local stations like WMGM are 
getting in on the hoopla sur- 
rounding National Juke Box 
Week. 

The ABC net is setting up plugs 
on the two-hour "Saturday Night 
Dancing Party" radio program 
and on the Martha Lou Harp 
show the same evening. CBS is 
planning a special juke box seg- 
ment on the Margaret Arlen 
women's show telecast over 
WCBS-TV and plugs on the Jane 
Froman, Jackie Gleason, Ed Sul- 
livan and Red Buttons shows. 
While much of the planning is 
still in the early stages, it is ex- 
pected that the networks will 
come thru with plenty of air time. 

On WCBS, the network s local 
radio outlet, work is now under- 
way on a special half-hour tribute 
to the music machine industry. 
WMGM disk jockey Bill Silbert 
has scheduled five consecutive 
programs to the big week, in ad- 
dition to a special quarter hour 
on his nightly television program 
over the Du Mont network. 



MAY 16, 1953 



THE BILLBOARD 



COIN MACHINES 




CLUB 
BOWLER 




HIP 

all over the world 



100% SATISFACTION GUARANTttD 

Beautiful WURLITZER MOO*s — MSO'* — 1250'* — MOO'. 10. 5*. 

Merew Rocket. Atomic let jnd Rocket S pace Ships 

Automobile Kiddie Rides $395 

Exhibit Twin Rotation $195 



I VVAUTTIV WW My ** ***** ,w BRIGHT LICHTS, 

i naniLu. bally bright spots, bauy champion houses, win 

buy whole rout* of hones and kiddie rides. 

IRbED D DISTR,BUTING co ' INC * 

BALLY-UNITED 




txtlvtiv dtsfri'Jbufors for 



DA VIS sissnB PHONOGRAPHS 



|MI Tor Better Buys Buy M'Ginnis 



YOU CAN DEPEND ON ROY FOR 
QUALITY RECONDITIONED EQUIPMENT 

Bombor 545.00 Nifty 1*5 00 " 

Champion ICC) .. 4S.00 Punchy , 75.00 

Red She** 7S.BS KnockooH «.M 

„ - uu 14« o* Bowlm* Chump .. 50.00 

fig a™ v.: »•» Ba^.v.SS 

P<n*V w o ° Hits A Ru 




4S.O0 



hlrwrrtl 

Oklahoma . , . 
Buttons *• Bow* . . 47.SO I 

Stop t Go 70 M I 

Frosht* **.*• } 

Sportsman 71.00 



i?tS. t>0 Bally Speed Bowler tso.00 1 

... 435 00 ABC 15 .00 

WE SHALL BE PLEASED TO DEMONSTRATE THIS MEW EQUIPMENT 

KEENEY ELECTRIC CIGARETTE VENDOR 
KEENEY TELEVISION * KEENEY CLUB BOWLES 




ROY McGINNIS CORP. 



2011 MABYLAND AVE. BALTIMORE II. MD. PHONE: BELMONT 1600 




r— 

I f«cluil»e /pUlJ/lJ [J Dulributori la Kratudrf, Indiana, Southern Ohio 
I "The House that Confidence Built" 



I 



SOUTHERN AUTOMATIC 

MUSIC COMPANY, INC. 




I SEEBURG M-100 A 

I wild DAVIS Guaranlee 

$595.00 

| Looks and Operates Like New 
-Check thbse aturij— 

j v Mocha***** overhaul**! 
| v Electric selector CBMKROtl 

V Solenoid Unit disassembled and 
cleaned 
| v New pKk-up cartridge 

| 4 Amplifier toiled 
i v Cabinet fefinished 



—WIRED MUSIC BARCAIN 

72 Units -PANTAGES-MAESTRO Music 

Complete With Studio Equipment- like New 
Wllrt far Oetoi/s end P,l t m 



* S225.00 

t 350.00 

tmt ROCK-OLA 

1424 SN.00 

1422 7».0« 



SEEBURG 

•It Hi JIM.00 

147 H « J 115 00 

146 M M J MM 

1941 HIDEAWAY 41M 

WURLITZER 

IMO 5125.00 

1217 HIDUW1T 249.00 

1017 HIDEAWAY M.H 

Phonooroph, li.ted ore complete. In working order. They may 
•l»0 h« punhoied re-comi iti one d on. refiniihed with Dovll 
6 Point Coorontoo for $35 oOwMonol nor machine. 



14 Station Solalont Unit 
with 12 Boxes Wrile 



WALL BOXES 



Worlln.r 1820, 5«, I0«, 2S«. Converted $19.50 



Wurlitier 3020, 5«, 10c, 25«. Reconditioned ... 

Wurlitier 3031, Reconortlonod , 

Wurlitier 219 Stepper 

S*>burt 3W2-L56, 3-Woo, Reronditioned, nifTnllfllf 
Soooorf WI-LS<, 5«, Wtrolorj, Reconditioned Relinl.hed . 
Packard Pla-Mer , 



19.50 
9.95 

22.50 
9.95 
7.95 
J.95 



TERMS; 1/3 DEPOSIT WITH ORDER, BALANCE C.OJ). WE SPECIALIZE IN EXPORT TRADE. 



DAVIS DISTRIBUTING SEEBURG FACT0RY o.str.butors 

. " ■ CORP. 738 ERIE BLVD E. 
. .... i. BUFFALO • ROCHESTER • ALBANY SYRACUSE, N . y. p H 7 e. 5I94 



IESEASil! 
735 S. 
240 let 



| ESTABLISHED 1923 

. Brook St., LoohvllU 3. Ky. 1000 Broadway. Cincinnati Ohio 

let tenon St.. Lexington 2. Ky. 301 1 E. Maumee Ave. Ft. Wayne 4 
— 129 W. North St., IndKnapolii, Ind. 



BINGO GAMES WANTED 

WILL BUY 



ATLANTIC CITYS 
CONEY ISLANDS 
BRICHT SPOTS 
• RICHT LITES 



PALM BEACHES 
FROLICS 
SPOT LITES 
BEAUTYS 



WILL PICK UP WITH OUR TRUCK. 
Phone: A Dams 7254 

Central Ohio Coin Machine Exchange 

825 S. HICH ST. COLUMBUS, OHIO 



CIVE TO THE 
RUNYON CANCER FUND 




************* 
Brand New! 

Buckley CRISS-CROSS 
JACKPOT BELLS 

5c -10c -2 5c -50c -SI. 00 

Also mad* for m*ny lore ion coins. 



BUCKLEY 


20-24-32 


Will AND Bill 


Record Selections 


MUSIC BOXES 


5< or 10c Play 



Buckley Manufacturing Co. 

4JM w. Lake St. Chlcofo 14, WL 

************ *********** 



Ci 



92 



COIN MACHINES 



THE BILLBOARD 



MAY 16, 1953 



YOU'RE IN THE "CLEAN-UP SPOT" WHEN YOU GO TO BAT 



The Hardest 
Hitting, 
Most 
Colorful 
Performance 

Ever on a 
Playing Field! 




ORDER FROM YOUR DISTRIBUTOR NOW 



1140-50 N. 
CHICACO 



KOSTNER AVE. 
51. ILLINOIS 




MTB asm 

MILT BEACH CLUB 
GENCO GOLDEN NUGGET 
CHI. BIS HII 
MTT. HIND SUM 
WHS. TIMES SOUME 

BINGO 

Palm Beach 5465 

Frolics 42$ 

Atlantic City 425 

Circus 395 

Stan 295 

Spot Lite . . a«s 
Long Beach 375 
Coney Island 315 
Bright Spot 295 
Loader .... 275 

Bolero 22S 

Bright Lights 225 

A B C WS 

5 Star HO 



ACORN 

U or 5(, 616 or 816,;, 
Ball Gum or All-Purpoie^ 



,% 94.50 
. 94.50 

84.50 
. 49.50 



Mdsr. 

WRITE FOR 
QUANTITY PRICES! 



UNITiD 

Touchdown .5165.00 

Utah M.50 

Tampico 79.SO 

WILLIAMS 
Silver Skates S23S.00 
Heyburners 165.00 
Shoot t' Moon 159.SO 



Be Bop . . 
Cimput - . 
Shantytowr 
Samba . . . 



OENCO 

400, 5 Or 10« S549.S0 
Harvest Time 109.S0 
Doufalo 

Action 

Trfc-Scoro ... 

Canada 

stop and go 
So. Pacific .. 



99 so 
19.50 
89. SO 
89.50 
79.50 



Shoo Shoo 

Georgia 

De-icer 

Boston ...... 

Lucky Inning 
Maryland . . 
Giimo ... 
Dew-Wa-Ditty 
Saratoga 



119.50 
19.50 
99.50 
99.50 
■9.50 
6.1.50 
04.50 
49.50 
49.50 
49, »0 



(235.00 
225.00 
10S.M 
175.00 
u».SO 
139 SO 
119.50 
99.50 
79 50 
74.50 
74.50 



GOTTLIEB 
Plying Higl 
Chinatown . . 
Quartette ... 

Niagara 

Minstrel Man 
4 Horsemen 
Spot Bowler 
Knockout . . 
Double Shut 
Bowling Ch. . 
Buffalo B>M 
Buttons & Bows 69.50 
Select-ACard S9.50 
Buccaneer ... 59.50 
King Cole ... «9-H 

BALLV 



CHICAGO COIN 
King Pin ... .(124.50 
Pin Bowler . . 99.50 

Thing S9.SO 

Majors 74.90 



jjMimj*'jj.'i.i,« 

FACTORY REBUILT. 25c KING SIZE COLS. 

$155 



Rowe President, 10 Coi. or S Col 

Rowe Royal, 10 Col 

National Model 950, 9 Col. , 

National 930, 9 Col 

Uneedapak Model 500, V Col. ... 



AUTO- PHOTO 

WMS. DELUXE BASEBALL 

EXH. SPACE GUN 

ABT RIFLE SPORT 

AST CHALLENOER 

EVANS BAT A SCORE 



Chi. Pistol 

Dally Rapid Fire .... 

Midget Movies 

Mute. Sky Fighter ... 
Mute. Ace Bomber .. 
Kenn. Air Raider ... 
Rock-Ola Ten Pins .. 
Scientific Field Goal 
5f Elec. * Orip Test . 
Exh. Jitters ......... 

2< Scientific Baseball 
2« Electricity Is Lite . 
Evans Tammy Gun .. 
Wico Major Leaguer. 

4 Player Derby 

Photo«natic, Late 

Photomaftc, Pro-War 
Voice-o-Greph, 35c .. 
Ch. Basketball Champ. 250.00 
2*9.50 
139.50 
99.50 
1*9.50 
119.50 
119.50 



.11 19.50 

. 125.00 
. 29S.0O 
. 195.00 
. 195.00 
. 125.00 
. 99.50 
173.00 
. 79.50 

. US. 00 

79.S0 
. 129.50 
. 99.S0 
.1295.00 
. 195.00 
650.00 
250.00 
325. M 



Shoot the Bear 
Star Series . 



■ «. FH 



, New . 



99.50 



Pokei 
Telequ 
Goalee 

wail Fortune Scale . 
Mercury 13- Way Ath- 
letic Scale, New . . . 
Chicken 5am, Rebuilt 

Pokerino IMI 

Lite League M.50 

Enh. Dale Gun 94.50 

Batting Practice 09.50 

Marion Scale 19.90 

Quarterback S9.S0 

Flash Hockey 75.00 

Ev. Bat-A-Score 275,00 



Kiddie Rides 



...Writ* 



COUNTER CAMES 

Hit-A-Homer S 24.50 

Pikes Peak 29.50 

View-a-Scope A Film .. 39.50 

Art Show A Film. New 49.50 
Mercury Counter Grip, 

New 34.50 

ABT Challenger 29.50 

Acme Shocker, Ngw ... 24.50 

ABT Skill Gun 39.50 

Ex. Love Meter 39.50 

Heavy Hitter, St S9.50 

Flip Skill and Stand ... 69.50 

Greet Skill Test, New . 59.S0 

Texas Leaguer .... 49.50 

It Bomb Hit 24.50 



UNITED CLOVER S. A. 
UNITED CASE WE S. A. 
UNITED STAR REGULATION S. k. 
CHI. CROWN BOWLER, 6 HATER 

>wler Write 

, Wood Balls 5350.00 



United Super 6-Player S. A. . 

United De Luxe S. A., * Player 

United 4 Player i 

United 5 Player - 

United Twin Rebound ..••< 

United Twin Shufflecede 

Un, Single S.A. Rebound 

Un Double S.A. Express, Rebound, 

Un. 2 Player S.A., Express 

Univ. Twin Bowler .....* ■ 

Chicoin 6 Player, Formica Top ..... 

Chi. Baseball 2 Player < 

Chicoin Bowling Classic 

Chicoin Trophy Bowl 

Bally Hook Bowler • • 

Keenev League Bowler, 4 Player .. 
Keeney Double Bowler, 2 Player .. 

WMS. 2 PLAYER DOUBLE HEADER . . . 



.195.00 
225.00 
, 145.00 
, 150.00 
, 89.50 
. 119.50 

, 139.50 
49.50 
, 295.00 
. 69.50 
, S9.S0 
. 99.50 
. 149.50 
. 159.50 
99.50 
49.50 



Exclusive National Distributor*! 

COINWAY 
CHANGEMAKER 

Unconditionally f 

teed. Takes diw 
quarters. Ois 
nickels. 

Distributor inquiries Invited 



9.50 



ELECTRIC SCOREBOARD* 

CENTER OVERHEAD - n SS 

WALL MODEL «.00 



ACORN VENDOR, 
1c or 5c . $14.95 



Mills e Coi. 

Candy . . , 
Mills S Col. 

Candy 

Mills Tab Gum 
Mills Tab Gum, 

Rebuilt 

Silver King ... 
N.W. 49, If, S«- 
25C Reior Blade 
S.K. Hot Nut 
75- Bar 

U-Select-lt 
N.W. Teb Gui 
N.W. Stamp 

U-Pop-lt write 

Kleenex, 5 or 10c 49.50 
Smokeshop 

Loboy 239.50 



191.50 



16.50 
13 95 
17.35 
19.95 
29.95 

49.50 
. 25.95 
69 00 



Bally Futurity. Write 

Turf King S149.50 

Winner 99.50 

Champion **M 

Citation 79M 

Gold Cup $*M 

Jockey Special. 54.50 
Special Entry. . 49.50 



U ilTED'S Genuine 
8' FORMICA TOM 

$15.95 ea. 

9' Topi. SI 6.95 

Minimum Order 
5 Tops 



TERMS: <<] DEPOSIT; BALANCE SIGHT DRAFT OR C O D. 



MiHl 20 rec. 
40 selec 

CONSTELLATION 
$169.50 



^> » _ - MACHINE 



1012-14 MILWAUKEE AVE 



CHICAGO 22. III. 



EVANS' 

100 Selections 
CENTURY 
How on Display 



| SAVE MORE MONEY 
\ MAKE MORE MONEY 

Subscribe to The Billboard TODAY! 



SHUFFLE BOWLERS 



UNITED 

J PI 

4 PI , 

4 PI. with Formica 

5 PI 

5 PI. with Formica 

6 PI. Original 

6 PI. with Formica 

6 PI. DeLuxt 

6 PI. Supers , 

6 PI. 10th Frame . 

C.C. 4 PI 

C.C. 6 PI. Bowl-e-Ball 390.00 
Keenev t PI. League 

Bowler 115.00 

Keeney 10 PI. League 

Bowler 125.00 

Genco Target Skill 99.00 
Bally Base Ball ..... 75. (M 
Ex. Twin Rotation 
Bally Speed Bowler 
C.C. Horse Shoos .. 
Got. Bowlettes .... 
Wini. Double Heade 



5110 00 

. 135.00 

. 150.00 

. 160.00 

. 115.00 

.. 190.00 

. 215.00 

. 250.00 

, . 295.00 

. 385.00 
250.00 



275.00 
45.00 
100.00 
40.00 
- 75.00 



Genco 400 1225.00 

Genco Jumping Jacks 325.00 

SRCSOi FOUIPrUM 

auto Photo, floor 

Sample Write 

labile Si 75 00 

125.00 



BIHDOS 



Bolero . 

Britt Lite* 

3-4-9 , 

Frolics 

Spot Liter* .... 
Brito Spots . . 

ABC 

Five Stars .... 

Leader 

Stars 



S230 00 

. 150.00 
. . 135.00 
. 429.00 
. . 2*0.00 
. 275.00 
. . 150.00 
.. 95.M 
250.00 
325.00 



ope, 19* . . . , 

B.il- A Ball. NOW ... 

Bally Defender . . 
Bally Heavy HiHet 
Belly Rapid Fire. 
Chi. Coin Hockey 
Chi. Coin Pistol.. 

Chicken Sem 

Chi. Coin Goalee 

Dale Gun 

Edelco Pool Table 
Ex. Silver Bullets. 
Evens Ski Roll .. 
Evans Super Bombers, new 

in original crates, 5350.00 

Jack Rabbit 95.00 

Keervey Sub Own ... 
Morcury Athletic 

Seiles 

Mills Panoram 

Mut. Flying Saucer 
Mut Photo, late . 
Mut. Photo, early . 
Mut. Voice-o-Greph 
Munves Set Shot, new 375.00 
Oracle of the Sphinx, 

Plteh'm' k' Bet/iii'" 

Pop Sei 

Quiner A Film .... 
Star Series 



45.00 
125.00 
65.00 
125.00 
75.00 
75.00 
105.00 
125.00 
45.00 
75.00 
125.00 
135.00 



125.00 

79.50 
275 00 
150.00 
625 00 
250.00 
425.00 



379 50 
IBS 00 
69 50 
9S.00 
100.00 



Sire's Brush Up . . . 

Sci. Pokerino* 

Seeburg Beer Oun . . 
Supreme Bolascore 

Texas Leaguer 

Ten Strike 

Undersea Raider ... 
Tele Quii With Film 
Wms. Super World 

Series , 

Wurlitier Skeebatl . 
Western Baseball ,. 

Ex. Jet Own 

Midget Movies 

Recordios 



PIN GAMES 



Dreamy 
4 Horsemen 

Triolets 

Wild West 

3 Musketeers . , . 

Doubl* pBatgro 



.( 74.S0 
79.50 
74 50 
114.50 
74.54) 
74 50 



All merchandise factory reconditioned 

U tat rib- 
utors 



Tormst 



1/» 
deposit 
with all 
orders, 
balance 
C O D. 




for 

Northern 
1 Ohio 
NOW DELIVERING 
MODEL D 



rptWTED game* 

A.B.T. Challengers »• 

A.B.T. Mo<t el r 

Advance Shockers, 

Dancing ban 1 

Oeneo's Punch-a-Balt, 

non-coin 

Hlt-e-Homer 1 

Kicker A Catcher, u<ed IS 50 
Shtpmen's Art Show 59.50 
Shopman's 3-Way 

Stamp Vendor . 

WHerd i 

Three of a Kind . 



39.50 
49.50 
10,50 



[ HOUSES-RIDES Write 1 
ONE OR FIVE BALLS 

Futurities .5340.00 

Turf Kings 
Winners . . 



Ch». 



49.00 
40.00 

19.00 



r S oi«» 



-«a« r .J 



Of* 



MACHINE EXCHANGE, INC. 



2021-2025 Prospect Ave., Cleveland 15, Ohio 
All Phonos; Tower 1-6715 



BINGO BITS 



. . 5375 



. 5350 



Frolic 
Zingo 

Stars . i --« 

EXHIBIT BIC BRONCO HORSES— WRITE. 
BRAND NEW AJAX CICARETTE VENDORS- 
WRITE. 

EXHIBIT PETER RABBIT. RANCER. RAWHIDE. 
Write for Latest Spring Bulletin— New and Used. 



SPECIAL! 
"POP" CORN SEZ 
10c VENDORS 

RECONDITIONED 
LlKt NEW 

WRITE 



SPECIAL— PANORAMS I NEW! WrHm for Prlcmtt 

Guaranteed Reconditioned I C.C. Crown Bowler, United Clover, Keeney 
WRITS I 10-Play. Club Bowl., Bally Beach Club. 



ClAi*r NBMBROff 



Monarch Coin Machine, Inc. 



• CHARLEY PIERI 

2257-59 N. Lincoln Ave. 

Chicago 14, III. 
Phone: Lincoln 9-2996-7-8 






& 




1 


PROVEN 


Stay with the 


winners . . . RIFLE 


SPORT 


«* and CHALLENGER have produced 


profits 


PROFIT 


for others . . 


. why not tor you? 


Write. 


MAKERS 


! A.B.T. MANUFACTURING CORP. 


•'Mb 


jjjit 715 N. Kcdil. A 


».., Chicago 12, IM. 





MAY 16, 1953 



THE BILLBOARD 



COIN MACHINES 



93 





CROWN BOWLER 

7*i/de, 'THatc& 'yeatme 






10th FRAME DOUBLE SCORE FEATURE! 

Player In 10th Frame Can Add Up To 
180 POINTS To Total Score! 



Ptutf 

5th Frame Score DOUBLES! 



• NEW HINGED FRONT DOOR WITH PROTECTED JUMBO CASH BOX 1 

• HIGH SCORE OF THE WEEK 

• 7-10 SPLIT PICK-UP 

• EASY TO READ INDIVID- 
UAL SCORE DIALS 



1725 W. DIVERSEY BLVD. 



CHICAGO 14, ILLINOIS 



• JUMBO "FLY-AWAY" PINS 

• FORMICA PLAYFIELD 

• REBOUN0 ACTION 20-30 
SCORING A 



LOOK AT THESE SPECIALS 



ARCADE EQUIPMENT 

Rally Bio. Inning 0140.50 

Bally Htivy Hitter 49.50 

Batting Practice , e».5fl 

Boomersno 59.50 

Chicago Coin 4 Player Darby 

Chicago Coin Goatee , 

Chicago Coin Pistol , 

Chicago Coin Hockey , 

Chicago Coin Basket Ball .... 

Capitol Midget Moviea 

Exhibit Dale Gun , 

fahibit Six Shooter t 

Exhibit Jet Gun 225.00 

Keeney Sub Gun 115.00 

Kirk Astrology Scale M.OO 

ABT Gutit Your Weight Scale .. 100.00 

Midget Skee Ball 1 45.00 

Panorams, Very Clean 
Periscope 



295.00 
11S.0O 
»0 00 
49.50 
SS0.00 
Write 

65.00 



375.00 
90.00 
95.00 
215.00 
135.00 
49.50 

115.00 



19.50 
41.50 
125 00 
15.00 



■ Seeburg Bear Gun 

Sky Fighters 

_ Texas Leaguor 

■ Under See Balder 

■ Wetting Scale Model 200 
m Williams Star Series 

Mills Flip Skill 

■ Drop Picture Machines . 

■ Fist Striker 

■ Ball Grip 

Voices Graph 

ssj Lite-e-League 9V.M 

■ Pop Ups, Like New 12.50 

■ Career Pilot 100.00 

All Star Hockey 00.50 

I Silver Gloves 250.00 
Voice-o-Greph (Mutoscope), Like 

Brand New, 15c Model 9*5.00 

K. O. f , 0 hier 150.00 

Blow Ball Write 

I Ivans Bat a Score 150.00 

Solar Horoscope 110,00 

Gypsy Palmist 90.00 

Auto-Shoot, Like Now 325.00 

■ \ MUSIC 

■ Seeburg 5 10 15c wall Boxes $ 27.50 

■ Wurlitier Bar Box, 5 10< 9.95 

'Soebur* 5r 3 Wlro 10.00 

I Rock-Ola 194B Blond 1*3.00 

Seeburg 1945 Blond 345.00 

Seeburg 1947 M Metal Cabinet ... 175.00 

Wurlitier 1100 275.00 

Williams Musk Mile A Stand .... 125.00 

IRiitawcrat 0540 
VENDORS 

Atlas Bantam, New s It.tS 

_ Atlas Deluxe, Used J.fS 

■ National King Candy Vendor . 

■ National King Ball Gum, New . 

■ Star Candy Vendori 

4-Column Stamp Vendors ..... 

aj Bona ma Pop Corn Vendors ... 

■ Alkuna Cracker Vendor 

| Stick Gum Vendori 



BINGO GAMES 

Bally Bright Spot 5395 00 

ABC, Very Clean U0 00 

Coney Island 245.00 

Bolero 195.00 

Frolics 425.00 

Leader 205.00 

Palm Beech 425.00 

Beauty 540.00 

ONE RALLS 

Belly Futurity, Like New (215.00 

Turf King, Very Clean 95.00 

Citation 30.00 

Champion 37.S0 

Pholo Finish 40.00 

Winner, Very Clean 55.00 

SHUFFLE ALLEYS 

Chicago Coin * Player Matched 

Bowler $300 00 

Chicego Coin * Player Metched . . 375.00 
Chicego Coin * Plover Deluxe 250.00 
Chicago Coin Matched and 10th 

Frame 345.00 

Chicago Coin Regular 0 Player 

Deluxe 345.00 

United * Player Formice Top 

Big Pins 100.00 

United 5 Pleyer Formica Top 

Big Pins 100.00 

United * Player Metched Bowler 345,00 

United 10th Frame Write 

Chicago Coin Bowl-a-Ball Write 

SPECIALS 

Genco 400, Like New 5190.00 

Genco Jumping Jacks, Like New 385,00 
Golden Nugget , Write 

NEW EQUIPMENT 

Chicago Coin Bowt-a-Bell 
Chicago Coin 10th Frame Double Bowler 
Chicego Coin Name Bowler 

Chicago Coin Super Jet Write 

Gottlieb QuinteHe 
Genco Golden Nugget 
Bally Beech Club 
Exhibit Space Oun 
Chicago Coin Band Bo* 
Acorn Vendors 
Auto Photo 

Downey Johnson Coin Counter 1 

WANT TO BUY 

Mutoscope Sky Fighters ! 
Exhibit Jet Guns 

Exhibit Gun Patrol • 
Mutoscope Cross Country 
Mutoscope Drivemobila 

Fingo Games, all types ' 
SI IMM II S . 

19.50 shuffleboard Wax. Per Case • 4.25 I 

»■« coin Wrappers, 1000 Per Box. 

: Per Box 90 I 

11.50 Collection Books. Per 100 1 SO 

' Pucks for Shulfleboerd, 0 in Set. I 

Per Set 11.00 

Shuffle Alley Pucks. Each 1.50 I 

Leaf Rainblo Gum. Per Lb 20 

Leaf Tab Gum, Chlorophyll. Per Lb. .00 ■ 
Leaf Chlorophyll Ball Gum. Per Lb. .60 I 



FOREIGN BUYERS! 



NOW DELIVERING 

Williams 

TIMES SQUARE 

Gottlieb 

GRAND SLAM 

2 Great New Games 



INTERNATIONAL 

AMUSEMENT CO. 



TIME and MONEY SAVING GUIDE 

Our New 

Parts antl Servivv 
Manual 

You Hill find this manual a valuable rhrrk Mtirrf 
for jEfiiuinc pari* and accessories. We slock a full 
line for all top manufacturers al eery attractive 
/wire*. 

Remember: 

For Export and Domestic Business 
It Is International and Scott-Crosse 



SCOTT-CROSSE 



COMPANY 



1423 SPRING GARDEN STREET • Rlttenhouse 6-7712 • PHILADELPHIA 30, PA. 

Brant).: 819-821 W, Lackawanna Avenue. Sctanfon. Pa. 



ARCADE MECHANIC 

For year around spot in downtown 
Houston. Fine permanent Job for 
man who can Qualify and la willing 
to work. Unlimited advancement for 
the right person. Prefer person with 
Fanoram experience. 

B. W. LANGFORD 

■ 11 Capitol Ave. Houston, Texas 



Write 

17 SO 
9.9S 



COIN MACHINE EXCHANCE. Inc. 

2423 PAYNE AVENUE. CLEVELAND 14. OHIO 
1-ToJ.I Superior 1*4600 1 



MECHANIC 

Permanent position. Experienced on 
Seeburg Phonographs and Pin Ball Ma- 
chines. Excellent salary, hospitalization, 
life insurance benefits. No drunk* or 
floater* apply. Reference required. 

B AND B NOVELTY COMPANY, INC. 

715-17 West Main St., Louisville 1, Ky. 



WANTED TO BUY FOR CASH 



Evans Constellation 
Rock-Ola Model 1434 
Wurlitier Model 1250 
United Star Bowler 
Bally Palm Beach 
Bally Frolics 

Seeburg Tear Drop Speakers 

STAT! QUANTITY. CONDITION 
AND QUOTE LOWEST PRICE IN HRST LETTER 

BADCER SALES COMPANY, Inc. 

WEST PICO SLVD. LOS ANGELES 6, CALIF. 



Seeburg 100A 
Seeburg 100B 
Seeburg Bear Guns 
United Super Bowler 
Bally Beauty 
Sunshine Park 
Seeburg Wall Boxes 



94 COIN MACHINES 



THE BILLBOARD 



MAY 16. 1953 



OPERATORS FROM COAST TO COAST AGREE THAT 

BEACH Club 

IS (l^Gf^M ^ GREATEST "IN-LINE" GAME 




From coast to coast the cash-box verdict is unanimous: "Better 
than beauty... greatest in-line money-maker... only palm beach 
came close to terrific earning power of beach club!" In fact, 
beach CLUB includes all the greatest features of palm beach 
plus added extra-coins attractions... new 7-Choice Select-A-Spot 
...and the flash and eye-appeal of advancing scores dramatized 
in a bathing-beautified beach-scene! Get your share of the big 
beach club profits! Get beach club now! 

Attractive ADVANCING SCORES * IN-LINE and CORNER Scores 
3-in-line on SUPER CARD Scores 4-in-line score 
Improved SELECT-A-SPOT feature ' New EXTRA-TIME feature 
TRIPLE-SPOTS Roll-over feature • Up to 3 EXTRA BALLS per game 





See the Bally space-ship in action . . . surging 
forward, gliding backward . . . dipping and: ris- 
ing . . . rolling from side to side . . . swinging 
and hanking like a jet-tighter . . . and you will 
see why junior space-pilots prefer the Bally 
SPM t-stnp . . . why kids coax their parents to 
patronize the sfore with the Bally space-ship. 
And remember . . . you can build a big-profit 
route of Bally Kiddy-Rides with a small cash 
investment. 



* Variable speed controlled by pilol 

* Colorful Eye-Appeal attracts attention 
on location 

* Colored lights flash in nose, tail, wings 
and dials of realistic instrument panel 

Twin Ray-Guns with exciting 
sound-effects 



^ TO BIGGEST PROFITS 
IN HOBBY-HORSE CLASS 

Cash-box records prove that the champion . . . the deluxe 
hobby-horse ... is the champion money-maker in hobby* 
horse held. Why be satisfied with so-so earnings when you can 
easily be in THB champion class? 



ft 




COIN MACHINES 95 



UNITED S 







TRIPLE MATCH FEATURE 

NUMBER - STAR - CLOVER 
(0-9) * 




H < 



Copyrighted materipl 
t: < i. 



96 



-uiN MACHINES 



THE BILLBOARD 



MAY 16. 1953 



FOR A BETTER MUSIC SERVICE 




IN EVERY LOCATION 



100 selections at the phonograph ... or anywhere in the location . . . with 
The Wall-O-Matic "100" the finest remote selection system ever developed.